
#5Things: This week in social
By Grey Group
Each week Grey brings you five important things happening in the world of social and digital media.
This round table panel covers platform updates, creative inspiration, stories in the news, and more.
Powered by Grey, Famously effective since 1917
This round table panel covers platform updates, creative inspiration, stories in the news, and more.
Powered by Grey, Famously effective since 1917

Not Another Conservative Social Media Platform…
Not Another Conservative Social Media Platform…
#5Things: This week in socialOct 24, 2022
00:00
27:54

Not Another Conservative Social Media Platform…
Not Another Conservative Social Media Platform…
It's Rumor Central! This week's #5Things explores TikTok's introduction to podcasting, the end of mass marketing, another celebrity buying a social media platform, and more. Listen wherever you get your podcasts.
The Things:
Kanye is looking to buy a conservative social media platform
Is mass marketing ending? Gen-Z and the evolution of sub-cultures
TikTok's Livestream age restrictions means more safety for young people and new avenues for adult content
RUMOR CORNER! Is TikTok getting into podcasting?
Meta's pushes for encryption brought to life in a new WhatsApp ad campaign
Sources: Social Media Today, DigiDay, PodNews.net
Hosts: Joey Scarillo, Khaila Sloan, Claire Heaps
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Oct 24, 202227:54

TikTok vs. Instagram: A Social Showdown
TikTok vs. Instagram: A Social Showdown
It's all about the updates this week on #5Things! TikTok and IG continue to copy each other with new app features, YouTube adds @ handles, Twitter encourages users to share via app, and more!
The Things:
The 5 Things:
TikTok Goes Still Images
YouTube Adds @ Handles
Reddit Ramps Up Ad Targeting
Twitter Swerves Screenshots
Instagram Adding Multiple Link Option
Sources: Social Media Today and TechCrunch
Hosts: Joey Scarillo, Caine Fair, Stephanie Thuell
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Oct 17, 202219:47

Keeping Up with Kim K’s Crypto
Keeping Up with Kim K’s Crypto
Power to Podcasts! This week, we look at Twitter's strange but entertaining updates, podcast growth insights for 2022, Kim Kardashian's SEC challenges, Meta's AI tool that allows users to create bizarre mish-mash videos, and much more!
The Things:
Kim K faces SEC challenges
Twitter coming through with some strange but fun updates
Spotify and Co-Host reveal the undeniable power of podcasts in two separate studies
TikTok looks to a Partnership to Help Develop a Flailing Live Shopping Feature
Meta is Trying to get in on the 'Weird AI' Trend Sweeping Social
Sources: Social Media Today, Spotify, Co-Host, PodNews.net
Hosts: Joey Scarillo, Caine Fair, Daniel Avon
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Oct 10, 202235:04

Pretty Meta
Pretty Meta
On this week's #5Things, it's mostly Meta, as they create a centralized hub, Instagram tests a new way to send posts as DMs, and IG stories will no longer be segmented. All of this and more!
The Things:
TikTok expanding video description to increase discoverability
Meta allowing users to hop between Facebook and Instagram seamlessly
Meta published new 'Measurement 360' measurement framework
IG Experimenting with sending latest posts as a DMs to friends
Instagram Confirms that Videos Under 60 Seconds in Stories will No Longer Be Split into Segments
Sources: Social Media Today and TechCrunch
Hosts: Joey Scarillo, Khaila Sloan, Caine Fair
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Oct 03, 202224:17

⚠️It's Time to Let BeReal Be BeReal⚠️
⚠️It's Time to Let BeReal Be BeReal⚠️
This week on the pod, more apps are trying to be BeReal plus Snapchat's web app, Twitter expanding its 'Birdwatch' fact checking program, Meta opens Facebook Reels API for 3rd party integration, and more on this week's #5Things.
The Things:
Snapchat’s web app is sort of crazy
Social platforms continue taking on BeReal
Twitter expands 'Birdwatch' their fact checking program
Meta opens “Facebook Reels API” for 3rd party integration
An examination of the psychology of creating a social icon
Sources: Social Media Today and Digital Trends
Hosts: Joey Scarillo, Taylor McLean, Caine Fair
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Sep 26, 202222:45

Instagram Will Not TikTok About It
Instagram Will Not TikTok About It
This week, the team welcomes Caine Fair to the pod to discuss an internal Instagram document, Snap working to better democracy and a sneak peek into Twitter's holiday guide. That and so much more is discussed on this week's #5Things.
The Things:
Instagram Stumbles in Push to Mimic TikTok, Internal Documents Show
Instagram to Test Repost Feature
Snap builds out suite of tools to boost civic engagement around elections including registering to vote and community organizing
Twitter tackles "close friends" with "circles" feature
Twitter Shares New Tips and Insights to Assist in Holiday Marketing Plans
Sources: Wall Street Journal, TechCrunch, Snap, Gizmodo, Social Media Today
Hosts: Joey Scarillo, Khaila Sloan, Caine Fair
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Sep 20, 202220:42

It’s All About the Algorithms
It’s All About the Algorithms
Not only has Twitter finally added an Edit button, but we’ve got five more important things to note in Social - including Instagram’s new commerce updates, info on Meta’s video algorithms, Twitter’s support for podcasts, and more on this week’s edition of the #5Things.
The Things:
Instagram Streamlines Platform Commerce Features
Twitter Adds Podcast Support & New Audio Options
Meta Provides Clarity into Video Content Algorithms
Snap Outlines Goals for the Future After Staffing Shifts
Twitter Shares Insight into Football Conversations Ahead of Season Start
Sources: Social Media Today, The Verge, Tech Crunch, Twitter
Hosts: Joey Scarillo, Amanda Davis, Khaila Sloan
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Sep 12, 202228:36

YouTube Dives Deeper Into Podcasts
YouTube Dives Deeper Into Podcasts
BeReal continues to inspire fellow platforms, YouTube gets deeper into the podcast game, localized content gets a push from Snap and TikTok, and Twitter helps your brand plan for the holiday season ahead. We unpack these topics and more in this week’s #5Things!
The Things:
Instagram Tests New BeReal-Inspired Feature, IG Candid
YouTube Launches Dedicated Podcast Platform
TikTok Tests New ‘Nearby’ Aggregation Feature
HBOMax Launches Localized ‘House of the Dragon’ Activation with Snapchat
Twitter Shares Ad Tops for Marketers Ahead of the Holiday Season
Sources: The Verge, Social Media Today and TechCrunch
Hosts: Joey Scarillo, Amanda Davis and Daniel Avon
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Aug 29, 202230:05

Snap’s The Limit!
Snap’s The Limit!
1+ Million users have joined Snapchat Plus, TikTok introduces text-to-image AI generators, Meta launches new Reels features and more on this week’s #5Things!
The Things:
Snap’s subscription service reaches 1 Million users
Previous Musk interview puts dent in Twitter case
TikTok introduces text-to-image AI generator
Reddit partners with crypto-exchange FTX
Meta launches new reels features
Sources: The Verge and Social Media Today
Hosts: Joey Scarillo, Amanda Davis and Tommy Boyce
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Aug 22, 202227:31

All In The Family
All In The Family
Keke Palmer says “Yep” to Meta and VR! The actress hosts a VR-themed series for the company, Snap launches a Family Center, TikTok celebrates Black-owned businesses and more on this week’s #5Things!
The Things:
Snap launches new Family Center
e.l.f. Cosmetics gets real on BeReal
Teens, social media, and technolog
Meta enlists Keke Palmer to demystify the Metaverse
TikTok is celebrating Black-owned businesses during #BlackBusinessMonth
Sources: Social Media Today, WWD, Pew Research, PR Week, TikTok
Hosts: Amanda Davis, Jourdain Patrick and Khaila Sloan
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Aug 15, 202225:37

Instagram Reels It In
Instagram Reels It In
Instagram walks back its controversial platform changes, Facebook reports a drop in revenue for the first time, TikTok is planning a TikTok Music app and more on this week’s #5Things!
The Things:
Facebook reports drop in revenue for the first time
Snapchat announces Snapchat Sounds Creator Fund
TikTok reportedly to develop TikTok Music app
Instagram walks back platform changes
YouTube’s making it easier for creators to turn longer content into Shorts
Sources: Platformer, The Verge, Snap.com
Hosts: Joey Scarillo, Tommy Boyce, Jourdain Patrick
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Aug 08, 202220:47

Influencing Instagram
Influencing Instagram
Instagram Chief Adam Mosseri responds to backlash over the platform’s shift to video, Meta launches an updated Facebook feed format, Gen-Z becomes the first generation to see a decreasing use of social media and more on this week’s #5Things!
The Things:
Instagram’s Chief Details App’s Shift to Video
Meta Launches Updated Facebook Feed Format
TikTok Is the Fastest Growing Source of News for Adults in the UK
Twitter Shares New Insights Into the Rise of Health and Wellness Discussion
Gen Z Shapes New Social Media Era
Sources: The Verge, Social Media Today, Axios
Hosts: Amanda Davis, Tommy Boyce, Khaila Sloan
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Aug 01, 202218:27

Snap Your Desktop
Snap Your Desktop
Shopify and YouTube partner to make shopping more social, Instagram tests its Creator Marketplace, Snapchat makes the move to desktop and more on this week’s #5Things!
The Things:
Instagram launches initial test of new ‘Creator Marketplace’ influencer discovery platform
Instagram To allow users to place orders and track packages in DMs
Snapchat brings chatting and video calling to desktops
Facebook Shifts Resources From News to Focus on Creator Economy
Shopify partners with YouTube
Sources: Social Media Today, The Verge, WSJ, Fast Company
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
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Jul 25, 202219:57

Deal or No Deal
Deal or No Deal
Twitter is bookmarking Elon Musk’s acquisition! The platform suing him for attempting to abandon the $44 Billion deal, TikTok’s offering free training courses for SMB’s, Instagram is testing out AR elements within stories and more on this #5Things!
The Things:
Twitter sues Elon Musk for attempting to back out of $44 Billion acquisition
Reddit to sell collectible avatars off of Blockchain
TikTok to offer free training courses for SMB’s
Instagram is testing AR elements within stories
Twitter tests “Collaborative Tweets”
Sources: The Verge, Bloomberg, Mashable, Social Media Today
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
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Jul 18, 202222:26

The TikTok Tapes
The TikTok Tapes
Buzzfeed releases “The TikTok Tapes,” Elon Musk Outlines his final steps needed to finish the Twitter acquisition deal, Snapchat is developing a “Snapchat+” subscription service and more on this week’s #5Things!
The Things:
The TikTok Tapes
Elon Musk Outlines Final Steps Required to Finish Twitter Deal
Snapchat Developing a New ‘Snapchat+’ Subscription Service Offering Exclusive New Features
Instagram Testing Full-Screen Video Viewing
Meta Launches New Creator Monetization Initiatives, Including More Reels Payments and NFTs
Sources: Buzzfeed, Social Media Week, The Verge
Hosts: Joey Scarillo, Tommy Boyce, Julie Bentley
To subscribe to our newsletter, please enter your email HERE!
Email us: Podcasts@Grey.com
Choice.crd.co
Jun 27, 202222:33

Pride Edition 2022
Pride Edition 2022
Pride has grown and evolved considerably since its origin as a riot against Police brutality at The Stonewall Inn in 1969 New York. It’s the time when the queer community as at its most visible, a monthly focal point for us to come together and celebrate the accomplishments that we have made as well as the found family we have forged.
But our fight is not over. Queer and especially trans people are under attack both in the U.S. where 240+ anti-queer bills have been passed in 2022 alone, and in the U.K. where trans people are continually fighting for equal rights and healthcare. That is why this week we are bringing you a special #5Things episode that dives into the meaning of Pride, how we can practice allyship to the queer community, and where Pride evolves from now.
Tommy Boyce speaks with Graham Nolan, Bee Pahnke and Asad Shaykh about #5Things you should be thinking about during Pride month this year:
Why do we have Pride campaigns?
How has Pride changed?
How do we discuss and practice allyship?
How should Pride evolve?
What does Pride mean to you?
Host: Tommy Boyce (Grey NY)
Panel: Graham Nolan (Do the WeRQ), Bee Pahnke (Grey London) and Asad Shaykh (Grey London and Pride in London)
Resources: The History of Pride in America, Anti LGBT+ Legislation in America, Anti-Trans Legislation in the U.K.
To subscribe to our newsletter, please enter your email HERE!
Email us: Podcasts@Grey.com
Jun 21, 202238:34

Juneteenth Edition 2022
Juneteenth Edition 2022
Over the last 2 years we have experienced our nation’s increased interest in the history of Juneteenth and the events that took place. Juneteenth is representative of June 19th, the day when federal troops arrived in Galveston, Texas in 1865 to take control of the state and ensure that all African American enslaved people were freed.
On this week’s episode, we discuss:
The History of Juneteenth
Where we are now
Corporatization of the holiday
The future of Juneteenth
Action steps both agencies and brands can take moving forward.
The conversation is candid, yet passionate. This episode features strong language, and listener discretion is advised.
We hope you will listen with open ears and an open heart.
Host: Khaila Sloan - Grey NY Senior Social/Influencer Manager,
Panel: Andre Gray - Grey NY ECD, Reonna Johnson - Deutsch LA VP/Director of Strategic Growth, and host of the podcast Hex Code Black
To subscribe to our newsletter, please enter your email HERE!
Email us: Podcasts@Grey.com
Jun 14, 202201:02:33

Tik Tok Toe
Tik Tok Toe
Tik Tok Toe, it's three in a row! TikTok launches a creator crediting tool, Instagram tests new reaction tools to stories, Twitter adds Super Follower exclusive spaces to their existing feature and more on this week’s #5Things!
The Things:
TikTok announces plans for celebrating LGBTQIA+ community for pride month
TikTok launches creator crediting tool
TikTok Publishes New Report on the Benefits of an Integrated Media Strategy to Boost Brand Messaging
Instagram tests new reaction tools to reels and stories
Twitter Launches Super Follower Only Spaces as it Builds on its Creator Monetization Options
Sources: TikTok, Social Media Today
Hosts: Joey Scarillo, Tommy Boyce, Jourdain Patrick
To subscribe to our newsletter, please enter your email HERE!
Email us: Podcasts@Grey.com
Jun 06, 202224:26

5 Takeaways from Social Media Week
5 Takeaways from Social Media Week
This week, we introduce Julie Bentley, as she provides her five biggest takeaways from Social Media Week:
A huge focus on creators
NFTs as it relates to social media
The idea of DAOs as frameworks for content ownership
Shift community, and what that means for brands today
A focus on creators points of view of authenticity
Hosts: Amanda Davis, Tommy Boyce and Julie Bentley
Note: There will be no show next week, but feel free to recap while you're at the beach or on the road while headed out of town.
To subscribe to our newsletter please enter your email HERE!
Email: Podcasts@Grey.com
May 23, 202223:32

Running On Vibes
Running On Vibes
Instagram tests NFT display options, Elon Musk unveils his new plans to Twitter investors, TikTok shares insights into emerging gaming trends and more on this weeks’ #5Things!
The Things:
Elon Musk unveils plans for Twitter
Instagram to test NFT display options
Podcasting to become a $4 Billion Industry by 2024
New Study based on 14,000 campaigns outlines Snapchat Best Practices
TikTok shares insights into emerging gaming trends
Sources: NYT, The Verge, Instagram, Social Media Today, TikTok
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
May 16, 202226:43

The Sun Sets on Facebook Podcasts
The Sun Sets on Facebook Podcasts
Facebook unfriends its podcast platform, Instagram expands Reels to 90 seconds, Twitter tests a “close-friends” feature and more on this week’s #5Things!
The Things:
Facebook Shutting Down Podcast Platform After Less Than One Year
Twitter Testing “Close-Friends" Twitter Circle Feature
Snapchat Shares New Insights into the Potential for Brands to Connect with Audiences in the App
Instagram Expands Live Testing of 90 Second Reels
YouTube Live Introduces LiveRedirect Feature
Sources: The Verge, Social Media Today, and Snapchat
Hosts: Joey Scarillo, Tommy Boyce and Jourdain Patrick
Email us: Podcasts@Grey.com
May 09, 202223:01

Twitter SOLD
Twitter SOLD
Elon Musk turned his sights from Mars to Twitter, purchasing the platform for $44 billion! Find out about this development as well as LinkedIn’s engagement growth, Reddit Ads’ potential and more on this week’s #5Things!
The Things:
Elon Musk Buys Twitter for $44 Billion
Reddit Shares New Insights into the Potential of Reddit Ads
Twitter Reportedly Working on a Vibe Check Feature
LinkedIn Continues to See ‘Record Levels’ of Engagement, Revenue Up 34%
Snapchat Adds 13 Million Users in Q1 with Steady Revenue Increase
Sources: The Verge, Reddit and Social Media Today
Hosts: Joey Scarillo, Amanda Davis and Tommy Boyce
May 02, 202219:11

It’s Post Time Somewhere
It’s Post Time Somewhere
Got to BeReal! Find out about the new app sweeping the nation, Meta’s 10-year growth plan for wearables, the best times to post on social, and more on this week’s #5Things!
The Things:
YouTube Shorts Now Allows Creators to Splice in Long-Form Videos
Meta's 10-Year Growth Plan for Wearables
The Best Times to Post on Social Media in 2022
TikTok Launches ‘Interactive Add-Ons’ to Help Brands Build More Engaging Ads
Instagram Announces Removal Of ‘Recent Tab’ Feature
Sources: Sprout Social, The Verge, Social Media Today, Drunk on Social, and Digital Information World
Hosts: Joey Scarillo, Amanda Davis and Tommy Boyce
Email us: Podcasts@Grey.com
Apr 25, 202219:01

We Don't Tweet About Elon
We Don't Tweet About Elon
Elon Musk has a busy week, Snapchat launches dynamic stories, TikTok opens AR Tools to all users and more on this week’s #5Things!
The Things:
BeReal is Sweeping the Nation
Consumer Acquisition has Published Key Metrics on UGC in Advertising
TikTok opens AR effects tool to all users
Elon Musk and Twitter
Snapchat Launches 'Dynamic Stories'
Sources: The Verge, Social Media Today, Consumer Acquisition
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Apr 18, 202220:40

Who is the Snapchat Generation?
Who is the Snapchat Generation?
Twitter shares insight into travel trends, Instagram adds new messaging features, Snapchat publishes its 2022 "Snapchat Generation" report and more on this week's #5Things!
The Things:
Snapchat Publishes 2022 'Snapchat Generation' Report
Twitter Shares New Insights into Evolving Travel Trends
New Study Looks at the Rise of Virtual Influencers
Twitter Tests New Interactive Ad Settings
Instagram Adds New Messaging Features, Including Quick Replies, Music Sharing and New Chat Themes
Sources: Social Media Today, The Influencer Marketing Factory
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
Email us: Podcasts@Grey.com
Apr 11, 202224:27

Twitter's Brand Bracket Is a Slam Dunk
Twitter's Brand Bracket Is a Slam Dunk
TikTok gets into the stories game, Twitter’s annual brand bracket returns, Instagram brings back its chronological timeline option and more on this week’s #5Things!
Twitter’s Annual Brand Bracket is Back
TikTok Rolling Out Stories-Feature to More Users
Instagram Launches Algorithm-Free Feed Sorting Options to All Users
Report Details 66% of Brands Increasing Influencer Spending
TwiHow podcasts are helping brands meet DEI commitments
Sources: Twitter, The Verge, Tech Crunch, and Marketing Dive
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
Email us: Podcasts@Grey.com
Apr 04, 202221:52

5 Takeaways from SXSW
5 Takeaways from SXSW
This week is our first ever LIVE episode in front of an audience!
Our resident emerging tech expert, Amanda Davis, spent 5 days in Austin, TX at SXSW and brought back the biggest takeaways:
Digital events will supplement physical events, not cannibalize them.
Mixed Reality is (finally) finding its stride.
NFT's have officially moved beyond "speculative value propositions."
Web3 is deeply impacting the future of brand-building.
Gaming and Social are merging to create an un-ignorable Metaverse.
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce and introducing Khaila Sloan
Mar 28, 202228:17

Introducing "Famously Online"
Introducing "Famously Online"
We have a special mid-week drop in the feed because Grey is launching a new podcast with #5Things' very own, Tommy Boyce called Famously Online.
Today we are featuring the pilot episode, Caught a Vibe Shift: Trend Forecasting & Gen-Z Versus Millennials
In this week’s Famously Online Tommy is joined by Brandon Solis, the Director of Social & Communications at Grey, to discuss ideas put forth in the article “A Vibe Shift Is Coming Will any of us survive it?” The two talk all things indie-sleaze, tensions between Gen-Z and Millennials, and the importance of keeping up cultural trends and wavelengths. All this and more on Famously Online, the show that makes micro culture matter.
We'll be back on Monday with a regularly scheduled, and equally special episode of the #5Things.
Mar 24, 202213:28

The White House Taps TikTok
The White House Taps TikTok
The White House briefs TikTok users on the war in Ukraine, Instagram launches a new moderator option for live streams, Pinterest allows pinners to share Idea Pins on other platforms and more on this week’s #5Things!
The White House is briefing TikTok stars about the war in Ukraine
Twitter Reverses Decision to Put Users in Algorithmic Timeline Automatically
Instagram Launches New Moderator Option for IG Live Streams
TikTok Shares Tips on how to Maximize Branded Content on their Platform - Link to Study
Pinterest Now Allows Users to Share Idea Pins on Other Platforms
Sources: WaPo, The Verge, Social Media Today
Hosts: Joey Scarillo, Tommy Boyce, Amanda Davis
Mar 21, 202218:19

Video Needs the Radio Star
Video Needs the Radio Star
Smile for the Thumbnail! YouTube is reportedly paying podcasters to create filmed content for the platform, Amazon launches a new audio app, Twitter drops a new trend report and more on this weeks #5Things!
YouTube Reportedly Paying Podcasters to Create Filmed Content
(Tommy) Amazon Launches Amp, a Radio Service Music App
(Amanda) Twitter Drops 2022 Conversation Trends Report
(Tommy) Report Details The Importance of First Party Authentication with Influencer Marketing
(Amanda) Instagram Launches Updated Creator Tags to Provide More Credit for Content Contributors
Sources: The Verge, Twitter, Forbes, Social media Today
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Mar 14, 202219:24

Ten-Minute TikToks
Ten-Minute TikToks
Tik-Tok? More like Tik-Ten! TikTok expands video length to 10 minutes, Reddit launches a new Discover tab feature, Instagram unveils automated captions for feed videos and more on this weeks #5Things.
The Things:
TikTok Expands Video Length to 10 Minutes
Reddit Launches New Discover Tab
Meta Shares Updates on Its Automated Object Identification System
Instagram Launches Automated Captions for Feed Videos
YouTube Previews New Channel Analytics Options, Providing More Insight into Content Performance
Sources: The Verge, Facebook, and Social Media Today
Hosts: Joey Scarillo, Amanda Davis and Tommy Boyce
Email us: Podcasts@Grey.com
Mar 07, 202219:42

It's All So Meta
It's All So Meta
Swipe right on Doja Cat! Snapchat and Ticketmaster announce an events partnership and new in-app features, Meta launches Reels in Facebook, Twitch launches an ads incentive program and more on this weeks #5Things.
The Things:
Meta Launches Reels in Facebook Globally with Additional Features
Meta Publishes 2022 Evolving Trends Report
Instagram Stories Add Likes
Snapchat and Ticketmaster Announce Partnership
Twitch Adds New Incentives for Creators With Native Ads Platform
Sources: The Verge, Facebook Business, Tech Crunch, and AdWeek
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Feb 28, 202216:42

Social Media 101
Social Media 101
Class is in session and it’s still G.R.E.Y on this week’s #5Things! YouTube Outlines its 2022 platform, TikTok shares insights on their consumer purchase journey, Twitter announces the winners of its annual “Brand Bowl” and more!
The Things:
YouTube Outlines 2022 Platform: Community, Collaboration, and Commerce
TikTok Shares New Insights into the Impact of TikTok Clips in the Purchase Journey
TailWind Details 2022 Design Trends for Social Media
Snapchat To Place Ads Within stories and Share Earnings with Creators
Twitter Announces the Winners of its 'Brand Bowl' Super Bowl Campaign Awards
Sources: YouTube, Social Media Today, TailWind, and The Verge
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Feb 21, 202222:37

Keeping It 100
Keeping It 100
The podcast is celebrating it's 100th episode! To mark the occasion, Joey, Amanda, and Tommy dive into 5 large topics that have come up over the past two years.
Influencers
Gaming
Audio
Commerce
Events
The team discusses how the categories have evolved over the past two and a half years, the high and lows, and what brands can expect as the evolve.
Buckle up this one is a fun one!
Special thanks to Bryan Barletta of Sounds Profitable: check out his newsletter https://soundsprofitable.com/
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Feb 14, 202237:32

The Avatar Age
The Avatar Age
It’s the dawning of the age of avatars! Meta introduces 3D avatars to Instagram stories, TikTok experiments with video avatars, Snapchat hosts a bitmoji concert and more on this weeks #5Things!
Meta Introduces 3D Avatars to Instagram Stories
TikTok Is Experimenting With New Video Avatar Tools, Audio-Only Live-Streams
Twitter Launches New 'Toolbox' Hub
Snapchat Hosts Bitmoji Virtual Concert
Instagram Increases Response Options in Stories Polls, Facilitating Expanded Engagement
Sources: The Verge and Social Media Today
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Feb 07, 202223:19

The Fun in Non-Fungible
The Fun in Non-Fungible
A bored ape viewed your profile! TikTok tests letting users see who viewed their profile, Twitter and Meta get deeper into NFT’s, and a new study details increasing social media adoption by 65+ audiences on this week’s #5Things!
The Things:
Twitter Introduces NFT Profile Pictures
Facebook and Instagram to Reportedly Let Users Make, Showcase, and Sell NFTs
TikTok Testing Creator Subscription Fees
Pew Research Report Details Growth in Tech Use by 65+ Consumers
TikTok Is Working on a New, Opt-In Function to Show You Who Viewed Your Profile
Sources:
Hosts: The Verge, Pew Research, Social Media Today
Email us: Podcasts@Grey.com
Jan 31, 202225:34

Deep Fake Influencers
Deep Fake Influencers
Pinterest brings all the boys to the yard! The platform publishes male behavior report, Meta addresses ethics for virtual influencers, Microsoft signs the biggest gaming acquisition in history and more on this week's #5Things.
The Things:
Meta is Developing an 'Ethical Framework' for the Use of Virtual Influencers
Microsoft Purchases Activision Blizzard fr $70 Billion
Twitter Publishes New Guide on What Consumers Expect from Brands
Twitter Tests New Column Creation Tools in TweetDeck
Pinterest Shares Insight on How Men Use the Shopping Platform
Sources: Social Media Today and NY Times
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
Email us: Podcasts@Grey.com
Jan 24, 202222:30

Playing Games on Twitter
Playing Games on Twitter
There’s testing galore on this week’s #5Things! Learn about Instagram’s new Status display, Twitter’s live reacts, LinkedIn’s audio spaces, and more.
The Things:
Instagram Tests Allowing Users to Re-arrange Posts on Profile Page
Instagram Tests New ‘Status’ Display
Twitter Shares New Insights into the Evolving Gaming Conversation
Twitter Releases Live Reacts to Platform
LinkedIn Launches Test of Audio Rooms, Announces New Formats for Live Events
Sources: Social Media Today
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
Email us: Podcasts@Grey.com
Jan 17, 202225:43

Will 2022 be the Year of the Algorithm Reckoning?
Will 2022 be the Year of the Algorithm Reckoning?
Tiktok’s Distance Dancing to the dentist office! Tiktok signs a partnership with Atmosphere, Adam Mosseri outlines IG's key focuses, social media shopping is projected to hit 1.2 Trillion dollars and more on the first #5Things of 2022!
The Things:
TikTok Launches Partnership with Atmosphere
Instagram's Chief Outlines the Key Areas of Focus for the App in 2022
Shopping on Social Media Projected to Hit $1.2 Trillion by 2025
TikTok Tests New “Re-Post” Option
Will 2022 Be The Year of the Algorithm Reckoning
Sources: TechCrunch, Instagram, Bloomberg, Social Media Today, Time
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
Email us: Podcasts@Grey.com
Jan 10, 202227:41

TikTokking around the Christmas Tree!
TikTokking around the Christmas Tree!
We wish you a Merry Tikmas! e.l.f. cosmetics debuts a long-form “movie” on TikTok, Instagram tests a new “Dancify” capability for Reels, LinkedIn publishes a report of Gen-Z insights, and more on this week’s holiday #5Things!
The Things:
TikTok Publishes 2021 Music Recap
Instagram's Testing a 'Dancify' Option for Reels Which Would Automatically Sync Video and Music
Meta Opens Up Simplified AR Creation Tools to More Users
LinkedIn’s Publishes Gen Z Best Practices Report
e.l.f. goes long-form for meme-heavy holiday 'movie' native to TikTok
Sources: The Verge, Social Media Today, LinkedIn, and Marketing Dive
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce, and Beth Rolfs
Email us: Podcasts@Grey.com
Editor's Note: The crew is going on break until the new year, but that doesn't mean you have to. Take a listen to the previous episodes, and make your own predictions for the new year! Happy Holidays from the 5Things family.
Dec 20, 202131:25

The Tik Behind the Tok
The Tik Behind the Tok
Find out how the Tok’s get made! Leaked reports reveal new insight into TikTok’s algorithm, Instagram brings back the chronological feed, Pinterest acquires video editing app Vochi, and more on this week’s #5Things.
The Things:
Leaked Documents Reveal Data on TikTok’s Algorithm
New Twitter CEO Parag Agrawal Speaks on Platform’s Future
Pinterest Acquires Video Editing App Vochi to Expand its Creation Tools
Instagram updates Link Sharing and Parental Controls
Facebook Details How to Create and Promote Podcasts
Sources: NYT, The Verge, Social Media Today, Instagram, Facebook
Hosts: Joey Scarillo, Beth Rolfs, and Tommy Boyce
Email us: Podcasts@Grey.com
Dec 13, 202127:56

So long, farewell, auf Wiedersehen, goodbye
So long, farewell, auf Wiedersehen, goodbye
Jack Dorsey leaves Twitter, Ludwig leaves Twitch, new insights that will tell you so much more about your friends based on their Spotify Wrapped and much more on this week's #5Things.
The Things:
Jack Dorsey Resigns as Twitter CEO Effective Immediately
Ludwig Leaves Twitch, Joins YouTube Gaming Exclusively
TikTok Announces Creator Next and Video Gifts
Twitter Reportedly Launch Reply Downvotes to Wider Audiences
Spotify Release End of Year Recaps & New Features, Calls Tommy Gay
Sources: NYT, The Verge, Social Media Today, Express
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Dec 06, 202128:33

A Whole New World Without a Thumbs Down
A Whole New World Without a Thumbs Down
YouTube thumbs’d down the “thumbs down” button, Twitter brings crypto and NFT’s home to roost, TikTok brings Stitch into the mix and more on this week’s #5Things!
The Things:
TikTok Adds Disney Characters to its Text-To-Speech and Voice Effect Features
Twitter Looking to Enter the NFT and Crypto Space
YouTube Drops the Thumbs Down Button
Instagram Reportedly Working Adding Moderators to Lives and Likes to Stories
Facebook Removing Thousands of “Sensitive” Ad Targeting Categories
Sources: Social Media Today, The Verge, Gizmodo, and NYT
Hosts: Joey Scarillo, Amanda Davis, and Tommy Boyce
Email us: Podcasts@Grey.com
Editor's Note: We're taking a break for Thanksgiving, but that doesn't mean you have to take a break from us. Feel free to catch up on previous episodes.
Nov 22, 202121:14

Tis the Season to Shop Social
Tis the Season to Shop Social
The social holiday shopping village is open. A little water cooler talk alleges Meta is opening brick-and-mortar VR/AR stores, Instagram will launch livestream shopping and free holiday shipping and much more on this week's #5Things!
The Things:
Meta Reportedly Opening Brick-and-Mortar VR/AR Stores
Twitter Blue Launches in US with Ad-Free Article Viewing and More
Instagram to Launch Livestream Shopping and Free Holiday Shipping
TikTok Publishes Holiday Campaign Guide
Facebook Adds Creator Monetization Tools in Response to Apple Fees
Sources:
Hosts: Joey Scarillo, Tommy Boyce, and Amanda Davis
Email us: Podcasts@Grey.com
Nov 15, 202124:28

TikTok Tips, Super Apps, and "More Cowbell!"
TikTok Tips, Super Apps, and "More Cowbell!"
What are ye doin in my Snap? Snap partners with NBCUniversal for new audio access and More Cowbell!, Pinterest announces a new live-stream shopping series, Facebook shuts down its facial recognition program and more on this week’s #5Things!"
The Things:
Pinterest Announces New Shoppable Live-Stream Series
Snapchat Partners with NBC Universal to Bring NBC-related Audio to Snaps
TikTok Testing New Tipping Feature
Facebook to Shut Down Facial Recognition Program
Super Apps Are the Future
Sources: Social Media Today, The Verge, Tech Crunch, NYT
Hosts: Joey Scarillo, Tommy Boyce, and Amanda Davis
Email us: Podcasts@Grey.com
Nov 08, 202122:50

The Facebookaverse
The Facebookaverse
Facebook reportedly will rebrand with an eye on the metaverse, Twitter launches a new creator fund, Instagram announces Collabs and desktop posting and more on a jam-packed #5Things!
Your #5Things for this week include:
Facebook to Rebrand Company with New Name and Focus on Metaverse
Twitter Launching Three Month Spaces Accelerator Program
Instagram Announces Collabs Feature
Clubhouse Launches New Music Mode
How Roblox is Growing Up
Sources: The Verge, NYT
Hosts: Joey Scarillo, Amanda Davis, Juliana Diatezua, Tommy Boyce
Email us: Podcasts@Grey.com
Click here to download the newsletter of this week's #5Things.
Oct 25, 202134:25

Welcome to Web3
Welcome to Web3
Get on the bus, we're headed to Web3. Don't know what that is? Don't worry Amanda Davis has you covered!
Plus TikTok makes the jump to TV, Instagram's adds new features to address mental health concerns, and more.
The 5 Things:
Instagram to Introduce Features to Help Teenage Mental Health
TikTok Launches LG TV Smart App
Meet Web3, Where the Young People Are
Facebook Expands Live Audio Feature Globally and Unveils Soundbites
Snapchat Adds New Creator Monetization Tools
Sources: The Verge, Coindesk, Social Media Today
Hosts: Joey Scarillo, Amanda Davis, Tommy Boyce
Email us: Podcasts@Grey.com
Oct 18, 202124:48

Into the Metaverse
Into the Metaverse
Welcome to the metaverse! Have a look around. Facebook invests $50 Million into metaverse research fund, Snapchat encourages users to run for office, Frances Haugen, the Facebook whistleblower, urges Congress to regulate the platform and more on this week’s jam-packed #5Things!
The 5Things:
Instagram Announces “Instagram Video” Combining IGTV and Videos
Facebook Invests $50M into Building the Digital Metaverse
Twitter Opens Up Applications for Professional Profiles
Snapchat Launches Run for Office Portal, Encouraging Users to Consider Political Careers
Facebook Whistleblower Recommends Congress to Regulate Platform
Sources: NYT, The Verge, AdWeek, Reuters, Tech Crunch
Hosts: Joey Scarillo, Juliana Diatezua, Tommy Boyce
Oct 11, 202133:04

Kidstagram Paused
Kidstagram Paused
A key takeaway from TikTok World, YouTube censors their content, Facebook puts Instagram Kids App on the back burner, and so much more.
The 5 Things:
Facebook Halts Development on Instagram Kids App
YouTube Bans All Vaccine Misinformation
Twitter Tests Options to Help Users Avoid Negative In-App Interactions
Australia Rules Media Companies Are Liable for Replies to Facebooks Posts
TikTok Introduces New Creative Tools for Brand Campaigns
Sources: The Verge, New York Times, Social Media Today
Oct 04, 202140:10

Another Bad Week at Facebook
Another Bad Week at Facebook
Young TikToker’s join the house of mouse, Snapchat as an ASL educational lens, Facebook can’t catch a break and more on this week’s #5Things!
The 5 Things:
Facebook Reportedly Promised President Trump it Wouldn’t Fact-Check Political Speech
Disney Launches “Disney Creation Lab,” Recruiting TikTok Stars
Snapchat Introduces New Lenses to Teach Users ASL
Twitch Signs Music Publishing Deal to Address Usage Concerns between Artists and Streamers
Google Will Allow Users to See Advertiser’s Campaign Histories
Sources: Mashable, AdWeek, The Verge, Billboard
Sep 27, 202131:18

Everything’s Banned in Texas
Everything’s Banned in Texas
Facebook has a terrible, horrible, no good, very bad week, TikToker’s at the Met Gala prove they’re all that, Texas bans removing posts based on political expression and more on this week’s jam-packed #5Things
The 5 Things:
Texas Bans Social Media Platforms from Removing Posts Based on Political Views
Facebook Internal Report Reveals Harm Instagram has on Teenage Mental Health
Secret Facebook Program Reportedly Lets Celebrities Avoid Moderation
Instagram to Add “Favorites” Option Allowing Users to Prioritize Accounts on Their Feed
How TikTok Democratized the 2021 Met Gala
Sources: NYT, The Verge, Refinery 29
Hosts: Joey Scarillo, Juliana Diatezua, Tommy Boyce
Sep 20, 202136:50

We Just Got a Letter… from our Past
We Just Got a Letter… from our Past
Summer break is over, but the team is not cooling down! This week, we look at a data report from App Annie, updates from Twitter, and how Steve from Blue's Clues broke the internet.
The 5 Things:
TikTok Surpasses YouTube in US Average Watch Time
AppAnnie Releases “Evolution on Social Apps” Report
Twitter Launches “Super Follows,” a Creator Monetization Option
Twitter Launches Communities, as Rival to Facebook Groups
The Internet Reacts to Nostalgic Blue Clues Video Celebrating the Show’s 25th Anniversary
Sources: The Verge, AdWeek, Social Media Today
Hosts: Joey Scarillo, Juliana Diatezua, Tommy Boyce
Sep 14, 202131:20

"I love a good Zoom Out"
"I love a good Zoom Out"
Swipe-Up’s are out, Facebook Reels are in, and TikTok has shopping. The team welcomes Tommy Boyce to the pod to discuss all of this and more!
YouTube Partnership Program Officially Passes 2 Million Members
Facebook Adds Reels to iOS App
Twitter Launches Newsletter Subscription Button on User Profiles
TikTok Partners with Shopify to Allow In-App Purchasing
Instagram is Removing the “Swipe Up” Feature, Replacing it with Stickers.
Sources: The Verge and NYT
Hosts: Amanda Davis, Tommy Boyce, and Joey Scarillo
Email us: Podcasts@Grey.com
Program Note: No podcast next week, we're off for Labor Day.
Aug 30, 202126:04

Guess who’s Yak, Yak again?
Guess who’s Yak, Yak again?
YikYak returns, teens are trading mowing lawns for NFT mining, Reddit introduces a TikTok-like video feed and more on this week’s #5Things!
The 5 Things:
Reddit IOS app launches TikTok Like Video Feed
Twitter Redesigns Their Redesign Due to Audience Backlash
YikYak is Yikbak
New Instagram Campaign Celebrates Diversity and Creativity of Users
How Teenagers Are Cashing in on the NFT Boom
Sources: NYT, Social Media Today, Tech Radar, The Verge
Hosts: Amanda Davis, Juliana Diatezua, and Joey Scarillo
Email us: Podcasts@grey.com
Aug 23, 202130:21

Where There's a Community
Where There's a Community
This week, we discuss the new way flight attendants will be disrupted while in the friendly skies, things that seem quite obvious in Instagramland, and you guessed it....TikTok.
The 5 Things:
American Airlines to Offer 30 Minutes of Free TikTok Viewing
YouTube for Kids Announces New Advertising Policy Updates
Instagram Tests New Ads In Shopping Tab
YouTube Invests $100 Million in YouTube Shorts Content
TikTok Pilots Their Own Version of Stories Feature
Sources: Gizmodo, Social Media Today, Tech Crunch, The Verge
Hosts: Amanda Davis and Bryce Mathias
Email us: Podcasts@grey.com
Aug 16, 202121:47

Just The Two of Us
Just The Two of Us
This week, the 5Things crew evolves in their voice, as they discuss the White House, YouTube, yes, another app, and so much more.
The 5 Things:
Twitter Pilots E-Commerce Section for Brands
YouTube to Offer Cheaper Ad-Free Option, “Premium Light”
The White House Recruits Influencers to Fight Vaccine Misinformation
Elite Students Debate Cultural Issues on Polemix, a TikTok Clone
TikTok Celebrates and Recreates Iconic Ad Campaigns with Re:Make
Sources: Twitter, The Verge, New York Times, TikTok
Hosts: Amanda Davis and Juliana Diatezua
Email us: Podcasts@Grey.com
Aug 09, 202126:23

Stay Gold
Stay Gold
This week we bid farewell to a member of the 5Things crew and discuss health misinformation, Instagram, Pinterest and more.
The 5 Things:
New Senate Bill Would Make Platforms Liable for Public Health Misinformation
Instagram to Automatically Translate Text in Story Posts
Instagram Tests Vertical Feed Presentation for Explore Page
Pinterest to Let Creators Earn Money from Pins
Spotify Adds “What's New” Feature for Music and Podcasts
Sources: The Verge, Social Media Today
Hosts: Kenny Gold, Juliana Diatezua, Amanda Davis
Email us: Podcasts@Grey.com
Aug 02, 202122:20

Going for Gold!
Going for Gold!
This week the team dives into the Olympics, gives "Super Thanks" to creator funds, and you'll hear hot takes on Twitter's accessibility.
Your 5 Things:
TikTok Partners with Vimeo to Drive Small Business Success
Twitter Launches Captioned Voice Tweets in Push for Accessibility
Facebook Launches New $1 Billion Creator Fund Through 2022
YouTube Intros New Tip-Jar Feature, ‘Super Thanks’
Toyota Cancels Olympic TV Ads in Japan
Sources: PR Newswire, The Verge, AP News
Hosts: Kenny Gold, Amanda Davis, Juliana Diatezua
Email us: Podcasts@Grey.com
Jul 26, 202127:31

The Fleets Retirement Party
The Fleets Retirement Party
Edmée joins the pod again to help breakdown the latest way to get a job, the newest partnerships and we bid farewell to Fleets.
Your 5 Things:
TikTok Launches 'Resumes' Feature To Connect Candidates With Job Opportunities
Twitter Teases the Launch of Twitter for Professionals
The Content Creator Economy Becomes the Hottest New Focus for Tech Investors
Clubhouse and TED Announce Exclusive Content Partnership
After Less Than A Year, Twitter Retires Fleets Feature
Sources: Social Media Today, Tech Radar, NY Times, The Verge
Hosts: Kenny Gold, Amanda Davis, Edmée Jorge
Email us: Podcasts@Grey.com
Jul 19, 202126:27

Sick and Tired of the Photoshop
Sick and Tired of the Photoshop
Back from the holiday, Kenny, Juliana, and Amanda dive into the pitfalls of beauty and weight loss expectations on the platforms, and so much more.
Your 5Things:
Norway’s New Law Requires Disclosures for Retouched Photos Online
Roblox and Sony Music Partner to Develop More In-Game Music
TikTok Launches Longer Video Options
Instagram Announces a Shift from Photo-Sharing with New Video Features
Pinterest Bans Ads with Unhealthy Weight Loss Language and Imagery
Sources: Social Media Today, Variety, NPR
Hosts: Kenny Gold, Juliana Diatezua, Amanda Davis
Email us: Podcasts@Grey.com
Jul 12, 202122:58

Throw your AR Hat in the ring
Throw your AR Hat in the ring
This week we discuss Facebook and TikTok getting it right, more ubiquity across platforms, and the latest in AR fashion!
Your 5 Things:
Instagram Tests 'Fan Club' Stories
Facebook Launches Live Audio Rooms and Podcasts
TikTok Launches 'Jumps' to Promote Third-Party Experiences
Overwatch Launches Cross-Play Feature
Facebook Files a Patent for an AR Hat (Link to Patent)
Sources: Social Media Today, Forbes, Facebook
Hosts: Joey Scarillo, Juliana Diatezua, Amanda Davis
Check out this week's newsletter!
Email us: Podcasts@Grey.com
Program Note: We will be off from the podcast next week.
Jun 25, 202128:01

Juneteenth Edition
Juneteenth Edition
Last year, after George Floyd's death, the world changed.
This year, to celebrate Juneteenth, we dive into a conversation about what has changed for the Black community over the past year, and moreover what hasn't.
We discuss the new American leadership, advertising's role in equity, cancel culture, workplace culture, and allyship.
Host: Danielle Hunt, Panel: Lori Bullock, Andre Gray
Jun 17, 202153:16

Press that “Super Follow” Button
Press that “Super Follow” Button
Kenny, Amanda, and Juliana are back to discuss Facebook wooing gamers, Super Follows on Twitter, and TikTok's latest positive efforts to help more users.
Your #5Things:
Facebook is the First Platform to Offer 100% Profit to Gaming Streamers
Twitter Announces 'Super Follow' Subscription Option
TikTok Adds an Accessibility Overview
Instagram Reverses Penalty for Feed Posts Re-Shared to Stories
TikTok’s New Initiatives Support Black-Owned Businesses
Sources: Kotaku, Social Media Today
Hosts: Kenny Gold, Juliana Diatezua, Amanda Davis
Email us: Podcasts@Grey.com
Jun 11, 202121:39

The Past, Present, & Future of Queer Culture
The Past, Present, & Future of Queer Culture
This week we bring you a special episode of #5Things about Queer culture. Kate Wolff, (Lupine Creative) and Sebastian Hendra, (Grey Consulting) dive into the vital driving influences of our LGBTQAI+ Past and Present – and discuss what the future of Pride needs to become for a changing world. Exploring the rise of new vernacular, evolving culture and how brands are adapting.
This is a podcast you won’t want to miss.
Panel: Kate Wolff, Sebastian Hendra; Host: Joey Scarillo
Learn more about Kate: @dothewerq, @LupineCreative, @Kwolff08, www.dothewerq.com
Learn more about Sebastian: @historical.homos, @bashtard91, www.historicalhomos.com
Email us: Podcasts@Grey.com
Jun 05, 202147:04

The Movement of Copy Cats
The Movement of Copy Cats
This week the J's are holding down the fort. We unpack everything from Instagram adding pronouns to another creator fund, and we have fun along the way.
Your 5 Things:
Instagram Added New 'Pronouns' Option
YouTube Announced #BeautyFest Pinterest
Tested Live-Streaming Functionality
Facebook Launched Test of Audio Room
YouTube announced $100M ‘Shorts’ Creator Fund
Sources: Social Media Today, Bloomberg, TechCrunch
Hosts: Joey Scarillo, Juliana Diatezua, and Joseph Day
Email us: Podcasts@Grey.com
Program note: We are off next week for Memorial Day.
Check out the newsletter!
May 22, 202126:37

Welcome to the Neighborhood, Android.
Welcome to the Neighborhood, Android.
This week we take a quick jaunt around the social channels with Clubhouse, Twitter, Facebook, and Youtube. We also bid a temporary farewell to our own Beth Rolfs as she takes off on her journey towards motherhood.
Your #5Things:
Clubhouse Launched Android Version
Twitter Launched Test of ‘Tip Jar’
Twitter Launched Larger Image Display on Timelines
Facebook Launched 'Neighborhoods'
YouTube Launched Shorts To All US Creators
Sources: Social Media Today, The Verge, 9to5Google
Host: Kenny Gold, Amanda Davis, and Beth Rolfs
Email us: Podcasts@Grey.com
Check out the newsletter!
May 14, 202118:36

"Fear of the Robot Apocalypse"
"Fear of the Robot Apocalypse"
This week, we welcome Edmée to the podcast, the team gets philosophical about the five senses, and we find out why Kenny re-named this episode "Fear of the Robot Apocalypse"... it was going to be another Clubhouse pun.
Your 5 Things:
Pinterest Announced Initiatives to Celebrate API Heritage Month
Clubhouse Tackles an NFL Partnership
YouTube Tested Timed Comments
Instagram Launched Audio/Video Off Button for Live
Facebook Announced Advances In Object Identification Tech
Sources: Social Media Today, Digital Information World, World Tech News
Host: Kenny Gold, Beth Rolfs, Edmée Jorge
Check out the Newsletter!
Email us: Podcasts@Grey.com
API Resources: Asian Pacific Fund | Hollaback | National Asian Pacific American Women's Forum: NAPAWF
May 07, 202122:26

Turn Up the Boombox
Turn Up the Boombox
Facebook is once again the center of attention with Boombox. The team at Grey explains it all...
Your 5 Things:
Facebook Expanded Spotify Partnership
Facebook’s Clubhouse Competitor Announced
Reddit Announced Reddit Talk
Pinterest Launched New 'Content Claiming Portal'
Facebook Suggested Topics For The Feed
Sources: Tech Crunch, The Verge, Social Media Today
Hosts: Kenny Gold, Amanda Davis, Kait Pearse
Email us: Podcasts@Grey.com
Check out the newsletter!
Apr 30, 202122:29

The House that NFT Built
The House that NFT Built
Facebook gets it right and NFTs are here to stay. The crew breaks it all down and more!
Your #5Things:
Facebook Teased Audio Room Feature
Facebook Added New Volunteer Features
Instagram For Kids Was Challenged
Twitter Analyzed Harmful Impacts of its Algorithm
An NFT Became Real Estate
Sources: Vox/Recode, Social Media Today, The Verge
Hosts: Kenny Gold, Beth Rolfs, Amanda Davis
Check out Kenny's Adweek Article and the newsletter.
Email us: Podcasts@Grey.com
Apr 26, 202124:37

Clubhouse Clones
Clubhouse Clones
Wellness hubs, creator funds, and audio are all the rage with social networks and will you trust Facebook for dating?
Your #5Things:
TikTok Launched 'Wellness Hub'
TikTok Added New Music-Triggered Visual Effects Tools
Reddit Reportedly Developed its Own Audio Rooms Feature
Pinterest Announced Creator Fund
Facebook Launched New Video Speed Dating App
Sources: Social Media Today, Tech Crunch, ScreenRant
Hosts: Joey Scarillo, Beth Rolfs, and Amanda Davis
Email us: Podcasts@Grey.com
Check out our newsletter on LinkedIn!
Apr 19, 202134:06

Place your bets on AR and audio
Place your bets on AR and audio
Kenny, Beth, and Amanda are back together, you'll hear hot-takes on the LinkedIn's new feature, and the conversation gets heated over the future of AR tech.
Your #5Things:
Facebook Denied Algorithm Issues
LinkedIn Teased Clubhouse-Like Feature
LinkedIn Added ‘Creator Mode’
“Fake” Twitter Users Defended Amazon
AR-Enabled Snap Spectacles News Leaked
Sources: TechCrunch, WSJ, The Verge, The Guardian, Social Media Today
Hosts: Kenny Gold, Beth Rolfs, Amanda Davis
Email us: Podcasts@Grey.com
Check out the newsletter on LinkedIn!
Apr 12, 202132:42

Spring Break '21 (Grey Matter archive: Unsplash)
Spring Break '21 (Grey Matter archive: Unsplash)
#5Things is on Spring Break this week, but we're excited to share a 2020 episode of Grey Matter: A Podcast About Ideas with the founders of Unsplash.
When Mikael Cho and Stephanie Liverani created Unsplash they had no idea how quickly they would find success – seemingly overnight. Unsplash fills the unmet needs of creative professionals – a free and culturally aware, current solution for people who are simply trying to make cool things.
Host: Kenny Gold
Email us: Podcasts@Grey.com
Listen to all episodes of Grey Matter: A Podcast About Ideas on Spotify, Apple, or wherever you get your podcasts.
Check the #5Things newsletter!
Apr 05, 202133:00

Sound On
Sound On
Listen up, the race is on for the leader in audio-led social media. The team discusses this, YouTube, and Snapchat, as well as Instagram... for kids?
Your 5Things:
News of Facebook Audio-Only Room Spread
Clubhouse Launched Creator Accelerator Program
YouTube Rolled Out 'Shorts' To US
Snapchat Acquired FitAnalytics
News of Kids Version of Instagram Spread
Sources: Social Media Today, The Verge, Time, TechCrunch
Hosts: Kenny Gold, Juliana Diatezua, Amanda Davis
Email us: Podcasts@Grey.com
Check out the #5Things newsletter!
Learn more about GetUsPPE.org
Mar 29, 202125:37

Zuckered Out
Zuckered Out
Welcome to the Facebook Show! Your #5Things this week all poke towards Facebook or Instagram.
Your #5Things:
Instagram Accused of Promoting False Information
Facebook Expanded Creator Monetization
Instagram Launched Instagram Lite
Instagram Tested Auto-Captions for Instagram Stories
Facebook Added Reels to Facebook
Sources: Digital Information World, Social Media Today, Business Insider
Hosts: Juliana Diatezua, Beth Rolfs, Joey Scarillo
Email us: Podcasts@Grey.com
Check out the newsletter!
Mar 22, 202120:52

Pinterest for President
Pinterest for President
The team tackles Instagram likes that were insta-gone, Twitter throwing a curveball on strikes, praise for Pinterest, and the latest from Big Blue.
Your #5Things
Instagram Accidentally Hid Like Counts
Twitter Blocked COVID-19 Vaccine Misinformation
Pinterest Launched Showcase of Female-Owned Businesses
Facebook Ended Ban On Political Advertising
Facebook Photo-tagging Lawsuit Settled for $650m
Sources: Complex, Social Media Today, AdWeek, NY Times, TechCrunch
Hosts: Kenny Gold, Juliana Diatezua, Beth Rolfs
Email us: Podcasts@Grey.com
Check out the newsletter!
Learn more about GetUsPPE.org
Mar 15, 202122:09

Tweetstorm
Tweetstorm
The team goes deep on Twitter, digs deep into a new Facebook feature, and questions deepfakes.
Your 5 Things:
Twitter announced paid Super Follows
Twitter Added 'Twemojis' To Fleets
Twitter Tested ‘Safety Mode’
Facebook Launched BARS App
Tom Cruise Deepfake Went Viral
Sources: The Verge and Social Media Today
Email us: Podcasts@Grey.com
Check out our #5Things Newsletter!
Mar 08, 202127:56

Sitting at the Influencer's Table
Sitting at the Influencer's Table
The #5Things welcomes Grey New York's Associate Director of Influencers, Kait Pearse to the proverbial cool kids table to discuss trends in influencer marketing and platforms acting like other platforms.
Your #5Things:
Influencers were Added To SAG
David Dobrik ‘soft’ launched Dispo App
YouTube Announced US Expansion of TikTok-Like Feature
Twitter Evolved Clubhouse-Like Feature
Twitch Announced UFC Partnership
Sources: Social Media Today, Forbes, Deadline
Hosts: Kenny Gold, Beth Rolfs, and introducing Kait Pearse, with Joey Scarillo "in the booth"
Email us: Podcasts@Grey.com
Check out the newsletter on LinkedIn!
Mar 01, 202125:54

The Covid Vaccine & The Black Community
The Covid Vaccine & The Black Community
Today the #5Things podcast brings you a timely and important episode for Black History Month. We welcome Jax Porter, Yolanda Haynesworth, and Cassandra Sinclair to discuss the social impact of the Covid vaccine on the Black community.
Your #5Things:
COVID-19 fatigue
Mistrust and Distrust in the medical system by the black community
Access issues
Overcoming fear
Suboptimal vaccination distribution plans
Panel: Jax Porter, Yolanda Haynesworth, and Cassandra Sinclair
Email Us: podcast@grey.com
Feb 23, 202129:03

Facebook wants in the Clubhouse
Facebook wants in the Clubhouse
The rumor is Facebook is jealous again, and this time it's not Twitter, not Snapchat, not Pinterest, not TikTok... it's going after Clubhouse.
Your 5 Things:
Rumors of Facebook Clubhouse Clone Spread
US Government Abandoned TikTok Sell-Off Plan
Instagram Limited The Reach of Re-Posts from TikTok
Instagram Teased Multi-participant Live Video Chats
Shop Pay Expanded to Facebook And Instagram
Sources: Social Media Today, WSJ, Shopify
Hosts: Kenny Gold, Amanda Davis, Beth Rolfs, Joey Scarillo
Email us: Podcasts@Grey.com
Checkout the newsletter!
Keep an eye on this feed as we will have a bonus episode released later this week.
Feb 22, 202120:41

#FreeBritney
#FreeBritney
Oops! the team spends more than half of the episode talking about the toxic way Britney was treated. If you think "gimme more" lucky for you, we have all of your 5 Things:
Britney Spears Documentary Fueled #FreeBritney Social Media Movement
Twitter Removed Ads Transparency Center
YouTube launched new destination for sports fans
Instagram Launched ‘Recently Deleted’
TikTok Added Misinformation Labels
Sources: LA Times, Social Media Today, YouTube Official Blog, Instagram, The Guardian
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Email us: Podcasts@Grey.com
Resource: Substance Abuse and Mental Health Services Administrations (SAMHSA) National Helpline, 1-800-662-HELP (4357) a confidential, free, 24-hour-a-day, 365-day-a-year, information service, in English and Spanish, for individuals and family members facing mental and/or substance use disorders.
Feb 15, 202133:34

Reddit Occupied Wall Street
Reddit Occupied Wall Street
This week the crew takes stock in what started on Reddit, and give you everything you need for the week ahead.
Your 5 Things:
Reddit Occupied Wall Street
Instagram Tested Removing Sharing Posts to Stories
Twitter Launched Birdwatch
Twitter and NBC Universal Deepened Partnership
YouTube Tested New Clipping Feature
Sources: NPR, Social Media Today, Forbes, Engadget
Email us: Podcasts@Grey.com
Hosts: Kenny Gold, Beth Rolfs, Amanda Davis, Joey Scarillo
Newsletter: Read it here!
Feb 08, 202123:00

Cross that Bridgerton…
Cross that Bridgerton…
Trump's fate on Facebook hangs in the balance; TikTok and Pinterest launch new features, and a Bridgerton musical waits in the wings. Kenny, Amanda, and Juliana are here to break it all down!
Your #5Things:
Facebook's Oversight Board will make final decision on Trump Ban
Facebook and Instagram Expand Alt Text Capabilities
TikTok Launches New Q&A Feature
Pinterest Launches Eyeshadow AR Experience
Musical Version of Bridgerton Goes Viral On TikTok
Sources: FB News, TechCrunch, Social Media Today, Buzzfeed
Hosts: Kenny Gold, Juliana Diatezua, and Amanda Davis
Email us: Podcasts@Grey.com
Newsletter: HERE
Feb 01, 202122:51

America’s News Source: Social Media
America’s News Source: Social Media
It's our first episode in the new presidential administration, and Kenny, Beth, and Amanda have all you need to know this week in the world of social media.
Your 5 Things:
Research Showed 71% of Americans Get News Content Via Social Platforms
TikTok Launched Program for Black Creators
TikTok Changed Privacy Settings for Users Under 18
Snapchat Worked on New 'Events' Feature
YouTube Added New Hashtag Showcase Pages
Sources: TikTok Newsroom, Social Media Today, TechCrunch
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Email Us: Podcasts@Grey.com
Newsletter: HERE
Jan 25, 202118:10

BANNED
BANNED
Big news in social media this week, with global implications. Kenny, Beth, and Joey (filling in for Amanda) break it all down.
Your 5 Things:
Trump was Banned Off Social Media
Parler Jumped to No. 1 on App Store
TikTok Faced Legal Action Over the Handling of Child Data
TikTok Launched First LiDAR-Enabled AR Effect
News of Facebook Smart Glasses Spread
Sources: Business Insider, The Verge, Bloomberg, TechCrunch, Social Media Today
Hosts: Kenny Gold, Beth Rolfs, Joey Scarillo
Newsletter: HERE
Email us: Podcasts@Grey.com
Jan 18, 202133:37

A New Four Letter Word
A New Four Letter Word
The crew is ready for 2021 with more Things you need to know this week.
#5Things:
Ratatouille TikTok Musical Earned Over $1 Million In Ticket Sales
FTC Launched 'wide-ranging' Social Media Probe
Twitch Banned "Simp"
Twitter Added Similarity Prompts Among Users
Facebook Launched Collab
One More Thing: Twitter buys Breaker!
Sources: Business Insider, Mashable, The Verge, TechCrunch, Social Media Today, PodNews
Email: Podcasts@Grey.com
Newsletter: HERE
Jan 11, 202135:15

Eyes Forward to 2021
Eyes Forward to 2021
It’s our 50th episode and to celebrate, we are bringing you an extra special #5Things!
We are looking forward to 2021, and not looking back. This week we are chatting with a few of our friends from different industries to ask them what they see on the horizon for 2021. It's like several podcasts in one!
Katie Perry, VP of Marketing at Public.com (1:03)
Willis Wiggins, Gaming & Esports Partnerships at FaZe Clan (11:55)
Arielle Nissenblatt, Community Manager at SquadCast.fm & Founder/Curator, Earbuds Podcast Collective (27:07)
Amanda Goetz, CMO, Teal & Founder, House of Wise (38:21)
Tom Chirico, Head of Twitter Next Creative Lab East and Ian Ardouin-Fumat, Insights Scientist, Twitter Next Creative Lab (48:47)
Justine Armour, Chief Creative Officer at Grey New York (66:20)
Toby Daniels, Co-founder/CEO, Crowdcentric & Founder, Social Media Week (79:37)
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Co-Hosts: Juliana Diatezua, Joey Scarillo
Email us: Podcasts@Grey.com
Dec 28, 202001:37:22

Mergers & Acquisitions: The Musical!
Mergers & Acquisitions: The Musical!
It's the end of the year, and you know what that means... mergers and acquisitions! The team breaks it all down, and Beth's reveals her favorite "Thing" ever talked about on this show! - Hint: it's in this episode.
Your #5Things:
The FTC Sued Facebook
Reddit Acquired Dubsmash
Twitter Acquired App Squad
Instagram Announced Reels Shopping
Viral Ratatouille Musical Announced Real Life Debut
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Sources: The Verge, FTC, USAToday, Social Media Today, Reddit Blog
Email us: podcasts@grey.com
Newsletter: HERE
Dec 21, 202029:46

Carpe DMs
Carpe DMs
As the year winds down, the #5Things crew has a lot to say about TikTok, Twitter, Facebook, and Instagram.
Your #5Things:
TikTok Tested Three-Minute-Long Videos
Twitter Expanded Hate Speech Rules To Include Race
Instagram Tested Three Guest Live-Streams
Facebook Announced Ban of COVID-19 Vaccine Misinformation
The Facebook Cryptocurrency Project Changed Its Name
Sources: Aljazeera, The Verge, Social Media Today, USAToday
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Newsletter: Here
Dec 14, 202022:11

felt cute, might fleet later
felt cute, might fleet later
Stuffed from all the turkey, and ready for this year to end, the #5Things team dives into Twitter Fleets, and all the latest from the platforms.
Twitter Slowed Down Roll Out of Fleets
Snapchat Launched ’Spotlight'
Instagram Expanded 'Guides' to All Users
TikTok Added New Photosensitivity Warnings
Twitter Tested ‘Spaces’ Audio Feature
Hosts: Kenny Gold, Juliana Diatezua, and Amanda Davis
Plus one more thing, from podcast producer, Joey Scarillo
Email us: Podcasts@Grey.com
Newsletter: HERE
Dec 07, 202028:29

Your fleets have arrived
Your fleets have arrived
Twitter exploded over the launch of Fleets, hear all about it from Kenny, Amanda, and Beth.
Your #5Things:
Twitter Expanded Fleets
YouTube Announced 2020 Rewind Cancellation
TikTok Tested Charity Feature
Instagram Redesigned The Home Screen
Facebook Launched New Video Series Hosted By Post Malone
Sources: Social Media Today, The Verge, TechCrunch, Wersm
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Email us: Podcasts@Grey.com
Newsletter: HERE
Nov 23, 202024:16

The Spread of Misinformation and Baby Shark
The Spread of Misinformation and Baby Shark
The team is chomping at the bit to talk about these 5Things:
Twitch Streamers Dominated Election Night Coverage
Verified Faux ‘Elon Musk' Celebrated Election with Crypto Scam
Facebook and TikTok Blocked Misinformation Hashtags
TikTok Announced New Agreement with Sony Music
'Baby Shark' became YouTube's Most Viewed Video Ever
Take our Listener Survey: HERE
Email us: Podcasts@Grey.com
Newsletter: HERE
Hosts: Kenny Gold, Amanda Davis, Juliana Diatezua
Nov 16, 202026:15

TikTok Wins!
TikTok Wins!
The band is back together this week, suffering from a little election fatigue, but excited to share the latest from TikTok, YouTube, the Gram, and Snap.
TikTok Won Injunction Against White House
YouTube Added New Features for US Election Day
Instagram Disabled ‘Recent’ Tab
Snapchat Added 3D Body Scan
TikTok Partnered With Shopify
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Take our Listener Survey: HERE
Email us: table: Podcasts@Grey.com
Newsletter: HERE
Nov 09, 202028:06

"Playstation Whatever"
"Playstation Whatever"
This week we talk congress, covid, cloud gaming, and more. Juliana joins us again for this week's discussion.
Congress Warns Social Media CEOs of New Limits
Facebook Added COVID-19 Spread Prediction Maps
Facebook Expanded Cloud Gaming
Snapchat Added Barcode Scanning Feature
Instagram Extended Length Limit for Instagram Live Broadcasts
Take our Listener Survey: HERE
Email us: Podcasts@Grey.com
Newsletter: HERE
Nov 02, 202027:12

Fleetwood Mac is back!
Fleetwood Mac is back!
The Things this week start heavy and get lighter, we promise. Our friend Juliana Diatezua joins us this week on the podcast as we dive into The Five!
Your #5Things:
Facebook Banned Holocaust Denial Content
Twitter Reversed Block of Biden New York Post Article
Snap Added Sounds Option
Instagram Announced Influencer Partnership Disclosures
Fleetwood Mac’s 'Dream' Went Viral
Sources: Rolling Stone, BBC, NYT, & Social Media Today
Hosts: Kenny Gold, Amanda Davis, and Juliana Diatezua
Take our Listener Survey: HERE
Email us: Podcasts@Grey.com
Newsletter: HERE
Oct 26, 202028:24

Twitter v. Proud Boys, Facebook v. QAnon
Twitter v. Proud Boys, Facebook v. QAnon
It was a bad week for the hate groups.
Your #5Things:
Twitter Users Took Over #ProudBoys
Facebook Banned All QAnon Pages
Facebook Announced Election Notification Updates
Instagram Added New Audio Features for Reels
YouTube Tested Product Tags in Videos
Sources: CBS News, Fortune, Social Media Today, and Bloomberg
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Take our Listener Survey: HERE
Email us: Podcasts@Grey.com
Newsletter: HERE
Oct 19, 202020:48

The Facebook Dilemma
The Facebook Dilemma
Listen to this podcast before you delete your account.
Your #5Things:
Court Blocked White House TikTok Order
TikTok Expanded Duet Collaboration
Facebook Merged Messaging
Facebook Responded to The Social Dilemma
Twitter Expanded Voice Tweets
Sources: Social Media Today and The Verge
Hosts: Kenny Gold, Beth Rolfs, and Amanda Davis
Take our Listener Survey: HERE
Email us: Podcasts@Grey.com
Newsletter: HERE
Oct 12, 202024:14

A conversation during Hispanic Heritage Month
A conversation during Hispanic Heritage Month
To celebrate Hispanic Heritage Month, this week we are opening a conversation between Grey employees about mistakes and misconceptions people make about the Latinx and Hispanic community. We are examining the larger issues of the single-story and the stereotypical narratives in advertising.
Beth Rolfs hosts the conversation with Karol Chang (Strategy Director and podcast contributor, Grey NY), and Rodrigo Jatene (Chief Creative Officer, Grey West)
To learn more about Hispanic Heritage Month visit hispanicheritagemonth.gov
To participate in our Grey podcast survey click HERE, we'd love to hear from you!
Oct 05, 202001:00:21

Data Hubs are Trending
Data Hubs are Trending
The social channels are not shying away from the big global issues through data hubs. We're here to break it all down and make sense of it.
Here are your #5 Things:
US Announced Ban of WeChat and TikTok Downloads
Facebook Launched Climate Science Information Hub
Facebook Published COVID-19 State of Small Business Report
Twitter Released Election News Tab
Pinterest Released Key End of 2020 Trends
Hosts: Beth Rolfs, Amanda Davis, Kenny Gold
Sources: Social Media Today, CNN, Twitter Blog, Facebook’s Data for Good Report, and Pinterest Newsroom.
Check out the Newsletter on LinkedIn: HERE
Complete our Listener Survey: HERE
Sep 28, 202026:21

Check Mate, Twitch
Check Mate, Twitch
This week we have updates from TikTok, new features at Facebook and Spotify, and Twitch has a few things to celebrate!
The #5 Things:
Oracle Won TikTok Deal
Facebook Launched ‘Facebook Campus’
Rumors Of Spotify Karaoke Feature Spread
Ninja Returned To Twitch
Twitch Saw Chess Viewer Obsession
Hosts: Kenny Gold, Beth Rolfs, Amanda Davis
Sources: The Verge, TechCrunch, NME, NY Times
Newsletter: can be found on LinkedIn, HERE
Sep 21, 202022:54

TikTok, Twitter, and Twitch, Oh My!
TikTok, Twitter, and Twitch, Oh My!
Summer is over and we're here to tee you up for the final stretch of 2020.
TikTok Sell-Off Delayed
TikTok Enabled Creators to Sell Merch
Twitter Added New Search Prompts to Voting Information
Twitter Officially Launched New 'Quote Tweets' Count
Twitch Released Watch Parties
Source: Social Media Today
Reach out to us: podcasts@grey.com
Check out the #5Things Newsletter on LinkedIn
Sep 14, 202028:36

Highlighting some #GoodThings
Highlighting some #GoodThings
This week the team is gearing up for the end of summer with some good news stories from the platforms.
Here are the #5Things:
TikTok Challenged Executive Order
Reddit Reported Hate Speech Drop
Facebook Launched Educator Hub
Pinterest Highlighted Black-Owned Businesses
BTS Broke YouTube’s 24-Hour View Record
Panel: Kenny Gold, Beth Rolfs, and Amanda Davis
Sources: NYT, The Verge, Digital Information World, Social Media Today, Forbes.
Follow the 5Things newsletter on LinkedIn
Program Note: There will not be an episode next week.
Aug 31, 202023:49

Much Ado About Facebook
Much Ado About Facebook
This week the crew dives into Facebook, Twitter, and Pinterest
Facebook Launched Voting Information
Facebook Closed Political Activist Group Loophole
Facebook Merged Instagram And Messenger Chats
Twitter Rolled Out Tweet Reply Controls To All Users
Pinterest Expanded Skin Tone Search Qualifiers
Plus: Wendy's has a podcast!
Host: Kenny Gold. Panel: Beth Rolfs, Amanda Davis, and producer Joey Scarillo
Sources: TechCrunch, Social Media Today, The Verge, PodNews.net
Aug 24, 202027:56

Trump puts TikTok on the Clock
Trump puts TikTok on the Clock
Your friends are here again recording from their pillow forts to bring you the latest in the TikTok saga, an update on Instagram Reels and more.
The #5Things this week are:
The White House Set TikTok Deadline
Snapchat Added New Voter Registration Tools
Facebook Launched $25M Program To Support Black Creators
Instagram Launched ‘Reels’
Twitter Added New Labels For State Media
Hosts: Kenny Gold, Both Rolfs, and Amanda Davis
Sources: ABC News, Verge, SMT, and NYT
Aug 17, 202027:12

What's next for TikTok?
What's next for TikTok?
This week, Beth and Amanda are back on the pod with Kenny, they tackle some huge news in the world of social media. TikTok, Facebook, the US Government and more. Buckle up, this one is a journey!
Here are the 5 Things:
Microsoft Sought To Buy TikTok
Facebook Lured TikTok Creators
The Commerce Department Sought To Regulate Social Media
Instagram Soared As An Information Source [LINK]
#WomenSupportingWomen Sparked On Social
Sources: NYT, WSJ, Forbes, Axios, CNN
The #5Things Newsletter can be found [HERE] or visit Grey Group on LinkedIn
Aug 10, 202040:06

Pharma's reputation and the responsibility of scientific data
Pharma's reputation and the responsibility of scientific data
Welcome to the Health & Wellness edition of the #5Things. Kenny chats with two Grey colleagues, Ankit Vahia and Jesse Kates about the ways the Pharma industry intersects with the pandemic, and the Twitter hack. PLUS: A new segment called One More Thing where we talk about podcasts on the podcast.
The #5Things are:
Pharma reputation got stronger than ever during the pandemic
The Responsibility of Scientific Data
What’s next post-COVID-19? The cancer emergency
Diversity in vaccine trials
Twitter Addressed Recent Hacker Breach
Plus: NPR's Planet Money on TikTok!
Host: Kenny Gold. Panel: Ankit Vahia, Jesse Kates, and producer Joey Scarillo
Sources: FiercePharma.com, NYT, The Hippocratic Post, Scientific American, Social Media Today, and AdWeek.
Aug 03, 202027:00

Potential TikTok Ban?
Potential TikTok Ban?
This week, Kenny is joined by Amanda and Beth to discuss TikTok, Facebook, Twitter and Instagram.
Here are the 5 Things:
US Government Announced Potential TikTok Ban
A Facebook Civil Rights Audit Found ‘Serious Setbacks'
Rumors of a Twitter Subscription Platform Spread
Instagram Tested A New ‘Shops’ Tab
Instagram Rolled Out Option to Pin Post Comments
Panel: Kenny Gold, Beth Rolfs, and Amanda Davis
Check out the newsletter, HERE
Sources: The Verge, The Hill, TechCrunch, and Social Media Today
Jul 20, 202030:05

Twitch, Reddit, and Facebook address hate speech
Twitch, Reddit, and Facebook address hate speech
As the ice cream truck rolls by down the jersey shore, Kenny Gold hosts another 5 Things. This week, the team focuses mostly on platforms like Twitch, Reddit, and Facebook curbing hate speech, and Twitter and Instagram roll out new features.
Your #5Things for this week includes:
Twitch Temporarily Banned Donald Trump
Reddit Banned ‘The_Donald’ Subreddit
Facebook Outlined Efforts to Address Platform Hate Speech
Twitter Tested Collaborative Fleets
Instagram Tested a Full-Screen Stories Display
To read more about the topics discussed on the podcast checkout the The Verge, The New York Times, Social Media Today, DIW, and another story from Social Media Today
Check out the #5Things newsletter on LinkedIn
Panel includes Kenny Gold, Ish Traore, and Beth Rolfs.
Jul 13, 202022:14

Google Announced User Data Auto-Delete Feature
Google Announced User Data Auto-Delete Feature
Recording outside on the Jersey Shore, Kenny welcomes our old pal Amanda Davis and our new friend Joseph Day to the #5Things. They share a wealth of insights, a few hot takes, and plenty of banter as we continue to record our podcast from home.
Your #5Things include:
TikTok Launched TikTok For Business Marketers
Facebook Announced Politician Post Violation Labels
Instagram Expanded Reels
Google Announced User Data Auto-Delete Feature
BlackPink Broke YouTube's 24-Hour Viewing Record
Panel includes Kenny Gold, Amanda Davis, and Joseph Day
Jul 06, 202026:29

Civil Rights Groups Call on Advertisers to Pause Facebook Ad Spend
Civil Rights Groups Call on Advertisers to Pause Facebook Ad Spend
Ish and Amanda join Kenny this week for the most important things that happening in the world of social and digital media.
#5Things includes:
Civil Rights Groups Called on Advertisers to Pause Facebook Ad Spend
Instagram Tested Shopping Tags in Post Captions
Google Released “Keen”
Twitter Launched Audio Clips in Tweets
Twitch Announced Premier League Match Streams
with Kenny Gold, Ish Traore, and Amanda Davis
Jun 29, 202019:12

The Experiential Edition
The Experiential Edition
This week the #5Things focus on experiential marketing and how brands are pivoting their longstanding live events to digital and hybrid-style experiences.
Ballet Leapt Into the Digital World.
Brands Got Creative with Virtual Premieres
Danish Super League Brought Fans To Stadium With Zoom
Brands Celebrated Pride Digitally
CES Announced Hybrid 2021 Show
Host: Kenny Gold, Panel: Marie Kelly, Kirsten Shubert
Jun 22, 202025:27

#PodcastBlackout
#PodcastBlackout
This week we are taking a break from talking about social and digital media and participating in #podcastblackout and using this episode as an opportunity to highlight the injustice in this country towards Black people.
Kenny Gold hosts a round table discussion with three black employees of Grey, Lori Bullock, Danielle Hunt, and Ish Traore.
The essay Lori Bullock wrote on LinkedIn titled The "Un-Mattering" of Black Lives can be found HERE
Further references and materials are listed below:
https://blacklivesmatter.com
https://www.obama.org/get-involved/
https://www.fastcompany.com/90511856/7-black-owned-businesses-to-support-right-now
https://www.supportblackowned.com
https://www.buyfromablackwoman.org
https://www.showingupforracialjustice.org
https://colorofchange.org
https://www.knowyourrightscamp.com/legal
https://www.notreaching.com
Book: White Fragility: Why It's So Hard for White People to Talk About Racism by Robin DiAngelo
Book: White Privilege by Paula S. Rothenberg
Book: Witnessing Whiteness: The Need to Talk About Race and How to Do It by Shelly Tochluk
#blacklivesmatter
#podcastblackout
Jun 09, 202043:57

#5Things Live @ SMWOne
#5Things Live @ SMWOne
Lot's of new features, new work, and new services in the world of digital and social media.
This week's 5 Things include:
Facebook Launched Workspace Tools
Facebook Launched eCommerce “Shops”
Nike Reminded Us Our Greatest Comebacks Are Around the Corner
Twitter launched “Don’t @ Me”
Reddit Launched An Ad School
Host: Toby Daniels, Kenny Gold, Panel: Matt Navarra and Beth Rolfs
To sign up for the #5Things Newsletter, visit socialmediaweek.org/reports/5things/
Jun 01, 202039:04

#5Things Live @ SMWOne - Influencer Edition
#5Things Live @ SMWOne - Influencer Edition
This week #5Things is focused on innovations and disruptions happening in the influencer industry and how COVID-19 is fundamentally changing how influencers interact with social platforms and their followers.
#5Things for this week are:
Twitch Saw A Rise In Influencer Sponsored Content
Pinterest Rolled Out Influencer Shopping Spotlights
Webby’s Announced Best Influencer Endorsement Winner
Instagram Added Instagram Live Broadcasts To IGTV
Instagram Rolled Out ‘Guides’
Hosts: Toby Daniels and Kenny Gold; Panel: Reesa Lake, Partner, EVP, Digital Brand Architects and Ryan Berger, Founding Partner, HYPR
For the #5Things Newsletter, sign up here.
May 25, 202038:29

#5Things Live @ SMWOne - Music Edition
#5Things Live @ SMWOne - Music Edition
We are back with the #5Things and we are LIVE!
This week the #5Things focuses on innovations and disruptions happening in the music industry and how COVID-19 is fundamentally changing how music is created and consumed.
The #5Things for this week includes:
Spotify Launched "Listening Together" Website
We Should Write Sometime Saw Sheltering Surge
Travis Scott Performed Concert on Fortnite
Facebook Ramped Up Live-Streaming Options
Hip Hop Led Instagram Live Usage
Host: Toby Daniels, Panel: Kenny Gold and Jesse Kirshbaum
To watch the show live, sign up here.
For the #5Things Newsletter, sign up here.
May 18, 202053:29

#SMWOne Show w/ guests Dan Gardner and Rich Goodstone
#SMWOne Show w/ guests Dan Gardner and Rich Goodstone
Social Media Weeks' monthlong virtual event, #SMWONE is officially in full swing!
To celebrate the kick-off of the month-long virtual event, we're bringing you the most recent episode of The #SMWONE Show hosted by #5Things contributor, Toby Daniels.
This week, we're joined by Dan Gardner, Co-Founder and CEO of Code and Theory and Rich Goodstone, Co-Founder of Superfly.
To watch the show live, sign up here.
For the #5Things Newsletter, sign up here.
May 12, 202001:01:36

#SMWOne Show w/ guest Katie Perry
#SMWOne Show w/ guest Katie Perry
Social Media Weeks' monthlong virtual event, #SMWOne is here!
From now until the end of May we will be you bringing interviews from the newly launch web show called The #SMWONE Show hosted by #5Things contributor Toby Daniels.
In this episode we'll hear from Katie Perry, VP of Marketing, at Public.com.
Plus, a Q&A with Katie Perry, Raashi Rosenberger and Kenny Gold.
To watch the show live, sign up here. For the #5Things Newsletter, sign up here.
May 07, 202049:37

#SMWOne Show w/ guest Raashi Rosenberger and Kenny Gold
#SMWOne Show w/ guest Raashi Rosenberger and Kenny Gold
Social Media Weeks' monthlong virtual event, #SMWOne begins today!
From now until the end of May we will be bringing you interviews from the newly launch web show called The #SMWONE Show hosted by #5Things contributor Toby Daniels.
This week Toby chats with Raashi Rosenberger, Brand Marketing, Consumer Apps, at Google, and our very own Kenny Gold, Director, Social Media, at Grey.
To watch the show live, sign up here. For the #5Things Newsletter, sign up here.
May 05, 202036:26

#SMWOne Show w/ guest Neil Waller
#SMWOne Show w/ guest Neil Waller
Social Media Weeks' monthlong virtual event is almost here! From now until the end of May we will be bringing interviews from the newly launch web show called The #SMWONE Show hosted by #5Things contributor Toby Daniels.
We'll hear from Neil Waller, CEO of Whalar. He will discuss how he is prioritizing objectives for himself and his team, what he calls "conscience consumerism", and you'll hear his take on the term"social distance".
Plus, a Q&A with Neil and Mathew Sweezey.
Want to watch the show live? Join us every Wednesday at 12 PM EDT by signing up for free here.
To sign up for the #5Things Newsletter, sign up here.
Apr 30, 202057:49

#SMWOne Show w/ guest Mathew Sweezey
#SMWOne Show w/ guest Mathew Sweezey
Social Media Weeks' monthlong virtual event is almost here! From now until the end of May we will be bringing you interviews from the newly launched web show called The #SMWONE Show hosted by #5Things contributor Toby Daniels.
This week Toby chats with Mathew Sweezey, Director of Market Strategy at Salesforce about authenticity for brands, his quarantine habits, and his new book.
Want to watch the show live? Join the show every Wednesday at 12 PM EDT by signing up for free here.
To sign up for the #5Things Newsletter, sign up here.
Apr 28, 202029:16

Grey Matter Archive: Jess Davis
Grey Matter Archive: Jess Davis
The team at Grey and Social Media Week were very excited to give you another episode of #5 Things, but due to some scheduling challenges we aren't able to get a new episode out this week, however you can sign up to receive the #5Things Newsletter, a text version of the topics discussed on the show [HERE].
Today we're replaying an episode from the Grey Matter archive when Dan sat down with Jess Davis the founder of Folk Rebellion.
Apr 20, 202020:29

Apr. 13 2020
Apr. 13 2020
Things can get weird when you're in quarantine. If you're listening with kids, you might want to skip Thing 4.
Your #5Things for this week includes:
Facebook Expanded Community Help Feature
YouTube Removed COVID-19 And 5G Linked Videos
Twitter Deleted Two Of Brazil’s President’s Tweets
HBO Created Conference Call Backgrounds
John Krasinski Launched YouTube Channel
Host: Dan Bennett. Panel includes Kenny Gold and Toby Daniels.
Apr 13, 202026:27

Apr. 6 2020
Apr. 6 2020
Safely in their homes, the Grey and Social Media Week team are here to bring you the latest from around the social media landscape. As the world changes so do the social platforms we engage with.
Your #5Things this week are:
Instagram Launched Co-Watching
Instagram Tested New COVID-19 Relief Gift Card Feature
Twitch Hosted Stream Aid 2020
Twitter Donated $1M To Support Journalism
HQ Trivia Was Revived For COVID-19 Relief
Host: Dan Bennett. Panel includes Kenny Gold and Toby Daniels.
Apr 06, 202027:57

Mar. 30 2020
Mar. 30 2020
The team at Grey and Social Media Week are back and talking social media, all while social distancing of course.
Your #5Things for this week includes:
Reebok Helped Twitter Users Stay Fit
Work From Home Effectively With LinkedIn
Instagram Added Stay Home Sticker For Stories
Facebook Announced Grant Program
Balance Offered Free Meditation
Host: Dan Bennett. Panel includes Kenny Gold and Toby Daniels.
Mar 30, 202021:38

Mar. 23 2020 - #5Things You Can Do To Help
Mar. 23 2020 - #5Things You Can Do To Help
The Grey and Social Media Week Team pulled together Five Things you can do to help out during the virus outbreak, all while still practicing social distance from home.
Your #5Things for this week includes:
Volunteer From Home
Donate Food
Buy Gift Certificates To Your Favorite Stores/Restaurants
Keep In Touch
Donate To Organizations Aiding Those Affected By COVID-19
This week's episode is hosted by Dan Bennett and Kenny Gold
Here are some links to the resources mentioned in this episode:
Transcribe historical documents
United Nations online volunteer
E-mentor a high-school student: iCouldBe
Meals on wheels
Feeding America
Kabbage
Save the Children
Gates Foundation
COVID specific funds
Global Giving
Partners in Health
American Red Cross
Direct Relief
GoFundMe
Additional Resources
To sign up for the the #5Things newsletter, the link is HERE
Mar 23, 202014:39

Grey Matter Archive: Toby Daniels and Dan Bennett
Grey Matter Archive: Toby Daniels and Dan Bennett
Please excuse this break in programing, we don't have a new episode this week because we wanted to keep the team safe and working from home. Instead we are re-casting of one of our first Grey Matter episodes with host Dan Bennett talking to guest (and #5Things regular) Toby Daniels, Founder and CEO of Social Media Week about the inception of the Social Media Week conference.
You can sign up to receive the #5Things Newsletter, a text version of the topics discussed on the show [HERE]
Stay safe.
Mar 16, 202028:48

Mar. 9 2020
Mar. 9 2020
The team discusses everything from celebrating an 84 year-old's Leap Day birthday, to a kid creating a fake verified politician's Twitter account, and Toby and Kenny bet on if someone get fired!
Full list of topics include:
LinkedIn Teased An Ephemeral Feed
Toy Makers Sought Collaboration With Popular YouTubers
Aviation Gin Celebrated 21st Leap Day Birthday
The Verge Released Tech Survey 2020
Twitter Verified Fake Political Account
Hosted by Dan Bennett. Panel Includes Kenny Gold, Toby Daniels, Katie Perry (Head of Marketing, Public), and Paul Kontonis (CMO WHOSAY, ViacomCBS)
Mar 09, 202030:53

Mar. 2 2020
Mar. 2 2020
A smaller crew in the studio this weeks means the everyone has to bring their A-Game! The topics discussed this week are:
The Moldy Whopper Took Over Social Media
TikTok Wants To Grow Up
Snapchat Adds Ground AR Effects
Shopify Support Libra Cryptocurrency
Snapchat Launches Here For You
Hosted by Dan Bennett. Panel Includes Toby Daniels, Kirsten Shubert, Dan Gardner (Co-Founder and CEO of Code & Theory)
Mar 02, 202032:30

Feb. 24 2020
Feb. 24 2020
Things heat up in the #5Things Studio this week as the team discusses Bloomberg, Hobbi, and more. But don't worry we beep out curse words and the names of certain meme accounts.
Bloomberg Memes Took Over Instagram
YouTube Launched Project Witness
Secret Founder Announced Anti-Loneliness App
HQ Trivia Announced Closure
Facebook Released Hobbi
Hosted this week by Dan Bennett, and the panel includes Kenny Gold, Toby Daniels, Amanda Davis, and Matt Britton Founder/CEO of Suzy
Feb 24, 202030:24

Feb. 17 2020
Feb. 17 2020
Order is restored, as Dan is back in the host chair and we hear some familiar voices, and a new one!
This week's #5Things include Reddit Announced Tagboard Partnership, Instagram Teased TGTV Monetization, Google Announced Cookies Withdrawal, Google Announced AI Photo Printing and Facebook Was Hacked!
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Andi Yancho, and special guest Ian Schafer (Kindred)
Feb 17, 202033:01

Feb. 10 2020
Feb. 10 2020
Shaking things up this week, two of our usual suspects are out of the studio, but the show must go on!
Your #5Things for this week includes:
Facebook Announced Coronavirus Misinformation Removal
Snapchat Launched Bitmoji TV
Facebook Launched Clear History Tool
Facebook Added New Gaming Creator Moderation Tools
TUMS Intercepted The Super Bowl
Hosted by Toby Daniels, the panel includes Amanda Davis, Joey Scarillo, and special guest Rachel Tipograph
Feb 10, 202022:56

Feb. 3 2020
Feb. 3 2020
Once again, the team from Grey and Social Media Week bring you five more things to know from the world of social. One panelist dials in from the west coast, and another solidifies their title as #ResidentTikTokExpert.
Your #5Things for this week includes:
Vine Co-Founder Launched Byte (LINK TO ARTICLE)
Snapchat Signed Olympics Deal With NBC
Instagram Added New Mention Option To Stories
TikTok Signed New Music Licensing Deal
Mark Ronson Joined Chase Content Creators As Music Supervisor
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Travis Montaque, and Holly Williams
Feb 03, 202027:01

Jan. 27 2020
Jan. 27 2020
As January drags on, the team is back with your #5Things for this week:
Netflix Aired “The Circle’ Finale
Twitter Teased New Tipping Option
Pinterest Expanded Self-Help Exercises
TikTok Reportedly Developing Curated Content Feed
Oreo Launched Clothing Collection
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Katie Perry, and Amanda Davis
Jan 27, 202026:18

Jan. 20 2020
Jan. 20 2020
Happy 2020 and welcome back to #5Things!
Your #5Things for this week includes:
Facebook Added New Political Ad Feature
Coca-Cola Launched Subscription Service
TikTok Enhanced Protections Against Platform Misinformation
Twitter Previewed Reply Limit Feature
“Just Chatting” Streams Outnumbered Gaming Streams On Twitch
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Karol Chang, and Katherine O'Brien
Jan 20, 202034:20

Dec. 16, 2019
Dec. 16, 2019
It's the last #5Things of 2019! Stay tuned to the feed, we've got more to come in 2020!
Your #5Things for this week includes:
Instagram Enforced 13+ Age Requirement
Snapchat Tested Cameo
Essence Cosmetics Introduced Their First Virtual Influencer
Pinterest Announced Wedding Content Cut Back
Facebook Announced Google Photo Transfer Tool
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Andi Yancho, and Joey Scarillo
Dec 16, 201925:44

Dec. 9, 2019
Dec. 9, 2019
Welcome back to #5Things, we are back after the Thanksgiving holiday break!
Your #5Things for this week includes:
American Express Celebrated 10 Years of Small Business Saturday
YouTube Brought Shopping Ads To The Home Feed
Snap Tripled AR Creator Investment
Facebook Launched Whale
TikTok Distanced Itself From China
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Grace McDougall, and Joey Scarillo
Dec 09, 201930:47

Nov. 25, 2019
Nov. 25, 2019
Your #5Things for this week includes:
Instagram Announced Global Test Of Hiding Likes
Instagram Launched Reels
Twitter Revealed Updated Political Ad Guidelines
Facebook Launched Facebook Pay
Angry Birds Rolled Out “Bring The Anger” Campaign
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Amanda Davis, and Al Mannarino
Nov 25, 201929:19

Nov 14, 2019
Nov 14, 2019
Your #5Things for this week includes:
Instagram Announced Hiding Like Counts In US
Twitter Launched “Topics” Option
Facebook Launched Updated Logo
TikTok Refused To Testify Before Senate Panel
HP Rolled Out Print The Holidays Campaign
Hosted by Dan Bennett, and panel includes Kenny Gold, Toby Daniels, Amanda Davis, and Nina Lakhani
Nov 19, 201928:02