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The Client Magnet

The Client Magnet

By Anoop Kurup

Growing a professional services business is tough. Marketing and sales strategies that work in other industries don't work for you. Hiring, mentoring, and growing talent is of utmost importance, but they also tend to leave you soon.

The Client Magnet will help you with strategies and tactics that help you grow your professional services business without facing burnout.

Whether you are a management consultancy, a corporate law firm, a marketing agency, or any other professional services business; this podcast has solutions for you.
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Currently playing episode

Shorts- Ideas, Topics, Research, themes....eh?!

The Client MagnetOct 11, 2023

00:00
02:56
Shorts- Ideas, Topics, Research, themes....eh?!
Oct 11, 202302:56
Shorts- Automate Content Creation - Process & Plan
Oct 10, 202303:10
Shorts- Creating a draft with AI

Shorts- Creating a draft with AI

Short Episode

Let's create a draft with AI, but there is a catch.

Find the prompts in this Google Doc. It will be updated frequently.


Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠.

Oct 08, 202303:58
Shorts - Let's Automate
Oct 07, 202302:53
Shorts- Lead Generation Campaign - An Example
Oct 06, 202307:08
Shorts- Thinking about Lead Generation - Part 7
Oct 05, 202302:28
Shorts- Thinking about Lead Generation - Part 6
Oct 04, 202303:08
Shorts- Thinking about Lead Generation - Part 5
Oct 03, 202303:09
Shorts- Thinking about lead generation - Part 4
Oct 02, 202302:16
Shorts- Thinking about Lead Generation - Part 3
Oct 01, 202302:44
Shorts -Thinking about Lead Generation - Part 2
Sep 30, 202302:09
Shorts- Thinking about Lead Generation - Part 1
Sep 29, 202302:38
Shorts- Level up, the game never ends
Sep 29, 202302:32
Shorts - Can Social Media Followers Become Future Clients?
Sep 29, 202301:25
Communicate to Win and Retain Clients

Communicate to Win and Retain Clients

Effective communication forms the bedrock of successful client relationships, enabling businesses to not only attract new clients but also maintain those valuable connections over the long term.

So, why is this topic so crucial? Well, think about it – whether you're a consultant, a marketing agency, a legal firm, or any other type of professional service provider, your clients rely on you for your expertise, guidance, and results. And how do you deliver all of that? Through communication!

Throughout this episode, we'll be unraveling the intricacies of client-centric communication. We'll explore its various dimensions, its significance in different stages of the client relationship lifecycle, and even tackle the challenging aspect of communicating bad news.

Aug 16, 202335:18
Intro to Marketing and Selling Professional Services

Intro to Marketing and Selling Professional Services

Here is a quick and rapid fire introduction to the issues around marketing and selling professional services. Whether you are a management consulting, corporate lawyer, wealth manager, or a digital marketer, the issues surrounding selling intangible services are similar across many industries.

In the first episode, we discuss the issues, suggest some solutions, and give a few examples of when not to sell the services.

Aug 03, 202324:31