The Business Behind Small Business
By The Business Behind Small Business
The Business Behind Small BusinessMay 15, 2023
Reconnecting with Your Disconnected Remote Team
#61: Let’s talk about reconnecting your disconnected team! These days, you may have already decided to go forth permanently with a fully remote team or maybe even a hybrid of some kind. Regardless of which model you have, including a full return-to-the-office model, disengaged employees are not good for business! Today, Sevana and Tiffany talk about the signs of a disengaged employee and what you can do to pull them back into the fold!
**We're sorry, Sevana's video had some challenges so here we are.... still a work in progress !! **
Famous Examples -
#1. Dame Stephanie Shirley
#2. Jack Nilles : https://www.crossover.com/perspective/the-history-of-remote-work
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
What services in your business you DON'T want to go cheap on!
#60: When you are self-funding your business or working with a shoestring budget, it's easy to go cheap on things in your business to conserve the cash. BUT, there are a few things in your business you absolutely do not want to go cheap on, and that's what Sevana and Tiffany will be diving into today!
**We're sorry, Tiffany's audio didn't survive the recording....so please excuse her audio!! **
Famous Examples -
#1. Circuit City
#2. Tiffany & Co.
Companies who knows their value and doesn't waver on it: https://www.businessinsider.com/stores-nothing-ever-on-sale-2019-5#tesla-10
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Decision Fatigue and Analysis Paralysis of Small Business Owners
#59: all great companies experience Growing Pains and at the core of that is the business owner, so let's spend some time today to discuss what decision fatigue and paralysis means and how you can eat that elephant!
Famous Examples -
#1. Wearing the Same Outfit Every Day
#2. Blockbuster & Toy 'R Us
https://knowledge.wharton.upenn.edu/podcast/knowledge-at-wharton-podcast/the-demise-of-toys-r-us/
https://www.usatoday.com/story/money/2018/03/18/toys-r-us-bankruptcy-liquidation/436176002/
https://www.businessinsider.com/the-tumultuous-history-of-toys-r-us-photos-2020-8
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
What to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue
#58: (Replay) Let's talk about what to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue. How do you build it, and what do you do to prepare for it once you get it!
**Sorry for the lagging audio, we had just switched to a new platform and were working through the kinks, BUT we loved making this episode and it was highly downloaded, so please enjoy! Sevana and Tiffany will be back with a brand new episode soon.**
Famous Examples -
#1. Shan Hanif What happens in a 100M+ business:https://youtu.be/l8cs_SVyOEQ
Week in the life of a CEO running a 100M+ business:https://youtu.be/s0E1i9mXe1A
How I build a $10MM business in 18months: https://youtu.be/8vvkQLbwye8
#2: Crumbs & KIND (https://www.entrepreneur.com/growing-a-business/5-companies-that-grew-too-quickly-and-what-you-can-learn/310166)Recommendations -https://www.rocketspace.com/tech-startups/what-10-million-dollar-tech-entrepreneurs-wish-theyd-known-before-they-startedhttps://www.entrepreneur.com/growing-a-business/5-things-no-one-tells-you-about-running-a-million-dollar/326154Tools - https://meetanders.com/best-tools-business-growth/
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
AI For Your Small Business
#57: Sevana and Tiffany are going to dive into how AI can help streamline your growing business! They are sharing a few AI tools that they use every day in their business and new tools that they test drove while researching for this episode. This is a great episode for anyone who feels like they are drowning in too much conceptual AI knowledge and not enough hands-on applicable knowledge.
Famous Examples:
Tesla's Autopilot Incidents
IBM's Watson Misdiagnosis
Google's "Deep Dream" Nightmares
Alan Turing (https://www.mentalfloss.com/article/503325/15-riveting-facts-about-alan-turing)
Recommendations:
Resources when it comes to how AI works with your small business!
https://youtube.com/@ai-explained-
https://www.futurepedia.io/recent
https://www.youtube.com/@MattVidPro
https://www.youtube.com/@mreflow
https://www.youtube.com/@TwoMinutePapers
https://www.youtube.com/@AINewsOfficial
https://www.youtube.com/@YannicKilcher/videos
https://www.youtube.com/@max-imize/videos
https://www.youtube.com/@Aitrepreneur
https://www.youtube.com/@OlivioSarikas
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities - Email us here: thebusinessbehindsmallbusiness@gmail.com
Website - Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Why You SHOULDN'T Start a Business
#56. Owning a business is not one-size-fits-all, and certainly not the answer to getting rich quick! While many people thrive in the world of entrepreneurship, it is essential to acknowledge that it may not be suitable for everyone. Today, Sevana and Tiffany is going to explore why owning a business might NOT be right for you.
Famous Examples:
Colonel Sanders
Thomas Edison (https://www.businessinsider.com/the-worst-ceos-in-american-history-2010-5#thomas-edison-the-phonograph-7)
Recommendations:
Top 5 books:
- "The E-Myth Revisited" by Michael E. Gerber
- "Zero to One" by Peter Thiel
- "The 4-Hour Workweek" by Timothy Ferriss
- "Start with Why" by Simon Sinek
- "Scaling Up: How a Few Companies Make It...and Why the Rest Don't" by Verne Harnish
Top 5 Podcast/YouTube:
- Marie Forleo
- GaryVee (Gary Vaynerchuk)
- Valuetainment (Patrick Bet-David)
- Evan Carmichael
- BBSB!!!!
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Listen To Our Podcast On -
Apple Podcast (https://podcasts.apple.com/us/podcast/the-business-behind-small-business/id1581881387)
Spotify (https://open.spotify.com/show/3w1hi24SZ24zmFNJnB4wbw?si=RTHzSRvlRHCpgFdHnuENgg)
Pandora (https://www.pandora.com/podcast/the-business-behind-small-business/PC:66374)
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities - Email us here: thebusinessbehindsmallbusiness@gmail.com
Website - Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
How to Create Value Pricing - What does that mean? Is it beneficial to you? And, how do you implement it in your business without upsetting your clientele!
#55. Today we'll be delving into the concept of value pricing! If you're a business owner or entrepreneur looking to maximize your profits and create lasting customer relationships, this episode is for you!
Many of us start our businesses with a cost-based pricing, which is ok, for some, at first, but then you’ll find your competitors are soaring faster to levels of success, you’ve not reached yet, or maybe you have but it’s been a chaotic topsy turvy ride you’re not sure your heart can handle much more of.
So, how do you create a level of value and respect for your products or service that don’t make you feel like you’re getting undercut or undercutting a client?
Take a dive into value pricing with Sevana and Tiffany on today's episode!
References:
https://online.hbs.edu/blog/post/value-based-strategy
https://hbr.org/2016/08/a-quick-guide-to-value-based-pricing
https://www.gemsociety.org/article/ten-gemstones-rarer-than-diamond/
Tiffany's Recommendations - Books:
Implementing Value Pricing by Ronald J. Baker
Value-Based Fees: How to Charge What You're Worth and Get What You Charge by Alan Weiss
Automatic Customer by John Warrillow
Sevana's Recommendations - Tools:
About BBSB - We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities - Email us here: thebusinessbehindsmallbusiness@gmail.com
Website - Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice - As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer - We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
(3 of 3) How to Prepare for Your Life After The Sell Of Your Business
#54. We’re here to talk about what happens after you ride off into the sunset-the after sale of your business. How to prepare for it before you sell and ensure your life after the sale of the business is the one you wanted! #smallbusiness #exitstrategy #entrepreneurship
Famous Examples:
Howard Schultz
Sharon Redstone: https://en.wikipedia.org/wiki/Shari_Redstonehttps://www.tharawat-magazine.com/facts/succession-goes-awry-four-famous-examples/
Sevana's Recommendations:
Forbes List of Recommended Books: https://fivebooks.com/reader-list/top-books-on-buying-and-selling-a-business-daisy_reynolds/Buying and Selling a
Business: How You Can Win in the Business Quadrant by Garrett Sutton: https://www.amazon.com/dp/193783204X/ref=as_at?tag=readerlists-20
Tiffany's Recommendations:
Questions to help you get thinking about the life you would like to have, after the sell, so your can prepare for it BEFORE the sell!
- What are my personal goals and aspirations outside of the business world?
- How do I envision my ideal lifestyle after exiting the business?
- What do I want my day-to-day life to look like after the exit?
- What are my interests, passions, and hobbies that I would like to pursue after the exit?
- Do I want to remain active in the industry or explore new industries and opportunities?
- How can I prepare for the emotional and psychological adjustments that come with transitioning from a business owner to a new phase of life?
- What support networks or resources can I tap into during the post-exit period?
- How will I maintain a sense of purpose and fulfillment after exiting the business?
- What legacy do I want to leave behind and how can I continue to make a positive impact?
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
(2 of 3) So, You Are Going To Sell Your Business To The Next Generation Or To You Employees ... Now What?
#53. In episode #52, we explored what it means to sell your business to an external 3rd party. In today's episode, we'll be taking a look at a different exit by selling. Let’s discuss selling your business internally to your next generation or to your employees: what it means, what you need, and how to do it in the most delicate way possible.
#smallbusiness #exitstrategy #entrepreneurship
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Please let us know if there is a topic we can cover for you on our next episode! Email us at thebusinessbehindsmallbusiness@gmail.com.
Article References:
https://www.viabeacon.com/blog/selling-a-business-to-key-employees
https://www.inc.com/encyclopedia/family-limited-partnership.html
FAMOUS EXAMPLES:
Dame Stephanie "Steve" Shirley:
https://www.youtube.com/watch?v=qQi4hLRXHU4
https://www.steveshirley.com/story/
Zildjian Family:
https://en.wikipedia.org/wiki/Avedis_Zildjian_Company
Tiffany's Recommendations:
Book - Let It Go By Dame Stephanie Shirley
Advice - Get a trusted "board of advisors" to help you transition out of your business!
Sevana's Recommendations:
Ask yourself some hard questions before you decide to sell your business:
https://allantaylorbrokers.com/sell-a-family-business/
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities - Email us here: thebusinessbehindsmallbusiness@gmail.com
Website - Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice - As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer - We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
(1 of 3) So, You Decided You Want To Sell Your Business, Now What? What You Will Need To Know To Sell Your Company.
#52. Whether you want to sell your business to an outside source, someone inside of the company, or to a relative, there’s a lot of preparation involved, and if you don’t follow the necessary steps, you stand to lose or owe a lot of money. We’re starting with the most important aspect, which is the money. How to prepare, present, and create value.
#smallbusiness #exitstrategy #entrepreneurship
Here is a link of a report on what the common multiples used for various industries and businesses: https://www.bizbuysell.com/learning-center/industry-valuation-multiples/
Article References:
Famous Examples:
Charlie Javice: https://www.newsnationnow.com/crime/charlie-javice-woman-duped-chase-bank/https://www.sec.gov/news/press-release/2023-74
Indra Nooyi: https://hbr.org/2015/09/how-indra-nooyi-turned-design-thinking-into-strategy
Recommendations:
John Warrilow's Podcast: Built to Sell
John Warrilow's Book: Built to Sell and The Automatic Customer - Build a subscription based business in any industry.
Empire Flippers PodcastDavid C Barnett Buy and Sell Small Business Podcast
Hire a CPA, lawyer, and possibly a business broker to help you understand how to sell your business and to help you with the transaction of selling your business!
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities - Email us here: thebusinessbehindsmallbusiness@gmail.com
Website - Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice - As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer - We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Are You A People-Pleaser? How Your Personality Can Sink Or Soar Your Business!
#51. We’re going to do some introspection today on whether your personality is sinking or soaring business - so let's ask the question: Are you a people pleaser?
Inside Small Business: https://insidesmallbusiness.com.au/marketing/how-not-to-be-a-people-pleaser-in-business
Overit.com: https://overit.com/blog/people-pleaser-ceo/
Dan Dinsmore's POV from a business owner: https://hbr.org/2012/10/stop-being-a-people-pleaser
Seeing it from your employee's perspective: https://consultingsociety.com/the-risks-of-working-for-a-people-pleasing-leader/
Famous Example:
Beatrix Potter (https://www.smithsonianmag.com/arts-culture/how-beatrix-potter-invented-character-merchandising-180961979/)
Recommendations:
Truity.com
Gallup.com
The 5 Languages of Appreciation in the Workplace: Empowering Organizations by Encouraging People By Gary Chapman and Paul White
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Business Plans, Should You Have One or Not?
#50. We are shaking things up by doing a guest interview about today's topic! Business Plans: should you have one from the beginning? Why? What goes into a business plan? We'll find out in today's episode!
Get in touch with our guest:
Dr. Michael Mort, Esq.
Argent Place Law
https://www.argentplacelaw.com/
Famous Example:
Instagram (https://www.theatlantic.com/technology/archive/2014/07/instagram-used-to-be-called-brbn/373815/)
Richard Branson (https://www.cnbc.com/2017/07/21/billionaire-richard-branson-reveals-his-first-ever-business-plan.html)
Tiffany's Recommendations:
Tim Berry (https://leanplan.com/lean-business-planning-book/)
The One Page Business Plan by Jim Horan
Sevana's Recommendations:
https://blog.back4app.com/business-planning-tools-for-startups/
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
The Services You Should Spend Your Business' Money On (And The Services You Can Wait On)
#49: Let's talk about the services you should spend your business's money on (and the services you can wait on). These are going to include apps, platforms, third parties, contractors, employees, and more!
*Sorry (again!) for our audio issue... Sevana and I really do like each other and don't compete for air time, but we had periods of lag time when recording that caused us to sound like we're trying to talk over each other. Don't worry, we'll already got a plan to see if we can fix this in the next episode!*
Today's podcast include if and/or when you need:
Business Lawyer
Website
Content Marketing
CRM
Microsoft Office vs Google Workspace
Zapier
Office Space & Address
Coaching/Accelerators/Incubators
Software to Keep It All Together - Notion & Google Workspace
Bookkeeping & Accounting
Admin Support
Famous Example:
Zapier
Netflix
Margorie Merriweather Post
The RAW Truth:
Tiffany - waiting too long to join a business accelerator
Sevana - wasting time with the wrong networking groups
Tiffany's Recommendations:
https://www.fundera.com/blog/small-business-apps
https://www.thesmbguide.com/small-business-apps
Sevana's Recommendations:
Google Workspace
Notion
QuickBooks
Process Street
Local SBA
Expensify
HootSuite
Buffer
MailChimp
Canva
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Sole Proprietor, LLC, S Corp, C Corp - What You Should Be and When
#48. In today's episode, we're doing a replay of one of our most popular episode from Season 2. Sevana and Tiffany talk about Sole Proprietorship, S-Corp, C-Corp, and what you should be and when.
Famous Example -
Hulk Hogan and Gawker Media
Rihanna and Fenty
Videos -
Explanations on entity formation:
https://www.youtube.com/watch?v=H3BcB1r5h74
Books:
Advice -
Talk to your CPA and business lawyer to help decide what is the best business entity for you, but don't let that stop you from starting your business! Just don't forget to revisit your entity setup later on.
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
What to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue
#47: Let's talk about what to expect when running a business pulling in 10k, 100k, $1M & $10M of top-line revenue. How do you build it, and what do you do to prepare for it once you get it!
Famous Examples -
#1. Shan Hanif
What happens in a 100M+ business:
https://youtu.be/l8cs_SVyOEQ
Week in the life of a CEO running a 100M+ business:
https://youtu.be/s0E1i9mXe1A
How I build a $10MM business in 18months:
https://youtu.be/8vvkQLbwye8
#2: Crumbs & KIND (https://www.entrepreneur.com/growing-a-business/5-companies-that-grew-too-quickly-and-what-you-can-learn/310166)
Recommendations -
https://www.rocketspace.com/tech-startups/what-10-million-dollar-tech-entrepreneurs-wish-theyd-known-before-they-started
https://www.entrepreneur.com/growing-a-business/5-things-no-one-tells-you-about-running-a-million-dollar/326154
Tools -
https://meetanders.com/best-tools-business-growth/
****************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Employee Manuals and SOPs: Where to Start!
#46: Today we’re going to discuss employee manuals and SOPs: what are they, why are they so important, and where do you begin.
If your business has started hiring employees or even contractors you probably know how important an employee manual can be. Even if your business is just you and only you a procedures manual is also just as important. Writing a manual is much like creating a recipe. It’s constantly being updated, it needs to be perfect, because after all, it’s how to recreate your business with the heart you’ve given it.
References -
https://www.beekeeper.io/blog/sop/
Famous Examples -
#1: Facebook (https://airows.com/creative/a-look-inside-the-beautiful-handbook-facebook-gives-all-new-employees)
#2. Netflix (https://igormroz.com/documents/netflix_culture.pdf)
Recommendations -
https://www.lucidchart.com/pages/
https://trainual.com/
https://www.beekeeper.io/
****************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
How Much Should You Pay Yourself, The Business Owner? The Difference Between an Asset and a Liability
#45: Let's talk about money! Well, every one of our show is about money in a way, but today, we're talking about as your business grows, what you get paid and how you get paid could be the determining factor behind how much tax you pay, and how the IRS defines your business.
References -
https://quickbooks.intuit.com/payroll/salary-or-draw-how-to-pay-yourself-as-business-owner/
Famous Examples -
#1: UnderArmour
Recommendations -
https://www.youtube.com/@quickbooks
https://www.youtube.com/@HectorGarciaCPA
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
A BBSB Holiday Special 2022
WOW! We cannot believe that we are wrapping up season TWO of The Business Behind Small Business podcast.
THANK YOU to all our listeners. Because of you, we are planning a big season THREE and can't wait to tell you about it in today's special.
Have a wonderful New Year's and we look forward to getting back together with you in 2023!
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
The difference between a Bookkeeper, Accountant and CPA
#43. Let's talk about money - more specifically, the people your company that deal with the money. In today's episode, Sevana and Tiffany talk about the difference between a bookkeeper, Accountant and CPA, and when you’ll need any and each one!
Famous Examples -
#1:FTX Cryptocurrency Exchange:
https://nypost.com/2022/12/13/ftx-ceo-john-ray-iii-grossly-inexperienced-execs-used-quickbooks/
https://markets.businessinsider.com/news/currencies/ftx-bankruptcy-alameda-research-no-accounting-department-sam-bankman-fried-2022-11
#2: Genghis Khan & Medici Family & Queen Victoria
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Work Life Balance & Work Life Integration
#42. How do you choose which works best for you and why? Is it even a real thing? Join Sevana and Tiffany in discussing the pros and cons of work/life balance vs work/life integration and how they followed which approach as business owners that allows them to "manage their happy" while building successful businesses.
Famous Example -
#1: https://hbr.org/2014/10/what-successful-work-and-life-integration-looks-like
Books -
Work Life Harmony by Grant Botma
Resources -
Goal Setting vs To Do Listing - check out Tony Robbin's Rapid Planning Method: https://projectlifemastery.com/plan-your-day/
****************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Quality Control For Your Employees (Part 2)
#41. We've talked about quality control for your customer (see episode #39), now let's talk about quality control for your employees! How can you measure the quality of your employees, making sure they are happy and likely to stay; that they are also making clients happy and likely to stay or come back, and do all of this while your company grows? Sevana and Tiffany give you the how-to's build quality control for your employees into your operations.
References:
Harvard Business Review: https://hbr.org/1975/07/quality-control-in-a-service-business
Famous Example -
Marriott (see Harvard Business Review link above)
McDonalds https://www.linkedin.com/pulse/how-did-mcdonalds-build-its-sustainable-competitive-advantage-m-m/
Tools -
HubSpot
Process Street
Google Tables
Books -
EMyth
Built to Sell
Work The System
List of Books:
https://asq.org/blog/2015/01/top-8-books-every-quality-professional-should-read/
https://www.skymark.com/resources/biblio.asp
Advice -
Make the time to work ON your business.
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
thebusinessbehindsmallbusiness@gmail.com
Website -
https://www.thebusinessbehindsmallbusiness.com
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Processes: Why do you need them, how do you get started, and what to do afterwards (replay)
40. Since we are in the midst of talking about quality control and how one method to ensure that you have quality control over the output of your company to your clients or customers, be it a service or a product, is to lay down processes, we wanted to bring by an oldie but a goodie episode from Season 1!
Sevana and Tiffany (formerly known as, Chloe) goes in-depth in this episode about processes and why you need them, how to get started, and then what to do afterwards.
Famous Example -
Toyota (https://www.process.st/process-implementation/)
Adam Smith
Books -
Wealth of Nations (https://www.amazon.com/Wealth-Nations-Adam-Smith/dp/1494844737/ref=sr_1_1?keywords=wealth+of+nations+adam+smith&qid=1666898244&qu=eyJxc2MiOiIzLjc0IiwicXNhIjoiMy40NSIsInFzcCI6IjMuNzcifQ%3D%3D&sprefix=wealth+of+%2Caps%2C268&sr=8-1)
Tools -
Microsoft Vizio
Microsoft Word
Screencast-o-matic (https://screencast-o-matic.com/)
DropBox Paper (https://www.dropbox.com/en_GB/paper)
Evernote (https://evernote.com/)
LucidCharts (https://www.lucidchart.com/)
Advice -
Keep it simple! Your documentation is only as useful as it is for those who use it. Don't make it so burdensome to reference that no one ever references it.
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Quality Control For What You Deliver To Your Clients (Part 1)
39. Let's talk about quality control for what you are delivering to your clients! How do you make sure you are hitting the mark for your customers each and every time? In today's episode, Sevana and Tiffany talk about what and how to install quality control in your company along with software, systems, and tools they used themselves or would highly recommend for other business owners who are in the midst of trying to figure it out on their own.
References -
1. https://www.getfeedback.com/resources/cx/how-to-measure-the-5-dimensions-of-service-quality/
2. https://www.qualtrics.com/blog/how-to-measure-service-quality/
Famous Examples -
Verizon vs. Amazon
https://blog.happyfox.com/10-best-companies-customer-service/
Web Resources -
Books -
Delivering Quality Service By Valerie Zeithaml, A. Parasuraman, and Leonard Berry
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Pt 2 - Government Contracting: What are the steps for a new business, a transitioning business, and what all those initialisms mean
#38. In today's episode, Sevana and Tiffany are back with part 2 of talks about getting into government contracting, the major pitfalls to avoid and some cautionary tales of contractors who didn't follow the rules and what happened to them.
Famous Example -
#2: https://www.whistleblowerattorneys.com/blog/6-successful-defense-industry-whistleblower-cases
Web Resources -
DCAA Checklist: https://quickbooks.intuit.com/time-tracking/resources/dcaa-compliance-checklist/
Jennifer Schaus & Associates - YouTube Channel (https://www.youtube.com/c/jenniferschaus)
PTAC - https://www.aptac-us.org/
Books -
https://www.wifcon.com/anal/RecommendedReading.pdf
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Pt 1 - Government Contracting: What are the steps for a new business, a transitioning business, and what all those initialisms mean
#37. Sevana and Tiffany tackle the big topic of government contracting today!
Lately, it seems like everyone wants to be a government contractor but there are so many steps and none of it is spelled out for you in some step-by-step manual. While we won't be able to cover everything, we wanted to at least introduce some key topics regarding being in business as a government contractor since we know our listeners may be interested or are already in this world.
We've split the episode up into two parts, so stay tuned for our next episode that will wrap up this massive topic!
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Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Letting Go of Toxic Clients (Replay)
#36. Today, we have a replay...business and life got in the way of our recording schedule so we pulled out an episode that is an oldie but a goodie, as they say, and the perfect followup to our last episode about client who ghost you. This replay is of the 3rd episode that Sevana and I have ever worked on together. We were (and still are) two good friends with lots to say and share, while trying to figure out our equipment, our sound, and our technology as we embark into the world of podcasting.
In any case, this topic, like every topic, is something we feel strongly about as toxic clients can really weigh down the growth of a business and of the business owner. We'll be back with a new episode next time, so we hope you enjoy this replay in the meantime.
Oh, and if we haven't said it enough, THANK YOU for your continued support of our podcast!
- Tiffany
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In this episode, our hosts, Sevana and Tiffany (formerly known as Chloe) talk about how to identify toxic clients and ways to improve those relationships or, if needed, knowing when it's time to call it quits and how to show that client the door!
Famous Example:
Clive Davis
E-Books:
Delivering Happiness: A Path to Profits, Passion and Purpose by Zappo’s CEO Tony Hsieh
Leading the Unleadable by Alan Willet
Toxic Client: Knowing and Avoiding Problem Customers by Garrett Sutton
The Starbucks Experience: Five Principles for Turning Ordinary Into Extraordinary by Joseph A. Michelli
The Code of the Extraordinary Mind by Vishen Lakhiani
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Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Ghosted - What to do when a client owes you money!
#35. In today's episode, Sevana and Tiffany talk about what does it mean when a client ghosts you, especially when they owe you money, and, how do you prevent it from happening?
Famous Example -
The 5 Best Debt Collection Agencies (https://www.investopedia.com/best-debt-collection-agencies-4846335)
E-Book:
Accounts Receivable Management Best Practices By John G. Salek (https://www.amazon.com/Accounts-Receivable-Management-Best-Practices-ebook-dp-B000QECBMU/dp/B000QECBMU/ref=mt_other?_encoding=UTF8&me=&qid=1660505025&_encoding=UTF8&tag=bbsb0e-20&linkCode=ur2&linkId=3cf761f1044410022286f9fbdfdbf18e&camp=1789&creative=9325)
Advice -
Stand by your terms and policies when it comes to collections. You owe it to yourself to be paid for the services rendered or product sold. The privilege to do business between a customer and you goes both ways!
Seek out your local county small business support program.
****************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Sole Proprietor, LLC, S Corp, C Corp - What You Should Be and When
#34. In today's episode, Sevana and Tiffany talk about Sole Proprietorship, S-Corp, C-Corp, and what you should be and when.
Famous Example -
Hulk Hogan and Gawker Media
Rihanna and Fenty
Videos -
Explanations on entity formation:
https://www.youtube.com/watch?v=H3BcB1r5h74
Books:
Advice -
Talk to your CPA and business lawyer to help decide what is the best business entity for you, but don't let that stop you from starting your business! Just don't forget to revisit your entity setup later on.
****************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
When would you need to bring key personnel into your business and why (what purpose would they serve)
#33. In today's episode, Sevana and Tiffany discuss who you should hire when and why. What purpose do key personnel serve, and how would you know when you them?
Famous Example -
Brian Scudamore of 1-800-Got-Junk (https://bench.co/blog/small-business-stories/brian-scudamore/)
Other Brian Scudamore interviews:
YouTube Interview: https://www.youtube.com/watch?v=yDDaHMZYE3s
NPR How I Built This: https://www.npr.org/2018/06/07/590234095/1-800-got-junk-brian-scudamore
Kristen Hadeed of Student Maid (https://www.inc.com/marcel-schwantes/heres-a-top-10-list-of-the-worlds-best-ceos-but-they-lead-in-a-totally-unique-wa.html)
Articles -
4 Secrets to Hiring the Right People
Strategy for Hiring C-Level Exec
Books:
Advice -
Spend the time figuring out what you what your company to be and who you want in it instead of just jumping in without much of a vision.
Do some soul searching, take a look at your budget to see what you can afford, and hire accordingly.
****************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will
At what point would you need an HR and in what capacity? Do you think you’re too small?
#32. In today's episode, Sevana and Tiffany dive into a question that business owners who hire employees will ask: at what point should you consider hiring an HR professional and what are the benefits and drawbacks (if any) you should consider?
Famous Example -
FedEx
Wegman's
Articles -
HR Outsourcing Options (https://fitsmallbusiness.com/best-hr-outsourcing/)
Dangers of having no HR (https://www.linkedin.com/pulse/dangers-running-business-without-human-resources-kye-harper)
Hiring Full-time HR Employee (https://www.businessnewsdaily.com/11158-hire-full-time-human-resources-employee.html)
Tools -
Bamboo HR (https://www.bamboohr.com/)
Advice -
Calculate HR support as a necessary expense to hiring and retaining employees. It should be seen as a normal cost of doing business but often overlooked and severely underestimated.
**************************************************
About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website! https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Working With a Team You Don’t See: How to build a remote culture, is it possible, can you do it effectively, and if so, what is the secret to that success?
#31. In today's episode, Sevana and Tiffany will discuss working with a team you don’t see. How to build a remote culture, is it possible, can you do it effectively, and if so, what is the secret to that success?
Famous Example -
Slack (https://hbr.org/2021/02/wfh-doesnt-have-to-dilute-your-corporate-culture)
Alibaba (https://hbr.org/2021/02/wfh-doesnt-have-to-dilute-your-corporate-culture)
Buffer (https://www.fleetinglife.com/best-companies-with-remote-jobs/)
Articles -
6 Way to Build a Strong Remote Team Culture (https://cuttingedgepr.com/6-ways-to-build-a-strong-remote-team-culture/)
Wrike's Remote Work Guide (https://www.wrike.com/remote-work-guide/remote-work-culture/)
Tools -
ActiveCampaign
Google Workspace
HubSpot
Todoist
Advice -
Use trial and error and take the time to reimagine what your work remote culture can be instead of doing nothing and risk being unpleasantly surprised by what your company culture turned out to be on its own.
****************************
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Hiring Post Covid Part 3: Best Onboarding and Workplace Experiences
#30. In today's episode, Sevana and Tiffany discuss onboarding practices and how to create a workplace experience that goes hand in hand with that. Has the conversation changed since Covid, and do you expect things to stay the same? If they do, how do you ensure you’re the right fit for this new wave of workplace culture?
**We apologize for the inconsistent sound quality in this episode, but we hope you enjoy the content!**
Famous Example -
Square (https://softstart.app/blog/best-employee-onboarding-examples/#square-employee-onboarding)
Articles -
6 C's of Onboarding (https://www.preppio.com/blog/new-employee-onboarding-framework)
Employee Onboarding to Change in Post Covid World (https://www.wtwco.com/en-US/Insights/2021/03/how-employee-onboarding-will-change-in-a-post-pandemic-hybrid-workplace
5 New Rules for Onboarding in Post Pandemic (https://www.bizjournals.com/bizjournals/how-to/human-resources/2021/07/the-5-new-rules-for-onboarding-in-post-pandemic.html)
Tools -
Screencast-o-matic (https://screencast-o-matic.com/)
ClearCompany (https://www.clearcompany.com/)
Clickboarding (https://www.clickboarding.com/)
Lessonly (https://seismic.com/lessonly/)
****************************
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Hiring Post Covid Part 2: The Interview Process-Do’s and Don’ts for a Successful Hire
#29. In today's episode, Sevana and Tiffany talk about the interview process and what to do and not to do for a successful hire in the 2nd part of our 3-part series about hiring post COVID!
Famous Example -
Chic-Fil-A (Article 1 Here)
Chick-Fil-A (Article 2 Here)
Books -
Redefining HR: Transforming People Teams to Drive Business Performance By Lars Schmidt
Articles -
How To Write The Best Job Description Ever
Prevent Candidates Leveraging Counteroffers
Reason Candidates Turn Down Job Offers
How To Interview and Assess A Serial Job
New Recruiting Strategies For A Post Covid World
****************************
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Hiring Post Covid Part 1: Culture Shifts
#28. In today's episode, Sevana and Chloe/Tiffany will focus on how culture has changed! The expectations of a job from the employee’s perspective and how important that is for you as the employer to know when searching for talent.
Famous Example -
WWII, Apollo 13, Dyson, Alibaba, Chick-Fil-A (Article Link Here)
IBM, Peloton, Mirror(Article Link Here and Here)
Articles -
Work After Covid by Time (Article Here)
Why The Great Resignation Is Far From Over by Fast Company (Article Here)
Advice -
Simply our embrace new situation. Not like we have a lot of choice, but shifting our mindset to look for new ways of doing things instead of questioning why it’s not like the way it was before will open your mind to new idea and make it all feel a little less hard.
Take a good hard honest look at the kind of culture your company has and recognize the areas in which you need to change it. Everyone wants happiness in their life and considering they spend the majority of it working there should be happiness in the workplace as well.
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About BBSB -
We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!
Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Digital Marketing - What Works for Each Stage of Your Growth
27. In today's episode, Sevana and Chloe shed some light on what digital marketing is and what you should be doing with it at any stage in your business.
Famous Example -
Dollar Shave Club (Article Link Here)
ALS Ice Bucket Challenge (Article Link Here)
Books -
Hooked: How to Build Habit-Forming Products by Nir Eyal
Jab, Jab, Right Hook by Gary Vaynerchuk
Articles -
What is Digital Marketing by HubSpot
Advice -
Chloe: Get creative and don't be afraid to experiment. Keep in mind the cycles we talked about and the average time span it takes for things to start working to help shape realistic expectations for yourself.
Sevana: Do a lot of research on marketing firms and marketing strategist to find the right fit for you and your company and invest in someone who can take your brand to a digital stage.
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Sponsorship Opportunities -
Email us here: thebusinessbehindsmallbusiness@gmail.com
Website -
Check out our website!
https://www.thebusinessbehindsmallbusiness.com
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
Networking the Right Way for the Long Haul: Tips on How To Maintain Long Lasting Professional Relationships
#26. In today's episode, Sevana and Chloe share why networking for the purposes of creating long-term relationship is so important to your business and your business future.
Article refer'd by Chloe: Paul Teshima
Article refer'd by Sevana: Harvard Business Review
Famous Exp -
Paul Teshima & Eloqua (Article Link Here)
Mark Z. & Steve Jobs (Article Link Here)
Books -
Your Network Is Your Net Worth: Unlock the Hidden Power of Connections for Wealth, Success, and Happiness in the Digital Age by Porter Gale (*we apologize, we incorrectly referred to Porter as "he" instead of "she," and she is a lovely author!)
How to Win Friends and Influence People by Dale Carnegie
Simply Said: Communicating Better at Work and Beyond Paperback by Jay Sullivan
HOW You Say It: Effective Business Communication Skills by Barbara Teicher
Articles -
Porter Gale's Your Network Is Your Net Worth
Networking Tips for Introverts
Interview with Paul Teshima
9 Habits by Inc.com
Building Strong Professional Relationship by HBR
Advice -
Before you seek out a professional relationship, know how to communicate and how to change your communication style and when to do so.
Notice -
As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!
Disclaimer -
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice.
Branding in Business - What’s Your Story?
#25. In today's episode, Sevana and Chloe want to help you think about your brand and how your brand is your success!
Article about Branding from 99designs.com referenced by Chloe.
Famous Example -
Warby Parker (Article Link Here)
Apple (Article Link Here)
Books -
Building a StoryBrand by Donald Miller
Start with Why by Simon Sinek
Website -
Advice -
Schedule a brainstorming session with yourself and/or your business partners to think about and think through your brand.
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website! www.thebusinessbehindsmallbusiness.com
**As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support.**
Disclaimer:
We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.
What Happens To Your Business When Something Happens To You (Replay)
#24. In this episode, Sevana and Chloe are deep diving into what happens to your business when something happens to you.
Famous Examples -
Jeff Bezos (HRD Magazine Article)
Sarah Winchester and the Winchester Mystery House (History Chick Podcast Episode Link)
Books -
The Culture Code by Daniel Coyle
Keep the Family Baggage Out of the Family Business: Avoiding the Seven Deadly Sins that Destroy Family Businesses by Quentin J. Fleming
Advice -
- Talk to your attorney, your insurance agent, your financial advisor - make sure you know what your options are and you are prepared for all scenerios
- Write it on paper so what's agreed upon is clearly documented in an enforceable contract
- Add someone you trust to access your bank account so you aren't the only one with access to your capital
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website! www.thebusinessbehindsmallbusiness.com
Working IN Your Business vs. Working ON Your Business (Replay)
#23. In this episode, our hosts, Sevana Stone and Chloe Lee talk about ways to avoid or take steps to transition out of being a slave to your business and feeling like you've created a job for yourself rather than the business owner that you set out to be!
Famous Example -
Cathy Hughes: How I Built This - Radio One
Ford's and Mazda's Process Mining
AirBNB Product Development Process
Books -
The Focus Project:The Not So Simple Art of Doing Less by Erik Qualman
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael Gerber
Tools -
LucidChart
GSuite
Functional Accountability Tool
Advice -
Make time for yourself - schedule it into your calendar to solely focus on working ON your business. It can be once a week, once a quarter, or pick a month out of the year.
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
Part 4 of 4: The Art of Networking - It Takes a Village! Converting 1-2-1s to Lasting Partnerships or Clients
#22. In this episode, Sevana and Chloe share actionable advice of how to make 1-2-1s work for you so you don't miss an opportunity or waste your time.
Famous Example:
It Takes A Village to Raise An Entrepreneur
Ada Loveletter
Recommendations:
Books -
Duck Tape Marketing By John Jantsch
The Referral Engine: Teaching Your Business to Market By John Jantsch
Video -
The Art of Asking - Ted Talk by Amanda Palmer
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
Part 3 of 4: The Art of Networking - Mastering the Art of the 1-2-1
#21. In this episode, Sevana and Chloe share actionable advice of how to make 1-2-1s work for you so you don't miss an opportunity or waste your time.
Today’s famous examples include:
Matthew McConaughey
BMW and Louie Vuitton
Target & Influencer and Local Brands
Today’s recommendations include:
Books -
(Original Article of Chloe's list is found here: https://www.forbes.com/sites/rhettpower/2019/07/29/7-books-on-relationship-building-every-entrepreneur-should-read/?sh=495f40bb4e7c)
Winning Words, Winning Life: Fast Track to Life Success by Victoria Draper
The Non-Obvious Guide to Emotional Intelligence by Kerry Goyette
Meaningful Alignment: Mastering Emotionally Intelligent Interactions at Work and in Life by Susan Steinbrecher and Robert Schaefer
A Tribe Called Bliss: Break Through Superficial Friendships, Create Real Connections, Reach Your Highest Potential by Lori Harder
The Friendship Formula: How to Say Goodbye to Loneliness and Discover Deeper Connection by Kyler Shumway
Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage by Nicolaj Siggelkow and Christian Terwiesch
The Mindfulness Toolbox for Relationships: 50 Practical Tips, Tools & Handouts for Building Compassionate Connections by Daniel Altman
Stop Networking! Relationship Buidling, Meeting New People and Connecting with Authenticity by Mike Fishbein
Success Is in Your Sphere: Leverage the Power of Relationships to Achieve Your Business Goals by Zvi Band
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
A BBSB Holiday Special 2021
Sevana and Chloe hosts a short and special holiday episode that previews what's to come next year, ending with a small Christmas story as this episode's famous example.
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To all our listeners:
THANK YOU
THANK YOU
THANK YOU
We are honored to have you listen to us in 2021 and we hope we can continue to provide value to you in 2022. Happy holidays and happy new year!
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We love to hear from you, so let us know if you have any ideas, topics, or feedback to share with us for the new year at thebusinessbehindsmallbusiness@gmail.com.
Part 2 of 4: The Art of Networking - May I Have Your Business Card? Making Cards Work for You
#20: In this episode, Sevana and Chloe talk about what to do with those business cards you are giving out or receiving from your networking activity so you are making the cards work for you and your business. Do business cards still have a use in this day and age or are they a relic of the past?
Today’s famous examples include:
Mark Zuckerburg's first business card
A History of Business Cards - Started in 15th century China
Today’s recommendations include:
Tools -
Moo.com
LinkedIn
Abby
Camcard
Wantedly
Evernote
FullContact (evolved do ContactPlus)
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
Part 1 of 4: The Art of Networking - So, What Do You Do? How To Make Networking Work
#19: In this episode, Sevana and Chloe start a 4-part series about networking! To kick things off for Part 1, they discuss how you can best navigate a networking event, the do's and the don'ts that you can apply to your next networking opportunity, and advice to help make you a more effective networker.
Today’s famous examples include:
Jimmy Fallon (Business Insider Article)
Business Wars (Late Night Wars | A Darker Night Ahead)
Ben Franklin
Today’s recommendations include:
Videos-
Lisa Nichols & S.N.A.A.P Technique Video 1 (https://youtu.be/qKlWq1ikoVs)
Lisa Nichols & S.N.A.A.P Technique Video 2 (https://youtu.be/UzT2pYIMCyc)
Tools -
LinkedIn or Meetup Groups
Facebook Groups
Recruiters, Job Candidates, and other related professionals
Shapr
BumbleBizz
FishBowl
Blind
Advice -
PRACTICE your elevator pitch and making small talk!
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
Enough about me, let's talk about you!
#18: In this episode, Sevana and Chloe share stories about themselves, talk about their most impactful lessons while creating and working on their business, their inspirations, and dig a little deeper into what makes them tick. This is a great episode you don't want to miss!
Today’s famous examples include:
Sara Blakely (https://spanx.com/pages/about-us)
Tony Robbins (https://www.tonyrobbins.com/ and Tony Robbins Podcast)
Jim Rohn (https://www.jimrohn.com/)
Wayne Dyer (https://www.drwaynedyer.com/ and Wayne Dyer Podcast)
Lucille Ball (how she helped Star Trek and History Chick Podcast Episode 82)
Ruth Handler (History Check Podcast Episode 116)
Today’s recommendations include:
Podcasts -
Entrepreneur Stories 4 Inspiration
How I Built This
Ten Percent Happier
Books -
The Science of Getting Rich By Wallace Wattles
E-Myth By Michael Gerber
Rich Dad Poor Dad By Robert Kiyosaki
Breaking the Habit of Being Yourself By Joe Dispenza
All Wayne Dyer Books (https://www.drwaynedyer.com/products/)
Software -
TSheet
Process Sheet
All Google Products
Active Campaign
EverSign
Note Shred
Type Form
Advice -
Don't be afraid to listen to your own intuition.
It's okay to experiment and to learn by trial and error.
Work on your mindset first and foremost.
No one is coming ... you are in charge and you are no good to anyone if you are not good for yourself.
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
Hiring Right the First Time: Steps to Ensure Retainment
#17: In this episode, Sevana and Chloe share share tips, advice, and pain points to help you hire right the first time, every time.
Today’s famous examples include:
Today’s recommendations include:
Websites:
builtin.com - list of 67 recruitment tools!
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website: www.thebusinessbehindsmallbusiness.com
What Happens When The Love is Gone? What Do You Do When You’ve Stopped Loving Your Company?
#16: In this episode, Sevana and Chloe talk about falling out of love with your business. How do you know and what do you do when you've stopped loving what you do or what you've created? Can you spark your excitement again or is it time to move on?
Today's famous examples include:
Bob Bowman
Caleb Bradham
Warren Buffett
Today's recommendations include:
Meditation (apps)
- Calm
- Omvana
Motivational Speakers (podcast/youtube)
- Tony Robbins
- Brene Brown
- Gary Vaynerchuk ("GaryVee")
- Jim Rohn
Motivational Podcasts
- History Chicks (http://thehistorychicks.com/)
- Business Wars (https://wondery.com/shows/business-wars/)
- Entrepreneur Stories 4 Inspiration (https://millionaire-interviews.com/)
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website! www.thebusinessbehindsmallbusiness.com
Processes: Why do you need them, how do you get started, and what to do afterwards
#15: In this episode, Sevana and Chloe go in-depth about processes. You've heard them use this word plenty of times, and in this episode, they will tell you exactly why you need them, how to get started, and then what to do afterwards.
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website! www.thebusinessbehindsmallbusiness.com
Part 3 of 3: Strategies to Retain The Clients You Want To Keep
#14: In this episode, Sevana and Chloe have prepared part 3 of a 3-part series on how to attract, onboard and keep the clients you want to have. Today's episode focuses on retention strategies from two different viewpoints: how to create a sellable strategy if you are building to sell, and an evergreen strategy if you are in this for the long haul.
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website! www.thebusinessbehindsmallbusiness.com
Part 2 of 3: Onboarding Your New Customers
#13: In this episode, Sevana and Chloe have prepared part 2 of a 3-part series on how to attract, onboard and keep the clients you want to have. Today's episode focuses on tips and advice on how you can best onboard your new customers!
Want to ask a question, leave a comment or become a sponsor for a future episode of “The Business Behind Small Business"?
Let us know here: thebusinessbehindsmallbusiness@gmail.com
Check out our website! www.thebusinessbehindsmallbusiness.com