
Beauty Business Mind
By Celestethestylist
Where we explore business, mind, and life beyond instagram and the beauty industry.
Share the strategies, tools that took me from relying solely on being behind the chair to having different streams of income.
Inspiring stories and actionable tips to help you grow your beauty business while exploring your own personal goals.
New episodes Thrusday’s

Beauty Business MindMay 12, 2023

What I’ve learned as a Pinterest 📌Tv host + Doing something different

Showing up online when you are moving : Inside the mind of celestethestylist

3 costly mistakes made while creating my first online course ✨ What to do instead

Mobile salon - Why you don’t need a vehicle to start going mobile ✨ How I started with a travel case

Anxiety - being high functioning with it as a business owner and educator

Online marketing, chat gpt, and beyond creating your online course with Amy Porterfield
The reality of hitting the first six figures not what you think 💭 , getting back up when things go wrong (it happens). We talked about business besties and the importance of mental health and habits to putting ourselves first.
You can see the video podcast episode on spotify.
Who is Amy Porterfield? An Entrepreneur, New York Times Bestseller, and Host of The Online Marketing Made Easy Podcast is sharing awesome insights on:
- Chat gpt Ai will it replace online courses (free guide from Amy
get it here! )
- "Mindset" Amy's first "failed" launch and the journey to building resilience in business now 14 years in made 80 million with her team.
_ How to pivot in your business + How she pivoted in her
own business effectively
-Building an audience + the $100k talk how long it took her to get there but the real behind the scenes what it took and her pivot to go all in and more!
We end this 30 minute impactful episode with Real talk showing up when life gets hard. We both shared about putting our mental health first, what things we do to put ourselves first to keep going while having anxiety.
If you are wanting to start a course she has a bootcamp you can find out more here.
This episode is so impactful one of my top 5 favorite podcast episodes ever! Listen to it driving to work or put it on your headphones and get ready to have a huge take aways!

Inside the mind of celestethestylist- New episode series

Artificial intelligence | Chat gpt - social media marketing the changes coming in 2023

Chat Gpt and artificial intelligence part 2

Imposter syndrome - Being a part time hairstylist | beauty pro and how to market your self online

Hairstylist are you wanting to teach Online or create a digital Course!
So you are ready to become teach online..But are you wondering?
- Is your industry already full of courses why bother?
- Is a digital course right for your business?
-Would your 1-1 service or technique translate into a course?
- You are ready not sure where to start?
Today sharing online marketing expert & New york times best selling author who is the mentor who taught me about online courses from creating my freebies that I gift to you all, to creating my webinars and tech that helped not only my business grow but my husbands as well.
Today in this part one of a 3 part series with Amy Porterfield talking on figuring out what to teach, the first steps to teaching with impact thru online education + building your audience the reality of it.
We also touch on imposter syndrome not feeling qualified enough and the reality of the opportunities it brings to putting your self out there because success is not always monetary.
Sharing my own journey in what doing her program and putting myself out there did for me including the 2 publishings that are wha taught me how easy it is to get published and was free. (well except for my time to do the webinars lol)
Find out if you are ready to start your own online class / course with this free quiz : https://celestethestylist.com/quiz
It will give you the first 3 steps to get started and if you are not at the right time to start, it will share what to do instead.

Email marketing with ease 💖✍🏼 and what to do if you don’t want to add another system to your biz

Having an off day 😩 the reset method

Affiliate marketing what you must think about and know about it

Dealing with rejection ✨Taking action on your intuition/ gut feelings and sharing your work ✨

Becoming an educator 👩🏻🏫 in person and online education

Threads 🧵 the new app bts what it is and my experience with it

motherhood and business during Summer
Taking time to slow down on marketing my business for a month what I did, why is so important that you take time to define your meaning of success in your life and business.
Also share Why is important to build a business and life that fits your needs and was to Stop comparison from taking away from your life and present moment needs.
Take what is helpful leave the rest behind and a huge thank you for being apart of the podcast community this past almost 6 years! P.S.✨ it was 3 weeks I took off from the podcast lol

Selling thru the dms? Is it the right move for you + your business
To dm or not to dm that is the question?Today sharing the insights the ugly, the good and the great of communicating and selling thru the dms. From services, classes, consulting to working with brands sharing insights. How to see if selling thru the dms with integrity is right for you? The power of dm's and hard lessons along the way so that you can take what is helpful to implement in your own way in your business.
Please share you listening to this episode on instagram and tag @celestethestylist to help others find this useful tool.

Balance is not real!! Harmony in business and life

Pinterest how soon to pin 📍 to promote for the holidays

social media marketing & burnout in biz.. Are you attracting your ideal clients & 🫖business burnout

Español- Usando las redes sociales con strategies para tu negocio y la experiencia de tu página web

Social media and your mental health - using it as a tool with strategy

Are you in for the long or short game in your business?! 🤔

Happy hairstylist appreciation day - saying no to clients & Reel template bonus

What the health?! Do you do when your health no longer allows you to work like you used too?!

Prioritize your mental, body health and inner self and why it helps to grow your business

Porqué Pinterest no es una red social y puede crecer tu negocio y enseñar tu contenido a tu cliente

Community over competition How uplifting one another to win helps You win as well!
Sharing a real life example that happened inside of my other business @sonomamobilelounge help me welcoming Holly Henry! She was born and raised in Sonoma county, California and locally living in Sebastopol with her husband and 2 kids. She has degree in Interior Design from FIDM and loves coffee, live music and reality tv!
She is the owner of Retro foto a vintage VW photo booth bus. We talked about how we started working together, how the relationship was built organically before she even knew me, to how she established her successful business in under a year to hiring her first employee. We tap into motherhood, work life juggling with a big emphasis on why community over competition can be a key to your success. Her actions are why she was asked to be apart of this podcast guest to show case a beautiful example of knowing we all can win together.
You can find her here and follow her:
Instagram @retrofoto.co
TikTok @retrofoto.co

Diversity, Equity and inclusion being inclusive while accepting our differences
Kristina Russell is an ambassador for the dress code project since 2019 in australia an our special guest this month. About inclusivity and being welcoming of all in the salon or your beauty space.
In this heart felt episode is not about being right or wrong but we really open up and learn that we are more alike than sometimes we even know. We both share our different perspectives and why I have chosen not to have my pronouns listed but do have it as part of my business practices to be inclusive of all.
We talk about how to start being more inclusive in your beauty services and the importance behind it. It doesn't have to be hard simple actionable steps to start today. From greeting to things you do inside the salon or beauty space.
Wanting to learn more you can reach out to Kristina provides teaching inclusivity for LGBTQI+ clients with inclusivity training for hairdressers how to offer gender free hair services. Dive into why I stopped using hi guys and as a human what to do when I mess up and use the word guys.
Instagram: https://www.instagram.com/colourkristina
Website: https://kristinarussell.com.au
Colour Kristina Talks 🎙️Podcast on iTunes & Spotify

Value your inner knowing and opinion first

The power of Intentionality + energy in business and life

The power of your voice - The way that we speak and the power behind it

Reds+ Copper Hair colors with Expert Kristina Russell
As Haircolorists wanted to share an episode with top mistakes to avoid when doing reds + copper Hair colors with Kristina Russell is renowned as the Reds and Pastel Haircolour Expert, and author of Ebook ‘The Ultimate Guide to Hair-Painting for Redheads’.
Her salon clientele is incredibly varied. She tends to specialise in Blondes & Redheads & Pastels based on her technical skill and artistic flair. She absolutely loves the challenge of corrective colour and offers creative solutions to her transformation clients.
In June 2010, her creative influence on our industry earned her the coveted title ‘Australian Hair Expo Colour Technician of the Year’. She has won numerous awards.
Kristina has provided every avenue for student engagement including being announced in 2019 as the Australian Ambassador for the Dresscode Project, teaching inclusivity for LGBTQI+ clients with inclusivity training for hairdressers how to offer gender free hair services. You can connect with her on her instagram @colourkristina and get her free guide which is actionable and to the point.
Instagram: https://www.instagram.com/colourkristina
Website: https://kristinarussell.com.au/
Colour Kristina Talks 🎙️Podcast on iTunes & Spotify

Style photo shoots/ Pop -up Events and networking in your community
Real Af like im cleaning my house day and the light bulb came on to share with you today the lessons, mistakes and power of style shoots, pop-up events and networking in your community as a beaty Professional. Having done all of it last year and kicked off this year with another style shoot giving you all the things I wish I knew and considered when I started.
The importance of protecting your energy, value and time as you go into it. As always take what resonates and leave the rest behind. Feel free to dm on instagram @celestethestylist or tag me with a screenshot of this episode. If you are watching the video podcast real cleaning the house crazy hair day will be the look lol.
THank you to you for your candid Talks that happen on the dms you are part of this community and growth. This year the podcast will be 5 years old and it wouldnt have happended with out YOU!

Recovering ❤️🩹 from a bad day

Self Love in Business is being true to your word and yourself
Self-love in business the importance of honoring yourself first. Why being true to your word and being intentional what you say yes and no too, helps with growth in you life and business. Video available on Spotify and if you share a Screenshot of this episode on instagram tag @celestethestylist to be enter to win a free ask me anything video session. Will choose one lucky winner this month.

Entrepreneurship - Has no age the importance of being persistent in your business.
I met Jasmine soon to be 13 year old, 7th grade entrepreneur from the Bay Area, and owner of Doggy Dog Treats by Jazzy at my first pop up outdoor event. I had my mobile salon out at the event as a photo booth and my curiosity led me to meet and connect with jasmine.
When Jasmine was 9 years old, she asked her parents if she could start a dog treat business, and they challenged her to come up with a business plan and recipes. Jasmine took the challenge seriously and wrote her first business plan along with 3 recipes. Her moms were so impressed that when Jasmine turned 10, they helped her make her dreams come true with the start of Doggy Dog Treats by Jazzy!
Jasmine started her business because she loves dogs and wanted them to have healthy treats made with all natural, simple ingredients. That is why Jasmine's mission is to give dogs yummy treats, that are human-grade, with no artificial flavors or preservatives. Her motto is- spreading love, one treat at a time.
Jasmine has been featured in The Ark Newspaper, and The Marin Independent Journal. She sells her treats on Etsy, outdoor markets, and is excited to announce that she will be expanding at the end of January! WOw.. This expansion will include a new website, as well as having 3 of her treats on shelves at all 4 locations of Woodlands Pet Food and Treats.
Jasmine hopes to inspire other young, Black girls who have dreams of owning their own business. That is why her favorite quote is, "All our dreams can come true, if you have the courage to pursue them"- Walt Disney. You can connect with her in one of 3 ways below and please help me welcome jasmine to the beauty business and mind podcast.
doggydogtreatsbyjazzy@gmail.com
www.doggydogtreatsbyjazzy.com
www.etsy.com/shop/DoggyDogTreatsByJazz

Salón de belleza - Estrategias de marketing para salones de belleza

How to grow your business as a hairstylist or salon business in 2023 Video + the importance of consistency
Video marketing as we know reels, tik toks, and lives on social all come down to video. You know the importance of it but in this episode share the importance of Consistency on social. Started doing video in 2017 with consistency and this has been key to the success and growth in 2023.
Why is not all about only doing short video but the importance of other elements in video. The strategist shared are from marketing classes continued edcuation and lessons learned along the way.
As we near the end of january 2023 did you know by february 81% will have given up on there goals! Sharing the importance of consistency in video marketing and how to show up authentically with boundaries.
If you don't follow me on instagram @celestethestylist in 2022 became a paid pinterest creator, pinterest tv host, and published all organically. Behind the scenes the year of growth in business was the hardest personally. Share why showing up consistently is key even when life happens. As there is so much information you can be successful in your business and on social showing up authentically without over sharing. Please excuse the quality of video as just moved to a new platform working out the glitches. I appreciate google reviews for my podcast under celestethestylist. Thank you for your support and as i share this not "perfect" video quality podcast episode allow yourself no matter what stage you are to show up authentically the best you can as you learn new tools.

Español Marketing en redes sociales (Mercadotecnia en medios sociales)
Feliz 2023 este episode esta disponible en video en spotify!
Hay veces que las ventes o numerós de servicios bajan y son cosas pequeñas que puedes cambiar para incrementar tu visibilidad y dinero en tu negocio. Hoy hablando sobre tu pagina web, la importancia de tu mercadeo en las redes sociales con estrategia y mas.
Mi promesa para ayudar crecer tu negocio este año es ayudandoté con episodios sobre tu mentalidad y estrategias para crecer tu negocio organicamente como lo he hecho yo estos ultimos mas de 5 años. Un episodio en español al mes si quieres dejame un review puedes hacerlo en google bajo celestethestylist.

Affiliate ✨Marketing What no one tells you

5 ways to get more bookings with ease

Unpopular opinion - is okay to slow down during the holidays

You are doing the work but not seeing the results fast enough 🎧You are not alone
You are doing the posts, putting in the work and you are not seeing the results you expected or see others achieve.. Me too been there a heart ♥️ felt episode the importance of pushing ego aside and being true to you which is Some results will take time, you are worthy even when you don’t get the results like everyone else. Sharing the mistakes and lessons that I’ve learned along the way and what no one tells us before hand

Pinterest 📌changes + diversifying your income?!💰 Is it something you want for yourself

Content creation 😳 repurposing 💡 and recycling ♻️

Social media- 🛷 sleigh beyond the holiday sales episode 4

Sleigh beyond the holiday sales- episode 3 Your website what to do to increase your inquiries
Today is about your website and if you dont have one you may have a form your potential new clients fill out to contact you. Today we are talking about the biggest mistakes being made in contact forms and how I increased my client inquiries by 5X with this simple but powerful changes.
As always take what resonates and leave the rest behind and if you have 30 seconds to leave a review i would greatly appreciate your support. The video is available on spotify and will be uploaded from now on to youtube @celestethestylist.