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The Being Virtual Podcast - with Bob Cooney

The Being Virtual Podcast - with Bob Cooney

By Bob Cooney

We've turned Bob's Being Virtual Show and other events into podcasts, for those of you who prefer to listen while on the go.

Join Bob as he explores the business of virtual reality in a series of live interviews. Each features a new, unique guest from the world of VR, with some augmented and mixed reality thrown in. Bob cuts through the virtual crap to find the real stories of people making, and losing, money in VR, so you can make better decisions about where to invest yours.

For more information go to www.bobcooney.com
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Episode 143 VR Digital Marketing Masterclass (Part 2)

The Being Virtual Podcast - with Bob CooneyOct 13, 2021

00:00
14:30
Episode 143 VR Digital Marketing Masterclass (Part 2)

Episode 143 VR Digital Marketing Masterclass (Part 2)

Today’s podcast was a panel discussion about VR Digital Marketing Masterclass recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

Learn how to increase sales through unique marketing tactics you can start immediately. Innovative operators and marketing consultants will share their go-to strategies to help you drive awareness, higher ticket sales, groups sales, and more.

The panel was moderated by Eric Schwartzman, digital marketing guru and author of The Digital Pivot.

The panelists were:

Brad Marks, an innovative FEC operator from pole position Raceway, and marketing technology solution provider.

Eric Keosky-Smith, Chief Growth Officer of Hownd, and from across the pond in Belgium

Mark Lebouille, Chief Executive Officer at B&MI NV, home of SMS-Timing and BMI Leisure

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

  • How to keep people getting into the website specific to VR?
  • How do creators convert their website specifically to VR and what are their challenges in doing so?
  • Bridging the gap to help the viewer to really experience that on the website.
  • Customers feedback in their virtual reality experience on the website
  • What is their integrating point of sale gathering information on a customer base into a digital marketing platform?
  • How did they gather customer information at point of sale?
  • The impact of selling tickets through other platforms outside their website and other  online ticket sites like Facebook and Google

Eric Schwartzman

Website: https://www.ericschwartzman.com/

LinkedIn: https://www.linkedin.com/in/schwartzman/

Mark Lebouille Linkedin: https://www.linkedin.com/in/marklebouille/?originalSubdomain=be

Eric Keosky- Smith Linkedin:https://www.linkedin.com/in/erickeoskysmith/

Brad Mark Linkedin: https://www.linkedin.com/in/brad-mark-a57b2010/

Receive insights directly in your inbox - Bob Cooney’s Blog: www.bobcooney.com/blog

Listen to PART 1 here: https://anchor.fm/dashboard/episode/e18dbh2

Oct 13, 202114:30
Episode 142 VR Digital Marketing Masterclass (Part 1)

Episode 142 VR Digital Marketing Masterclass (Part 1)

Today’s podcast was a panel discussion about VR Digital Marketing Masterclass, recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

Learn how to increase sales through unique marketing tactics you can start immediately. Innovative operators and marketing consultants will share their go-to strategies to help you drive awareness, higher ticket sales, groups sales, and more.

The panel was moderated by Eric Schwartzman, digital marketing guru, and author of The Digital Pivot.

The panelists were:

Brad Marks, an innovative FEC operator from pole position Raceway, and marketing technology solution provider.

Eric Keosky-Smith, Chief Growth Officer of Hownd, and from across the pond in Belgium

Mark Lebouille, Chief Executive Officer at B&MI NV, home of SMS-Timing and BMI Leisure

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Getting to know our panelists, Brad Marks,  Eric Keosky-Smith, and Mark Lebouille as they share their experiences in getting found by customers building relationships, their go-to strategies for driving awareness, and their unique marketing tactics to bring an increasing sales
  • How did Brad Marks use VR to get more people in the door at pole position Raceway? Learn about his  key defining moment, his fear in getting a race into pole position, and the strategies that led him to the success with VR
  • Why Mark measures the incremental success of the additional activities and the activities on their own importance in generating segmented marketing to personalized marketing
  • How did Eric maintain price integrity when selling through these third parties, and drive direct sales at the same time?
  • How did Brad use OTAs (Online Travel Industry) to drive traffic at pole position Raceway
  • What is Eric’s view of pre-sales as part of marketing strategy?
  • Learn about the percentage sales of online selling for those new clients. What does that arc look like?
  • What percentage gets attributed to pre-sales once they are in that game? How did they help them manage their sales during this pandemic?
  • How do online sales end up in the systems?

Eric Schwartzman

Website: https://www.ericschwartzman.com/

LinkedIn: https://www.linkedin.com/in/schwartzman/

Mark Lebouille Linkedin: https://www.linkedin.com/in/marklebouille/?originalSubdomain=be

Eric Keosky- Smith Linkedin:https://www.linkedin.com/in/erickeoskysmith/

Brad Mark Linkedin: https://www.linkedin.com/in/brad-mark-a57b2010/

Receive insights directly in your inbox - Bob Cooney’s Blog: www.bobcooney.com/blog

Learn More about Location-based VR: www.bobcooney.com


Listen to PART 2 here: https://anchor.fm/dashboard/episode/e18ner5

Oct 06, 202115:37
EP 141 Virtual Adventures - Adventure Based Hyperreality Experiences in VR, Presented by Paradrop VR

EP 141 Virtual Adventures - Adventure Based Hyperreality Experiences in VR, Presented by Paradrop VR

Featuring Matt Wells, co-founder, and CEO of Frontgrid

Today’s podcast is a recording from the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

Adventure used to require risking life and limb. Now virtual reality enables anyone to push their limits, face their fears, and challenge their beliefs.  Matt Wells, a former paratrooper, and founder of an expedition company share his real and virtual first ascents – culminating in a blueprint for venues to offer the next generation of immersion and experience for customers craving transformational experiences.

WHAT YOU’LL LEARN FROM THIS EPISODE:

  • The future blueprint for VR
  • How Paradrop VR was born
  • Getting to Know Matt Wells Experiences on his Outdoor Adventures Journey led him to become one of the biggest contributors to the VR Project.
  • Parachuting and Paragliding in a Virtual Reality Element
  • What is the experience like in Paradrop VR? What makes it interesting and fun?
  • What are its limitations on the hardware, operators, and commercial perspective? How they found solutions to these?
  • How do operators compete with the home play market with the famous video games online to bring the same level of excitement and interest in younger generations?
  • The future of VR transformational experiences and gamification
  • Consume Price of Project VR
  • How much of a community is there that operators could tap into Paradrop VR

Frontgrid: https://www.frontgrid.co.uk/paradrop-vr

Matt Wells Linkedin:https://www.linkedin.com/in/matt-wells-frontgrid/?originalSubdomain=uk

Watch the video of Matt’s talk here: https://youtu.be/HnhJ1UFq3B8

Receive insights directly in your inbox - Bob Cooney’s Blog: www.bobcooney.com/blog

Learn More about Location-based VR: www.bobcooney.com

Sep 08, 202118:30
EP140: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 3)

EP140: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 3)

Today’s podcast was a panel discussion about VR arcades, recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

VR Arcades started with enthusiasts renting consumer equipment by the minute or hour. Hear from the leading minds in the industry how experienced developers and operators are creating destination attractions and innovative experiences people cannot replicate at home. With our panel of experts, we’ll take a look at the future innovations of VR Arcade 2.0.

The panel was moderated by Bryan Severance. The panelists were:

Tommy Goodkin, consultant in the lb VR space and former head of content at VR World in New York City who is in charge of programming one of the best arcade 1.5 models.

Chuck Taylor, VP of entertainment for Main Event in Dallas. He was out here in Vegas working for Caesars Entertainment, running experiential entertainment, development, testing technology work across the enterprise.

Brooke Chapman, consultant in the virtual production and Location-Based Entertainment (LBE) spaces. She’s from nomadic and has been at junk VR; spent a couple of lifetimes and Industrial Light and Magic years ago.

Hunter Lane, Director of Business Development from Resolution Games, is one of the best VR games on the plane.  He was one of the innovators of 1.0 VR Arcade, the first arcade in Oklahoma.

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

● Spectators involvement

● How FECs are selling socially shared experiences

● How VR is going to compete with the market from other developments?

● What is the future of Location-Based FPC VR?

● What are the strategies involved for the different age groups to make it more engaging?

● Marketing a VR attraction at your FEC.


Listen to PART 1 and 2 here:

https://anchor.fm/dashboard/episode/e16hh9u/EP138: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 1)

https://anchor.fm/dashboard/episode/e16oki7/EP138: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 2)


Our Sponsor: Springboard VR: https://springboardvr.com/

Bryan Severance: https://www.linkedin.com/in/bryan-severance-91768718/

Tommy Goodkin: https://www.linkedin.com/in/tommy-goodkin-28245a79/

Chuck Taylor: https://www.linkedin.com/in/chuckinator/

Main Event: https://www.mainevent.com/

Brooke Chapman: https://www.linkedin.com/in/brookechapman/

Nomadic: https://blurtheline.com/

Hunter Lane: https://www.linkedin.com/in/f-hunter-lane-b7897613b/

Resolution Games: https://www.resolutiongames.com/

Learn More at www.bobcooney.com

Sep 03, 202114:57
EP139: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 2)

EP139: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 2)

Today’s podcast was a panel discussion about VR arcades, recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

VR Arcades started with enthusiasts renting consumer equipment by the minute or hour. Hear from the leading minds in the industry how experienced developers and operators are creating destination attractions and innovative experiences people cannot replicate at home. With our panel of experts, we’ll take a look at the future innovations of VR Arcade 2.0.

The panel was moderated by Bryan Severance. The panelists were:

Tommy Goodkin, consultant in the lb VR space and former head of content at VR World in New York City who is in charge of programming one of the best arcade 1.5 models.

Chuck Taylor, VP of entertainment for Main Event in Dallas. He was out here in Vegas working for Caesars Entertainment, running experiential entertainment, development, testing technology work across the enterprise.

Brooke Chapman, consultant in the virtual production and Location-Based Entertainment (LBE) spaces. She’s from nomadic and has been at junk VR; spent a couple of lifetimes and Industrial Light and Magic years ago.

Hunter Lane, Director of Business Development from Resolution Games, is one of the best VR games on the plane.  He was one of the innovators of 1.0 VR Arcade, the first arcade in Oklahoma.

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

● How take-homes and social media social sharing is imperative to creating repeat customers?

● What is the future of VR Arcades?

● What are they going to offer to users for a better experience?

● What are the advantages of using intellectual property (IP) in VR?

● Experiences in the Virtual Reality Arcades

●  Dealing with the Hardware shelf life and its issues.

● The lifespan of IP and some mobile games.

● View of VR in the next 5 years.

● How to make it more sustainable in the market.

● “The future of VR would be like a place where there's just one game where everyone goes to compete against each other. And I think that could be a realistic possibility.”

● What’s likely in eSports and VR.

Listen to PART 1 here:

https://anchor.fm/dashboard/episode/e16hh9u/EP138: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 1)


Our Sponsor: Springboard VR: https://springboardvr.com/

Bryan Severance: https://www.linkedin.com/in/bryan-severance-91768718/

Tommy Goodkin: https://www.linkedin.com/in/tommy-goodkin-28245a79/

Chuck Taylor: https://www.linkedin.com/in/chuckinator/

Main Event: https://www.mainevent.com/

Brooke Chapman: https://www.linkedin.com/in/brookechapman/

Nomadic: https://blurtheline.com/

Hunter Lane: https://www.linkedin.com/in/f-hunter-lane-b7897613b/

Resolution Games: https://www.resolutiongames.com/

Learn More at www.bobcooney.com

Sep 01, 202120:15
EP138: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 1)

EP138: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 1)

Today’s podcast was a panel discussion about VR arcades, recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

VR Arcades started with enthusiasts renting consumer equipment by the minute or hour. Hear from the leading minds in the industry how experienced developers and operators are creating destination attractions and innovative experiences people cannot replicate at home. With our panel of experts, we’ll take a look at the future innovations of VR Arcade 2.0.

The panel was moderated by Bryan Severance. The panelists were:

Tommy Goodkin, consultant in the lb VR space and former head of content at VR World in New York City who is in charge of programming one of the best arcade 1.5 models.

Chuck Taylor, VP of entertainment for Main Event in Dallas. He was out here in Vegas working for Caesars Entertainment, running experiential entertainment, development, testing technology work across the enterprise.

Brooke Chapman, consultant in the virtual production and Location-Based Entertainment (LBE) spaces. She’s from nomadic and has been at junk VR; spent a couple of lifetimes and Industrial Light and Magic years ago.

Hunter Lane, Director of Business Development from Resolution Games, is one of the best VR games on the plane.  He was one of the innovators of 1.0 VR Arcade, the first arcade in Oklahoma.

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

● What is Springboard VR and how it was acquired by Vertigo Games

● Getting to know the panelist Tommy Goodkin, Chuck Taylor, Brooke    Chapman, and Hunter Lane. What are their contributions to VR Arcade?

● What are LBE, VR, AR, and FEC VR mean?

● What's the difference between the VR 1.0 arcade and nomadic.

● Distinguishing Location-Based VR from Home-Based VR to make it more of a social experience

● Utilizing VR, out of home or in-home experiences big free room space, and small individual space; its pros and cons

● How to develop accessibility, get better experiences and get diverse people coming into FECs.

● Setting up, conflict and the resolution, and how it is being totally ignored as a way to increase the user experience.


Listen to Part 2 here:

https://anchor.fm/dashboard/episode/e16oki7/EP138: VR Arcade 2.0: Beyond the Novelty of Consumer VR – Presented by Springboard VR by Vertigo Games (Part 2)

Our Sponsor: Springboard VR: https://springboardvr.com/

Bryan Severance: https://www.linkedin.com/in/bryan-severance-91768718/

Tommy Goodkin: https://www.linkedin.com/in/tommy-goodkin-28245a79/

Chuck Taylor: https://www.linkedin.com/in/chuckinator/

Main Event: https://www.mainevent.com/

Brooke Chapman: https://www.linkedin.com/in/brookechapman/

Nomadic: https://blurtheline.com/

Hunter Lane: https://www.linkedin.com/in/f-hunter-lane-b7897613b/

Resolution Games: https://www.resolutiongames.com/

Learn More at www.bobcooney.com

Aug 27, 202119:53
EP 137- Lessons from Launching Star Wars During a Pandemic – Presented by Lightsaber Dojo

EP 137- Lessons from Launching Star Wars During a Pandemic – Presented by Lightsaber Dojo

Episode 137- Lessons from Launching Star Wars During a Pandemic – Presented by Lightsaber Dojo

Speaker: Sean Griffin, CEO Nomadic

Today’s podcast is a keynote presentation, recorded at the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30, 2021.

What happens when you launch a new VR game into the teeth of a global pandemic? How do you observe, test, iterate, learn, and improve to take a game from good to great when locations are shuttered? This session will take you behind the scenes of the development, release, and improvement of Vader Immortal: Lightsaber Dojo, the world’s first Star Wars VR arcade game.

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

● Who is Sean Griffin and Nomadic?

● How did they develop and launched Star Wars Games during the pandemic?

● What are the challenges they encountered developing this game remotely? And how did they cope up with these challenges?

● What is Vader Immortal Lightsaber Dojo? How to play it for a better experience?

● Getting to know customers to learn how they experience games to improve the design.

● What is Project New Hope and how does it work?

● How does the level of engagement increase for the Empire Strikes Back Project?

● Learn what is the benefit of products like the VRsenal, cabinet and how that might play out.

● How to bring VR and IP into out-of-home entertainment.

● Understanding Hollywood and the IP holders on economics fair and equitable share.

Bob’s Blog: www.bobcooney.com/blog

Sean Griffin Linkedin: https://www.linkedin.com/in/sean-griffin/

Nomadic: https://blurtheline.com/

VRsenal: https://www.vrsenal.com/

Sean Griffin @ Nomadic: https://www.arounddeal.com/profile/sean-griffin/t3epyqovkr/

Aug 24, 202124:07
EP136 – VR Summit 2021 - Introduction and Keynote: Virtual Reality’s iPhone Moment and What it Means to You

EP136 – VR Summit 2021 - Introduction and Keynote: Virtual Reality’s iPhone Moment and What it Means to You

EP136 – VR Summit 2021 - Introduction and Keynote: Virtual Reality’s iPhone Moment and What it Means to You

Today’s podcast is the first in a series of recordings from the 4th Annual VR Summit at Amusement Expo International held in Las Vegas on June 30 2021.

Bob Cooney introduces the VR Summit, providing an overview of the sessions, before delivering his welcome keynote.

Oculus Quest 2 was VR’s iPhone moment. A cheap, easy, portable VR system with great, curated content. And the market responded.  With VR now finally taking off in the home, what do operators need to do to stay ahead of the market? Bob Cooney will deliver an overview of the VR market, why VR makes more sense than ever, and explain exactly what you should consider when mapping out your VR strategy.

Let’s dive in!

WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Why are people calling the Oculus Quest an Iphone Moment to the Art Virtual Reality?
  • What is Steam’s growth over the last year?
  • Why is the VR market exploding today?
  • How did Virtual Reality Industry grow in the last couple of years?
  • How are some industries react to VR gaming market?
  • John Richard Telo, CEO of unity & former      CEO of Electronics Arts sees VR as the next consumer gaming platform.
  • Is Oculus a Facebook product?
  • Why did Facebook use their cash coffers and billions of dollars in profit to bring the cost of the quest headset down?
  • How does the movie industry use virtual reality and how much did it earn?
  • What is the future of Virtual Reality? What does it mean to us?
  • Why did Bob say that the future is a good predictor of the past?
  • What are hyperreality effects?
  • How is location-based VR the next phase of      Immersive Entertainment?
  • Is HTC Vive Focus Three better than oculus quest?
  • Bob provide an overview of the      upcoming episodes from the VR Summit

Bob’s Blog: www.bobcooney.com/blog

Watch the video recording of this podcast on Youtube: https://youtu.be/Z-2rPQqnS-0

Join Bob’s VR Mentoring Group: https://www.facebook.com/groups/BCVRMG

Aug 10, 202122:22
EP135 Randy White Deep Dive – Will Location-Based Entertainment Ever Return? (Part 3)

EP135 Randy White Deep Dive – Will Location-Based Entertainment Ever Return? (Part 3)

Randy White is the CEO of White Hutchinson, one of the leading design and consulting firms in the location-based entertainment industry. Randy’s blog page is followed by thousands of people who want to stay on the leading edge of the consumer trends that will drive the next decade of entertainment development.

In today’s episode, Randy White brings the consumer and operations data to a discussion on what has to happen before location-based entertainment businesses return to profitability. He also tells us what consumers really want in entertainment, and if this is a good time for newcomers to the industry to enter the market. If you’re in the LBE industry, this episode is a must-watch for the insights into how you can be successful in the post-COVID future.

Let’s dive in!


Randy’s LinkedIn: https://www.linkedin.com/in/randywhitewhitehutchinson/

Randy’s website: https://www.whitehutchinson.com/

Randy’s Twitter: @whitehutchinson


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • What will happen with Las Vegas nightclubs and gambling
  • Why arcades are still such a big part of a footprint and investment of a FEC when arcade games are not really sociable
  • Is the pandemic the best time to get into the industry
  • Is Randy seeing movie theaters open yet
  • What's the mindset of the operators during the pandemic
  • Political divide in Texas
  • Randy on IAAPA Orlando 2020

Listen to PART 1 and 2 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/P133-Randy-White-Deep-Dive--Will-Location-Based-Entertainment-Ever-Return--Part-1-eohiqd

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP134-Randy-White-Deep-Dive--Will-Location-Based-Entertainment-Ever-Return--Part-2-eohit4

Jan 04, 202121:59
EP134 Randy White Deep Dive – Will Location-Based Entertainment Ever Return? (Part 2)

EP134 Randy White Deep Dive – Will Location-Based Entertainment Ever Return? (Part 2)

Randy White is the CEO of White Hutchinson, one of the leading design and consulting firms in the location-based entertainment industry. Randy’s blog page is followed by thousands of people who want to stay on the leading edge of the consumer trends that will drive the next decade of entertainment development.

In today’s episode, Randy White brings the consumer and operations data to a discussion on what has to happen before location-based entertainment businesses return to profitability. He also tells us what consumers really want in entertainment, and if this is a good time for newcomers to the industry to enter the market. If you’re in the LBE industry, this episode is a must-watch for the insights into how you can be successful in the post-COVID future.

Let’s dive in!


Randy’s LinkedIn: https://www.linkedin.com/in/randywhitewhitehutchinson/

Randy’s website: https://www.whitehutchinson.com/

Randy’s Twitter: @whitehutchinson


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • What represents 'awesome' now in out-of-home entertainment
  • Why has axe throwing became popular
  • What will happen for birthday parties in FECs
  • Top operational changes businesses will have to make
  • Why people are most excited to come back to the zoos
  • The new Laser Tag game model
  • Will COVID reduce the competition in location-based entertainment
  • Randy's opinion on Chuck E. Cheese

Listen to PART 1 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/P133-Randy-White-Deep-Dive--Will-Location-Based-Entertainment-Ever-Return--Part-1-eohiqd

Jan 04, 202120:20
P133 Randy White Deep Dive – Will Location-Based Entertainment Ever Return? (Part 1)

P133 Randy White Deep Dive – Will Location-Based Entertainment Ever Return? (Part 1)

Randy White is the CEO of White Hutchinson, one of the leading design and consulting firms in the location-based entertainment industry. Randy’s blog page is followed by thousands of people who want to stay on the leading edge of the consumer trends that will drive the next decade of entertainment development.

In today’s episode, Randy White brings the consumer and operations data to a discussion on what has to happen before location-based entertainment businesses return to profitability. He also tells us what consumers really want in entertainment, and if this is a good time for newcomers to the industry to enter the market. If you’re in the LBE industry, this episode is a must-watch for the insights into how you can be successful in the post-COVID future.

Let’s dive in!


Randy’s LinkedIn: https://www.linkedin.com/in/randywhitewhitehutchinson/

Randy’s website: https://www.whitehutchinson.com/

Randy’s Twitter: @whitehutchinson


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • How long Randy’s been in the business
  • Why people are not willing to go back to work after the lockdowns
  • Why people are more willing to go back to restaurants than to any other leisure activity
  • Chuck E. Cheese delivery scandal and what outcome to expect
  • Randy on his new blog on the struggle for businesses to recover after the pandemic
  • Why is Chuck E. Cheese so highly leveraged
  • How long will it take for business closures to start
  • Had FECs always been resistant to recession
  • Is COVID accelerating the move to the metaverse
  • What is the fidelity belly?

Listen to PART 2 and 3 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP134-Randy-White-Deep-Dive--Will-Location-Based-Entertainment-Ever-Return--Part-2-eohit4

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP135-Randy-White-Deep-Dive--Will-Location-Based-Entertainment-Ever-Return--Part-3-eohj01

Jan 04, 202118:50
EP132 Robert Scoble Deep Dive – AR vs VR; Will Apple Make The Market? (Part 3)

EP132 Robert Scoble Deep Dive – AR vs VR; Will Apple Make The Market? (Part 3)

Robert Scoble is the founder of Scobleizer.blog and an author of four books on technology trends. He works with companies that are implementing Spatial Computing technologies. Previously Robert worked as a strategist at Microsoft, a futurist at Rackspace, Chief Strategy Officer at Infinite Retina, and the producer and host of a video show about technology at Fast Company.

In today’s episode, Bob will be talking with Robert about whether Apple is working on AR, VR, or both and what impact it will have in the industry.

Let’s dive in!


Robert’s LinkedIn: https://www.linkedin.com/in/scobleizer/

Robert’s blog: Scobleizer.blog


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Apple's customer journey
  • Apple's ecosystem advantage
  • How is Apple going to convince people to put on a pair of Apple glasses
  • There are a lot of places where VR is unusable
  • One day AR and VR will merge
  • An example of one of Siri's flaws

Listen to PART 1 and 2 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP130-Robert-Scoble-Deep-Dive--AR-vs-VR-Will-Apple-Make-The-Market--Part-1-enb0li

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP131-Robert-Scoble-Deep-Dive--AR-vs-VR-Will-Apple-Make-The-Market--Part-2-enb0u8

Dec 03, 202025:19
EP131 Robert Scoble Deep Dive – AR vs VR; Will Apple Make The Market? (Part 2)

EP131 Robert Scoble Deep Dive – AR vs VR; Will Apple Make The Market? (Part 2)

Robert Scoble is the founder of Scobleizer.blogand an author of four books on technology trends. He works with companies that are implementing Spatial Computing technologies. Previously Robert worked as a strategist at Microsoft, a futurist at Rackspace, Chief Strategy Officer at Infinite Retina, and the producer and host of a video show about technology at Fast Company.

In today’s episode, Bob will be talking with Robert about whether Apple is working on AR, VR, or both and what impact it will have in the industry.

Let’s dive in!


Robert’s LinkedIn: https://www.linkedin.com/in/scobleizer/

Robert’s blog: Scobleizer.blog


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • 3 Advantages of 5G
  • Apple bought Intel's antenna business
  • The whole notion of processing power will go away with 5G
  • VR can't be used in many places
  • Why is Apple not going to build the ultimate media viewer?
  • VR makes some people sick
  • A problem of VR is that a lot of people still don't have it

Listen to PART 1 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP130-Robert-Scoble-Deep-Dive--AR-vs-VR-Will-Apple-Make-The-Market--Part-1-enb0li

Dec 03, 202021:26
EP130 Robert Scoble Deep Dive – AR vs VR; Will Apple Make The Market? (Part 1)

EP130 Robert Scoble Deep Dive – AR vs VR; Will Apple Make The Market? (Part 1)

Robert Scoble is the founder of Scobleizer.blog and an author of four books on technology trends. He works with companies that are implementing Spatial Computing technologies. Previously Robert worked as a strategist at Microsoft, a futurist at Rackspace, Chief Strategy Officer at Infinite Retina, and the producer and host of a video show about technology at Fast Company.

In today’s episode, Bob will be talking with Robert about whether Apple is working on AR, VR, or both and what impact it will have in the industry.

Let’s dive in!


Robert’s LinkedIn: https://www.linkedin.com/in/scobleizer/

Robert’s blog: Scobleizer.blog


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Robert talks about his blog post
  • Robert on his most recent book 'The Infinite Retina'
  • Apple bought the next VR?
  • Reasons why Apple won't do VR

Listen to PART 2 and 3 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP131-Robert-Scoble-Deep-Dive--AR-vs-VR-Will-Apple-Make-The-Market--Part-2-enb0u8

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP132-Robert-Scoble-Deep-Dive--AR-vs-VR-Will-Apple-Make-The-Market--Part-3-enb12m

Dec 03, 202025:31
EP129 XR Investor Deep Dive – Pearly Chen, Martina Welkhoff, Angelo Del Prior, Ryan Wang (Part 3)

EP129 XR Investor Deep Dive – Pearly Chen, Martina Welkhoff, Angelo Del Prior, Ryan Wang (Part 3)

Raising money has always been one of the most difficult parts of being an entrepreneur. Without capital, many business ideas would never get off the ground. Bob Cooney has raised over $100 million in capital over 7 different successful startups.

In today’s episode, Bob will be talking with four of the leading VR investors, Ryan Wang from Outpost Capital, Pearly Chen from HTC ViveX Accelerator, Angelo Del Priore from HP Tech Ventures and Martina Welkhoff from the WXR Fund, about what they are looking for in investments in the post-pandemic world.

Let’s dive in!


Ryan Wand on LinkedIn: https://www.linkedin.com/in/ryanwangglobal/

Outpost Capital: https://outpostvc.com/


Pearly Chen on LinkedIn: https://www.linkedin.com/in/pearly-chen-a9955512/

HTC ViveX Accelerator: https://vivex.vive.com/uk/


Angelo Del Priore on LinkedIn: https://www.linkedin.com/in/angelo-del-priore-04136b1/

HP Tech Ventures: https://hptechventures.com/


Martina Welkhoff on LinkedIn: https://www.linkedin.com/in/mwelkhoff/

The WXR Fund: https://www.wxrfund.com/



WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Do start-up businesses need to have a big end goal to attract investors
  • What to do and not to do when formulating your investor pitch
  • The shadow side of VR

Listen to PART 1 and 2 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP127-XR-Investor-Deep-Dive--Pearly-Chen--Martina-Welkhoff--Angelo-Del-Prior--Ryan-Wang-Part-1-emim0o

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP128-XR-Investor-Deep-Dive--Pearly-Chen--Martina-Welkhoff--Angelo-Del-Priore--Ryan-Wang-Part-2-emim3v

Nov 16, 202018:32
EP128 XR Investor Deep Dive – Pearly Chen, Martina Welkhoff, Angelo Del Priore, Ryan Wang (Part 2)

EP128 XR Investor Deep Dive – Pearly Chen, Martina Welkhoff, Angelo Del Priore, Ryan Wang (Part 2)

Raising money has always been one of the most difficult parts of being an entrepreneur. Without capital, many business ideas would never get off the ground. Bob Cooney has raised over $100 million in capital over 7 different successful startups.

In today’s episode, Bob will be talking with four of the leading VR investors, Ryan Wang from Outpost Capital, Pearly Chen from HTC ViveX Accelerator, Angelo Del Priore from HP Tech Ventures and Martina Welkhoff from the WXR Fund, about what they are looking for in investments in the post-pandemic world.

Let’s dive in!


Ryan Wand on LinkedIn: https://www.linkedin.com/in/ryanwangglobal/

Outpost Capital: https://outpostvc.com/


Pearly Chen on LinkedIn: https://www.linkedin.com/in/pearly-chen-a9955512/

HTC ViveX Accelerator: https://vivex.vive.com/uk/


Angelo Del Priore on LinkedIn: https://www.linkedin.com/in/angelo-del-priore-04136b1/

HP Tech Ventures: https://hptechventures.com/


Martina Welkhoff on LinkedIn: https://www.linkedin.com/in/mwelkhoff/

The WXR Fund: https://www.wxrfund.com/



WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Are investors looking to investing in remote work platforms
  • Thoughts about location-based VR before and after pandemic
  • What areas would they like to see more opportunities to invest
  • Is there an opportunity for an early stage company to compete with Facebook Horizon or Unreal Engine

Listen to PART 1 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP127-XR-Investor-Deep-Dive--Pearly-Chen--Martina-Welkhoff--Angelo-Del-Prior--Ryan-Wang-Part-1-emim0o

Nov 16, 202017:39
EP127 XR Investor Deep Dive – Pearly Chen, Martina Welkhoff, Angelo Del Prior, Ryan Wang (Part 1)

EP127 XR Investor Deep Dive – Pearly Chen, Martina Welkhoff, Angelo Del Prior, Ryan Wang (Part 1)

Raising money has always been one of the most difficult parts of being an entrepreneur. Without capital, many business ideas would never get off the ground. Bob Cooney has raised over $100 million in capital over 7 different successful startups.

In today’s episode, Bob will be talking with four of the leading VR investors, Ryan Wang from Outpost Capital, Pearly Chen from HTC ViveX Accelerator, Angelo Del Priore from HP Tech Ventures and Martina Welkhoff from the WXR Fund, about what they are looking for in investments in the post-pandemic world.

Let’s dive in!


Ryan Wand on LinkedIn: https://www.linkedin.com/in/ryanwangglobal/

Outpost Capital: https://outpostvc.com/


Pearly Chen on LinkedIn: https://www.linkedin.com/in/pearly-chen-a9955512/

HTC ViveX Accelerator: https://vivex.vive.com/uk/


Angelo Del Priore on LinkedIn: https://www.linkedin.com/in/angelo-del-priore-04136b1/

HP Tech Ventures: https://hptechventures.com/


Martina Welkhoff on LinkedIn: https://www.linkedin.com/in/mwelkhoff/

The WXR Fund: https://www.wxrfund.com/



WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Meet Ryan, Martina, Angelo and Pearly
  • How Angelo and Pearly apply the strategic lens of the business on their evaluation framework when choosing investments
  • Ryan's experience of investing in China
  • Why Martina invests in women lead companies
  • What sectors of XR are they most excited about

Listen to PART 2 and 3 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP128-XR-Investor-Deep-Dive--Pearly-Chen--Martina-Welkhoff--Angelo-Del-Priore--Ryan-Wang-Part-2-emim3v

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP129-XR-Investor-Deep-Dive--Pearly-Chen--Martina-Welkhoff--Angelo-Del-Prior--Ryan-Wang-Part-3-emim80

Nov 16, 202021:07
EP126 Peter Csathy Deep Dive - The Future of Virtual Media (Part 3)

EP126 Peter Csathy Deep Dive - The Future of Virtual Media (Part 3)

Peter Csathy is Entertainment/Media/Tech Advisor, Dealmaker, Board Member and Futurist.

He is an internationally recognized entertainment, music, media & tech expert. He has spent his career working with passionate teams pushing the boundaries of ground-breaking entertainment, music, media and tech innovation and developing transformational content and entertainment business partnerships and consumer experiences. He now advises entertainment and technology companies on how to navigate the complex and ever-changing media landscape.

Peter sits on several boards and has served as CEO & President of multiple media/tech companies that achieved successful exits. He also spent years as a senior business executive in major studios.

Peter recently founded CREATV University to be an industry “give back” to the entertainment, media & tech leaders, innovators and creators of tomorrow. He is a Harvard Law graduate and critically-acclaimed author who is regularly featured in the leading press.

Peter is a Founder & Chairmanof CREATV Media, a platform of personalized services that include entertainment, music, media and technology-focused M&A, business development and advisory services. Peter and his team work closely with artists, content/IP owners, entrepreneurs and companies to push the boundaries of innovation and creativity and to develop game-changing business opportunities and entertainment experiences.

Peter recently published a book called “Viral Media: Entertainment in the Age of the Great Pandemic”, which is available as a free download.

In today’s episode, Bob will be talking with Peter about the future of movie theaters, esports, synthetic humans, virtual nightclubs and more.

Let’s dive in!


Peter’s LinkedIn: https://www.linkedin.com/in/pcsathy/

Peter’s Twitter: https://twitter.com/pcsathy

Creatv Media website: http://www.creatv.media/


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Theaters and esports
  • Holographic capturing in our homes
  • Who is Lil Miquela
  • What happens when you combine photo realistic avatars and your identity
  • What is Facebook doing with their Live Map
  • What are the repercussions of a media company owning a metaverse
  • Interactivity in the media world

Listen to PART 1 and 2 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP124-Peter-Csathy-Deep-Dive---The-Future-of-Virtual-Media-Part-1-em16q4

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP125-Peter-Csathy-Deep-Dive---The-Future-of-Virtual-Media-Part-2-em1dpj

Nov 04, 202019:48
EP125 Peter Csathy Deep Dive - The Future of Virtual Media (Part 2)

EP125 Peter Csathy Deep Dive - The Future of Virtual Media (Part 2)

Peter Csathy is Entertainment/Media/Tech Advisor, Dealmaker, Board Member and Futurist.

He is an internationally recognized entertainment, music, media & tech expert. He has spent his career working with passionate teams pushing the boundaries of ground-breaking entertainment, music, media and tech innovation and developing transformational content and entertainment business partnerships and consumer experiences. He now advises entertainment and technology companies on how to navigate the complex and ever-changing media landscape.

Peter sits on several boards and has served as CEO & President of multiple media/tech companies that achieved successful exits. He also spent years as a senior business executive in major studios.

Peter recently founded CREATV University to be an industry “give back” to the entertainment, media & tech leaders, innovators and creators of tomorrow. He is a Harvard Law graduate and critically-acclaimed author who is regularly featured in the leading press.

Peter is a Founder & Chairmanof CREATV Media, a platform of personalized services that include entertainment, music, media and technology-focused M&A, business development and advisory services. Peter and his team work closely with artists, content/IP owners, entrepreneurs and companies to push the boundaries of innovation and creativity and to develop game-changing business opportunities and entertainment experiences.

Peter recently published a book called “Viral Media: Entertainment in the Age of the Great Pandemic”, which is available as a free download.

In today’s episode, Bob will be talking with Peter about the future of movie theaters, esports, synthetic humans, virtual nightclubs and more.

Let’s dive in!


Peter’s LinkedIn: https://www.linkedin.com/in/pcsathy/

Peter’s Twitter: https://twitter.com/pcsathy

Creatv Media website: http://www.creatv.media/


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • What happens with copyrights as content goes digital
  • Fortnite Party and the future or virtual worlds
  • A crossover between esports and real sports and the future of esports

Listen to PART 1 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP124-Peter-Csathy-Deep-Dive---The-Future-of-Virtual-Media-Part-1-em16q4

Nov 04, 202018:27
EP124 Peter Csathy Deep Dive - The Future of Virtual Media (Part 1)

EP124 Peter Csathy Deep Dive - The Future of Virtual Media (Part 1)

Peter Csathy is Entertainment/Media/Tech Advisor, Dealmaker, Board Member and Futurist.

He is an internationally recognized entertainment, music, media & tech expert. He has spent his career working with passionate teams pushing the boundaries of ground-breaking entertainment, music, media and tech innovation and developing transformational content and entertainment business partnerships and consumer experiences. He now advises entertainment and technology companies on how to navigate the complex and ever-changing media landscape.

Peter sits on several boards and has served as CEO & President of multiple media/tech companies that achieved successful exits. He also spent years as a senior business executive in major studios.

Peter recently founded CREATV University to be an industry “give back” to the entertainment, media & tech leaders, innovators and creators of tomorrow. He is a Harvard Law graduate and critically acclaimed author who is regularly featured in the leading press.

Peter is a Founder & Chairmanof CREATV Media, a platform of personalized services that include entertainment, music, media and technology-focused M&A, business development and advisory services. Peter and his team work closely with artists, content/IP owners, entrepreneurs and companies to push the boundaries of innovation and creativity and to develop game-changing business opportunities and entertainment experiences.

Peter recently published a book called “Viral Media: Entertainment in the Age of the Great Pandemic”, which is available as a free download.

In today’s episode, Bob will be talking with Peter about the future of movie theaters, esports, synthetic humans, virtual nightclubs and more.

Let’s dive in!


Peter’s LinkedIn: https://www.linkedin.com/in/pcsathy/

Peter’s Twitter: https://twitter.com/pcsathy

Creatv Media website: http://www.creatv.media/


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • Peter's background
  • Peter talks about his new book
  • How the theatres wars will play out
  • Would AMC have the balls to block Star Wars
  • Why hasn't 4D been adopted in movie theaters
  • What is happening in hologram and avatar space
  • VR experience with Diplo
  • How much people are paying to streamers on average

Listen to PART 2 and 3 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP125-Peter-Csathy-Deep-Dive---The-Future-of-Virtual-Media-Part-2-em1dpj

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP126-Peter-Csathy-Deep-Dive---The-Future-of-Virtual-Media-Part-3-em1dt4

Nov 04, 202022:23
EP123 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 3)

EP123 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 3)

Joanna Popper is a global head of location-based virtual reality and go-to-market strategy for HP. She focuses on building adoption for what's coming next: emerging markets and languages, new target audiences and cutting-edge technologies.

Joanna is a sought-after international speaker on VR/AR/MR/XR, entertainment, tech, future of media, marketing, innovation and diversity and she has been a speaker at Cannes Film Festival, Collision, Comic Con, Berlin Film Fest, Sundance Film Festival, CMO Conferences and more. She has a passion for creating diverse and inclusive environments and empowering teams to fully realize their dreams.

In today’s episode, Bob will be talking with Joanna about the current and future state of location-based VR and VR arcades, HP’s product roadmap and upcoming Reverb 2 headset. They also discuss Joanna’s experience as a speaker and moderator in virtual conferences and how that compares to showing up live, and much more.

Let’s dive in!


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • How Joanna views all-in-one versus the high-end VR equipment
  • What is Joanna excited about in VR space
  • About Magic Leap lay-off
  • Are any markets doing well in the times of COVID
  • Are any VR places open in China
  • Is Reverb 1 still in stock and available

Listen to PART 1 and 2 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP121-Joanna-Popper-Deep-Dive---HP-Reverb-2-Headset-Virtual-Conferences-Avatars-Part-1-em1658

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP122-Joanna-Popper-Deep-Dive---HP-Reverb-2-Headset-Virtual-Conferences-Avatars-Part-2-em16dj

Nov 04, 202015:46
EP122 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 2)

EP122 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 2)

Joanna Popper is a global head of location-based virtual reality and go-to-market strategy for HP. She focuses on building adoption for what's coming next: emerging markets and languages, new target audiences and cutting-edge technologies.

Joanna is a sought-after international speaker on VR/AR/MR/XR, entertainment, tech, future of media, marketing, innovation and diversity and she has been a speaker at Cannes Film Festival, Collision, Comic Con, Berlin Film Fest, Sundance Film Festival, CMO Conferences and more. She has a passion for creating diverse and inclusive environments and empowering teams to fully realize their dreams.

In today’s episode, Bob will be talking with Joanna about the current and future state of location-based VR and VR arcades, HP’s product roadmap and upcoming Reverb 2 headset. They also discuss Joanna’s experience as a speaker and moderator in virtual conferences and how that compares to showing up live, and much more.

Let’s dive in!


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • How Joanna felt when other VR companies adopted their Reverb headset
  • Reverb 2 headset teaser
  • Where to get notifications and any updated about the new release
  • How pandemic affected HP's roadmap
  • What kind of face masks will they be using
  • What's Joanna's opinion on the most powerful benefit of VR for society
  • Joanna's experience in presenting as a speaker in a virtual conference
  • Avatars in VR environments

Listen to PART 1 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP121-Joanna-Popper-Deep-Dive---HP-Reverb-2-Headset-Virtual-Conferences-Avatars-Part-1-em1658

Nov 04, 202019:57
EP121 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 1)

EP121 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 1)

Joanna Popper is a global head of location-based virtual reality and go-to-market strategy for HP. She focuses on building adoption for what's coming next: emerging markets and languages, new target audiences and cutting-edge technologies.

Joanna is a sought-after international speaker on VR/AR/MR/XR, entertainment, tech, future of media, marketing, innovation and diversity and she has been a speaker at Cannes Film Festival, Collision, Comic Con, Berlin Film Fest, Sundance Film Festival, CMO Conferences and more. She has a passion for creating diverse and inclusive environments and empowering teams to fully realize their dreams.

In today’s episode, Bob will be talking with Joanna about the current and future state of location-based VR and VR arcades, HP’s product roadmap and upcoming Reverb 2 headset. They also discuss Joanna’s experience as a speaker and moderator in virtual conferences and how that compares to showing up live, and much more.

Let’s dive in!


WHAT YOU’LL LEARN FROM THIS EPISODE:

  • What's going on in Joanna's world
  • How Lockdown affected Joanna personally
  • How companies are adjusting to new circumstances
  • How VR hygiene management will change in the future
  • Will the Reverb 2 be safe to use regarding the hygiene

Joanna’s LinkedIn: https://www.linkedin.com/in/joannapopper/

Joanna’s Twitter: https://twitter.com/JoannaPopper


Listen to PART 2 and 3 here:

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP122-Joanna-Popper-Deep-Dive---HP-Reverb-2-Headset-Virtual-Conferences-Avatars-Part-2-em16dj

https://anchor.fm/bobcooney-vrdeepdive/episodes/EP123-Joanna-Popper-Deep-Dive---HP-Reverb-2-Headset-Virtual-Conferences-Avatars-Part-3-em16jc

Nov 04, 202011:39
EP120 Charlie Fink Deep Dive - Virtual Collaboration and the Future of Work (Part 3)

EP120 Charlie Fink Deep Dive - Virtual Collaboration and the Future of Work (Part 3)

Nov 04, 202016:52
EP119 Charlie Fink Deep Dive - Virtual Collaboration and the Future of Work (Part 2)
Nov 04, 202014:14
EP118 Charlie Fink Deep Dive - Virtual Collaboration and the Future of Work (Part 1)