The Virtual Ingenuity Business Podcast

In this episode of The Virtual Ingenuity Business Podcast, Claudine Land, Owner & Business Strategist of Virtual Ingenuity, LLC, and Laura Johns, Founder, and Chief Executive Officer of The Business Growers discuss the pros and cons of outsourcing talent versus hiring employees. Listen in to learn measurable ways of knowing when it’s time to outsource projects and tasks and when to hire employees for greater profitability and peace of mind. 

You have the power to rewrite your story at any point in your life. This is a phrase that best-selling author, Physiologist, and #1 Health Education Specialist in the United States, Louise Valentine lives by. In this episode of The Virtual Ingenuity Business Podcast, we discuss simple steps that we can use to superpower through our day and learn the proven tools to manage anxiety and stress. Acquire the wellness toolkit to help manage stress and anxiety. Listen here.

Facebook Ads are one of the popular advertising tools used to market your business brand across social media platforms. Learn if it's right for your business, how geofencing plays a role, why big companies spend so much on ads, and if it is more effective than Instagram ads.  Listen as Andy Felice, owner and creative director at Felice Marketing shed insight on how to determine if the ads are right for your business.

Scaling a business is imperative for profitability. It is setting the stage to enable and support growth in your company. It requires planning, funding, and the right systems, staff, processes, technology, and business partners.  Learn how to scale your business from industry expert, Roshawn Blunt, president of Corsaire Corporation.

A clear understanding of how your financial package plays a role in business is essential for success. Learn the necessary tools to guide you in having effective cash flow management, and personal and business credit. Listen to the discussion with Darla A. Harris, Vice President and Sr. Business Consultant for Chase Business Banking as she provides resources about financing, capital, building relationships with bankers, and negotiating terms with vendors.

Building a creditworthy business and obtaining the funding you need without having to put your personal credit or personal assets at risk is key. Learn more about business credit and how it impacts start-up capital, credit score, and an SBA loan.

Understanding your business taxes can be cumbersome. Learn the basic accounting and tax filings including ways to make estimated tax payments, filing deadlines, extensions, and what to do with your PPP money. Virtual Ingenuity, LLC and Moshe Klein discuss important tax preparation and accounting strategies for your business. Listen to the conversation here.

It's no secret that men and women think differently when it comes to certain aspects of a business. What are those differences and are there similarities? How do women thrive as entrepreneurs? Virtual Ingenuity and Amelia Waters discuss the ways in which women thrive in business. Listen to the conversation here.

Capturing grant funding can be highly competitive and crafting a compelling grant proposal is imperative to get funded. Learn how to increase the chances of receiving a grant for a non-profit organization and the resources available to hire a grant writer. Virtual Ingenuity and Lara Allen, Founder of Non-Profit Navigators, discuss the resources available and the process of grant writing for non-profit organizations. Listen to the conversation.

Coworking spaces provide small businesses a space to work, network, and participate in the local business community. Listen to the conversation as Kim Lee, Owner of Forge - Birmingham's Favorite Coworking Space, joins us as a guest on The Virtual Ingenuity Business Podcast to discuss the benefits of having a coworking space for your business.  

Your well-being, the maintenance of physical, mental, and emotional stability and balance, is the key to preventing burnout. When objective and subjective well-being come together, they create an overall sense of wellness. It is the foundation of mental and physical wellness that allows us to function at our highest potential. Listen to the conversation with Dr. Valencia Moses, founder of Be Vibrant Today, and learn the tools that will help you to be in alignment and intentional to live a successful and meaningful life.

Virtual Ingenuity, LLC and Cheryl Lynch discuss ways to recession-proof your business. It's crucial for business owners and managers to prepare their organizations to survive and thrive through a recession. Listen to actionable ideas that have helped protect companies across industries during past recessions.

Virtual Ingenuity, LLC, and Cecilia Hegamin-Younger discuss various ways of networking and how it can benefit your business. Networking is about sharing and building relationships. It takes effort and consistency and is an excellent source to gain new perspectives and ideas to help you in your business role. Learn powerful networking tips for introverts and how to strengthen your networking skills. Listen to the conversation here.

Virtual Ingenuity, LLC and Katherine Zobre discuss the importance of having a business plan. A business plan should set clear goals, which can help to measure success. It can also be used to help identify the need for new goals or plans. Learn more about the importance of having a business plan, preferred templates, and how to put together a cash flow projection.

Virtual Ingenuity, LLC and Torin Brazzle discuss the steps to starting a business. Starting a business can be both an exciting and time-consuming process. Join us as we discuss the process from idea to implementation and the resources available to guide an entrepreneur through this process to build a strong foundation for a successful business. Listen to the conversation.

Virtual Ingenuity, LLC and Torin Brazzle discuss the pathway to accessing capital. All businesses must have capital in order to purchase assets and maintain their operations and understanding your business’s cash flow is essential and should guide your decision-making. While most business owners will use their own funds to start the business, very few manage to entirely self-fund the company to profitability, and will therefore have to seek external funding. Learn about funding options for your business. Listen to the conversation.

Virtual Ingenuity, LLC and Linda Kazares discuss the benefits of using Virtual Photography for personal and corporate branding. Virtual photoshoots are viable options for business branding that reduce travel, business costs, and the hassle of team member headshots for virtual employees and still offer the same quality as an in-person studio shoot for many business needs. Listen to the conversation.

Virtual Ingenuity, LLC and Melissa Forziat discuss how to build a brand and build trust for business success. For many businesses, building a brand is the result of a long, organic process, however, with the right intentions, value statement, and logo, you can start to build a successful brand and build trust. Listen to the conversation.

Virtual Ingenuity, LLC and Sarah Reinholtz discuss how to maintain a healthy work-life balance for success in your personal and professional life. Self-care can have a positive effect on your health and outlook, but it requires a commitment or intention to invest in your well-being. We discuss ways to improve your emotional, physical, and spiritual self-care. Listen to the conversation.

Virtual Ingenuity, LLC and Naomi Greenstein discuss how copywriting can strengthen the connection between brand and consumer and why words matter. For many businesses, building a brand is the result of a long, organic process, however, with the right intentions, value statement, and logo, you can start to build a successful brand and build trust. Listen to the conversation.