
From the Ground Up
By Clutch.co

From the Ground Up May 13, 2021

Big Picture Thinking: How to Reach Your Full Potential
Jamie Meyer of Nine Carat Business Consulting believes that business is an organism — it has goals, it goes through transformations, and it's composed of people. She points out the ways in which businesses limit themselves through outdated practices and encourages big picture thinking as a means to help individuals discover their true potential — all on From the Ground Up's season 1 finale!

What Is the Positive Impact of Technology on Society?
Sophia "Puff" Story of 3 Sided Cube firmly believes that tech is agnostic and can be used for good. It's the intersection between businesses and organizations that will drive the positive impact of technology on society. She also dives into how her company developed The Red Cross's Blood Donor App and spotlights a few other powerful apps that put people over profit.

What Is a Resilient Mindset?
Erin LaVaux Quarles of TNW Creations reflects on her childhood battling homelessness and economic hardships and the strength that she drew from her resilient mindset as she found her way into technology. Her story reveals the often forgotten truth that we all don't start from the same places. Poverty can limit us in unexpected ways. But it's our backgrounds, the role models available to us, and the diversity in the stories of success we hear that are essential to shaping the strength of our character.

Mindful Listening: How To Lead With Empathy
Samuel Monnie of the Marketing Transformed podcast draws on his experience up-skilling teams to talk about the benefits of storytelling and mindful listening. Not only does he stress the importance of empathy in the emerging hybrid work model, but he also gives tactical advice on how to better run meetings and subvert traditional company hierarchies.

Executive Consulting: What is Mental Conditioning in the Workplace?
After experiencing the harrowing physical and mental toll from burnout, Katarina Haddad of Axellite Leadership decided to take a deeper look at her relationship with her work. That initial discovery has led her to start her own leadership development consultancy, which focuses on equipping leaders. Learn how she helps professionals reexamine their behaviors as well as the ways in which they might perpetuate unhealthy work culture.

Finding Your Niche: Is Technology a Good Career Path?
Alejandro López of Ulfix seeks to reimagine the narrative around Latinx business owners by sharing his experiences as the CEO of an emerging DevOps company. Learn about the importance of defining your niche in tech and building support systems through business boot camps. Above all else, you just need to go for it! This is a must-hear episode for near-shore companies looking to grow their US presence.

Digital Ethics: How Does App Strategy Work?
Technology may seem like a natural part of our lives given how integrated it is, but are we just conditioned to believe that? That's the question that Carissa Lintao of Apptuitive poses when reflecting on her responsibilities as a leading app marketer. She gives us a behind-the-scenes look at what goes into conceptualizing successful apps while also challenging us to think intentionally about our relationship with technology.

Sharing Success: Why Advocacy Is Important in the Workplace
Jacqueline Camacho-Ruiz of JJR Marketing is a pilot, a dream catcher, and a force of nature to say the least — and she leads by example. After realizing her own experiment in personal development, Jackqueline discovered how to achieve her goals with intention. Now, she uses her platform to empower other women to break barriers. Find out how Jacqueline maintains a sense of wonder in the face of adversity while still remaining pragmatic.

Business Hacks: How to Become a Business Owner
Meet Will Manuel — a bootstrapped business owner, a digital nomad in Thailand, a self-taught web designer, and an advocate for educating your clients. Discover how Manuel navigated his professional journey from corporate leadership into entrepreneurship during his pursuit to impact businesses more positively. Learn about Manuel's business hacks to maximizing his impact with clients while building a business.

The People Factor: Cultivating a Personal Versus Corporate Brand
Marina Byezhanova, from A Brand of a Leader, an entrepreneur, career coach, and personal branding expert, discusses the importance of radical honesty, empathy, and leveraging your perspective to grow a business. Byezhanova highlights how people are increasingly less trusting of corporate brands and instead, look to people for real testimonials of a product or service. How then do businesses build trust with new customers? Byezhanova reveals the complexities of personal branding in this latest episode.

Leading Through Learning: The Nature of Transformative Leadership
Tamara Olson, Owner and Co-Founder of Studio Simpatico, and Georgina Lupu Florian, CEO and Founder of Wolfpack Digital, discuss how they've navigated the world of design and development and built effective leadership styles. They share the importance of building a culture of collaboration and the subtle value of vulnerability in business.

Propelling the Podcast: Inside Tips on How to Support Businesses Through Podcasting
Joshua Carlsen, Co-Founder and VP of Client Services at Propelo Media, a direct marketing agency in San Francisco, discusses why he chose to launch a podcast and talk to thought leaders in his business's marketplace. After interviewing over 100 guests on his podcast, Carlsen describes why speaking to these leaders helps companies think differently and offer new solutions to old problems.

Investing in People: The Winding Path of One Man's Success in Marketing Innovation
Andre Chandra, CEO and Co-Founder of Propelo Media, describes his experience as a first-generation immigrant in the United States and how his background gave him a unique perspective on starting a business. Chandra discusses the value of diverse approaches in the workplace and how these distinct ideas helped him innovate the direct mail industry.

Breaking the Creative Curve: How Two Female Entrepreneurs Navigate the Creative Industry
Sabrina Chevannes, Founder of Complex Creative, and Sarah Fulford-Williams, Co-Founder of Our Own Brand, join us to discuss their highs and lows through the creative industry and what motivates them to keep grinding as business owners.

Pilot
Our pilot podcast highlights two female business owners, Lysa Miller, Founder of LadyBugz Interactive, a Boston web design agency, and Erin Young, Founder of Slide UX, a UX design consultancy. They discuss how they launched their businesses, transitioned into remote working environments, and how other women can bring their voices to the table.