The Real Concrete Coating Talk Pod
By Rudy Hettrick
Follow us to listen to shows not only about strategies to generate more business for your concrete coatings or epoxy coatings company, but shows about real business struggles, wins, and all that fun BS we love that no one else really cares about. Really. You know it's true.
The Real Concrete Coating Talk PodMay 31, 2023
Protect Your Phone Numbers From Being Blocked Now! With Amber Jones from Empowered HomePros
We already know there’s been a huge uptick in spammers and scammers over the past five years. I have noticed even more within the past two years. While this has been happening for decades, techies, hackers, spammers, and scammers who like to fool people into giving them money by using A2P technology (app to consumer calls and texts - think VOIP) has ruined it for the rest of us.
Now the carriers will block all calls and texts from numbers not registered with various platforms like Twilio, Phone Wagon, Call Rail, Vonnage, etc.
This has been pushed by the FTC and other government agencies, so…
If you don’t take this seriously, you will be left wondering what’s going on and how to fix it because starting Aug 31, 2023, your number will be completely blocked to the consumer if it’s not registered.
Join us in this amazing episode where Amber Jones from Empowered HomePros will unpack our current situation in North America and how phone providers and carriers have started issuing price increases and filtering out spam messages and calls for consumers.
If you’d like to reach out to Amber for more information, you can join her Facebook Group called Protect My Phone Number or by clicking this link https://www.facebook.com/groups/protectmyphonerep/
For the website, you can go to: https://ProtectMyPhoneRep.com
If you’re a concrete coating business owner and would like to join our exclusive private Facebook Group where you can get tons of free marketing strategies, you can join us here: https://www.facebook.com/groups/concrete.coating.marketing
2 Ways To Dramatically Increase Your Close Rates
If you're struggling with low close rates and/or people not answering the phone...
It could be that your competitors are taking the business faster than you can get to them.
It could be that the prospects are getting more quotes before you even made the on-site appointment.
It could be that you have to discount your services to compete.
If this sound familiar then listen to this episode.
I will unpack 2 ways to help you fix those problems.
If you follow this process, you will close more jobs.
Guaranteed.
Join our private Facebook group for concrete coating companies so you can steal the marketing strategies your competitors are using: https://www.facebook.com/groups/concrete.coating.marketing
Let's Discuss Branding Strategies & Importance of Presentation
From living on the streets to owning 2 service businesses with combined revenue of $1m/yr in less than 4 years, Ryan Murphy and I discuss strategies around branding and answering the phone and how important presentation is.
Ryan launched his coating business only 6 mths ago and is already at $300k for the year. Listen to Ryan's story for inspiration. You can also check out his coating business here: https://myroyalcoatings.com/
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: https://www.facebook.com/groups/concrete.coating.marketing
![[Case Study] Denver Metro Sealing | Revenue From $60K to $600K in 8 months | Here's How We Did It](https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_episode400/17090601/17090601-1666126600642-decb40cdcea93.jpg)
[Case Study] Denver Metro Sealing | Revenue From $60K to $600K in 8 months | Here's How We Did It
Wondering how to 10X your revenue just like Denver Metro Sealing within a year?
Join our private Facebook group exclusively for concrete coating contractors, where you can steal all the marketing strategies your competitors are using. https://www.facebook.com/groups/concrete.coating.marketing
How Proline Coatings went from $5K to $30K a month! - FCM Case Study
In this client interview, you will hear German Ortega, owner of Proline Coatings, share how he went from $5k a month to $30k a month with us (Floor Coating Marketers) in 6 months! German has been with us for about 8 months now and it has always been a pleasure working with him! For more updates on marketing content for concrete coating contractors, subscribe to our channel.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
The Sales Call Audit Series - Episode 4
In this Podcast: Concrete Coating Sales Call Audit Series - Episode # 4, you're going to hear me go through one of the close-to-perfection sales calls by one of my clients. You want to engage the lead and get them excited about what you have to offer, but you don't want to come across as pushy or sales-y. Most of the time, leads are approached in one of two ways: by being sold to or by being asked for their contact information so that someone can follow up with them later. Neither of these methods results in a sale. Watch this video to find out how you can convert a lead into a client by asking them questions, answering their answers THE RIGHT WAY, and motivating them to come to the point of booking an appointment with you, on the first call.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
The Sales Call Audit Series - Episode 3
In this Podcast: Concrete Coating Sales Call Audit Series - Episode # 3, you're going to hear me give a live demonstration of what not to do, ever, if you own a concrete coating business! Letting your calls go to voicemail is like setting yourself up for failure because guess what, the customer is not going to wait around for you to call back, they will move on to your competitors. All your marketing efforts and investments will give you a return only when you are putting an active effort into the sales side of your business. In this podcast, I talk about how you can manage these customer calls (even if you don't have the time). If you're a concrete coating contractor and you're struggling with closing leads into the concrete coating or epoxy floor projects, then you need to listen to this podcast.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
The Sales Call Audit Series - Episode 2
In my latest episode of The Sales Call Audit Series, I talk about taking control of the SALE. This podcast is a perfect example of a call where you're not in control of the SALE. When your customers do all the probing and you are just responding for the sake of responding, know that the ball is not in your court. The key to solving a customer's problem is listening. It may seem like the best way of providing them with an answer, but if you really take your time and let me help out by asking open-ended questions then we'll find just what they need at no cost! Do you struggle with closing leads? If so then watch this video. For more updates on the Concrete Coating Sales Call Audit Series, subscribe to our channel.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
The Sales Call Audit Series - Episode 1
In my latest podcast series The Sales Call Audit Series, I will share with concrete coating businesses: how to handle sales objections. I listen to my clients' sales calls to ensure they're running smoothly and that my clients understand WHAT their leads are trying to tell them. In this first episode, I have targeted how you can turn those sales objections into closed deals - so you can finally start making the money you deserve.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Do You Run a Concrete Coating Business or Do You Just Have a J.O.B?
I had the pleasure of talking with Trevor during our monthly kick-off meeting, where we go over results for the month. We ended up having a great discussion about mindset and the fears many concrete coating contractors, or any service business owner, have when it comes to growing their business and reinvesting money to grow it. You can't grow your business unless you're willing to sacrifice this newly earned income to invest back into your company. Let's listen to what Trevor from WOW My Garage has to say. He owns multiple businesses and a concrete coating company with multiple locations. It might be worth your time to check this one out.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
The New 2022 SEO Formula For Concrete Coating Companies
- How to get ranked for your most profitable concrete coating keywords? Hint: You need to think beyond just "concrete coating."
- How to build authority so that the pages on your website rank
- How to create relevant links that will move the needle in the Google search listings
- Why having duplicate content on your city pages could be killing your rankings How to communicate your "true service area" to Google automatically
- What are the most important online directories you should be listed in?
- How to get rid of bad links that could be holding your company back
- What are the most important concrete coating keywords that I should be targeting?
- Can I still use fake addresses or UPS addresses on Google Maps to rank?
-What are the most important online review sites? ....and much, MUCH More!
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
How To Optimize Your Website For Maximum Conversions
If you're running a website, it's essential to make sure you're doing everything you can to optimize it for conversions. Learn how to optimize your website for maximum conversions! In this video, you'll learn the basics of conversion optimization, including how to test and measure your results. You'll also learn some tips for improving your website's design and usability.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Maximize Sales Growth With Google Reviews For Concrete Coating Contractors
It's important to have an online presence, especially when it comes to people who are looking for the best concrete coating contractors in town. If you want more customers and higher sales this year, you need Google Reviews! Watch to know how one of our star clients Kevin Trout grew his Home Services business more than 45% a year by getting more positive reviews and maximizing his sales.
If you need to learn more about the comprehensive approach we use to help Concrete Coating Contractors explode their growth online, then reach out to us here: https://floorcoatingmarketers.com
Book a quick call here: https://floorcoatingmarketers.com/apply
Is Your Concrete Coating Business Commoditized?
In this episode of the Real Concrete Coating Talk Pod, we talk about commoditization and how it can affect your concrete coating business.
You don’t want to miss this episode! Keep listening!
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
2022 Marketing Plan for Concrete Coating Companies
Are you ready to take 2022 by storm? Do you have a clear plan of attack as it relates to your Internet marketing & lead generation strategy? Have you put together an updated plan based on all the changes in the Online Space?
On this live training, we'll be unpacking "Your 2022 Internet Marketing Plan" and what you need to do to MAXIMIZE your lead flow via the internet in your Concrete Coating business going into the New Year.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Does Yoga Really Help
In this episode of Real Concrete Coating Talk Pod, Laurah-Lee talks about how a calm mind and a healthy body can be more productive for business owners.
Laurah-Lee Christie is a professional Yoga/meditation teacher. She helps people keep their minds and bodies calm so they can pursue their business and tackle their daily life challenges, so stick around find out how she helps other people bring calmness to their lives.
If you want to reach out to Laurah-Lee, you can reach her on her website;
https://www.laurahleechristie.com/
or you can reach out to her on her Facebook group;
https://www.facebook.com/groups/purposedrivensoulpreneurs
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Let's Talk About Fitness
In this episode of Real Concrete Talk Pod, Prince Turner talks about the benefits of fitness for a healthy mind and healthy body and how this can help you stay focused on your goals.
Prince Turner is a professional fitness trainer on the Kickoff app. He helps people be the best version of themselves by constantly guiding them, checking up on them, holding people accountable, and helping you follow the diet that keeps your body and mind healthy.
If you want to reach out to Prince, you can reach him out on his Instagram;
https://www.instagram.com/propaboyfaithnfitness/
or you can reach out to him by going to the Kickoff app here:
http://trainwithkickoff.com/coaches/PrinceTurner
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Let's Talk About KPIs For Your Concrete Coating Business
In this episode of the Real Concrete Coating Talk Pod, David Moerman talks about business fundamentals, specifically KPIs or Key Performance Indicators for your service business or concrete coating business.
David is the owner of Revive Washing and has built a team that operates at full efficiency, to the point where he’s been able to spend more time on other parts of his life that matter - helping and coaching other home service business owners to create a business model that will help them have more time and money to serve the lifestyle they dream about.
If you want to reach David to ask him more questions about how he can help you with your business you can reach him through his website at:
https://www.homeservicebusinesscoach.com/
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Do I need systems in my Concrete Coating business?
The easy answer is yes. It may be obvious to some, but there are A LOT of people, especially just starting out, that don’t even know what that is?
What it is, is critical to your success and growth as not only a business owner, but to your business, your employees, and your family!
What would you do with your time if all of a sudden you were able to free up 18 to 20 hrs a week? Go fishing? Hang out with your kids for longer than an hour before bed? What about focusing on growing your business instead of being stuck in it?
This episode talks about all that. I hope you enjoy it. Have a wonderful week everybody!
If you need help with marketing your concrete coating business, then there’s no better way than using an expert in the industry.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Do I Need a VA For My Concrete Coating Business?
You're going to love this episode! At least I sure enjoyed interviewing Melody Edwards from Home Service VA. The year is 2021 and we have the internet at our fingertips. Imagine how much time you could save every day or month if you had someone virtually next to you doing the tasks that are consuming your day. What would you do with that time? Maybe spend more time with family? Maybe make it home for dinner on time for once? What about sales, would you have way more time to do estimates or train rockstars?
Melody Edwards Started Her Journey As An Employee Of A Window Cleaning Company Right After High School.
Over 25 Years In The Industry, She Bought And Sold Her First Company, And Then Started And Sold A Second Window Cleaning And House Washing Company. She Still Owns And Operates Renew Holiday Lights.
As Someone Who Struggles With Executive Functioning Skills, She Has Been On A Mission To Simplify Her Business To Make It Manageable And Fun.
After Struggling To Find The Right Type Of Office Help For Years, She Was Turned On To The World Of Virtual Assistants And Learned How To Hire, Train, And Develop Excellent VA’s.
Through Research, Study, Trial, And Error, She Has Found Virtual Assistants To Be Life-Changing For Her Production As A Business Owner.
With Her Partner Din, She Started Homeserviceva.Com To Help YOU Simplify YOUR Business And Gain Back YOUR Life.
She Personally Understands The Competing Expectations Between Home And Work And Wants To Help Other Business Owners And Their Families Experience
The Freedom That Comes With Smart Hiring And Delegation Practices.
You can reach out to her through her website here: https://homeserviceva.com/
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Let's Talk About Google Ads for Concrete Coating Contractors
In episode 3 of the Real Concrete Coating Talk Pod, Jason Bickel from Profit Center Marketing and I talk about Google Ads and how it can benefit your concrete coating business.
If you're the owner of a concrete coating business and you're struggling to try to find ways to use Google Ads and make a profitable campaign, then sometimes we just need to let go of that task and bring on experts into your team. Someone who actually cares about your success and well-being as a concrete coating business.
Jason owns a Google Ads agency that helps only digital marketing agencies on the back end. So unfortunately you're out of luck if you want to hire him. But please reach out to us if you are in need of a Digital Expert as we may be able to help you grow your concrete coating business.
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Let's Talk About Digital Marketing For Concrete Coating Contractors
When Kyle Tarvin, founder of Service Business Freedom asked me to be on his show, I was delighted! See, Kyle and I go back about 3 years. He came to me for help with digital marketing for his landscaping business. At the time my agency wasn't really focused on one niche, like concrete coating, so I brought him and on and we've been working together ever since. So I asked him if I can use this episode on my podcast as well as the topics he wanted to discuss was obviously right my alley. Of course, because he's a decent human being, he was excited for me to have this as the 2nd episode of The Real Concrete Coating Talk Pod.
Kyle lead flow was seriously struggling back in 2018 because he had an agency that builds a really bloated website that loaded super fast and half of the content wasn't even legible, as it, you literally couldn't even read half of the words on the page because a white font doesn't go well with a white background, and so on. So that was a serious problem. The website was NOT converting at all, and it wasn't ranking on search results well either. At the same time, that agency didn't offer any other lead-generating type services and we do it ALL. So it made sense for him to switch and we've been getting him profitable leads and really building his brand ever since. Not only that but Kyle will have the ability to sell his business, which will enable him to pivot into helping other service business owners, like you, really deal with the pains of business, especially in terms of employee issues.
So stick around! It's not one you want to miss!
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing
Why The Heck Am I Even Doing This?
Hey Concrete Coating Business owners! So glad you made it here to listen to the very first episode of The Real Concrete Coating Talk Pod. This episode is a little bit more about where I came from, why I'm doing this, and why you should listen to it. Thanks for stopping by and hit that subscribe button for more episodes coming your way soon!
Join our private Facebook group for concrete coating companies so you can steal our marketing strategies your competitors are using: 👇https://www.facebook.com/groups/concrete.coating.marketing