On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the conflict unfolding in Ukraine, and how storytelling is and always has been a keystone element in wars of all sorts – with stories from John Steinbeck to Martin Luther King Jr.

The guys also talk about direct response writing, how it can be leveraged to support worthwhile causes, and some of 2020’s most brilliant ad campaigns.

Links From The Show

John Steinbeck Books:

2021 D&AD Direct Marketing Awards

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3 Slightly Embarrassing Emotions that Drive Effective Copywriting

The Copyblogger PodcastBy Copyblogger Media LLCApr 22, 2019