
Alignmentality
By Deore Design

AlignmentalityFeb 06, 2022

Episode 21 with Stephen Lofthus
On this episode of Alignmentality host Kate Grochowski sits down with businessman and entrepreneur Stephen Lofthus. Stephen has earned many titles, and shares with us how he’s managed his current role as VP of business at TAG Inc. while also starting his own company alongside his wife. From medical sales to investments, to sales analytics, Stephen has advice for all.

Episode 20 with Jeff Large
On this episode of Alignmentality host Kate Grochowski sits down with Founder & CEO of Come Alive Creative Jeff Large. Jeff shares his story as he went from musicians/teacher to business founder and entrepreneur. He also gives us the inside scoop on what it takes to create and run a successful podcast, as well as share stories from his 10 year long history with podcast production.

Episode 19 with Glen Kleinschmidt
In this next episode, Kate Grochowski sits down with Glen Kleinschmidt, Co-Founder, COO, and VP of Hive Medical. Hive Medical solves the problem of transitioning healthcare from hospitals to the home. When patients are discharged from hospitals, there is a disconnect and a lack of communication that often leads to them needing to be readmitted. Glen discusses the dynamics of his team and working with a large number of co-founders. Glen also discusses best practices when it comes to managing a team, such as being transparent, using certain tools (e.g., Nutcache), understanding what's important to each team member and their strengths, and understanding what motivates them. Glen and Kate also discuss the importance of having mentors and of fully understanding a problem before solving it.

Episode 18 with Katie Pitts
In this next episode, Kate Grochowski sits down with Katie Pitts, founder and CEO of Sleepwise Consulting, a company that teaches children and adults how to sleep! After Katie's first child had problems sleeping, she was desperate to find a solution to getting her baby to sleep. After doing lots of research, her family's life changed over the next two nights. She decided that she wanted to teach other families that there is a better way. Katie discusses how a team with diverse backgrounds and experiences positively impacts her business and how she pulled her team together. Kate and Katie also discuss the importance of hiring people based on values and finding comradery with remote teams.
Want to learn more about teaching your baby or child to sleep well? Book a free 15-minute evaluation call here: https://www.sleepwiseconsulting.com/child-schedule-a-free-call/
Curious how to improve your sleep? Check out our adult sleep course: https://www.sleepwiseconsulting.com/adult-sleep-course/
Follow Sleepwise Consulting on Social Media:
Facebook: https://www.facebook.com/sleepwiseconsulting
Child Sleep: https://www.instagram.com/sleepwiseconsulting/
Adult Sleep: https://www.instagram.com/sleepwiseadult/

Episode 17 with Dr. Kathleen Kendall-Tackett
In this next episode, Kate Grochowski sits down with Dr. Kathleen Kendall-Tackett, author, speaker, and publisher at Praeclarus Press. Carving out a space for herself in Women's health, lactation, and psychology, Kathleen entered in this field after researching sexual assault. A publisher of 40 books, Kathleen definitely has a knack for publishing and re-structuring book. Kate and Kathleen discuss discern what is real and what might not be because of the commercialization of resources for new mothers, navigating the publisher to partner relationships, and working with authors. Kate and Kathleen also discuss the in's and out's of working with Amazon.

Episode 16 with Jon Platt
In this next episode, Kate Grochowski sits down with Jon Platt, the Editor in Chief at Baylor Line Magazine for The Baylor Line Foundation. Both 1's on the enneagram, Jon and Kate talk about the joys and pitfalls of perfectionism as leaders and combatting burnout. They also discuss passion as a fuel to overcome challenges in business and growing up in an entrepreneurial environment. Other topics include books for people with big dreams, resources for teams looking to make a change, and finding like-minded friends and mentors.

Episode 15 with Deb Lee
After a successful career in the BioPharma industry, Deb Lee co-founded Metabolic Terrain Institute of Health and Metabolic Terrain Omics. When her husband was diagnosed with cancer in 2015, they left no stone unturned to look for the best treatment. After they found themselves exploring alternatives outside of the oncology center, Deb Lee wanted to turn what she had learned through this experience into something where these alternatives could be more easily integrated with traditional cancer treatment. She connected with Dr. Nasha Winters and got started on business plans including an institute and a non-profit organization. Kate and Deb discuss the unique business models involved in Deb's career and how passion has served as a compass for prioritizing her mission. Deb discusses the importance of effectively sharing her story, and sharing responsibilities with three other board members based on everyone's unique strengths. Other topics include the importance of data in this field, fast communication, making a comprehensive process scalable using technology and artificial intelligence.

Episode 14 with Kim Strassner
In what started out as a project in junior high wood shop, Kim Strassner turned her interest in natural material kitchenware into an entire business. Words with Boards is a personalized gift company, specializing in handcrafted, artisan-made cutting boards. In this episode, Kim and Kate discuss the marketing stance for Words with Boards, partnering with non-profit, One Tree Planted, navigating business struggles in 2020, and gaining credibility from press exposure in platforms like Oprah, Martha Stewart, The Washington Post, and The Drew Barrymore Show. Listen to our latest episode now.

Episode 13 with Meghan Mack
On this episode of Alignmentality host Kate Grochowski sits down with Meghan Mack, the President and Chief Experience Officer at ProspectBlue, a specialized recruiting and consulting firm. Meghan shares her experience as a recruiter as well as what it takes to not only provide someone with a strong candidate, but also how to locate cadients without isolating them based solely on employers’ wants. She shares how to introduce people to ideas they may not be familiar with but may find helpful, as well as being flexible in a field based on providing strong possible employees to businesses.

Episode 12 with Bill Blankschaen
On this episode of Alignmentality host Kate Grochowski sits down with business owner Bill Blankschaen. Bill is the founder and chief story architect at Story Builders, and shares his very unique journey and career paths. How does one go from founding a k-12 school to transitioning into founding a business full of creative architects and artisans with the goal of storytelling.

Episode 11 with Anna Geiger
Deore Design CEO, Kate Grochowski, interviews Anna Geiger, owner and CEO of The Measured Mom, a company that shares high-quality educational resources that are engaging for students and easy for educators. In this episode, they discuss transforming a blog into a business, leveraging email strategy, and implementing membership and ascension models

Episode 10 with Lisa Senters
Deore Design CEO, Kate Grochowski, interviews Lisa Senters, CEO and founder of Jet Senters Aviation, a full-service private aviation firm. In this episode, they discuss intrapreneurship, balancing multiple pursuits, and the importance of customer-centricity.

Episode 9 with Natalie Wallace
Deore Design CEO, Kate Grochowski, interviews Natalie Wallace. She is the owner of two video production companies - Birdhouse & Wonderscope - and more recently she founded Honey Bear, a dairy-free, gluten-free, and soy-free ice cream business. In this episode, they discuss managing multiple business ventures, corporate social responsibility, and creating a loyal following.

Episode 8 with Ben Walsh
Deore Design CEO, Kate Grochowski, interviews Ben Walsh, founder and CEO of ConGenius, a powerful software suite for contractors, builders, and craftsmen. In this episode, they discuss catching the entrepreneurial bug, inspiring a problem-solving mindset, and funding a startup.

Episode 7 with Inge Pudelek
Deore Design CEO, Kate Grochowski, interviews Inge Pudelek, owner of Sani Gear, a verified Independent Service Provider that seeks to bring the highest quality maintenance service to the fire industry in Canada. In this episode, they discuss being involved with a family business, implementing B2B business strategies, and using internal tools to drive success.

Episode 6 with Catherine McCann
Deore Design CEO, Kate Grochowski, interviews Catherine McCann, owner of The Medicine Shoppe Pharmacy in Comox, BC. In this episode, they discuss reaching a target audience, the importance of customer care, and monitoring the competitive landscape.

Episode 5 with James Vanreusel
Deore Design CEO, Kate Grochowski, interviews James Vanreusel, Founder & CEO of Vanreusel Ventures. In this episode, they discuss content strategies, value articulation, and entrepreneurial drive.

Episode 4 with Christiana Sudano
Deore Design CEO, Kate Grochowski, interviews Christiana Sudano, Founder & President of Do Less Management. In this episode, they discuss following your own path as a business owner and the power of utilizing your network.

Episode 3 with Chris Jordan
Deore Design CEO, Kate Grochowski, interviews Chris Jordan, Co-Founder of Benefit Pet Products. In this episode, they discuss connecting with a target audience and the significance of a clear mission in guiding the success of a business.

Episode 2 with Marnie Ginsberg
Deore Design CEO, Kate Grochowski, interviews Marnie Ginsberg, Founder of Reading Simplified. In this episode, they discuss passion in building a business and tools to guide success as an entrepreneur.

Episode 1 with Lane Rizzardini
Deore Design CEO, Kate Grochowski, interviews Lane Rizzardini, Co-Owner of Marion Relationship Marketing. In this episode, they discuss driving leads, implementing a company vision, and establishing a digital presence.