Design Curious | Interior Design Podcast, Interior Design Career, Interior Design School, Coaching
By Rebecca Ward, CID | Interior Designer, Interior Design Mentor, Designers Coach
Design Curious | Interior Design Podcast, Interior Design Career, Interior Design School, CoachingAug 13, 2022
66\\ From Outdoors to Indoors: The Intersection of Landscape and Interior Design With Steve Griggs
Could landscape design be a game-changer for interior designers? Is there a common ground that brings the principles of both worlds together?
In this episode, I share a fun and fascinating conversation with Steve, a seasoned landscape designer with nearly 40 years of experience. He reveals the secrets behind his journey into landscape design, emphasizing how the principles align with interior design. He shares valuable insights into his creative process, from understanding clients' desires to incorporating unique elements that elevate each project.
But here's the burning question: Can interior designers seamlessly transition into landscape design? Steve believes so! He encourages aspiring & seasoned designers to explore both realms, emphasizing the importance of a holistic approach to cater to clients seeking one-stop solutions.
And if you are looking for practical advice, touching on the business side of design, you will learn from Steve's hard-earned wisdom on managing finances, charging what you're worth, and treating design not just as a passion but as a business.
Tune in so you won't miss a thing!
Featured Guest:
Steve Griggs is not your average designer. He is a visionary. He transforms ordinary outdoor spaces into extraordinary masterpieces.
With decades of experience and a discerning eye for detail, Steve has become New York's premier landscape designer - elevating homes, luxury communities, and urban spaces to new heights. His acolytes extend beyond his design progress. He is a two-time recipient of the IMC 5000 Award, a testament to the rapid growth and impact of his business. His journey is a testament to his passion and dedication. He started with a wheelbarrow, working tirelessly to build his business from the ground up.
Today, he is the go-to expert for landscape design, swimming pools, and outdoor entertaining spaces. One of these remarkable qualities is his approach to design. He doesn't impose cookie-cutter designs, instead, he collaborates closely with clients to understand their unique vision. His work extends beyond traditional landscapes to reinventing and renovating urban spaces as well as designing luxury homes and communities.
As a best-selling author of Straight Dirt New York City's premier designer tells it like it is, Steve shares insider secrets on working effectively with landscape designers and contractors. His no-nonsense approach ensures clients get results that go beyond their expectations.
Why you’ve got to check out today’s episode:
- Discover how landscape design aligns with interior design principles
- Learn business wisdom to turn your passion into a thriving design firm
- Assess your readiness to include landscape design services in your current offerings
Check out the show notes >>> From Outdoors to Indoors: The Intersection of Landscape and Interior Design With Steve Griggs
Resources & Links:
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
65\\ Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology
"How does the living space impact my client's daily life and mental health?" Interior Designers must ask this question before designing spaces for their clients.
In today's episode, I talk about the psychology of design and environmental psychology, and its profound impact on interior design. As I unravel Maslow's hierarchy of needs, I explore how shelter is a fundamental need that transcends into homes that foster safety, love, self-esteem, and self-actualization.
I also share a challenging year of living through a home renovation that affected my psyche and mental health.
So this episode doesn't just uncover the challenges; it serves as a guide, offering resources, including TED talks and a recommended textbook, to aid in understanding the psychology of design and environmental psychology.
Whether you are a seasoned designer or just starting in the creative field, awareness of the psychology of the environment is crucial to creating mindful spaces for your clients.
Don't forget to check out the show notes for valuable resources and together let's start transforming spaces with purpose, beauty, and inspiration!
Why you’ve got to check out today’s episode:
- Gain valuable insights into how the spaces you create impact you and your client's mental health, productivity, and overall well-being
- Learn practical solutions and resources for navigating the complex intersection of design and psychology
- Be empowered to create purposeful, inspiring spaces that support your client's mental health and well-being
Check out the show notes >>> Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology
Resources & Links:
Textbook & Articles
- Maslow’s Hierarchy Of Needs
- Environmental Psychology for Design
- Environmental Psychology: Building with feeling
- Psychology of Space: How Interiors Impact our Behavior?
Videos
TED Talks
- Places and Spaces and the Behavior They Create | Damaris Hollingsworth
- Architecture and the Science of the Senses | Stefan Behling
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
64\\ The Secret of Balancing Aesthetics and Functionality in Design With Anna Popov
Function plays a critical role in the creative field, where aesthetics should complement comfort and usability. Understanding your client's needs and habits to create spaces that support their purpose and lifestyles will set you apart and earn you acclaim and success.
No one knows this better than today's guest, Anna Popov, who is not easily influenced by the crowd or by trends but instead prioritizes creating functional spaces that resonate with the occupants.
She is just a wealth of knowledge, someone I greatly admire.
Whether you are an aspiring designer or you've been running your design firm for a few years already, you are going to learn from Anna the secret behind designing spaces that not only look beautiful but also serve their purpose flawlessly.
Featured Guest:
Anna Popov, the founder and creative force behind Interiors by Popov is a true original. Having resided and worked in some of the most diverse and design-centric global cities, she is guided by quintessential European practices of design and craftsmanship to create spaces that are beautiful, functional, and tailored to the precise needs of her client’s lifestyles.
Recognized as one of the leading designers in Seattle by Architectural Digest, Anna brings her extraordinary visual vocabulary, point of view, and technical savoir-faire to her work. She is passionate about sharing her deep knowledge and rarefied aesthetic to craft transformational spatial experiences.
Prior to founding Interiors by Popov in 2016, Anna led numerous high-profile high-rise, institutional and commercial projects for a prominent casework manufacturer, and worked as a lead designer for a bespoke artisanal collective in Toronto. Through the experience of being immersed in every element of the process from concept to completion, Anna has gained a holistic understanding of design—a skill that has proven essential to the success of her practice.
Anna Popov received a degree in business and marketing from The Academic College of Tel-Aviv, and a subsequent degree in interior architecture and building systems from RCC Institute of Technology in Toronto.
Why you’ve got to check out today’s episode:
- Discover a unique and organic approach to design that prioritizes functionality
- Learn the importance of maintaining high standards in design, the value of accountability, and the need to create spaces that support and elevate the well-being of the occupants
- Recognize the importance of both aesthetics and function when designing spaces for your clients
Check out the show notes >>> The Secret of Balancing Aesthetics and Functionality in Design With Anna Popov
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
63\\ My Design Mentor: Career & Business Mentorship for Aspiring Interior Designers
Looking for mentorship to help you launch your interior design career or start your design business?
Look no further!
In today's episode, I am giving you an inside look at My Design Mentor program, a 12-module mentorship program that will guide you from being a non-designer to a successful designer.
The My Design Mentor program covers topics like employee vs. entrepreneur decisions, managing finances and mindset, honing practical design skills, understanding client psychology, dealing with professional ethics, working with trades, specializing in niches, perfecting kitchen and bath design, specifying custom details, and mastering essential business practices.
It offers more than just content; it also provides a supportive community where you can seek guidance and connect with peers.
If you are an aspiring designer, fresh to the field, or looking to switch paths, don't miss out on this episode that opens the door to an enriching mentorship program and the potential to kickstart a rewarding career in interior design.
Why you’ve got to check out today’s episode:
- Explore the My Design Mentor program and gain an understanding of its 12-module mentorship
- Learn the benefits of joining the My Design Mentor program
- Assess whether the 12-module mentorship can help you move forward in your design career and business
Check out the show notes >>> My Design Mentor: Career & Business Mentorship for Aspiring Interior Designers
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
62\\ Expert’s Insights to Building a Successful Interior Design Career With Justine Sterling
What does it take to become an award-winning interior designer featured in Boston's top publications? What steps are needed to easily transition from commercial to residential design services? How can you leverage your education and experience to start your design firm? My special guest, Justine Sterling, will tell you.
I had a great time talking with Justine, an industry veteran with over three decades of expertise, about her journey from Cape Town, South Africa, to Boston and all of the exciting adventures she had in between.
She has a myriad of experiences working with larger firms that played a crucial role in shaping her success. She has a lot of wisdom and insights, emphasizing the immense value of working in larger design firms to broaden your horizons and gain a multifaceted understanding of the design industry.
If you want to follow in her footsteps, today's episode will show you how to get started.
Featured Guest:
Justine Sterling is an award-winning full-service Interior Designer who believes that the key to a well-designed (and loved) home starts with taking you on a journey through self-discovery.
Whether you’re working with Justine on a full home furnishings and renovation project or a new construction home or meeting with her one-on-one for invaluable design expertise, her Discovering Home process allows her to intimately understand the design elements that will bring surprise and delight to your home.
Justine Sterling Design’s aesthetic is clean, layered, approachable, modern yet cozy, and filled with texture. Justine Sterling's Design projects have been featured in many publications such as New England Home magazine, North Shore Home, Modern Luxury Interiors Boston, The Boston Globe, and Boston Home magazine.
Located just north of Boston, Justine is an award-winning interior designer who has built a portfolio of residential construction and furnishings projects since 2008, varying from urban condominiums to renovation and new construction home endeavors. She has a newfound love for tennis and pilates and resides just north of Boston with her husband, son, and daughter.
Why you’ve got to check out today’s episode:
- Explore the pivotal role of large design firms in shaping your design career
- Find out how to smoothly transition from commercial to residential design services
- Overcome self-doubt and find the motivation to start your own design firm
Check out the show notes >>> Expert’s Insights to Building a Successful Interior Design Career With Justine Sterling
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
61\\ How to Create a Premium Client Experience for Your Interior Design Clients
What kind of experience do you give your clients?
Building on our last episode's discussion on charging your interior design skills, I explore the crucial flip side—the luxury experience that should accompany a premium or luxury price.
Charging a premium or a luxury price requires you to deliver a premium or a luxury product and service. After all, Interior Design is a luxury service.
Today, on the podcast, I talk about elevating the experience for your clients as you increase your rates. It's about providing more than just a design. It's about presenting a lifestyle, a worry-free journey for your clients, where every detail is thoughtfully crafted. But how can you master this delicate balance of charging more while offering more?
If you are curious to elevate your client experience and secure your place in the top tier of designers, this episode is for you.
Why you’ve got to check out today’s episode:
- Explore proven ways to elevate your client experience from thoughtful gifts to using cutting-edge technology
- Assess whether your processes are clear and repeatable so your clients receive a polished, premium product
- Examine how you are raising your delivery and your level of client experience
Check out the show notes >>> How to Create a Premium Client Experience for Your Interior Design Clients
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Listen to Related Episode:
- Episode 59: How To Charge Your Interior Design Skills With Confidence
- Episode 16: How Outsourcing Client Intake Helps Interior Designers Convert and Retain Clients with Porsche Williams
- Episode 32: Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
60\\ The 3 Must-Haves in Running a Profitable Interior Design Business With Laura Thornton
Are you struggling with running your interior design business successfully?
Imagine having the confidence to handle any project and know exactly what steps to take.
Today, I'm chatting with Laura Thornton, a renowned interior designer & podcast host, on the three fundamental pillars (and I say, a must-have!) that propelled her to run and elevate her Interior Design business. Tune in to hear her advice and tips for becoming confident, consistent, and profitable in every project you undertake.
She is also giving away a free Welcome Guide template. Be sure to grab it to kickstart your marketing efforts and set yourself apart from your competitors.
What are you waiting for? Don't miss out on this treasure trove of insights!
Featured Guest:
Laura Thornton is the Founder and Creative Director of Thornton Design. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients.
Drawing from her expansive experience in creative captivating interiors and managing a thriving design business, she's now opening the floodgates to knowledge for fellow interior designers via her insightful podcast called The Business of Beautiful Spaces.
Driven by Laura's fervent passion to educate and inspire, her podcast is more than just a sharing platform. It's a catalyst for growth and success in the design industry, hoping to embolden her fellow designers aiding them in their quest to increase confidence and accelerate success. Her podcast therefore serves as a treasure trove of insights curated to help burgeoning designers thrive in their respective businesses. It's about making the journey of design less daunting and more rewarding.
Why you’ve got to check out today’s episode:
- Discover the three fundamental pillars (a must-have) to thrive in the interior design industry
- Learn how to infuse confidence, consistency, and profitability into every project
- Use the Welcome Guide template to get your marketing efforts off to a great start
Check out the show notes >>> The 3 Must-Haves in Running a Profitable Interior Design Business With Laura Thornton
Click to get Laura's Free "Welcome Guide" Template
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
59\\ How To Charge Your Interior Design Skills With Confidence
How do you get paid for your interior design fees? How do you charge clients for your design projects?
Getting paid as an interior designer, whether you are a solopreneur or working for a design firm, is a hot topic at the conventions and markets, as well as within the interior design business coaching classes and courses.
The struggles of pricing your creative work and determining your value are real, and they often deter interior designers from fully embracing this fulfilling career.
In today's episode, I explore various charging strategies, emphasizing the importance of understanding your worth and how tracking every minute of your creative process can be a game-changer in managing projects efficiently and setting the right fees.
If you are looking for actionable strategies and empowering mindsets to help you confidently charge what you are worth and thrive in the world of interior design, this episode is for you.
You deserve not just a career, but a prosperous and fulfilling journey as an interior designer. Tune in, embrace your value, and let's elevate the design industry together! Don't settle for less; your creativity is worth more than you think. Take charge of your interior design destiny now!
Why you’ve got to check out today’s episode:
- Discover different charging strategies used by successful interior designers
- Understand the significance of recognizing and valuing your expertise and creative time as an interior designer
- Assess whether you estimate, track, and optimize your fees for your design projects effectively
Check out the show notes >>> How To Charge Your Interior Design Skills With Confidence
Related Readings:
- Forbes Home: How Much Does An Interior Designer Cost?
- US Bureau of Labor Statistics - National Estimates for Interior Designers
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Listen to Related Episode:
- Episode 30: Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree With Jill Hornbeck
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
58\\ Best Ways to Thrive in the Interior Design Business With Cathy Tonks
Are you struggling to grow your interior design business? Are you looking for ways to be more profitable while keeping your clients satisfied?
If this is you, you will love my conversation with one of my colleagues in the Sacramento area. Cathy Tonks's career path from bridal consultant to thriving interior designer is a testament to resilience, eagerness to learn new things, and creativity.
She shares the secrets to a thriving interior design business, from finding your niche to joining a designer buying group and forming essential partnerships.
Join us today as we guide you towards embracing collaboration, mentorship, and continuous learning, empowering you to create remarkable spaces and a thriving interior design business.
Featured Guest:
Cathy’s love for design, color, fabrics, and texture stems from her first career of 16 years in the bridal industry. To her surprise, when she and her husband launched a construction company, a whole new world opened up for her and she decided to return to school to obtain a degree in Interior Design.
In 2005, she opened her firm Designs With You in Mind INC, specializing in design-build projects. Kitchens and baths were her passion and she was able to use her experience in the construction industry to her advantage.
In 2009, Cathy partnered with a designer buying group that has access to a showroom with premiere materials and extended resources. The group, made up of other interior designers, has given Cathy the opportunity to mentor members and encourage them to grow their businesses and be profitable.
Cathy’s superpower is managing her team to help her create spaces that bring out the best in her clients. She has a passion for creating spaces that reflect who they are and the way they live. She is grateful for the gifts that have been given to her that allow her to have that vision.
Why you’ve got to check out today’s episode:
- Discover ways to pivot and grow your interior design business
- Learn how to leverage designer buying groups and develop a profitable business model
- Take the first step towards growth by seeking mentorship or joining a design group, and embracing collaboration
Check out the show notes >>> Best Ways to Thrive in the Interior Design Business With Cathy Tonks
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
57\\ 5 FAQs About the Interior Design Career
Is traditional schooling required to become an interior designer? This is a question I am often asked, and I asked it of my guest as well.
Today, I am answering that question with clarity and inspiration, along with the other frequently asked questions I get from my listeners.
And if you've ever pondered the difference between an interior designer and a decorator, I also delve into the nuances that differentiate the two roles. Explore the unique strengths of each role and find out which one aligns with your strengths and ambitions.
Whether you're fresh out of high school or embarking on a second career and are troubled by questions about the Interior Design Career, this episode is a guide to making informed choices that lead you toward success.
Your dream career is within reach, and it's time to take the first step.
If you have questions left unanswered, feel free to send them to me, either on Instagram or email me at podcast@rwarddesign.com. I'd love to hear from you.
Why you’ve got to check out today’s episode:
- Discover how age and life experiences can influence your educational choices in today's digital age
- Learn the importance of business insurance, even with an LLC, and safeguard your assets as an interior design entrepreneur
- Gain clarity on the roles of an interior designer and a decorator
Check out the show notes >>> 5 FAQs About the Interior Design Career
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Listen to Related Episode:
Episode 30: Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree With Jill Hornbeck
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
56\\ From Desk Job to Dream Job: DeAnna Mackensen's Interior Design Journey
Do you have a passion for design but are stuck or feel trapped in your current job?
In today's episode, I chat with my dear friend DeAnna Mackensen, a retired interior designer in Northern California. She shares her creative journey that started with her innate love for creativity and making things.
She also shares her experience of learning from others and how it has shaped her career as an interior designer. She emphasizes the value of gaining knowledge and skills from different sources, whether it be through formal education or personal interactions.
She also raised one common misconception about interior design and the importance of being compensated for the work of an interior designer.
Deanna's story is a testament to the fact that it's never too late to follow your passion and embark on a creative career. She didn't start off as an interior designer but found her true calling later in life.
If you are looking for career inspiration, tune in and get inspired and motivated to pursue your creative career.
Featured Guest:
DeAnna Mackensen has been serving satisfied clients in her residential design business since graduating from California State University, Chico, in 2009 with a BA in interior design. She is now retired from interior design.
With a love of textiles and artwork, she's pivoted into creating her own things and selling them on her Etsy shop. She began sewing at an early age and this skill helped her with her abstract design and fabrication of many different elements. She has a knack for customizing and personalizing her designs for her clients and think outside of the box.
Why you’ve got to check out today’s episode:
- Recognize the value of recognizing interior design as a professional career
- Learn to embrace your unique path and use your previous experiences to your advantage
- Identify your strengths and learn how to delegate/outsource tasks that are not within your expertise
Check out the show notes >>> DeAnna Mackensen's Interior Designer's Journey
NEXT STEPS:
Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
55\\ Celebrating a Year of Design Curious: Takeaways and Future Vision
ONE YEAR ON THE PODCAST?! Can you even believe it?
A year ago, we launched this podcast - Design Curious - and it is a whole year of incredible adventure. From figuring out how to even do podcasts to writing the episodes and interviewing people, it has all been an enjoyable process for me. I love doing it!
In this special episode, I talk about the journey from the first three episodes to now, Episode 55. Join me as I share my key takeaways from the past year, the exciting direction of the podcast, and the amazing people I've had the privilege to interview.
As we move forward, we promise to keep delivering episodes that cater to your curiosity, ensuring there's something for everyone. Plus, we're excited to hear from you! Your feedback is essential in shaping the future of Design Curious. So, don't hesitate to reach out, share your thoughts, and stay tuned for a special Q&A episode where we'll address your questions.
Thank you for an incredible year of support. Let's continue this amazing journey together as we explore the career of interior design!
Why you’ve got to check out today’s episode:
- Discover the MINDSET that sustained me, and adapt it to your own endeavors
- Learn how you can shape the future of Design Curious podcast
- Look back on a year of inspiration & empowerment, and celebrate with us
Check out the show notes >>> Celebrating a Year of Design Curious: Takeaways and Future Vision
NEXT STEPS:
Grab your freebies:
- Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
- Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I Started my Career
Listen to Related Episode:
Episode 53: Perfectionism: Its Impact on Interior Design Practices & How to Rise Above It
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
54\\ Words That Wow: How to Write Your Interior Designer’s Website Copy With Masha Koyen
In the world of Interior Designer websites, where a single picture can resonate with a thousand words, is copy truly essential? Or is it only a waste of resources?
Yes, your photos should speak volumes. They should speak for themselves. So the question is, do you still need words on your website? Can the pictures alone grab people's attention in just a few minutes?
Today on the podcast, I chat with Masha, an Interior Design Copywriter. She shares the common mistakes interior designers make when writing copy for their websites, and how she writes website copy that connects and sells.
Want to understand why copywriting matters for your interior design business? Listen in as we chat about website messaging (and lead magnets & email too!). We even discuss AI, such as ChatGPT, which proves the importance of a copywriter despite advances in artificial intelligence.
Featured Guest:
Masha Koyen is the Messaging Strategist and Copywriter behind Content Vertical. With over 20 years of professional writing experience, she is your word ninja, specializing in data-driven strategic copy that instantly engages your audience. She's the copywriter behind some kickass websites in the interior design industry.
Her signature REVEAL method, which blends research insights with brand elevation, ensures that your web copy speaks directly to your clients' innermost desires.
Drawing from 14 years of marketing expertise with global giants KPMG and Deloitte, Masha launched Content Vertical in 2019, carving a niche in website copywriting. Her journey was driven by a desire for more family time, making Masha not only a master of words but also of work-life balance.
Why you’ve got to check out today’s episode:
- Understand the power of storytelling in interior design copywriting
- Assess your existing website copy for mistakes and make the necessary adjustments
- Use the REVEAL Framework in crafting your compelling website copy
Check out the show notes >>> How to Write Your Interior Designer’s Website Copy With Masha Koyen
NEXT STEPS:
Grab your freebies:
- Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
53\\ Perfectionism: Its Impact on Interior Design Practices & How to Rise Above It
Interior Designers are typically perfectionists. For every design project, they spend countless hours tweaking and refining to produce the best design. Although they strive for perfection, they still feel unsatisfied. As a result, they become exhausted and frustrated, questioning whether their work will ever be good enough.
If this is you, then it's time to break free from the cycle of perfectionism and discover a new path to growth and fulfillment in your craft.
Join me in this episode as I explore the impact of perfectionism on our interior design practices. Together, let's learn how to cultivate a more flexible mindset, embrace imperfections, and thrive in our creative journey.
Tune in on this empowering episode.
Why you’ve got to check out today’s episode:
- Embrace your imperfections and use client feedback to improve your skill
- Break the cycle of perfectionism and cultivate a positive mindset toward a healthier, more balanced approach
- Uncover how your perfectionist tendencies influence your interior design dynamics so you can turn them into a driving force, not a hindrance
Check out the show notes >>> Perfectionism: Its Impact on Interior Design Practices & How to Rise Above It
NEXT STEPS:
Grab your freebies:
- Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Listen to Related Episode:
- Episode 41: Personality Types Test: An Interior Designer’s Tool for Improving Clients' Interaction
- Episode 43: The Design World: Exploring the Intersection of Production Design and Interior Design with James Bartol
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
52\\ Mastering Interior Design Business: Tobi Fairley's Expert Tips for Success
Are you feeling frustrated and overwhelmed by the lack of success in your creative endeavors despite your best efforts?
You may be pouring countless hours into perfecting your designs but struggling to attract clients or generate sales. Maybe you're trying to navigate the complexities of running a business, but finding it difficult to make strategic decisions or manage finances effectively.
The pain of not seeing your hard work translate into entrepreneurial success can be incredibly disheartening, and I hear you.
In today's episode, I sit down with Tobi Fairley and talk about the importance of design skills and business knowledge for success in the interior design industry. We dive deep into how to navigate a career in interior design, the benefits of lifelong learning, and the rewards of taking well-analyzed risks.
Don't miss out on this enlightening conversation!
Featured Guest:
Toby Fairley is an innovation igniter, a thought architect, and one of the leading voices on reimagining what it means to run a successful creative business in an equitable and sustainable way.
As the host of the Design You Podcast, Toby delivers a life-altering inspiration for creative entrepreneurs mixed with tactical business advice, and unfiltered aha moments on topics most business gurus won't dare to cover.
She has been featured in many publications. When Toby is not running her high-end residential interior design firm, leading her online membership community for ambitious creative professionals Design You, or recording an episode for her top-rated podcast, you can find her working on her upcoming book, Thinking Deep Thoughts, about how to change the world painting or curled up with a few good books and spending time with her family and two pups.
Toby lives in Arkansas with her attorney husband and her teenage daughter who has just gone to college.
Why you’ve got to check out today’s episode:
- Explore the appeal of taking well-calculated risks and setting the pace in your field of expertise
- See the impact of continuous learning and structured education in attaining professional growth
- Realize the importance of having a strong foundation in both design skills and business knowledge for lasting success
Check out the show notes >>> Mastering Interior Design Business: Tobi Fairley's Expert Tips for Success
Links Mentioned:
NEXT STEPS:
Grab your freebies:
- Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
51\\ A Designer's Passion: from Wallpaper to Running a Full-Service Interior Design Firm With Selena Lewis
Did you know that wallpaper is still way in? Are you open to using wallpaper in your design projects?
In today’s episode, I have a fascinating conversation with Selena Lewis, a professional interior designer known for her eclectic style. We dive into her journey in the design world, how she started her business, her unique design style, and her expertise in incorporating playful wallpapers, rich textures, and bold patterns into her projects.
She reveals how she found her niche in wallpaper, a design element often overlooked or underutilized, and discusses the importance of educating clients about the transformative power of wallpaper in creating truly exceptional spaces.
We also discuss an important pain point that many designers face: how to get paid for your calling. So, don't miss out on this inspiring episode as Selena Lewis brings her expertise and passion for wallpaper to the forefront, encouraging aspiring and established designers alike to embrace their own unique design paths.
Featured Guest:
Selena Lewis is a professional Interior Designer based in Atlanta, Georgia, who prides herself on her thriving business that is built on client testimonials. Her outstanding work has recently been recognized in Atlanta’s My Home Improvement Magazine as a Top 10 Rising Star In The Home Improvement Industry.
Her design style is eclectic, with a penchant for incorporating playful wallpapers, rich textures, and bold patterns to elevate spaces. She is skilled in blending different styles to create unique and personalized interiors for her clients.
Why you’ve got to check out today’s episode:
- Discover 5 ways to differentiate yourself as an interior designer in a competitive market
- The importance of visualization and hands-on interaction with clients
- Use the 10 tips on getting started in Interior Design without returning to school
Check out the show notes >>> A Designer's Passion: from Wallpaper to Running a Full-Service Interior Design Firm With Selena Lewis
NEXT STEPS:
Grab your freebies:
- Take the QUIZ!! Find Out What Type of Interior Designer You Should Be!
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
50\\ Key Elements for Your Interior Design Website That Attract Premium Clients With Robyn White
Does your website leave a strong online impression and attract those premium clients you've been dreaming of?
To build a website that continues to bring new & premium clients, you need to take a strategic approach.
In today's episode, we delve into the key elements that can make or break your interior design website. Our special guest, Robyn White of RDW Design Studio, shares her expertise and insights on how to optimize your website to attract premium clients. She emphasizes the importance of consistent branding, and the use of a clear call to action (CTA) to guide visitors towards the primary goal of your website. She also highlights common mistakes to avoid when designing a website.
So, if you are an interior designer looking to optimize your website, don't miss this treasure trove of invaluable insights and practical tips for creating a strategic and effective website that stands out in the competitive interior design industry.
What are you waiting for? Listen now!
Featured Guest:
Robyn White is the owner and founder of RDW Design Studio, a boutique website design studio located in Cape Cod. She offers a refined website design experience for clients who value quality and want a strategic, sophisticated, and simple website design so they can book more premium clients.
Robin specializes in helping interior designers, architects, builders, and stagers elevate their websites so that it reflects the high-quality work they provide and so their business has the online home it deserves.
Through her impactful and strategic website design, she positions her clients as the premium choice by making the right first impression online. She helps her busy clients go from overwhelmed to overjoyed with their websites by taking care of all the techie stuff without the techie duck through her supportive streamlined and stress-free design process.
Robin designs websites that are not just beautiful, but allow her clients to show up online with confidence and attract their ideal clients.
Why you’ve got to check out today’s episode:
- Answer the 6 questions you should ask yourself before updating your website
- Assess your existing website for blunders and make the necessary adjustments
- Design your website with the 5 must-have pages to attract premium clients
Check out the show notes >>> Key Elements for Your Interior Design Website That Attract Premium Clients With Robyn White
Links Mentioned:
- Instant Website Upgrade: https://rdwdesignstudio.com/website-upgrade/
- Design Curious Podcast Show Notes: rwarddesign.com/podcast
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Listen to Related Episode:
Ep49: Which Interior Designer Path Should You Take? Answer My 6-Question Quiz to Find It Out
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
49\\ Which Interior Designer Path Should You Take? Answer My 6-Question Quiz to Find It Out
Hey, curious creatives! I've got something exciting to share with you all. I created a fun quiz to help you find out what type of interior designer you should be. It's quick and easy, with just six simple questions, and you'll gain valuable insights into your personal style, design preferences, and the type of environments that fuel your creative fire. The quiz will ultimately lead you to your design niche.
I've also discussed the four conclusions or result answers - Residential, Commercial, Hospitality, or Spatial Experience Design, shedding light on the different roles, approaches, and challenges each one presents.
Interior Design is so diverse, but there's something for everyone in this creative field! And if you're multi-faceted like me, try the quiz a few times and see how your answers lead to different outcomes.
So, whether you've just discovered your passion for interior design or are looking to refine your skills and explore new horizons, tune in, take the quiz, and let me help you on your journey to becoming an interior design pro!
Lastly, share your quiz results with me on Instagram at @rwarddesign. I can't wait to see what kind of Interior Design you should be doing! Let's stay creative and enjoy the remaining interviews in our summer series together!
Click here to take the quiz!
Why you’ve got to check out today’s episode:
- Discover the 4 conclusions/results I reached for this quiz & analyze each role and type
- Determine what kind of interior design suits your unique strengths and interests
- Learn about spatial experience design and its connection to retail, museums, and set/production design
Check out the show notes >>> Which Interior Designer Path Should You Take? Answer My 6-Question Quiz to Find It Out
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Listen to Related Episode:
34\\ Hospitality Design: 5 Key Considerations for Aspiring Designers with Jessica Marshall
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week..
48\\ From Chaos to Cash Flow: The Transformative Power of Hiring a Bookkeeper for Your Design Business With LoriAnn Kuntz
Are you an interior designer who is struggling to keep track of your finances? Many interior designers find bookkeeping to be a daunting task. It can be time-consuming, challenging, and even stressful. If you're one of those designers, you're not alone. That's why I invited LoriAnn to discuss the importance of hiring a bookkeeper for your interior design business.
As a virtual bookkeeper and fractional CFO who specializes in working with interior designers, she knows firsthand the challenges that designers face when it comes to finances. She talks about the importance of hiring a bookkeeper to keep track of your income and expenses, prepare financial reports, and file taxes; and how this can alleviate stress and bring peace of mind to creative professionals. She shares her expertise on the differences between tax accountants and bookkeepers, highlighting the value of having a bookkeeper throughout the year, not just at tax time.
So whether you're ready to hire your first bookkeeper or you prefer doing it yourself, I encourage you to listen to this episode and learn why hiring a bookkeeper is so crucial for interior designers and how to find the right one for your business.
Featured Guest:
LoriAnn Kuntz is a virtual bookkeeper and fractional CFO for creative entrepreneurs. She is the owner of LoriAnn Kuntz Virtual Bookkeeping, a boutique creative bookkeeping firm that specializes in Done-for-You monthly bookkeeping, fractional CFO services, and helping people get off the ground and how to keep track of their finances.
Her goal is to bridge the gap between traditional accountants and business owners. With 35-plus monthly DFY (Done-for-You) bookkeeping clients in the industry, she has the insight and experience to help you uplevel your business while removing the stress and burden of managing your finances. Whether you're just starting out or you've been in business for years, her mission is to help creatives feel peace about their finances, while growing their profit and confidence.
Why you’ve got to check out today’s episode:
- Identify the 5 reasons why people are anxious about their finances and understand the importance of tailoring financial advice individually
- Discover the #1 challenge faced by interior designers in business
- Compare her top 3 bookkeeping software recommendations and find out why you should DIY your books using spreadsheets first
Check out the show notes >>> From Chaos to Cash Flow: The Transformative Power of Hiring a Bookkeeper for Your Design Business With LoriAnn Kuntz
Links Mentioned:
- DIY Bookkeeping Templates: https://www.loriannkuntz.com/shop
- The software I use for my finances: https://www.studiodesigner.com/
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
47\\ The Power of Pinterest: How to Boost Traffic to Your Interior Design Business With Vanessa Cooper
Are you struggling to drive traffic to your interior design website? Are you looking for ways to improve your business's online presence?
If so, why not consider Pinterest as a powerful search engine and marketing tool for your business?
In this episode, I explore the world of Pinterest with Pinterest marketing expert, Vanessa Cooper. She shares her expertise in leveraging Pinterest SEO and incorporating local keywords to reach your target audience effectively. She also provides helpful tips on using Canva to create amazing pins that can bring traffic even years later.
Tune in to unleash your creativity, tap into the immense potential of Pinterest, and transform your design business with the ultimate tool for visual inspiration and client attraction.
Featured Guest:
Vanessa Cooper is a Pinterest marketing expert and content creator providing Pinterest marketing, copywriting, and graphic design services to small and large business owners.
She is a wife, mother, and crazy plant lady described as a fruit loop in a bowl of Cheerios. Locally recognized as one of the best social media marketing agencies, she uses her Pinterest marketing skills, creative thinking, and powerful words to capture the attention of your target audience and grow your business.
If you want your business to thrive on Pinterest with stellar Pinterest marketing management or an entertaining yet informative blog filled with capturing content that keeps your audience wanting more, then Vanessa is the right person to help your business thrive.
Why you’ve got to check out today’s episode:
- Discover how Pinterest can be used as a powerful search engine to attract clients and skyrocket your design business
- Learn how to optimize your Pins with captivating images, creative text overlays, and engaging content that resonates with your ideal clients
- Evaluate your existing pins to determine what works best for your business
Check out the show notes >>> The Power of Pinterest: How to Boost Traffic to Your Interior Design Business With Vanessa Cooper
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
46\\ From Doubt to Success: Overcoming Challenges in Interior Design and Architecture with Robert Ancill
Have you ever dreamt of a career in design or architecture but been told not to pursue it? Well, you are in for a treat!
Join me today as I sit down with my special guest Robert Ansell, CEO of TNI Design. Robert takes us through his incredible path from being told not to pursue architecture to creating restaurant design and concept development to starting an agency & expanding his services to include interior design and architectural projects. Along the way, he encountered doubts and obstacles, but his unwavering persistence and passion for design propelled him forward.
Robert also shares the exciting and innovative projects he is currently working on, including an eco-village and a groundbreaking venture to design livable spaces on Mars. He also talks about the upcoming trends in the restaurant industry, from interactive ghost kitchens to the integration of robotic technology, and explores the use of sustainable materials in architecture and interior design.
So, tune in for an inspiring conversation filled with valuable insights and advice.
Featured Guest:
Robert Ancill is the CEO of TNI Design, an architectural design agency that specializes in restaurants, hotels, luxury, and eco homes.
With over 25 years of experience, Robert has designed over 89 new brands and 800 restaurants or cafes opening or remodels for clients in 24 countries. Some of his notable projects include designing multiple high-profile restaurants and hotel brands as well as providing interior design services to several businesses in the hospitality industry.
When he is not busy working, Robert enjoys photography as a hobby. His work has been featured in several magazines & websites and on his website, Introspective Lense.
In 2020, Robert authored a book called post-COVID-19 Reboot, a forecasting guide to opening restaurants, bars, and hospitality businesses after the quarantine period was lifted in 2021.
Why you’ve got to check out today’s episode:
- Discover how embracing creative opportunities, learning through internships, and thinking outside the box can lead to a fulfilling and successful career in the design industry
- Understand the importance of client interfaces and adapting to new technologies for the growth of your interior design business
- Learn some sustainable and eco-friendly materials you can use on your next project
Check out the show notes >>> From Doubt to Success: Overcoming Challenges in Interior Design and Architecture with Robert Ancill
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com (https://rwarddesign.com/) to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
45\\ 4 Smart Ways to Build an Interior Design Portfolio That Stands Out
Do you want a polished and professional interior design portfolio but don’t know where to start?
A portfolio is critical to your interior design career since it showcases your skills and experience. A well-crafted portfolio can help you land your dream job or project, but creating one can be daunting.
In this episode, I share tips and tricks that will help you create a portfolio that impresses potential clients and employers. I also explain why it is necessary to create one for your interior design career.
So, if you are unsure what you should include in your portfolio and how to make it look best and stand out, this episode is for you. Listen to this episode so you can start creating your portfolio today!
And, if you need help reviewing & polishing your portfolio, join My Design Mentor.
Why you’ve got to check out today’s episode:
- Discover the 4 ways to build a portfolio that will make your work stand out
- Use the portfolio-building tip so you can start creating your portfolio right away
- Learn how the My Design Mentor program can help you polish your portfolio
Check out the show notes >>> 4 Smart Ways to Build an Interior Design Portfolio That Stands Out
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com (https://rwarddesign.com/) to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
44\\ Career & Business Secrets of a Successful High-End Residential Interior Designer With Nina Parvaresh
Every interior designer, whatever stage it may be, faces several problems and challenges - from promoting oneself to selling ideas to finding the right clients and managing their budgets & expectations, and so much more. No doubt, interior design is challenging!
Whether you are just starting your career in interior design and lack confidence or are faced with a roadblock as an established designer, you need to hear the story of my special guest today.
In this episode, I sit down with Nina Parvaresh, a highly successful interior designer specializing in high-end residential projects. She generously shares insights, practical advice, and insider tips to help both up-and-coming designers and established ones thrive in this field.
Nina's fearless approach to learning and experimenting, how she picked herself up after all her struggles and moved past them, and of course, her unique design process are all inspiring.
So tune in, learn her secrets, and get ready to conquer your design challenges!
Featured Guest:
Nina Parvaresh was born and raised in a charming town an hour away from Paris. She studied Architecture at the École d’Architecture de Paris-Malaquais in the distinguished Les Beaux-Arts site in Paris.
Her approach to work is holistic. The boundaries between the divisions of the field, from lighting to structural design to FF&E, inspired her to build something that could carry the project through, fully and completely, without jeopardizing or compromising on the thread that ties the whole characteristic narrative of the project together. In her curiosity, she explored so many fields that she was not specialized in, learning how to become an interior designer and a lighting designer. She even learned a lot about things she disliked, including plumbing and automation systems, which still causes her anxiety.
She has incredible projects all over the world (think Middle East, Dubai, Europe).
Why you’ve got to check out today’s episode:
- Discover the key ingredients that will make you and your projects stand out
- Gain insights into building and maintaining strong relationships with contractors, artisans, and suppliers
- Learn effective strategies for managing client expectations and delivering exceptional client experiences
Check out the show notes >>> Career & Business Secrets of a Successful High-End Residential Interior Designer With Nina Parvaresh
Special Offer exclusive to Design Curious listeners only!!!
Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours.
Get Free Access in 3 easy steps:
Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit
Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user)
Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign
This offer is good for June only...
Connect With Me:
- Email: podcast@rwarddesign.com
- Instagram: @rwarddesign
- Website: rwarddesign.com
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
43\\ The Design World: Exploring the Intersection of Production Design and Interior Design with James Bartol
Are you curious about what production design is?
Are you wondering if an interior designer can be a production designer?
Well, in this episode, I interview James Bartol, a New York City-based production designer working primarily in the film and television industry. He shares his journey of becoming a production designer and how his craft crossover with the principles of interior design. He also tells about the responsibilities, challenges, and creative decisions that go into shaping the visual identity of a film or TV show.
Join us on this episode as we explore the captivating world of production design and delve into its intriguing connection with interior design. Whether you are a film enthusiast, an interior designer, or simply curious about the magic behind the scenes, this episode will provide a unique perspective on the artistry that shapes our visual world.
And if you are wondering if production design is worth pursuing, this episode is for you.
Featured Guest:
James Bartol is a New York City-based production designer working primarily in the film and television industry. He received his BFA in Film & TV production at NYU Tisch School of the Arts.
James' production design credits include a variety of Feature and Short films that have screened at festivals worldwide. His client base ranges from film to print and includes Levi’s, Nordstrom, Estée Lauder, TruTV, Investigation Discovery, and MTV.
Most recently, James has been sharing his experience with the next generation of filmmakers as an adjunct professor teaching production design classes at Montclair State University.
Why you’ve got to check out today’s episode:
- Examine the similarities and differences between a production design and an interior design
- Identify the biggest challenge of a production designer and its solution
- Assess whether production design is the right career for you
Check out the show notes >>> The Design World: Exploring the Intersection of Production Design and Interior Design with James Bartol
Special Offer exclusive to Design Curious listeners only!!!
Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours.
Get Free Access in 3 easy steps:
Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit
Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user)
Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign
This offer is good for the month of June only...
Connect With Me:
- Email: podcast@rwarddesign.com
- Instagram: @rwarddesign
- Website: rwarddesign.com
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
42\\ The Future of Interior Design: Sustainable and Responsible Solutions With Leah Connolly
Did you know it doesn't take much to live an eco-friendly lifestyle? It all starts with consumer awareness. And who better to educate consumers than interior designers?
After working for years in various design firms and realizing how much waste the interior design industry generates, Leah Connolly, my special guest in this episode, started her own firm advocating for sustainable interior design.
Join us as we discuss how she started and her challenges when sourcing sustainably-focused brands. Leah also shares tips for finding non-toxic products for large surfaces that ensure a healthier living environment.
If you are an environmentally conscious interior designer, or if you considering a niche in sustainable interior design, tune in as we explore the exciting possibilities in sustainable interior design.
Featured Guest:
As an extrovert, Leah Connolly loves talking with clients and learning what they value most. After graduating from UC Davis, she worked for a few Sacramento interior designers. She is an award-winning interior designer, LEED Green Associate, and a Certified Interior Designer.
As the climate changes, she's looked closely at the design industry and the waste and chemicals it creates. Witnessing firsthand waste and harmful chemicals generated, she took a stand. Leah founded Studio Connolly in 2020 with a mission to lessen the environmental impact of design. Her priority is to partner with sustainably-focused brands to reduce waste at home and recycle as much as possible.
Why you’ve got to check out today’s episode:
- Explore innovative sustainable interior design practices to transform your client's space
- Discover the value of hands-on experience in business development
- Find out why sustainable design is the future of interior design
Check out the show notes >>> The Future of Interior Design: Sustainable and Responsible Solutions With Leah Connolly
Special Offer exclusive to Design Curious listeners only!!!
Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours.
Get Free Access in 3 easy steps:
Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit
Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user)
Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign
This offer is good for the month of June only...
Connect With Me:
- Email: podcast@rwarddesign.com
- Instagram: @rwarddesign
- Website: rwarddesign.com
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
41\\ Personality Types Test: An Interior Designer’s Tool for Improving Clients' Interaction
Do you need help communicating with your interior design clients? Do you want to interact with your potential clients more effectively and close a project?
I got you! In today's episode, I discuss the different personality types and their impact on effective communication.
Knowing your clients' different personality types will help you better understand how they communicate. Plus, you can customize your approach to each person to get to know them better and build stronger relationships.
Join me for today's episode to learn more about personality types and how understanding them impacts your interior design career or business.
Why you've got to check out today's episode:
- Assess how understanding personality types can benefit your interior design projects
- Find out how to understand yourself and others better by taking 4 personality tests (plus 2 bonus fun tests)
- Discover 6 ways to make people like you and 5 ways to persuade them through your presentation
Check out the show notes >>> Personality Types Test: An Interior Designer’s Tool for Improving Clients' Interaction
Get to know Our Team based on our personality types.
Links Mentioned:
Books Mentioned:
BONUS TESTS: Hogwarts House and Which Friends Character Are You?
Special Offer exclusive to Design Curious listeners only!!!
Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours.
Get Free Access in 3 easy steps:
Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit
Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user)
Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign
This offer is good for the month of June only...
Connect With Me:
- Email: podcast@rwarddesign.com
- Instagram: @rwarddesign
- Website: rwarddesign.com
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
40\\ How an Actress Turned Interior Designer Built Her Signature Virtual Design Offer with Alexis Peters
Do you get excited about something that gets you out of bed in the morning? That’s the case for my guest this week, Alexis Peters, who had an exciting journey from acting and production design to interior and virtual interior design.
What made her get into interior design? That voice in her head has been bugging her since she was a child. After years of putting it under the rug, she finally decided to do something about it.
From designing her own apartment to helping her mother redesign her home virtually, she found her magic and turned to make mistakes into a career by providing stylish and affordable interior design for all.
So if you’re ready to help others live better through design while making money and feeling fulfilled simultaneously, listen to this episode. Alexis can help you find your voice as a designer and craft your signature offer.
Featured Guest:
Alexis Peters is a Nashville-based interior designer with an exciting journey from acting and feature film production design to running her successful Virtual Design business.
Combining her passion for film and design, Alexis has learned to create stunning spaces on a budget, making her services accessible to many clients. With certifications in interior design, home staging, KonMari organization, and even Pilates, she brings a well-rounded approach to her designs.
If you're looking for expert advice on creating your signature offer, building a solid portfolio, and gaining exposure in the design industry, Alexis's unique perspective and experience make her an ideal source of inspiration and guidance.
Why you’ve got to check out today’s episode:
- Examine Alexis’ Virtual Design Process and create your signature offer
- Build a solid interior design portfolio from scratch without any experience
- Discover the 3 Advantages of Virtual Design over Interior Design
Check out the show notes >>> How an Actress Turned Interior Designer Built Her Signature Virtual Design Offer with Alexis Peters
Links Mentioned:
Marie Forleo’s B-School: https://www.marieforleo.com/bschool
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
39\\ 3 Reasons Why You Should Charge for Initial Interior Design Consultations & Highlight Your Expertise
Are you wondering whether you should charge for your initial design consultation or not?
Are you tired of giving away your time and knowledge for free during consultations?
In this week’s episode, I have the solution to help you monetize your consultations and showcase your professionalism. How? With paid consultation fees!
I discuss how to charge for consultations so you can demonstrate your expertise and value as an interior designer. As a result, you will increase your income and attract higher-paying clients who value your skills and abilities.
Since charging for initial consultations is controversial in the interior design industry, I'd love to hear your thoughts about it. And if you disagree with me and you have some great points, you'd like to bring up, reach out to me and let me know what you think. So we can talk there because I love hearing all sides of this story.
Why you’ve got to check out today’s episode:
- Examine the controversy surrounding charging for initial consultations in the interior design community
- Identify the 3 reasons why you should charge for your initial consultation
- Discover ways to deliver more value to your interior design clients
Check out the show notes >>> 3 Reasons Why You Should Charge for Initial Interior Design Consultations & Highlight Your Expertise
Links Mentioned:
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Listen to Related Episode:
Check out the best books every interior designer should have here
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
38\\ How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit
Interested in interior design but wondering what else you can do? Guess what? There is so much more to interior design! A world of exciting opportunities awaits you.
This week's guest, Ericka Saurit, is a former interior designer turned brand marketer. We are fortunate to have her share her motivational story with us. Remember Bethany from Episode 18? It was an inspiring move to get into coaching. Ericka's journey is just as empowering too.
Interior Design isn't just about one-on-one projects. There's a whole world of possibilities to explore.
Listen to Ericka's episode about branding, messaging, and marketing to level up your interior design career or business.
It's incredible how interior design opens doors to new passions and opportunities. So take advantage of this chance to broaden your horizons.
Why you’ve got to check out today’s episode:
- Discover how to find success in marketing during tough economic times through the art of storytelling
- Map out your brand marketing using Ericka’s E3 Strategy
- Outline the parts of the marketing funnel and understand the importance of working with a brand strategist
Featured Guest:
Ericka Saurit has been a designer and marketer in the home industry for 23 years and has worked with GE, P&G, Beijing Olympics 2008, and Shanghai Natural History Museum throughout her career. By using strategy, storytelling, and insight, she helps her clients transform their brands.
After completing her marketing and business strategy studies at the University of California, Berkeley, Ericka began working in brand marketing for the design industry in 2011. She has also earned certifications in brand storytelling from IDEO and brand strategy and social media marketing, which she pursued after her career in design education.
Her extensive experience as a global brand marketing leader includes developing digital products and brand strategies for Airbnb in San Francisco. In addition, she's involved in designing immersive brand experiences for companies like Tag Heuer and Estée Lauder. Also, she has created award-winning messaging and engagement strategies for prominent home lifestyle brands across the United States, Europe, and Asia.
Connect with Ericka Saurit:
- Website: sauritcreative.com
- Instagram: @sauritcreativ
Check out the show notes >>> How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit
Links Mentioned:
Ericka's Brand Audit: sauritcreative.com/brandaudit
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Listen to Related Episode:
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
37\\ The Pain Points of Interior Design Projects and How to Overcome Them
Do you need help keeping your interior design clients satisfied?
I'm here to help you!
Today, I'm sharing my 7-step process to help you navigate your client's pain points and ensure they feel informed and invested. This proactive approach ensures a successful outcome every time!
You see, when it comes to design, managing expectations is crucial. And one of the best ways to do this is by making sure everyone involved understands what will happen every step of the way. That way, you can avoid disappointments or frustrations later down the line!
So listen to this week's episode and gain access to the tools needed for managing your client’s expectations like a pro.
Why you’ve got to check out today’s episode:
- Examine the 7-step interior design process and its highs and lows from start to finish
- Compare the different perspectives of designers and clients in each phase
- Define your role as an interior designer and discover the benefits of having happier clients
Featured Review:
Accessible and generalizable “This show is so easy to understand. The content is clear and empowering. It’s accessible for those curious about design and how it works but also has practical insight for daily life. Solid skills and mindset that can be applied to other arenas as well.” - KayOrca -
Check out the show notes >>> The Pain Points of Interior Design Projects and How to Overcome Them
NEXT STEPS:
Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
36\\ How Business Coaching Can Help You Transform Your Life and Interior Design Business with Kimberley Seldon
Are you an overwhelmed and struggling interior designer? You’re not alone. If you find yourself stuck and feeling like you’re a failure, this episode is for you as Kimberley Seldon shares how she overcame hurdles as a budding interior designer and managed to balance her work and life.
How did she do it? Through her friend’s recommendation, she sought help and found a powerful solution that changed her life and revolutionized the entire interior design industry.
Even with resistance at first, she transformed her life and business and is now helping influence designers worldwide to have more successful companies and satisfying lives.
So listen to this week’s episode because you’re in for a treat as she shares ways to transform your life and business so you can finally say, “Yes. I have it all.”
Why you’ve got to check out today’s episode:
- Overcome common hurdles faced by budding interior designers as they kick-start their careers
- Learn how implementing structured systems and procedures contributes to a balanced work-life dynamic
- Discover the power of honest and straightforward communication strategies in building a solid client base
Featured Guest:
Kimberley Seldon is a force to be reckoned with in the design world, with an impressive resume that spans interior design, television, and magazines. She founded the Kimberley Seldon Design Group and contributed to the Toronto and Los Angeles design scenes. Having hosted three shows for HGTV Canada and served as the decorating editor of Style At Home magazine for 18 years, Kimberley's expertise in design is undeniable. With her online educational platform, Business of Design, she empowers designers to establish effective systems and procedures, leading them to a more balanced and fulfilling work-life balance.
Check out the show notes >>> How Business Coaching Can Help You Transform Your Life and Interior Design Business
NEXT STEPS:
Grab your freebies:
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design!
Enroll in Business of Design with Kimberly Seldon today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
35\\ The CEO Mindset: How It Drives Success in Your Interior Design Business
What does it take to be the CEO of your own interior design business?
In this episode, I explore what the CEO mindset entails, why it matters, and how it can drive your interior design business to new heights.
I also share what it is like to be one – and it’s way more than doing design work and establishing processes, procedures, and structure. There are other traits a business owner must possess to grow a business and lead effectively.
As a designer, I encourage you to adopt a CEO mindset and be accountable for your business. Because to achieve success, a plan, goals, and processes must be implemented.
This week's episode allows you to embrace the CEO mindset and implement strategies to help you build a successful business. These skills will help you be a better leader, delegate tasks effectively, and trust your team to ensure a positive work environment.
Why you’ve got to check out today’s episode:
- Define what a CEO is and discover why you need a CEO Mindset
- Identify the different ways you can delegate in your business
- Learn about the 4 CEO Mindset Tips you can use to succeed in your interior design business
Check out the show notes >>> The CEO Mindset: How It Drives Success in Your Interior Design Business
NEXT STEPS:
Grab your freebies:
Listen to Related Episode:
- Episode 23: The Roadmap to Becoming an Interior Designer
- Episode 01: Interior Design: An Introduction & the 3 Paths You Can Take To Get There
- Episode 32: Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
34\\ Hospitality Design: 5 Key Considerations for Aspiring Designers with Jessica Marshall
Have you ever wondered how some hospitality designers make it big in the industry?
In this episode, we dive into the exciting world of hospitality design and explore how new interior designers can get started in this field. Our guest expert, Jessica Marshall, shares her unique journey to becoming a successful hospitality designer.
Jessica gives her perspective on interior design and discusses the different avenues she took to get to where she is today. She shares insights into the unique challenges and opportunities of designing for boutique hotels, restaurants, and other hospitality spaces.
Whether you're just starting out in your interior design career or looking to expand your skills in the hospitality sector, this episode will give you the knowledge and inspiration you need to succeed.
Take advantage of this exciting opportunity to learn from a successful hospitality designer!
Featured Guest:
Jessica Marshall is the only Interior Designer focused on the hospitality industry in the Sacramento area. Her experience spans over 20 years in both the UK and the US. In addition, she is the only Interior Designer elected as a member of the California Restaurant Association's Board of Directors.
After earning a degree in Interior Design at the Fashion Institute of Design & Merchandising, she decided to focus on hospitality. She interned at HBA before moving to an LA company to work in purchasing and project management for luxury hotels. She worked on projects such as the Ojai Valley Inn and Spa.
From Intern to Interior Designer to Design Director, she has designed and managed interior projects for Marriott, Hilton, and IHG.
Her desire to work internationally led her to live in England for eight years. She worked in restaurants and bars all over the UK for years, developing front-of-house and back-of-house interiors.
Jessica lives in California and started Brass Rose to help boutique business owners. Brass Rose creates a customized experience through service and atmosphere.
Why you've got to check out today's episode:
- Understand the 5 key considerations before committing to hospitality design
- Discover the 2 challenging aspects of hospitality design
- Consider her 3 recommendations for hospitality designers starting or curious about the industry
Check out the show notes >>> Hospitality Design: 5 Key Considerations for Aspiring Designers with Jessica Marshall
NEXT STEPS:
Grab your freebies:
Listen to Related Episode: Episode 05: The Do’s and Don’ts of Interior Design Internships
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
33\\ 4 Limiting Beliefs Holding You Back From Pursuing Your Interior Design Career or Business
"Oh, how long have you been doing this? It seems like you just graduated high school or something", is a common remark I used to get from people when I first started as an interior designer and in the early years of my design company. It is not that you can't be a great designer right out of the gate. However, this remark could affect what you feel and believe about yourself.
"I don't know if I would pay myself this much money to get this because..." Sounds familiar? If you find yourself either in this situation, most likely you have limiting beliefs that could potentially hurt your career or business.
In this episode, I'm talking about four limiting beliefs that you might encounter as a newbie in interior design or when starting your own business. You will learn how to identify them and work through them so you can prevent these beliefs from limiting you and can navigate the design industry smoothly and successfully.
So, if you are looking for help with managing your limiting beliefs, much more with recognizing them, you'll want to listen closely.
Why you’ve got to check out today’s episode:
- Identify the limiting beliefs that are keeping you from pursuing your passion
- Develop ways to combat your limiting beliefs and empower yourself
- Change your mindset around your beliefs and reach your highest potential
Check out the show notes >>> 4 Limiting Beliefs Holding You Back From Pursuing Your Interior Design Career or Business
Featured Review:
Such a natural! “Our office began listening to Rebeca together, and we just love her knowledge and gift as a mentor.” - Lhkint
Listen to Related Episode:
- Episode 17: 23 Best Books Every Interior Designer Should Have for Business & Personal Growth
- Episode 11: Is Imposter Syndrome Holding Back Your Interior Design Career? The Best Way to Deal With It
- Episode 28: Designing Your Success: Finding the Right Niche in Your Interior Design Career with Yvonne Harty
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I Had Known When I Started My Career
Join the Design Mentor to kickstart a successful career in interior design!
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
32\\ Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross
What does it take to start a business?
Don’t worry! We’ll spill the beans. Because this week, you’ll learn from Andrea Liebross - a coach, speaker, podcast host, and soon-to-be published author, who built not just one, not two, but three – yes – three businesses, all while raising two kids. It’s an impressive feat because all three of her businesses are thriving.
Want to know how she successfully built her businesses? Through the help of her secret sauce! And that's only two elements. Andrea shares them all in our conversation. So, if you want to level up personally and professionally, and start building your interior design business, this episode is for you.
Featured Guest:
As a coach, speaker, podcast host, and soon-to-be published author, Andrea Liebross, helps bold, ambitious women make confident, clear decisions to achieve what they want every time and not just add more to their list of things to do.
Her clients become the ‘I've Got This’ kind of women by creating their own custom secret sauce for success in both life and business. This sauce has two ingredients; the right mindset and solid systems.
She shows them how to shift from believing what they want is impossible, complex, and daunting to possible by simplifying and making things doable and fun, even the systems, and adding a bit of confidence.
Her signature process leads them to find success on their terms and, ultimately, joy and freedom in life and business.
After graduating from Dartmouth College and marrying the guy that lived down the hall, she and her husband settled in Indianapolis.
Over the last few decades, she has started three successful businesses and ultimately became a certified business and life coach, all while raising two kids, now ages 21 and 18, and several giant puppies.
Connect with Andrea Liebross:
- Website: andrealiebross.com
- Instagram: @andrea.liebross.coaching
- Podcast & Quizzes: andrealiebross.com/links
Why you’ve got to check out today’s episode:
- Differentiate between mentors, coaches, and counselors and assess what you need
- Recognize the three elements that make a successful person
- Discover how to overcome your first hurdle of starting your own business without falling into mindset traps in 4 steps
Check out the show notes >>> Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I Had Known When I Started My Career
Join the Design Mentor to kickstart a successful career in interior design!
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
31\\ Want to Elevate Your Interior Design Business? The Power of Coaching for Success
Have you ever felt hesitant to ask for help? You’re not alone; I used to hesitate to ask for help too. But I realized that there is power in asking for help.
Imagine how wonderful it would be to no longer worry about having all the answers or wondering if asking for advice will be viewed negatively. You can eliminate these doubts and worries with the help of a coach, who can give you tailored advice based on expertise and past success from other clients. As a result, there will be more interesting conversations that can lead to more effective solutions than if done alone.
Coaching is an effective way to gain insight and guidance on personal and professional goals. You can unlock your potential by exploring yourself deeper. When you work with a coach, you will be challenged in your thinking, pushed to take actionable steps toward reaching success, and provided with an encouraging support system.
Take advantage of today's episode about the power of coaching and access both the programs I am part of, as well as my own programs, to start unlocking your potential today!
Why you’ve got to check out today’s episode:
- Identify the value and power of coaching
- Learn from my experiences with different coaching programs
- Examine the misconceptions about life coaching and discover what they help you with
Check out the show notes >>> Want to Elevate Your Interior Design Business? The Power of Coaching for Success
Links Mentioned:
- Blogging Your Way
- Business of Design with Kimberly Seldon
- DesignYou with Tobi Fairley
- Find Your Voice with Bethany Wrede Peterson
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I Had Known When I Started My Career
Join the Design Mentor to kickstart a successful career in interior design!
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
30\\ Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree with Jill Hornbeck
Can't decide between a four-year and a two-year interior design degree?
It is important to remember that both degree programs have advantages and disadvantages, so consider your personal goals and circumstances before choosing between them.
And who better to discuss this than Jill Hornbeck? Her advice will help you decide based on your unique needs and aspirations.
Explore your options with Jill as she shares her Interior Design, Marketing, and Teaching expertise to help you determine which degree is best for you.
Featured Guest:
Jill Hornbeck has always dreamed of becoming an architect but found working with colors and furniture more interesting than designing homes and buildings. She holds a Bachelor of Science in Interior Design from UC Davis and an MBA in Marketing from Cal State East Bay. In 1992, she founded Everett Interiors in Livermore and has taught at Las Positas College since 2001.
After UC Davis, she worked at an interior design firm doing model homes and residential design. She then worked for a homebuilding company as a marketing coordinator in the sales office doing graphics and public relations. Along with teaching at LPC and running her own interior design business, she's also a mom of three.
Her advice to potential students is "to get the experience right away. There is a lot of awareness about this industry thanks to HGTV and you need to show that you understand it's more than just putting samples on a board. The products in Interior Design are more complex than people realize. So, having experience with products and clients will help you build confidence in your design skills and your ability to communicate with the many people you will encounter."
Why you’ve got to check out today’s episode:
- Identify the skills you need to develop while getting experience as an interior designer
- Discover the 3 steps you can take to prepare for your dream job
- Examine the number one question: Which degree program should you take and why?
Check out the show notes >>> Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I Had Known When I Started My Career
Join the Design Mentor to kickstart a successful career in interior design!
Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business!
Email me at podcast@rwarddesign.com if you have suggested topics.
DM me on Instagram at @rwarddesign if you have a burning question.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
29\\ The 4 Steps to Create an Interior Design Space Plan For Your Project
Do you want to learn about the technical side of design and make an interior design space plan for your client's project?
Everyone can enjoy an interior designer's expertise in organizing and utilizing home space. But, if you're unfamiliar with Interior Design Space Planning, you may feel daunted by the task!
It is important to assess space and apply design principles that reflect your client's style and lifestyle. So here are some tips to help you create a space plan that makes your client's home look beautiful AND functional!
Don’t wait any longer – find out more by listening to this episode. Let me brush the surface and share a few tips so you can get started today.
This requires practice and experience, so I recommend that you do it before you take on your first client. Use this opportunity to space plan your home and run different scenarios.
Why you’ve got to check out today’s episode:
- Learn about what Interior Design Space Planning is, its importance, and the 4 steps you can take to get started
- Create your first interior design space plan with the 9 tips for designing efficient spaces
- Analyze the different space planning software options available to you and choose the ones best suited to your needs
Check out the show notes >>> 4 Steps to Create an Interior Design Space Plan For Your Project
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I started my career
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Listen to Related Episode:
- Episode 28: Designing Your Success: Finding the Right Niche in Your Interior Design Career with Yvonne Harty
- Episode 17: 23 Best Books Every Interior Designer Should Have for Business & Personal Growth
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at@rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
28\\ Designing Your Success: Finding the Right Niche in Your Interior Design Career with Yvonne Harty
On the surface, the world of aircraft & aviation seems light years away from the creativity and aesthetics of interior design, but today's guest, who dared to explore beyond the surface and pursued a long-hidden passion found a connection. It was that connection that made her thrive in her second career as an Interior Designer.
Join me in this week’s episode as Yvonne Harty, a NorCal Award-winning Luxury Interior Designer shares her journey of leaving her 20-year career in aviation, enrolling in a design school, overcoming challenges, discovering her niche in kitchen and bath design, and finding a renewed sense of fulfillment in her second career.
Featured Guest:
Yvonne Harty started Harty Interiors three years ago designing personalized and functional spaces in the greater Sacramento area.
Originally from Germany, where she began a beloved 20-year career in aviation, Yvonne’s passion for Interior Design was ignited when she decided to build her own home.
After moving to the US about 11 years ago, she had to start looking for a new career. While she continued her aviation career in the Sacramento area, she decided it was time to explore her talents by enrolling in a formal design school.
Why you’ve got to check out today’s episode:
- Find out the main challenge a new interior designer face so you can avoid it
- Learn the benefits of having a coach in your interior design career or business
- Discover how staying on your lane attracts the type of clients or projects you want to work with
Check out the show notes >>> Designing Your Success: Finding the Right Niche in Your Interior Design Career
NEXT STEPS
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I started my career
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
27\\ Can’t Decide on Your Specialty? The Different Interior Design Niche Markets You Can Choose From
Is picking an interior design niche challenging for you? Don’t worry; I find it challenging, too. Why? Because there are a lot of options to choose from and a lot of factors to consider.
Like this one: Do you have to be passionate about it? Because if you don't have the passion for it, why bother going into it, right? Why spend time, energy, and effort on something that does not satisfy you?
To some, it wasn't even necessary. You can start your interior design career without it. Even me! I’ve always thought of myself as a generalist and was surprised to find out that I have a niche, too, now that I think about it.
This episode may be challenging but don’t worry. I’ve got you covered. Will share with you the pros and cons of having a niche, my niche-related realization, as well as different niches you can try out.
Also, thank you, Sophia, for listening in from Hungary. I love hearing all the feedback and seeing people worldwide listen in and discover if Interior Design is the career for them. Keep them coming!
Why you’ve got to check out today’s episode:
- Learn how to rethink your interior design niche
- Discover the different niche areas and interior design projects you can do
- Find out the 3 steps you can take after choosing a niche
Check out the show notes >>> Can’t Decide on Your Specialty? The Different Interior Design Niche Markets You Can Choose From
NEXT STEPS:
Grab your freebie:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I started my career
Join the Design Mentor to kickstart a successful career in interior design!
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
26\\ How to Get the Best of Both Worlds of Career and Parenthood Through Interior Design With Lindsay Kjellberg Part 2
What makes a great interior designer? Is it solely based on creativity? Or skills?
In part two of my conversation with Lindsay Kjellberg of LHK Interiors, she shares two essential skills a successful interior designer must have and her own experiences, including her mistakes and what she learned from them.
Whether you have kids or not, having these skills will help you set your interior design career for success. Go listen to hear all her great advice!
About the Guest:
In 2004, Lindsay Harker Kjellberg founded LHK Interiors as the Principal Designer. Based in Modesto, California, they specialize in custom residential design with extensive experience in kitchen and bathroom remodeling. Their goal is to build long-term relationships with their customers. Whether it is for entertaining friends and family or conducting business, they are dedicated to creating a spectacular space for each client while striving for a “worry-free” design. By walking their clients through New Builds, Remodels, Staging, and Decorating, every project is unique and exciting from conception to execution.
Why you’ve got to check out today’s episode:
- Discover what Lindsay wishes she had known when she started her interior design career.
- Learn the 3 benefits of knowing how to run a business.
- Find out how to vet your A-Team
Check out the show notes >>> How to Get the Best of Both Worlds of Career and Parenthood Through Interior Design With Lindsay Kjellberg Part 2
NEXT STEPS:
Grab your freebie:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I started my career
Join the Design Mentor to kickstart a successful career in interior design!
Listen to Related Episode:
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com (https://rwarddesign.com/) to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
25\\ 5 Courses You Must Take To Kickstart Your Interior Design Career
Are you interested in interior design but don't have the time to attend school full-time?
You don't have to worry - there are several masterclasses and courses you can take to jumpstart your interior design career! Best of all, these classes do not require you to be on campus. Learning from home will make this exciting journey more convenient for you.
We are also celebrating this week. Why? Along with Galentine's Day and Valentine's Day, it's my birthday on the 15th! So to celebrate my birthday, I'm giving you a list of courses you can take. It's all here, so you no longer have to scour multiple websites to find which course works best for you. Your path toward success begins right here!
Listen now to my latest episode and celebrate my birthday with me to get access to the amazing gifts I've prepared just for YOU today!
Why you’ve got to check out today’s episode:
- Know the 5 courses you can take to start an interior design career
- Find out the 7 Principles of Design
- Discover the 3 reasons why taking a CAD class is essential to becoming a designer
Check out the show notes >>> 5 Courses You Must Take To Kickstart Your Interior Design Career
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I started my career
Listen to Related Episodes:
- Episode 1: Interior Design: An Introduction & the 3 Paths You Can Take To Get There
- Episode 23: The Roadmap to Becoming an Interior Designer
Join the Design Mentor to kickstart a successful career in interior design!
Check out the best books every interior designer should have here.
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click here.
Visit my website at rwarddesign.com to learn more about my services
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
24\\ How to Get the Best of Both Worlds of Career and Parenthood Through Interior Design With Lindsay Kjellberg Part 1
Are you an interior designer juggling your career or business and family life?
It's no secret that being a parent and having a career or owning a business can be overwhelming. But it doesn't have to be this way!
In today's episode, Lindsay, my special guest, wants to show you how having both is possible with the right strategies in place. She will help you navigate work-life balance with practical tips on how to handle your projects and clients, as well as how to get your kids involved in your business.
So listen and learn from Lindsay how to be a master of parenting and running an interior design career or business at the same time!
Featured Guest:
In 2004, Lindsay Harker Kjellberg founded LHK Interiors as the Principal Designer. Based in Modesto, California, they specialize in custom residential design with extensive experience in kitchen and bathroom remodeling. Their goal is to build long-term relationships with their customers. Whether it is for entertaining friends and family or conducting business, they are dedicated to creating a spectacular space for each client while striving for a “worry-free” design. By walking their clients through New Builds, Remodels, Staging, and Decorating, every project is unique and exciting from conception to execution.
Why you’ve got to check out today’s episode:
- Discover how to set boundaries with clients instead of being at their beck and call
- Find out what is essential to scaling your interior design business
- Learn why making hard choices is the key to work-life balance and two (2) surprising yet sweet rewards of being a working mom
Check out the show notes >>> How to Get the Best of Both Worlds of Career and Parenthood Through Interior Design With Lindsay Kjellberg Part 1
NEXT STEPS:
Grab your freebies:
- NEW!! Your Roadmap to a Career in Interior Design
- 3 Things I Wish I had known when I started my career
Join the Design Mentor to kickstart a successful career in interior design!
Listen to Related Episode:
Episode 05: The Do’s and Don’ts of Interior Design Internships
Email me at podcast@rwarddesign.com if you have suggested topics
DM me on Instagram at @rwarddesign if you have a burning question
Leave me a rating and review! Click