Strategy Snacks with Désirée Bambynek

In this episode, we'll explore how networking has evolved from a  transactional approach to a more relationship-oriented mindset. You'll learn seven practical principles to help you build a healthy networking mindset that focuses on creating lasting connections instead of just chasing leads. Whether you're a career professional or looking to grow your independent business, these invaluable insights will help you achieve meaningful success  through networking. Subscribe to my newsletter: https://desireebambynek.com/subscribe  DM me on Instagram: https://instagram.com/desireedb_  Reach out on Linkedin: https://linkedin.com/in/desireebambynek

In today's knowledge economy, service-based businesses and freelancers are everywhere,  but the intangible nature of services can often lead to challenges in  communicating value and measuring success. That's where "Service as a Product" comes in. By reframing services as tangible products,  solo and small businesses can more easily communicate their value and differentiate themselves in the marketplace. Désirée also shares her experiences in developing and launching her own product, Brand Essentials. Discover Brand Essentials here: https://desireebambynek.com/essentials Have thoughts and want to discuss? DM me on Linkedin: https://linkedin.com/in/desireebambynek or Instagram: https://instagram.com/desireedb_ Subscribe for more insights in my newsletter: https://desireebambynek.substack.com Ready for a strategy partner? Get in touch: https://desireebambynek.com/contact

Have a workshop coming up and want to use it as more than a download session? Utilized correctly, a workshop can be a powerful tool to build your client relationship — and boost your business in the process.  Désirée shares a few valuable insider tips she uses in her own practice and that aren't necessarily common knowledge. Questions or looking to collaborate? DM me on Linkedin or Instagram: https://linkedin.com/in/desireebambynek https://instagram.com/desireedb_  Subscribe for more insights in my newsletter: https://desireebambynek.substack.com  Ready for a strategy partner? Get in touch: https://desireebambynek.com/contact

The planning basics and a few insider tips on how your first project sets the tone and builds the foundation in your new business relationship. Watch this episode on YouTube: https://youtu.be/IitmK2fR1YY Join my newsletter, The Brain Itch: https://desireebambynek.com/subscribe   Reach out in a DM on Instagram: https://instagram.com/desireedb_   Connect on Linkedin: https://linkedin.com/in/desireebambynek

In part 1 of this mini-series dedicated to building intentional new business relationships and practices, we look at two mindsets that motivate the act of finding new business and why developing a custom approach is crucial to delivering fabulous work down the road. Désirée speaks from her broad and extensive experience in working in strategy and business development throughout her nearly 15 year career as Lead Strategist, Director Growth, as well as independent studio owner and freelancer. Subscribe to the newsletter, The Brain Itch: https://desireebambynek.com/subscribe Want to share your thoughts? Reach out in a DM on Instagram: https://instagram.com/desireedb_ Or connect on Linkedin: https://linkedin.com/in/desireebambynek

Join me for a reflection on too many resolutions, focusing on just one good one and how to foster creativity in ritual. Subscribe to The Creative Insider, the podcast I co-founded: https://anchor.fm/thecreativeinsider Join my newsletter, The Brain Itch: https://desireebambynek.com/subscribe Reach out in a DM on Instagram: https://instagram.com/desireedb_ Connect on Linkedin: https://linkedin.com/in/desireebambynek

Join me for a thoughtful, frank retrospective of 2022 and a few of the themes that made us think, act and wonder.   Check out the newsletter on transitions I mention: https://desireebambynek.substack.com/p/the-good-friction-of-the-in-between Subscribe to my podcast: https://desireebambynek.com/strategysnacks Join my newsletter, The Brain Itch: https://desireebambynek.com/subscribe Reach out in a DM on Instagram: https://instagram.com/desireedb_

Let's take a look at the stories we tell ourselves and how they can limit us. We are taught to create coherent narratives in our careers. But when does the narrative become a box that's hard to get out of? When does it stop helping and begin limiting our many skills, interests and professional growth?  After all, crafting just one story, forcing ourselves into narratives and boxes can really impede our possibilities. Watch it here. * I'm Désirée, senior brand and strategy leader. I work with executive leadership teams, creative entrepreneurs and independent professionals to build a sustainable advantage in a fast world. I also help to explore and experiment with how to use strategy to design brand futures.  * Ready for a strategy partner? Get in touch: http://desireebambynek.com/contact  More insights in my newsletter: http://desireebambynek.com/subscribe  Connect on Linkedin: http://linkedin.com/in/desireebambynek Stay up to date on Instagram: http://instagram.com/desireedb_  #brandstrategy #strategybasics #business #creativeentrepreneur #strategy #desireebambynek #désiréebambynek #brandstrategywithdesireebambynek #explorebrandstrategy #brand #entrepreneur

Is what you’re posting on Linkedin really building your career? On what it means to build your professional footprint, why the personal brand is over, and how what you’re posting is having an affect on your career opportunities.  Be selective with how you spend your time and energy. And work toward actually building a reputation instead of just a CV. It’s a good one. So tune in. * I'm Désirée, senior brand and strategy leader. I work with executive leadership teams, progressive agencies, creative entrepreneurs and  independent professionals to create a sustainable advantage in a fast  world. I also help to  explore and experiment with how to use strategy to design brand futures. * Ready for a strategy partner? Get in touch: http://desireebambynek.com/contact More insights in my newsletter: http://desireebambynek.com/subscribe Connect on Linkedin: http://linkedin.com/in/desireebambynek Stay up to date on Instagram: http://instagram.com/desireedb_

It's not about one career path versus the other, employee versus freelancer.  It's about building a career that takes all these aspects into account  and builds the resilience you need to weather mass layoffs, uncertainty  and a hyper-changing job market. Watch on YT: https://youtu.be/-5ViQcUZ6iI * I'm Désirée, senior brand and strategy leader. I work with executive  leadership teams, creative entrepreneurs and independent professionals  build a sustainable advantage in a fast world and thrive through pivotal  business moments. I also help to explore and experiment with how to use  strategy to design brand futures.   * Ready for a strategy partner? Get in touch:  http://desireebambynek.com/contact   To get more insights, join my newsletter: http://desireebambynek.com/subscribe   Follow on Linkedin: http://linkedin.com/in/desireebambynek  and Twitter: http://twitter.com/desireebambynek Go behind the scenes on Instagram: http://instagram.com/desireebambynek

For brands, web3 is currently a very deep, very broad blackbox. How your organization views this new reality says a lot about it. This is a brief guide to how brands can approach this yet undefined territory and what they can do today to prepare for this exciting new digital era. View the episode on YT: https://youtu.be/5TL1eyWbVrQ * I'm Désirée, senior brand and strategy leader. I work with executive leadership teams, progressive agencies, creative entrepreneurs and independent professionals to create a sustainable advantage in a fast world and thrive through pivotal business moments. I also help to explore and experiment with how to use strategy to design brand futures.   * Ready for a strategy partner? Get in touch: http://desireebambynek.com/contact To get more insights, join my newsletter: http://desireebambynek.com/subscribe Follow on Linkedin: http://linkedin.com/in/desireebambynek or Twitter: http://twitter.com/desireebambynek Go behind the scenes of a strategy practice on Instagram: http://instagram.com/desireebambynek

Positioning is a powerful strategy tool that is often forgotten or  misused. But positioning your brand and product in a clear, specific manner can be a crucial success factor in finding your customers. We take a look at some common myths, how positioning can shift an entire organization's attitude and some key success factors to good positioning. To get more insights, join my newsletter: http://desireebambynek.com/subscribe Follow on Linkedin: http://linkedin.com/in/desireebambynek

Independent brands and professionals unlock a huge opportunity when they find their unique brand voice and lean into it to build their business. Compared with big brands, they can really develop authenticity and use to attract the right customers. But finding your voice is not easy. I share my own experiences in building my brand and navigating the many mixed messages on brand must-haves and should-dos that exist online. Developing your brand foundation, your signature, and building a brand strategy to reflect that, is a crucial advantage no small or solo brand should miss out on. Because the benefits are worth it! *  I'm Désirée Bambynek, senior brand and strategy leader. I work with executive leadership teams, creative entrepreneurs and independent professionals to build their brand confidence and thrive through pivotal business moments. I also help to explore and experiment with how to use strategy to make brand life more simple. * Interested in working together? Get in touch via desireebambynek.com/contact To get more insights, subscribe to my newsletter: desireebambynek.com/subscribe Follow me on Linkedin, Twitter or go behind the scenes of a strategy practice on Instagram