
GameMakers
By GameMakers

GameMakersJul 19, 2022

Gardens: Building a Startup Games Studio for success (makers of Journey, Spider-Man, Skyrim)
If you were going to start a new games studio, how would you design the organization, the work environment, and work culture and values for the company? We speak with the co-founders of Gardens, who are building a shared fantasy adventure game from a veteran team that has worked on games such as Journey, Spider-Man, Skyrim, and many others. Gardens has recently announced an over $30M series A round, and we discuss how they are starting. - How are they designing their organization? Why did they make specific decisions on how to work and operate? Also joining us, is veteran game industry veteran Kristian Segerstrale. Co-founder of Glu Mobile, early investor in Supercell, cofounder and CEO of Playfish acquired by EA, senior exec at EA, and currently CEO of Super Evil Megacorp. OUTLINE: 0:00 Intro 1:38 How to deal with cofounder relationships? 2:35 Meeting Lexi for the first time and starting the company with lots of preparation 6:06 How do you fight and disagree with each other? 8:54 Most important issues to figure out as an early startup - need to resolve disagreements in a good way and personal motivations 12:42 Industry trends over next 5-10 years vs. focusing internally - strategic product decisions (platform) and fundraising strategy 20:08 Validating assumptions and asking for help 20:50 Gardens game: “an online PVPVE fantasy action adventure survival sandbox” 23:53 How to green light/validate game concepts at Garden and convincing investors of funding from Seed to Series A through prototyping 29:00 How did they think about designing their organization and establishing company culture and values? 34:06 Will Garden’s employee-centric focus and support of “work-life-balance” hurt their ability to succeed? Is hard-core necessary? 40:50 How to be successful without working in office and without hardcore work ethic? 47:20 What are key concerns for success? Scaling/hiring 49:37 Hiring from 3 to 20 51:53 Objectives from Series A funding and overall ambition for the game project SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Unity Software (U): Huge Problems, Negative Outlook, Big Changes Required
There's a lot of context behind Unity's recent run-time fees and the big changes they rolled out on pricing. Find out more about Unity's business, issues & problems, and future outlook. OUTLINE: 0:00 Intro 0:52 High-level overview of Unity’s business: 1. Create and 2. Grow 5:40 Financials overview: Create vs. Grow, revenue growth, impact from Ironsource 12:04 The new world requires a different management approach & dollar-based net expansion rate 21:30 The Unity China business - context behind JV 25:38 Unity management’s egregious stock-based compensation (SBC) 34:44 Overview of Unity M&A activity 38:40 Unity Run-time fees/pricing changes discussion 42:48 Understanding the historical context behind the Unity pricing changes 46:18 Impact of pricing changes to Unity’s business 52:30 Winners & losers 54:18 Applovin impact 55:27 Future outlook for Unity 1:05:43 Final words: Change or die! 👇 EPISODE LINKS: - JK's podcast on Twitter: • Speculative Bull Case for Twitter: So... - Matthew Kanterman: https://www.linkedin.com/in/matthew-k... - Joseph Kim: https://www.linkedin.com/in/jokim/ - Brian Peganoff: https://www.linkedin.com/in/brian-peg... SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Metaverse | Fortnite C... ℹ️ How to Build the Amazon of Game Companies • Building the Amazon of Game Companies... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Trends in 2021 | Joe Ki... 🖥️ The Future of PC Gaming • Future of PC Gaming | David Brevik, S... 🔴 Games Industry M&A • Games Industry M&A: Keys to Success w... 🔴 Netcode for Multiplayer Games • Netcode for Multiplayer Games | Glenn... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprecation: Product & Too... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | The New High Score (Pa... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sales Best Practices 2020

Why legendary developers are jumping onto Unreal Editor for Fortnite (UEFN)!
Epic's Unreal Editor for Fortnite (UEFN) potentially presents a huge new platform rivaling Roblox. Why are some of the most experienced developers in the world like Alex Seropian (founder of Bungie and Industrial Toys/EA) and Pete Hawley (100 Thieves) so excited by UEFN? What does a former Roblox developer, Arthur Trusov, think about the platform especially in comparison to Roblox? Find out now! OUTLINE: 0:00 Intro 1:45 Why UEFN? How big is this opportunity? 8:30 Leaving Roblox and comparing Roblox to UEFN as a dev platform 11:35 Technical limitations of UEFN 12:50 Veterans going creator platforms, young guys going to professional development platforms 13:19 Potential developer economics from UEFN 16:16 Alex on the longer term opportunity with UEFN 17:57 Pete on the difference between console vs. UEFN development, how 100T ties UEFN + AAA dev together 22:00 developing around UEFN’s challenges 24:07 Arthur on how Roblox devs would think about UEFN economics 27:19 What are the good parts of developing on UEFN vs. Roblox 31:30 What improvements to UEFN should Epic work on next? 37:37 Did UEFN launch too early? 40:34 What is keeping Roblox devs to jump to UEFN? 43:05 Future predictions for UEFN 48:07 Team sizes and time for UEFN games 50:18 Company intros and final message 👇 EPISODE LINKS: - Pete Hawley: https://www.linkedin.com/in/petehawley/ - Alex Seropian: https://www.linkedin.com/in/alexander... - Arthur Trusov: https://www.linkedin.com/in/arthurtru... SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Metaverse | Fortnite C... ℹ️ How to Build the Amazon of Game Companies • Building the Amazon of Game Companies... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Trends in 2021 | Joe Ki... 🖥️ The Future of PC Gaming • Future of PC Gaming | David Brevik, S... 🔴 Games Industry M&A • Games Industry M&A: Keys to Success w... 🔴 Netcode for Multiplayer Games • Netcode for Multiplayer Games | Glenn... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprecation: Product & Too... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | The New High Score (Pa... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sales Best Practices 2020

Mobile UA Landscape Impact on Gaming Companies (Pixels & Profits #7) ft. Matej Lancaric
IDFA deprecation and the end of fingerprinting *in theory* would end targeting and the ability to do user acquisition as well as in the past. What is the current state of the market and what will the impact of new changes - meaning the end of fingerprinting - have on mobile game companies?We talk to Matej Lancaric, mobile user acquisition specialist and podcast host on 2 and a half gamers for his take on what is going to happen. OUTLINE: 0:00 Intro 2:00 History of UA spend 3:00 UA spend data points - growth vs. profitability 6:15 UA terms explanation: Payback period, ROAS, bad modeling, AEO/VO 9:00 Will the end of fingerprinting kill off event optimization? 11:24 Max and why Applovin has a major advantage as an ad network 14:44 Back to the history of UA spend - current day 15:55 Current market comps for UA spend - G5 17:00 Current UA strategies 21:30 Demand vs. supply side explanation 22:50 Applovin vs. Ironsource 24:14 End of fingerprinting: Will changes in UA cause publishers to push games now? 28:28 What is the impact of end of fingerprinting? 29:57 Is Apple’s ad network good for industry? 31:49 How does web shops impact UA? 33:05 Typical UA budgets for new game launches 35:55 What’s driving success for games Matej is pushing? 38:10 Asia gamedev strength before the rest of the world 39:30 Last words from Matej 👇 EPISODE LINKS: - Matej Lancaric: https://www.linkedin.com/in/matejlancaric/, www.lancaric.me- Matthew Kanterman: https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/- Joseph Kim: https://www.linkedin.com/in/jokim/- Brian Peganoff: https://www.linkedin.com/in/brian-peganoff/ SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Take-Two Interactive Financial Deep Dive (Pixels & Profits #6) ft. Eric Kress
The Pixel bros are joined by Eric Kress from the Deconstructor of Fun podcast to talk everything Take-Two Interactive! OUTLINE: 0:00 Intro 2:45 Take-Two Fundamentals 6:25 The $5.5B to $8B guidance in bookings 7:12 What could be driving $8B in bookings 10:30 Comparing King acquisition vs. Zynga 13:07 Rockstar and 2K Overview 15:38 Kress’ take on T2 business 20:57 Zynga Overview 23:15 Eric: Why Zynga was the worst acquisition ever 29:50 Why some investors ignore T2 longer-term risk 30:40 Bull case for T2 31:38 Why GTA6 will not sell as much as GTA5 32:48 The PC case for GTA6 33:38 Product portfolio strategy discussion: broad vs. focused 37:49 Overall outlook 38:25 T2 acquisition scenarios 40:25 Growth opportunities 46:52 Why did T2 buy Zynga and what are the ramifications? 53:37 Conclusions 👇 EPISODE LINKS: - Eric Kress: https://www.linkedin.com/in/serkantoto/ - Matthew Kanterman: https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/ - Joseph Kim: https://www.linkedin.com/in/jokim/ - Brian Peganoff: https://www.linkedin.com/in/brian-peganoff/ SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Rise of the White Tiger | Life, Entrepreneurship, and Rise of India & Opportunity ft. Mukul Deora
Mukul Deora is a modern-day Renaissance man. He has found success in business, music, movies (as the producer for The White Tiger), and today he's tackling tech entrepreneurship in social media. The White Tiger movie encapsulates many of my personal beliefs and aspirations of what people are capable of if they change their mindset and are given the opportunity. In this discussion with Mukul, we discuss: #1. Living a life well-lived, #2. Mukul's journey and how he's found success in diverse areas, and #3. the future of opportunity for India. Definitely check out this conversation and let us know what you think! OUTLINE: 0:00 Intro 0:55 What does it mean to live a life well lived? 1:20 The concept of the rooster coop 2:30 JK’s interpretation of a life well lived: an interesting story and achieving potential/meaning 4:37 The story that we tell ourselves 5:49 Interpreting the rooster coop 8:10 Learn about yourself by doing 10:10 How does Mukul value his life? 11:52 Mukul’s religious views 13:40 Not living with regret 15:10 How has Mukul been successful in many different industries 22:55 Summarizing Mukul’s entrepreneurial lessons 26:35 Being an “unreasonable man” and persisting in making The White Tiger movie 32:00 Being a dreamer that persists and succeeds vs. just dreaming 38:15 The Rise of The White Tiger: The future of opportunity in India 40:45 Opportunity lies with the yellow skin man and the brown skin man 46:25 Rich men are born with opportunities they can waste 52:10 JK’s thesis behind India based on Nvidia’s success 👇 EPISODE LINKS: - Mukul Deora on LinkedIn: https://www.linkedin.com/in/mukul-deora-8234bbb6/ SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Game Startups & Life | 3x3 ft. Mishka Katkoff at Deconstructor of Fun
OUTLINE: 0:00 Intro 1:13 3x3 format explanation 2:40 To JK: How to balance work and family between SF and Bangalore? 11:00 How do you evaluate sacrifice to the potential gain? 15:06 To Mishka: Thoughts on entrepreneurial journey. Biggest highlight and lowlight? 30:00 To JK: What has been the hardest part of your journey? What did you not expect? 43:55 To Mishka: What has been your biggest lesson learned? What would you do over if you could? 1:02:36 To JK: What is your why, and what are your personal values? 1:09:55 To Mishka: What’s next for you? Would you consider doing another game studio? 1:18:16 Closing 👇 EPISODE LINKS: - Mishka Katkoff: https://www.linkedin.com/in/michailkatkoff/

How Hit Games Use Persona Analysis! | Experience from Eve Online and Star Wars Galaxy of Heroes
How do hit games use persona analysis to optimize feature design, do product validation, live ops, etc. Josh Rivers used data-oriented persona analysis while working on Eve Online at CCP. Nick Reinhart used persona analysis on Star Wars Galaxy of Heroes. Even if you prefer other methodologies, the persona analysis using the data-oriented approach by Josh and Nick should at least be understood by F2P game developers. OUTLINE: 0:00 Intro 1:23 Definition of personas 5:57 Examples of persona types 13:47 Example of behaviors 17:56 Applications of personas in game development 29:18 Using data for personas before game launch/user data 34:45 How impactful is the use of personas for the success of games? 40:05 Thoughts on the use of personas conceptually rather than through data 43:40 Validating personas through data 50:33 Persona discovery through clustering of behaviors 54:13 Breakdown of a persona-based study for a game 1:05:43 How to optimize monetization based on personas? 1:11:00 Last words and contact info 👇 EPISODE LINKS: - Josh Rivers, former Head of UX Research at Solsten (currently Senior User Reearcher at Netease): https://www.linkedin.com/in/josh-rivers/ - Nick Reinhart, Game Director at EA: https://www.linkedin.com/in/nicolas-reinhart-a32821b/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ SUBSCRIBE TO GAMEMAKERS: - Apple Podcast: https://apple.co/34hfOtv - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

What If? Nintendo Smartphone? Who can make a great gaming smartphone? | Pixels & Profits #4 (Part 2 of 3)
Does a gaming smartphone make sense? Can a gaming publisher or other company launch a successful phone that competes with iPhone or Android phones? What do you think? OUTLINE: 0:00 Intro 2:30 Existing gaming smartphones 3:01 Argument for a Nintendo smartphone 9:15 Argument for a Tesla smartphone 👇 EPISODE LINKS: - Pixels & Profits Play List: https://www.youtube.com/playlist?list=PLQNQpqdo6_6ERZd901Sdxo9bnSqCmXo2d - Matthew Kanterman, Director of Research Roundhill Investments: https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/ - Joseph Kim, CEO Lila Games: https://www.linkedin.com/in/jokim/ - Brian Peganoff, Founder Timber Advisors: https://www.linkedin.com/in/brian-peganoff/ SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

What If? Microsoft Carved Out Xbox Business | Pixels & Profits #4 (Part 1 of 3)
Welcome, everyone; this week, we are doing a new format called What If? We want to speculate on several scenarios and evaluate the pros and cons and potential strategic and financial implications based on these hypothetical scenarios. In this episode, we discuss the potential and hypothesize the impact of an Xbox console business carve-out from Microsoft We recorded this episode in 3 parts: #1. Xbox carve-out #2. Gaming smartphone #3. M&A scenarios Stay tuned for future episodes! OUTLINE: 0:00 Intro 0:57 Console economics from Microsoft disclosures 9:30 Xbox unitary economics 12:15 Positive trends for Xbox business 13:10 Attractiveness of Xbox business 16:00 Leadership for Xbox business 20:26 Should Gamepass and Xbox be together? 24:48 Xbox viability of carve-out and business valuation 33:55 Potential acquirers for Xbox business SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

GameDev Story: Brewed Games builds a Souls-like Action RPG game Winds of Arcana for PC
I spoke with Brewed Games, an 8-person indie PC game dev studio based in Bangalore, India, making a souls-like action RPG game. We cover their origin story, challenges, and future opportunity. Check it out! 👇 EPISODE LINKS: - Brewed Games: https://www.brewedgames.com/

Feedback & Performance Evaluation | ft. Ben Carcich & Aaron Smith from Building Better Games
Feedback and performance evaluation for employees is one of a company's most challenging, political, and sensitive topics. However, without this practice done well, it will be tough to hold performance standards or see improvement in a team or company. I would argue that if you are not doing this well, your team/company is doomed over the long term. I discuss with industry experts and ex-Riot production leaders Ben Carcich and Aaron Smith from Valarin who are some of the most thoughtful and deep thinkers on leadership, production, and best practices. OUTLINE: 0:00 Intro 3:50 Why feedback and performance evaluation is so bad at companies, toxic kindness 10:16 How to flip the script on feedback, why feedback is viewed negatively 14:45 Misunderstanding of psychological safety 19:40 Formal systems vs. informal systems 27:00 What did you say when you told them? 30:15 Why informal systems are more effective 30:45 How to optimize feedback delivery, shit sandwich and Impact model 40:00 How to proactively prevent having to give feedback, importance of setting expectations 45:44 Reducing feedback because feedback is overhead 48:40 Some people just can’t give feedback 53:18 Techniques to train people to give feedback - this takes time! 56:45 Time + risk of training someone to give feedback, are you creating a team-wide problem? 57:17 Performance evaluation 58:15 Importance of performance evaluation and how it can be counter-productive 1:00:40 Thinking about performance evaluation from foundational objectives 1:07:00 How to setup a performance evaluation system for your company 1:12:00 Different types of performance evaluation systems: Skills vs. performance targets vs. OKRs vs. stack ranking 1:28:58 Start, Stop, Continue 1:31:40 How to keep performance evaluation systems uniform 1:46:10 Final words of advice and contacting Ben and Aaron 👇 EPISODE LINKS: - Building Better Games: https://www.buildingbettergames.gg/ - Building Better Games podcast: https://pod.link/1559448378 - Ben Carcich: https://www.linkedin.com/in/benjamin-... - Aaron Smith: https://www.linkedin.com/in/doublearo... SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Me... ℹ️ How to Build the Amazon of Game Companies • Building the Amaz... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Tre... 🖥️ The Future of PC Gaming • Future of PC Gami... 🔴 Games Industry M&A • Games Industry M&... 🔴 Netcode for Multiplayer Games • Netcode for Multi... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprec... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | Th... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sal...

Serkan Toto on Top Japanese and Korean Video Game Companies | Pixels & Profits #3
We speak to Serkan Toto to get his take on the top Japanese and Korean game companies. Serkan is considered by many to be the foremost expert on the Japanese video games space. Check out more from Serkan: - https://www.serkantoto.com/ - Twitter: https://twitter.com/serkantoto OUTLINE: 0:00 Intro 1:25 Key Asian gaming trends, including crypto 4:45 Serkan’s take on the console wars 8:18 Matthew’s take: Mobile never killed console 9:22 Serkan: Traditional Asian game companies killing it on mobile 10:55 Live services from Asian game companies 14:20 Nintendo 25:28 Will Nintendo ever push mobile? 31:36 Sony 40:30 Mobile for Sony 43:00 Sony first party 48:28 Square Enix 55:51 Nexon 1:03:29 NCSoft 1:12:52 Netmarble 1:19:47 Other remaining Japanese and Korean gaming companies: Watch out for Capcom! 1:26:26 SEGA + Rovio 1:30:42 Leads-based model for Asia to grow Western audience 1:32:00 Chinese invasion of Japanese talent 👇 EPISODE LINKS: Special Guest Serkan Toto: https://www.linkedin.com/in/serkantoto/ - Matthew Kanterman: https://www.linkedin.com/in/matthew-k... - Joseph Kim: https://www.linkedin.com/in/jokim/ - Brian Peganoff: https://www.linkedin.com/in/brian-peg... SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Me... ℹ️ How to Build the Amazon of Game Companies • Building the Amaz... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Tre... 🖥️ The Future of PC Gaming • Future of PC Gami... 🔴 Games Industry M&A • Games Industry M&... 🔴 Netcode for Multiplayer Games • Netcode for Multi... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprec... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | Th... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sal...

Lessons Learned: Gaming Startups & New Global Risks
From Wargaming, Anton Kolkovskiy founded Bulberry Studio to build mid-core F2P mobile games. As war broke out between Russia and Ukraine, Anton was unable to raise a follow-on round of funding and eventually shut down the studio he had spent so much time, energy, and effort into. What were the lessons he learned from the start to launch to attempting to save the company? What would he do differently knowing what he knows now? Phylicia Koh is a partner at Play Ventures, and while Play did not invest in Bulberry, she was aware of Bulberry and shared her thoughts about Bulberry's path. What advice would Phylicia give Anton? What would it have taken for Phylicia to invest in Bulberry? Further, what is the market like today, and given new market dynamics, what would she fund today? OUTLINE: 0:00 Intro 4:24 Anton’s story starting Bulberry Studio from Wargaming. 8:25 What do VCs look to invest in then vs. now. 13:21 Initial funding from My.Games, deal structure, initial investment thesis, pitch to My.Games, and initial soft launch experience. 19:30 Initial testing experience, what they focused on, how to approach initial testing. 21:30 Typical approach for testing from Phylicia. 22:25 Strategic investments: company structure considerations 26:05 How do you know if you are succeeding on retention or deadline? Lessons learned from Anton. The line between confidence and being wrong. 29:30 What was the actual process/approach to their initial testing vs soft launch phase? 35:44 Initial soft launch metrics. 37:00 going to investors with metrics with small cohorts. Window dressing cohorts. 42:03 What could you have done to change the outcome of what happened? 46:31 The biggest fire. 47:56 Impact of global macro, the Russia-Ukraine war impact on Bulberry Studio. 59:50 How to extend runway when things go bad? 1:02:02 Psychological impact on founders for startups in trouble. 1:05:02 What would it take to invest in a troubled game deal from Play Ventures? 1:10:12 What should investors look for in the new investment environment? 1:23:22: How much global macro awareness should leadership teams be aware of? 👇 EPISODE LINKS: - Anton Kolkovskiy: https://www.linkedin.com/in/anton-kol... - Phylicia Koh: https://www.linkedin.com/in/phyliciakoh/ SUBSCRIBE TO GAMEMAKERS: - Apple Podcast: https://apple.co/34hfOtv - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ - Don't miss an episode on Youtube: / gamemakersstudio 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Me... ℹ️ How to Build the Amazon of Game Companies • Building the Amaz... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Tre... 🖥️ The Future of PC Gaming • Future of PC Gami... 🔴 Games Industry M&A • Games Industry M&... 🔴 Netcode for Multiplayer Games • Netcode for Multi... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprec... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | Th... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sal...

Top 5 Mobile Game Launches: Honkai Star Rail, Monopoly Go, Survivor!.io, Marvel Snap, Frozen City
Everyone's saying mobile is dead. Then how do you explain these 5 blow-out mobile game launches over the past year? Lol. Matej Lancaric from 2.5 Gamers and I reviewed the data, launch strategies, and more for each of these Top 5 mobile game launches over the past year. OUTLINE: 0:00 Intro 6:30 Honkai Star Rail 14:49 Monopoly Go 27:00 Survivor!.io 36:03 Marvel Snap 45:48 Frozen City 52:09 JK + Matej Top 5 rankings 👇 EPISODE LINKS: - two & a half gamers YouTube Channel: https://www.youtube.com/@2.5gamers - Matej Lancaric: https://www.linkedin.com/in/matejlanc... - Matej's Consulting Practice: http://lancaric.me/ SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/

Console Wars: Microsoft is All-in on Game Pass, Is this Game Over? | Pixels & Profits #2 (Part 2 of 2)
The market dynamics, strategy, and future outlook of console gaming: Sony vs. Microsoft vs. Nintendo.
Microsoft is all in on Game Pass. Is this the last generation of Xbox?
OUTLINE:
0:00 Intro
0:56 Impact of PC gaming to console gaming market
4:51 Why Microsoft's console business is in danger
6:26 Microsoft may not care about Xbox and hardware, Starfield will be a good test
7:43 Microsoft = Game Pass or BUST!
10:12 Impact of live services and F2P to console gaming
16:14 Does live service concentrate the market?
19:00 How important is mobile gaming to console makers - come on!
25:49 Primary growth drivers for console market
30:10 Outlook for console wars - the potential impending doom of Microsoft
👇 EPISODE LINKS:
- Matthew Kanterman: https://www.linkedin.com/in/matthew-k...
- Joseph Kim: https://www.linkedin.com/in/jokim/
- Brian Peganoff: https://www.linkedin.com/in/brian-peg...

What Drove Success in the PlayStation vs. Xbox vs. Nintendo Console Wars?
Excerpt from GameMakers full interview: Pixels & Profits #2. Watch the full discussion here: https://youtu.be/fi0RCUiCnfE SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/

Console Wars: Microsoft vs. Sony vs. Nintendo | Pixels & Profits #2 (Part 1 of 2)
The Pixel & Profit bros discuss the long history of the console market and the primary players in the market today: Microsoft, Sony, and Nintendo. We trace back the history from the 6th generation to today and talk "profits." Meaning the key games and market history and dynamics thus far and outlook into the future. OUTLINE: 0:00 Intro 1:05 Console market overview: Sony, Nintendo, and Microsoft 9:37 Determinants of success for the console market 12:53 6th Generation: 1998 - 2013 17:18 7th Generation: 2005 - 2017 23:10 8th Generation: 2012 - 2020 29:58 9th Generation: 2021 - Present Day 33:29 Console makers differences in strategy 👇 EPISODE LINKS: - Matthew Kanterman: https://www.linkedin.com/in/matthew-k... - Joseph Kim: https://www.linkedin.com/in/jokim/ - Brian Peganoff: https://www.linkedin.com/in/brian-peg...

No IDFA, No Excuses - Why The Narrative Behind IDFA Deprecation Destroying Mobile Growth is Wrong!

Where is the games industry today? Less risk, higher cost of capital, bifurcation of winners & losers
Excerpt from GameMakers full interview: Pixels & Profits #1. Watch the full discussion here: https://youtu.be/2G539NGHfVI SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

The Rise of China: Dominant western game developers may fall to Asian competitors like HoYoverse
Excerpt from GameMakers full interview: Pixels & Profits #1. Watch the full discussion here: • Where is the Game... SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Me... ℹ️ How to Build the Amazon of Game Companies • Building the Amaz... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Tre... 🖥️ The Future of PC Gaming • Future of PC Gami... 🔴 Games Industry M&A • Games Industry M&... 🔴 Netcode for Multiplayer Games • Netcode for Multi... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprec... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | Th... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sal...

Why Nvidia (NVDA) stock jumped and the impact of AI to gaming | AI X Gaming!
Excerpt from GameMakers full interview: Pixels & Profits #1. Watch the full discussion here: https://youtu.be/2G539NGHfVI SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Where is the Game Industry Today? - M&A and Public Game Companies | Pixels & Profits #1
Like the rest of the world, the games industry has undergone many changes! The impact of the end of ZIRP, global macro trends, and the end of the age of excess leads to many changes. We discuss where we are today, the M&A outlook, and the outlook for major public game companies. M&A discussion - Scopely/Savvy - Rovio/SEGA - Activision/Microsoft Public Companies: - AI + @NVIDIA (NVDA) - Embracer (EMBRAC-B) - Ubisoft (UBSFF) - Take Two (TTWO) - EA (EA) - Unity (U) - Applovin (APP) OUTLINE: 0:00 Intro 3:19 Where are we as a games industry? 7:20 Are games recession-proof? 8:53 JK take on rise of Asia, age of efficiency 13:48 State of M&A 23:06 Rovio + @SEGA 29:08 Scopely + Savvy 32:32 Outlook on Activision acquisition by Microsoft 37:33 AI x Nvidia 47:35 Large vector to small vector game development 50:59 Embracer 52:50 Speculation on lost $2B deal by Embracer 54:50 Ubisoft 59:43 Take-Two 1:06:49 Unity 1:13:25EA 1:16:48 Applovin 👇 EPISODE LINKS: - Matthew Kanterman: https://www.linkedin.com/in/matthew-k... - Joseph Kim: https://www.linkedin.com/in/jokim/ - Brian Peganoff: https://www.linkedin.com/in/brian-peg... 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/

Mobile Growth: IDFA Deprecation Scapegoat or Reality?
Let's be real. Everyone is blaming IDFA! Listen to the top 3 reasons why any game failed over the past 6 months; it's always IDFA. How real is this? There is a narrative today that IDFA deprecation has destroyed mobile marketing growth and made new game launches dramatically more difficult to even impossible. The counter-narrative more often whispered in private conversations, is that the scapegoating of IDFA is false. Bad games, bad forecasts, and fundamental team problems are more to blame than IDFA. What's the truth? Find out now by tuning into this podcast! OUTLINE: 0:00 Intro 1:05 The real impact of IDFA deprecation 8:47 Approaches to solving IDFA deprecation 16:18 Quantifying impact of IDFA deprecation by genre 21:48 Aren't we just all back to normal? 25:08 Has IDFA deprecation driven M&A activity? 29:08 Impact on UA teams from IDFA deprecation: big losses 36:13 Apple iOS vs. Google Play for UA 39:15 Operational changes to UA 41:01 The biggest future trends to watch for 👇 EPISODE LINKS: - Eran Friedman, CTO at Singular: https://www.linkedin.com/in/eranfried... - Levi Matkins, CEO at LifeStreet: https://www.linkedin.com/in/lmatkins/ - Warren Woodward, CGO at Upptic: https://www.linkedin.com/in/warrendwo... SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney • Economy of the Me... ℹ️ How to Build the Amazon of Game Companies • Building the Amaz... 🔮 Gaming Trends | A Look Ahead at 2021 • Mobile Gaming Tre... 🖥️ The Future of PC Gaming • Future of PC Gami... 🔴 Games Industry M&A • Games Industry M&... 🔴 Netcode for Multiplayer Games • Netcode for Multi... 🔴 IDFA Deprecation Product Impact • Apple IDFA Deprec... 🔴 Trip Hawkins on the New High Score • Trip Hawkins | Th... 🔴 LiveOps F2P Best Practices • LiveOps - F2P Sal... Chapters

Diversity in a Changing World | Sarah Thomson Shares Her Experience
Sarah Thomson is a long-time games industry veteran, having had an extremely successful career in business development at companies like IUGO, Gree, Sony (PlayStation), Google, and most recently at Bad Robot Games. We discuss her experience and thoughts on female diversity in the gaming industry. Get ready for a real discussion where we try to address topics more meaningfully. OUTLINE: 0:00 Intro 1:30 How should women be treated in the workplace, if differently from men? 6:45 JK's experience with diversity in India 9:41 Male-to-male vs. male-to-female engagement 14:50 Importance of being open on both sides | Focus on intent, understand emotions 27:30 How to give feedback when bias occurs? 31:17 Risks of giving feedback and retaliation? 36:50 Why is the games industry so male-dominated? 41:14 Benefits of different perspectives and female diversity 48:45 How to encourage diversity? 53:23 Diversity in startups vs. large organizations | Is JK copping out on diversity? 59:37 Is diversity vs. efficiency a false trade-off? The impact of macroeconomy on diversity 1:05:36 Contacting Sarah/final message from Sarah 👇 EPISODE LINKS: • Sarah Thomson LinkedIn: https://www.linkedin.com/in/sarahthomson/ • Iron Galaxy Studios: https://irongalaxystudios.com/ • Bad Robot Games: https://www.badrobotgames.com/ SUBSCRIBE TO GAMEMAKERS: - Apple Podcast: https://apple.co/34hfOtv - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

JK Vlog #7: Adversity, Focus on Can Do!
I'm back after a few months. Here are some recent thoughts on dealing with adversity that has come up this year. I really thought 2023 was gonna be easy! Lol. FORTUNATELY, I'm still struggling with challenges which is making me a better person. As my wife recently told me: "Don't focus on what we can't do or can't have, let's focus on what we can do." LFG everybody. Hope you're all killing it!

Hypernova: Facing Adversity and Building the GTA for India!
Mayur Bhimjiyani is the CEO and co-founder of Hypernova, an India-based F2P games studio building a GTA-like game focusing on the Indian market. Mayur speaks about his background, the history behind Hypernova, and why they are building Mayanagari, a game Mayur hopes to become as successful as GTA. OUTLINE: 0:00 Intro 1:02 Why do so many Indian game devs call Hypernova the most exciting game studio in India? 4:45 Why build Mayanagari - the GTA for India? 16:33 The history behind Hypernova 22:07 Mayanagari stage and launch plans 26:10 Mayanagari monetization model 33:30 The evolution of the India games industry- RPGs 35:38 New game dev vs. liveops in India (Zynga vs. Hypernova) 40:07 Positive areas and areas of improvement for new game dev in India 44:30 What do you look forward to from India game dev market? 45:20 How to contact Mayur or find out more about Mayanagari?

Sequoia Capital India on Investing in Indian Gaming Market
OUTLINE: 0:00 Sequoia Capital India introduction 0:49 Intro to Shailesh Lakhani and Prachi Pawar 3:29 Type of investments and founders they seek 4:36 Surge pre-Series A program 5:30 Specific opportunities and trends in India 9:04 Gaming opportunity in India 13:51 Specific gaming investment opportunities they seek 14:59 Why did Sequoia India invest in Lila Games? 16:30 Current investment environment, macro factors 19:19 Advice to founders based on current trends 21:10 Outlook on Web3 22:51 Advice to founders who would pitch Sequoia India SUBSCRIBE TO GAMEMAKERS: - Apple Podcast: https://apple.co/34hfOtv - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ - Don't miss an episode on Youtube: / gamemakersstudio 👇 EPISODE LINKS: - Sequoia Capital India Website: https://www.sequoiacap.com/india/ - Shailesh Lakhani: https://www.linkedin.com/in/shailesh-... - Prachi Pawar: https://www.linkedin.com/in/prachi-pa...

F2P Game Startups: Keep Going or Tap Out? ft. Michael Martinez (CEO of FunCraft)
OUTLINE:
0:00 Intro
0:33 The "brutal" game dev environment
2:11 Current market environment vs. before
3:50 More about Funcraft and the business situation
8:15 Funcraft's biggest challenge
9:40 How do you determine what game to make?
11:52 Biggest lessons and challenges of startups vs. big companies to achieve success
14:54 Challenge of new game dev from big companies
17:20 Lessons for mobile gaming startups in current market environment
19:50 Focus vs. "don't bet the farm"
22:12 Keep going or do you tap out? When to pivot or quit?
26:55 The benefit of just being alive
28:20 Current primary challenges
31:45 Thoughts around selling your company
34:10 Advice to new entrepreneurs in F2P gaming
36:30 Thoughts on current marketing challenges
39:40 Future trends and opportunities
41:50 Final thoughts on state of market and overall market outlook
43:05 How to reach Michael
👇 EPISODE LINKS:
- Michael Martinez, CEO of Funcraft: https://www.linkedin.com/in/martinezmichaelj/
- FunCraft: https://www.funcraft.com/
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Debate: Is Blizzard Stack Ranking Evil?
OUTLINE:
0:00 Bloomberg article on stack ranking at Blizzard
1:01 Introduct to speakers: Matthew Kanterman, Drew Levin, and Brett Nowak
1:48 High level thoughts on stack ranking as a practice
5:33 Stack ranking poll results - Majority are against
7:30 JK hypothetical situations to use stack ranking
25:40 Character vs. cruelty in stack ranking during recruiting
36:30 Management rationale behind stack ranking
39:27 Should the Blizzard manager have been fired?
47:10 Stack ranking ties to capability of management layer
50:45 Stack ranking for performance evaluation
1:07:10 Why employees should get close to company value creation to avoid layoffs
1:08:40 JK's crazy stack ranking performance evaluation idea - investing virtual $ in co-workers
1:26:40 Final thoughts on getting canceled
👇 EPISODE LINKS:
- Matthew's reference to The Office Clip: https://www.youtube.com/watch?v=3wqQXu13tLA
- Matthew Kanterman, Director of Research at Roundhill Investments: https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/
- Drew Levin, Director of Product at Riot Games: https://www.linkedin.com/in/drew-levin-7a225626/
- Brett Nowak, CEO at Liquid & Grit: https://www.linkedin.com/in/brett-nowak-8920675/
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Mobile Shooters: What's Next After Battle Royale? ft. Jordan Phang/Naavik (FREE REPORT!)
OUTLINE:
0:00 Intro
0:50 Jordan Phang self intro
1:35 Mobile shooter game market size
2:53 Competitive concentration in mobile shooter and Asia
4:25 Success in China
5:40 US market and games to watch out for
6:50 Adapting games for specific markets like Japan and China
8:25 Naavik's shooter taxonomy and problems with classification
12:52 Explanation of extraction shooter sub-genre
14:15 Current extraction shooter games: Lost Light, Arena Breakout
15:22 The thesis behind extraction shooter as the next big subgenre in mobile shooters
17:18 Monetization of shooter games
21:50 The future mobile shooter games to watch out for
23:38 Warzone Mobile
24:38 Players looking for something new
27:00 Problems with Apex Legends Mobile (we recorded this in Jan 2023, before the shutdown announcement)
28:15 Outlook for 2023: Get excited!
👇 EPISODE LINKS:
- Get the free Naavik Pro report on Mobile Shooters here: https://naavik.co/deep-dives/genre-report-shooter-preview?rq=mobile%20shooters
- Jordan Phang: https://www.linkedin.com/in/jordan-phang-8137b710/

Breaking the Meta in The Game of Life! with Moritz Baier-Lentz (Lightspeed Venture Partners)
Moritz Baier-Lentz is a partner at Lightspeed Gaming, heading up their gaming investment practice.
Today we discuss viewing life as a game and how to optimize your own goals towards life by thinking about life as a game and how to break the meta.
You won't want to miss this unique and interesting discussion, so check it out!
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
OUTLINE:
0:00 Introduction, the concept of life as a meta game
1:16 Explanation of "meta" and viewing life as a game
6:32 Moritz's background, career history
12:15 What are current metas for success in life? Breaking the meta
15:26 Breaking conventional wisdom, play as experimentation: work vs. play
23:00 Cross-combining different skills or industries to build a new meta
29:20 Approaching life as quest objectives, Moritz's framework for life
34:00 Details on Moritz's life framework
37:10 Examples of interesting life initiatives from Moritz, achievement by discipline
41:55 Using being "extreme" to accomplish goals, how to stand out
45:34 JK's weird dating example
46:45 How does someone pursue extremism?
52:30 The next chapter at Lightspeed Gaming for Moritz
55:55 What will become of Moritz's LA gaming parties?
👇 EPISODE LINKS:
- Moritz Baier-Lentz: https://www.linkedin.com/in/moritzbaierlentz/
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Grateful for Opportunity | JK Vlog #6
Happy Thanksgiving!
I'm in India this year and had a Mexican burrito bowl in the office by myself. Lol.
As I sat in the office late at night, I recorded another cringe and weird video for my kids.
Too many people undervalue opportunity! I just wanted to let you know that I'm grateful this Thanksgiving for the opportunity to try to build something meaningful. It's not looking good right now, but that's what entrepreneurship is all about: how do we take a low-probability scenario and turn it into a high-probability outcome?
LFG!

Future of eSports ft. Ilaria Caputo (EA), Hugo Tristao (Newzoo), & Matt Kanterman (Ball Metaverse)
We deep dive on eSports. Current market and growth projections, what kinds of games do well, business model, structure, prize pools, key trends, geographic differences, and more! Join us with our esteemed group of speakers: Ilaria Caputo (EA), Matthew Kanterman (Ball Metaverse Research Partners), and Hugo Tristao (Newzoo). Speaker links below.
👇 EPISODE LINKS:
Ilaria Caputo, https://www.linkedin.com/in/ilaria-caputo/
Matthew Kanterman, https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/
Hugo Tristao, https://www.linkedin.com/in/tristaohugo/

How to Install Company Values & Culture | Philosophy Friday #21
Stoffer Touborg was a lead game designer on Eve Online at CCP, led Wild Rift at Riot, and currently acts as Executive Producer on Bitcraft Online for Clockwork Labs.
Stoffer is one of the most thoughtful game industry executives I know, and I regularly ask Stoffer for advice on leadership, organizational principles, and recruiting.
Today we talk about not just about coming up with a desired set of company values and culture, but how to actually implement or install these within a company.
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
OUTLINE:
0:00 Intro
2:13 Stoffer Touborg Background
3:07 Definition of Company Culture and Warning for New Employees
6:06 Values vs. Culture Definition
9:10 Employees Need to Confirm Cultural Fit, Values Need to be Good, Given Context, and Fair
14:16 Installing Values/Culture in a Company, Communication vs. Implementation
16:47 Values Manifestation Board 20:45 Why is Company Culture Critical? Sometimes Values Don't Matter
25:40 How to Deal with Employee Cultural Misalignment
31:34 Executive Accountability for Culture Mismatches
32:15 Recruiting for Culture Fit 36:30 How to Deal with Culture Exceptions for a Specific Need - "The Dennis Rodman Rule"
👇 EPISODE LINKS:
Stoffer Touborg: https://www.linkedin.com/in/kristoffertouborg/
The Game Stoffer is Working on, Bitcraft Online: https://bitcraftonline.com/
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/

Stellaris Venture Partners on Game Investing in India | ft. Rahul Chowdhri
I speak to Rahul Chowdhri, an investor at Stellaris Venture Partners, about the venture capital market in India, the current state of investment here, and his outlook on investments in gaming in India.
OUTLINE:
0:00 General landscape of venture capital in India
2:20 Specialist vs. generalist VCs, the definition of micro-VC
3:35 Sudden investment interest in gaming in India
4:48 Should investors invest early in gaming or wait for talent to emerge?
5:17 Info on Stellaris and what they look for from a pitch?
6:25 Typical funding for Seed vs. Series A in India
7:13 Expectations for Series A
8:09 What do you look for in an entrepreneur/CEO?
12:11 How should entrepreneurs consider the global economy in their fundraising?
14:36 Advice for entrepreneurs who want to pitch Stellaris
👇 EPISODE LINKS:
- Stellaris Venture Partners: https://www.stellarisvp.com/
- Rahul Chowdhri: https://www.linkedin.com/in/rahulchowdhri/
SUBSCRIBE TO GAMEMAKERS:
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Predicting Game Success + Corporate Nonsense (Philosophy Friday #19)
Predicting a game's success during concept or development is an incredibly difficult problem. What are typical ways companies, especially big companies think about and manage their green light process?
What kinds of corporate nonsense occurs that hurts game outcomes?
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃
—CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney
ℹ️ How to Build the Amazon of Game Companies
🔮 Gaming Trends | A Look Ahead at 2021
🖥️ The Future of PC Gaming
🔴 Games Industry M&A
🔴 Netcode for Multiplayer Games
🔴 IDFA Deprecation Product Impact
🔴 Trip Hawkins on the New High Score
🔴 LiveOps F2P Best Practices

The F2P Game Designer | ft. John Kelly Creative Director at PlaySimple
Today's focus will be on the F2P game design discipline. How it’s evolved, what does it take to be successful as a game designer, the tools and practice of a F2P game designer, and where does John think the future is headed for F2P game design.
👇 EPISODE LINKS:
- PlaySimple Games: https://playsimple.in/
- John Kelly LinkedIn: https://www.linkedin.com/in/john-kelly-99b3966/
SUBSCRIBE TO GAMEMAKERS:
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Building a F2P Liveops Playbook | ft. The Games Consultant Matt Emery
I interview Matthew Emery aka "The Games Consultant" about what it means to build a F2P liveops "Playbook."
Listen to this Q&A between me and Matt!
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
OUTLINE:
0:00 Intro
1:01 Matt's 19-Year Background & Current Business
2:24 High-Level Framework for Thinking About LiveOps: How to Survive?
7:10 How to Deal With Low KPI Metrics? ROI-First Approach
12:57 Coming Up With Improvement Initiatives
15:39 How to Gauge Initiative Impact Through Multi-Variate/Split Testing? Stat-sig or Not?
19:00 New Game Dev vs. Live Operated Games
21:50 What Should a Live-ops "Playbook" Include?
27:12 Biggest Mistakes & Learnings from Matt's Experience
30:10 Recommendations on Critical Best Practices / High ROI Areas
33:48 Why Aggressiveness is Critical in Multivariate Testing?
37:38 Final Recommendations - Need to Understand UA, Why CPI Goes Up?
👇 EPISODE LINKS:
- Matt Emery: https://www.linkedin.com/in/matthewemery/
- IAP Merchandising Playbook #1| Special Offers that Sizzle: https://www.linkedin.com/pulse/iap-merchandising-playbook-part-1-special-offers-matthew/
- IAP Merchandising Playbook #2| Visual Hierarchy: https://www.linkedin.com/pulse/iap-merchandising-playbook-part-2-visual-hierarchy-matthew/
- IAP Merchandising Playbook #3| MVP Store Design: https://www.linkedin.com/pulse/iap-merchandising-playbook-part-3-mvp-store-design-matthew/?trackingId=vtcxmGEzQWK04H3PDuD2lw%3D%3D
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/

How to Argue Constructively (Philosophy Friday #20)
Drew Levin is currently Director of Product at Riot Games and before that a Director of Product Management at Zynga.
Zynga vs. Riot: two companies with wildly different approaches to game development, decision-making, and a culture of debate and discussion. Even more, Drew worked as a political campaign manager before game development.
I believe Drew is uniquely experienced in speaking very deeply about different cultures and approaches to having constructive debates within a corporate context. However, more broadly, in our talk today, we discuss the following:
- #1. The problem at many companies focused on winning vs. discussion and seeking truth
- #2. Impact of company culture
- #3. Specific techniques to facilitate more constructive discussions
- #4. Ideas and ways in which we can improve discussions
👇 EPISODE LINKS:
- Drew Levin: https://www.linkedin.com/in/drew-levin-7a225626/
- Adam Grant, "How to Argue about Abortion": https://adamgrant.bulletin.com/how-to-argue-about-abortion/
- Paul Saffo on Strong Opinions, Weakly Held: https://www.saffo.com/02008/07/26/strong-opinions-weakly-held/
- AORs by Asana: https://wavelength.asana.com/workstyle-aors/
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Living With Purpose | JK Vlog #5

Will Dislyte Be Lilith's Next Big Mobile Gaming Hit?
Get the data and read the more in-depth take here: https://gamemakers.substack.com/p/will-dislyte-be-liliths-next-big
We talk about Lilith Games' latest mobile game: Dislyte. It's a "team battle" (game sub-genre) based mobile game that started strong but has recently slowed down. What are the chances of success?
We bring on two experts who recently covered Dislyte
#1. Harshal Karvande, Lead Game Designer at Rovio & Naavik Pro Contributor who wrote a deconstruction report on Dislyte and
#2. Teemu Palomaki, Chief Game Analyst at GameRefinery who recently hosted a webinar on Dislyte.
Finally, I asked Junde Yu from data.ai to show us the data associated with the game.
OUTLINE:
0:00 Intro
1:33 Dislyte Data Report
9:19 Performance Drivers
21:12 IP & Other Risks
29:02 Lilith Games Backstory
33:24 Tech & Battle Mechanics
38:42 PVE vs. PVP
44:38 Longer Term Outlook
50:00 Future Expectations
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/

Adversity is a Gift | JK Vlog #4
Coming off of one of the toughest months in my career, I reflect on how lucky I am to be faced with problems. It's only through problems and major challenges that you can learn how to get better. Adversity, therefore, is a gift! As Ray Dalio wrote in Principles: Pain + Reflection = Progress It's tough, but I hope you realize as I have that we are fortunate to have the challenges we face.
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast:
- Spotify Podcast:
- Newsletter:
https://gamemakers.substack.com/
- Don't miss an episode on Youtube:
https://www.youtube.com/c/GameMakersS...
😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN →
https://www.linkedin.com/in/jokim/
— POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney
ℹ️ How to Build the Amazon of Game Companies
🔮 Gaming Trends | A Look Ahead at 2021
🖥️ The Future of PC Gaming
🔴 Games Industry M&A
🔴 Netcode for Multiplayer Games
🔴 IDFA Deprecation Product Impact
🔴 Trip Hawkins on the New High Score
🔴 LiveOps F2P Best Practices

Discipline, Drive, and Details X Mental Strength | JK Vlog #3
Oh damn, I actually made another Vlog. Well, today I talk about the importance of discipline, drive, and details in execution and achieving successful outcomes. Further, I talk about how mental strength magnifies the 3Ds and how you can train for mental strength like a muscle.
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃
—CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney
ℹ️ How to Build the Amazon of Game Companies
🔮 Gaming Trends | A Look Ahead at 2021
🖥️ The Future of PC Gaming
🔴 Games Industry M&A
🔴 Netcode for Multiplayer Games
🔴 IDFA Deprecation Product Impact
🔴 Trip Hawkins on the New High Score
🔴 LiveOps F2P Best Practices

Bombay Play and Hyper Social Games ft. Mr. Oliver Jones
Oliver Jones is an OG game maker in India having worked at 2 of India's biggest companies like Zynga and co-founded Moonfrog (sold to Stillfront for $100M). He has now co-founded a new games studio called Bombay Play focusing on a new breed of games called "hyper social" games.
Why did Oli come to India in the first place? How were companies like Zynga and Moonfrog like during the early days? How has the Indian game dev ecosystem evolved over the years? How and why did he found Bombay Play? And, what are hyper social games?
Find out RIGHT NOW!
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃
—CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney
ℹ️ How to Build the Amazon of Game Companies
🔮 Gaming Trends | A Look Ahead at 2021
🖥️ The Future of PC Gaming
🔴 Games Industry M&A
🔴 Netcode for Multiplayer Games
🔴 IDFA Deprecation Product Impact
🔴 Trip Hawkins on the New High Score
🔴 LiveOps F2P Best Practices

Health is Critical to Grind | JK Vlog #2
Are you a workaholic grinder like me? Well, it finally got the best of me and totally jacked up my back and face. Health is critical! I talk about a big problem, trying to fix my health, and the results of my plan to get better in this video.
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃
—CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney
ℹ️ How to Build the Amazon of Game Companies
🔮 Gaming Trends | A Look Ahead at 2021
🖥️ The Future of PC Gaming
🔴 Games Industry M&A
🔴 Netcode for Multiplayer Games
🔴 IDFA Deprecation Product Impact
🔴 Trip Hawkins on the New High Score
🔴 LiveOps F2P Best Practices

Bayesian Thinking for Startups with @SebPark
Today I speak to Seb Park regarding how startups should incorporate "Bayesian Thinking" into their strategic decision-making process. This means how to incorporate new information for a startup best and how to use that to gain a massive competitive advantage.
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃
—CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney
ℹ️ How to Build the Amazon of Game Companies
🔮 Gaming Trends | A Look Ahead at 2021
🖥️ The Future of PC Gaming
🔴 Games Industry M&A
🔴 Netcode for Multiplayer Games
🔴 IDFA Deprecation Product Impact
🔴 Trip Hawkins on the New High Score
🔴 LiveOps F2P Best Practices

Starting vs. The Grind | JK Vlog #1
When you're at the office super late and hella tired, you do weird shit like starting a Vlog.
I'm Joseph Kim, CEO of Lila Games and we are trying to build a mobile gaming studio out of Bangalore, India.
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃
—CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Garena Free Fire: Secrets to Success and Analyzing The Fall
Mobile free-to-play game design experts from Naavik - Thomas Baker (former lead game designer at Electronic Arts and lead on Real Racing 3) and Eva Grillova (former game designer from Wooga and SocialPoint) - have written a super in-depth analysis on Garena Free Fire.
Find out how Free Fire was able to achieve success to become the world's most downloaded shooter game of all time! Further, why has Free Fire dropped by over 30% since last year? What are the big risks and opportunities ahead for the game?
SPECIAL OFFER FROM NAAVIK:
🔥🔥🔥 Get the Garena Free Fire Pro report for FREE here: https://naavik.co/deep-dives/free-fire-world 🔥 🔥 🔥
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
OUTLINE:
0:00 Intro
2:11 Secrets to Success
7:55 SEA Organization
11:45 Localization Focus
19:00 Competitive Landscape
25:25 Revenue Decline
26:47 Monetization Scheme
34:30 Biggest Risks
47:40 Impact of Free Fire Max
52:10 Future Expectations
👇 EPISODE LINKS:
- Thomas Baker, Consulting Partner, Naavik Consulting
- Eva Grillova, Game Design Consultant, Naavik Consulting
- Naavik: https://naavik.co/
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

UA Apocalypse, Product Validation, Impact Global Recession, Employee Compensation (Philosophy #17)
We talk about a lot of hot topics people have been discussing in the games industry. Topics:
#1. The dramatic decline in user acquisition marketing - UA Apocalypse
#2. Impact of global recession
#3. Employee compensation
SUBSCRIBE TO GAMEMAKERS:
- Apple Podcast: https://apple.co/34hfOtv
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio
OUTLINE:
0:00 Intro
2:50 UA Apocalypse
16:35 Product Validation
35:10 Impact of Global Recession
1:01:10 Employee Compensation
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY