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GameMakers

GameMakers

By GameMakers

The GameMakers podcast publishes current, entertaining, and in-depth discussions on F2P game development. Topics that we cover include the business of games, F2P monetization, liveops, game design, game development processes, team structure, and more.
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How To Be A Great Games Company CEO! ft Gigi Levy-Weiss, Brian Peganoff, & Kristian Segerstale

GameMakersDec 06, 2021

00:00
58:35
Where is the games industry today? Less risk, higher cost of capital, bifurcation of winners & losers

Where is the games industry today? Less risk, higher cost of capital, bifurcation of winners & losers

Excerpt from GameMakers full interview: Pixels & Profits #1. Watch the full discussion here: https://youtu.be/2G539NGHfVI SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jun 01, 202305:21
The Rise of China: Dominant western game developers may fall to Asian competitors like HoYoverse

The Rise of China: Dominant western game developers may fall to Asian competitors like HoYoverse

Excerpt from GameMakers full interview: Pixels & Profits #1. Watch the full discussion here:    • Where is the Game...   SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney    • Economy of the Me...   ℹ️ How to Build the Amazon of Game Companies    • Building the Amaz...   🔮 Gaming Trends | A Look Ahead at 2021    • Mobile Gaming Tre...   🖥️ The Future of PC Gaming    • Future of PC Gami...   🔴 Games Industry M&A    • Games Industry M&...   🔴 Netcode for Multiplayer Games    • Netcode for Multi...   🔴 IDFA Deprecation Product Impact    • Apple IDFA Deprec...   🔴 Trip Hawkins on the New High Score    • Trip Hawkins | Th...   🔴 LiveOps F2P Best Practices    • LiveOps - F2P Sal...  

May 31, 202304:27
Why Nvidia (NVDA) stock jumped and the impact of AI to gaming | AI X Gaming!

Why Nvidia (NVDA) stock jumped and the impact of AI to gaming | AI X Gaming!

Excerpt from GameMakers full interview: Pixels & Profits #1. Watch the full discussion here: https://youtu.be/2G539NGHfVI SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

May 30, 202309:57
Where is the Game Industry Today? - M&A and Public Game Companies | Pixels & Profits #1

Where is the Game Industry Today? - M&A and Public Game Companies | Pixels & Profits #1

Like the rest of the world, the games industry has undergone many changes! The impact of the end of ZIRP, global macro trends, and the end of the age of excess leads to many changes. We discuss where we are today, the M&A outlook, and the outlook for major public game companies. M&A discussion - Scopely/Savvy - Rovio/SEGA - Activision/Microsoft Public Companies: - AI + @NVIDIA (NVDA) - Embracer (EMBRAC-B) - Ubisoft (UBSFF) - Take Two (TTWO) - EA (EA) - Unity (U) - Applovin (APP) OUTLINE: 0:00 Intro 3:19 Where are we as a games industry? 7:20 Are games recession-proof? 8:53 JK take on rise of Asia, age of efficiency 13:48 State of M&A 23:06 Rovio + @SEGA 29:08 Scopely + Savvy 32:32 Outlook on Activision acquisition by Microsoft 37:33 AI x Nvidia 47:35 Large vector to small vector game development 50:59 Embracer 52:50 Speculation on lost $2B deal by Embracer 54:50 Ubisoft 59:43 Take-Two 1:06:49 Unity 1:13:25EA 1:16:48 Applovin 👇 EPISODE LINKS: - Matthew Kanterman: https://www.linkedin.com/in/matthew-k... - Joseph Kim: https://www.linkedin.com/in/jokim/ - Brian Peganoff: https://www.linkedin.com/in/brian-peg... 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/

May 29, 202301:27:06
Mobile Growth: IDFA Deprecation Scapegoat or Reality?

Mobile Growth: IDFA Deprecation Scapegoat or Reality?

Let's be real. Everyone is blaming IDFA! Listen to the top 3 reasons why any game failed over the past 6 months; it's always IDFA. How real is this? There is a narrative today that IDFA deprecation has destroyed mobile marketing growth and made new game launches dramatically more difficult to even impossible. The counter-narrative more often whispered in private conversations, is that the scapegoating of IDFA is false. Bad games, bad forecasts, and fundamental team problems are more to blame than IDFA. What's the truth? Find out now by tuning into this podcast! OUTLINE: 0:00 Intro 1:05 The real impact of IDFA deprecation 8:47 Approaches to solving IDFA deprecation 16:18 Quantifying impact of IDFA deprecation by genre 21:48 Aren't we just all back to normal? 25:08 Has IDFA deprecation driven M&A activity? 29:08 Impact on UA teams from IDFA deprecation: big losses 36:13 Apple iOS vs. Google Play for UA 39:15 Operational changes to UA 41:01 The biggest future trends to watch for 👇 EPISODE LINKS: - Eran Friedman, CTO at Singular: https://www.linkedin.com/in/eranfried... - Levi Matkins, CEO at LifeStreet: https://www.linkedin.com/in/lmatkins/ - Warren Woodward, CGO at Upptic: https://www.linkedin.com/in/warrendwo... SUBSCRIBE TO GAMEMAKERS: - Newsletter: https://gamemakers.substack.com/ 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney    • Economy of the Me...   ℹ️ How to Build the Amazon of Game Companies    • Building the Amaz...   🔮 Gaming Trends | A Look Ahead at 2021    • Mobile Gaming Tre...   🖥️ The Future of PC Gaming    • Future of PC Gami...   🔴 Games Industry M&A    • Games Industry M&...   🔴 Netcode for Multiplayer Games    • Netcode for Multi...   🔴 IDFA Deprecation Product Impact    • Apple IDFA Deprec...   🔴 Trip Hawkins on the New High Score    • Trip Hawkins | Th...   🔴 LiveOps F2P Best Practices    • LiveOps - F2P Sal...  Chapters

May 23, 202348:35
Diversity in a Changing World | Sarah Thomson Shares Her Experience

Diversity in a Changing World | Sarah Thomson Shares Her Experience

Sarah Thomson is a long-time games industry veteran, having had an extremely successful career in business development at companies like IUGO, Gree, Sony (PlayStation), Google, and most recently at Bad Robot Games. We discuss her experience and thoughts on female diversity in the gaming industry. Get ready for a real discussion where we try to address topics more meaningfully. OUTLINE: 0:00 Intro 1:30 How should women be treated in the workplace, if differently from men? 6:45 JK's experience with diversity in India 9:41 Male-to-male vs. male-to-female engagement 14:50 Importance of being open on both sides | Focus on intent, understand emotions 27:30 How to give feedback when bias occurs? 31:17 Risks of giving feedback and retaliation? 36:50 Why is the games industry so male-dominated? 41:14 Benefits of different perspectives and female diversity 48:45 How to encourage diversity? 53:23 Diversity in startups vs. large organizations | Is JK copping out on diversity? 59:37 Is diversity vs. efficiency a false trade-off? The impact of macroeconomy on diversity 1:05:36 Contacting Sarah/final message from Sarah 👇 EPISODE LINKS: • Sarah Thomson LinkedIn: https://www.linkedin.com/in/sarahthomson/ • Iron Galaxy Studios: https://irongalaxystudios.com/ • Bad Robot Games: https://www.badrobotgames.com/ SUBSCRIBE TO GAMEMAKERS: - Apple Podcast: https://apple.co/34hfOtv - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ - Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃 —CONNECT WITH ME! — • MY INSTAGRAM → @jokim1 • TWITTER → @jokim1 • LINKEDIN → https://www.linkedin.com/in/jokim/ — POPULAR CONTENT — 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

May 15, 202301:07:27
JK Vlog #7: Adversity, Focus on Can Do!

JK Vlog #7: Adversity, Focus on Can Do!

I'm back after a few months. Here are some recent thoughts on dealing with adversity that has come up this year. I really thought 2023 was gonna be easy! Lol. FORTUNATELY, I'm still struggling with challenges which is making me a better person. As my wife recently told me: "Don't focus on what we can't do or can't have, let's focus on what we can do." LFG everybody. Hope you're all killing it!

Apr 02, 202307:00
Hypernova: Facing Adversity and Building the GTA for India!

Hypernova: Facing Adversity and Building the GTA for India!

Mayur Bhimjiyani is the CEO and co-founder of Hypernova, an India-based F2P games studio building a GTA-like game focusing on the Indian market. Mayur speaks about his background, the history behind Hypernova, and why they are building Mayanagari, a game Mayur hopes to become as successful as GTA. OUTLINE: 0:00 Intro 1:02 Why do so many Indian game devs call Hypernova the most exciting game studio in India? 4:45 Why build Mayanagari - the GTA for India? 16:33 The history behind Hypernova 22:07 Mayanagari stage and launch plans 26:10 Mayanagari monetization model 33:30 The evolution of the India games industry- RPGs 35:38 New game dev vs. liveops in India (Zynga vs. Hypernova) 40:07 Positive areas and areas of improvement for new game dev in India 44:30 What do you look forward to from India game dev market? 45:20 How to contact Mayur or find out more about Mayanagari?

Mar 27, 202346:28
Sequoia Capital India on Investing in Indian Gaming Market

Sequoia Capital India on Investing in Indian Gaming Market

OUTLINE: 0:00 Sequoia Capital India introduction 0:49 Intro to Shailesh Lakhani and Prachi Pawar 3:29 Type of investments and founders they seek 4:36 Surge pre-Series A program 5:30 Specific opportunities and trends in India 9:04 Gaming opportunity in India 13:51 Specific gaming investment opportunities they seek 14:59 Why did Sequoia India invest in Lila Games? 16:30 Current investment environment, macro factors 19:19 Advice to founders based on current trends 21:10 Outlook on Web3 22:51 Advice to founders who would pitch Sequoia India SUBSCRIBE TO GAMEMAKERS: - Apple Podcast: https://apple.co/34hfOtv - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ - Don't miss an episode on Youtube:    / gamemakersstudio   👇 EPISODE LINKS: - Sequoia Capital India Website: https://www.sequoiacap.com/india/ - Shailesh Lakhani: https://www.linkedin.com/in/shailesh-... - Prachi Pawar: https://www.linkedin.com/in/prachi-pa...

Mar 21, 202324:59
F2P Game Startups: Keep Going or Tap Out? ft. Michael Martinez (CEO of FunCraft)

F2P Game Startups: Keep Going or Tap Out? ft. Michael Martinez (CEO of FunCraft)

OUTLINE:

0:00 Intro 

0:33 The "brutal" game dev environment  

2:11 Current market environment vs. before 

3:50 More about Funcraft and the business situation 

8:15 Funcraft's biggest challenge 

9:40 How do you determine what game to make? 

11:52 Biggest lessons and challenges of startups vs. big companies to achieve success 

14:54 Challenge of new game dev from big companies 

17:20 Lessons for mobile gaming startups in current market environment 

19:50 Focus vs. "don't bet the farm" 

22:12 Keep going or do you tap out? When to pivot or quit? 

26:55 The benefit of just being alive 

28:20 Current primary challenges 

31:45 Thoughts around selling your company  

34:10 Advice to new entrepreneurs in F2P gaming 

36:30 Thoughts on current marketing challenges 

39:40 Future trends and opportunities 

41:50 Final thoughts on state of market and overall market outlook 

43:05 How to reach Michael

👇 EPISODE LINKS:

- Michael Martinez, CEO of Funcraft: https://www.linkedin.com/in/martinezmichaelj/

- FunCraft: https://www.funcraft.com/

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Mar 17, 202344:11
Debate: Is Blizzard Stack Ranking Evil?

Debate: Is Blizzard Stack Ranking Evil?

OUTLINE:

0:00 Bloomberg article on stack ranking at Blizzard

1:01 Introduct to speakers: Matthew Kanterman, Drew Levin, and Brett Nowak

1:48 High level thoughts on stack ranking as a practice

5:33 Stack ranking poll results - Majority are against

7:30 JK hypothetical situations to use stack ranking

25:40 Character vs. cruelty in stack ranking during recruiting

36:30 Management rationale behind stack ranking

39:27 Should the Blizzard manager have been fired?

47:10 Stack ranking ties to capability of management layer

50:45 Stack ranking for performance evaluation

1:07:10 Why employees should get close to company value creation to avoid layoffs

1:08:40 JK's crazy stack ranking performance evaluation idea - investing virtual $ in co-workers

1:26:40 Final thoughts on getting canceled

👇 EPISODE LINKS:

- Matthew's reference to The Office Clip: https://www.youtube.com/watch?v=3wqQXu13tLA

- Matthew Kanterman, Director of Research at Roundhill Investments: https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/

- Drew Levin, Director of Product at Riot Games: https://www.linkedin.com/in/drew-levin-7a225626/

- Brett Nowak, CEO at Liquid & Grit: https://www.linkedin.com/in/brett-nowak-8920675/

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

😃 —CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER → @jokim1

• LINKEDIN → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Feb 18, 202301:28:42
Mobile Shooters: What's Next After Battle Royale? ft. Jordan Phang/Naavik (FREE REPORT!)

Mobile Shooters: What's Next After Battle Royale? ft. Jordan Phang/Naavik (FREE REPORT!)

OUTLINE:

0:00 Intro 

0:50 Jordan Phang self intro 

1:35 Mobile shooter game market size 

2:53 Competitive concentration in mobile shooter and Asia

 4:25 Success in China 

5:40 US market and games to watch out for 

6:50 Adapting games for specific markets like Japan and China 

8:25 Naavik's shooter taxonomy and problems with classification 

12:52 Explanation of extraction shooter sub-genre 

14:15 Current extraction shooter games: Lost Light, Arena Breakout 

15:22 The thesis behind extraction shooter as the next big subgenre in mobile shooters 

17:18 Monetization of shooter games 

21:50 The future mobile shooter games to watch out for 

23:38 Warzone Mobile 

24:38 Players looking for something new 

27:00 Problems with Apex Legends Mobile (we recorded this in Jan 2023, before the shutdown announcement) 

28:15 Outlook for 2023: Get excited!

👇 EPISODE LINKS:

- Get the free Naavik Pro report on Mobile Shooters here: https://naavik.co/deep-dives/genre-report-shooter-preview?rq=mobile%20shooters

- Jordan Phang: https://www.linkedin.com/in/jordan-phang-8137b710/

Feb 16, 202329:32
Breaking the Meta in The Game of Life! with Moritz Baier-Lentz (Lightspeed Venture Partners)

Breaking the Meta in The Game of Life! with Moritz Baier-Lentz (Lightspeed Venture Partners)

Moritz Baier-Lentz is a partner at Lightspeed Gaming, heading up their gaming investment practice.

Today we discuss viewing life as a game and how to optimize your own goals towards life by thinking about life as a game and how to break the meta.

You won't want to miss this unique and interesting discussion, so check it out!

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

OUTLINE:

0:00 Introduction, the concept of life as a meta game

1:16 Explanation of "meta" and viewing life as a game

6:32 Moritz's background, career history

12:15 What are current metas for success in life? Breaking the meta

15:26 Breaking conventional wisdom, play as experimentation: work vs. play

23:00 Cross-combining different skills or industries to build a new meta

29:20 Approaching life as quest objectives, Moritz's framework for life

34:00 Details on Moritz's life framework

37:10 Examples of interesting life initiatives from Moritz, achievement by discipline

41:55 Using being "extreme" to accomplish goals, how to stand out

45:34 JK's weird dating example

46:45 How does someone pursue extremism?

52:30 The next chapter at Lightspeed Gaming for Moritz

55:55 What will become of Moritz's LA gaming parties?

👇 EPISODE LINKS:

- Moritz Baier-Lentz: https://www.linkedin.com/in/moritzbaierlentz/

😃 —CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER → @jokim1

• LINKEDIN → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jan 22, 202356:59
Grateful for Opportunity | JK Vlog #6

Grateful for Opportunity | JK Vlog #6

Happy Thanksgiving! 

I'm in India this year and had a Mexican burrito bowl in the office by myself. Lol.

As I sat in the office late at night, I recorded another cringe and weird video for my kids.

Too many people undervalue opportunity! I just wanted to let you know that I'm grateful this Thanksgiving for the opportunity to try to build something meaningful. It's not looking good right now, but that's what entrepreneurship is all about: how do we take a low-probability scenario and turn it into a high-probability outcome? 

LFG!

Nov 26, 202202:23
Future of eSports ft. Ilaria Caputo (EA), Hugo Tristao (Newzoo), & Matt Kanterman (Ball Metaverse)

Future of eSports ft. Ilaria Caputo (EA), Hugo Tristao (Newzoo), & Matt Kanterman (Ball Metaverse)

We deep dive on eSports. Current market and growth projections, what kinds of games do well, business model, structure, prize pools, key trends, geographic differences, and more! Join us with our esteemed group of speakers: Ilaria Caputo (EA), Matthew Kanterman (Ball Metaverse Research Partners), and Hugo Tristao (Newzoo). Speaker links below.

👇 EPISODE LINKS:

Ilaria Caputo, https://www.linkedin.com/in/ilaria-caputo/

Matthew Kanterman, https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/

Hugo Tristao, https://www.linkedin.com/in/tristaohugo/

Nov 11, 202248:54
How to Install Company Values & Culture | Philosophy Friday #21

How to Install Company Values & Culture | Philosophy Friday #21

Stoffer Touborg was a lead game designer on Eve Online at CCP, led Wild Rift at Riot, and currently acts as Executive Producer on Bitcraft Online for Clockwork Labs.  

Stoffer is one of the most thoughtful game industry executives I know, and I regularly ask Stoffer for advice on leadership, organizational principles, and recruiting.  

Today we talk about not just about coming up with a desired set of company values and culture, but how to actually implement or install these within a company.   

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Intro 

2:13 Stoffer Touborg Background 

3:07 Definition of Company Culture and Warning for New Employees 

6:06 Values vs. Culture Definition 

9:10 Employees Need to Confirm Cultural Fit, Values Need to be Good, Given Context, and Fair 

14:16 Installing Values/Culture in a Company, Communication vs. Implementation 

16:47 Values Manifestation Board 20:45 Why is Company Culture Critical? Sometimes Values Don't Matter 

25:40 How to Deal with Employee Cultural Misalignment 

31:34 Executive Accountability for Culture Mismatches 

32:15 Recruiting for Culture Fit 36:30 How to Deal with Culture Exceptions for a Specific Need - "The Dennis Rodman Rule"   

👇 EPISODE LINKS:  

Stoffer Touborg: https://www.linkedin.com/in/kristoffertouborg/

The Game Stoffer is Working on, Bitcraft Online: https://bitcraftonline.com/ 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

Oct 25, 202242:58
Stellaris Venture Partners on Game Investing in India | ft. Rahul Chowdhri

Stellaris Venture Partners on Game Investing in India | ft. Rahul Chowdhri

I speak to Rahul Chowdhri, an investor at Stellaris Venture Partners, about the venture capital market in India, the current state of investment here, and his outlook on investments in gaming in India.  

OUTLINE: 

0:00 General landscape of venture capital in India 

2:20 Specialist vs. generalist VCs, the definition of micro-VC 

3:35 Sudden investment interest in gaming in India 

4:48 Should investors invest early in gaming or wait for talent to emerge? 

5:17 Info on Stellaris and what they look for from a pitch? 

6:25 Typical funding for Seed vs. Series A in India 

7:13 Expectations for Series A 

8:09 What do you look for in an entrepreneur/CEO? 

12:11 How should entrepreneurs consider the global economy in their fundraising? 

14:36 Advice for entrepreneurs who want to pitch Stellaris   

👇 EPISODE LINKS:  

- Stellaris Venture Partners: https://www.stellarisvp.com/

- Rahul Chowdhri: https://www.linkedin.com/in/rahulchowdhri/ 

SUBSCRIBE TO GAMEMAKERS: 

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Sep 26, 202217:13
Predicting Game Success + Corporate Nonsense (Philosophy Friday #19)

Predicting Game Success + Corporate Nonsense (Philosophy Friday #19)

Predicting a game's success during concept or development is an incredibly difficult problem. What are typical ways companies, especially big companies think about and manage their green light process?  

What kinds of corporate nonsense occurs that hurts game outcomes?

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃

—CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER      → @jokim1

• LINKEDIN      → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney

https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies

https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021

https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming

https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A

https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games

https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact

https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score

https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices

https://youtu.be/tmzqqnYbjNY

Sep 09, 202201:16:11
The F2P Game Designer | ft. John Kelly Creative Director at PlaySimple

The F2P Game Designer | ft. John Kelly Creative Director at PlaySimple

Today's focus will be on the F2P game design discipline. How it’s evolved, what does it take to be successful as a game designer, the tools and practice of a F2P game designer, and where does John think the future is headed for F2P game design.

👇 EPISODE LINKS:  

- PlaySimple Games: https://playsimple.in/

- John Kelly LinkedIn: https://www.linkedin.com/in/john-kelly-99b3966/ 

SUBSCRIBE TO GAMEMAKERS: 

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio


Sep 08, 202248:21
Building a F2P Liveops Playbook | ft. The Games Consultant Matt Emery

Building a F2P Liveops Playbook | ft. The Games Consultant Matt Emery

I interview Matthew Emery aka "The Games Consultant" about what it means to build a F2P liveops "Playbook."  

Listen to this Q&A between me and Matt!  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Intro 

1:01 Matt's 19-Year Background & Current Business 

2:24 High-Level Framework for Thinking About LiveOps: How to Survive?
7:10 How to Deal With Low KPI Metrics? ROI-First Approach 

12:57 Coming Up With Improvement Initiatives 

15:39 How to Gauge Initiative Impact Through Multi-Variate/Split Testing? Stat-sig or Not? 

19:00 New Game Dev vs. Live Operated Games 

21:50 What Should a Live-ops "Playbook" Include? 

27:12 Biggest Mistakes & Learnings from Matt's Experience 

30:10 Recommendations on Critical Best Practices / High ROI Areas 

33:48 Why Aggressiveness is Critical in Multivariate Testing? 

37:38 Final Recommendations - Need to Understand UA, Why CPI Goes Up?  

👇 EPISODE LINKS:  

- Matt Emery: https://www.linkedin.com/in/matthewemery/

- IAP Merchandising Playbook #1| Special Offers that Sizzle: https://www.linkedin.com/pulse/iap-merchandising-playbook-part-1-special-offers-matthew/

- IAP Merchandising Playbook #2| Visual Hierarchy: https://www.linkedin.com/pulse/iap-merchandising-playbook-part-2-visual-hierarchy-matthew/

- IAP Merchandising Playbook #3| MVP Store Design: https://www.linkedin.com/pulse/iap-merchandising-playbook-part-3-mvp-store-design-matthew/?trackingId=vtcxmGEzQWK04H3PDuD2lw%3D%3D 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/

Sep 03, 202243:50
How to Argue Constructively (Philosophy Friday #20)

How to Argue Constructively (Philosophy Friday #20)

Drew Levin is currently Director of Product at Riot Games and before that a Director of Product Management at Zynga.  

Zynga vs. Riot: two companies with wildly different approaches to game development, decision-making, and a culture of debate and discussion. Even more, Drew worked as a political campaign manager before game development.  

I believe Drew is uniquely experienced in speaking very deeply about different cultures and approaches to having constructive debates within a corporate context.  However, more broadly, in our talk today, we discuss the following:     

- #1. The problem at many companies focused on winning vs. discussion and seeking truth     

- #2. Impact of company culture      

- #3. Specific techniques to facilitate more constructive discussions     

- #4. Ideas and ways in which we can improve discussions

👇 EPISODE LINKS:  

- Drew Levin: https://www.linkedin.com/in/drew-levin-7a225626/

- Adam Grant, "How to Argue about Abortion": https://adamgrant.bulletin.com/how-to-argue-about-abortion/

- Paul Saffo on Strong Opinions, Weakly Held: https://www.saffo.com/02008/07/26/strong-opinions-weakly-held/

- AORs by Asana: https://wavelength.asana.com/workstyle-aors/ 

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio


Sep 03, 202201:06:26
Living With Purpose | JK Vlog #5

Living With Purpose | JK Vlog #5

I talk about why I'm sacrificing so much to try and make Lila Games a successful company. Also, how much of my thinking was influenced by the Clayton Christensen essay (there's a book as well, which I haven't read yet) "How Will You Measure Your Life?"
Aug 24, 202213:12
Will Dislyte Be Lilith's Next Big Mobile Gaming Hit?

Will Dislyte Be Lilith's Next Big Mobile Gaming Hit?

Get the data and read the more in-depth take here: https://gamemakers.substack.com/p/will-dislyte-be-liliths-next-big

We talk about Lilith Games' latest mobile game: Dislyte. It's a "team battle" (game sub-genre) based mobile game that started strong but has recently slowed down. What are the chances of success?  

We bring on two experts who recently covered Dislyte 

#1. Harshal Karvande, Lead Game Designer at Rovio & Naavik Pro Contributor who wrote a deconstruction report on Dislyte and 

#2. Teemu Palomaki, Chief Game Analyst at GameRefinery who recently hosted a webinar on Dislyte. 

Finally, I asked Junde Yu from data.ai to show us the data associated with the game.  

OUTLINE: 

0:00 Intro 

1:33 Dislyte Data Report 

9:19 Performance Drivers 

21:12 IP & Other Risks  

29:02 Lilith Games Backstory  

33:24 Tech & Battle Mechanics 

38:42 PVE vs. PVP 

44:38 Longer Term Outlook 

50:00 Future Expectations   


😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/


Aug 24, 202254:03
Adversity is a Gift | JK Vlog #4
Aug 13, 202209:28
Discipline, Drive, and Details X Mental Strength | JK Vlog #3

Discipline, Drive, and Details X Mental Strength | JK Vlog #3

Oh damn, I actually made another Vlog. Well, today I talk about the importance of discipline, drive, and details in execution and achieving successful outcomes. Further, I talk about how mental strength magnifies the 3Ds and how you can train for mental strength like a muscle.

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃

—CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER      → @jokim1

• LINKEDIN      → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney

https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies

https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021

https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming

https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A

https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games

https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact

https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score

https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices

https://youtu.be/tmzqqnYbjNY


Aug 07, 202211:57
Bombay Play and Hyper Social Games ft. Mr. Oliver Jones

Bombay Play and Hyper Social Games ft. Mr. Oliver Jones

Oliver Jones is an OG game maker in India having worked at 2 of India's biggest companies like Zynga and co-founded Moonfrog (sold to Stillfront for $100M). He has now co-founded a new games studio called Bombay Play focusing on a new breed of games called "hyper social" games.   

Why did Oli come to India in the first place? How were companies like Zynga and Moonfrog like during the early days? How has the Indian game dev ecosystem evolved over the years? How and why did he found Bombay Play? And, what are hyper social games?  

Find out RIGHT NOW!

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃

—CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER      → @jokim1

• LINKEDIN      → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney

https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies

https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021

https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming

https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A

https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games

https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact

https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score

https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices

https://youtu.be/tmzqqnYbjNY

Aug 06, 202234:59
Health is Critical to Grind | JK Vlog #2

Health is Critical to Grind | JK Vlog #2

Are you a workaholic grinder like me? Well, it finally got the best of me and totally jacked up my back and face. Health is critical! I talk about a big problem, trying to fix my health, and the results of my plan to get better in this video.

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃

—CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER      → @jokim1

• LINKEDIN      → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney

https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies

https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021

https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming

https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A

https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games

https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact

https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score

https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices

https://youtu.be/tmzqqnYbjNY


Jul 27, 202211:36
Bayesian Thinking for Startups with @SebPark

Bayesian Thinking for Startups with @SebPark

Today I speak to Seb Park regarding how startups should incorporate "Bayesian Thinking" into their strategic decision-making process. This means how to incorporate new information for a startup best and how to use that to gain a massive competitive advantage.  

SUBSCRIBE TO GAMEMAKERS:

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃

—CONNECT WITH ME! —

• MY INSTAGRAM → @jokim1

• TWITTER      → @jokim1

• LINKEDIN      → https://www.linkedin.com/in/jokim/

— POPULAR CONTENT —

🤑 Economy of the Metaverse with Tim Sweeney

https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies

https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021

https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming

https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A

https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games

https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact

https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score

https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices

https://youtu.be/tmzqqnYbjNY


Jul 19, 202229:06
Starting vs. The Grind | JK Vlog #1

Starting vs. The Grind | JK Vlog #1

When you're at the office super late and hella tired, you do weird shit like starting a Vlog.  

I'm Joseph Kim, CEO of Lila Games and we are trying to build a mobile gaming studio out of Bangalore, India.  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 😃 

—CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jul 17, 202207:22
Garena Free Fire: Secrets to Success and Analyzing The Fall

Garena Free Fire: Secrets to Success and Analyzing The Fall

Mobile free-to-play game design experts from Naavik - Thomas Baker (former lead game designer at Electronic Arts and lead on Real Racing 3) and Eva Grillova (former game designer from Wooga and SocialPoint) - have written a super in-depth analysis on Garena Free Fire.  

Find out how Free Fire was able to achieve success to become the world's most downloaded shooter game of all time! Further, why has Free Fire dropped by over 30% since last year? What are the big risks and opportunities ahead for the game?  

SPECIAL OFFER FROM NAAVIK:  

🔥🔥🔥 Get the Garena Free Fire Pro report for FREE here: https://naavik.co/deep-dives/free-fire-world 🔥 🔥 🔥   

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Intro 

2:11 Secrets to Success 

7:55 SEA Organization 

11:45 Localization Focus 

19:00 Competitive Landscape 

25:25 Revenue Decline 

26:47  Monetization Scheme 

34:30 Biggest Risks 

47:40 Impact of Free Fire Max 

52:10 Future Expectations  

👇 EPISODE LINKS:  

- Thomas Baker, Consulting Partner, Naavik Consulting 

- Eva Grillova, Game Design Consultant, Naavik Consulting 

- Naavik: https://naavik.co/ 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jul 15, 202201:02:17
UA Apocalypse, Product Validation, Impact Global Recession, Employee Compensation (Philosophy #17)

UA Apocalypse, Product Validation, Impact Global Recession, Employee Compensation (Philosophy #17)

We talk about a lot of hot topics people have been discussing in the games industry.  Topics:

#1. The dramatic decline in user acquisition marketing - UA Apocalypse

#2. Impact of global recession

#3. Employee compensation

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Intro 

2:50 UA Apocalypse 

16:35 Product Validation 

35:10 Impact of Global Recession 

1:01:10 Employee Compensation  

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jul 11, 202201:12:42
Culture Communication Isn't Enough + Employee Incentive Systems (Philosophy #18)

Culture Communication Isn't Enough + Employee Incentive Systems (Philosophy #18)

Joseph Kim and Brett Nowak talk about cultural installation (not just conveying or communicating culture) and about how to create incentive systems for employees.  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Intro 

2:01 Installing Culture (Not Just Communication of Culture) 

41:45 Employee Incentive Systems  

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jul 09, 202201:05:41
Will Harbin on Lessons from Kixeye and Making a Comeback

Will Harbin on Lessons from Kixeye and Making a Comeback

Will Harbin was CEO at Kixeye during the early 2010s when the company launched some of the most innovative games to the market at that time: Desktop Tower Defense, Backyard Monsters, War Commander, and Battle Pirates. The company was poised to become the next big gaming juggernaut but did not quite make the transition to mobile.   

Today Will is making a comeback with Kixeye 2.0, his new company Global Worldwide which recently launched Kingdom Maker.  Don't miss this fascinating discussion, outlined below.  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Intro 

0:46 Will on Kixeye's Controversial Past 

3:05 Kixeye's Famous Recruitment Video 

5:50 Social vs. Transitioning to Mobile 

10:45 How Losers on Social Like Supercell Won on Mobile 

15:25 The Early Mobile F2P Market 21:40 The F2P Gaming Market Today 

24:24 "Full Economic Mastery" 

25:15 The Story of Kingdom Maker and Global Worldwide aka Kixeye 2.0 

33:20 On Kixeye Culture 38:00 Why Did Will Believe in Kingdom Maker for 6 Years? 

42:25 Product Validation Approach 46:00 On Game Publishing and Scopely 

51:10 View on Current F2P Gaming Landscape  

👇 EPISODE LINKS:  

- Will Harbin: https://www.linkedin.com/in/willharbin/ 😃 

—CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jun 29, 202255:18
Sebastian Park on why User Generated Content is the Future of Games

Sebastian Park on why User Generated Content is the Future of Games

Sebastian Park is a co-founder of the UGC publishing company Infinite Canvas and a venture partner at BITKRAFT Ventures. He was also formerly VP of eSports for the Houston Rockets and co-founded Clutch Gaming.  

Seb talks about his beliefs on why user-generated gaming is the next frontier for the games industry.  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv 

- Spotify Podcast: https://spoti.fi/3Cpyq7i 

- Newsletter: https://gamemakers.substack.com/ 

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio  

OUTLINE: 

0:00 Context and Intro to Seb Park 

3:45 Why User Generated Gaming is the Next Frontier? 

9:35 How Does UGC Manifest in Games?  

12:50 Biggest Opportunity in UGC? 

19:25 Infinite Canvas Publishing Model 

21:22 UGC Discovery 

24:35 Value Proposition of a UGC Publisher 

27:10 Examples of Good UGC Creators 

33:25 Are UGC Platforms Winner-take-all? 

👇 EPISODE LINKS:  

• Seb Park on Twitter: @SebPark 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/    

— POPULAR CONTENT 

— 🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw 

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I 

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI 

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s 

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs 

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw 

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso 

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA 

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jun 23, 202238:30
Entertainment IP in Games - The Complete Guide by 3 World-class Experts

Entertainment IP in Games - The Complete Guide by 3 World-class Experts

Three of the greatest experts on Entertainment IP in Games give perhaps the most in-depth discussion on impact, deal structure, issues, and advice.  You don't want to miss this if you have any interest of licensing IP in your game!  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 


OUTLINE: 

0:00 Intro 

1:26 Speaker Backgrounds 

14:15 Impact of IP on Games 

32:52 Fitting Gameplay and IP 

39:45 Big Problems with IP 

45:47 Licensor Objectives 

48:44 Terms & Deal Structure 

57:10 Exclusivity 

1:00:34 Other IP Considerations 

1:04:28 Licenses Gone Wrong 

1:14:05 IP vs. Integration Deals 

1:22:48 Advice to Secure Deal  


👇 SPEAKER LINKS:  

- Ames Kirshen. VP, Studio General Manager & Creative Director at Atomic Arcade: https://www.linkedin.com/in/ameskirshen/

- Pete Wanat, Chief Creative Officer at Nifty Games: https://www.linkedin.com/in/pete-wanat-468089176/

- Ed Zobrist. USC Lecturer, Former Head of Publishing at Fortnite: https://www.linkedin.com/in/edzobrist/ 


😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Jun 20, 202201:26:56
Product Manager to Founder | Akash Senapaty (From Zynga to Vah Vah)

Product Manager to Founder | Akash Senapaty (From Zynga to Vah Vah)

After a career in product management at places like Zynga Natural Motion and Digital Chocolate, Akash Senapaty founded e-learning startup Vah Vah with 3 others from Zynga India.   

What are the lessons learned? What was he able to translate from being a games PM at Zynga to entrepreneurship? What are his thoughts on the gaming companies and the opportunities in India?  

SUBSCRIBE TO GAMEMAKERS: 

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

👇 EPISODE LINKS:  

- Akash Senapaty, Co-founder at Vah Vah: https://www.linkedin.com/in/senapaty/ 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

May 01, 202232:34
Web3 Opportunities for Game Devs

Web3 Opportunities for Game Devs

We discuss the current opportunity space for traditional game developers around Web3.   

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Introduction 

1:51 Why Web3? 

6:20 What Does Web3 Mean? 

24:37 Axie Hack & Big Risks 

39:27 Emotional Web3 Devs 

46:08 Areas of Innovation 

1:00:49 Investment & Valuations  

1:06:42 Companies to Watch 

1:13:07 Community in Web3 

1:18:00 Last Word & Prediction  

🎤 SPEAKERS:  

- Jeremy Horn, VP of Innovation at FunPlus: https://www.linkedin.com/in/jeremyhorn/

- Joseph Kim, CEO of LILA Games: https://www.linkedin.com/in/jokim/

- Niko Vuori, CEO of Blockstars: https://www.linkedin.com/in/nikovuori/

- Chris Ye, CEO at UKEN Games: https://www.linkedin.com/in/cye/ 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 • TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Apr 24, 202201:21:35
We Raised a $10M Series A | Game Studio Funding Mistakes! 💰

We Raised a $10M Series A | Game Studio Funding Mistakes! 💰

We talk about game studio fundraising and specifically Series A funding - what that means - and lessons, best practices, and mistakes based on my own experience with this current financing round.  

Understand the difference between Seed and Series A.  

Make sure you don't make the same mistakes I did. Don't be a lame CEO and make sure you take funding seriously!  

SUBSCRIBE TO GAMEMAKERS: 

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

OUTLINE: 

0:00 Introduction 

1:43 Funding Environment 

13:13 What is a Series A?  

21:16 Investment Models 

34:59 Ideal Startup Profile 

44:01 Amount of Funding 

56:07 Investor Value Add 

59:16 Post vs. Pre-Money 

1:04:44 Investor Communication  

1:13:45 Having a Defined Process 

1:26:49 Biggest Mistake & Advice 

1:31:15 Wrap-Up & Contact  

👇 EPISODE LINKS:  

- Jobs at LILA Games: https://www.lilagames.com/jobs/ 💰 

LOOKING FOR FUNDING?: 

- BITKRAFT: https://www.bitkraft.vc/ (Led LILA's Seed and invested in Series A) 

- Galaxy Interactive: https://www.galaxyinteractive.io/ (invested in LILA's Seed and Series A) 

- Rainfall Ventures: https://www.rainfall.com/ (Led LILA's Series A)  

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/

Apr 18, 202201:36:41
The Rise of the Indian Gaming Market
Apr 16, 202258:40
How Companies Can Retain Employees (Philosophy Friday #16)

How Companies Can Retain Employees (Philosophy Friday #16)

How should companies think about retaining employees? 

1. How much to invest in employees when they may wind up just leaving? 

2. How to retain employees besides just wage escalation? 

3. What should the attitude of employers be regarding the loss of employees? 

4. How to think about matching competitive compensation vs. letting employees go? 

5. Thinking about redundancy or building an anti-fragile company? 

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: 

https://www.youtube.com/c/GameMakersStudio 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/   

— POPULAR CONTENT — 

🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw

ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I

🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI

🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s

🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs

🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw

🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso

🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA

🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

Apr 10, 202201:10:58
Russia Ukraine War Impact on Video Games Industry ft. Boris Kalmykov CEO Hypemasters

Russia Ukraine War Impact on Video Games Industry ft. Boris Kalmykov CEO Hypemasters

The Russia Ukraine war has had a dramatic impact on many people’s lives. Huge impact to society, to our economies, and to various industries in different ways.  

How has video game development been impacted by the war?  

Boris Kalmykov, CEO of Hypemasters is a Russian living in the UK but with most of his company formerly located in St. Petersberg. 

- How have his company and other companies with employees in Russia and Ukraine been impacted? 

- What about the impact on big companies with employees in Russia and Ukraine like Playrix and Plarium? 

- What is the impact of sanctions and how much worse can it get? 

- What is the potential for Ukrainians and Russians to work together in the future? 

- What is the outlook for Ukrainian and Russian game development companies?  

SUBSCRIBE TO GAMEMAKERS: 

- Apple Podcast: https://apple.co/34hfOtv

- Spotify Podcast: https://spoti.fi/3Cpyq7i

- Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio 

👇 EPISODE LINKS:  

Crisis Management at Hypemasters: https://medium.com/hypemasters/crisis-management-at-hypemasters-eb80518c1f74 

🤝 GOOD NEWS! LILA Games just hired our first Ukrainian, hired by our Russian Art Director. 

If you are Ukrainian or Russian apply to LILA: https://www.lilagames.com/jobs/

😃 —CONNECT WITH ME! —  •

 MY INSTAGRAM → @jokim1 

• TWITTER      → @jokim1 

• LINKEDIN      → https://www.linkedin.com/in/jokim/

Apr 08, 202245:28
How to Create a Hit Games Studio From India? | LILA Games CTO Avinash Pandey

How to Create a Hit Games Studio From India? | LILA Games CTO Avinash Pandey

Today I’m here with my co-founder and CTO of LILA Games, Avinash Pandey. 

Having a frank discussion about the games industry here in India and what it’s going to take for India to become a place where world-leading games studios emerge.  

If China and Turkey can do it, why not India?

SUBSCRIBE TO GAMEMAKERS: 

- Newsletter: https://gamemakers.substack.com/ 

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Mar 27, 202226:08
Marketing Analysis: Garena Free Fire Max and PUBG New State! Ft. Matej Lancaric & Nebo Radovic

Marketing Analysis: Garena Free Fire Max and PUBG New State! Ft. Matej Lancaric & Nebo Radovic

We breakdown the mobile marketing activities of both Garena Free Fire Max and PUBG: New State, comparing and contrasting the user acquisition initiatives deployed in both games.   

We first start with a high-level overview of the top 3 mobile shooter games: PUBG Mobile, Call of Duty Mobile, and Garena Free Fire.  

Joining to review, discuss, and add meaningful insights to the presentation from SocialPeta we have 2 of the best mobile marketers in the world.  

SPEAKERS: 

- Matej Lancaric, current UA consultant but formerly from SuperScale and a bunch of other companies, has launched a ton of mobile games throughout his career 

- Nebo Radovic,  formerly from a bunch of really great game companies that did mobile marketing but currently at Zynga  

Note: SocialPeta examined the UA activity in both games and they created the report covered in the video.  

👇 EPISODE LINKS:  

- SocialPeta: https://socialpeta.com/

- Matej: https://www.linkedin.com/in/matejlancaric/

- Nebo: https://www.linkedin.com/in/nebojsaradovic/ SUBSCRIBE TO GAMEMAKERS: 

Newsletter: https://gamemakers.substack.com/

- Don't miss an episode on Youtube: https://www.youtube.com/c/GameMakersStudio

Mar 19, 202201:05:32
Philosophy Friday #14: Most Critical Product Manager Skills vs. Personality
Mar 11, 202252:08
Game Industry M&A in 2022 and Beyond! Miniclip, Drake Star Partners, & FunPlus Weigh In

Game Industry M&A in 2022 and Beyond! Miniclip, Drake Star Partners, & FunPlus Weigh In

We discuss the current state of mergers & acquisitions in the games industry.  

Topics: 

0:00 Introduction 

4:13 Activision to Microsoft 

12:16 Zynga to Take-Two 

25:30 Current M&A Landscape 

39:25 Potential Targets 

48:17 Playtika Acquisition 

51:52 Carve-Out Opportunities 

1:01:03 Predictions  

Speakers: 

- Saad Choudri, CEO at Miniclip 

- Michael Metzger, Partner at Drake Star Partners 

- Chris Petrovic, Chief Business Officer at FunPlus  

👇 CHECK IT OUT  

Newsletter: https://gamemakers.substack.com/

GameMakers Podcast: https://anchor.fm/gamemakers 

😃 —CONNECT WITH ME! —  

• MY INSTAGRAM → @jokim1 

• TWITTER → @jokim1 

• LINKEDIN → https://www.linkedin.com/in/jokim/

Mar 08, 202201:07:00
Structured Mobile Marketing | The Ad Concept Model (Zynga + Consumer Acquisition)
Mar 02, 202238:48
Philosophy #12: On Employee Motivation

Philosophy #12: On Employee Motivation

A deep discussion on how we think about employee motivation to work. How should we think about it?   

We cover topics such as key factors that contribute to higher motivation, the importance of desperation, how it's important to help some employees tie potential outcomes to the work they do, and the importance of creating the right incentive systems to align work motivation.  

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Jan 24, 202252:49
GameMakers 2021 Drunk Game Awards Show: Best and Worst of 2021

GameMakers 2021 Drunk Game Awards Show: Best and Worst of 2021

We discuss the best and worst of game dev in 2021.  

Our awards crew:  

Javier Barnes, Lead Game Designer at King 

Josh Burns, Founder at DigitalDevConnect 

Shannon Chang, Head of Operations at Trading.TV 

Niklas Herriger, Executive Coach at 8 Bit Coaching 

Matthew Kanterman, CFA, Senior Equity Research Analyst at Bloomberg LP 

Eric Kress, Principal at Gossamer Consulting Group, LLC K

en Landen, Lead Product Manager at Scopely 

Brian Peganoff, Ex. Senior Director, Corporate Development & Strategy at Glu Mobile  

AWARDS CATEGORIES:  

Biggest winner: Which games industry company was the biggest winner in 2021?  

Biggest loser: Which games industry company was the biggest loser in 2021?  

Best Game (HD or mobile)  

Worst Game (HD or mobile)  

Biggest Surprise   

Biggest Comeback  

Biggest Missed Opportunity  

Biggest News  

Game or Big Game Update You're Most Looking Forward To

Jan 16, 202201:41:13
Philosophy #11: 2021 Review | Key Trends & Lessons Learned
Dec 31, 202101:01:24
Philosophy #10: Recruiting Like A Pro | Games Industry
Dec 25, 202101:41:18
Philosophy #9: Bill Walsh | Don't Make Enemies
Dec 17, 202154:51
What Makes A Great Tech Lead or CTO ft. Niklas Herriger, Tommy Krul, and Avinash Pandey
Dec 13, 202101:17:09
Philosophy #6: The Future of Work: Remote vs. Office | The Debate!
Dec 12, 202101:12:28
How To Be A Great Games Company CEO! ft Gigi Levy-Weiss, Brian Peganoff, & Kristian Segerstale
Dec 06, 202158:35
Philosophy #8:  How to Make Difficult Decisions!
Dec 03, 202101:07:51
How To Fix Axie Infinity | Sustainability & Future of Sky Mavis

How To Fix Axie Infinity | Sustainability & Future of Sky Mavis

We discuss the sustainability and economy behind the massive hit blockchain game Axie Infinity. Naavik has released a research report breaking down the economy and sustainability of the game (check out the link to the report below).   

Axie seems to have reached an inflection point in which the game may no longer be sustainable.  

Find out more about Axie, its economy, Sky Mavis and how they monetize Axie, and the potential future and sustainability of both Axie and Sky Mavis.  Btw, it's easy to cast stones, so we also take an optimistic look and discuss the potential solutions and upside of Axie and Sky Mavis.  

Check out this deep and very educational discussion now!  

LINKS: 

- Master the Meta newsletter: https://naavik.co/themetas

- Naavik Premium Research: https://naavik.co/premium

- Axie Infinity: Infinite Opportunity or Infinite Peril research report: https://naavik.co/business-breakdowns/axie-infinity 

PROMOTION:  

Check out the Naavik premium research service for games: https://naavik.co/premium

Use promo code NAAVIKGAMEMAKERS for a 10% discount off of the first 12 months of the subscription!

Dec 02, 202101:26:59
Games Industry in "Crisis": Biggest Risk & Opportunity in 2022 and Beyond!

Games Industry in "Crisis": Biggest Risk & Opportunity in 2022 and Beyond!

We brought together a number of experts from across the gaming ecosystem to have a casual but deep and informed discussion about the future of mobile gaming.  

In particular, what are key opportunities game developers should be aware of and what are the potential risks as we move into 2022 and beyond.  

SPEAKERS: 

- Nadav Ashkenazy, SVP Publishing Solutions, IronSource: https://www.linkedin.com/in/nadav-ashkenazy-34083aba/

- Ron Rejwan, Co-founder/CEO of new gaming startup Sneaky Panda, Former Co-founder/CTO of Jelly Button the makers of Pirate Kings: https://www.linkedin.com/in/ron-rejwan-1124013/

- Lexi Sydow, Head of Insights, App Annie: https://www.linkedin.com/in/lexisydow/ 

0:00 Intro 

1:40 Biggest Impact Change 

9:19 Mid/Hardcore Insurgency 

16:40 Services Drive Growth 

27:24 Social Multiplayer Crypto 

39:20 Metaverse  

49:37 Data Wars 

58:34 Chasing Quick Money 

1:05:50 Global Financial Crisis 

1:12:46 User Acquisition Costs  

1:18:21 Final Words  

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Nov 29, 202101:21:54
Philosophy #7: PM Planning & Prioritization in the Games Industry

Philosophy #7: PM Planning & Prioritization in the Games Industry

What kinds of planning do product managers do in game development? 

We discuss the kinds of planning in concept/pre-production, production, and in live ops.   

What kinds of revenue forecasting and analysis should you do?   

How to plan for big innovations vs. incremental liveops beats?  

GUEST: 

- Adam Telfer, Senior Director of Product - Head of Central Product at WB Games: https://www.linkedin.com/in/adamtelfer/ 

HOSTS: 

- Joseph Kim, CEO at LILA Games: https://www.linkedin.com/in/jokim/

- Brett Nowak, CEO at Liquid & Grit: https://www.linkedin.com/in/brett-nowak-8920675/ 

👇 CHECK IT OUT  

GameMakers Newsletter: https://gamemakers.substack.com/

Nov 26, 202101:19:19
The Future of Apple App Store Economics

The Future of Apple App Store Economics

So today there are a lot of complaints about whether a 30% Apple or Google app store fee is fair. And even further, whether there should be competition and the ability to have an open ecosystem for alternative payments or even app stores.  

We have on with us today some folks who will talk about both the current situation behind App Store fees and speculate on where this is all potentially heading as well.  

SPEAKERS:  

- Chris Hewish, President of Xsolla. The company has solutions against alternative payments and payment solutions both on Web and for PC, but also increasingly with a focus on mobile.  https://www.linkedin.com/in/chrishewish/ 

- Matthew Kanterman, Senior Equity Research Analyst at Bloomberg Intelligence. Matthew in particular has a specific focus on gaming, Asia, mobile, and metaverse. https://www.linkedin.com/in/matthew-kanterman-cfa-b6345133/ 

- Brett Nowak, CEO of Liquid & Grit. Brett also coincidentally co-hosts a podcast series with me called Philosophy Friday.  https://www.linkedin.com/in/brett-nowak-8920675/ 

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Nov 19, 202145:06
Philosophy #5: Employee Feedback and Performance Reviews May Be Your Biggest Challenge at Work
Nov 02, 202101:05:40
Philosophy #4: Get Offa Me With Your Work Life Balance, Work Life Integration FTW!
Oct 24, 202101:14:15
Future of Mobile Ad Revenue | 2022+ and 2021 Retro

Future of Mobile Ad Revenue | 2022+ and 2021 Retro

We discuss mobile ad revenue and monetization going into 2022 and beyond.   

We initially talked about mobile ad revenue back in January and got a lot of great feedback. Check out the original video we did back in January:

- Mobile Ad Revenue in 2021   

So, what happened in 2021? 

Why didn't CPMs collapse and what are we seeing now? 

How did the market play out from our expectations back then going into IDFA to what actually happened?  

Content Overview: 

0:00 Intro 

1:06 CPMs & Ad Rev 

12:54 Contextual Ads 

15:00 Programmatic 

18:39 Genre + Hypercasual 

23:31 Operational Changes 

27:35 Data Transparency 

36:00 Data Wars of 2021 

52:19 Role of Admon Team 

56:38 Data Strategy Role   

59:55 Winners & Losers 

1:05:37 Industry Implications 

1:09:54 Predictions  

Speakers: 

- Josh Chandley, COO of WildCard Games

- Sofia Gilyazova, Head of Ad Monetization, SocialPoint (TakeTwo's Mobile Games Division)

- Offer Yehudai, Chief Marketing Officer, Digital Turbine/Fyber   

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Oct 18, 202101:15:52
Philosophy #3: Zero to One vs. 1 to N Product Managers
Oct 18, 202155:54
Philosophy #2: Data Ethics in Gaming ft. Lars Doucet

Philosophy #2: Data Ethics in Gaming ft. Lars Doucet

Today we discuss Data Usage & Ethics in Gaming.  

It’s not just about what are acceptable practices when it comes to market intelligence, there’s a bigger picture around data that impacts privacy at the device level with Apple and Google impacting IDFA, and even further with the data by companies that may be in competitive situations to their customers. Note that it was just announced that Applovin has just acquired MoPub for example.  

Regular Hosts: 

- Joseph Kim, CEO of LILA Games: https://www.linkedin.com/in/jokim/

- Brett Nowak, CEO of Liquid & Grit: https://www.linkedin.com/in/brett-nowak-8920675/ 

Guest: 

- Lars Doucet, President of Level Up Labs. Twitter: @larsiusprime, Blog: https://www.fortressofdoors.com/ 

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Oct 16, 202101:02:12
The Future of Blockchain Gaming (Chong Ahn, Brian Peganoff, Mitch Zamara)

The Future of Blockchain Gaming (Chong Ahn, Brian Peganoff, Mitch Zamara)

We discuss the future outlook and potential emerging opportunities for blockchain gaming.  

Who better to discuss than:  

1. Chong Ahn, VP of Product at Mythical Games (Blankos Block Party) 

2. Brian Peganoff, Ex-Senior Dir of Corporate Development & Strategy at Glu Mobile 

3. Mitch Zamara, Lead Designer, Million on Mars  

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Oct 04, 202153:23
Philosophy #1: How to Be a Great Product Manager
Oct 03, 202101:18:26
Moonton's Mobile Legends: Bang Bang Secrets to Success! With Chief Designer Skyhook
Oct 02, 202108:33
Key Challenges for Blockchain Gaming ft. Lars Doucet
Sep 30, 202127:56
Key Technology Challenges in Mobile F2P Games | Epic Tech Evangelist Arvind Neelakantan
Sep 29, 202139:49
IndiaF2P: What Global Strategics Are Looking for From Indian Game Companies

IndiaF2P: What Global Strategics Are Looking for From Indian Game Companies

Deep discussion on what global strategic game publishers like Stillfront, SEGA, and Scopely look for when expanding into India from a development or market perspective.  

Moderator:     

- Justin Keeling, General Partner, Lumikai Fund  

Speakers:     

- Alexis Bonte, Group COO, Stillfront Group    

- Saito Go, Executive Officer & Head of Japan Asia Publishing, SEGA Corporation    

- Justin Scarpone, SVP & GM Asia, Scopely  

Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Sep 28, 202101:09:11
IndiaF2P: How To Build A Successful Career in F2P Games
Sep 28, 202147:19
Doing the Work For a Top Grossing Game | Game Design by Paul Leydon
Sep 24, 202150:53
IndiaF2P: How India Becomes A World Leader in Games

IndiaF2P: How India Becomes A World Leader in Games

In this conversation, we have some of India’s top game industry leaders.   

Speakers: 

#1. Manish Agarwal, CEO of Nazara

#2. Amit Hardi, CEO of Nukebox

#3. Salone Sehgal, Genera. Partner at Lumikai

#4. Anuj Tandon, Head of Corp Dev India & MENA at Krafton

The focus of the conversation is oriented around India as a game development ecosystem. We talk about What’s keeping India from becoming the next China or Turkey, what are the strengths of the Indian game dev scene, and how do we accelerate the local Indian gaming market.  This was the first of 5 sessions from the India F2P gaming conference. Be sure to check this out as well as some of the other sessions.   

Moderator: 

- Joseph Kim, CEO of LILA Games 

And you can always read about it in the GameMakers newsletter and get alerted to new events in the future: https://gamemakers.substack.com/

Sep 09, 202148:22
Is the future of games Instant? (Lars Doucet, Emily Greer)

Is the future of games Instant? (Lars Doucet, Emily Greer)

We talk about the history and future opportunities for Instant Games. Joining us is Lars Doucet who wrote about this in his blog post (linked below) and Emily Greer, who as the former founder and CEO of Kongregate, has a strong perspective on this.  

LINKS: 

- Jon Lai, a16z partner, tweet on Instant Games: https://twitter.com/Tocelot/status/1404914355670437889

- Lars Blog Post "The Future of Games is an Instant Flash to the past": https://www.fortressofdoors.com/the-future-of-games-is-an-instant-flash-to-the-past/ 

- Read about it in the GameMakers newsletter: https://gamemakers.substack.com/

Speakers:

- Lars Doucet, President of Level Up Labs: https://twitter.com/larsiusprime

- Emily Greer, CEO of Double Loop Games: https://www.linkedin.com/in/emilygreer/

Moderator:

- Joseph Kim, CEO of LILA Games: https://www.linkedin.com/in/jokim/

Sep 01, 202101:22:02
IDFA Loss: Real Data & Real Talk

IDFA Loss: Real Data & Real Talk

We talk about real-world data and the implications of IDFA deprecation.

Now there has been a lot of VERY BAD information being published on this topic. So today we have with us 3 real-world practitioners and some real data about what’s actually happening.

More specifically we will discuss:

#1. Real world data and impact of IDFA Deprecation

#2. Specific changes to how we do UA and Marketing based on the effects of IDFA Deprecation

#3. Implications to product and monetization design

#4. Who are likely winners & losers from these changes?

SPEAKERS:

1. Brian Bowman, CEO of Consumer Acquisition:

2. Matej Lancaric, Independent UA & Marketing Consultant:

3. Warren Woodward, Co-founder and Chief Growth Officer at Upptic

Overview: 

0:00 Intro 

2:15 Games Impact: Real Data 

12:02 Winners, Models, Supercell 

16:47 Algo Instability, Lookalikes  

20:43 Google Performance 

23:35 Unity Perf Explained 

26:20 ROAS Loss 

30:05 Specific Marketing Changes 

36:43 SKAdnetwork Conversion Value 

43:17 Creative Testing on iOS 

44:43 Reactivation Campaigns  

46:13 Strategic Maneuvering 

48:56 CPG Marketing 

53:20 Product Implications 

56:42 Winners & Losers

Aug 15, 202101:02:36
Social Casino Outlook with SciPlay's Joe Byrne

Social Casino Outlook with SciPlay's Joe Byrne

Read about it in the GameMakers newsletter!

Conversation with Joe Byrne Director of Business Development and Strategy at SciPlay one of the world’s biggest and most successful social casino game companies.

Topics:

#1. How do the most sophisticated game companies use market intelligence data to inform their product strategy?

#2. How given new changes because of IDFA deprecation for example would create new requirements for the kinds of insights from the data that we look for? 

#3. Strategic insights on how the social casino genre is evolving and new trends for that genre.  

This conversation was facilitated in partnership with AppAnnie who is currently rolling out an update to their gaming taxonomy. Thanks App Annie!  

Speaker:

    - Joe Byrne, Director of Business Development and Strategy at SciPlay

Aug 12, 202112:21
Tech Infrastructure for Competitive PVP Games
Jul 28, 202156:07
Team vs. Family DEBATE: We Are "Not a Family" 🖕
Jul 20, 202101:23:29
GameBiz #3 Game Company Growth Strategies ft Chris Petrovic and Eric Kress
Jul 13, 202149:01
GameBiz #2: Talking Strategy & Synergy with STILLFRONT! ft. Alexis Bonte, Nadir Khan, Tobias Kringe
Jul 08, 202157:38
GameBiz #1: Game Industry M&A (March 2021) ft. Chris Petrovic & Eric Kress

GameBiz #1: Game Industry M&A (March 2021) ft. Chris Petrovic & Eric Kress

Speakers:

    - Joseph Kim. CEO, LILA Games 

   - Eric Kress. Principal, Gossamer

   - Chris Petrovic. CBO, FunPlus (former SVP & Head of Corporate Strategy, M&A and Business Development at Zynga) 

Content Overview:

1:15 Intro / Context  4:15 EA's Acquisition of Glu  11:16 Glu Reorganization 15:30 Zynga + AdTech 25:35 Industry Consolidation 38:40 Best M&A Targets 44:15 Smaller M&A Targets  50:00 Final Words
Jul 07, 202153:15
Integrating Crypto and Metaverse in Games | Michael Wagner CEO of Star Atlas
Jun 21, 202133:05
4 Game Company Growth Paradigms: Zynga, Applovin, Skillz, and Jam City
Jun 20, 202140:23
MetaHuman Creator | Epic's Road to the Metaverse ft. Arvind Neelakanan (Epic Tech Evangelist)
Jun 14, 202122:43
Data Infrastructure for Live Games ft. Andre Cohen (Tilting Point), Gaurav Gupta (Lightspeed VP), and Oliver Loffler (Fmr KOLIBRI)
Jun 09, 202149:39
The Warning | Game Companies Face Structural Transition in 2021

The Warning | Game Companies Face Structural Transition in 2021

Sign up for the newsletter everybody: https://gamemakers.substack.com/

JK talks about 5 big changes that will potentially cause huge structural shifts in the games industry all coming to a head in 2021:

#1. Post-COVID Renormalization

#2. Lack of M&A Targets for Growth

#3. Impact of IDFA Deprecation

#4. Game Studio + Ad-Tech Vertical Integration

#5. The Rise of China


RELATED LINKS:

- Game Biz #1: Chris Petrovic, Eric Kress, and I talk M&A in 2021

- Mobile Ad Revenue in 2021+: With Josh Chandley (Wild Card Games), Sofia Gilyazova (Social Point), and Offer Yehudai (Fyber)

- Modifying Payment Behavior in Games: Clash of Clans: Bigger, Better, Battle Pass by Eino Joas



Jun 08, 202127:27
Game Development Best Practices | Chris Cobb (Pragma Platform), Noemi Rouleau (Square Enix), Xiang Shen (Century Games)

Game Development Best Practices | Chris Cobb (Pragma Platform), Noemi Rouleau (Square Enix), Xiang Shen (Century Games)

We talk about game development methodologies and best practices with how to structure and execute game development.   

SPEAKERS:  

   - Chris Cobb, co-founder and CTO of Pragma Platform, who also formerly worked as an engineering lead at Riot Games, and held software development roles at both Popcap and Microsoft.  

   - Noemi Rouleau, Associate Producer at Square Enix Montreal. Noemi also worked in production at Ubisoft on games like RainbowSix Siege , For honor, and Assassin’s Creed Origins  

   - Xiang Shen, CTO at Century Games. Century is a multi-billion revenue Beijing-based games developer and publisher. Xiang also formerly founded mobile games studio Outact, and was formerly a technical director at Roblox, and worked in software engineering at Tencent, EA, and Ubisoft.    

TOPICS: 

0:00 Intro 

1:18 Team Structure 

9:00 Dev Team Roles 

20:40 Game Dev Phases 

36:18 Engineering Practices (CI, Code Review, Coding Standards) 

50:27 Dev Methodology 

1:03:18 Sprint Estimates  

1:14:10 Final Message

Jun 03, 202101:16:24
Self Actualization Through Video Games | Shahar Sorek CMO of Overwolf

Self Actualization Through Video Games | Shahar Sorek CMO of Overwolf

Today we speak to Shahar Sorek to answer a core and fundamental question behind video games. We will discuss the question: Why do people play video games?

JK discusses how Shahar's concepts are very similar to the Japanese game design concepts around "user needs": basically that players will play games to fulfill some latent psychological need or desire manifested through playing games.



May 28, 202140:35
Tom Kalinske | The King of Brands (From Flintstone Vitamins, Barbie, Hotwheels, He-man, and SEGA)

Tom Kalinske | The King of Brands (From Flintstone Vitamins, Barbie, Hotwheels, He-man, and SEGA)

Tom Kalinske has had a career as the King of Brands.

Tom first became well known for marketing Flintstone vitamins and then reviving Barbie and Hot Wheels at Mattel and then Launching Masters of the Universe.

In the games industry and perhaps most famously Tom’s efforts to turn around SEGA of America were chronicled in the book and recent CBS documentary Console Wars.

Tom famously turned around the SEGA console business growing SEGA of America from $72M to more than $1.5B in revenue.

Learn the lessons of how Tom revitalized the old, and created new massive hit brands. 

Dec 04, 202040:11
Riz Virk | US-China App Wars, Life is a Video Game, Game Start-up Lessons

Riz Virk | US-China App Wars, Life is a Video Game, Game Start-up Lessons

Riz Virk is Executive Director of Play Labs @MIT.

Prior to that Riz has had a very successful entrepreneurial career as part of the founding team of TapJoy and CEO and co-founder of GameView Studios (makers of TapFish) that was sold to DeNA.

More recently in addition to his work at MIT Riz has written three books:

#1. Treasure Hunt: Follow Your Inner Clues to Find True Success

#2. Startup Myths and Models: What you Won’t Learn in Business school

#3. An MIT computer scientist shows why AI, Quantum Physics and Eastern Mystics all agree we are in a video game

In addition to his books, Riz writes articles including most recently a piece for NBC News titled “Trump uses TikTok and WeChat to challenge China. Welcome to a new conflict: The app wars.”

In this far ranging discussion we talk about App Wars, why Riz believes we live in a simulation/video game, and critical start-up lessons and how they can apply to game start-ups today.

Nov 26, 202058:55
Gaming Trends | A Look Ahead to 2021 (SensorTower's Randy Nelson Interviews JK)

Gaming Trends | A Look Ahead to 2021 (SensorTower's Randy Nelson Interviews JK)

In today’s episode, Randy Nelson from Sensor Tower interviews me (Joseph Kim) about gaming trends in 2020 and potential impacts for the future including 2021 specifically.

In this discussion we talk about not only the defining trends of 2020 and what will be the longer term impacts from 2020 into 2021 and beyond but in addition:

The nature of the firm Building not only product, but also organizational advantage How to think about and build structural advantage How we view India from the perspective of LILA Games Release schedules Remote work How to think about Multiplayer games How to pick game markets and knowing a secret Impact of gaming on kids and future opportunity Changes to game studios in 2021 including the adoption of better scenario analysis and building framework to deal with unexpected events, and a potential rationalization of the market Trends to midcore games Game communities and influencers Facebook gaming

So a SUPER wide ranging conversation... don't miss it!

Nov 26, 202043:56
LILA #2: Why Did We Start LILA Games?

LILA #2: Why Did We Start LILA Games?

In this episode Joseph Kim, Paul Leydon, and Avinash Pandey the three co-founders of LILA Games talk about each of their personal reasons for wanting to create the new company.

Nov 26, 202023:36
LILA #1: JK Gets Fired! What's Next?
Nov 26, 202052:34
Intro to the GameMakers Podcast
Nov 24, 202002:46