Our first guest on the podcast was downright incredible - from agricultural commodities and mercilessly giving G.R. hell to some deep, honest conversations about selecting for success, failure, and some great social marketing wisdom from the guy who wrote the book on it.

Here's a taste of what went down...

Embarrassing ourselves on camera?
How G.R. could’ve made something of himself
“Agricultural commodities are always interesting”
Why is an industry GOAT like Jon doing itty bitty shows with folks like little ole me? [playing chess while others are playing checkers]
3 stages of content feedback Jon’s using to grow his personal brand
“I know that my success in the future is going to be largely dependent on the ______________ I have today”
“I want to increase the odds as much as possible that I’m building stronger connections with people that are going to be a big deal in the coming years.”
“It doesn’t take ____ ____ ___ ___ to stand out from the masses in a measurable way…”
Why Jon doesn’t give a shit about your Instagram audience
How Jon is stacking the odds in his favor on finding meaningful connections with the folks who are going to “be somebody” in 2022
Why you’re stuck selling low-cost products based on fear & emotion (and what to do instead)
The most beautiful thing about a podcast…
The funny-as-hell JARG Award and creative ways to become the epicenter of your community!?
A simple challenge for gym owners to become THE GAL or GUY in your community
The real goal of a podcast
Jon reveals a surprising truth about online training
The key to getting your messages spread on social media and why you’re likely talking to the wrong people
Why Jon doesn’t talk about wealth & family in his content… yet.
One of G.R.’s favorite copywriting maxims
Training trainers and cutting [profitable] things you love
Jon’s incredible story of how he had to break his business to rebuild it
Annnd more!

This was an absolutely loaded episode - we hope you enjoy it as much we did!

Jonathan Goodman is bringing the fitness industry together. Since 2011 he's published 11 books, welcomed over 20M visitors to his website, and sold over 250,000 educational items to health and fitness enthusiasts. Originally from Toronto, Coach Goodman has enjoyed over 1,300 days exploring the world with his young family. Please follow him on Instagram at @itscoachgoodman

Links:

https://www.theptdc.com

https://urlgeni.us/instagram/CoachGoodman

Book a super duper high pressure gym growth call at https://www.myfriendsaysyougrowgyms.com/

Welcome & Why

My Friend Says You Grow GymsBy G.R. HoffAug 07, 2019