My Friend Says You Grow GymsAug 07, 2019
The old, fat, graying geezer jumped for the rim... then this happened:
When you've got _____, problems aren't problems, they're ______
Give this one a listen for one of my favorite answers to business' biggest questions.
Want more of the answer? Book a super high pressure call here: https://www.myfriendsaysyougrowgyms.com
My Biggest Business Regret
This ever happen to you?
Charming is Disarming, Funny is Money
Grumpy prospects? Tough convos with members? Try this...
What a 20-Year Old Game Can Teach You About Business
Nerd alert in this one, boys and girls... check her out!
Lessons from a Direct Marketing GOAT --> Absolute GOLD
Marketing advice from a 10-year old newsletter that's better than 99.9% of the crap you see out there today.
Sidebar? Want to work with folks who walk the balancing act of old-school knowledge from the GOATS with new-school strategies of attention at a discount to create the ultimate marketing plan for your gym? Book a super duper high pressure call here: www.myfriendsaysyougrowgyms.com
How Much You Make Doesn't Matter... Here's Why
Wanna have a SUPER high-pressure convo about how to make the numbers that matter in your biz better? Let's talk about it --> https://www.myfriendsaysyougrowgyms.com
What To Do When Another Gym Blatantly Rips Off Your S***
Yep, happened to us... again. Here's what to do about it!
What to Do About the Chris Rock & Will Smith Incident [do this first!]
Millions of people went from being experts in foreign policy and international conflict to assault and battery overnight…
Should you chime in?
[Pros, cons, and my recommendations in this episode]
Partnerships from Hell: How to Avoid Giving Your Gym a Death Sentence Before You Even Get Started
The best way to kill your gym (and relationships) before you even get started? Get in bed w/ the wrong business partner.
Here's how to avoid it and what to do instead.
Stomach Bug + Weight Loss = Better Business?
While I don't recommend the stomach bug part, this quickie of an episode can give ya a little idea on how to turn your setbacks into stepping stones.
Do this and get more sales, make more money, and get a MAJOR step closer to operation "Free the Founder"
Want help with this? Just book a super duper high pressure get to know ya call here: https://www.myfriendsaysyougrowgyms.com
Do This When Clients Leave
Want help getting way more clients in the door (and a heckuva lot less to leave?) book a SUPER high pressure call here --> https://www.myfriendsaysyougrowgyms.com
Best ad of all time?
Who won the "Big Game"?
Was it emotion?
Or was it the best damn example of direct response advertising ever seen on the world's biggest stage?!
If you want to do what you want to do... you gotta do this first
We all want to live in our genius and focus only on the things we're superstars at... in fact, we're TOLD to act that way and delegate everything else! The problem? The right advice at the wrong time ain't gonna cut it.
Do this instead and earn the right to sit where you do your best work and love coming to work every day.
The Single Most Important Factor in Turning Leads into Booked Appointments, and Booked Appointments into "Shows"...
Want us to just do all the dirty work for ya? Book a call and see if it's a fit: https://www.myfriendsaysyougrowgyms.com
Avoiding This Tempting Seductress Is Your Key to a Less Sh***y 2022
Uncrapify Your Content & Never Run Out of Ideas Again in 3 Simple Steps
99% of gym owners and fit pros are making this mistake every day and it's costing them time & money...
Don't be one of 'em.
Jonathan Goodman on Standing Out, Killing Things You Love, and the Easiest Way to Become the Single Most Influential Trainer in Your Town
Our first guest on the podcast was downright incredible - from agricultural commodities and mercilessly giving G.R. hell to some deep, honest conversations about selecting for success, failure, and some great social marketing wisdom from the guy who wrote the book on it.
Here's a taste of what went down...
- Embarrassing ourselves on camera?
- How G.R. could’ve made something of himself
- “Agricultural commodities are always interesting”
- Why is an industry GOAT like Jon doing itty bitty shows with folks like little ole me? [playing chess while others are playing checkers]
- 3 stages of content feedback Jon’s using to grow his personal brand
- “I know that my success in the future is going to be largely dependent on the ______________ I have today”
- “I want to increase the odds as much as possible that I’m building stronger connections with people that are going to be a big deal in the coming years.”
- “It doesn’t take ____ ____ ___ ___ to stand out from the masses in a measurable way…”
- Why Jon doesn’t give a shit about your Instagram audience
- How Jon is stacking the odds in his favor on finding meaningful connections with the folks who are going to “be somebody” in 2022
- Why you’re stuck selling low-cost products based on fear & emotion (and what to do instead)
- The most beautiful thing about a podcast…
- The funny-as-hell JARG Award and creative ways to become the epicenter of your community!?
- A simple challenge for gym owners to become THE GAL or GUY in your community
- The real goal of a podcast
- Jon reveals a surprising truth about online training
- The key to getting your messages spread on social media and why you’re likely talking to the wrong people
- Why Jon doesn’t talk about wealth & family in his content… yet.
- One of G.R.’s favorite copywriting maxims
- Training trainers and cutting [profitable] things you love
- Jon’s incredible story of how he had to break his business to rebuild it
- Annnd more!
This was an absolutely loaded episode - we hope you enjoy it as much we did!
Jonathan Goodman is bringing the fitness industry together. Since 2011 he's published 11 books, welcomed over 20M visitors to his website, and sold over 250,000 educational items to health and fitness enthusiasts. Originally from Toronto, Coach Goodman has enjoyed over 1,300 days exploring the world with his young family. Please follow him on Instagram at @itscoachgoodman
Book a super duper high pressure gym growth call at https://www.myfriendsaysyougrowgyms.com/
These Will Make Your Life Better in 2022
In this episode I share two of my favorite concepts I use to make my life better along with some of my favorite examples for each. One surprising set of math has given my morning an extra 50 hours in the past few years [say whaaaat]!
Want to talk about us making more your gym better, too? Book a suuuuper high pressure call at www.myfriendsaysyougrowgyms.com
Doomed Gym Business Model Called By NostraGymGus?
Nose Squeegies and Sales - The Forgotten Sales Secret
The Two BIGGEST Website Mistakes You're Probably Making [even gym owners with "fancy" expensive websites are guilty]
They're probably not what you think (and not what your "web guy" wants you to know about)...
PS: did you know you could get a free, search-engine and conversion-optimized website from your friends here at Gym Member Machine? Just book a super high pressure call to find out how at https://www.myfriendsaysyougrowgyms.com
How You're Secretly Feeding Your Competitors and Making Your Life Harder Without Even Knowing It
This is a scary one - want help fixing it? https://www.myfriendsaysyougrowgyms.com
Black Friday and the Absolute WORST Offer a Gym Owner Can Make in 2021
Please... think before you LBO...
Want to chat about growing your gym? https://www.myfriendsaysyougrowgyms.com
How to Create a Permanent "Fall-Back" Extra Hour a Day for the Rest of Your Life
Get so much done your other gym owner friends will ask you if you're on drugs or found a time machine and make every day feel like it's time to "Fall Back."
Launched Monday, Made $10K... [ideal patient syndrome]
Is it time for you to call the doctor? https://www.myfriendsaysyougrowgyms.com
The Best Way to Become THE Local Celebrity Gym Owner in 2021?
Here's how I did it. Hope it serves you as well as it served (and serves) me: https://www.sellservesucceed.com
Toxicity, Birthdays, and Free Gifts?
Check it all out in this week's episode!
The Facebook Apocalypse - Are You Ready? [plus 32 other ways to get your next client]
With Facebook shutdown, a lot of gym owners are wondering if they're ready? Will it be down a few hours? Days? What happens afterwards?
You can worry, or you can be prepared.
Check out this week's episode for the Member Machine Marketing Pyramid or skip the line and book a suuuuper high pressure call here: https://www.myfriendsaysyougrowgyms.com/
How to Create the Worst Team Ever?
The Quickest Way to Lose Credibility With Your Team and Create a Business Full of S***heads
Where Does This Finger Go? [strange sales lessons from a family barbecue concert gone wrong]
Where do babies *scratch that* bad months come from? [losing months and the long tail]
Catch the video version here: https://youtu.be/Fy1eanXvTpw
Why Solving $80k a Month Problems is Killing Your $10k a Month Gym
Let's talk bottlenecks - for the accompanying video - head on over here: https://youtu.be/GZi6jH6vlQM
"Coach" Lessons From One of the Craziest and Most Important Dudes In My Life
I'm not gonna lie, guys, this one was tough to record. One of the most important people in my life just had a stroke and, while we're hoping for the best, it's all up in the right now. Hopefully back to much better news next week, but I hope you'll enjoy some of the most impactful leadership lessons from the guy I know only as "Coach."
Is Your Business "Should"ing All Over Itself?
How to Stop Crazy Fit Biz Employee Turnover in its Tracks and Have More Engaged, More Productive, Happier Employees
This one's a doozy :) https://www.sellservesucceed.com
Getting In Bed With Crazy [how to stop psycho employees before they start]
How to Stop Avoiding the S*** You Know You Need to Do [and finally start growing at the pace you know you should be]
Procrastination is a grizzled old ***** that's been beating the heck out of the human race for ages... Here's what I do to stop it before it starts:
Our Massive Move = Glaring Example of the Importance of Delegation in Your Business
Just because you can doesn't mean you should...
The Silly Video Game Framework That's Totally Transformed My Business
Don't knock it till you try it... these video game nerds have a little something to teach us as gym owners - check it out!
When Should You Cut A Program/Service From Your Gym?
Not sure when it's time to cut bait on that program that's never really taken off like the other things you do? This episode will help you think through the decision-making process to make an informed, strategic decision on what programs to keep and what programs to cut in your business.
Your Gym As A Public Company?
The Elon Musk birthday episode & what "tricks" gym owners should take from publicly traded companies and apply to their own businesses.
Brilliant Advice You'd Give Your Clients But Secretly Hide From That's Killing Your Business's Gains
Use a Little Bit of THIS to Take Your Gym's Ads to the Next Level
4 Things Gym Owners Dramatically Overvalue...
These things just mean a heck of a lot less to your business than you think they do... Find out why on the inside: https://www.sellservesucceed.com
What Training Like a Pyscho Can Teach You About Your Business
Should You Start A Summer Athlete Program?
Should you start that super-exciting new program/offering/etc. in your gym? Here's something that help you decide...