
Hacking Music: Recipes for Growing a Thriving Artist Career //
By John Pisciotta
“An Operating System For Thriving In The Music Marketplace”
Ted Goldthorpe, Sony/ATV Music Publishing, Supervisor North American Publishing
Head here to grab your guest seat: hi.switchy.io/DXLT

Hacking Music: Recipes for Growing a Thriving Artist Career //May 17, 2023

Find out who you are and do it on purpose. - Dolly Parton - DOMINO BELIEF #1: KNOW THYSELF
Domino Belief[s] A community series where we will take a “slice” and unpack it. How it works, how it benefits what you’re doing and how it compounds over time. These “dominos" stacked together “end to end” act like actual dominoes. There are no accidents or surprises when dominos fall. When your dominos are lined up they fall into each other every time…they WORK. They build mometum almost automaticly. Once our beliefs [ some call it mindset or models] are lined up, they strengthen what we DO, how we WORK and where we will GO. But here's the trick....You have to SET UP your dominos. They don't come out of the box that way. Audit your habits to match the destination you want. Your habits are compounding, either favorably or unfavorably.
https://www.tonyrobbins.com/disc/ https://strengthstest.com/cliftonstrenths-strengthsfinder-free/ https://www.16personalities.com/free-personality-test
SuperSongs - The Good, The Bad, & The Insanely Great

CLIP - Artist Subscription Model - We are Living in the Future
CLIP - Artist Subscription Model - We are Living in the Future
Artist Subscription Model - Staging Experiences Fans Love to Pay for
Why Subscriptions? How Subscriptions Work? What to Watch Out ForThis clip is from “How to Not Become a Disposable Artist” - 14 Day Challenge
You can get full 14 Days of trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - Unpacking the Artist’s “Back Office”? Taking the Stigma Out of E-Commerce, Sales and Revenue
From How to Not Become a Disposable Artist - 14 Day Challenge
You can get full 14 Days of trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - The Treasure Map EVERY Songwriter will Need as they Navigate their Career
The Treasure Map EVERY Songwriter will Need as they Navigate their Career
This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge
You can get full 14 Days of trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - Reverse Engineering SuperSongs - What is a SuperSong? Examples and Attributes of SuperSongs
Reverse Engineering SuperSongs - What is a SuperSong? Examples and Attributes of SuperSongs. From - How to Not Become a Disposable Artist - 14 Day Challenge
You can get full 14 Days of trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - The 4 Song Archetypes with Examples of Each
The 4 Song Archetypes with Examples of Each
This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge
You can get full 14 Days of trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - What Songs to NEVER write - How The Top 2% of Writers Pick WHICH Song to Write - BEFORE WRITING A NOTE
What songs to NEVER write - How The Top 2% of Writers Pick WHICH Song to Write - BEFORE WRITING A NOTE, Writing TO a concept or Writing FROM a Concept?
This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge
You can get full 14 Days of trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - Creative Differentiation for Artists - How Artists Become part of the Future instead of part of History. THE 4 QUESTIONS to Help YOU Get it RIGHT
Creative Differentiation for Artists - How Artists Become part of the Future instead of part of History. THE 4 QUESTIONS to Help YOU Get it RIGHT. This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge
Grab the Full session for Each of 14 Days of Trainings and PDFs Tutorials here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - RED OCEANS VS BLUE OCEANS For Artist Entrepreneurs - Getting this RIGHT Changes Everything
RED OCEANS VS BLUE OCEANS For Artist Entrepreneurs - Getting this RIGHT Changes Everything
From - How to Not Become a Disposable Artist Training Challenge
Grab the Full session for Each of 14 Days of Trainings and PDFs Tutorials here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

CLIP - How Journey Answered the 4 Questions of Creative Differentiation and Became Part of the Future instead of Part of History.
How Journey Answered the 4 Questions of Creative Differentiation and Become part of the Future instead of part of History.
From - How to Not Become a Disposable Artist - 14 Day Challenge
You can get Full 14 Days of Trainings and PDFs here.
https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Jared DePasquale - Scoring, Sync and Sandboxes
Jared DePasquale - Scoring, Sync and Sandboxes
For over twenty five years Jared has composed the musical scores for some of Western culture’s most celebrated stories and iconic characters. In this conversation we talked about the intersection between scoring music and music supervision. How to work with scoring composers better and how scoring composers can work better with music supervisors. Some of the things we talked about in this conversation;
From Edward Van Halen to John Williams - Imitation and Innovation My First Gig, Getting In the Room - The Power of Apprenticeships The Power of Mentors and Playing In the SandBox Saying “No” to The Puppet Master Film My Advice to 20 Somethings Who’s On Your Mount Rushmore? Competing at Higher Levels and Ignoring Vanity MetricsAbout Jared DePasquale:
For over twenty five years Jared has composed the musical scores for some of Western culture’s most celebrated stories and iconic characters such as Hercules, The Legends of Robin Hood, Zena, The Trials of Saint Patrick, Little Women, Les Miserables, and The Secret Garden. The recipient of numerous awards and critical acclaim, his work is widely recognized for its ability to musically capture complex characters amidst stories that are rich in texture and meaning.
https://www.jareddepasquale.com
https://open.spotify.com/artist/3ebIC0NzF1qHl1lztFdZ97?si=ZRUbUOodSua1lxqS-KHrKQ
https://www.youtube.com/channel/UCqeJuF1ruVvuMDSJao2iuAQ
To learn more about how Hacking Music Works:

Song Archetypes with Kurt Goebel
Song Archetypes with Kurt Goebel
Archetypes have traditionally been the realm of films and filmmakers. Undeniable characters such as Luke Skywalker, Harry Potter, Frodo and Thelma and Louise.
In this conversation, we talk about archetypes and how they apply to songs and music supervision. Giving music supervisors, and artist producers clear tracks to run on. As well as helping them avoid the playing “the music brief game” that distracts so many artists.
Kurt Goebel is one of Nashville’s finest producers and songwriters. Enjoy this conversation.
For the full training and the full hacking music community, click here to get started.

Get Out of Your Head and Into The World - The 4 Tools for Multiplying Your Time - Tool 1: SHVT “The Super High Value Task Tool”

How to Talk about Yourself, Without ALWAYS Talking about Yourself with guest Dave Lohman - 𝐓𝐡𝐞 7 𝐅𝐢𝐠𝐮𝐫𝐞 𝐃𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞 𝐁𝐞𝐭𝐰𝐞𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐁𝐫𝐚𝐠𝐠𝐢𝐧𝐠
The IDEA may look like a live experience,
The IDEA may look like a product bundle.
Messaging and copy matters. It touches everything: EVERY Show,
EVERY Fan,
EACH Post,
EVERY Sale.
EVERYTHING.
This episode is sponsored by Artistwerx - a record label as a service company. They partner with artists, filmmakers, authors and companies to create products and experiences and engage your customers, drive revenue, build careers and surpass your competitors. Unite and Conquer with Artistwerx. https://www.artistwerx.com Hacking Music is the proprietary training system that aligns “The 4 Ts” of Talent, Training, Tech and Team. To dig in to the Hacking Music Training, check out our 30 tips in 3 Minutes. https://www.hacking-music.com/30_tips

Build Your Moat - Protect, Fortify and Expand your Career
Build Your Moat - Protect, Fortify and Expand your Career
How to Protect, Fortify and Expand your career by learning to spot your vulnerabilities, gaps and blindspots.
On this episode of Hacking Music's weekly live podcast, John and Dylan discuss "Building Your Moat" as a smart artist and entrepreneur. Developing protective barriers around your career as a musician will be essential to longevity.
In any war or competitive game, you have your “Defense” and you have your “Offense”. Your “Defense” protects where you are NOW and allows your “Offense” for TOMORROW. So you can go score some points, things like: new initiatives, new campaigns, new deal and new partnerships.
Let’s talk about how you can strengthen your Defensive position so you can be on Offense even better.
Hacking Music - Get Lethal
Your career will be built, not by making one lucky decision. Your career will be built by making 1000s of right decisions over time. Experience the free masterclass here. https://www.hacking-music.com/webinar

Artists Sell Experiences. Full Stop - How To Sell "Live" Without "Selling Out" with Chris Stone
Artists Sell Experiences. Full Stop - How To Sell Live Without Selling Out with Chris Stone We talk about how artists approach sales, commonly get it exactly wrong by avoiding this important pine of a healthy, profitable careers and how artists can take advantage of Amazon's new influencer dashboard.
Welcome to Hacking Music, the goal of this podcast is to break off a piece of the Hacking Music training we use and train artists in every day. To master the best of what other headliner artists have already figured out. So you can unlock your potential. Additionally, we interview world-class artists and entrepreneurs, doers and thinkers, so that you can better analyze your problems, seize your opportunities and master your decision making. Every episode is packed with training, lessons, force-multipliers that never expire.
This conversation comes out of the “Ecommerce for Profitable Artists” Module in Hacking Music. You can learn more here. https://www.hacking-music.com/free%20foundation

Agile Artists - Managing Projects that MATTER with Tommy Norman
Hey everybody, welcome to a conversation I call Agile Artists. This is all about managing projects that matter. We are joined today by my guest, Tommy Norman. This is EP 5 in How To Build A Platform Under Your Music: The 10 Habits That Are More Powerful Than Talent.
Whether we realize it or not, EVERYBODY IS A PROJECT MANAGER and to a large extent EVERYTHING IS A PROJECT. So let's make sure we get this right.To be clear, I’m not talking about "quick" tasks, the “one and done” type things. I’m talking about chunky ones. The three month... six-month projects that are SUPER important to growing your career.
This conversation is about those kind of projects. The ones that may scare you a little bit. The ones that involve a number of people, all focused on building and winning together.
Capeesh?
When we start out, many of us may not think of ourselves as a “project manager”, but at the end of the day, as your career grows and you begin to work on larger and more important projects, your role is actually, that of “overseer” and “manager” of that project. You are the “director”of the film if you will.
For new-ish artists, often times, the thing limiting your ability to grow is you not recognizing that you are responsible for managing your projects. An young “artist’ will want to “feel” their way though, and “improvise” a way, after all they are artists right? Well, NOT when managing big and chunky projects. Operating as an “Artist” only will seriously limit your growth when you managing projects with your “creative" muscle.
A solid understanding of PROJECT MANAGEMENT is VITAL as you move from a “DEVELOPING” artist to a “DEPLOYING” artist to “DOMINATING” artist.As your career grows so do your responsibilities. This is exactly why I wanted to talk with Tommy. He has managed thousands of projects over the last 15 years and his HINDSIGHT is actually our FORESIGHT.
John
Also, if this makes your tail wag. I want to give you something that will move you forward.
https://www.hacking-music.com/free%20foundation

Interesting vs Important, A Decision Making Tool, To Do More Of The Right Things, More Of The Time. EP 4 in "How To Build A Platform Under Your Music" The 10 Habits That Are More Powerful Than Talent.
Join us for a conversation on "Interesting vs Important" A Decision Making Tool To Do More Of The Right Things, More Of The Time.
This is EP 4 in How To Build A Platform Under Your Music: The 10 Habits That Are More Powerful Than Talent.
By The End Of This Video Your going to Learn:
1. What I Vs I Is And How I Vs I Works?
2. 2 Paths: How One Tricks You And The Other Actually Strengthens You.
3. Give you a Powerfull Tool To Help You Do More Of The Right Things - More Of The Time.

Managing Music for Media and How the Sync School works Q&A with Lexi Jackson and John Pisciotta
Lexi Jackson and John Pisciotta talk about Managing Music for Media and How the Sync School works.
Special thanks to The Sync Lodge for sponsoring 2 tickets to The Sync School [ a $400 value] we will be giving away. Sign up here to be entered. https://www.hacking-music.com/Sync_School
About:
The Sync School: A Music Supervisors Toolkit assembles best in class training and tools learned after 1000s of sync licenses. Understand all the moving parts of modern music supervision: Sync, Supervision and Clearance. From project scope documents, negotiations, legal long form agreements to cue sheets and SAAS tools.

4 Song Archetypes - Keeping Good songs OFF Great Records - How 2 Build a Platform Under Your Content EP: 2
►► Grab My FREE "Laying The Foundation" - Removing Limiting Beliefs, Book 1 in The Hacking Music Series (E-book Edition). [ Regular price $13.97 ] www.hacking-music.com/free%20foundation
The 4 Song Archetypes is taken from the super song training module. In this video we talk about for archetypes of all songs ever written. And which one drives 80% of song revenue. And inversely which archetype is written 80% of the time and un-pitching able and un-recordable for artists. These are important guide rails as you use your time wisely and plant to your songs in the correct neighborhood. Let’s get to work.
All songs are not created equal. There are certain attributes that super songs have. It’s important to know which of the 4 types generate 80% of all song revenue. It’s important to know is artist’s time is spread thin and the songwriting time they DO have needs to be invested writing songs in the right neighborhoods. The 4 Song Archetypes is taken from the Super Song full length training module. In this video we talk about 4 archetypes of all songs ever written as well as which one drives 80% of song revenue. And inversely which archetype is written 80% of the time and UNpitchable and UNrecordable. These are important guide rails as you use your time wisely and plant to your songs in the correct neighborhood. Let’s get to work.
By the end of this video your going learn:
1. Which song archetypes generate 80% of all song revenue.
2. Which song type is written 80% of the time and unpitchable and unrecordable.
3. A high value framework for keeping GOOD songs off GREAT Records

Mindhive Guest Series - Hacking Music with Sherry Parfait
Mindhive Guest Series - Hacking Music with Sherry Parfait
►► Grab My FREE "Laying The Foundation" - Removing Limiting Beliefs, Book 1 in The Hacking Music Series (E-book Edition). [ Regular price $13.97 ] https://www.hacking-music.com/free%20foundation
“As the twig is bent, so grows the tree” Start laying a foundation for your career that you can build on for the next 5, 10, 20 years. What are you waiting for? We've got a lot to cover. Grab yours now!
Sherry Parfait is here today Sherry runs Parfait Media. I want to talk to her because I’m interested in how at one point she ran pr and media for 20 labels. Read that again…TWENTY LABELS. We talked about differentiation, business development, modern messaging and gobbledygook-type words that really sound impressive but sometimes don’t mean anything. I wanted to wrestle those down to earth and really talk about what they mean on a day-to-day level for her and the artist she works with.
This episode is sponsored by Artistwerx - a record label as a service company. They partner with artists, filmmakers, authors and companies to create products and experiences and engage your customers, drive revenue, build careers and surpass your competitors.
Unite and Conquer with Artistwerx. https://www.artistwerx.com
About Hacking Music
The way Hacking Music works. As ARTISTS, often we are prompted to lead with earlier version of yourself. The training at Hacking Music Flips this and helps artists lead with a future version of yourself. The NEXT version of You , The NEXT version of your music, The NEXT version Your Show - The NEXT version Your Music, Ecom etc. Hacking Music is less focused not the YOU of 2 years ago and HYPER FOCUSED of the YOU 2 years from now.
https://www.hacking-music.com
For more information about the music on this podcast click here. https://shop.jetpackartistventures.com
#SherryParfait #ParfaitMedia #HackingMusic #johnpisciotta #Wadesutton #JeffMcMahon #thehabitsofheadliners #synclicensing #howtolicensemusic #thesynccenter #musicclearance #synclicense #musicforfilm #musicformedia #musicfortv #musicsupervisor #usemusicleagally #musicforfilmfestival #musicsupervisor #howtolicensemymusic #howtolicensemymusic #music #television #musiclicensing #musicians #songwriters #songwriting #musicindustry #musicbusiness #musicsupervisor #musicsupervision #gameaudio #gamecomposer #gamedev #indiegame #synclicensing #jazz #hiphop #rap #countrymusic #rockmusic #heavymetal #beats #beatmaker #singers #guitar #bass #composer #neosoul #popmusic #trapmusic #productionmusic #musiclibrary

Stage Experiences not Concerts - “How to Build a Platform Under Your Music” Part 1
►► Grab My FREE "How to Build a Platform Under Your Music" - https://www.hacking-music.com/platform
ARTISTS SELL EXPERIENCES. Full Stop. In the legacy music business artists primarily “sold” their music. In the new music marketplace the “music”, still INCREDIBLY important, now feeds the many “experiences” the artist CREATES, STAGES and SELLS.
There are dozens of “experiences” artists are now responsible for. To give you an idea, think of how many products [ aka: experiences ] Disney created around the movie Frozen. Dozens maybe? Hundreds? The Disney model is now the standard for career, thoroughbred, profitable artists. Today we are going to dive into one of my favorite topics; building remarkable experiences. Experiences are what drives your growth, whether it’s in concert, in ecom, on a live stream or in recorded music staging a great experience is a non-negotiable for artists who are building a world-class career.
A couple questions we want to answer in this video:
- How have concerts changed? - What do fans and customers expect in the new music world? - Are you providing your fans with a world-class remarkable experience? - What makes a great experience? - Are you ignoring your experiences? - Who are the artists and brands who successfully and consistently create world-class experiences?If you are not thinking about the experiences around your career, it will be like putting a bottleneck on your success. Experiences are what drives your growth, whether it’s in concert, in ecom, on a live stream or in recorded music staging a great experience is a non-negotiable for artists who are building a world-class career. In this first video in the “How to Build a Platform Under Your Music” series we look at how to stage experiences instead of just the traditional concerts. This is an essential discipline for building a platform under your content [your music]
From the Hacking Music field guide:
An EXPERIENCE is an immersible moment impacting the five senses that cannot be duplicated by digital means. While in the past, the consumer has often been content to be simply be a spectator, today’s consumer expects to be an active participant that can actually play a role IN EVEN SHAPE the outcome of an event. Simply stated, an experience moves from transactional to transformational. In this episode of ‘Hacking ‘Music with John Pisciotta” I’m gonna talk about how to start thinking about staging world class experiences. How artists in the past, had to wait 20 or 30 years before focusing on this and how you the NEXT generation of great artists, can start getting this into your day-to-day workflow today. My hope is that after this discussion you’ll be able to pinpoint where you are in staging great experiences. Are you developing this, or are you deploying this or are you dominating in this.
Excited to have this conversation with you!
- John
The way Hacking Music works. As ARTISTS, often we are prompted to lead with earlier version of yourself. The training at Hacking Music Flips this and helps artists lead with a future version of yourself. The NEXT version of You , The NEXT version of your music, The NEXT version Your Show - The NEXT version Your Music Ecom etc. Less focused not the YOU of 2 years ago and HYPER FOCUSED of the YOU 2 years from now. https://www.hacking-music.com Hacking Music is the training practice we work from use and train artists in every day. Developed over the last 15 years in management offices, recording studios, writer rooms, board rooms, and performance arenas. This collection of Strategic Frameworks, Force Multipliers and Micro Habits essential for thriving in the new music marketplace. It’s a collection of what WORKS.
Special Thanks to our sponsor The Sync Center.

"How to Build a Platform Under your Music" New Training Announcement!
Hi Everybody, I want to invite you to our new limited series: "How to Build a Platform Under your Music"!
In this series, together we will, get clarity on the Non-Musical essentials that Strengthen, Support and Sell the experiences great artists create.
We see it all the time, you can either try to GET LUCKY or you can GET BETTER and compete at a higher level. These training tools will strengthen, focus and build muscle around your career.
Theres nothing worse that seeing an artist implode on the runway from a plethora of factors like: magical thinking, avoidance, musical preciousness, golfing the dark, doing bad deals. Join this high protein series of no B.S. strength training, that helps artists build a platform under YOUR carrier.
This series is filled with dozens of actionable tools that you will use daily throughout your career.
Questions like:
-What are some of the things only headliners know and others don't?
-What is a common blind spot for artists? Or are there MANY blind spots?
-A thoroughbred headliner has some secret skills that sets them apart from others.
These are the habits of headliners. We want to you to to know what these Habits of Headliners are. Learn the dozens of actionable tools that you will use daily throughout your career.
https://www.hacking-music.com/platform

Woo The Muse - Finding More (And Better) Song Ideas, with Hacking Music X Trainer Brent Baxter
Woo The Muse - Finding More (And Better) Song Ideas, Brent Baxter
Join Brent Baxter, at Hacking Music X. Brent Baxter is an award-winning lyricist with songs recorded by Alan Jackson (the top 5 Country hit "Monday Morning Church"), Randy Travis, Lady A, Joe Nichols, Ray Stevens, Steve Cropper, Andy Griggs, Buddy Jewell, Lonestar, Gord Bamford (the #1 hit and CCMA Single Of The Year "When Your Lips Are So Close"), The Sound (the #1 hit and Dove-nominated Southern Gospel Song Of The Year "Can I Get A Witness"), Wilburn & Wilburn (#1 hit "Hallelujah Homecoming"), The LeFevre Quartet and more!
Baxter also helps songwriters write like a pro, do business like a pro and connect to the pros through his website SongwritingPro.com. He also co-hosts the popular podcast, The C.L.I.M.B. Show Music Business Podcast, which is part of the American Songwriter Podcast Network.
HMX - 7 Day Challenge - Built for the Next Gen of GREAT Artists!
HMX is 7 Days FULL of the Mission Critical stuff for strengthening the next generation of great artists! Artists often get stuck "golfing in the dark", trying to get lucky or win singing contests….or they can decide to compete at a higher level, building muscle across all the parts of their career.
HMX is No BS - Real World - 100% Actionable.
#thefuturelooksbright
#hackingmusicx
🔔 We will be releasing 100 additional tickets on 06/22. 👉 Get Early Access. https://bit.ly/HackingMusicX

Hacking Music Conversations with AJ Jansen and John Pisciotta.
We are talking though a slice from a recent group training from Hacking Music - Habits of Headliners. Join AJ Jansen and John Pisciotta break off a piece of Hacking Music and together understand a bit more of what the artist of the future looks like and how they operate.
If this is you, check out more about HMX. A focused 7-Day sprint focused on replacing the great artists we have lost with the next generation great artists. Some info below.
Hacking Music X Challenge! 7 Days FULL of the Mission Critical stuff for strengthening the next generation of great artists! No BS - Real World - 100% Actionable.
Artists can get stuck "golfing in the dark", trying to get lucky or win singing contests….or they can decide to compete at a higher level, building muscle across all the parts of their career.
Hacking Music X, 7 Day Challenge Starts JULY 5th! This event is FREE for the first 100 registrants -- save your spot today!

“The Murder Wall Hack” - Design thinking in the Music industry with guest Finbar O'Hanlon
“The Murder Wall Hack” - Design thinking in the Music industry. Finbar O'Hanlon is our guest on the Hacking Music, Habits of Headliners podcast.
Finbar O'Hanlon is a technologist, pro guitarist, film composer, and strategic advisor to companies in music and media. He joins us on this podcast to talk about what he calls “The Murder Wall Hack”. The Murder Wall Hack is his tool for finding connections between seemingly disparate components.
Join us for this very interesting conversation with Finbar O'Hanlon Fin is our guest as part of our mind-hive series, where we bring on our friends, colleagues and collaborators. Together we talk about how they see the world, operate in it and most importantly how they are succeeding in it. We talked about Finbars approaches to unlock “different”
As our gift, grab your free Hacking Music Training Module “THE 5 SILVER BULLETS” Sabotaging Your Music Career. https://www.hacking-music.com/webclass

“The Bowling Hack” Mapping Your Next 6 Moves - Hacking Music with John Pisciotta
The Hacking Music Slice: “The Bowling Hack” Mapping Your Next 6 moves
Here we talk about the tool Film Director, Francis Ford Coppola invented that helps todays music artists build a better, smarter and faster career?
ABOUT: Hacking Music. The Habits of Headliners is a Collection of Strategic Frameworks, Force Multipliers & Micro Habits essential for thriving in the new music marketplace.
What makes Hacking Music different is a relentless focus on actionable details. Everything in this book has been vetted, explored, and applied to my own life in some fashion. I’ve used dozens of the tactics and strategies in daily creative decisions, high-stakes negotiations, high-risk environments, or large business dealings.
I created this book, my ultimate notebook of high-leverage tools, for myself and the next generation of great artists. It’s changed my life, and I hope the same for you.
Youtube ——— Hacking Music https://www.youtube.com/watch?v=PF4pxGm7PGo&t=1s
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Instagram ——— https://www.instagram.com/hackingmusicmethod
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Website ——— https://www.jetpackartistventures.com/hackingmusic/
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Facebook ——— https://www.facebook.com/hackingmusicmethod
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Podcast ——— https://open.spotify.com/show/2SJdI0nNyWpWNX4kW4HaHE?si=TzlGBiz-Qd-R05JgUglObw

“The Coppola Principle” - Making Your Days - Hacking Music with John Pisciotta
Hacking Music. A Collection of Strategic Frameworks, Force Multipliers & Micro Habits essential for thriving in the new music marketplace.
What makes Hacking Music different is a relentless focus on actionable details. Everything in this book has been vetted, explored, and applied to my own life in some fashion. I’ve used dozens of the tactics and strategies in daily creative decisions, high-stakes negotiations, high-risk environments, or large business dealings.
I created this book, my ultimate notebook of high-leverage tools, for myself and the next generation of great artists. It’s changed my life, and I hope the same for you.
Youtube ——— Hacking Music https://www.youtube.com/watch?v=PF4pxGm7PGo&t=1s
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Instagram ——— https://www.instagram.com/hackingmusicmethod
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Website ——— https://www.jetpackartistventures.com
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Facebook ——— https://www.facebook.com/hackingmusicmethod/
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Podcast ——— https://open.spotify.com/show/2SJdI0nNyWpWNX4kW4HaHE?si=TzlGBiz-Qd-R05JgUglObw
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The Cupcake Hack - Hacking Music with John Pisciotta
Episode 06 - The Cupcake Hack, Hacking Music with John Pisciotta
About Hacking Music:
Welcome to the Hacking Music podcast, here you will learn the Strategic Frameworks, Force Multipliers & Micro Habits essential for thriving in the new music marketplace. Our mission is to help you to massively grow your artist career in new ways that support, strengthen and sell your content. Additionally, we bring together music and media leaders to unpack how strategy and execution drive their success.
The Cupcake Hack helps artists identify how projects can be broken down, better managed, and more easily completed. Such projects can range from planning a tour to developing a marketing plan for a new album. Managing projects like these well is important because each of them contribute to building momentum in a career.
Music artists tend not to make great business managers because they bite off more than they can chew when starting a new project such as planning a tour or creating a new album. They have grand ideas and visions but reaching the end seems like such a massive undertaking that many of them become overwhelmed and give up.
The Cupcake has six important attributes:
Small size - It is small in scope and does not take up very much room or require a plethora of supplies to bake correctly. Completable - Baking a cupcake is a task that is manageable and is not intimidating. Quick - You don’t have to dedicate a great deal of time to bake a cupcake. Learning - When you are baking a cupcake, it is easy to identify exactly what you need to improve at. Winnable - Completing a cupcake builds confidence for everybody involved. Momentum - What you learned through baking the Cupcake can be put to use whenbaking on a larger scale.
BENEFITS OF THE CUPCAKE HACK
Supercharged Learning Cycles - Breaking down large projects into smaller ones subjects the artist to more learning cycles (see definition below). This results in the artist improving at that particular task. Hope - Accomplishing smaller wins leads to the artist feeling more optimistic and excited due to the creation of momentum in their career. To put it simply, things are moving! It also helps you remain relevant in the eyes of the outside world because it appears that you are constantly doing something. Better Music - Because you are putting yourself through The Cupcake Hack over and over again, you begin to improve at that task. An example would be how some of the best songwriters in the industry constantly advocate that artists attempt to write a new song every few days. Improvement comes naturally with increased learning cycles. Focus - It is much easier to stay focused on what needs to be done when you are seeking to accomplish a smaller task. You aren’t wasting time, energy, or money on things that might not be necessary to reach your goal. It is also much easier to make decisions that avoid costly mistakes. The Wedding Cake Appears - One of the best things you will learn about The Cupcake Hack is that focusing on the small things leads to the big things taking care of them- selves. Think of a novelist committing to writing one chapter each week. After several months, the novelist would have a rough draft in place that includes the foundation for an entire story. They had their head down focusing on baby steps only to look up and realize they had finished a marathon.
Becoming Newsworthy, Modern Messaging, PR & Story w/Eric Dahl - Hacking Music with John Pisciotta
Becoming Newsworthy - Modern Messaging, PR & Story w/Eric Dahl - Hacking Music Ep: 05 with John Pisciotta. Join us for a conversation on how Eric is Maximizing Output, Organizing Processes, Thinking Strategically and Executing Daily.
About Hacking Music with John Pisciotta:
Welcome to the Hacking Music podcast, here you will learn the Strategic Frameworks, Force Multipliers & Micro Habits essential for thriving in the new music marketplace. Our mission is to help you to massively grow your artist career in new ways that support, strengthen and sell your content. Additionally, we bring together music and media leaders to unpack how strategy and execution drive their success.
“An Operating System For Thriving In The Music Marketplace” Ted Goldthorpe, Sony/ATV Music Publishing, Supervisor North American Publishing
This Episode is brought to you by the Sync Center. Sync Spotlight: Chris Rodriguez “Easy As Uno, Dos, Tres”
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7 Mental Shifts 'Dominating' Artists Make - (“Develop, Deploy And Dominate” Pt 2) Hacking Music with John Pisciotta
The 7 Mental Shifts "Dominating" Artists Make, (“Develop, Deploy And Dominate” Part 2) Hacking Music Episode # 4
1. Doing beats Learning - "Dominating" Artists know the ability to “outlearn” the competition is essential
2. Clarity beats Creativity "Dominating" Artists know that “ground game” matters
3. Creating Your Own Luck best Trying to Get Lucky - "Dominating" Artists have the ability to Create Your Own Luck
4. Platform beats Content
5. Whole Brain thinking beats Single Brain
6. Team beats Talent
7. Audience beats Artist - "Dominating" Artists Stage an Experience for your fans to step into.
Welcome to the Hacking Music podcast, here you will learn the Strategic Frameworks, Force Multipliers and Micro Habits essential for thriving in the new music marketplace. Our mission is to help you to massively grow your artist career in new ways that support, strengthen and sell. Additionally, we bring together music and media leaders to unpack how strategy and execution drive their success. Welcome to Hacking Music with John Pisciotta.
"DO YOU WANT TO BE THE FIRST IN YOUR OWN LINE OF ORIGINALS, OR IN A LINE OF IMITATORS? IF HARVARD HAD A COURSE ON THE NEW MUSIC INDUSTRY, THIS WOULD BE THE TEXTBOOK.” STEVE THOMPSON, PRODUCER/ENGINEER FOR GUNS N ROSES (APPETITE FOR DESTRUCTION), JOHN LENNON, MICK JAGGER, DAVID BOWIE, KORN, WU-TANG, METALLICA
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Input vs Output Mode - How to NOT get STUCK in your Head, Hacking Music with John Pisciotta
Hacking Music with John Pisciotta - Episode # 2 - Input vs Output" Mode - How to NOT get STUCK in your Head
A little knowledge that acts is worth infinitely more than much knowledge that is idle. - Khalil Gibran
About Hacking Music with John Pisciotta:
Welcome to the Hacking Music podcast, here you will learn the Strategic Frameworks, Force Multipliers & Micro Habits essential for thriving in the new music marketplace. Our mission is to help you to massively grow your artist career in new ways that support, strengthen and sell your content. Additionally, we bring together music and media leaders to unpack how strategy and execution drive their success.
“An Operating System For Thriving In The Music Marketplace” Ted Goldthorpe, Sony/ATV Music Publishing, Supervisor North American Publishing
© 2020 HACKING MUSIC FROM JETPACK ARTIST VENTURES LLC
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Podcast: https://anchor.fm/hackingmusic
Watch more Jetpack Artist Ventures: https://www.youtube.com/channel/UCOhbcw6oNeZdrLlaKFdgaJw
Follow Jetpack Artist Ventures:
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#HackingMusic #JohnPisciotta #CreateWhat’sNext
Develop, Deploy And Dominate - The 3 Gears all artists will navigate throughout their careers - Hacking Music with John Pisciotta
Develop, Deploy And Dominate - Hacking Music Episode #1 - The 3 Stages all artists will navigate throughout their careers - Your Career Is Not An Inevitable, You Have To Fight For It.
Welcome to Hacking Music: A podcast where we discuss the strategic frameworks, force multipliers and micro habits essential for thriving in the new music marketplace. Additionally, we bring together music and media leaders to unpack how strategy and execution drive their success.
“AN OPERATING SYSTEM FOR THRIVING IN THE MUSIC MARKETPLACE”
TED GOLDTHORPE, SONY/ATV MUSIC PUBLISHING, SUPERVISOR NORTH AMERICAN PUBLISHING
“DO YOU WANT TO BE THE FIRST IN YOUR OWN LINE OF ORIGINALS, OR IN A LINE OF IMITATORS? IF HARVARD HAD A COURSE ON THE NEW MUSIC INDUSTRY, THIS WOULD BE THE TEXTBOOK.”
STEVE THOMPSON, PRODUCER/ENGINEER FOR GUNS N ROSES (APPETITE FOR DESTRUCTION), JOHN LENNON, MICK JAGGER, DAVID BOWIE, KORN, WU-TANG, METALLICA
“A COLLECTION OF SIGNAL IN A WORLD FULL OF NOISE.”
SCOTT WELCH MANAGER: ALANIS MORISSETTE, LEANN RIMES, STEVE PERRY, COLLECTIVE SOUL. ALANIS JAGGED LITTLE PILL WAS THE LARGEST SELLING DEBUT ALBUM IN HISTORY, WITH WORLDWIDE SALES IN EXCESS OF 34 MILLION RECORDS
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