Scaling with Soul
By Heather K. Terry
Heather K. Terry is a New York City area CPG consultant, speaker and entrepreneur who has had her own companies and worked with many different brands. In Scaling with Soul she recounts her experiences in business from knowing absolutely nothing to becoming an industry expert and brings on guests from all areas of the consumer packaged goods industry.
Scaling with Soul Jan 06, 2020
An interview with Rebecca Minkoff
Rebecca Minkoff is known for her edgy designs and is one of the savviest entrepreneurs around. Listen in as her and Heather talk about motherhood, doing business with family and balance.
Jun 17, 202035:27
An interview with Solomon Choi, founder of 16Handles
Heather interviews the King of soft serve, Solomon Choi. They talk about his journey, marketing genius and insights and how to keep up with your customer.
Apr 24, 202041:50
An Interview with ECOfashion Corps, Marci Zaroff
In this episode Heather interviews Marci Zaroff, the founder of the Eco fashion revolution.
Jan 18, 202045:49
An Interview with Business and Life Coach, Regan Walsh
In this episode Heather interviews business and life coach Regan Walsh. It’s a podcast for the New Year and your goals that you won’t want to miss.
Jan 06, 202035:58
Who are you doing this for? You or Them?
So who are you doing this entrepreneur thing for? You or Them? It matters. A lot. In this episode Heather explores the entrepreneurial mindset and why you need to focus it and understand it.
Dec 10, 201918:11
Season 2, Episode 2: Interview with Vincent Biscaye of Step Two Advisors
In this episode Heather goes deep with seasoned entrepreneur and CPG finance expert Vincent Biscaye. If you think finance in business is boring- this episode is going to change the way you think.
Nov 26, 201941:16
Season 2, Episode 1: Change.
Heather is back and better than ever with a brand refresh, new business insights and a new name for the podcast! In this episode of Scaling with Soul, formerly The Fifth Pallet Almost Killed Me, Heather talks about changes and how easy decisions are easy and hard decision are, well, hard.
Nov 19, 201912:54
Episode 26: What a Year Can Bring
In this episode Heather talks about her professional set backs that all brought her to where she is now.
May 21, 201915:56
Episode 25: Personal Life vs. Business Life: If One is Losing, Can You Ever Win?
In this episode Heather explores the challenges of separating your business and personal life when starting a company for the first time. How, when often times you are the only person working full time, can you keep one from spilling into another?
May 08, 201920:26
Episode 24: Brand Partnerships: Working with Influencers & Giving Product Away.
In this episode Heather tackles the topic of working with Influencers and giving away free product. The do’s and don’t of effective partnerships.
Apr 30, 201919:35
Episode 23: Negativity. It has no business in your business.
In this episode, Heather reflects on when she wasn't able to be happy or positive in her business. Is this you? You'l learn 5 steps to taking the negative vibes out and getting the positive ones going.
Apr 16, 201921:46
Episode 22: The Emotional Side of Raising Money
In this episode Heather explores the emotional and psychological toll on entrepreneurs when raising money. This episode was inspired by questions and comments while Heather was on the road speaking on the topic.
Apr 09, 201918:27
Episode 21: Expert Interviews: Tom Szaky, Founder of TerraCycle
In this episode Heather interviews ‘The King of Garbage’ & founder of TerraCycle, Tom Szaky. Learn how Tom got Terra Cycle started and how all businesses can monetize their waste.
Apr 02, 201944:04
Episode 20: Expert Interviews: Saskia Sorrosa, Founder of Fresh Bellies
In this Expert Interview Heather chats with Saskia Sorrosa, founder of Fresh Bellies. Learn about her transition from a high powered position in the NBA to becoming a good start-up founder, her experience with investors and shooting an episode of Shark Tank (that ultimately aired).
Mar 26, 201939:59
Episode 19: Expert Interviews: Shannon Roddy, Amazon Expert
When you have a CPG business, Amazon becomes a topic of conversation almost immediately. As one of the largest and fastest growing retailers worldwide, how could they not? In this episode Heather interviews Shannon Roddy, founder of Marketplace Seller Courses, an online platform dedicated to educating brands on how to sell and operate effectively and efficiently on Amazon.
Mar 12, 201946:35
Episode 18: Expert Interviews: Amy Ziff, Founder of Made Safe.
The first of The Expert Series on The Fifth Pallet Almost Killed Me. Amy Ziff is the founder of Made Safe, an organization that is raising the bar for household and beauty products in stores and on E-commerce sites across the country. Learn about her entrepreneurial journey from Jetsetter to Site 59 (which was acquired by Travelocity) and how she became an evangelist for taking toxins out of your home and off your body.
Mar 05, 201945:16
Episode 17: Your Personal Life: Everything Can Be Used Against You- and Your Business
For some founders it can be difficult to understand why everything they say, do and write can impact their business. In this episode Heather explores how your personal life can and will be used against you and what you can do to still hold on to some part of your privacy.
Feb 26, 201919:18
Episode 16: Doing Business with Your Dream Accounts. Part 3.
In the last part of this three part series on Doing Business with Your Dream Accounts, Heather discusses the final component to find success- getting customers to come purchase it. Often times entrepreneurs believe being on the shelf is enough- Heather will challenge that notion.
Feb 19, 201920:51
Episode 15: Doing Business with Your Dream Accounts Part 2
In part two Heather describes more asks from distributors and retailers and what they mean for your business.
Feb 12, 201924:44
Episode 14: Doing Business with Your Dream Accounts. Part 1
So you want to do business with a national retailer? It’s a dream- it’s a goal. In this episode Heather starts to break down what you need to be prepared with to go in and do big business that will keep you in business.
Jan 29, 201916:08
Episode 13: What Do You Actually Know? How Research Can Change the Game
Research sounds like a boring word- something you did in high school or college. In this episode Heather discusses how to use research to up your sales game.
Jan 23, 201914:29
Episode 12: Rejection. How to Reframe Your Beliefs for Success
No one likes to be told no. No one likes rejection. In this episode Heather helps you take a ‘no’ and change it into something that can set you and your business up for success.
Jan 15, 201915:19
Episode 11: Marketing on a Budget: The 5 Things Your Business Needs Now.
Worried that you don’t have enough money to market you product or service? Heather challenges listeners in this episode to do 5 things that will barely cost a dime.
Jan 08, 201914:39
Episode 10: Building Your Brand Through Relationships with Nitika Chopra
How to Build Your Brand Through Relationships with Influencer Nitika Chopra.
Dec 18, 201841:19
Episode 9: An Interview with Sarah Landstreet of Georgette Packaging
Heather interviews packaging expert and Founder of Georgette Packaging, Sarah Landstreet. They will cover everything from finding the right packaging for your business to sustainability.
Dec 11, 201855:52
Episode 8: Don’t Kill the Sales Person.
Sales & Marketing: A Love Story? In this episode Heather explores what happens when we don’t hold sales and marketing accountable for what they actually bring to the table.
Dec 04, 201813:50
Episode 7: Raising Money: Part 3
The last in our three part series on Raising Money for your business. In this episode Heather talks about building a deck to show potential investors and how to build a data room. She also questions when and if some founders are actually ready to raise money.
Nov 20, 201819:06
Episode 6: Raising Money: Part 2
More on raising money for your business including types of investments and how to ask friends and family for money.
Nov 13, 201816:50
Episode 5: Raising Money: Part 1
It’s the word every entrepreneur dreads: Fundraising. How? Why? Who? How much? Over the next few episodes Heather will explore this topic, starting with the types of money available to businesses. If the lingo has ever confused you, you’ll want to make sure to tune in to this episode.
Nov 06, 201818:50
Episode 4: There’s Enough Room For Everyone.
As a company you need to know who your competitors are and what they are doing. But what happens when you take it too far? We explore how copying your competition can ultimately take you out.
Oct 30, 201812:13
Episode 3: Brand Persona and Your Story
Who is your brand? Yes. Who? What feeling are you inspiring in your customers and perspective customers? Is it intentional or unintentional? Learn how to build a brand persona and tell your unique story in this episode of The Fifth Pallet Almost Killed Me.
Oct 17, 201812:53
Episode 2: Getting the Idea Out. Starting a Business.
You have an idea? Or even an existing business but don’t know how to move forward in a 'sure' way? There are steps to get you to put it out there with confidence. Listen to this episode!
Oct 11, 201810:56
Episode 1: The Fifth Pallet Almost Killed Me.
Heather K. Terry is a New York City area CPG consultant, speaker and entrepreneur who has had her own companies and worked with many different brands. In the Fifth Pallet Almost Killed Me, she recounts her experiences in business from knowing absolutely nothing to becoming an industry expert and brings on guests from all areas of the consumer packaged goods industry.
Oct 02, 201812:17