
How to Hardscape
By Michael Pletz
Whether you are a lawn care specialist, a contractor looking to add new services to grow your bottom line, or already active in the industry, there are topics covered that will help you.

How to HardscapeMay 22, 2023

GPS Tracking with GPS Trackit
Today we are joined by Jeff Alsop, he is the solutions architect at GPS Trackit a GPS tracking solution for your work vehicles and equipment. We talk today about GPS tracking technology, the installation, benefits, and use-cases of it.
Sponsors:
GPS Trackit or call 866-693-1291

#IAmaHardscaper: Scott of Infinity Lawn and Landscaping
Today we are joined by Scott of Infinity Lawn and Landscaping (@InfinityLawnandLandscaping) for another episode in the #IAmaHardscaper Series.
Sponsors:
GPS Trackit or call 866-693-1291

#IAmaHardscaper: Johnny of Stone Worthy
Today we are joined by Johnny Giovanni (@RealJohnnyGiovanni) of Stone Worthy (@stoneworthyinc) for another episode in the #IAmaHardscaper Series.
Sponsors:
GPS Trackit or call 866-693-1291
How to Hardscape Headquarters

#IAmaHardscaper: Dan of Segmental Systems
Today we are joined by Dan Hughes of Segmental Systems (@segmental_systems) for another episode in the #IAmaHardscaper Series.
Sponsors:
GPS Trackit or call 866-693-1291

Adding Hardscape Maintenance to Improve Lifetime Value with Andrew Vear
Today we are joined by Andrew Vear. He is a hardscape consultant and speaker, and we discuss adding hardscape maintenance to your business to improve the lifetime value of a client.
Sponsors:
GPS Trackit or call 866-693-1291

Budgeting to Know Your Numbers with Blue Claw Group
Today we are joined by Ian McCarthy. He is the President of Blue Claw Associates Inc., a landscape and masonry contractor based in Southeastern Massachusetts, and the Blue Claw Group, a boutique consulting firm to assist other contractors in their similar journey. We talk about budgeting, overhead recovery, and the current state of the market.
Sponsors:
GPS Trackit or call 866-693-1291

Simple Numbers 2.0 with Greg Crabtree
Today we are joined by Greg Crabtree. He is a speaker, entrepreneur, financial expert, and author of Simple Numbers, Straight Talk, Big Profits and Simple Numbers 2.0. We dive deep into questions I had about Simple Numbers 2.0 and the current state of the market. Go to SimpleNumbers.me to sign up for Greg's webinars.
Sponsors:
GPS Trackit or call 866-693-1291

#IAmaHardscaper Round Table Rally: Social Media
Today we are joined by four returning guests for another #IAmaHardscaper Round Table Rally talking about social media.
Evan of @pridehardscape
Sheller of @shelleroutdoorliving and Backyard Conversations Podcast
Tony of @zamcogroup
Nick of @earthworks_landscaping
Andy of @mulderoutdoors and The Mulder Life Podcast
Mike of @howtohardscape and @iamahardscaper
Sponsors:
GPS Trackit or call 866-693-1291
How to Hardscape Headquarters

#IAmaHardscaper: Alex of Kasty Landscaping
Today we are joined by Alex of Kasty Landscaping (@kastylandscaping) for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper: Alex of Seal-It Group
Today we are joined by Alex of Seal-It Group (@sealitgroup) for another episode in the #IAmaHardscaper Series.
Sponsors:

Growing and Selling a Business with Kory Ballard
Today we are joined by Kory Ballard. He is the founder of Perficut which he later sold and owner of Ballard Innovative Products where they have a lineup of innovative green industry accessories, as well as the co-host of the Green Grind Podcast. We talk with him about what it took to grow and sell his business and start a new business along the way that offers a physical products.
Sponsors:

Social Media and Zero to $100K! with Brian Fullerton
Sponsors:
Cycle CPA
How to Hardscape Headquarters

#IAmaHardscaper Round Table with Signature Landscape and PJE Lawn Care
Today we are joined by two returning guests including John from Signature Landscape (@signaturelandscapecorp) and Phil from PJE Lawn Care (@pjelawncare) for another episode in the #IAmaHardscaper Round Table.
Sponsors:

Crossover Episode: HR with Tricia of Sitescape
Today we are joined by Tricia of Sitescape (@sitescape_) to talk about HR in landscaping along with Not Our Finest Hour guests Chad (@thelandscapedaddy) and Mike (@paver_king). This is the first part of a crossover episode where you can find the second part on the Not Our Finest Hour Podcast.
Sponsors:

What the How to Hardscape Headquarters Software Can Do for You
Today we talk about the How to Hardscape Headquarters software, the features available to users, and if this is a solution for your hardscaping business.
Sponsors:

#IAmaHardscaper Round Table with NRX Landscaping and DTE Landscaping
Today we are joined by four returning guests including Chuck and Jeffery from DTE Landscaping (@dtelandscapingco) and Nick and Rocco from NRX Landscaping (@nrx_landscaping) for another episode in the #IAmaHardscaper Round Table.
Sponsors:

Protecting Trees in the Construction Process with Todd Irvine
Today we are joined by Todd Irvine, he is the founder of the Toronto based company City Forest and a certified arborist specializing in educating homeowners, students, and professionals about the care of trees and stewardship of the urban forest.
Sponsors:

Social Media and Catching Up with Paul Jamison
Today we are joined by Paul Jamison, he is the host of the Green Industry Podcast. We talk about his experience owning and operating a lawn care business as well as his strategies for successfully growing his social media.
Sponsors:

Succession Planning with Phil Harwood
Today we talk with Phil Harwood. He helps businesses increase their value in preparation for sale or transition, and we talk about how business owners can do just that in this episode.
Sponsors:

#IAmaHardscaper: Joel of Hatton Landscape
Today we are joined by Joel of Hatton Landscape (@Hatton_Landscape) for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper: Kevin of Muskoka Landscapers
Today we are joined by Kevin of Muskoka Landscapers (@MuskokaLandscapers.ca) for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper Round Table Rally: Wins and Losses of 2022
Today we are joined by four returning guests for another #IAmaHardscaper Round Table Rally for an Instagram Q&A.
Chad of @naturaldesignlandscapes @thelandscapedaddy and the Not Our Finest Hour Podcast
Mike of @paver_king and the Not Our Finest Hour Podcast
Jeremy of @jsquaredoutdoor
Chris of @threeseasonslandscapes
Josh of @suttonoutdoor
Nick of @earthworks_landscaping
Andy of @mulderoutdoors and The Mulder Life Podcast
Caleb of @aumanlandscapellc and The Kid Contractor Podcast
Mike of @howtohardscape and @iamahardscaper

End of Year Wrap Up 2022 | Employees, Training, and Culture
On today’s episode we take three quotes from three guests in 2022 to talk about employees, training, and culture.

End of Year Wrap Up 2022 | Pricing, Recession, and Branding
On today’s episode we take three quotes from three guests in 2022 to talk about pricing, recession, branding, and niching down.
Sponsors:

Budgeting for 2023

How to Hardscape 2023 Update
On today’s episode we talk about what to look forward to with How to Hardscape in 2023 including software, membership, podcast, video, and written content.
Sponsors:

Preparing for the End of Year with Cycle CPA
On today’s episode we talk with Carla and Joe of Cycle CPA about preparing for the end of year and looking forward to next year.
Sponsors:

#IAmaHardscaper Mashup: One Thing You Wish You Had Known 2022 Edition
On today’s episode we mashup previous #IAmaHardscaper interviews with hardscape business owners answering our closing question on each interview: What is one thing you know now that you wish you knew from the beginning.
Sponsors:

#IAmaHardscaper Mashup: Equipment and Installation Practices 2022 Edition
On today’s episode we mashup previous #IAmaHardscaper interviews with hardscape business owners answering our closing question on each interview: What are some installation practices you live by in your business or equipment that has helped you along the way.
Sponsors:

#IAmaHardscaper Mashup: First Consultation and Payments 2022 Edition
Today we mashup interviews with previous guests answering a single question: What do you ask clients on the first consultation and what do the schedule of payments look like when you sign a client up?
Sponsors:

#IAmaHardscaper Mashup: Do You Charge for Consultations? 2022 Edition
On today’s episode we mashup previous #IAmaHardscaper interviews answering this question: do you charge for consultations, why or why not? This is one that I felt was important to understand everyones thought process behind whether they do or do not charge for consultations and to also learn some interesting ways in which some charge but use that money for charitable donations or elsewhere in their business. It is also interesting to hear some of these business owner’s responses and how they may have changed in their businesses since then.
Sponsors:

#IAmaHardscaper Mashup: Qualifying Leads 2022 Edition
Today we mashup interviews with previous guests answering a single question: How do you qualify leads?
Sponsors:

#IAmaHardscaper Mashup: Horror Stories 2022 Edition
On today’s episode we mashup previous #IAmaHardscaper interviews answering this question: what is a horror story that you have experienced in your business? The reason why I ask this question is to help those starting their businesses or even already rolling along to prepare them for what may happen and help them put safeguards into their own business to perhaps prevent this same thing from happening to them.
Sponsors:

Open Book Management and More with Ken Hochkeppel
Today we are joined by Ken Hochkeppel. He is the principal consultant with Enterprise Analysis having years of experience in a variety of aspects of businesses and has now worked with dozens of companies across the country providing council and coaching in the green industry and contractor trade sectors. We talk open book management structure among many other topics on today's episode.
Sponsors:

Getting Started in Snow and Ice Management with SIMA
Today we have Martin Tirado, CEO of SIMA (Snow and Ice Management Association), to discuss getting started in Snow and Ice Management.
Sponsors:

Risk

Stars of the Not Our Finest Hour Answer Your Questions
Today we are joined by Mike of Paver King and Chad of The Landscape Daddy, the two stars of the Not Our Finest Hour Podcast, to answer your questions sent in on Instagram.
Sponsors:

#IAmaHardscaper Round Table with Three Seasons Landscapes, Niagara Outdoor, and Planit Green Landscapes
Today we are joined by four returning guests including Chris from Three Seasons Landscapes, Greg from Niagara Outdoor, and Landon from Planit Green Landscapes for another episode in the #IAmaHardscaper Round Table.
Sponsors:

Saw Blades and Dust Collection with iQ Power Tools
Today we are joined by Paul Guth, he is the co-founder and CEO of iQ Power Tools that manufacture saws with integrated dust collection systems. We talk about what makes a quality saw blade for the hardscape industry and the benefits of using saws with integrated dust collection systems on site.

Common Issues Holding Business Owners Back with Nathan Helder
Today we are joined by Nathan Helder. He is the president of Gelderman Landscape Services and principal consultant at Southbrook Consulting, a management consulting firm focused on providing customized solutions, and also the owner of Southbrook Accounting for skilled trades. We talk about the common issues that are holding business owners back.
Sponsors:

Employee Structure and Culture with Jacki Hart
Today we are joined by Jacki Hart. She has a career spanning 35 years including founding, managing, and selling Water’s Edge Landscaping. She is the president of Consulting by Hart where they provide support and training that empowers business owners to lead their teams toward success. We talk about employees, structure, and culture.
Sponsors:

Natural Landscapes with Randy Tumber
Today we are joined by Randy Tumber aka The View Master. He is the founder of Tumber International Landscape Training where he teaches integrating water features into a landscape from the design to build and maintenance. We talk his introduction to the industry, growing his business, and designing and building natural landscapes.
More from Randy Tumber:
https://www.poolspapro.com/event-coverage/using-natural-elements-bolster-landscaping
Sponsors:

#IAmaHardscaper: Kevin of Hardscape Training Canada
Today we are joined by Kevin of Hardscape Training Canada to discuss natural stone and promoting the industry through education.
Sponsors:

#IAmaHardscaper Community Series Ep. 3
Today we talk about the importance of brand, raising your prices to meet market value, and providing quality service in order to navigate a market downturn for our next episode in our #IAmaHardscaper Community Series.

George and Peter of Oriole Landscaping Talk What it Took to Grow
Today we are joined by George and Peter of Oriole Landscaping to talk about their path to growth with Oriole Landscaping.
Sponsors:

#IAmaHardscaper Community Series Ep. 2
Today we talk about navigating your business in a recession, purchasing a landscaping business, naming a landscaping business, marketing, and take audience questions on frustrations in the industry for our next episode in our #IAmaHardscaper Community Series.

#IAmaHardscaper: Landon of Planit Green Landscapes
Today we are joined by Landon of Planit Green Landscapes (@PlanitGreenLandscapes) for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper Community Series Ep. 1
Today we take audience voicemails and discuss polymeric sand, production rates, and projects. If you want to leave a voicemail, go to speakpipe.com/howtohardscape to leave a question, comment, or frustration to be played on the podcast.
Sponsors:

Talking About the Recession
Today I take the time to talk about a possible recession ahead and what that may look like for the hardscape industry as well as what others have said on the podcast about navigating through a recession.

Designing Landscapes with Taylor of Calumma Creative Landscapes
Today we are joined by Taylor Fifield of Calumma Creative Landscapes to talk how he started his design business and his thoughts on designing a landscape.
Sponsors:

Talking Business and Design with Matt Daly of Water & Earth Landscape Design
Today we are joined by Matt Daly of Water & Earth Landscape Design to talk how he started and grew his business, as well as his thoughts of various design aspects in a landscape.
Sponsors:

#IAmaHardscaper: Aaron of Spaces Design and Build
Today we are joined by Aaron of Spaces Design and Build (@SpacesDesignandBuild) for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper: Ken and Patrick of Local Roots Landscaping
Today we are joined by Ken and Patrick of Local Roots Landscaping (@localrootslandscaping) for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper Round Table Rally: Instagram Q&A
Today we are joined by four returning guests for another #IAmaHardscaper Round Table Rally for an Instagram Q&A.
Caleb of @aumanlandscapellc
Matt of @hardscapeottawa
Chad of @naturaldesignlandscapes
Antonio of @a_service_for_every_season
Mike of @howtohardscape and @iamahardscaper
Sponsors:

Industry Financial Key Performance Indicators with Cycle CPA
Today we have a special episode with Joe and Carla of Cycle CPA. They takeover today's episode to talk about financial key performance indicators in our industry. Cycle CPA’s team of accountants can do anything from bookkeeping to CFO services, and they are specialized within the hardscape & landscape industry. Visit cyclecpa.com, and for $200 off mention the How to Hardscape podcast.

Pay for Performance with Mike Andes
Today we are joined by Mike Andes, he is the owner of Augusta Lawn Care Services and author of P4P (Pay For Performance): Why Hourly is a Failing Formula. We talk about this concept and how it could apply to your hardscaping business as well as several other wide ranging topics.

Incorporating Lighting into an Outdoor Living Space with in-lite
Today we are joined by Lauren of in-lite Outdoor Lighting to talk about why you should be installing outdoor lighting into your designs, how to design a space with outdoor lighting, and how to sell it to your clients.
Sponsors:

#IAmaHardscaper Round Table Rally: Equipment
Today we are joined by two returning guests for another #IAmaHardscaper Round Table Rally discussing equipment.
Chad of @naturaldesignlandscapes
Evan of @pride_hardscape
Mike of @howtohardscape and @iamahardscaper
Sponsors:

#IAmaHardscaper: Chuck and Jeffery of Down to Earth Landscaping
Today we are joined by Chuck and Jeffery of Down to Earth Landscaping (@dtelandscapingco) in another episode of the #IAmaHardscaper Series.
Sponsors:

Permeable Jointing Compounds and Bedding Materials with Romex
Today I am joined by Adrian and David of Romex. Adrian is the project manager and David the Eastern sales representative at Romex, a company specializing in permeable jointing and bedding products. We talk about these products and their applications in the hardscape industry.
Sponsors:

#IAmaHardscaper: Crux Lon of Chicago Brick Paving
Today we are joined by Crux Lon of Chicago Brick Paving in another episode of the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper Round Table Rally: Struggles
On today's episode of the #IAmaHardscaper Round Table Rally, we have seven returning guests from the How to Hardscape Podcast to discuss 2022 goals.
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Chad Quenneville of Natural Design Landscapes - @naturaldesignlandscapes
Matt of Hardscape Ottawa - @hardscapeottawa
Antonio of Zeppa's - @a_service_for_every_season
Mike of Paver King - @paver_king
Mike of Elevate Outdoor Living - @elevate.mi
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper
Sponsors:

#IAmaHardscaper Round Table with Evolve Design Build, Zeppa's, and Elevate Outdoor Living
Today we are joined by four returning guests including Jordan and Kyle of Evolve Design Build, Antonio of Zeppa's, and Mike of Elevate Outdoor Living for another episode in the #IAmaHardscaper Round Table.
Sponsors:

Mindset with Joshua Gillow of the Outerspaces Podcast
Today I am joined by Joshua Gillow, he is a co host of the Outerspaces Podcast and of YesExpress where he consults with landscape business owners.
Sponsors:

#IAmaHardscaper: Mike of Elevate Outdoor Living
Today we are joined by Mike of Elevate Outdoor Living for another episode in the #IAmaHardscaper Series.
Sponsors:

#IAmaHardscaper: Antonio of Zeppa's
Today we are joined by Antonio of Zeppa's: A Service for Every Season for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper Round Table Rally: 2022 Goals
On today's episode of the #IAmaHardscaper Round Table Rally, we have seven returning guests from the How to Hardscape Podcast to discuss 2022 goals.
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Chad Quenneville of Natural Design Landscapes - @naturaldesignlandscapes
Caleb Auman of Auman Landscape - @aumanlandscapellc
Matt of Hardscape Ottawa - @hardscapeottawa
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

Google My Business and Local SEO with Joy Hawkins of Sterling Sky
Today I am joined by Joy Hawkins, she is the owner and founder of Sterling Sky an online marketing agency that offers local SEO, pay-per-click, social media, and consulting among many other services and offers. We talk about Google My Business, local SEO, and how you can use these to rank better on search engines.

Pre-Qualifying Clients with Groundwork
Today we are joined by Jeff Wraley of Groundwork to talk about using software to pre-qualify clients.

#IAmaHardscaper: Greg of Niagara Outdoor
Today we are joined by Greg of Niagara Outdoor for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Nick and Rocco of NRX Landscaping
Today we are joined by Nick and Rocco of NRX Landscaping for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Chris of Morales Outdoor Living
Today we are joined by Chris of Morales Outdoor Living for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: ET of Leger Landscapes
Today we are joined by ET of Leger Landscapes for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Jeremy of Willow Gates Landscaping and Dust Killer Tools
Today we are joined by Jeremy of Willow Gates Landscaping and Dust Killer Tools for another episode in the #IAmaHardscaper Series.

2022 Goal Setting, Budgeting, and the Membership Platform
On today's episode, we talk about setting goals in your business for this year and a road map for the following years in order to budget accordingly and estimate jobs based on that budget. We also talk about a big announcement!

#IAmaHardscaper Round Table Rally: Season End
On today's episode of the #IAmaHardscaper Round Table Rally, we have seven returning guests from the How to Hardscape Podcast to discuss their wins and takeaways from the 2021 season.
Jeremy Swihart of J Squared Outdoor - @jsquaredoutdoor
Tony Zambito of Zamco Group - @zamcogroup
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Matt Hiner of Hiner Outdoor Living - @hineroutdoorliving and @the_yardist
Josh Sutton of Sutton Outdoor - @suttonoutdoorllc
Evan Newcombe of Pride Hardscape - @pride_hardscape
Nick Caliva of Earthworks Landscaping - @earthworkslandscapingrf
Matt of Hardscape Ottawa - @hardscapeottawa
Chad Quenneville of Natural Design Landscapes - @naturaldesignlandscapes
Andy Mulder of Mulder Outdoors - @mulderoutdoors
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

Road Safety with Tri-Shield Consulting
Today we are joined by Scott Oldfield. He is the Vice President and COO of Tri-Shield Consulting, a team of retired police Commercial Vehicle Inspectors that are committed to road safety and provide a range of services including commercial vehicle training.
This is our longest one person interview episode and it's a good one. This is all about road safety, circle checks, equipment loading, and everything you would want to know about being on the road in your business. Though this episode is quite specific to Ontario including CVORs; yellow stickers; and license classes, there is about 75% of this interview that can be applied throughout North America with some minor differences that you can look into for yourself considering your region. But this is a great episode to come back to or have crew members listen in on and take notes.
There are a lot of links that are discussed especially at the end and these are mostly specific to Ontario business owners. You can find all of these links in the show notes of this episode. If you click on the show in your podcast app you can find it all there. And make sure that you go check out Tri-Shield Consulting on their website or at Landscape Ontario Congress this year at booth 129.

#IAmaHardscaper: Nick of The YardFathers
Today we are joined by Nick of The YardFathers Premier Outdoor Living for another episode in the #IAmaHardscaper Series.

Standard Operating Procedures with Al Levi
Today we are joined by Al Levi, he is the creator of The 7 Power Contractor and the author of the book of the same name. He helps contractors all over North America to regain power over their businesses so they can run them with less stress and more success.
Sponsor:
I want to take a break from today’s episode to thank our sponsor Alliance Gator. They are the manufacturers of a wide variety of hardscape installation materials including polymeric sands and other jointing compounds, cleaners, sealers, binders, concrete and plastic edge restraints, and Gator Base. Their wide range of jointing compounds suit any application. Cleaners and sealers help to keep hardscapes looking pristine. And their Gator Base product helps to reduce the amount of labor involved in preparing the base of a project. They continue to innovate and introduce new products into the market that add more tools in our toolbox including Xtreme Edge, a concrete edge restraint, and Nitro, a permeable jointing compound. You can find out more about these products at alliancegator.com found in the show notes of this episode.

2021 Season Recap
On today's episode, I talk about my season and the ups and downs from the year behind me. From clients to employees, equipment to business models, I walk through my thought process since I started by business until now.
We have a webinar coming up on November 30 at 11AM EST with Cycle CPA and SynkedUp. We will be doing a live interview with questions you can submit if you register in regards to end of year accounting and then getting into knowing your numbers with SynkedUp, a software that will help you with just that. If you register, you can submit a question and you will be able to tune in live or watch the re-run of the interview which will not be available elsewhere. You can register at howtohardscape.com/webinar or visit the show notes of this episode.

What Your Numbers Will Tell You About Your Business with SynkedUP
Today we are joined by Weston Zimmerman, he is the CEO and co-founder of SynkedUP a business management software that will help you know your numbers which is exactly what we get into with this episode.
We have a webinar coming up on November 30 at 11AM EST with Cycle CPA and SynkedUp. We will be doing a live interview with questions you can submit if you register in regards to end of year accounting and then getting into knowing your numbers with SynkedUp, a software that will help you with just that. If you register, you can submit a question and you will be able to tune in live or watch the re-run of the interview which will not be available elsewhere. You can register at howtohardscape.com/webinar or visit the show notes of this episode.

Accounting Practices with Cycle CPA
Today we are joined by Carla Iniguez-Policastro, she is the CEO of Cycle CPA a virtual accounting solution for green industry businesses. We talk about a wide range of subjects on this episode from why you should be creating a relationship with an accountant, getting your books in order, and budgeting.
We have a webinar coming up on November 30 at 11AM EST with Cycle CPA and SynkedUp. We will be doing a live interview with questions you can submit if you register in regards to end of year accounting and then getting into knowing your numbers with SynkedUp, a software that will help you with just that. If you register, you can submit a question and you will be able to tune in live or watch the re-run of the interview which will not be available elsewhere. You can register at howtohardscape.com/webinar or visit the show notes of this episode.

#IAmaHardscaper Mashup: Initial Conversation with Potential Clients
On today’s episode we mashup previous #IAmaHardscaper interviews with hardscape business owners answering what they do when a potential client first contacts them. Whether through email, phone call, or a form on their website, where does this lead to coming to the initial consultation.
Sponsor:
I want to take a break from today’s episode to thank our sponsor Alliance Gator. They are the makers behind Gator Xtreme Edge, a concrete edge restraint product for hardscape installations. In our business, we have almost exclusively moved to a concrete edge restraint in our installs. Now the only time we use a plastic edge restraint is in a Gator Base installation where it is fastened directly to the Gator Base. Gator Xtreme Edge is fiber-reinforce and polymer modified providing continuous lateral support. This provides more flexibility and better strength than just a regular concrete mixture for an edge restraint. We find it great to use in our open graded base installs or natural stone installs where the product is only 1” thick. It can also be installed in traditional, overlay, and Gator Base applications. You can find out more about this product at alliancegator.com found in the show notes of this episode. Connect with your local rep for installation assistance.

#IAmaHardscaper Mashup: Where are Your Leads Coming From?
On today’s episode we mashup previous #IAmaHardscaper interviews with hardscape business owners answering where they get their leads from.
Sponsor:
I want to take a break from today’s episode to thank our sponsor Alliance Gator. They are the manufacturers of a wide variety of hardscape installation materials including polymeric sands and other jointing compounds, cleaners, sealers, binders, concrete and plastic edge restraints, and Gator Base. Their wide range of jointing compounds suit any application. Cleaners and sealers help to keep hardscapes looking pristine. And their Gator Base product helps to reduce the amount of labor involved in preparing the base of a project. They continue to innovate and introduce new products into the market that add more tools in our toolbox including Xtreme Edge, a concrete edge restraint, and Nitro, a permeable jointing compound. You can find out more about these products at alliancegator.com found in the show notes of this episode.

#IAmaHardscaper Mashup: One Thing You Wish You Had Known
On today’s episode we mashup previous #IAmaHardscaper interviews with hardscape business owners answering our closing question on each interview: What is one thing you know now that you wish you knew from the beginning.
Sponsors:
I want to take a break from today’s episode to thank our sponsor Alliance Gator. They are the makers behind Gator Nitro Joint Sand, a permeable jointing compound for hardscape installations. It consists of calibrated sand and resins that is installed wet and air-cures becoming a solidified paver joint. It can be installed when it is dry or wet out, making it the perfect product to install early or late into the season. No more worrying about the chance of rain and you can finalize that project moving onto the next one faster. We find it is perfect for open graded bases, raised patios, and pool patios, along with many other applications as long as proper drainage is considered. You can find out more about this product at alliancegator.com found in the show notes of this episode. Connect with your local rep for installation assistance.

#IAmaHardscaper Mashup: Tools and Equipment
On today’s episode we mashup previous I am a hardscaper interviews talking about equipment. Now some of these answers discuss installation practices or equipment purchases in the future, depending on how I phrased the question to the interviewee, but ultimately this is an equipment discussion episode about what these hardscapers love to have in their business.
Sponsors:
I want to take a break from today’s episode to thank our sponsor Alliance Gator. They are the makers behind Gator Xtreme Edge, a concrete edge restraint product for hardscape installations. In our business, we have almost exclusively moved to a concrete edge restraint in our installs. Now the only time we use a plastic edge restraint is in a Gator Base installation where it is fastened directly to the Gator Base. Gator Xtreme Edge is fiber-reinforce and polymer modified providing continuous lateral support. This provides more flexibility and better strength than just a regular concrete mixture for an edge restraint. We find it great to use in our open graded base installs or natural stone installs where the product is only 1” thick. It can also be installed in traditional, overlay, and Gator Base applications. You can find out more about this product at alliancegator.com found in the show notes of this episode. Connect with your local rep for installation assistance.

#IAmaHardscaper Mashup: Horror Stories
On today’s episode we mashup previous #IAmaHardscaper interviews answering this question: what is a horror story that you have experienced in your business? The reason why I ask this question is to help those starting their businesses or even already rolling along to prepare them for what may happen and help them put safeguards into their own business to perhaps prevent this same thing from happening to them.
Sponsors:
I want to take a break from today’s episode to thank our sponsor Alliance Designer Products. They are the makers behind Gator Base, a synthetic base option that reduces excavation for patios and walkways. This product is time-proven with millions of square feet installed holding up to freeze-thaw cycles for years with no failures. Let’s walk through some of the benefits of this material. It insulates, reducing freeze-thaw cycles; spreads load over a greater area; is extremely durable and light-weight; saves on labor; shines in tight access situations; allows for proper drainage; you can walk on it once installed and stage pavers closer to the area where they will be laid; and pavers can be slid into place. We use Gator Base as often as we can and whenever applicable. You can find out more about this product at alliancegator.com.

#IAmaHardscaper Mashup: Do You Charge for Consultations?
On today’s episode we mashup previous #IAmaHardscaper interviews answering this question: do you charge for consultations, why or why not? This is one that I felt was important to understand everyones thought process behind whether they do or do not charge for consultations and to also learn some interesting ways in which some charge but use that money for charitable donations or elsewhere in their business. It is also interesting to hear some of these business owner’s responses and how they may have changed in their businesses since then.
Sponsors:
I want to take a break from today’s episode to thank our sponsor Alliance Gator. They are the makers behind Gator Base, a synthetic base option that reduces excavation for patios and walkways. This product is time-proven with millions of square feet installed holding up to freeze-thaw cycles for years with no failures. Gator Base features a tongue and groove system, locking the panels together along with a plastic edge restraint that is installed with anchor screws that fasten directly to the Gator Base itself creating a strong system throughout. We use Gator Base as often as we can and whenever applicable. You can find out more about this product at alliancegator.com found in the show notes of this episode.

#IAmaHardscaper Mashup: Qualifying Leads
Today we mashup interviews with previous guests answering a single question: How do you qualify leads?
Sponsors:
iQ Power Tools began by building tools to solve its own job site dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: job sites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.
Alliance Gator are the manufacturers of a wide variety of hardscape installation materials including polymeric sands and other jointing compounds, cleaners, sealers, binders, concrete and plastic edge restraints, and Gator Base. Their wide range of jointing compounds suit any application. Cleaners and sealers help to keep hardscapes looking pristine. And their Gator Base product helps to reduce the amount of labor involved in preparing the base of a project. They continue to innovate and introduce new products into the market that add more tools in our toolbox including Xtreme Edge, a concrete edge restraint, and Nitro, a permeable jointing compound. You can find out more about these products at alliancegator.com found in the show notes of this episode.

#IAmaHardscaper: Frankie of Outdoor Living Life
Today we are joined by Frankie of Outdoor Living Life for another episode in the #IAmaHardscaper Series.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.
Alliance Gator are the manufacturers of a wide variety of hardscape installation materials including polymeric sands and other jointing compounds, cleaners, sealers, binders, concrete and plastic edge restraints, and Gator Base. Their wide range of jointing compounds suit any application. Cleaners and sealers help to keep hardscapes looking pristine. And their Gator Base product helps to reduce the amount of labor involved in preparing the base of a project. They continue to innovate and introduce new products into the market that add more tools in our toolbox including Xtreme Edge, a concrete edge restraint, and Nitro, a permeable jointing compound. You can find out more about these products at alliancegator.com found in the show notes of this episode.

Best Business Practices for Landscapers with Author Paul Jamison
Today we are joined by Paul Jamison, he is the host of the Green Industry Podcast and author of Cut That Grass and Make That Cash, as well as his new book Best Business Practices for Landscapers. We talk about his new book and what he has learned through 500 episodes of hosting the Green Industry Podcast.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.
Alliance Gator are the manufacturers of a wide variety of hardscape installation materials including polymeric sands and other jointing compounds, cleaners, sealers, binders, concrete and plastic edge restraints, and Gator Base. Their wide range of jointing compounds suit any application. Cleaners and sealers help to keep hardscapes looking pristine. And their Gator Base product helps to reduce the amount of labor involved in preparing the base of a project. They continue to innovate and introduce new products into the market that add more tools in our toolbox including Xtreme Edge, a concrete edge restraint, and Nitro, a permeable jointing compound. You can find out more about these products at alliancegator.com found in the show notes of this episode.

#IAmaHardscaper: Chris of Three Seasons Landscapes
Today we are joined by Chris of Three Seasons Landscapes for this episode in the #IAmaHardscaper Series. This is actually an in-person interview that we did where I spent a day in the life and we took some time to sit down to do this podcast in his office, so forgive the audio quality. There is some reverberation, but it is most definitely a quality discussion on business with Chris.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Branding and YouTube with Brian Fullerton
Today we are joined by Brian Fullerton of Brian’s Lawn Maintenance on his YouTube and socials and the host of The Fullerton Unfiltered Podcast. We talk today about branding and using YouTube and social media in your business and beyond.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Reevaluating the Budget
On today's episode, we talk about two authors we previously had on the podcast and compare their thoughts on knowing your numbers in your business including market versus cost-based estimating, as well as reevaluating our budget for the end of the year. Both of these books are on our list of recommended books found at howtohardscape.com/books.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Profit & Markup with Michael C. Stone
Today we are joined by Michael C. Stone. He is author of Profit and Markup as well as Profitable Sales, both books for contractors to help them price and sell jobs to become more profitable. Both of these books are on our list of recommended books found at howtohardscape.com/books. Be sure to check them out and enjoy this conversation with Michael C. Stone about profit, markup, and sales.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

#IAmaHardscaper Round Table Rally: Season Start
On today's live stream of the #IAmaHardscaper Round Table Rally, we have four returning guests from the How to Hardscape Podcast to discuss the seasons start.
Mike Pennington of Paver King - @paver_king
Matt of Hardscape Ottawa - @hardscapeottawa
Chad of Natural Design Landscapes - @naturaldesignlandscapes
Tony Zambito of Zamco Group - @zamcogroup
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

#IAmaHardscaper Round Table Rally: Contracts
On today's live stream of the #IAmaHardscaper Round Table Rally, we have five returning guests from the How to Hardscape Podcast to discuss contracts.
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Mike Pennington of Paver King - @paver_king
Caleb Auman of Auman Landscape - @aumanlandscapellc
Matt of Hardscape Ottawa - @hardscapeottawa
Chad of Natural Design Landscapes - @naturaldesignlandscapes
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

#IAmaHardscaper Round Table Rally: The First Consultation
On today's live stream of the #IAmaHardscaper Round Table Rally, we have seven returning guests from the How to Hardscape Podcast to discuss the first consultation with a customer.
Jeremy Swihart of J Squared Outdoor - @jsquaredoutdoor
Tony Zambito of Zamco Group - @zamcogroup
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Matt Hiner of Hiner Outdoor Living - @hineroutdoorliving and @the_yardist
Dan Wasson of Wasson Nursery - @wassonnursery and @the.dan.wasson
Mike Pennington of Paver King - @paver_king
Caleb Auman of Auman Landscape - @aumanlandscapellc
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

Employee Stock Ownership Plans with Menke & Associates
Today we are joined by Phillip Dedominicis, he is the managing director at Menke & Associates who focus on Employee Stock Ownership Plans that give workers ownership interest in a company. We talk about the benefits of ESOPs, what kind of companies they are suited for, and why you may consider this in the future of your company.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Simple Numbers with Greg Crabtree
Today we are joined by Greg Crabtree. He is a speaker, entrepreneur, financial expert, and author of Simple Numbers, Straight Talk, Big Profits and Simple Numbers 2.0. We talk today about financials for your business including owner salary, the salary cap concept from his book, and debt.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

#IAmaHardscaper: Westin of WB Outdoor
Today we have Westin of WB Outdoor (previously Eco Turf) on the show for another episode in the #IAmaHardscaper Series.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Business Discussion with Mike Michalowicz
Today we are joined by Mike Michalowicz. He wrote books like Pumpkin Plan, Clockwork, Fix This Next, and Profit First, among many others to help business owners take control of their businesses trajectory, finances, and time. We cover all of these topics and more in this wide ranging interview.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Geotextiles with Terrafix Geosynthetics
Today we are joined by Isabel Perez, she is the Product Manager subgrade improvement at Terrafix Geosynthetics. She joins us to talk about everything geotextiles in the hardscape industry.
Sponsors:
iQ Power Tools began by building tools to solve its own jobsite dust problems. Fast-forward to today, the company continues to combine intensive research and industry knowledge, with a completely updated approach. The result? Innovative tools that eliminate dust and water while creating a more efficient workforce. iQ Power Tools envisions a future where their innovation helps create a 100% dust-free environment: jobsites are safer, work practices are healthier... and, the construction industry becomes even more sustainable. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

Geogrids with Terrafix Geosynthetics
Today we are joined by Bradd Bergerson, the product manager at Terrafix Geosythentics. He Joins us today to talk about everything geogrids. Unixial, Biaxial, specifications, uses, and so much more.
Sponsors:
Brought to you by iQ Power Tools, the firm that builds smart, tough, award-winning clean-cut concrete and masonry power tools that eliminate dust. Eliminating dust from your job site is smart. It saves time. It saves money. It saves lives. Visit iQPowerTools.com and learn how to implement healthier and more efficient work practices from your next project.

Contractor Sales with Tom Reber of Contractor Fight
Today we are joined by Tom Reber. He is a construction business coach, founder, and host of the Contractor Fight TV and the Contractor Fight Podcast and he joins us today to talk about sales for contractors.
Sponsors:
iQ Power Tools builds smart, tough power tools that eliminate the dust problem. They’ve been studying the hazards of silica for over 15 years. Their team is passionate about mitigating dust on the jobsite through their tools, and by educating their fellow industry colleagues. Go to iQPowerTools.com and learn about healthier work practices and eliminating dust from your next project.

#IAmaHardscaper Round Table with Premier Landscape, Mass Hardscapes, and The Dirt Ninja
On today's episode we bring back three guests for a #IAmaHardscaper Round Table including Gairad DeCastro of Premier Landscape, Josh Jones of Mass Hardscapes, and Tom Gardocki aka The Dirt Ninja.
Sponsors:
Brought to you by iQ Power Tools, manufacturer of premium power tools with integrated dust collection systems for the hardscape industry. Visit iQPowerTools.com for game-changing, innovative tools that save time, money and maybe someone’s life! Connect with iQ Power Tools on their social media channels and read what their customers say.

Building and Selling a Hardscape Business with Bill Gardocki
Today we are joined by Bill Gardocki, he was the owner of Interstate landscape before recently selling it. He is an ICPI and NCMA instructor, as well as for the horticultural program University of New Hampshire and a frequent contributor to Hardscape Magazine. He talks with us today about his history in the industry and selling his business only recently.
Sponsors:
iQ Power Tools manufactures a comprehensive range of innovative power tools with integrated dust collection systems. The company, founded by third-generation masons, began creating tools to solve their own dust problems, only to realize the same issues affected all contractors. Today, the firm brings to market award-winning power tools that increase jobsite efficiency and overall safety. Their national War On Dust Tour begins this summer. Visit www.iQPowerTools.com to see when they’ll be in your neighborhood.

#IAmaHardscaper Round Table with Hardscape Ottawa and Natural Design Landscapes
On today's episode we have an all Ontario #IAmaHardscaper Round Table with past guests: Matt of Hardscape Ottawa and Chad of Natural Design Landscapes.

#IAmaHardscaper Round Table Rally: Prequalifying Clients
On today's live stream of the #IAmaHardscaper Round Table Rally, we have four returning guests from the How to Hardscape Podcast to discuss prequalifying clients.
Jeremy Swihart of J Squared Outdoor - @jsquaredoutdoor
Evan Newcombe of Pride Hardscape - @pride_hardscape
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Tony Zambito of Zamco Group - @zamcogroup
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

My Story
Today I take the time to talk about my story from starting at a hardscape dealer to working on the side to starting my own business and where it has taken me including why I started How to Hardscape.

Selling and Installing Artificial Turf with Joe Wadkins aka "Ask JW"

#IAmaHardscaper Round Table Rally: Goal Setting and Budgeting for 2021
On today's live stream of the #IAmaHardscaper Round Table Rally, we have eight returning guests from the How to Hardscape Podcast to discuss goal setting and budgeting for 2021.
Mike Pennington of Paver King - @paver_king
Matt Hiner of Hiner Outdoor Living - @hineroutdoorliving and @the_yardist
Joshua Sutton of Sutton Outdoor - @suttonoutdoor
Dan Wasson of Wasson Nursery - @wassonnursery and @the.dan.wasson
Jordan Rout of DPR Landscapes - @dprlandscapes
Caleb Auman of Auman Landscape - @aumanlandscapellc
Craig Sheller of Sheller Outdoor Living - @shelleroutdoorliving
Tony Zambito of Zamco Group - @zamcogroup
Mike Pletz of How to Hardscape - @howtohardscape and @iamahardscaper

Selling and Installing Water Features with Atlantic Water Gardens
On today's episode we are joined by Demi Fortuna, the director of product information at Atlantic Water Gardens. He joins us to talk about selling and installing water features in hardscapes.
Sponsors of this episode:
I’m excited to share Boost By Jobber, Jobber’s new $100,000 grant program which is built to help launch, grow, and strengthen small home services businesses. Almost-entrepreneurs, new business owners, and experienced business owners, you’re all invited to apply for grants ranging from $1,000 to $20,000.
In August 2021 Jobber will be announcing 20 recipients, and will be following along with the winners’ stories, seeing how the funding impacts their business, whether you’re seeking new equipment, marketing dollars, launching a new service, team training, or financial relief. Your reasons for applying will be personal and unique to your business. The Jobber team knows business owners are very busy, so the application is only two questions and an optional video if you have the time. You can go to boostbyjobber.com and take five minutes to fill out an application.
If you’re listening to this after May 5, I’d still encourage you to check out Jobber software. Jobber builds award-winning job tracking and customer management software for home service businesses.

Aggregates with Dufferin Aggregates / Base Preparation Applications
On today's episode we are joined by Dufferin Aggregates to talk about the specs of various aggregates that are popular in the hardscape industry. We also talk about how we use these different aggregates in our business in different applications to maximize efficiency and the quality that we provide our clients.
Sponsors of this episode:
I’m excited to share Boost By Jobber, Jobber’s new $100,000 grant program which is built to help launch, grow, and strengthen small home services businesses. Almost-entrepreneurs, new business owners, and experienced business owners, you’re all invited to apply for grants ranging from $1,000 to $20,000.
In August 2021 Jobber will be announcing 20 recipients, and will be following along with the winners’ stories, seeing how the funding impacts their business, whether you’re seeking new equipment, marketing dollars, launching a new service, team training, or financial relief. Your reasons for applying will be personal and unique to your business. The Jobber team knows business owners are very busy, so the application is only two questions and an optional video if you have the time. You can go to boostbyjobber.com and take five minutes to fill out an application.
If you’re listening to this after May 5, I’d still encourage you to check out Jobber software. Jobber builds award-winning job tracking and customer management software for home service businesses.

Running a Business with Your Spouse with Caleb and Brittany Auman
On today's episode, we have Caleb and Brittany Auman of Auman Landscape and the Hardscape Academy on the show to talk about running a business with your spouse and all of the ups and downs that this comes with.
Sponsors of this episode:
I’m excited to share Boost By Jobber, Jobber’s new $100,000 grant program which is built to help launch, grow, and strengthen small home services businesses. Almost-entrepreneurs, new business owners, and experienced business owners, you’re all invited to apply for grants ranging from $1,000 to $20,000.
In August 2021 Jobber will be announcing 20 recipients, and will be following along with the winners’ stories, seeing how the funding impacts their business, whether you’re seeking new equipment, marketing dollars, launching a new service, team training, or financial relief. Your reasons for applying will be personal and unique to your business. The Jobber team knows business owners are very busy, so the application is only two questions and an optional video if you have the time. You can go to boostbyjobber.com and take five minutes to fill out an application.
If you’re listening to this after May 5, I’d still encourage you to check out Jobber software. Jobber builds award-winning job tracking and customer management software for home service businesses.

Hardscaping to Excavation with Tom Gardocki / The Dirt Ninja
Today we are joined by Tom Gardocki. He is The Dirt Ninja on Instagram and YouTube and the co-owner of New Era Excavation. He talks with us about how he started in the family hardscaping business and eventually began his own excavation company.
Sponsors of this episode:
I’m excited to share Boost By Jobber, Jobber’s new $100,000 grant program which is built to help launch, grow, and strengthen small home services businesses. Almost-entrepreneurs, new business owners, and experienced business owners, you’re all invited to apply for grants ranging from $1,000 to $20,000.
In August 2021 Jobber will be announcing 20 recipients, and will be following along with the winners’ stories, seeing how the funding impacts their business, whether you’re seeking new equipment, marketing dollars, launching a new service, team training, or financial relief. Your reasons for applying will be personal and unique to your business. The Jobber team knows business owners are very busy, so the application is only two questions and an optional video if you have the time. You can go to boostbyjobber.com and take five minutes to fill out an application.
If you’re listening to this after May 5, I’d still encourage you to check out Jobber software. Jobber builds award-winning job tracking and customer management software for home service businesses.

#IAmaHardscaper: Josh of Mass Hardscapes
Today we have Josh of Mass Hardscapes on the show for another episode in the #IAmaHardscaper Series.
Sponsors of this episode:
I’m excited to share Boost By Jobber, Jobber’s new $100,000 grant program which is built to help launch, grow, and strengthen small home services businesses. Almost-entrepreneurs, new business owners, and experienced business owners, you’re all invited to apply for grants ranging from $1,000 to $20,000.
In August 2021 Jobber will be announcing 20 recipients, and will be following along with the winners’ stories, seeing how the funding impacts their business, whether you’re seeking new equipment, marketing dollars, launching a new service, team training, or financial relief. Your reasons for applying will be personal and unique to your business. The Jobber team knows business owners are very busy, so the application is only two questions and an optional video if you have the time. You can go to boostbyjobber.com and take five minutes to fill out an application.
If you’re listening to this after May 5, I’d still encourage you to check out Jobber software. Jobber builds award-winning job tracking and customer management software for home service businesses.

#IAmaHardscaper Round Table with Earthworks Landscaping and Niche Gardens
On today's episode we have another episode in the #IAmaHardscaper Round Table series with returning guests Nick of Earthworks Landscaping and Danny of Niche Gardens.

Financial Success for Contractors with Kirk Chisholm of the Money Tree Podcast
Today we are joined by Kirk Chisholm. He is a principal wealth manager at Innovative Advisory Group located in Lexington, Massachusetts. He has been providing financial advice to individuals and families since 1999 and is also a host of the Money Tree Investing Podcast. He is here today to offer us his advice about personal finance as contractors to set ourselves up for success financially.

Personal Finance for Contractors with Kornel Szrejber of Build Wealth Canada
Today we are joined by Kornel Szrejber of the Build Wealth Canada Show. He joins us to talk about personal finance for contractors specifically in Canada, as well as business finance for those that are operating their own business.

#IAmaHardscaper: Phil of P.J.E. Lawn Care and Landscaping
Today we have Phil of P.J.E. Lawn Care and Landscaping on the show for another episode in the #IAmaHardscaper Series.

Your Brand Story with Aaron Witt of BuildWitt
Today we are joined by Aaron Witt of BuildWitt Media Group and the host of the Dirt Talk Podcast. He talks with us about the importance of creating a brand story that flows to your marketing, branding, and company culture.

#IAmaHardscaper Round Table with Zamco Group, Paver King, and DPR Landscapes
On today's episode we have an all Canadian #IAmaHardscaper Round Table with past guests: Tony of Zamco Group, Mike of Paver King, and Jordan of DPR Landscapes.

Business and Life with Britt Dowd of Lawncare Leaders Podcast
Today we are joined by Britt Dowd, host of the Lawncare Leaders Podcast and owner of Green Again Lawn. We talk life and business getting into the deep questions right away.

#IAmaHardscaper Round Table with Sutton Outdoor, Pride Hardscape, and Sheller Outdoor Living
On today's episode we talk with Josh of Sutton Outdoor, Evan of Pride Hardscape, and Craig of Sheller Outdoor Living.

Stories and Lessons with Paul Jamison of the Green Industry Podcast
Today we are joined by Paul Jamison, host of the Green Industry Podcast and author of the new book Cut That Grass and Make That Cash. He drops in to talk about stories and lessons learned as a business owner in the green industry.

Profit First for Contractors with Author Shawn Van Dyke
Today we have Profit First for Contractors author Shawn Van Dyke on the show to talk about this cash management system, how it helps contractors, and answers your questions that were submitted.

#IAmaHardscaper: Craig of Sheller Outdoor Living
Today we have Craig of Sheller Outdoor Living on the show for another episode in the #IAmaHardscaper Series.

Renting Versus Owning Equipment
In today's episode, we talk about the advantages and disadvantages of both renting and owning a piece of equipment as well as how to do a cost analysis on owning equipment and incorporate those costs into a budget to make that money back with every quote you send out.

Budgeting for 2021
In today's episode, we walk through how to create your budget and what the advantages are of doing so. This includes factoring in the billable hours per season, overhead expenses, labor costs, cost of goods sold, and profit margins and how to budget these for your season to set goals and invest properly to ensure a successful 2021.

#IAmaHardscaper Round Table with Matt Hiner, Dan Wasson, and Mike Arnold
On today's episode we talk with Matt Hiner of Hiner Outdoor Living, Dan Wasson of Wasson Nursery, and Mike Arnold of Creekside Outdoor Living for a round table talk about their hardscape businesses.

#IAmaHardscaper: Liz and Kenny of Vaughanscapes
Today we have Liz and Kenny of Vaughanscapes on the show for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Nick of Earth Scapes Landscaping
Today we have Nick of Earth Scapes Landscape and Outdoor Living on the show for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Jordan of DPR Landscapes
Today we have Jordan of DPR Landscapes on the show for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Matt of Hiner Outdoor Living and The Yardist
Today we have Matt Hiner of Hiner Outdoor Living and The Yardist on the show for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Dan of Wasson Nursery
Today we have Dan of Wasson Nursery on the show for another episode in the #IAmaHardscaper Series.

#IAmaHardscaper: Danny of Niche Gardens
Today we have Danny of Niche Gardens SC on the show for another episode in the #IAmaHardscaper Series.

Growing a Landscaping Business with Mark Bradley of LMN
Today we have Mark Bradley of LMN back on the show to talk about how he grew his landscaping business to over $50 million. We talk about growth, marketing, employees, and systems among many other wide ranging topics.

#IAmaHardscaper: Adam of Lilley Hardscaping

#IAmaHardscaper: Evan of Pride Hardscape
Today on another episode in the #IAmaHardscaper Series, we are joined by Evan of Pride Hardscape.

#IAmaHardscaper: Nick of Earthworks Landscaping
Today we are joined by Nick of Earthworks Landscaping for another episode of our #IAmaHardscaper series.

#IAmaHardscaper: Mike of Paver King
Today we are joined by Mike of Paver King for another episode of our #IAmaHardscaper series, answering your questions!

#IAmaHardscaper: Greg and Errol of Valley Outdoor Design
Today we are joined by Greg and Errol of Valley Outdoor Design for another episode of our #IAmaHardscaper series.

#IAmaHardscaper: Josh of Sutton Outdoor
On today's episode, we feature Josh of Sutton Outdoor for another episode of our #IAmaHardscaper series.

Leadership as a Business Owner with Mark Nesbitt
Today we are joined by Mark Nesbitt, founder of Nesbitt Training where he works to build better leaders through coaching, training, and speaking. Today he talks with us about what it means to be a leader in your business and how you can work to build up the employees in your business.

#IAmaHardscaper Round Table with Premier Outdoor Living and RC Outdoor
On today's episode we talk with Richard of RC Outdoor and Sean of Premier Outdoor Living for a round table talk about their hardscape businesses.

Selling and Installing Ponds with Greg Wittstock "The Pond Guy"
Today we are joined by Greg Wittstock aka the Pond Guy. He is the owner and CEO of Aquascape, manufacturers of ponds and other outdoor water features. We talk today about why you should be including water features into the services that you offer your customers and how you can sell your customers on these features.

Radiant Heating for Hardscapes with Proline Radiant Heat Solutions
On today's episode, we are joined by Larry Steveson of Proline Radiant Heat Solutions to talk about installation and sales of radiant heat snow melting products for hardscapes.

#IAmaHardscaper Round Table with Auman Landscape, J Squared Outdoor, and Mulder Maintenance
On today's episode we talk with Caleb Auman of Auman Landscape, Jeremy Swihart of J Squared Outdoor and Andy Mulder of Mulder Maintenance and Services for a round table talk about their hardscape businesses.

#IAmaHardscaper Interview Takeaways and Round Up
On today's episode I talk about various topics that have stood out on past #IAmaHardscaper interviews and what the future holds for these series of interviews.

Excavation and Subsoil Preparation Practices with Paver Pete
Today on the podcast we are joined by Paver Pete to talk best excavation practices to keep your job site running efficiently and what you should be doing to prepare your subsoil for base preparation.

#IAmaHardscaper: Dylan of D and R Hardscapes
On today's episode, we feature Dylan of D and R Hardscapes for another episode of our #IAmaHardscaper series.

#IAmaHardscaper: John of Signature Landscape
On today's episode, we have John of Signature Landscape on the show for another episode in the series of #IAmaHardscaper.

#IAmaHardscaper: Jordan and Kyle of Evolve Design Build
On today's episode of the #IAmaHardscaper series, we interview Jordan and Kyle of Evolve Design Build.

Weigh Safe on Trailer Safety
Today we are joined by Chris Procopio who is the Director of Sales for Weigh Safe, a product that is designed to help you measure tongue weight. We talk about this product and many factors that affect trailer safety.

#IAmaHardscaper: Mike Arnold of Creekside Outdoor Living
Today I am joined by Mike of Creekside Outdoor Living for another episode of #IAmaHardscaper where I sit down and interview a hardscape business owner.

Retaining Wall Construction with Risi Stone and Unilock
Today we are joined by Tyler Matys, President of Risi Stone, and Ray Rodenburgh of Unilock. We take this episode to discuss retaining walls and a lot of information in regards to constructing one, what needs to be considered, and lots of valuable resources available to you from Risi Stone and Unilock.

#IAmaHardscaper: Tony Zambito of Groupe Zamco
On today's episode, we are joined by Tony of Groupe Zamco for another episode of #IAmaHardscaper where we sit down and interview a hardscape business owner.

Talking Sales with Gary Ross of Allies in Leadership
Today I am joined by Gary Ross of Allies in Leadership to talk about sales.

Operating a Lean and Efficient Business with Frank Bourque
Today we are joined by Frank Bourque to talk about 5 steps to operating a more lean and efficient business.

Compaction with Bartell Global
On today's episode, we are joined by Brian Fortner of Bartell Global to talk about everything you need to know about compaction.

#IAmaHardscaper: Chad Quenneville of Natural Design Landscapes
Today we are joined by Chad Quenneville of Natural Design Landscapes for this episode of I Am a Hardscaper.

Tensar TriAx Geogrid / Unilock DriveGrid
On today's episode, we are joined by Paul Hewgill of Tensar and Ray Rodenburgh of Unilock to talk about TriAx Geogrid / Unilock DriveGrid, the application and installation of the product, and why you should be including this in every job.

Soil Identification with Matt Hostrander
On today's episode, we are joined by soil scientist Matt Hostrander to talk about soil identification in preparation for and while excavating.

#IAmaHardscaper: Gairad DeCastro of Premier Landscape
On today's episode of #IAmaHardscaper I am joined by Gairad DeCastro of Premier Landscape.

Mental Health with Jason Anderson of Trillium Landscape
On today's episode of the health week on the podcast, we feature Jason Anderson of Trillium Landscape to talk about his story and the importance of taking care of your mental health as an entrepreneur.

Skin Care for Landscapers with Dr. Allison Arthur
On today's episode during health week, we are joined by Dr. Allison Arthur. She talks about taking care of your skin in the sun, how you can protect yourself, and some consequences of not protecting your skin.

Protecting Your Hearing with Dr. Marshall Chasin
On today's episode, we dive into the first of our three health topics this week with Dr. Marshall Chasin. He is a doctor of audiology and talks with us our protecting our hearing on a job site.

#IAmaHardscaper: Andy Mulder of Mulder Maintenance & Services
On today's episode of #IAmaHardscaper, we are joined by Andy Mulder of Mulder Maintenance & Services.

Preparing and Operating in a Recession with Jody Grunden of Summit CPA
On today's episode, we are joined by Jody Grunden of Summit CPA, a virtual CFO service, to talk about how you should prepare your business for a recession and operating your business during a market downturn.

Selling and Installing Outdoor Living Spaces with Alex from Techo-Bloc
Today we are joined on the show by Alex Cadieux of Techo-Bloc. He talks with us about selling and installing outdoor living spaces for your clients, why you should be focusing on expanding the features you can offer your clients, and how Techo-Bloc has materials and resources to help make you more efficient and make more money.

#IAmaHardscaper: Jeremy of J Squared Outdoor
On today's episode we are joined by Jeremy Swihart of J Squared Outdoor.

Pedestal Systems with Stone Deck Innovations
On today's episode we are joined by Greg Borger of Stone Deck Innovations to talk about the use of pedestal systems in the installation of rooftop patios and more.

Alternatives to Traditional Decks: Paverdeck and TileDeck with Stone Deck Innovations

Alternatives to Traditional Decks: SilcaGrate with Stone Deck Innovations
On today's episode, we are joined by Greg Borger of Stone Deck Innovations to talk about a series of alternatives to traditional decks that you can offer your customers. On this specific episode, we talk about the SilcaGrate system.

EASYClick Base with Geoff Whitcher of Azpects
On today's episode, we are joined by Geoff Whitcher of Azpects to talk about the installation of EASYClick Base and how this product has been tested.

EASYJoint with Geoff Whitcher of Azpects
On today's episode, we are joined by Geoff Whitcher of Azpects to talk about EASYJoint. This is an alternative product to polymeric sand that is air cured and installed with water.

#IAmaHardscaper: Caleb of Auman Landscape
On today's episode, we are joined by Caleb Auman of Auman Landscape for another #IAmaHardscaper feature.

Remarketing with Facebook and Google Ads Introduced

Setting Up a Search Engine Optimized Website
On today's episode, I talk about what it takes to set up a search engine optimized website to ensure you are going to rank at the top of specific keyword results on search engines.

Dialing in Your Online Marketing with Hardscape Marketer
On today's episode, we are joined by Tim Fahndrich of Hardscape Marketer, Whirlocal.io, and the Digital Contractor Show on Turfs Up Radio to talk about dialing in your online marketing.

The Customer Journey with Premium Mix Marketing
On today's episode, we are joined by Matt Pletz of Premium Mix Marketing to talk about the customer journey from drawing their attention to creating a sense of loyalty with your customers.

Acquiring the Right Customers with Mark Morrison
On today's episode, we talk with Mark Morrison about acquiring the right customers for your business, identifying the "A" clients, and making sure that you are attracting those clients to your business.

Knowing Your Numbers: Intro to Budgeting, Estimating, and Job Costing

Selling and Installing Landscape Lighting with Kichler Lighting
Today we are joined by Jeff Dross of Kichler, and he is here to talk about landscape lighting. From selling to installing, we cover it all.

Talking Shop with Paul Jamison Host of the Green Industry Podcast
Today we are joined by Paul Jamison, he is a landscape business owner from Atlanta and the host of the Green Industry Podcast. He talks about his story and how he got into the green industry.

#IAmaHardscaper: Sean of Premier Outdoor Living
Today we are joined by Sean Collinsgru of Premier Outdoor Living for our #IAmaHardscaper series.

Growth and Profitability with Stanley "Dirt Monkey" Genadek
On today's episode, we talk with Stanley "Dirt Monkey" Genadek. If you do not know of him, get on YouTube, search his name, and enjoy his videos. He is here today to talk with us about growth and profitability.

The First Consultation with Your Customer with Marty Grunder

Prequalifying Leads with Marty Grunder
On today's episode of the How to Hardscape Podcast, we are joined by Marty Grunder of Grunder Landscaping and the Grow Group where he helps landscaping professionals with their businesses. He is here to talk with us about what you should be doing to prequalify your leads.

#IAmaHardscaper: Richard of RC Outdoor
On today's episode of the #IAmaHardscaper, we are joined by Richard of RC Outdoor.

LO Congress Landscape Show and Summit Takeaways
On today's episode, we take the chance to talk about the two different products that stood out to us as hardscapers at the Landscape Ontario Congress show and the takeaways from the Landscape and Hardscape Business Success Summit.

Dust Collection and OSHA Compliance with Dust Killer Tools
On today's episode, we are joined by Jeremy Martin of Willow Gates Landscaping and Dust Killer Tools to talk about dust collection and OSHA Compliance in your business.

#IAmaHardscaper: Matt of Hardscape Ottawa

Addressing Inefficiencies as a Leader and Investing in Tools with Frank Bourque
On today's episode, we are joined by landscape business coach and consultant Frank Bourque who talks with us about how business owners can address their inefficiencies and invest in tools that are going to help their on-site efficiency in 2020.

Vacuum Lifting Equipment with M-QUIP
On today's episode, we are joined by Justin and Jacob Reid of M-QUIP. They talk with us about a variety of subjects regarding using vacuum lifting equipment, what products they have available for hardscapers, and why you should be using vacuum lifting equipment on your job sites.

Managing Your Landscaping Business with LMN Software
On today's episode, we are joined by Mark Bradley of LMN and we talk about how LMN software will help you manage your landscaping business and help you keep track of your financials and so much more.

How Unilock's UniLyft, U-Level, and Uvision Can Help Efficiency and Address the Labor Shortage
On today's episode, Ray Rodenburgh of Unilock talks about how the UniLyft, U-Level, and Uvision can help address the labor shortage and help your efficiency from the planning and design process to the installation.

Cleaning and Sealing Interlock with Techniseal
On today's episode, we are joined by Aaron Phifer of Techniseal to talk about cleaning and sealing interlock, the different products that they have available, how to use them, and selling these services to your customers.

Selling and Installing Warming Trends Outdoor Fire Features
On today's episode, we talk with Brian Small of Warming Trends about how you can sell and install Warming Trends fire features into your client's outdoor living spaces.

Polymeric Sand Installation
On today's bonus episode we talk about installing polymeric sand and the things you should consider when you are installing polymeric sand from different manufacturers.

Perma Edge: Edge Restraint for Open Graded Bases
Looking for the right edge restraint to replace your plastic edging for open graded bases? Perma Edge offers a product that is flexible and more permeable than using a concrete product. We talk with co-founder Chris Yancey regarding this product and why you should be using it in your next install.

How to Install an Open Graded Base

Installing and Selling Alliance Gator Base for Increased Efficiency
On today's episode, we are joined by Jeff Cunningham of Alliance. He talks in depth with us about Gator Base, how to install, sell, and improve your site efficiency with this product.

Paver Pete Talks Different Base Preparation Methods
We talk with Paver Pete about different base preparation methods for different scenarios and being versatile in your installation. We also talk about creating an outdoor living space for your customer and selling them on the idea of what they can use their outdoor living space for.

Things Landscapers Wish They Knew Before Starting Their Business
We surveyed landscapers to ask them what they wish they knew before starting their business. There were a lot of common themes from the responses and we chose nine points to discuss on today's episode.

How to Start Your Business with No Money
In this episode, we talk about how to start your business with no money by drawing on our past experiences with starting our business and how we did it. From beginning my career working for a hardscape supplier learning as much as I could to starting to do jobs on the side to take what I had learned and to put it into practice to eventually starting my business, I talk about all these steps and where it has taken my business over time and how you can do the same with yours if you are just starting out.

About the How to Hardscape Podcast
In this episode, we give you a rundown on what you can expect from the podcast. We will be talking about tools, products, materials, new installation methods, interviews with industry leaders, and featured hardscapers.