ABOUT THE EPISODE

In this episode of PodCatalyst, IABC Executive Director Peter Finn catches up with IABC Trends Watch Task Force member Donna Itzoe, senior vice president of communications and marketing for Global Medical Response.

At the virtual IABC World Conference 2021, Itzoe, along with Trends Watch Task Force Chair Joanne Henry, will deep dive into the role of the communicator in relation to artificial intelligence (AI) and the Internet of Behaviors (IoB) — one of the six leading trends from the task force’s recent research report. The insights from this panel discussion will keep you thinking long after the conference ends.

Listen to this episode to hear more about:

What communicators can learn from AI and the IoB
Real-life examples of how data from AI and the IoB were being used during the pandemic
The influence communicators can have when this technology is used properly
What attendees will learn from Itzoe and Henry’s World Conference presentation

Like what you hear? Don’t miss “It’s Time to See and Manage the Impact of Global Trends,” 4:40–5:10 p.m. PDT on 28 June (12:40–1:10 a.m. BST, 29 June; 9:40–10:10 a.m. AEST, 29 June), plus many other inspiring sessions during the virtual IABC World Conference 2021, 28–30 June. Register now to secure your spot for this top-tier virtual event, and look forward to connecting with communication professionals from around the globe.

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LINKS

*Episode*

https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/ | https://catalyst.iabc.com/Innovation/Innovation-Article/the-future-of-communications-6-trends-to-watch| https://catalyst.iabc.com/Innovation/Innovation-Article/communicators-as-the-ultimate-integrators-of-the-human-experience| https://catalyst.iabc.com/Innovation/Innovation-Article/disinformation-and-deepfakes-fuel-growing-mistrust| https://wc.iabc.com/Conference-Information/Schedule-of-Events/| https://wc.iabc.com/Registration/Attendee-Registration

*Social Media*

https://twitter.com/iabc | https://www.linkedin.com/company/iabc/ | https://www.facebook.com/IABCWorld| https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcsnaps/

*IABC Websites*

https://www.iabc.com/ | https://catalyst.iabc.com/ | https://wc.iabc.com/

36 – Alex Sevigny on Why Communicators Should Be at the Forefront of the AI Revolution

PodCatalyst: The Official Podcast of IABCBy PodCatalystMar 23, 2023