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The Jennifer Ruscin Podcast

The Jennifer Ruscin Podcast

By Jennifer Ruscin

Jennifer Kaylo Ruscin is a business + relationship + sex manifestation coach. She is passionate about helping others create the personal and professional life of their dreams. Welcome to conversations about life, love and business. Common themes include open relationships and polyamory, online dating and Tinder, and manifestation.
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Currently playing episode

#47: Using Sexual Blueprints in the Bedroom 🔥

The Jennifer Ruscin PodcastJul 17, 2022

00:00
21:58
EP#86 Intentional Intimacy with Charlie McConnell
Jun 04, 202333:50
Ep#85: Sex Addiction or Sexual Blueprint?: Understanding Sexual Needs in Relationships

Ep#85: Sex Addiction or Sexual Blueprint?: Understanding Sexual Needs in Relationships

Recently I went to my partner Scott and began a conversation where I stated that there were two times in my life that my cup had felt "overflowing". Both involved opening my relationship and having additional partner play.


Now - feeling full or even almost full in our love and sexual lives is a fantastic thing. 


I understand most people don't even get to that point of fulfillment.


As someone that believes that it is possible to live a life completely overflowing in abundance, I feel that relates to the love and sex and relationship parts of my life, too.


The discussion did not go well, his feelings were (understandably) hurt, he felt no one could ever be enough for me, I'd never be satisfied... and seriously turned and looked at me with some concern and said:

"Do you think you might have a sex addiction?".


This is not the first time someone has asked me this.


As a society, we get REALLY uncomfortable around conversations about sex.


Lots of us walk around with trauma.


It's crunchy, and uncomfortable, and triggering.


AND... not everyone experiences high libido. It's foreign to them. They do not experience it in their bodies at all.


I came out of the womb with a high sex drive and always have been a sexual, embodied person.


So let's dive into the conversation of Sex Addition & Sexual Needs!


Shownotes:

> TAKE THE 5 LOVE LANGUAGES QUIZ HERE

> Erotic Blueprint Quiz: https://go.theblueprintbreakthrough.net/t?orid=745337&opid=4

> I did a podcast episode on each of these Blueprints, and how Scott and I use them throughout each day to "feed" each other love and/or prime our partner for sex according to how they're wired for arousal.

>>>LISTEN TO MY EROTIC BLUEPRINTS PODCAST EPISODE HERE


Jen’s Blog Post: https://www.jenniferkayloruscin.com/blog/Not-Sex-Addict

May 28, 202323:31
EP#84: Exploring and Negotiating BD$M: Tips from Decade-Long K!nkster London Crave

EP#84: Exploring and Negotiating BD$M: Tips from Decade-Long K!nkster London Crave

If you're new to the world of BD$M, it's important to approach it with caution and care. K!nk educator London Crave shares her insights on how to explore BD$M in a safe and consensual manner.


5 Ways to Explore K!nk & Negotiate a Scene:

Focus on what you do want to try: When negotiating boundaries, it's important to approach it from a positive perspective rather than a negative one. Instead of focusing on what you don't want, focus on what you do want to try. This approach can help narrow the playing field and make it easier to control the scene.

Avoid negotiating mid-scene: Negotiating during a scene can be clouded by the rush of endorphins, adrenaline, and dopamine. It's best to stop the scene and negotiate before continuing, rather than trying to negotiate during the scene.

Vet potential partners: Before engaging in pickup play, it's important to have a better understanding of how to vet and screen potential partners. The best place to find events and groups is FetL!fe, which is like a fet!sh Facebook. Attend meet and greets and get vetted before attending private events.

Negotiate aftercare: Drop can occur after scenes, great s/x, or big events, and it is when the feel-good brain chemicals crash out, causing physical and mental effects. To deal with drop, it is essential to negotiate aftercare, which is how to take care of oneself and the people involved in the scene after it is over.

Treat negotiations as a seduction: Negotiations can be playful, fun, and teasing. It's important to bring the same mood to the negotiations as you would to the scene itself. Negotiations do not have to be business-like or very thorough, but they should cover safety and boundaries.

Remember, exploring BD$M can be empowering and help individuals learn more about themselves. But always prioritize safety, consent, and communication.


About London:

London Crave (she/her) is a bis/xual, polyamorous k!nkster who has been active in the BD$M, non-monogamous, and s/x positive lifestyles for a decade. 

In that time, she has led 2 BD$M focused groups that held k!nk focused parties, movie nights, educational events, and other social activities.

She has presented classes and demos at various k!nk-focused events and dungeons in Arkansas, Oklahoma, and nationwide virtual events as well as the University or Arkansas, CAVU Center's Conference on Spirituality, S/xuality and Intimacy, and Konsplosion.

London is available for a variety of classes, panels, and discussion related to BD$M, ethical Non-Monogamy, s/x positivity, and s/xual expression and empowerment. She can be reached at cravinglondon42@gmail.com for all inquiries.




- Jen's Podcast: ⁠https://www.instagram.com/jenniferkayloruscinpodcast/⁠

- Coaching with Jen: ⁠https://www.jenniferkayloruscin.com/love-coach-jennifer-ruscin⁠

- Support this podcast with a small monthly donation to help sustain future episodes.

⁠https://podcasters.spotify.com/pod/show/jennifer-ruscin/support⁠

May 22, 202350:06
EP#83: Make ADHD Your B!tch With BDSM with Wendy

EP#83: Make ADHD Your B!tch With BDSM with Wendy

Are you curious about BDSM and kink, but feel unsure about how it could fit into your life? In this podcast episode, Wendy, an orgasm and neuro pleasure coach, shares her insights on how BDSM can help people with ADHD release their excess energy and create a sense of safety in their bodies.
Wendy explains that people with ADHD often live with constant low-level anxiety and stress, which can cause dissociation between the body and mind. By engaging in consensual BDSM activities, individuals can create a container of safety, curiosity, and playfulness that allows them to explore their bodies in a new way.
But BDSM isn't just about physical pleasure. Wendy emphasizes the importance of communication, negotiation, and aftercare in creating a healthy and safe experience for all involved. By planning out scenes and being specific with instructions, individuals can build confidence and comfort in their BDSM practice.
Wendy also touches on the benefits of orgasm and how it can help release stored trauma in the body. She offers masterclasses and coaching services for individuals and couples, emphasizing that she can work with people of all backgrounds and interests.
So if you're curious about BDSM and how it could work for you, don't be afraid to explore in a safe and consensual way. As Wendy and the host suggest, creating safety in the body is key to healing and pleasure.
www.instagram.com/owningyouro/
Jen's Podcast: www.instagram.com/jenniferkayloruscinpodcast/
Coaching with Jen: www.jenniferkayloruscin.com/love-coach-jennifer-ruscin
Support this podcast with a small monthly donation to help sustain future episodes.
podcasters.spotify.com/pod/show/jennifer-ruscin/support

May 14, 202337:47
EP#82: Conscious Kink with Ashley Garcia
May 07, 202345:44
EP#81: Taking it Slow: The Key to Enjoyable Anal Play with Sierra Bucher and Jennifer Ruscin

EP#81: Taking it Slow: The Key to Enjoyable Anal Play with Sierra Bucher and Jennifer Ruscin

Anal play is a topic that often comes with a lot of misconceptions and shame. However, it can be a pleasurable experience when done with the right mindset, communication, and preparation. Sierra Bucher shares her expertise on the subject and offers tips on how to make it a positive experience for both partners.The foundation of any sexual experiment is consent and communication. This is especially true when it comes to anal play. Sierra emphasizes the importance of discussing desires and boundaries with your partner before trying anything new. She suggests starting with external play and gradually working up to penetration with toys or butt plugs. Lubrication is crucial, and Sierra recommends using a thicker lubricant that stays in place, such as silicone or water-based lubricants.It's important to take time and be comfortable with anal play, as it can be a gradual and enjoyable experience. Sierra explains the physical benefits of butt play for vulva owners, describing how it can enhance pleasure during penetration. She also suggests using a clitoral toy to help relax and get in the mood.Overall, the key to making anal play a pleasurable experience is to approach it with an open and willing mindset, communicate with your partner, and take it slow. Sierra and Jen have recorded future episodes, focusing on female and male pleasure, so more to come in the next few weeks! ALSO: Don't be afraid to share your thoughts and questions with us below, as we aim to provide helpful and informative content.


Follow Sierra: https://www.instagram.com/inspired_by_sierra/


***And if you don't want to miss any episodes month, subscribe to the podcast! Apple: https://podcasts.apple.com/us/podcast/the-jennifer-ruscin-podcast/id1523922106 Spotify:https://open.spotify.com/show/1EmsUcd7s9n4HNNR0LDyG5?si=e77e94b3a76248b0 YouTube: https://www.youtube.com/@Jenniferkayloruscinpodcast/ Coaching with Jen: https://www.jenniferkayloruscin.com/love-coach-jennifer-ruscin

Apr 30, 202321:29
Ep#80: Breaking Societal Norms: A Journey of Self-Discovery and Conscious Uncoupling with Jojo Seamons

Ep#80: Breaking Societal Norms: A Journey of Self-Discovery and Conscious Uncoupling with Jojo Seamons

In this podcast episode, I interview Jojo Siemens, a Reiki master, energy worker, sound healer, and spiritual women's embodiment coach. 


Jojo and I discuss conscious uncoupling, divorce, religion, same-sex relationships, difficult family dynamics, and other related topics. 


Jojo shares her personal journey of self-discovery and how she helps women through sex and relationship coaching, as well as energy work. 


We also talk about the importance of self-discovery, vulnerability, and intentionality in relationships.


Jojo leads a guided meditation to help you connect with your emotions and release any stored energy. 


Enjoy!

Jen


Follow Jojo: https://www.instagram.com/jojo.seamons/

FREE Guided meditation from this episode: https://www.jenniferkayloruscin.com/opt-in-98346715-1013-4c0a-8981-1d364452fa93


***


If you don't want to miss any episodes month, subscribe to the podcast! Apple: https://podcasts.apple.com/us/podcast/the-jennifer-ruscin-podcast/id1523922106 Spotify: https://open.spotify.com/show/1EmsUcd7s9n4HNNR0LDyG5?si=e77e94b3a76248b0 YouTube: https://www.youtube.com/@Jenniferkayloruscinpodcast/ Coaching with Jen: https://www.jenniferkayloruscin.com/love-coach-jennifer-ruscin

Apr 24, 202341:01
EP#79: Finding Sexual Empowerment & Creativity through Self Pleasure with actress Sayra Player & Jennifer Ruscin

EP#79: Finding Sexual Empowerment & Creativity through Self Pleasure with actress Sayra Player & Jennifer Ruscin

Sayra Player is the founder of Guided By Glow, the guided audio app designed to help users unlock their sexual power through meditative erotic stories. An artist and actress, Sayra is dedicated to creating playful, inspiring experiences and deeply believes in spiritual transformation through fine art. Sayra believes that sex is emotional, spiritual, and can be key to nurturing a deeper relationship with oneself. Through Guided by Glow, Sayra aims to contribute to a culture that fosters healthy sex lives by combining mindfulness with sensuality to honor the body’s needs without shame. Today we’re going to have a conversation about Sexual Empowerment and Creativity in Sex.


Get 1 month FREE using code: RUSCINhttps://guidedbyglow.com/ Resources and links: Guided by Glow’s website: https://www.guidedbyglow.com YouTube: https://www.youtube.com/@guidedbyglow4841 Instagram: https://www.instagram.com/guidedbyglow/ TikTok: https://www.tiktok.com/@guidedbyglow *** And if you don't want to miss any episodes month, subscribe to the podcast! Apple: https://podcasts.apple.com/us/podcast/the-jennifer-ruscin-podcast/id1523922106 Spotify: https://open.spotify.com/show/1EmsUcd7s9n4HNNR0LDyG5?si=e77e94b3a76248b0 YouTube: https://www.youtube.com/@Jenniferkayloruscinpodcast/ Coaching with Jen: https://www.jenniferkayloruscin.com/love-coach-jennifer-ruscin

Apr 17, 202353:49
EP#78: Midlife Misery to Midlife Magic with Shannon Hamaker
Apr 09, 202301:01:46
EP#77: How to Lovingly Break Up with Jennifer Ruscin

EP#77: How to Lovingly Break Up with Jennifer Ruscin

There is a better way to break up with people, and I'm committed to showing how it's possible with my own life.


After 2 ex-husbands and a full-time life partner that currently co-parent my boys with me, I've discovered how to coexist peacefully and lovingly with my current and past partners.


This takes a bit of rewiring and rethinking and reprogramming from what you see in society, and how you've been raised.


But it's time to do things differently.


Let's get to it!


Jen's Instagram: https://www.instagram.com/jenniferkayloruscinpodcast/

Coaching with Jen: https://tr.ee/Xbqu-jxWhj

FREE Opening Up Guide: https://tr.ee/PF_s4-4aow

Apr 02, 202327:12
EP#76: Men: Decoding the Dating Mystery with Jake Voss

EP#76: Men: Decoding the Dating Mystery with Jake Voss

This week I have Jake Voss on the podcast. Jake is a fashion consultant, IT manager for a school system, boy dad, and lover of snowboarding.


Post-divorce, Jake has taken the time to figure out how to date well, and today he’s here to give men a guidebook on how to land dates.


Topics Covered:

How to get mentally ready for a date

How to be desirable online

What to do on your date

Look inward - what have you been doing that is NOT working?

Care for yourself

Be interesting

Take great pictures

Write a great profile

Be honest in your DM’s

Swipe right on women ONLY when you’re aligned

How to open up the conversation about moving off the app and into a IRL date

Meet up: Coffee or Happy Hour








Mar 27, 202301:01:02
EP#75: Aftercare Post-Sex: Creating an Intentional Practice

EP#75: Aftercare Post-Sex: Creating an Intentional Practice

At the beginning of this podcast I talk about how freaking sad my sex life was for the first two decades of my life. In this clip I share with you what it was like to have sex with Scott for the first time.


The amount of care and intention he put into setting a beautiful space, having everything prepared and ready for lovemaking.


THREE HOURS of that lovemaking, y’all. I bet I had 15 - 20 orgasms.


The reason that I share this with you is because this is what GROWN UP SEX is like.


If your sex consists of 10 - 20 minutes of penis in vagina, you’re fucking like a high schooler.


GRADUATELEVEL UP your sex game.


Add some sexy foreplay and some delicious aftercare.


And it’s the aftercare where Scott blew my fucking mind.


I’d never been treated with such love and care and respect.


I hope this podcast inspires you to longer, more fulfilling sex and aftercare!

Mar 19, 202330:52
EP#74: 64 First Dates with Talia Koren

EP#74: 64 First Dates with Talia Koren

Talia Koren is the podcast host of Dating Intentionally: https://datingintentionally.podbean.com/ and I’ve been fangirling over her content for months.

(Be sure and follow her on Instagram! It’s sooo good.)

On today’s show we talk about:

What dating is like in 2023 Why your strategy should be to “Go for Date #2” Why dating apps are awesome

Talia’s Instagram: https://www.instagram.com/dating.intentionally/

Jen's Instagram: https://www.instagram.com/jenniferkayloruscinpodcast/

Coaching with Jen: https://www.jenniferkayloruscin.com/podcast-opt-in-page-1

FREE Opening Up Guide: https://www.jenniferkayloruscin.com/OpeningUpGuide

Mar 13, 202342:46
EP#73:  Dating For Newbies: Your First S*x Date with Jennifer Ruscin
Mar 05, 202317:21
Ep#72: Get Outta Your Head & Into Their Bed with Jo Leavitt

Ep#72: Get Outta Your Head & Into Their Bed with Jo Leavitt

The confident Swinger Jo Leavitt is back on the show this week with a brand new topic: Get Outta Your Head & Into Their Bed!

Jo and I recorded Ep#55: Swinging 101 where we cover what Swinging is, and how to get into it if you’re curious.

Today we have actionable steps for you to get from first connecting with other swingers online, to getting intimate with them in this 5 step process:

Make the first move Feel your feelings Take action What to say How to prepare for play

I hope you enjoy this episode as much as Jo and I did recording it for you!

XO,

Jen

Resources:

https://theconfidentswinger.com/

https://www.instagram.com/theconfidentswinger/

https://www.instagram.com/jenniferkayloruscinpodcast/

Feb 27, 202346:42
Ep#71: C0*k Worship 101 with Jennifer Ruscin
Feb 19, 202324:26
Ep#70: S*X Work 101 with Kiley
Feb 13, 202339:40
Ep#69: How to Keep Long Term Sex HOT with Scott & Jen
Feb 06, 202353:28
EP#68: Male Performance Issues with Keeley Rankin

EP#68: Male Performance Issues with Keeley Rankin

Keeley Rankin is a sex and relationship coach that specializes in male performance issues.

This episode is for the men!

Keeley’s (@keeleyrankinsexcoach) first experience with erectile issues happened back when she was 16, and it spurred a curiosity in her that has lasted throughout her lifetime.

Her passion to help men live their very best s/x life pours though her work, and especially this episode.

There are 3 different struggles that men have with their c0cks:

Premature Ejaculation Delayed Ejaculation Erectile Dysfunction

Buckle in because this one is … ahem …. Juicy!

XO,

Jen

Resources:

https://www.keeleyrankin.com/

https://www.instagram.com/keeleyrankinsexcoach/

https://www.instagram.com/jenniferkayloruscinpodcast/

Jan 30, 202346:59
Ep#67: His Pleasure, Her Pleasure with Rachel Maine
Jan 22, 202338:42
Ep#66: How I Became an Erotic Author with Ruan Willow

Ep#66: How I Became an Erotic Author with Ruan Willow

@ruanwillowauthor is an erotic author & narrator who not only creates her own content, but also is the voice for lots of different vanilla & erotic authors too. This is the first interview I’ve done where we’ve hidden the guest’s face in order to help keep her anonymous. Ruan has a very public life as an author and narrator in the “vanilla” world that she is keeping separate from her s/xy erotic life, so we are preserving her anonymity. In this episode we talk about how she got into erotic writing, voiceover work, how erotic audiobooks are the modern day p0rn, and how to start your own creative writing career in this space! Link in bio to our podcast OR Resources: QuinnAudio Erotica: https://tryquinn.com Instagram: https://www.instagram.com/ruanwillowauthor/ Ruan’s Podcast: https://ohfckyeahwithruanwillow.buzzsprout.com/ All of Ruan’s Audiobooks, Books, Articles, Voice for Hire Info: https://linktr.ee/RuanWillow Jen’s Insta: https:// www.instagram.com/jenniferkayloruscinpodcast/
Jan 16, 202352:46
Ep#65: Exploring Trauma Through BDSM with Cashelle Kali

Ep#65: Exploring Trauma Through BDSM with Cashelle Kali

My first podcast episode with Cashelle (#53: BDSM 101 From Submissive) was such a hit that we decided to make another one, delving deeper into how exploring trauma through BDSM can actually be a really healing experience.

In today’s episode, Cashelle walks us through some of her own trauma, and how BDSM helped her break through the chains it held her down by, and how some common traumas can be worked through with different BDSM techniques.

Some examples of the BDSM technique that correlates with the trauma:

Domination = Needing to feel Safety

Impact Play = Dissociation

Daddy = Father Abandonment

Enjoy!

Jen

Links:

Jen's Instagram

Cashelles Website

Jan 01, 202333:49
Ep#64: Seducing the Universe with Danielle Addison
Dec 19, 202243:49
Ep#63: Individuation Relationships with Dr. Joli Hamilton

Ep#63: Individuation Relationships with Dr. Joli Hamilton

Dr. Joli Hamilton is the relationship coach for couples who color outside the lines.

She is a research psychologist, TEDx speaker, best-selling author, and AASECT certified sex educator.

Joli also co-hosts the Playing With Fire podcast with her anchor partner, Ken.

Joli’s been featured in The New York Times, Vogue, NPR, and The Atlantic.

She’s spent the past two decades studying and reimagining what love can be if we open our imaginations to possibility.

Joli helps people create non-monogamous partnerships that are custom-built for their authentic selves, no more shrinking, pretending, or hiding required through the creation of Individuation Relationships.

Links:

Jen's Instagram

Dr. Joli's Instagram

Dr. Joli's Relationship Style Quiz

Dr. Joli's Website


Dec 11, 202246:30
Ep#62: Finding Body Positivity With Burlesque
Dec 04, 202251:33
Ep#61: I’ve Decided to Become a Swinger… Now What? With Justin Skaggs
Nov 18, 202246:42
Ep#60: Uncompromising Intimacy with Alexandra Stockwell, MD

Ep#60: Uncompromising Intimacy with Alexandra Stockwell, MD

Today’s podcast is something really different.  

I get real-time coaching on my relationship from Alexandra Stockwell, MD, also known as "The Intimacy Doctor".  

She is an Intimate Marriage Expert who specializes in showing couples how to build beautiful, long-lasting, passionate relationships.   

She’s also the bestselling author of "Uncompromising Intimacy" and host of The Intimate Marriage Podcast.  

A wife of 26 years and mother of 4, Alexandra believes the key to passion and fulfillment, intimacy, and success isn't compromise - it's being unwilling to compromise - because when both people feel free to be themselves, and know how to love and be loved for exactly who they are, the relationship is juicy, nourishing, and deeply satisfying.  


Hot topics: 

6:32 7:15 Who is Alexandra? 

7:22 - 8:15 This podcast is actual 1:1 coaching between Alexandra & Jennifer 

9:52 - 10:32 Compromising in Your Relationship = A Bland, Pleasant Companionships 

11:27 - 12:15 What UNcompromising Looks Like 

13:24 - 14:17 Uncompromising is not amputating parts of yourself to make your relationship work. 

27:37 - 28:48: His “No” Stems From So Many Things 

42:01 - 42:51 He’s Playing in my World


Find Alexandra and I:

https://www.alexandrastockwell.com/

Alexandra's Instagram: https://www.instagram.com/alexandra.stockwell.intimacy/

Jennifer's Instagram: https://www.instagram.com/jenniferkayloruscinpodcast/

Nov 10, 202255:33
Ep#59: How I Became a Dominatrix with Taylor Posey
Oct 29, 202238:27
#58: Put Your Dreams to the Test with Sheila Jones
Oct 20, 202246:05
#57: STI's 101 with Nurse Practitioner Lauren Haines
Oct 14, 202231:24
#56: Sexcapades with Tony Hatch & Cristina Lopez
Sep 29, 202255:24
#55: Swinging 101 with Jo Leavitt
Sep 26, 202236:59
#54: Perspectives on Life from my 97yo Grandmother Therese Grossman

#54: Perspectives on Life from my 97yo Grandmother Therese Grossman

Perspectives on Life from my 97yo Grandmother Therese Grossman: Part I

I’ve been interviewing my 97yo grandmother over the past several years each time I visit her in Savannah.

Therese Grossman was born May 6th, 2025 in Savannah, GA.

Recently she has started having dementia, which is normal in someone her age. The brain starts to fade as the body begins to make it sway towards the end of living in this lifetime.

I just got back from visiting her, and wanted to share some of the wisdom that I’ve gathered.

There is something magical about sitting across from someone that has been through:

Women being allowed to vote Stalin gaining a leadership role in the Soviet Union The Great Depression Seeing a black ma hanging from a tree when walking home from Kindergarten World War II Hitler creating the Nazi Party The first McDonald’s Pearl Harbor D-Day Korean War First hydrogen bomb DNA 🧬 awareness was born End of racial segregation Castro takeover of Cuba JKF assassination MLK assassination First Moon landing Roe vs. Wade abortion made legal Personal Computer Aids The internet
Amazon.com Cloning Google ISS War in Iraque Hurricane Katrina 9-11 War in Afghanistan Outliving 3 husbands and 1 daughter The iPhone First black President First woman Vice President Nasa flies by Pluto

The first thing she wanted to share was how to live to 97.

3 Ways to Stay Young:

Attitude & belief system Eat healthy Exercise

She then shares with us what her exercise and movement program looks like weekly:

1. Exercise Class that she leads (she's the oldest one there!)

2. Zumba class on a DVD

3. Qigong in the park

4. Exercise bike

She’s outlived 3 husbands, several lovers, and a daughter. Lots and lots of friends.

She only recently retired her sex life. She told me at 90 that she was complete in that department.

I don’t know about you, but I’m looking forward to a very long life filled with love, and happiness, pleasure, lots of sex, and creating some amazing memories. I want to learn, and laugh and love so hard that at 90 I can say “ok, I am complete”.

XO,

Jen

Sep 17, 202216:09
#53: BDSM 101 From Submissive Cashelle Kali

#53: BDSM 101 From Submissive Cashelle Kali

Today is all about introducing the topic of BDSM, specifically D/s (Dominance and Submission) to my audience.

What is a submissive?

Why would someone want to be in a D/s relationship?

Pros and Cons.

1:46 - 1:43 Cashelle’s Journey Into BDSM

5:53 - 6:50 Jen’s “Because” of Wanting to be Dominated

8:11 - 8:46 Submission is a Feeling of Release

Sep 14, 202247:15
#52: Why Are We Here? with Claudia Marrero
Sep 09, 202244:44
#51: Your Inner Child Leads to Healing

#51: Your Inner Child Leads to Healing

Taylar Townzen has been on the podcast before with top episode Sit Down Into It, and today we are discussing how acknowledging our inner child can bring tremendous healing.  

We have some hilarious conversations about watching How to Build a Sex Room on Netflix, Taylar's "God Portal", how she remembers dropping into this lifetime at 3 years old, and how she now takes clients to meet their inner child inside her facial sessions.  

0:31 - 1:35 I Really Like to Pee on People  

2:40 - 3:06 My God Portal  

4:26 - 5:17 I’m not Available Right Now  

9:10 - 9:44 Where am I not Taking Care of Myself  

10:15 - 11:30 Taylar’s Walk In Experience  

21:48 - 22:45 How it all ties together  

24:49 -  25:41 Seeing in layers   

30:11 - 30:58 Toy Shop   

31:54 - 32:42 Inner child channeling

Aug 27, 202254:40
#50: Creating Life Alchemy with Marcela McBride
Aug 20, 202226:01
#49: 50% of the World Is Living in an Open Relationship, And They Don't Even Know it! With Jessica Esfandiary
Jul 28, 202239:48
#48: Open Relationships Part II with Tony Hatch & Cristina Lopez

#48: Open Relationships Part II with Tony Hatch & Cristina Lopez

My Open Relationships 101 is my most listened to podcast so I've brought Tony & Cris back for Part II!

Today's conversation is focused on how to have that difficult conversation with your partner about opening up + tactical ways to start the opening up process.

Other fun topics:

Don’t add another human to fix the relationship What's / Who's meant for you will always come back Stop "Sitting in Stuck" The 4 steps to alignment with your partner before opening your relationship "Rules" Easy partnerships Plus a fun Q&A lightning round at the end

Resources / References:

Blueprints Podcast (created by Jaiya & Ian from Jaiya Inc.)

Tinder Podcast with my partner Scott

STI / STD Testing Frequency Podcast


Follow us!:

@wildflower.adventures

@yogafit.tony

@jenniferkayloruscin


This podcast was recorded with live video - watch on Spotify!

Jul 22, 202256:53
#47: Using Sexual Blueprints in the Bedroom 🔥

#47: Using Sexual Blueprints in the Bedroom 🔥

Today I'm sharing with you how I show up full both inside and outside of the bedroom. 

The world needs us to show up.

There are humans out there desperate to hear your message. It might just be the one that saves them.

Stop hiding your light.

Instead, be a beacon. A lighthouse.

And in bed, it's safe to fully be you.

Join me in this heartfelt episode of raw vulnerability as I discuss how I'm bravely showing up and choosing to "be" in this lifetime.

NOTE: I share some explicit and detailed information about my s*x life in the second half of this episode as I go into each of the Blueprints. Grab your headphones for this episode - it's not for children.

Jul 17, 202221:58
#46: Creating Boundaries While Online Dating

#46: Creating Boundaries While Online Dating

Creating boundaries while online dating is an important step in having the best experience for you. How can you ensure you get your needs met? 

That your partner is STD-free? 

That you’ll be physically safe? It’s all about creating healthy boundaries that align with you. 


Today I’m covering creating boundaries in: 

- Your profile - Online dating platform DM’s 

- Meetups 

- Sex 

- STD Testing 

- Introducing kids 

- Open relationships Have questions you’d like me to answer? 


Message me! https://anchor.fm/jennifer-ruscin/message

Jun 12, 202216:07
#45: Tinder: Training Human Disposability with Scott Fisher

#45: Tinder: Training Human Disposability with Scott Fisher

Today I'm joined with my boyfriend & main squeeze Scott, and we dive into an interesting conversation about how Tinder trains us to think about other humans as disposable. 

This was actually our conversation that we had on our first date. Right? WOW! (and we met on Tinder).

Scott describes why he swiped right on me.

How Tinder helped me realize I'm REALLY into men with facial hair 👨.

This is a really fun episode and I really hope you get some value from it!

XO,

Jen


May 30, 202256:27
#44: We Can Do Hard Things with Su Guillory
May 06, 202233:30
#43: 2022 Amazon Prime Day Prep 2022

#43: 2022 Amazon Prime Day Prep 2022

This is a recording I did for MerchantWords last year in preparation for Prime Days.

3 Growth Spurt Client Best Practices:

1.  Snag Prime Day Deals - remember this is the perfect time to capture new customers

July 8, 2022: Prime Exclusive Discounts must be submitted Prime Exclusive discounts - Do not cost but only reach Prime members unlike coupons who reach everyone. Will be displayed on a deals page within Amazon for shoppers on Prime days. See guidelines below in order to participate. These will be your best bet to capture new to brand prime shoppers.

Guidelines:

Item needs to be nationally Prime shipping eligible product. The Prime Exclusive Discount must meet all 
regular eligibility criteria. Product must have at least 3-star rating or no rating. The discount must be at least 10% off the non-prime member non-promotional price. The discount must be at most 80% off the non-prime member non-promotional price.

2. Offer deep coupon discounts - remember this is the perfect time to capture new customers!

June 10, 2022: Amazon Coupons must be submitted Coupons are highlighted and visible to shoppers inside of AMZ, even without clicking on your product page and also impact the buy box. These will be your best bet for Prime Day sales. Coupons work by clips and redemptions. You get charged .60 per clip whether the shopper uses the coupon or not. You can add up to 50 items and take a percent off or a dollar amount off (this amount can't be less than 5% or over 80% of your lowest price on the item). Then you set a budget for your coupons (Your budget will be shared among the following 2 costs: USD equivalent of the discount you are offering and your redemption fee of .60 cents). The coupon will automatically shut off once 80% of the budget is utilized.

3. Send a Prime Day email blast to your external email list, driving them back to Amazon.

We saw between a 2X - 12X increase in daily sales over each Prime Day for clients that used the above strategies.

Prime day is Amazon's Christmas and shoppers like big discounts. There are additional ways (other than above) you can play, listed below.

*PROMOs don't work unless you Market like crazy outside of Amazon. Not all promos impact your buy box. We had a client send out 10,000 emails and didn't receive one redemption on his promo that ran for 30 days.

*Bundling doesn't seem to be effective because the AMZ shopper buys 1 item at a time, so the value add of a % off for multiple items in one purchase doesn't seem to translate in this online space the same way it would in say a Bath & Body works.

*Lightning Deals - Amazon will offer these and showcase you on their deals page - You pay $150-$500 per deal and they last for a certain amount of time, normally an hour or so. We have never had a good return on these.

FBA inventory cut-off is June 20th, 2022 (Inventory should arrive at Amazon FBA centers by this date)

May 06, 202236:41
#42: Open Relationships 101 with Tony Hatch and Cristina Lopez

#42: Open Relationships 101 with Tony Hatch and Cristina Lopez

*UPDATE: We have recorded an "Open Relationships Part II", so head over there once you're done with this episode!

Since the beginning of human life, there have been all kinds of different types of relationships.

There were tribes where women ruled.

And others where many men "contributed" their seed during procreation to ensure the strength and virility of the babies.

We lived in community. 

Today's world is dominated by a patriarchal society where we view partnership as property and ownership and lifelong obligation.

Today I'm interviewing my closest friends Tony Hatch & Cristina Lopez, an engaged couple in a 9 year polyamorous partnership.

We discuss the different types of open relationship, the negatives and positives of being "in the lifestyle", and our unique experiences dating multiple people at one time.

🎙 NOTE: This podcast is NOT kid-friendly so grab those AirPods!


Resources:

Sex at Dawn Book

Polysecure Book


Websites: 

C4P.com - An Online Community for Swingers


Follow us!:

@wildflower.adventures

@yogafit.tony

@jenniferkayloruscin

Apr 24, 202242:36
#41: Sit Down Into It with Taylar Jackson

#41: Sit Down Into It with Taylar Jackson

H E L L O podcast rebrand! I felt limited by the name Bricks & Clicks in that I could only talk about retail and sales. Especially when I want to talk about everything BUT that stuff here on the podcast.

We are SO much more than our work or industry or title.

So Welcome to the Jennifer Kaylo Ruscin podcast. Where I get to talk about whatever and bring whomever I want onto this show!

Today I'm talking with Taylar Jackson, my amazing esthetician. 

Why? Because she is f*ing magical and has helped me move through soooo much (just listen to today's intro!!).

Some highlights from our convo:

> We must sit with our feelings to move into the next phase in our lives.

> This is how we feel cleansed and refreshed moving forward.

> Sometimes the “juicy” allows us to be open and feel supported. (Have the s*x)

> We don’t get to force our partners to be what we want them to be.

> There are cycles for everything… and it takes two people that are willing to put in the work and have the difficult conversations in order to make it work.


More about Taylar's skin subscription:

https://the-skinwitch.com/ 

Apr 04, 202201:04:38
#40: Into the Statusphere - Influencer Marketing with Kristen Wiley
Dec 20, 202126:15
#39: 2021 Holiday Shopping Changes

#39: 2021 Holiday Shopping Changes

AMZ Deals have already started. Goodby Layaway, Hello Affirm financing! WMT is doing away with Layaway. Be prepared to find a place to hide those Holiday gifts. Shop early Think experiences, and out of the box.

As a brand, assuming you have inventory, this is your time to shine!

Also, get scrappy! Think out of the box:

Facebook and IG DM Selling (think like a boutique) Social Media Advertising Spruce up your website - add add an email capture form, create a holiday freebie (5 ways to stay sane with family in town, or 3 Thanksgiving Day breakfast staples) to capture higher than normal traffic. Add subscription options Add giftable options (gift pack, gift wrapping) Think about your shopper experience long-term and build a strategy around it (this is called a funnel) Show up with a deal - just like everyone else! But stay profitable


Get help with your Marketing!

http://growthspurtsalesandmarketing.com/

Nov 12, 202125:03
#38: How to Send Traffic from Google Ads to Your Amazon Products with Tomer David from Sourcing Monster
Nov 02, 202130:46
#37: Whole Health Tips with Trainer Tony Hatch
Sep 20, 202115:56
#36: How to Get FREE Reviews on Amazon
Aug 26, 202104:20
#35: Coming Home With Amber Glover

#35: Coming Home With Amber Glover

Amber Glover is a Brand Promoter of the Thrive Experience. Amber leads a team of over 500 promoters and over 10,000 customers. Amber has designed the life of her dreams. Being CEO of her own life has given her the opportunity to be a stay at home mom, to be a business owner and the opportunity to spend months at a time at the family's favorite beach spot!

Amber earned her luxury car bonus in her first 30 days of being in the business. Now she has 31 team members that are also luxury car bonus earners!

Amber’s team makes 2 million dollars a year in sales volume. They get together quarterly in places like Cabo, Puerta Vallarta and Cancun to celebrate their success.

Aug 08, 202125:11
#34: Building Beautiful Websites with Courtney Michelle
Jul 18, 202116:01
#33: The 3 Quickest ways to Increase Business Visibility with Annelise Worn
Jul 18, 202122:12
#32: How to Get Ready for Amazon Prime Days [June 21 - 22, 2021]
Jun 14, 202115:13
#31: The Energy of $20K months: what it takes for creating multiple 5 figure months with ease with Danielle Addison

#31: The Energy of $20K months: what it takes for creating multiple 5 figure months with ease with Danielle Addison

Welcome back to Bricks & Clicks! Today I have the pleasure of interviewing Multi Six Figure Mentor and Coach at Danielle Addison The Magnetic Business Coach.

I’ve been watching Danielle for years. I’m that fan girl that likes EVERY post, and feels a connection to every piece of content she puts out on social media.

Today we’re going to talking about: The Energy of $20K months: what it takes for creating multiple 5 figure months with ease.

Danielle has been an entrepreneur for 17 year. Multiple businesses, all 6 figure.

One of the things she learned along the way is operating with Feminine energy, operating her business with flow.

2 different ways to grow a business:

“Hustle” Masculine energy.

I didn’t believe that winning was trading time for money.

Q: What if I could do this with ease?

“Allow yourself the belief that it can be easy (to make money).”

“The less I work, the more I can receive”

“Allow your natural talents to lead you.”

“Invest freely and invest in yourself. Invest in your vibration.”

“Independence comes from trauma. It comes from not feeling supported. That money won’t show up for you. If you live your life with that mentality, you’ll never have it.”

Living paycheck to paycheck doesn’t have to be your future. 

Allow yourself to believe you’re always supported. 

How to Get into the Feelings of Joy:

Take the first step and say yes to something you normally wouldn’t say yes to. Track your miracles and tell others- it will create MORE miracles! Show up and watch the Universe show up for you. Make time for magic. Your calendar is your magic wand.

Connect with Danielle!

Instagram: https://www.instagram.com/danielleaddisoncoaching/
Facebook: https://www.facebook.com/danielleaddisoncoaching
Website: https://www.danielleaddison.com/

Jun 10, 202141:28
#30: Last Call for Walmart’s Open Call

#30: Last Call for Walmart’s Open Call

On today’s episode, I talk about what the Open Call event is and the important details to pitch a product. Products need to be made in the USA, but not all of the components need to be from the United States. An example would be coffee, which isn’t grown in the U.S.
Apr 29, 202106:38
#29: How The Content Pros Use SEO And Content To Sell with Susan Guillory

#29: How The Content Pros Use SEO And Content To Sell with Susan Guillory

All companies rely on content to get their message to the world. It comes in many shapes in forms: blogs, emails, Instagram, Twitter, web pages. But, what exactly is content, SEO and how do you make yours better?
Apr 15, 202119:37
#28: Quick Tips on Email Marketing

#28: Quick Tips on Email Marketing

Email marketing continues to be one of the best channels for ROI, with each $1 spent generating $38 in revenue. It can be a great tool to reach a variety of goals, so why not just dive in and get campaigns rolling! Bricks and Clicks host Jennifer Kaylo Ruscin offered some hot tips on how to create effective campaigns.
Apr 02, 202112:02
#27: How to Sell a Product Concept to Retailers

#27: How to Sell a Product Concept to Retailers

Host Jennifer Ruscin shares her insights on how to make an impact in retail buyer meetings without an actual product. Ruscin has extensive knowledge of the process. She’s successfully helped companies sell millions of dollars of products to Walmart and Amazon.
Mar 18, 202108:33
#26: Making Aligned Choices in Business and Life with Melissa Bauknight

#26: Making Aligned Choices in Business and Life with Melissa Bauknight

Here’s a shocking fact—humans make over 35,000 choices a day! While some are mundane, others are complex and impact every area of life. Bricks and Clicks host Jennifer Ruscin spoke with Melissa Bauknight about making aligned choices.
Mar 04, 202125:12
#25: How Brands Can Drive Action on Social Media with Jennifer Priest

#25: How Brands Can Drive Action on Social Media with Jennifer Priest

Did you know that Pinterest is more than just pins and aspiration content? It can drive website traffic and sales with the right approach. Bricks and Clicks is tackling everything Pinterest as host Jennifer Kaylo Ruscin welcomes expert Jennifer Priest, owner of Smart Creative Social and Smart Fun DIY.
Feb 18, 202128:23
#24: Maximize Your Productivity by "Rejecting the Hustle" with Allyson Twiggs Dyer

#24: Maximize Your Productivity by "Rejecting the Hustle" with Allyson Twiggs Dyer

Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.
Jan 21, 202134:46
#23: Taking Advantage of Renewed Growth in 2021

#23: Taking Advantage of Renewed Growth in 2021

Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.
Jan 14, 202137:24
#22: Navigating Price Increases in Retail and Big-Box Stores

#22: Navigating Price Increases in Retail and Big-Box Stores

Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.
Dec 24, 202016:60
#21: Bringing Thankfulness to Your Relationships with Derek Ruscin

#21: Bringing Thankfulness to Your Relationships with Derek Ruscin

Today I'm joined by my husband Derek, and I'm so excited to have him on the show! By day he hosts a 3 hour sports talk radio show called The Ruscin & Zach Show, all about Arkansas sports. By night, he helps me wrangle our 2 kids and Timmy, our long haired dachshund. He supports me as I run a multi-million dollar business, my team and clients, and has made more Walmart sample drop offs for me than I'm betting any man in Northwest Arkansas. We're talking all about manifesting. Spouses, houses, cars, and vacat ions. We also spill how we've intentionally created the life of our dreams, and how you can too!
Nov 27, 202044:27
#20: Reshaping Black Friday

#20: Reshaping Black Friday

Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.
Nov 26, 202008:49
#19: Three Ways to Increase Revenue

#19: Three Ways to Increase Revenue

2020 has been a chaotic year, to say the least. For Jennifer Ruscin, host of Bricks & Clicks, navigating this year has cemented a practice in taking care of herself, something that has proven imperative to maintaining a healthy grasp of herself, her company, and her family. The effects of self-care are far-reaching, rippling throughout her life, and planting seeds of success in every corner. In this episode, Ruscin dives straight into actionable tips for how to take care of yourself, make more money, and grow your business. “Money flows where the attention goes,” is an age-old adage but one that resonates in today’s attention lead economy. Ruscin advocates directing that attention to less, not more. Let go of what no longer serves your attention, be less available, and focus your energies on being and doing just a few key things. Self-care looks different for everyone, but Ruscin’s 5 questions needle listeners to find their own “Why.” Get rid of the brain clutter and clear out space to welcome in new information gleaned from this episode of “Bricks and Clicks.”
Nov 12, 202025:55
#18: 5 Ways Brands Can Prepare for Holiday Sales

#18: 5 Ways Brands Can Prepare for Holiday Sales

5 Ways Brands Can Prepare for Holiday Sales

Nov 12, 202022:20
#17: 5 Ways to Market your Business

#17: 5 Ways to Market your Business

This week on Bricks and Clicks, host Jennifer Kaylo Ruscin walks through her tips on how to maximize your brand presence.
Oct 29, 202024:26
#16: 5 Ways to Get Ready for Prime Day

#16: 5 Ways to Get Ready for Prime Day

Today marks the shift into the last quarter of the year. 2020 has had its share of challenges but in the homestretch of the year there are numerous opportunities to be had in the world of retail. Jennifer Ruscin, host of Bricks and Clicks, walks listeners through her tips for how your brand should prepare for the upcoming Prime Day.
Oct 01, 202014:15
#15: Three Ways to Increase Revenue

#15: Three Ways to Increase Revenue

2020 has been a chaotic year, to say the least. For Jennifer Ruscin, host of Bricks & Clicks, navigating this year has cemented a practice in taking care of herself, something that has proven imperative to maintaining a healthy grasp of herself, her company, and her family. The effects of self-care are far-reaching, rippling throughout her life, and planting seeds of success in every corner. In this episode, Ruscin dives straight into actionable tips for how to take care of yourself, make more money, and grow your business. “Money flows where the attention goes,” is an age-old adage but one that resonates in today’s attention lead economy. Ruscin advocates directing that attention to less, not more. Let go of what no longer serves your attention, be less available, and focus your energies on being and doing just a few key things. Self-care looks different for everyone, but Ruscin’s 5 questions needle listeners to find their own “Why.” Get rid of the brain clutter and clear out space to welcome in new information gleaned from this episode of “Bricks and Clicks.”
Sep 17, 202025:55
#14: How Authenticity Sells Your Brand

#14: How Authenticity Sells Your Brand

If you’ve ever made a purchase because of a social media post, then you know first hand how good photography can help increase sales and find ideal shoppers. Lifestyle photography in particular is attracting shoppers, partly due to the rise of social media influencers who deliver organic content, and ads, through lifestyle photography that their audience actually wants to see.

Apex Drop founder and CEO, Zak Stahlsmith explained this shift in preferring ads from influencers over ads from companies. “Influencers are a trusted space where people are listening and they trust their opinions. And brands are having such a hard time breaking into that trust, that they are now asking influencers to help them,” Stahlsmith said. He noted there's been a massive shift in the marketing space towards these real and authentic people talking about products and services in a way that's more easily receptive to customers. In other words, their ads don’t feel like ads.

Brands who are looking to take advantage of the benefits of lifestyle photography, as influencers do, can pick up a few tips. Stahlsmith recommends the following best practices for nailing the shot in an authentic way.

1. Use your first, ideally candid, shot. “If you want something that's engaging, try not to polish it at all try and make it that first shot,” Stahlsmith said.
2. Skip the filters, including ones that whiten teeth or enhance beauty features like freckles. If you are going to use filters, he suggests not using the standard plug in filters.
3. Photos taken in motion translate to a more real feeling for audiences and help the shot avoid looking staged.
Sep 15, 202033:34
#13: How to Get Your Products into Walmart

#13: How to Get Your Products into Walmart

Selling into the world's largest retailer is no easy task.
However, Bricks and Click host Jennifer Kaylo Ruscin has a few tips and tricks up her sleeve to help you get there.
On this episode of Bricks and Clicks, Ruscin shares insights gleaned from her 15 years of retail experience and breadth of knowledge to ensure you get placement in the most desirous retailer in the world.
The easiest way to get into Walmart actually comes up in October. Walmart's Open Call, also called the Walmart Made in the USA Summit, could be your ticket to getting your foot in the door. Though applications for this year’s event have closed, it’s never too early to start thinking about your plan of attack for next year.
In this episode, Ruscin explores:
- Walmart's customer demographics and how they impact retailers’ ability to get on shelves
- How to ensure your product is right for Walmart
- What your buyer wants you to know before pitching
- How to prepare for the big meeting
- How to follow up and ensure you get a "yes"
Sep 15, 202025:08
#12: Retail Pivots Amidst Pandemic and Buyers Work From Home

#12: Retail Pivots Amidst Pandemic and Buyers Work From Home

No industry has been harder hit by the coronavirus pandemic than retail. So how has retail adapted, and does working-from-home fit into retail work? "Bricks and Clicks" host Jennifer Kaylo Ruscin explores how retail buyers are pivoting to online work and what that looks like for both the buyer and the product seller. She welcomes guest Alli Ball, a former buyer for Bi-Rite and founder of Retail Ready, an online course helping food companies grow their sales both in-store and online.

Ball is confident that buyers are actually benefiting from working from home in a focused, uninterrupted space. Sellers too have also had a leg up by receiving buyer's undivided attention. In Ball’s program, she encourages students to practice pitches at length before pitching to their dream company.

“There’s something exciting about leveling the playing field here and giving all categories a chance to connect with buyers.” Said Ball. Sellers have shifted to sending their product directly to buyers’ homes. Buyers can relish in the unboxing process, and sellers can curate this as an enjoyable experience that elevates their product

Small businesses gain insight and benefit from the Retail Ready program, learning marketing and branding initiatives that appeal to the appreciation of unboxing something special.

Aug 07, 202029:06
#11: 6 Ways to Win on eComm with Betsy McGinn
Jul 24, 202028:25
#10: Lowering Your Advertising Cost: Bricks and Clicks

#10: Lowering Your Advertising Cost: Bricks and Clicks

Lowering your Amazon ACoS means more money (and profit) in your pocket.

Today I'm covering the 3 ways to lower your ACoS on Amazon through:

1. Keywords

2. Manual Ads

3. Optimization

References:

Jen's Free Retail Success Group on Facebook > https://www.facebook.com/groups/retailsuccessmastermind/

MerchantWords > This affiliate link gives you MerchantWords for $99/yr. Regular cost is $30/mo! **Used for shopper search data on Amazon www.merchantwords.com/jruscin

Jungle Scout gives you sales by item/keyword on Amazon > https://www.junglescout.com/products/extension/ $40/mo

Teikametrics gives you auto ad visibility, plus all kinds of other snazzy tools to increase sales and profit > https://go.teikametrics.com/entry?tap_a=39476-e7c75f... and it starts at $59/mo.

Jul 09, 202019:22
#9: Defining Legal Liability in the New Normal: Bricks and Clicks
Jun 25, 202030:18
#7: Gratitude, Empathy & Mindfulness in Retail

#7: Gratitude, Empathy & Mindfulness in Retail

With so much going on in the world these days, it’s important to stay positive and grounded.

On today’s Bricks and Clicks podcast, Mike Allsup teaches us a method called GEM, which stands for Gratitude, Empathy and Mindfulness and emphasizes slowing down, being grateful for what we have and creating space to allow us to see the sweetness in life.

Here is the GEM Practice:

1. Gratitude: Make a reverse bucket list of what you’ve achieved that you’re really proud of.

SpiritualCareerFamilyHealthExperiences

Stick it on your wall as a daily reminder of the goodness you’ve already created in your life.

ACTION: Ask yourself to come up with three things you’re grateful for today.

Practice this exercise every day!

2. Empathy: Be kind and compassionate to others.

ComplimentGiftDo a task around the houseLet someone in front of you in traffic

ACTION: Ask yourself to come up with three ways you were empathetic today.

Practice this exercise every day!

3. Mindfulness: Keep your headspace happy!

App recommendations: Calm App > Sleep Stories > Stephen Fry’s “Blue Gold” on the lavender fields of France.

Other Suggestions for staying centered:

1. Pomodoro Technique – Download the Focus Keeper App >

25 minutes of work, 5 minutes of rest

*Repeat throughout your workday for best focused results!

Here’s a quick video on how the Pomodoro Technique works.

2. Delete Social Media Apps on your Phone to avoid constant distraction.

3. Turn notifications off on your phone (find notifications in the setting on your phone).

4. Excercise – Shoot for 10,000 steps on the Health app on your phone!

Jun 18, 202026:01
#6: How to Create a Referral Program that Fuels Sales Growth
May 28, 202020:12
#5: From Instagram to TikTok, How Retailers Should Use Social Media

#5: From Instagram to TikTok, How Retailers Should Use Social Media

Welcome back to another Bricks and Clicks podcast! Today, I’m interviewing Erin Phillips of Pinckney Palm, a social media agency out of North Carolina.

When I have questions about social media marketing, advertising and content creation, she’s my go-to-gal.

Today, we’re talking about Instagram’s dominating viewing presence, Facebook relevance and what the heck TikTok is.

I learned so many new things just during our recording, like how I can take my content calendar, use one new piece of content I create, and slice it into IGTV and IG / FB Stories, add a carousel of pictures to my feed, then hop on over to LinkedIn and show the behind-the-scenes for other business owners on how I did it!

Resources:

TikTok Mini Course $15 https://www.pinckneypalm.com/shop/tiktokcourse

Weekly Social Media Planning Notepad $20 https://www.pinckneypalm.com/shop/weekly-social-media-planning-notepad

Social Media Help https://www.pinckneypalm.com/services

Email Erin: erin@pinckneypalm.com

Pinckney Palm Instagram: https://www.instagram.com/pinckneypalm/

Subscribe to our newsletter: http://eepurl.com/dnRo0H

Pinckney Palm website: https://www.pinckneypalm.com/

Here is the link on how to request access to Instagram Shopping: https://www.facebook.com/business/instagram/shopping/guide

May 14, 202036:30
#4: How to Reach Your Customers During Lockdown

#4: How to Reach Your Customers During Lockdown

Today on Bricks & Clicks, we’re going to talk about the positives and negatives of the Coronavirus on retail.

In episode 1, I talked about 6 Ways to Protect Your Product-Based Business During the Coronavirus Outbreak

One of the things I suggested was to create delivery options because traditional transportation might not be available. It’s been both interesting and sad to see many of the restaurant I loved to visit shut their doors, paralyzed by the idea of remaining open and the necessary move onto the internet, delivery apps, and a totally different way of operating.

I wonder how many of you listening have given up.

The fact that you’re here at all tells me you haven’t and that you’re still fighting, still selling, and doing everything possible to get your business through this recession.

So what’s changed in the last 8 weeks? 

1. We’re watching low priced retailers win

2. Online learning is high

3. It’s never been easier to make money

4. Mastering online has never been more important

5. Grace matters more than ever before

6. Disruptions in the food chain

 So what now?

With the future still so uncertain, some states beginning to open back up again, and other remaining on lockdown, our next steps seem shaky.

It’s important that we be kind, honoring each individual’s response to staying home longer, or jumping back into things.

It’s important that we meet the shopper where they are.

It’s important that we stay in business. Your shoppers need you. Your staff needs you. Your family needs you.

Profitability is more important than ever before.

Do more with less.

Grow slower, safer, and smarter.

Diversify your risk by adding online selling options and home delivery to your buying options.

And hang in there!

See you on the next Bricks and Clicks show, where I’ll be interviewing Erin Philips from Pinckney Palm about what’s working these days to actually get our messaging to our ideal shopper. We’ll touch on Instagram, Facebook, LinkedIn, and lives on all 3 channels and TicTok.

Apr 30, 202012:21
#3: Using Stories to Sell Your Brand

#3: Using Stories to Sell Your Brand

Want to attract your ideal customers and clients to your brand? First you must STOP asking people to buy your product.

Sound counterintuitive? It’s actually not. Storytelling is as old as the first humans on this planet, and it’s our preferred method of digesting information. Storytelling bonds us to the storyteller, and makes us long for more content.

Join me and my first Bricks and Clicks guest, Amy Aitman, as we discuss the importance of storytelling for your company.

Amy is a leader in digital content, growth and management. As cofounder at Change Creator, she oversees the digital assets and revenue-driving growth plans for the over 400K people we reach every month.

As COO for Center Keel Media, she built and distributed editorial teams to more than 90 people and grew the portfolio of sites from 4 to 35 + and growing.

Part scrappy entrepreneur, part storyteller, Amy continues to help brands tell their stories to scale their honest, authentic marketing efforts.

Apr 16, 202055:38
#2: The Current Landscape of Retail & What to Do About It
Apr 02, 202019:47
#1: 6 Ways to Protect Your Product-Based Business During the Coronavirus Outbreak

#1: 6 Ways to Protect Your Product-Based Business During the Coronavirus Outbreak

From creating a subscription business model to utilizing Amazon for immediate distribution, Jennifer Kaylo Ruscin gives her tips on how to stay afloat as a retailer during a pandemic.
Mar 19, 202012:45