Building Digital Products

Join Linkup Studio's CEO, Andriy Sambir, in this enlightening video as he dives deep into the world of building an MVP (Minimum Viable Product). Learn the ins and outs of what an MVP is, when both startups and established businesses should consider creating an MVP, and how to build an MVP that's both efficient for your business and valuable for your customers. This video dispels common misconceptions about the development of an MVP and provides comprehensive reasons why investing time and resources into building an MVP can pay significant dividends. You'll discover how data collection and analytics play a crucial role in shaping an MVP that aligns perfectly with users' needs and expectations. Andriy also presents case studies of thriving businesses that have adopted the MVP development approach, providing a tangible illustration of its effectiveness. These real-life examples further underline the importance of building a minimum viable product for your services and overall business. This video is a must-watch for anyone interested in building MVPs and understanding their true value. Tune in to gain valuable insights on how to build an MVP that can propel your business to new heights. Topics covered:

• What is MVP and what for?
• Reasons for developing an MVP
• Misconceptions related to MVPs
• Role of analytics and data collection
• Why should you build an MVP?
• More examples illustrating the power of MVP
• When MVP is the key to product success
• How to build an MVP stages
• Famous examples of successful MPVs: Amazon, Angelist, and Spotify.

Have a brainwave for a new digital product and considering developing a minimum viable product for it? We'd love to hear from you in the comments! We're more than eager to shower you with valuable insights. If this video stirred your thoughts and ignited your curiosity, feel free to give us a thumbs up, press subscribe, and extend this knowledge to your friends and colleagues by sharing. Stay tuned to our channel for more illuminating content and engaging discussions about the evolution from a simple idea to a successful digital product. Follow us on Social Media:

Linkup Studio's CEO and Chief Product Solution Officer recently gave a talk on creating a real estate CRM. In this informative conversation, you will learn the meaning of CRM in the real estate industry, as well as the advantages of having your own CRM with real-world business experiences.

You will also learn about the main features typically included in CRMs for real estate, such as contact and lead management, filters, transactions, tasks, calendar management, reporting and analytics, and property listings management. Additionally, you will hear about the importance of integrating other platforms into your company's CRM, which can help you scale and customize your system.

Another valuable idea from the talk is the most effective way to implement CRM software for real estate into your specific business. You will get an expert evaluation of the pros and cons of some of the world's most popular CRM systems. And you will also learn when to build your own custom CRM and when to use off-the-shelf solutions.

Feel free to jump to the part you want to hear more about!

• What does CRM mean in real estate
• Main advantages of the CRM software for real estate
• Key features for real estate software CRM
• How to choose the right CRM
• Existing CRMs on the market
• Zillow Premier Agent CRM
• Zoho CRM
• Salesforce
• HubSpot CRM
• Wise Agents CRM
• Steps for choosing the right CRM for your business
• Custom CRM vs. ready solutions

Are you considering creating your own real estate CRM? We invite you to share your thoughts and ideas in the comments below or via email. 

If you enjoyed this video, hit the like button, subscribe to our channel, and share the knowledge with your network. We will continue to create informative content and engaging discussions about the journey from an idea to a successful digital product. Stay tuned!

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We were excited to have a deep and meaningful chat with Gabriele Musella.

Gabriele is a creative entrepreneur and the CEO and co-founder of Coinrule, a tool for automated trading. His numerous successful projects have gained the support of the famous Y Combinator startup accelerator. Apart from creating businesses, Gabriele also mentors at Google for Startups and teaches at various business schools, including the University of Palermo. Plus, he's a busy investor.

Our talk focused on the key parts of running a digital business. We looked at how to stand out in the market, the best ways to do that, and how to find a place in one's life as an entrepreneur. With his rich investment experience, Gabriele also shared his thoughts on how he chooses which startups to fund and which to skip. You're sure to pick up some great tips from this talk.

Jump straight to the part that catches your eye:

1. How to define the product market fit? 
2. How to develop a clear initial product vision? 
3. What startups does Gabriel invest in and why? 
4. TOP 3 mistakes most startups make
5. What benefits of being a design-driven entrepreneur?
6. Incorporating ML and AI into Gabriele’s fintech product 

Got an idea for a digital product brewing in your mind and want to get it off the ground? Share it in the comments below, and we'll be glad to give you some leads. 

If this video was helpful, don't forget to smash that like button, hit subscribe, and share it with your pals and coworkers!

Keep an eye out for more useful content and insightful interviews about creating digital products, all the way from the first idea to making it big in the market. Catch you in the next video!

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Let’s dive into the insightful conversation about a film pitch startup with our guests, Fiona Gillies and Christine Hartland. 

They’ve founded My SMASH Media. It is a startup that provides a suite of free digital tools to help content creators create pitch presentations for their ideas and match them with decision-makers in the industry, so they can invest in movies.  

Fiona Gillies is an experienced producer in the UK, but also a famous actress. She has produced films like “City Slacker,” “After Louise,” and "The beat beneath my feet," which have won many awards and have been shown worldwide. 

Christine Hartland has also been producing films for over 20 years. Her movies, such as WMD and Containment, have gained worldwide popularity. Christine is also a member of Women in Film & TV and the Royal Society of Arts.

Got a spark of an idea for a digital product, such as content creation platform or content marketing platform or any other? Thinking about bringing it to life? Drop a line in the comments below, and we'll be happy to sprinkle some insights your way. If this video got your gears turning, don't hesitate to smash that like button, hit subscribe, and spread the knowledge by sharing it with your mates and co-workers!

Keep your eyes on our channel for more enlightening content and thought-provoking conversations about the journey from an idea to a triumphant digital product. Catch you in the next video!

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We recently had the pleasure of hosting a warm and inspiring conversation at “Building Digital Products” with Per Holknekt. 

He is a Swedish entrepreneur, renowned fashion designer, and founder of the thriving clothing brand Odd Molly and 30 other businesses. Moreover, he is a well-known public and motivational speaker and consultant on topics related to entrepreneurship, leadership, and innovation. 

In the episode, we covered various topics, ranging from his attitude to life, family, and personal values to digital fashion and digital trends in fashion. We got to know his take on astonishing fashion digital transformation. Go straight to the part you are interested in.

• A man living out of the box 
• Can modern tools like AR replace retail stores?
• Can tech help the Fashion Industry be more sustainable?
• Odd Molly's early days 
• Nontrivial way to work with tech teams
• You don’t have to be great to be great 
• Integration of AI and ML in the fashion business
• Per’s business automation experience 
• Why Pinball? 
• Allow life to change 
• Talk to children in their language

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Today we will try to get the most exciting moments of professional life of Avi Ashkenazi, a product designer, who has worked for Deutsche Telekom on variety of media products, who has created digital products for Samsung, led the design team for fintech platform Iwoca, and is currently working as a UX designer at the No.1 e-commerce platform for businesses – Shopify. He will talk about product scalability. We hope everyone will enjoy knowing about our guest and his experience.

Avi Ashkenazi started his career as a musician. Then, he dealt with festivals, music, technology projects and installations. Next, Avi worked for Deutsche Telekom on variety of media products. After that, Avi has created digital products for Samsung, led the design team for FinTech platform Iwoca and is currently working as the UX designer at the No.1 e-commerce platform for the business, Shopify.

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Save time. Save money. Reduce food waste,” – a motto of Wholesum, an online tool that helps streamline group menu planning. It has been a total game-changer in the sphere. Whether you are an outfitter looking to streamline menu planning for trips, a summer camp aiming to simplify your kitchen, a caterer that wants to lean on the power of software, or an event coordinator aiming to reduce food waste, Wholesum can help. Meet John K Amman, the co-founder of Wholesum, and LinkUp’s client, in our new podcast.

- John’s background and how he started Wholesum

- ‘you are not talented in all things’, the benefit of delegating some jobs to experts

- trying to reach new horizons: constant development and improvement process

- why to use Wholesum as a mobile app

- how to juggle two jobs at the same time

- how Wholesum engaged their first users

- the importance of getting real feedback from users, and a real enjoyment - from the development process

- two John’s takeaway advice for starting digital products

- “this or that” blitz: John’s life likes

💻 Read the text version on the blog 

You are listening to the podcast that helps innovators and entrepreneurs to create successful digital solutions - from idea to market!

Let us introduce David Siegel, CEO at Meetup, a global community platform that connects people in real life by finding and building local communities; the author of NOT boring business book “Decide and Conquer”, which, he hopes, his great grandchildren will read as his life story. Go to our new podcast, and you will know not only David’s business ideas, but his personal life portrait.

- how it all started for David

- what is Meetup and its value for users

- how has the pandemic affected David’s business and has he been able to use it to his advantage

- was there any magic stick that helped Meetup to gather more users than the population of the whole country? David’s tips on driving success

- how to build a successful strategy for a digital product

- 3 lessons from the tech CEO valuable to hear

- David's work and approach of doing business in his book “Decide and Conquer: 44 Decisions that will Make or Break All Leaders”

👉🏻 Choose the most comfortable way for you to learn about the building digital products:

💻 Read the text version on the blog 

Product growth is the key element of your success, but how to keep it increasing? How do get more people up the funnel? No magic, but the right accents help to robust.

Navot Volk - tech entrepreneur with 14 years of experience in consulting startups. Navot led the development of a large project at WIX with a multi-million-dollar budget and a team of more than 80 experts. At the moment, the project has gained millions of users. Navot gives his expertise about product scaling and its significance for product development.

Navot Volk has a tech background. He spent most of his time as a leader in software development projects, and most of his life deals with startups and building business digital products.

- Key factor for product scaling

- Main fears of entrepreneurs about product scaling

- The difference between scalings a digital product for a startup and for the existing business

- Navot’s secret of product growth from 0 to 200K users

- Getting user's feedback

- Main criteria for hiring a team for product scaling

- Navot’s current project

👉🏻 Choose the most comfortable way for you to learn about the building digital products:

💻 Read the text version on the blog 

The pains are the most important because based on this pain you will build your solution because firstly there should be a pain and the solution goes afterward, not vice versa.

An outstanding marketing expert with many years of experience, in addition to being an author, speaker, and the one helping startups and entrepreneurs improve their ways of doing business, the СЕО at Fixel - Etgar Shpivak helps us to understand the customer audience so clearly and precisely, that it will increase your profits and make marketing much more efficient.

Etgar Shpivak came to the marketing world accidentally. His journey started as a programmer, he even experienced it in the Israeli army. Then, his father asked him to work for his IT website. He did a number of roles in some advertising agencies, from sales to business development, marketing, and lots of hands-on experience.

- What personal pain brought Etgar to marketing

- Why he started active educational activities for business owners

- Etgar’s recommendations for entrepreneurs building the new digital product

- Why is customer discovery important, its steps

- What to consider when you build an effective strategy

- Can we win with just a simple promise?

- Key challenges entrepreneurs face in the digital era

- Number one pitfall when starting a startup

💻 Read the text version on the blog 

If you're not into audio right now, you're missing out. So, if you're not, you should start doing this.

The digital innovator, Gal Klein, today’s co-CEO at AI-based Voice Search platform Audioburst, and his recommendations to everybody who wants to find their digital product or who doesn’t even suspect of various opportunities such tools can give.

Gal Klein started his career with mechanics serving for six years in the army as a mechanical engineer. In addition, he had some tech background. Then, he worked for a company computerizing it, creating technical manuals and catalogues for aircraft in the IAF. In 2000 Gal established his own company, which started providing solutions in the media world, e.g. personalized CDs, and there was also worked as CTO in mBox for international companies on creating technology to cut songs, video clips into short pieces of audio.

After that Gal founded another company PLYmedia. It allowed users to create layers on top of videos, like a speech or thought bubble, live captioning for such companies as Intel, Cisco, Microsoft, IBM, and big events like Oprah Winfrey.

- Blitz story of Gal’s journey

- How Audioburst came to birth

- Challenges of the product development process

- Product market fit: how to outline your audience, your segment of the market

- Bevelop their own digital product

- How the audio content can help other business

- Getting investments for your digital product

💻 Read the text version on the blog 

It is high time to stop being afraid of Artificial Intelligence, as it helps to enhance your business and opens new horizons for its development.

Amit Bendor, the Head of AI and data science in Artlist (a company offering high-quality royalty-free music, sound effects, and video footage), shares his experience in building art startups, digital product, and business innovation.

Amit will help you to understand where and how to find the ‘long hanging fruit’.

👉🏻 Which challenges wait for your startup

👉🏻 What is a better solution: to focus on a little thing or to deal with all aspects at once

👉🏻 How to attract investors

👉🏻 What is AI

👉🏻 The benefits of artificial intelligence for business

💻 Read the text version on the blog 

On February 24 Russia started a full-scale war against Ukraine. Ukraine has been brave, defending itself against the aggressor, which is 28 times bigger than us. So, in today’s record we want to talk about our company journey during these dark times.

Despite the bombs, the missiles, we continue doing business, accepting contracts, keeping our promises. We are still shocked, but very motivated to do our job to win.

We want to tell you how we have organized our life in the new reality, how we feel, what we do, how our employees feel, and what the reaction of our clients to the situation was.

We will help you to get a clear idea of current processes and cope with business circumstances in times of war.

- Which challenges we have dealt with since the beginning of the war;

- How to handle these challenges in your business during war time;

- Working under air alarms is stressful, but possible;

- How to survive in business during the war;

- What is the best way to help us as a business.

💻 Read the text version on the blog 

Our team had a conversation with one of our clients, Peter Sorgenfrei, the former CEO of an autonomous mobile company and a couch, a mentor and sometimes even a therapist for other CEOs.

Peter shares his experience of being a CEO of the company that was the ambassador of self-driving cars in Scandinavia and Northern Europe.

He also tells how he got sick and why he left it. And how come that due to this sickness he has found a new role in his life, and why CEOs now need his advice and his shoulder to lean on.

👉🏻 How Peter started his career

👉🏻 If money doesn’t matter, then what?

👉🏻 What would our life be with 3D printed autonomous vehicles?

👉🏻 Why he left his company

👉🏻 How his sickness helped him find a new role in life

👉🏻 Is he a therapist or a couch right now?

👉🏻 Advice to those who build digital products

💻 Read the text version on the blog 

Figuring out the right time to say goodbye to WordPress and finding out how to do it painlessly.

One day you may realize that you need to scale to make your business larger and to add more functionalities. And then, most definitely, you will face different kinds of technical limitations from WordPress.

Things will get fuzzy, you won’t know what decision will be right, as you will probably be the one with a business model that works for years and brings you some money. Well, don’t worry, it’s a very common situation. WordPress might be very good to start with, but not good enough to continue.

WordPress is the CMS system that was originally created as a block publishing tool giving people the ability to make their own websites easily, fast and cheap. Social media weren’t so popular back then, some of them didn’t exist at all, so people were happy to share stories on their own sites.

A lot of engineers and designers started to work with WordPress too. They updated it with different themes and plugins which made functionality bigger. And that is why people started to use WordPress for other aims like making business websites, advertising websites or online shops.

According to the latest data, 35% of all the websites in the world are developed with WordPress (this is huge!). There are two main reasons for that. First, it is very simple. Any person without engineering knowledge can understand how it works. Second, the installation is fast and cheap. But...

👉🏻 Why WordPress is so popular

👉🏻 Why it may actually be not the best solution for your business

👉🏻 When you should get off your dead horse

👉🏻 Three things that will help you to make the right decision

💻 Read the text version on the blog 

The founders of new digital products are mostly not technical people, so they may not fully understand what quality of the software means.

Quality development is more than just the code, it’s a more complex approach with a lot of different rules that every team member has to follow during the development process.

Let's talk about the difference between good and bad development, all the benefits you get if you care about quality from the very beginning, and how it saves you time and money in the long run.

Listen to our new podcast and find out:

- Why quality code doesn't mean a quality product;

- The difference between good and bad development;

- The role of documentation;

- Why you should let the professional test code;

- What is code verification;

- How bad MVP can lead you to technical debt;

- How to make your team much happy.

💻 Read the text version on the blog 

 Your business is not fully digitalized, but you’re looking for some new ways to satisfy your customer and win the market? Here’s what we can recommend to you — 5 tips on how you and your business can grow with technologies, software development and digitalizing.

Check out our new podcast and find out:

- How to make your own and your employees' lives easier with CRM;

- Why you shouldn't be prejudiced about email marketing;

- Why nudges and gamification win;

- What you will gain from a community;

- How you can use IoT. 

💻 Read the text version on the blog 

A story of LinkUp’s client, Jay Severson, the co-founder of chess.com, the creator of other brilliant ideas, and his advice to those who are about to start their things

Jay Severson story starts with programming, which he studied both in high school and in college. Then he worked as a software engineer for several years, before his friend from college decided to start chess.com.

Then it all took off: a long journey with its ups and downs, risks and working all nights long. So what the two friends achieved, and which new idea Jay’s working on right now: let him speak for himself.

00:00 Intro

00:32 Meet Jay Severson

03:00 How to build a site with over 60 million users

08:40 Does Jay miss the time he wrote the code?

14:38 Why Jay dropped chess.com

19:28 What people do next after building a million business?

27:53 Single play experience vs party games - and how it affects on app`s profit

34:56 Three main advices for digital entrepreneurs from Jay

41:45 Short questions

42:53 Conclusion

Describing main types of problems businesses have before starting to work with software teams, and sharing our experience about three main steps of this process.

You are running your business, and now it’s time for you to find a software team. How to work with those guys and what to expect from them? Let’s try to find out.

-  Which problems current businesses face

-  How new or updated software may help them

 - What your cooperation will probably look like

 - What are the main stages of starting this work

 - What kind of hard decision you should make

💻 Read the text version on the blog 

 It's not a secret that app development costs a lot of time and money. But when you see how much revenue free mobile applications can generate, you understand the development expenses justify themselves.

So, how to get into the Top 200 free apps market? Usually people are willing to spend more when they have a free opportunity to try the app rather than to pay for it when they haven't opened it before. People go inside your app, they see the value, they can receive some emotion from using the app, and then they are ready to spend some money in it or on it.

When users get this pleasure from using your applications, they're actually ready to spend a few bucks on some perks that your apps give. When it comes to the app categories, the most popular one is games, making the biggest amount of money revenue. And still non game apps make good money too, a good example is Tinder, a dating application with a freemium model.

00:00 Intro

00:35 Do your free mobile applications make money? Or even, how much do they earn?

04:43 What's about app category?

09:47 Advertising

12:21 Referral marketing

14:33 Sponsorship model

16:36 Freemium

19:47 Subscription

22:44 Crowdfunding

24:26 Collecting and selling data

28:20 Four steps to approach your app and find the best way to make money out of it

💻 Read the text version on the blog 

Why it’s important for your designers and developers to help each other in their work and how it all helps to save you money and deliver your product to the market faster.

In the software development world, not only developers play important roles. Without clever and attractive design, people will simply not know how good the product is. Design is what gives unique user experience, holds user attention and translates the philosophy and objective of the business.

It is not as a simple task as it may seem from the first glance. But it’s less difficult and more effective if your design and development teams work within one company. And here we’ll explain why.

00:00 Intro

00:44 Meet Co-founder and CDO at LinkUp Studio - Natalia Sambir

01:49 What the digital product design is?

02:53 The case where our client suffered losses due to neglect of design

04:20 First benefit: onboarding process

06:05 Second benefit: technical background

10:03 Third benefit: level of responsibility

12:15 Fourth benefit: team flexibility

16:10 Conclusion

💻 Read the text version on the blog 

Marketplaces are surely a sea of great opportunities and dangerous challenges. In our previous article on the subject, we talk about what it is and how it works. But apart from the features and the types of marketplaces, there are many things you should take into account before creating one.

Like, which payment method to choose, why it’s important to synchronize all the data, and how to make business logic secure.

LinkUp Studio has worked on more than 20 marketplaces, so here’s a piece of advice based on our experience.

- Which payment method to choose

- What escrow services are

- What you should know about the laws in different countries

- What data challenges you might face

- Why it’s important to synchronize all the data

- How to engage new vendors, satisfy old vendors and make money on them all

- Why you should think about security of the business logic

💻 Read the text version on the blog 

Marketplaces are surely a sea of great opportunities and dangerous challenges. In our previous article on the subject, we talk about what it is and how it works. But apart from the features and the types of marketplaces, there are many things you should take into account before creating one.

Like, which payment method to choose, why it’s important to synchronize all the data, and how to make business logic secure.

LinkUp Studio has worked on more than 20 marketplaces, so here’s a piece of advice based on our experience.

- Which payment method to choose

- What escrow services are

- What you should know about the laws in different countries

- What data challenges you might face

- Why it’s important to synchronize all the data

- How to engage new vendors, satisfy old vendors and make money on them all

- Why you should think about security of the business logic

💻 Read the text version on the blog 

 Does it make sense to expose the business to large losses, when you can eliminate most mistakes in advance? This is exactly what QA engineers do in digital product development. 

Quality Assurance engineers are professionals who focus on improving software development processes and preventing defects.

Their job scope embraces a number of duties: analyzing and reviewing documentation, creating their own documentation, making addressability metrics to show the test coverage to the product owner, performing manual and automated testing, designing, developing, and maintaining automation scripts (like API and UI), checking the platform to find weaknesses and so on.

In this episode we talked to Taras, a chief quality officer at LinkUp Studio, to discuss:

00:00 Intro

00:54 What Taras`s work is?

03:26 Common myths about QA

05:30 What QA engineers do in project development?

06:55 Does every project needs all types of testing?

10:05 Can you test your project by your own?

14:10 Should QAs be cheaper than developers?

16:49 What is the difference between unit testing by developers and automotive testing by QA?

19:21 QA team structure

21:18 Some cases from practice

24:08 Does QA is the easiest way to start work in software development?

26:15 Conclusion

💻 Read the text version on the blog 

Business analysis is finding a solution to the business problem considering all the context like business needs, the target audience and the state of market. Business analysts are responsible for these solutions being well thought and analyzed.

The full cycle of business analysis starts with analyzing business itself, finding a solution and describing the full product specification. Specification document is a big document describing all products, all system functionality with all the details how it operates. It is a step-by-step description of what should be done to achieve the ultimate goal, namely to deliver a product that will meet the business needs and vision of the customer.

Today we talk about business analysis to find out:

00:00 Intro

00:47 What BA is?

01:14 What is specific of BA in software development?

02:16 Specification documents - what it is?

05:42 Do you really need the professional Business Analyst to write documentation?

07:15 How to check - is the documentation wrote correctly?

09:21 How does the BA workflow look like?

11:52 About cooperation between BA and designers

13:28 Why should customer pay for BA? 

15:59 Some loss statistics 

16:59 About BA mistakes

18:05 Conclusion

💻 Read the text version on the blog 

One of the things you should think of in advance is the possibility of losing intellectual property rights to software that was built for your project.

Starting a project, you probably want to know as much as possible to reduce stress and avoid potential problems. One of the things you should think of in advance is the possibility of losing intellectual property rights to software that was built for your project.

Let’s focus on the product ownership and some aspects of code ownership that you need to know about to be sure that things you will work on and invest in will actually belong to you, not someone else.

00:00 Intro

01:23 Why people neglect the point of copyrights for the software.

05:38 Who is the owner of code?

11:13 Documents that will affect your rights of product owner

15:55 Tips to protect you from any issues with the copyrights

16:57 How to keep the codebase in your repository

19:22 Again, read the contract carefully

20:22 How does this relate to the open source?

28:01 Сonclusion

💻 Read the text version on the blog 

Once we've talked about where and how to find a software development partner in the previous episode, it's time to move on to the next step. Let`s deal with the companies proposals

The first thing you should take into account is actually what the company has to offer you.

1) Is it full cycle development or not?

2) Do they include quality assurance?

3) Do they offer design?

4) Is there some kind of support and guarantee afterwards?

00:00 Intro

00:31 How to analyze proposals

02:32 What questions do proposals have to give answers to

04:15 If they should include money

06:45 Why you should read it thoroughly

11:43 What is a technical dept and how to avoid it

💻 Read the text version on the blog 

Choosing the right software development company for your product is like hiring a construction crew to build your new house. As this decision may result in your failure or success, we want to give you 1, 2, 3-steps-guide that will allow you to find exactly your partner. Today, we will talk about the first step: searching and filtering the companies.  

We have 4 steps of searching and filtering the process:  

1) Making a shortlist from searches of efficient companies on platforms. 

2) Choosing the criteria by which you will filter them (budgets, location, portfolios). 

3) Personal attitude, culture synergy. 

4) Shortlisting to 10 companies by checking them.  

Now, when you know what kind of team you need, check our the list of questions you may ask your potential partners before you start working with them on your digital product.  

Of course, the thing is not only in asking questions, but also in giving some information about your project. If you just write “Hello, contact me”, the answer will be the same. Be ready to send the file with some project details and materials before the actual meeting, so that the company can evaluate you as a VIC (very important customer).

Such materials can be:

1) Project idea in details, product type, industry, high-level functionality. 

2) Problems the product solves. 

3) Any concepts, templates, wireframes made.  

After your potential partner sees the file, both of you are ready for the first contact. Now it’s time for you to ask your questions, and we hope this list will help you to get the most important information. 

Development of digital products is not that easy. We paid our dues to get tips that can help you avoid mistakes when you have made a decision to develop your own product. So we want to share it - things to know before developing an app.  

Listen to our new podcast to find out about:  

A homework: defining your goal and a customer 

Three models of monetization and which fits you best 

Andriy introduces LinkUp mascot 

What you should do as a product owner during the whole process 

Three types of a team: choose yours.  

Digitalization or digital transformation doesn’t look like “Hey, let's create an app, that will solve everything!” It’s about understanding all the parts of the businesses, finding a synergy with a partner and creating the best digital solution.  In case everything is done in the right way, your business will win, and there are a few important points here: 

1) Increasing productivity and lowering operational costs. 

2) Saving money on inefficient processes. 

3) Saving your employees’ time, freeing them from a routine that can be automated.  

Intro 

Why do we decide to raise the topic of digitalization? 

The difference between digitalization and digital transformation 

Three types of businesses and how does digital transformation work for them 

Does digitalization really take away people's jobs? 

Okay, I decided to digitalize my business. Where to start?   

Making a digital product is not an easy task. Many things should be included on the very early stages. Together with CEO of LinkUp Studio Andriy Sambir we will try to find out why you shouldn’t drop the idea even if it sounds weird, why 9 moms cannot give birth to a baby in 1 month and what else he found out while creating 128 software products.