Margaret FONTANA Media Podcast

By Margaret FONTANA Media Podcast

The Margaret Fontana Media podcast launched in 2017. Episodes feature media expert, Margaret Fontana covering topics from film, media, marketing, public relations, production, business and more. She features guests from the film, advertising, business, and media industries. Visit MargaretFontanaMedia.com to learn more and listen to the full library of episodes.

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Margaret FONTANA Media PodcastApr 17, 2023

00:00

29:53

Harnessing the Power of Social Media for Your Brand

In today's digital age, social media has become an integral part of our lives, both personally and professionally. For businesses and brands, it presents a unique opportunity to connect with their target audience, build a loyal following, and ultimately, drive growth.

Aug 10, 202321:34

Mar 23, 202316:20

Great relationships are key 🔑 to a successful business and brand

Developing great relationships are essential for the success of any business, regardless of its size or industry. Here are some reasons why building strong relationships is important for your business and brand. Leave a review and let me know what you think.

Learn more margaretfontanamedia.com
#podcast #brand #business #relationships #media #marketing

Mar 19, 202314:43

Social media trends 2023

⚜️Short form video dominates ⚜️Brand accountability takes center stage ⚜️UGC becomes mainstream for brands ⚜️Brand connection and personalization are key ⚜️ Linkedin, Tiktok, & Pinterest gain major traction

Feb 18, 202322:30

How to Position & Package Your Content Like A Top Rated TV Show!

Learn how positioning and packaging can help increase your visibility across digital media. Find out why treating your social media planning & content execution like a TV show can benefit and increase your brand awareness.

Jun 28, 202213:54

How to break into TV & Film 🎥

Learn how to get your foot in the door in the entertainment business. Find out the tips that can better position you to gain access to exclusive gigs.

Jun 13, 202200:05

Why Digital PR is important for your brand, business and or organization

Why 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐏𝐑 is so important to your business, organization or brand

The main element is 𝐛𝐫𝐚𝐧𝐝 𝐫𝐞𝐩𝐮𝐭𝐚𝐭𝐢𝐨𝐧: trust and credibility are what make customers, audiences coming back, referring or buying from your company. This translates to conversions. 💰

To learn more connect with me margaret@margaretfontana.com

Jun 10, 202209:12

How to Grow Your Social Media Following

Learn the basic foundational elements to building your brand online and then growing your following. Quality vs. quantity is extremely important when building a reputable brand or business. #socialmedia #business #brand #digitalmarketing

May 03, 202116:41

5 Ways To Be Happy

Today it's so important to preserve our mental health and take care of ourselves. On today's episode I'm talking about simple effective ways to start helping yourself to feel better. Tune in now!

#wellness #happy #mentalhealth #positivethoughts

Apr 30, 202112:14

New Data Trends Facebook, Instagram, Reddit, Youtube, & TikTok

Usage across social media has increased tremendously during the pandemic. New data trends are emerging showing where consumers are engaging. As new features such as social audio expand and get released onto other platforms, usage will increase and shift.

Facebook continues to see the most daily usage, according to the latest findings from Pew Research.
Pew reports that YouTube and Facebook remain the most popular social apps, by a big margin, among US users.
Pew's data also shows that 40% of US adults are using Instagram, and around 30% are on Pinterest and LinkedIn, while TikTok is now being used by 21% of the population.
Women continue to dominate Pinterest usage over men (46% vs.16%).
Pandemic Statistic: During a March 2020 survey of social media users in the United States, 43.1 percent of respondents stated that if confined to their homes during the coronavirus, they would use Instagram more during that period. YouTube and Facebook were also popular social platforms that users were estimating to increase their usage during physical distancing at home.- Statista

Apr 26, 202110:29

New Digital Media Trends Updates

Learn the latest news coming up inside social media and digital transform trends. Today’s chat I’m focusing on social media features releasing onto other platforms like Facebook. Find out how social audio can help you and your business optimize. #digitalmedia #trends #audio

Mar 25, 202107:33

How & Why To Start A Podcast 🎧

“Did you know by 2022, it’s estimated podcast listening will grow to 132 million people in the US alone” — Statista’ —Tune in as I give a concise summary on the important elements on producing a successful podcast. Leave a review or comment. #podcast #itunes #anchor #spotify

Mar 14, 202120:29

Social Audio For Your Business & Brand

Clubhouse, Twitter Spaces, Facebook, Instagram are all racing to be the hot spot for audio. Platforms like Clubhouse are dominating at the moment, but have their problems, Twitter Spaces is doing what other apps are not, which is talking directly to consumers through beta testing spaces and asking users for feedback. Amazing. So you ask, how will this help my business? I feel this is an exciting time for digital and using social audio could have its advantages for marketing. AMAs, Q & As, online events, interviews, education, product, media launches and many PR driven areas could accelerate how we use audio. This is definitely an evolving topic because each week there are new releases it seems, so stay tuned!

#socialaudio #socialmedia #media #digitamedia

Mar 08, 202108:35

Social Media Marketing Trends To Watch

Listen to my latest podcast episode as I discuss the latest trends in social media marketing. Content marketing, audio apps, newsletters, distribution and influencer marketing top the conversation. #marketing #socialmedia #digitalmedia #influencermarketing

Mar 04, 202112:08

News! Twitter Spaces Released!

Get the latest news on Twitter spaces, the pros and cons and how this compares to Clubhouse. Find out if this is a tool you can use for your brand or business. #Twitterspaces #Socialmedia

Feb 26, 202106:44

Margaret Fontana Media Presents: Interview w/ Lead Interior Designer: Tina Delia of Delia Designs

Margaret Fontana Media Presents: An interview with Tina Delia. This Interior Designer is not easy to pigeonhole. With a BA in Psychology, a Juris Doctor in Law and a Masters of Science in Interior Architecture + Design, Tina is no stranger to the ideas of growth and change. Tina strives to develop an understanding of her clients and the spaces that are to be transformed for them.

Tina’s previous working experiences have instilled in her dedication to excellence and insistence on forward thinking design. She takes inspiration from nature, art and sculpture and constantly draws upon her living experiences in Rome and travel experiences throughout the world. It's not just about creating beautiful spaces for Tina. It’s about touching the lives of people who live, work and walk through those spaces.

To learn more about Tina's expertise visit: www.delia-designs.com

Find her on @Instagram here: https://www.instagram.com/deliadesigns.tina/

#design #interiordesign

Feb 22, 202115:42

Margaret Fontana Media Presents: Interview w/ Rob Thorp: Filmmaker & Writer of Rucksack Films

Margaret Fontana Media Presents: An interview with Rob Thorp. Rob studied film and writing in NYC and attended Rutgers University where he received his degrees in English and Education. His first feature film, The Dirty Thirty, which he directed and co-wrote, premiered in Asbury Park, NJ in the summer of 2016, and was contracted for digital distribution. His second feature film, Shark River, which Rob wrote and directed, is currently in post-production and slated for a 2021 release. His current film projects include, The Boy Roach, which recently won the Paris Play International Film Festival for best feature script and Gateway City: Last Chance, which has garnered numerous awards on the film festival circuit (New York Movie Awards, Indie X Film Fest, Florence Film Awards) on which he served as the film's director. A full-time writer and teacher, Rob resides on the Jersey shore.

More on Rucksack Films: Web- http://www.rucksackfilms.com

Film Company Instagram: https://www.instagram.com/rucksack_films/

Follow Rob on Instagram: https://www.instagram.com/rwthorp/

Feb 15, 202117:38

MFM Presents: Interview with Executive Producer Laura Chavez of Exit 19

All new episode of the Margaret Fontana Media Podcast Show. Today’s guest is Laura Chavez, an award winning producer and journalist. She began her broadcast career in Washington, DC as a reporter and producer for several local channels then moved into a role at a major network. During her time in news she covered landmark moments in history like the 2008 Inauguration of President Barack Obama, Hurricane Sandy, Shooting at the Navy Yard in Washington, DC, and many more. After 8 years, she transitioned out of news and into docu-series and branded content work for networks like Discovery, HGTV, FYI, A&E, Food Network and others. She has continued in both spaces focusing her work on storytelling for major nonprofits, like Childhelp and WeCOACH, while broadening her journalistic abilities with the "Matter of Fact with Soledad O'Brien's Listening Tour" and other lifestyle based docu-series. Most recently she joined Exit19 as a Managing Partner and their Executive Producer. She splits her time between Chicago and Washington, D.C. Learn more: https://www.producerlaura.com/

Feb 01, 202125:07

Social Media & The Election -- How Powerful Is Social Media?

Tune in as I discuss the latest new metrics monitoring trending discussions on Facebook and hashtag blocking on Instagram.
www.instagram.com/margfontana/
#Instagram #Facebook #metrics #USelection #socialmedia

Nov 09, 202011:13

NEW! Instagram LIVE extends time limit, what does this mean for your content strategy?

Learn about the latest features released by Instagram for live-streaming.

Oct 28, 202007:50

How to Use Storytelling to Connect with Your Audience

1. Know your company's values and mission. Your style should reflect your brand guidelines if you have them.
2. Use images, photos that are also aligned with your brand style and colors. Quality vs. Quantity.
3. Research your audience, find out who your demographics are, what resonates with your audience, look back on your analytics and find out what your audience 'likes.'
4. Tell the Story - Humans ultimately want to connect with what they are seeing and ultimately feeling. Develop your authentic story, bring them with you, this can be achieved through great descriptive writing in your captions, using adjectives, behind the scenes video/ audio, and connective content. Be real.

Oct 22, 202007:08

How To Grow Your Social Media Following

Knowing which social media platform to choose when developing your social media strategy is essential in growing a organic and authentic audience. Other areas to think about are producing quality content, being consistent and using relevant hashtags. Find out which platform gets you the most traffic.

Oct 18, 202019:40

Latest Digital & Social Media News

Tune in as I discuss the latest news and features with TikTok, Instagram Reels, LinkedIn Stories, IGTV captions and more. Find out what’s next for digital 2021!

Sep 28, 202016:38

Interview w/ Sue B. Zimmerman ‘The Instagram Expert’

Margaret Fontana Media Podcast Presents: An Interview with 'The Instagram Expert' Sue B. Zimmerman Sue B. is an insightful, energetic, and in-demand online marketing educator, influencer speaker, and a no-BS business coach. Sue B. is a popular CreativeLive Instructor and has been named by Huffington Post as one of the “Top 50 Must-Follow Women Entrepreneurs” as well as “The Top 50 Social Media Marketing Influencers” by TopRank Marketing , and “Top Female Business Influencers of 2019” by Fit Small Business. Sue’s blog was ranked as one of the Top 10 social media blogs in 2017 by Social Media Examiner. Whether she’s taking a global stage, or speaking at an industry conference, like Social Media Marketing World, or working one-on-one with her clients, Sue B. is driven to help business owners leverage the power of Instagram to meet (and exceed) their business goals. As a lifelong entrepreneur, Sue B. has over 30 years of business experience.

And, with her extensive knowledge and implementation of social media, it is Sue B.’s mission to teach, mentor, and empower others. Watch our insightful interview: 📺 https://youtu.be/ScPaWw-bQGQ

#instagram #instagrammarketing #educator #womeninbusiness #rsgcommunity #instagramexpert #socialmediaexpert #digitalmarketing

Sep 08, 202020:48

Interview with CEO, Founder, & PR Expert Sarah Evans

New! 𝐌𝐚𝐫𝐠𝐚𝐫𝐞𝐭 𝐅𝐨𝐧𝐭𝐚𝐧𝐚 𝐌𝐞𝐝𝐢𝐚 𝐏𝐫𝐞𝐬𝐞𝐧𝐭𝐬: 🎙Interview with CEO & Founder Sarah Evans. Sarah Evans, is the founder of Sevans Strategy and Sevans Digital PR, a digital PR strategist, consultant, global brand correspondent and keynote speaker, who works with companies worldwide to create and improve their social and digital PR strategies. Her team is able to advise on branding, marketing, advertising, and public relations. Additionally, Sarah has been a digital correspondent for several companies including Paypal, Cox Communications, MGM International, Cisco, SAP, Wal Mart, Shorty Awards and more... Sarah got her start by helping small to midsize businesses build their digital PR efforts. She is currently a member of the Forbes Agency Council Previously, Sarah worked with a Chicago-area crisis center to raise more than $161,000 in three weeks exclusively via social media, and is honored to be a member of the Guinness Book World Record holding #beatcancer team.

Aug 31, 202018:30

Interview with Badia Farha - Broadway Star ⭐️ Singer, Songwriter & Actress

⭐️Margaret Fontana Media Presents⭐️ New! Interview with Broadway Star, Singer, Songwriter & Actress Badia Farha Badia is a Broadway actress who played the role of Ms. Sheinkopf in School of Rock! She can also be seen on TV and Film including her latest role in the new CBS crime series FBI’s Most Wanted. She has performed in numerous Broadway Tours, Off-Broadway Shows, and other Musical Theatre Productions including Little Shop of Horrors, Sister Act The Musical, The Wiz and Rent to name a few.

Aug 24, 202039:07

Interview with Dawn Del Russo On Air Fashion Expert & Entrepreneur

NEW! Margaret Fontana Media presents: Interview with Dawn Del Russo; On Air Expert and Entrepreneur Dawn Del Russo is an author and on-air TV style expert seen on Access Hollywood Live, Meredith Vieira, Extra TV, E News!, Glamour Mag Show Dress To Kill and in print Vogue Italia, InStyle, Cosmo, Real Simple, Life & Style and US Weekly. She is NY’s 95.5 PLJ resident “What to Wear Weather” girl in the mornings. Dawn is a social media sweetheart and can be found chatting about fashion, beauty, food and lifestyle her Youtube channel,Twitter, Instagram, Snapchat and Facebook.

Aug 19, 202029:48

Interview With Professor Kathy Magrino of Rider University - Content For Social Media Class

Margaret Fontana Media presents: Another great interview today with Professor Kathy Magrino of Rider University discussing ‘Content for Social Media’ and ‘How to Produce a #Podcast 🎧.’

The full interview will be posted for the students in their online portal for the class and the audio for our podcast will be available on Anchor, Spotify and Itunes.

#education #onlinelearning #media #production #pr #collegelearning #podcastersofinstagram

Aug 17, 202023:18

Interview with Taylor Taglianetti Founder of NOIAFT 🎥

Taylor Taglianetti is the founder of the National Organization of Italian Americans in Film & Television (NOIAFT). She is also a producer and celebrity interviewer. She is currently producing a short documentary, Heirloom, featuring Isabella Rossellini, about the significance of gardens in the Italian American community. It is set to release in October 2020. A graduate of NYU Tisch School of the Arts, Taylor has worked at Paradigm Talent Agency, NBCUniversal, Silver Pictures, and Maven Pictures. In addition to developing various feature length projects, Taylor has experience producing and directing short films. Her debut short film, Generation Hollow, was produced by the leading non-profit, Reel Works, and was an Official Selection at the 2014 Girls Film Festival and the Juror’s Choice for Outstanding Filmmaking at the 2014 Women of African Descent Film Festival. For more Information: www.noiaft.org

Aug 10, 202023:48

Latest Digital Media News 2020

💻Here's what happening across the social media landscape:
A study of 25,000 consumers across 30 markets showed engagement increasing 61% over normal usage rates. Messaging across Facebook, Instagram and WhatsApp has increased 50% in countries hardest hit by the virus. Twitter is seeing 23% more daily users than a year ago.
ON today's podcast I'm going to feature the below emerging discussions:

-Facebook Announces Shops For FB and Instagram
-Financial Industry New Social Media Best Practices
-TikTok Emerging As Top Platform
-Instagram Launches a Zoom Type Video Chat

Learn more: Connect with me at margaret@margaretfontana.com

May 27, 202016:08

Video Marketing Strategy Tips

More than eight in 10 businesses are using video to engage consumers. Brands are seeing success in using video content on Facebook, Instagram and YouTube. A new study on small business marketer behavior reveals an increased focus on video marketing and as well as using videos to get found on search. Learn how producing brand video content can help increase your brand awareness, reach and overall consumer engagement. Get my quick and concise tips here on the podcast. Connect with me if you want to learn more and start optimizing.

May 11, 202017:33

The Value of Social Media During #Covid19

Social media usage has soared during the global pandemic of Covid19/CoronaVirus. Facebook, Twitter, Instagram have seen up 61% increase in normal usage rates. Many brands are seeing ways social media has allowed them to have direct digital engagement with their consumers driving trust back into the ROI of social media. The future of social media will in turn evolve greatly along with technology and the needs to communicate during crisis.

Apr 27, 202020:44

Rider University Students Top Podcasting 🎧 Questions Answered - With Professor Kathy Magrino

Working with Rider University students from Professor Kathy Magrino’s class sharing how to create content for online learning including podcasting.

Apr 10, 202027:53

How to Use TikTok In Your Social Media Strategy

With over 800 million active users worldwide and 20 million alone in the United States, its time to think about how to use TIKTOK in your social media strategy. Listen as I share some strategic thoughts on how most industries including highly regulated ones can navigate the hottest social media platform and use it successfully.

Mar 02, 202015:04

How to Use Social Media for Crisis Communication

The power of social media allows your brand to communicate and keep your consumers informed and updated. The benefits of social media also include real time notifications, intervention, awareness and post event safety checks.

Feb 29, 202019:44

Social Media Strategies & Super Bowl 🏟 Marketing!

Feb 02, 202014:56

Less is More.. Learning How To Program & Package Your Brand on Digital Media.

Jan 24, 202011:25

Is TikTok Part of Your 2020 Social Media Strategy?

Is TikTok Part of Your 2020 Social Media Strategy? In this episode I discuss the latest news on how TikTok has reached over 1.5 billion downloads worldwide. "According to the latest data from Sensor Tower, the short video app has now exceeded 1.5 billion downloads worldwide, making it the third most downloaded, non-gaming app of the year (after WhatsApp and Messenger)." Many experts are pointing to the notion that Tiktok will rival Instagram and steal the Snapchat demographic. More to come on the benefits and use cases for TikTok in your digital media strategy.

Dec 02, 201910:00

NEWS! Instagram Will Begin Hiding Total LIKES in the USA Starting November 2019

Instagram announced starting Nov. 2019 LIKES will be removed across accounts in a sweeping change to depressurize the negative 👎 sentiment and pressure it’s created for young people. Listen as I discuss more on the notion of this really being about advertising and the true Facebook & Instagram advertising goals. What do you think? Weigh in on this episode, this could change the game for the influencers and big brands in a major way.

Nov 10, 201919:06