
Marketing Strategy Academy with Jen Vazquez
By Jen Vazquez | Photographer, Pinterest Expert + Manager, and Marketing Strategist

Marketing Strategy Academy with Jen VazquezMay 29, 2022

138 | Unlocking Ideal Client Insights: The Magic Behind Understanding Your Audience
Join host Jen Vazquez in this exciting episode as she delves into the art of understanding your ideal client with guest Kelly Sinclair from Entrepreneur School by KS&Co. Discover how honing in on your niche and understanding your audience on a deeper level can transform your business.
Kelly shares insights on the 'Magic Brand Formula' and provides actionable steps for entrepreneurs to connect authentically with their ideal clients. Don't miss out on the valuable advice and the Ultimate Visibility Toolkit Kelly is offering! Subscribe for more marketing tips and insights for your business. Connect with Kelly on Instagram and explore her services at Entrepreneurschool.ca and ksco.ca.
GIFT: The Ultimate Visibility Toolkit: https://ksco.activehosted.com/f/29
Where to Find Kelly:
- https://www.instagram.com/ksco_kelly/
- https://Entrepreneurschool.ca
- https://ksco.ca
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media YouTube Channel: https://www.youtube.com/JenVazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

137 | Unlocking the Secrets: Why Repurposing Content is the Ultimate Marketing Hack
If you're a savvy marketer or a service provider looking to supercharge your brand's reach and impact, you're in for a treat today. I'm your host, Jen Vazquez, your go-to Pinterest marketing expert and the cheerleader of marketing hacks that actually work!
In this episode, we're about to unveil a marketing secret that can take your brand to new heights – it's the art of content repurposing. Yes, you heard it right! We're diving deep into why repurposing content is the ultimate marketing hack you've been waiting for.
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media YouTube Channel: https://www.youtube.com/JenVazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

136 | What Are People Searching For This Week? FINALLY FALL
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media YouTube Channel: https://www.youtube.com/JenVazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

135 | Unveiling the Art of Irresistible Media Pitches | A Conversation with Amy L. Bartko
In this insightful podcast episode, listeners will gain a wealth of knowledge on the art of crafting irresistible media pitches. Amy L. Bartko, a seasoned PR expert, shares her extensive experience and expertise, offering valuable insights into the do's and don'ts of media pitching. From the critical steps to take before pitching to the importance of building authentic relationships with journalists, Amy covers it all. You'll discover strategies for effectively researching and targeting the right journalists, along with the key elements that make a media pitch stand out. Moreover, Amy delves into the transformative power of storytelling and provides three essential growth factors for businesses. Whether you're a solopreneur or a small business owner seeking to break through the media noise and amplify your brand's presence, this podcast is a treasure trove of actionable advice that will empower you to capture the media's attention and elevate your business to new heights.
Where to Find Amyl:
Snag the Gift: https://jenvazquezcoach.com/amybartko
EMAIL: amy@chatterboxbrands.com
WEBSITE: www.chatterboxbrands.com
IG: www.instagram.com/chatterboxbrands
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media YouTube Channel: https://www.youtube.com/JenVazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

134 | What Are People Searching For On Pinterest This Week? NEW SEASON, NEW ROUTINE
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media YouTube Channel: https://www.youtube.com/JenVazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

133 | The Keys To Cultivating a Creative and Clear Workspace With Theresa Russel
In this episode, we dive deep into the art of crafting a workspace that not only supports your professional endeavors but also nurtures your creative spirit. Join us as we unlock the secrets to cultivating a workspace that fuels imagination and enhances productivity with our special guest, Theresa Russel of Home Girl Space.
Theresa shares her journey, starting with the jobs that preceded her successful business, offering valuable insights into the evolution of her workspace and its impact on her creative journey. We explore the first crucial considerations when creating your ideal workspace and delve into how the physical environment can profoundly influence creativity and clarity, especially for solopreneurs and small service-based businesses. And so much more!
Tune in to this episode for an enlightening discussion on crafting a workspace that nurtures your creativity and empowers your entrepreneurial journey.
Don't miss the FREE Pinterest Challenge https://thepinterestqueen.com/challenge
Where to Find Theresa Russel:
Snag Theresa's Gift: https://home-and-heal.ck.page/12cb86ad61
EMAIL: homegirlspaces@gmail.com
WEBSITE: https://www.homegirl.space
IG: https://www.instagram.com/home_and_heal/
FB: https://www.facebook.com/homegirlspace
LI: https://www.linkedin.com/in/theresa-russell-473bb8268/
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media: https://www.youtube.com/c/jenvazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

132 | Supercharge Your Service Business on Pinterest: Must-Have Boards!
Are you a service provider looking to boost your online presence and attract more clients? Pinterest has got your back! I know it can feel a bit overwhelming at first, but fear not, my friend.
I'm here to help you navigate the exciting world of Pinterest boards. The burning question on your mind is probably, "What Pinterest boards should I have?" Well, let's dive in and find out together!
Don't miss the FREE Pinterest Challenge https://thepinterestqueen.com/challenge
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media: https://www.youtube.com/c/jenvazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

131 | What People Are Searching For On Pinterest This Week: Fun For One
I’m back with the latest Pinterest trends! This week Pinterest collected insights around the theme: Fun for One. The seasons are changing and people are looking for fun ways to get organized for fall.
A few key trends (Listen to the episode for all of them):
- 185% increase in "home gym inspiration" for Gen Y
- 140% increase in "journal prompts for mental health" for Gen Z
- 85% increase in "money saving techniques"
- 55% increase in "holistic health"
- 25% increase in "bulking meal prep for men"
Don't miss the FREE Pinterest Challenge https://thepinterestqueen.com/challenge
Don't miss the FREE Pinterest Challenge https://thepinterestqueen.com/challenge
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media: https://www.youtube.com/c/jenvazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

130 | How to Scale Your Business Without Sacrificing Time With Jennifer Staats
In this insightful episode, we're thrilled to have Jennifer Staats, a distinguished entrepreneur, join us to uncover the secrets of scaling a business without compromising one's valuable time. If you're a solopreneur or a small business owner eager to expand your venture while maintaining operational efficiency, this interview is an absolute must-watch.
Join us as Jennifer Staats shares her wealth of knowledge, gleaned from her own entrepreneurial journey, to answer pivotal questions about scaling businesses. Discover strategic ways to elevate your business, build a stellar team, and uphold control and quality standards while integrating freelancers and virtual support. Whether you're a passionate solopreneur with dreams of expansion or a small business owner in pursuit of growth strategies that work, this episode delivers actionable wisdom and inspiration. Don't miss this opportunity to learn how to achieve remarkable business scalability while safeguarding your invaluable time.
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Links We Talked About: Tango: https://jenvazquezcoach.com/tango, Instacart: https://jenvazquezcoach.com/instacart, Wize Hire: https://wizehire.com/staats-solutions, Upwork: https://www.upwork.com
Where to Find Jennifer Staats:
Snag Jennifer's GIFT HERE
EMAIL: JStaats@staatssolutions.com
WEBSITE: https://Staatssolutions.com
IG: https://www.instagram.com/jennifertherealtor/
Don't miss the FREE Pinterest Challenge https://thepinterestqueen.com/challenge
🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
📌 Book a Discovery Call to find out how to work with me for Pinterest + Marketing: https://link.fgfunnels.com/widget/bookings/jenv/consult
🎥 Want to watch the podcasts? go to https://www.youtube.com/@marketingstrategyacademy
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources
➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia
➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com
➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement
➡️ Amazon Store: https://amzn.to/3DE5Q3a
Find me:
➡️ Jen Vazquez Media: https://www.youtube.com/c/jenvazquez
➡️ Website: https://jenvazquezcoach.com
➡️ Instagram: https://instagram.com/marketingstrategyacademypod
➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/
➡️ Email: jen@jenvazquez.com

129 | What are People Searching for on Pinterest: Falling For Fall
I’m back with the latest Pinterest trends! This week Pinterest collected insights around the theme: Falling for Fall. With fall on the way, people on Pinterest are searching for everything from autumn outfits to football season foods 🍂.
Key trends
51x increase in "fall street style"
3x increase in "caramel apple dump cake"
2x increase in "fall hair color for brunettes" among Gen Z searchers
160% increase in "outdoor fall decor" in the Midwest
85% increase in "dark autumn aesthetic"
Listen to all the trends!
Join our NEW Pinterest Challenge Starting Soon!!: https://thepinterestqueen.com/challenge
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources ➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia ➡️ My Favorite Business Tools: https://jenvazquezcoach.com/tools/ ➡️ Pinterest Strategy Academy (group coaching membership): https://pintereststrategyacademy.com ➡️ Pinterest VIP Day: https://jenvazquezcoach.com/vip ➡️ Pinterest Management: https://jenvazquezcoach.com/pinterestmanagement ➡️ Amazon Store: https://amzn.to/3DE5Q3aFIND ME: ➡️ Youtube (where you can visualize what we chat about): https://www.youtube.com/c/jenvazquez ➡️ Website: https://jenvazquezcoach.com ➡️ Instagram: https://instagram.com/jenvazquezmedia ➡️ Private FB group: https://www.facebook.com/groups/jenvazquezmedia/ ➡️ Email: jen@jenvazquez.com

128 | What are Pin Codes and How To Use Them Marketing Your Business
Alright, Pinners! Ready to take your Pinterest game to the next level? Say hello to Pincodes, a little-known hack provided to us by Pinterest to share your Pinterest profile and boards in the real world. Time to sprinkle some Pinterest magic wherever you go!
So, what exactly are Pincodes? Well, think of them as special codes that act as gateways to your Pinterest wonderland. When someone spots your Pincode, they can simply whip out their Pinterest Lens and give it a scan. It's like opening a door to a world of inspiration and ideas!
Creating a Pincode is a breeze, and you can set it up to direct people to your profile or any specific boards you want to showcase. Whether you're a desktop devotee or a Pinterest app aficionado, you can create these digital keys to unlock your Pinterest brilliance.
Join our NEW Pinterest Challenge Starting Soon!!: https://thepinterestqueen.com/challenge
Valuable links that may be mentioned in this video + free trial if possible (includes affiliate links. If you purchase, I will make a stipend but you don't pay more):
➡️ FREE Pinterest Marketing Tools: https://jenvazquezcoach.com/resources ➡️ FREE Education in Marketing Strategy Academy FB Group https://www.facebook.com/groups/jenvazquezmedia ➡️ My Favorite Business Tools: https://jenvazquezcoach.com/tools/ ➡️ Pinterest Strategy Academy (group coaching membership):