
The Pam Perry Podcast
By Pam Perry

The Pam Perry Podcast Nov 18, 2022

Flashback with Sharvette Mitchell #Synergyenergy Show
Sharvette Mitchell from the archives.
www.PamPerryPodcast.com for new episodes

Podcast Movement 2022 Recap Download with Dr. Pam Perry & Andrea Patrick #podcastmovement
Podcast Movement is an annual conference for the podcast industry. It is considered to be one of the largest gatherings of participants in podcasting, with over 3,000 attendees! 🔥. VIDEO PODCASTS THAT YOU WANT TO FOLLOW ARE HERE: http://www.pamperrypr.com 🎤 http://www.SpeakersMagazine.com and https://andreapatrick.com/

Reputation Matters
http://www.pamperrypr.com

Why You Shouldn't Do Business with People You Really Don't Know.... Lesson Learned 10 Years Ago the Hard Way!
Go with Your Gut. You can learn a lot from books, courses and conferences. But in the end, go with your gut. I’ve learned that miracles happened when I was in motion to receive. I learned that when my intentions are pure and my heart is clear, I experience success. It’s my “secret sauce.” People wonder how certain amazing things happen for – I just know that when I sit still and listen to that “still small voice” – I act upon it – I win. I remember my first client. He was walking down the hall of an office building, I smiled and he asked what I did. I told him and he said was looking to hire a PR firm for his gospel play. We conferenced, signed an agreement a week later and we booked a lot major media publicity for that production. Being open opportunities and conscious to what you want is key to getting it.
If it looks like a duck, acts like a duck - it's a duck. If someone shows you who they are the first time... believe them!
IT'S HARD TO GET A STAIN OUT OF YOUR NAME. Have integrity.
https://www.pamperrypr.com/6-things-i-have-learned-after-6-decades-of-living/

So What It Means When They Say "They Can't Afford You"
Host: Kadena Tate, www.KadenaTate.com

What Every Author Should Know about PR
Start where you are with what you have. You've heard it hundreds of times. But what does that mean? You've published the book and you got it on up Amazon. Congratulations!
Now what? Now the fun and frenzy begins.
You push people to buy it. You share the link from Amazon. You do "free download" days with the eBook. You run Facebook ads. You blog about it. You send out eblasts. You get creative and do a book trailer and a few blog tours. You write a press release. You pitch yourself to the media. You book yourself on podcasts or run a webinar or start podcast all around the subject of the book.
Hoping people buy the book, talk about the book and then have more people BUY the book. Whew!
Book sales are soaring - for at least three months. Then you know what happens after about 90 days?
Nothing.
You're worn out and tired of pushing your book. You stop pushing it and your sales tank. All that hard work and you are now at a stand still.
That's why being an author is not enough. You have to become an authorpreneur. You must have a strategy to turn your book into a business.
Article Source: http://EzineArticles.com/9810612

Pam Perry interview with Sharrarne Morton, CEO of Morton Media
Sharrarne Morton (as featured in Speakers Magazine) has been in the media industry for over 20 years. She began her career in high school as the school newspaper editor. She then went to college and hosted her school's radio show while majoring in broadcast journalism.
Sharrarne scored BIG by being invited to speak on television. What was meant to be a one-time shot as a TV show guest, turned into a 14-year stint where Sharrarne was a popular and regular commentator on an ABC television station affiliate in Washington, DC.
As a television commentator, Sharrarne was presented with numerous opportunities to speak to corporate leaders, associations and non-profit organizations about the media, the power of television, and how its messaging can influence generations. While commentating on TV, she launched Morton Media TV where she began to produce and host local TV shows as well as produce and voiceover dozens of commercials.
Sharrarne currently produces and hosts two national shows on SiriusXM Radio with millions of listeners. On one of her shows, Sharrarne coaches small businesses all over the U.S. on how to get to that next level of success.
www.pamperrypr.com 🎤 www.speakersmagazine.net

Kiko Davis Snoddy & David Mayer: A Different Kind of Grief - How Racism Shapes Family Legacies

Lost Gem Found: How to Position Yourself and Build a Brand as an Expert #readysetgospeak
Get ready for a new training episode...on PR, Marketing and Branding. This is a training that is from the vault!!! You'll hear my "backstory" on how I got here... and all about how to serve your clients and build your business.
Now you may already have a good idea what causes your clients pain, but if not, you have plenty of ways to find out.
· Talk to them. What do they most often ask or complain about?
· Listen in on forums, on social media, and other places your audience hangs out. What are they struggling with?
· Reader surveys. These can be a rich source of information in any market. Pay special attention to the words and phrases your readers use to describe their troubles.
· Keep an eye on your competition. What pain points are they addressing?
Once you’ve uncovered your ideal clients’ biggest pain points, you’ll have a powerful tool that you can use not only in your sales copy, but it will also help define your programs and service offerings. If you can help your clients overcome the most painful issues they face—whether it’s a lack of self-confidence or a fear of public speaking—you’ll instantly become a more valuable resource in your niche.
More info: www.ReadySetGoSpeak.com for more trainings...they're in the Vault!

Civil Rights Attorneys: Laura Coates interviews the legendary, Nkechi Taifa about her book - Black Power, Black Lawyer
Nkechi Taifa is Founder, Principal and CEO of The Taifa Group LLC, a social enterprise firm whose mission is to advance justice. The Taifa Group's portfolio of client services include coalition-building, convenings, government relations, meeting and retreat facilitation, strategic planning, and trainings.
Her Book: Black Power, Black Lawyer is a memoir that stitches suspense, calamity, humor and wit into a tapestry of history, politics, law, culture and romance. Both serious and scandalous, Nkechi Taifa's audacious quest for justice is a gripping commentary on life; the perennial nature of human resistance against oppression; and her earnest embrace of what is fair and correct. Sometimes raw, sometimes abrasive, sometimes passionate, Taifa offers her truth, unapologetically and unfiltered, with honesty and authenticity.
Her memoir is the story of a quest rarely told. The search for the resisters and the rebellious; the pursuit of issues on the cutting edge. Although there are memoirs that chronicle iconic leaders striving for justice during the civil rights era, there is scant reminiscence of the transformative journeys for self-realization of ordinary people growing up during the tumultuous Black Power era. Black Power, Black Lawyer offers a uniquely personal glimpse from an insider's perspective into little known or understood parts of this country's history - from juicy stories of the more controversial and militant aspects of the Black liberation struggle, to the craziness of congressional "sausage-making" and the pivotal role of "strange bedfellows."
Navigate this audacious quest with Taifa as she bears witness to ancestors, people and episodes that swayed the shaping of her identity and consciousness. No matter which vantage point she found herself - from sitting on the lap of that fine brother pulling security in the front office of the Black Panther Party; to getting arrested right after graduating from law school; to being accused of being an FBI agent; to representing the lead defendant in the Capitol Bombing case; to being detained at an airport five months pregnant as an alleged enemy of the state; to winning a six-figure settlement for clients in a pivotal employment discrimination suit against a major news media network; or to being a catalyst which sparked the change to the infamous crack cocaine laws -- her quest for justice in society reigned supreme.
Taifa's memoir is sure to awaken, inform, provoke, move and, at its best, fire you up to either join, or continue, "The Struggle!"
![[Rewind] What Does it Take to Write and Market A Book with Andrew Morrison and Pam Perry](https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_episode400/99952/99952-1613717151249-8d488b8234539.jpg)
[Rewind] What Does it Take to Write and Market A Book with Andrew Morrison and Pam Perry
Are you ready to plan, publish, or promote your books online? Maybe you are ready to turn your books into a business. Know that you have what it takes to build an online business and we can’t wait to share our strategies with you. Listen up to this.
http://www.pamperrypr.com to get more deets
and join http://www.readysetgospeak.com

Sarah Jakes Roberts interviews Juanita Campbell Rasmus, author of "Learning To Be" #WEBC #learningtobe
To join the Woman Evolve book club (#WEBC): https://store.womanevolvebookclub.com with Sarah Jakes Roberts.
According to Columbia University Medical Center, the Black community, in particular, is at significantly increased risk of developing a mental health issue due to historical, economic, social, political influences that systemically expose the Black community to factors known to be damaging to psychological and physical health. Add to that, the COVID-19 pandemic and the current climate of protests across the nation taking a stand against police brutality. Hundreds, even thousands, of Black lives have been traumatized.
How does one get their life going again and back to normal when everything seems to come to a complete stop? Juanita Rasmus, Co-Pastor of St. John's Church in downtown Houston, found that she had to learn to be - with herself and with God - all over again.
In her new book, Learning To Be: Finding Your Center After the Bottom Falls Out, Juanita Rasmus provides both practical and spiritual insights. She shares a wise, frank, and witty account of her own story of exhaustion and depression, acting as a trustworthy companion through dark days.
"It felt as though every nerve in my body was popping. Imagine large strong hands slowly applying pressure while breaking a family-size package of uncooked, dry spaghetti. I was the spaghetti. Breaking down one piece at a time," said Rasmus.
Learning To Be is a contemplative book about the journey of depression. In it, Rasmus, shares these key messages:
Depression and suffering are not death sentences. There is hope, and there are spiritual practices that can serve as means of support as you seek the probable causes and pursue the invitation for the transformation of the heart (i.e., mind, emotions, and spirit) out of the darkness. Depression is an invitation into a new way of living by setting boundaries, learning to say no, and letting go of beliefs that no longer serve us, etc. Our illnesses, midlife crisis, and other challenges just may be a space for learning what it means to ground ourselves in the central being of who God is, and in so doing to find our own being. For many individuals, depression is an invitation to create want-to's, those personal desires that arouse passion, pleasure, and joy for living life authentically.Learning to Be: Finding Your Center After the Bottom Falls Out by Juanita Rasmus
InterVarsity Press | September 15, 2020 | $22, 176 pages, hardcover | 978-0-8308-4587-3 | www.JuanitaRasmus.com

It's Go Time... You Ready? We Ready! #readysetgoSpeak
We were born to win! Let's go! Get out there. www.PamPerryPodcast.com
When there are difficult times – know incredible things are on the horizon. It’s always darkest before the dawn – so don’t give up. Keep fighting. Know we win in the end. It’s in the Book!
We were born to win! So it’s time we act like it, talk like it and walk in it. We were birthed with a purpose and hand-made by God in His image.

Brand Marketing Seminar: How to Position Yourself #ReadySetGoSpeak
This is from the archives. Roderick Martin interviews me on how to position yourself for success in the market. One of my favorite topics!!!
See www.ReadySetGoSpeak.com for the video presentation on how the Three Ps to Getting Out There (for Speakers)
🎧 www.pamperrypr.com 🎤 www.speakersmagazine.net
Also see www.PamPerryPodcast.com

7 Tips to Get Speaking Gigs and Media #blackspeakers Tips Series
This is from the archives on how to get Speaking Gigs (Paid) and publicity.

How to Produce Your First Online Course #authorpreneurship
This is an interview with Michelle Price from A Third Mind Digital Marketing Agency previously recorded last year.
For our current podcasts on PR & Branding
go to www.pamperrypr.com/podcasts
If you're a speaker 🎤 visit: www.speakersmagazine.net

Learning How To Be - Special Episode of Monica Morgan Speaks with Juanita Rasmus
Monica Morgan (www.MonicaMorganSpeaks.com) interviews Juanita Rasmus on 910AM Superstation about her new book from InterVarsity Press on depression and recovery.
In her new book, Learning to Be, Juanita, shares these key messages:
Depression and suffering are not death sentences. There is hope, and there are spiritual practices that can serve as means of support as you seek the probable causes and pursue the invitation for the transformation of the heart (i.e., mind, emotions, and spirit) out of the darkness.Depression is an invitation into a new way of living by setting boundaries, learning to say no, and letting go of beliefs that no longer serve us, etc.
Our illnesses, midlife crisis, and other challenges just may be a space for learning what it means to ground ourselves in the central being who is God, and in so doing to find our own being.
For many individuals, depression is an invitation to create want-t, those personal desires that arouse passion, pleasure, and joy for living life authentically.
Learning to Be
Finding Your Center After the Bottom Falls Out by Juanita Rasmus
September 15, 2020 | $22, 176 pages, hardcover | 978-0-8308-4587-3

The Pam Perry Principles to Getting Out There and Getting Known

What Brand Elements Are Imperative Today - Interview with Lisa Noble
What Brand Elements Are Imperative Today and What You Need to Get Noticed
http://www.brandingacceleratorprogram.com

Solving the Race Issue in America: Featuring Dr. Herbert Harris
"Solving The Race Issue In America," by Dr. H. J. Harris.
In this interview with Pam Perry, Dr. Harris says that his book, "Solving The Race Issue In America," is an absolute necessity, especially for young people – black and white – to understand the history, impact, and solutions to resolve racism that has existed since the birth of this nation.
The killing of George Floyd took place in real-time – the world watched and listened as Mr. Floyd said he could not breathe and begged for his life.
Without the live video recordings and the protests, the murder of George Floyd would probably have been covered up and swept under the rug. "This is the reality that black people live with in America," claims Harris.
There are three things to address and resolve the issue of racism in America:
1. We must study and learn the true history of our nation with respect to race, discrimination and slavery. "It is only when we confront the racial divide that we can solve it," states Harris.
2. We must recognize that we cannot solve the race issue at the same level of consciousness that created it. The laws, the courts nor the political system have solved it.
3. We must take a spiritual approach to solving the race issue: starting with the “golden rule” and principles of acknowledgment, forgiveness and atonement.
“Solving The Race Issue In America” gives a brief historical overview of the black American experience from the Civil War to the present. "The purpose of this overview is to educate all Americans to the facts to better understand each other and work together to resolve the race issue," explains Harris.
Harris asserts a sense of urgency: "It is time for the good people to speak out. The murder of George Floyd puts America clearly at the crossroads of history. We face a major test of our moral conscience and of our commitment to the words and spirit in the Declaration of Independence.”
H. J. Harris is a retired attorney who attended school with one of the Greensboro 4, heard Dr. King's "I have a dream" speech, and lived through the turbulent civil rights era of the 1960s.
H. J. Harris is presently conducting radio and TV interviews. More information is available at: https://solvingtheraceissue.com

Quarantine, Podcasts and MASKS and Ringr
My hubby, Marc Perry joins me to test out Ringr. http://www.ringr.com/pamperry
The world is different....... a new normal when you're excited about getting
masks in the mail.

Quiet 🤫 vacation allowed time for pondering by Rochelle Riley

A New Way of Living by Susan L. Taylor
Again, in this time of #covid19, I've been sorting, purging and pruning ... and running across great articles from my favorite writers.
Susan L. Taylor is one of my all time favs. She's the former Editor-in-Chief of Essence magazine. This piece she wrote in 1999...as
we embarked on the new millennium. Who would of ever imagined an outbreak like coronavirus to happen in 2020?
Listen to these words of wisdom to support and encourage you during this season.
www.PamPerryPR.com

Why S.T.O.R.M.S. (Sometimes Things Occur to Reprimand Man's Sins) by Ed Gray
This I found by a former client.... it's based on 2 Chronicles 7:14
It was like comparing Hurricane Katrina --- to Covid19. Just my take.

How to Develop Your Own Personal PR Plan ✍🏾

Summer Slack 💆🏾♀️ or Summer Attack 👊🏾

What's the Difference Between Marketing and PR (Publicity) #prcoach Tips
PR is what your Pray for... and Marketing is What you Pay For! :)
In other words, you really can't guarantee publicity.... but you can control your marketing dollars.
If anyone says they can guarantee you an interview on a show (that they don't own or produce), you probably need
to check their ethics. Just saying. If they say they can get you placed in a print publication, and they're not the
publisher - you might want to ask some more questions.
A publicist is trained to pitch stories and develop relationships with the media;
but the medium has the "right of refusal" because the media doesn't not work for the publicist.
If there is a "guarantee" - then that's advertising or something else fishy going on.
Publicity gets you visibility and can bring you attention... but marketing is what converts it to sale. You have to
tell to sell - but sales is what you do - NOT the MEDIA. www.PamPerryPR.com

Celebrating Women Leaders: Win, Rock Rule‼️

Branding Accelerator Program - Pam Perry PR promo
This program is for individuals who want increased profits in their business with less costs through media exposure. The Branding Accelerator Digital Program will give you step by step focused training, development of tangible brand assets, PR checklists and creative resources to make it simple for you to supercharge your brand's authority.
As an award-winning public relations veteran, I know the secrets that PR agencies charge you THOUSANDS of dollars per month for, and I'm going to share these secrets with you so you can gain recognition and build a trusted reputation at less than 1/3 of the cost.
Sample: www.BrandingAcceleratorProgram.com/sample
THIS PROGRAM IS FOR YOU IF...
You have a message to share with the world and want creative PR tools You feel overwhelmed by social media and want an easier way to stand out Your goal is to be featured in major media consistently within the next 12 months You're finally ready to put in the work to get your books sold and get paid speaking gigs
This digital program is packed with video recordings, checklists, worksheets, planners, guidebooks, templates, audio bonus training, and other resources from my live program, which you can consume at your convenience, any time.
While exploring and educating yourself throughout these digital modules, you may come up with questions and concerns that you want some input on. That’s why I also offer participants access to a private forum where you can interact with others in the program and discuss what you’ve learned.
Not only will you gain access to this 12-module digital program, but you’ll be able to refer to it for life.
That's right! You can learn at your own pace and refer to it for life because you get lifetime access to this program!

Social Media has become Fantasyland 👀

Drive with intention and intensity

Daddy and Daughter Podcast - Marc & Aubrey Perry

4 PR Secrets to Branding Like a Superstar

How to Sell Books 📚 Today

Back to Business Virtual Conference with LaShanda Henry
Ignite your Fire within and WIN inside this year's Back to Business virtual conference specially designed with career professionals and female entrepreneurs in mind. This year's eighth annual virtual conference is October 26 - 27, 2018. Our agenda is tapping into your greatness by learning how to "Collect with Confidence."
Back to Business is the ultimate virtual conference for serious sisters in need of real talk business training, mentorship and direction around Money, Marketing, and Sales from experienced, successful “Six and Seven Figure Sisters” who understand where you are coming from AND can provide you with the right steps to get to where you want to be.
Sign up here - bit.ly/backtobizwithpamperry

Clear up the clutter and get focused 🎯

Brand a Better You 🎤

What is the Truth in Advertising 🤔

Don’t fall for the Internet Ponzie 🤔

Winning Success Habits with Coach Wynn

Go to the conference. Be seen.

Your Publicity Mission

Karen Taylor Bass, PR Expert

Words in March. Speaker Talk 🎤

Make money 💰 from who you are

Yes, yes. Stay inspired.

This why I stay inspired.

Making money moves

Put the social back in social

Make time for your dreams

The key 🔑 to happiness

Tis the reason for the season

Purpose. Passion. Social Media

Won't be easy but worth it.

How to Keep Moving

What You Really Need is...

Get Your “But”s Out The Way

Your Book 📖 is Your Business

You are the Guru

Authorpreneur Wisdom
