
Popable Podcast
By Scott Blair & Stephen Brooks
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Popable PodcastJul 28, 2022

#016 // Discover & Work with Social Media Influencers for Pop-up Retail – David Benoliel
Grow your business with DIY Influencer marketing made simple, secure, and 100% free to use.
Ainfluencer is a smart marketplace, matching brands and the best-suited social media influencers using the power of AI and workflow automation. Their vision is to make influencer marketing available to all by reducing the complexity and cost associated with micro-influencer marketing.
David Benoliel is an entrepreneurial and energetic business leader with 30 years of experience founding, growing, and managing numerous companies, both domestically and internationally. Career-long dedication to software and internet-powered businesses.
https://www.linkedin.com/in/davidbenoliel/
https://ainfluencer.com/
// Episode: 016
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#015 // Maximizing Ancillary Income Solutions for Shopping Centers & Malls – Michael Mongiardo
Michael is the SVP of Operations at EPM-Eminent Property Management. EPM’s core competencies are conventional property management and ancillary income management. Our property management services are offered locally throughout the tri-state area with headquarters in Long Island, NY. Our ancillary income management division operates nationwide. EPM connects property owners with innovative solutions to build property value and maximize income potential. They work with 5,000+ properties mainly consisting of open-air shopping centers and regional shopping malls nationwide.
If you are looking to focus or expand in a certain state or region, they can provide opportunities to do so with existing client relationships. EPM’s goal is to create a win-win scenario where we help partners grow while also presenting existing clients with lucrative opportunities to either fill vacancies or implement a new revenue source.
https://www.linkedin.com/in/michael-mongiardo-mba-55a300b2/
https://www.eminentpropertymanagement.com/
// Episode: 015
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#014 // How Pop-Up Stores Get A 40% Lift In Revenue From Gift Cards – Todd Tomlin
As COO of Ncentiva, Todd and his team are building a world-class platform that allows consumers to trade in unneeded items such as electronics, for the payout of branded gift cards. For the Popable™ podcast audience, Todd looks forward to sharing how even pop-up brands can leverage gift cards for marketing, growth, and product awareness.
www.linkedin.com/in/toddtomlin/
ncentiva.com/
www.consummoconsulting.com/
// Episode: 014
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#013 // Local Store Pickup for eCommerce & Digitally Native Brands with Lucky Labs – Sneh Parmar
Sneh is the cofounder of Lucky, an omnichannel fulfillment platform for any brand and retailer to work together. Prior to starting Lucky, Sneh helped launch an accelerator/fund and led the consumer purchasing behavior team at an agency. He's worked with founders to launch their DTC brands, eCommerce stores, and map out inventory and logistics. Outside of work, Sneh loves pushing the boundaries of fashion, music, and art by either learning or creating.
In this episode, we talk about local order fulfillment at retail partners that’s driven by the eCommerce site of the brand, along with the future of the Metaverse in the shopping and delivery experience.
https://www.linkedin.com/in/snehparmar/
https://luckylabs.io/
// Episode: 013
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#012 // Investing In Your Vacancies. White Box Spaces Impact On Pop-Up Leasing – Bil Ingraham
Bil Ingraham is a marketing and business development executive helping brands & small businesses increase customers & sales. At Centennial, he manages a team that books space in their shopping centers throughout the country for local, regional & national brands, positioning them in the heart of their communities via stores, events, sponsorship, media, and pop-ups. Additionally, Bil has opportunities for tech companies & brands looking to be a part of hundred-million-dollar multi-use community redevelopments with retail at their core.
https://www.linkedin.com/in/bil-blane-ingraham-5ab8355/
https://centennialrec.com/
// Episode: 012
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#011 // Retail Pride - Empowering Your Retail Sales Team In A Gig Economy – Ron Thursten
Ron Thurston is a highly accomplished retail leadership Executive, Board Advisor, and Amazon Bestselling Author with extensive experience leading retail operations for America’s most prominent brands. He is adept at turning around underperforming businesses, developing and implementing innovative growth strategies, architecting improved training programs, building high-performing and dedicated teams, launching new brands, expanding brands into new markets, and ensuring customer growth and satisfaction.
In 2021 and 2022, Ron was named one of the top 100 Retail Influencers globally, is a board member of GOODWILL NY/NJ, and currently sits on the advisory boards of several emerging retail technology brands, including Reflex Careers, Job Pixel, and IMMERSS.
In 2022 Ron is launching his audio and video platforms for a year-long tour called “Retail In America,” live from an Airstream trailer to discover the real retail heroes all across the country.
https://www.linkedin.com/in/rthurston/
// Episode: 011
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#010 // Pop-Up Retail with Spirit Halloween. Secret Insights from the Landlord to Brand Perspectives – Greg Parsons
Greg Parsons is a Sr. Manager of Real Estate at Spirit Halloween in the SW region and previously worked with Brookfield Properties, Taubman, and Simon giving him a unique perspective on the popup shop industry going from the landlord side to the brand. Graduating from Ohio Wesleyan University, he now resides in Texas where he’s been helping retailers and landlords improve profitability for over 20 years.
https://www.spirithalloween.com/
https://www.linkedin.com/in/gregoryparsons/
// Episode: 010
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#009 // Being FLAWSOM. How to Amplify Your Difference to Stand Out in the Marketplace – Stan Phelps
A show and tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. He believes purposeful DX wins the hearts of employees and customers, and differentiation ultimately boosts loyalty, retention, referrals, and results.
A masterful storyteller who quickly connects with audiences, Stan has delivered keynotes and workshops for Fortune 100 brands including IBM, Target, and more. He works directly with you to customize content that matches your audience and your goals to create a memorable and meaningful experience every time. Count on Stan to show up early, arrive prepared, and disrupt the all-work-and- no-play methodology with his sharp wit and trademark showmanship. He makes it his mission to exceed expectaxtions and inspire audiences in ways they just can’t help but talk about — and won’t soon forget.
Website - stanphelps.com
Book - www.amazon.com/dp/0984983899
// Episode: 009
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#008 // 3 Visual Merchandising Must Haves for a Successful Popup Shop – Nichole Simms
Nichole Simms is the CEO and founder of Creative Visual Solutions, a Retail and Sales Consultant company that helps Boutique and Small Retail Owners grow their businesses through proven Merchandising and Sales strategies.
She has 30 years of Retail Management, Marketing, Sales, and Visual Merchandising experience. She has a BA of Science in Retail degree from Purdue University. Milwaukee, WI is her hometown and now she resides in Paramount, CA.
Throughout her career she has had the privilege of driving results and collaborating with some of the country's best retailers such as The Gap, Ann Taylor, Forever 21, Nike, UA, and The North Face.
She has been featured in top Retail publications such as Compliant IA, Entrepreneur and Independent Retailer. Now, at Creative Visual Solutions, Nichole helps Boutique owners through all stages of their business. From start up, growth, expansion, and special projects, Nichole uses proven insider secrets and retail techniques used by big brands to help her clients achieve overall success.
http://creativevisualsolutions.wordpress.com/
http://www.instagram.com/creativessolutions
// Episode: 008
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#007 // How to Get Started with a Pop-up Shop from Experienced Consultant - Andy Bailen
Andy Bailen has been a senior executive in retail and CPG businesses for over 30 years. He is currently the Managing Director of 3Pe Consulting, which provides advisory services in business turnarounds, franchise development, general retail & pop-up stores, direct to consumer initiatives, private equity/ M&A, and more. 3Pe Consulting clients have included ASDA, Five Below, Barnes & Noble, The Jim Henson Company, Penguin Books, Propel Equity, Macellum Capital Management, and The Ivy League.
Andy's career includes roles as President & CEO of KB Toys, Head of Specialty Retail at Toys "R" Us, EVP of Merchandising & Marketing at Party City, President of Loew-Cornell (a Jarden Corp. business), EVP at Alex Brands (a private equity rollup) and SVP, GMM at Blockbuster. Highlights include conceptualizing and growing the Toys "R" Us pop-up store program from $0 to $200 million in 18 months and leading a highly successful turnaround at Party City Corp.
Andy has a demonstrated record of success in multi-billion dollar companies as well as start-up businesses. He is a proven leader with significant experience in P&L management, strategic planning, business development, merchandising, buying, e-commerce, product sourcing & development, marketing, licensing, store operations, finance, and real estate.
In addition to his consulting business, Andy serves on the advisory boards at Doughnuttery, The Healthy Animal, and the Robert B. Willumstad School of Business at Adelphi University. He also publishes a weekly newsletter about the retail industry, All Things Retail (AllThingsRetail.substack.com/about).
Andy's firm, 3Pe Consulting, are experts in the Pop-Up business. Having planned and opened over 1,200 Pop-Up locations, their real-life expertise is unequaled. In fact, they led the creation and growth of the Toys “R” Us Pop-Up Store program, which grew from 0 to over 600 stores and $200 million in sales within 18 months!
http://www.3peconsulting.com
http://www.linkedin.com/in/andybailen
*** Pop-up Bootcamp ***
Register: https://mailchi.mp/3peconsulting.com/pop-up-boot-camp-7921
Email: info@3PeConsulting.com
// Episode: 007
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#006 // Disrupting the Retail Space Model - Sook is the World’s First Community Retail Platform with John Hoyle
John Hoyle is a Proptech Founder, Real Estate Professional and experienced MD across international markets. Committed to developing social ventures for profit in the UK and beyond he launched Sook in 2019 with the goal of maximizing the utility of spaces across our towns and cities.
Sook Spaces is the world’s first community retail platform. Establish physical space on a weekly basis and create meaningful connections with your customers at the times that work for you, leaving the rest of the week for other businesses to use. Our hourly rental model and adaptable solution offers you a low cost, low commitment stepping-stone between a pop-up and a full-time commercial lease that is out of reach for so many businesses.
// Episode: 006
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#005 // Why Pop-Up Stores at Grocery Anchored Shopping Centers Are on The Rise with Laura McLaughlin
Laura McLaughlin is a Director of Specialty Leasing for Brixmor Property Group.
Laura is responsible for the national specialty leasing efforts focusing pop up, emerging brands & seasonal retailer stores, common area events such as fireworks, the recycling program, Out-Of-Home advertising/experiential marketing and parking lot community events.
Laura earned a Bachelor of Arts in Business Administration and Marketing from St. Joseph’s University.
Brixmor is a leading owner and operator of high-quality, open-air shopping centers with more than 380 retail centers in the United States.
// Episode: 005
How to Make A Pop-Up Pop - Free Webinar:
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#004 // How I Started My Streetwear Pop-Up Collective - Local Heroes with Darnell King
Darnell King is the Owner of NOLOGO and Co-Owner of LOCAL HEROES flagship retail store in Vernon Hills, Illinois.
Darnell began studying Art at a young age, falling in love with drawing. He has always admired many genres of Art, such as abstract, tattoos, graffiti, and cinematic.
He’s extensively studied color, shade, shape and texture and is well versed in many textiles and garments. DK’s inspiration for designing derives from street and runway fashion. This fashion got him featured in three GQ magazine editions during the summer of 2017.
NOLOGO is the product of needing to change the way we as consumers think and function in fashion. Streetwear is the perfect platform for an individual to break out and start a trend instead of simply being a part of the trend.
Local Heroes is a pop-up collective developed to take advantage of the abundance of vacant retail space currently available in shopping Malls. We take advantage of this abundance, curating local streetwear brands, bringing them to retail in a smaller scale as well as a more streamlined method than normally done with big box retail stores.
https://nologostreetwear.com
https://www.instagram.com/localheroespopup/
// Episode: 004
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#003 // Ephemeral Retailing – The Evolution, Application and Future of Pop-up Stores with Ghalia Boustani
Ghalia Boustani is a researcher at Paris 1 Panthéon Sorbonne and holds a Doctorate degree from Ecole Supérieure des affaires. Her main research interest is in ephemeral retailing; she has developed her first research on pop-up stores in the Middle East and now is focusing her research on studying pop-up stores in Europe.
Ghalia has published “Ephemeral Retailing: Pop-up stores in a Postmodern consumption era”, “Pop-up retail. The Evolution, Application and Future of Ephemeral Stores” and presented her research in different marketing and retailing colloquy. Throughout her academic journey, Ghalia also worked closely with professionals and entrepreneurs on several projects that added value to her researches and developed a considerable online content that looks at retailing in general and ephemeral retailing in particular.
Instagram
Manuscripts
“Live with Ghalia”
“Luxury_Live with Ghalia”
// Episode: 003
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#002 // How to Manage Your Pop-up Shop Inventory with Dan Jablons
Dan Jablons worked in retail while attending the Ohio State University, where he graduated with a Bachelor of Science in Marketing and Production. He has worked with retailers such as Walmart, Target, JC Penney, American Apparel, Betsey Johnson, Donna Karan, Jimmy Choo, Charles David, Diesel, Oakley, Tumi, Hollywood Bowl, and many others. He has worked for a clothing manufacturer where he piloted vendor-managed inventory programs, a leading point-of-sale provider (where he installed systems and provided merchandising help to retailers large and small) and internet marketing (where he helped retailers establish a presence on the web.)
In addition to his vast retail background, Dan also has a background in improvisational theatre. He recently appeared on Curb Your Enthusiasm, and is often seen in national commercials. Dan combines his extensive knowledge of retail with his comedy skills to become one of the industry's most popular speakers. He has spoken at Magic, Surf Expo, at local municipal and trade show events, and many other venues.
// Episode: 002
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
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#001 // Introduction to The Popable Podcast
Scott Blair and Stephen Brooks sit down and talk about the concept behind the Popable Podcast. If you're in retail, entertainment, or the commercial real estate industries, then this podcast is built around strategies to help you grow your pop-up shop business.
// Episode: 001
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Your Hosts:
- Scott Blair, Co-Founder of Popable
- Stephen Brooks, The Pop-Up Retail Expert
Find us online:
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Join the pop-up community marketplace:
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