
Power Hour
By Power Hour
www.linkedin.com/company/power-hour-club/

Power HourSep 02, 2021

Podcasting for Businesses Ready for a Breakthrough
Dan Sanchez joins the crew to talk about how you can use podcasting to boost your business and career:
1. How to use a podcast to land your dream job.
2. How to bridge the gap from professional to thought leader.
3. How to find the missing key to audience growth

The Anatomy of a Conversation Email: How to Engage and Sell
We spend so much of our life trying to fit in. Do what the person next to us is doing. Follow the advice of random billionaires because "it worked for them".
That's all well and good (and human nature) until you start losing yourself. One day you look up and realize that what you're building in life isn't #fulfilling. It's so far from your own voice that you're not sure how you got there.
This week on POWER HOUR, Erin teaches us the art of....being ourselves. Celebrating our unique personalities while growing a thriving business. She goes over how to create an engaging, conversational email step-by-step to connect to your audience in a powerful way and increase your profits as you do it.

Is Your Content Working Hard or Hardly Working?
Salina Yeung joins the crew to talk about how to make your content work for you as well as cover:
1. Understand the Power of LinkedIn & what to do about it
2. Common LinkedIn Mistakes that Entrepreneurs make
3. All about #contentmarketing
She also guides us through how you can grow LinkedIn in the right way while attracting inbound leads!

Can You Really Have Wellness & Productivity?
Chris O’Rourke joins the crew to talk about wellness and productivity:
1. How to move from a celebration of resilience to a focus on wellness to drive the required change for ourselves, our businesses, and our planet.
2. The imperative of collective effervescence as a means to develop our human potential.
3. Re-defining productivity and scalability for 2022 and beyond.
He also guides us through some wellness exercises to help us connect business thinking to how our bodies and minds function.

Being Human: Your Unique Value Proposition (UVP)
Nick Raeburn is a master of creativity, storytelling, and video marketing, but what he does best is be himself and have fun doing it!!
He joins us to teach us why simply being ourselves gives us a unique advantage.

How Vulnerability Can Make or Break Your Leadership
The best way to connect with your audience is to be vulnerable...
It's part of your brand, your story, your message.
It's an opportunity to be human.
To give ppl a reason to connect with you, to trust you, to hire you, to admire you!!
Join the POWER HOUR crew as we embrace vulnerability with Carl Shawn Watkins so we can empower change!!

How Guesting on Podcasts Can Increase Sales
WE'RE BACK!!
POWER HOUR season 2 is here 🥳
And we're bringing podcast expert Ryan R. Sullivan up to the Brady Bunch squares with us for this inaugural episode : )
Whether you've got one yourself or enjoy being a guest, here's how podcasts can help you increase sales:
- build your brand & showcase your expertise
- generate & repurpose unlimited content
- strengthen your network w/ strategic relationships
- generate new leads
- nurture existing relationships
The list goes on, but we'll let Ryan take over from here : )

3 Ways Gratitude Can Help You in Business
Few things stick better than a well-placed word of thanks. 🙏
But is that really all there is to applying gratitude in your business? 🤷♀️🤷🤷♂️
Not a chance! 💥
⚡This episode wraps up an EPIC Season 1 with Erin, Dan, Claire, and Matt's FAVORITE ways to incorporate gratitude into business -- and share stories on how YOU can leverage this year-round, too.

Are YOU a Change Manager or an Agent of Change?
In just 14 days, she had gone from the 'Sales Team Savior' ✨💪✨ to 'Most Hated Woman on Earth.' 👹 And all because she made people...
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.
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...change their ways.
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True story for one (and let's be honest, MANY) Sales VPs at biotech and medical sales companies.
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...and we bet YOU can relate. 🤫
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🧿 Why in the world is change SO HARD to embrace?
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🧿 We know we need it.
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🧿 We know we can't grow without it.
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Lucky for Us, 💥Aaron Proietti💥, founder of Today's Innovator and former Chief Innovation Officer at Transamerica, schools us on that very topic in Power Hour THIS week.
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Join us for a riveting idea swap with Aaron to identify, connect, and empower the innovators found within each of us -- and yes, that means YOU! ⚡

How to Make Employers Come to You for Your Next Opportunity
The weird thing about job searching is that you could have graduated top of your class, run multiple high-level projects...
AND still, feel like you're starting from scratch!!
Luckily, you are not alone in this feeling, which is why we've gotten expert help this week in the form of LoRen 🚀 gReiFf on POWER HOUR where she'll be discussing:
1. The hidden power of a coffee hour
2. Why targeting companies you love, yield your highest ROI
3. How to not approach your job search like a caveman or woman
So if you're looking for a way to get your dream job then you're gonna want to tune in!

How to Stop Chasing Clients and Start Attracting Them
How would your clients describe you in one word?
The power of personal branding is important in both your personal life and your business life.
You can build as many campaigns as you like but without a strong personal brand, you'll be stuck just chasing.
However, the power of personal branding doesn't stop there! 💪
With a powerful enough brand, clients come to you!
This week on POWER HOUR we've got the master of all things personal branding MICHELLE GRIFFIN to talk about what you can do to start attracting clients and stop chasing them!
You don't want to be 'stuck' chasing this one!

How to Run Better Sales Calls and Close Deals At Over 30%
"Okay sounds great, thanks for your time."
Is that how most of your discovery calls end?
Or, how about:
"Awesome, was so great to chat with you. Talk soon!"
"Love what you're doing, hope we can work together in the next few months."
Those opportunities are DOA.
Luckily, we have Marcus A. Chan joining us on POWER HOUR once again!
This time he went over how he closes 30% or more business on his discovery calls.
We bet his calls are intentional.
We bet that by the time potential clients get on the phone with him, the deal is already 99% done because he's already done the leg work.
The call is just a formality. A check box to seal the deal.
We were stoked to hear his specifics so we can all do better.

3 Reasons WHY Every Entrepreneur MUST HAVE a Resume
It has been said that aside from raising children, starting a business is one of the HARDEST things you'll ever do in your life.
And while it's a truly massive accomplishment and you may feel FREE from the Rat Race -- how are YOU tracking and recording your solo success?
Do YOU have a resume?
...one that's updated more recently than your last corporate job?
(Psst... you're not alone!)
In this POWER HOUR episode, our own Claire Davis gives us a deep dive on the 3 Reasons Why Entrepreneurs MUST Have a Resume.
Tune in to learn why you should make this your #1 priority of 2021, Q4.

How to Be a LinkedIn Leader
Do YOU want to stand out? -- Sure.
But what you REALLY want -- is to LEAD. ⚡⭐
In this Power Hour episode, John Espirian shares his expertise on just that -- how to be a LinkedIn Leader.
Join Erin Geiger, Dan Mott, Matt Zaun, ✒️Claire M. Davis 🖋️, and John Espirian for a deep-dive in what it takes to become a relentlessly helpful, unforgettable, successful leader right here on our favorite platform.
PSSST -- Are you the type who sits in the FRONT ROW of the class? You may want to snag YOUR copy of John's Book too! (before it sells out)
You can get your copy RIGHT HERE: https://lnkd.in/gTxgSei

Connecting the Dots Between Content and Engagement on LinkedIn
This week we chat with Rachel Simon, a LinkedIn content expert. We're all creating insanely awesome content for the wonderful people on LinkedIn and other platforms, but if they're not seeing it or engaging with it...what's the problem? She tells us!

How Well Do You Know Your Customers?
Ever feel like what you're saying to your audience gets lost in the wind?
That they just don't really 'get' it?
You have exactly what they want, down to the minutiae of what they need.
You're practically screaming from the rooftops and all you get back are blank stares.
It's your messaging. You've got the goods, I'm sure of it. But it's not landing with people. It's like you're circling the tarmac and there are no open gates to connect to.
Once you realize what resonates with your audience, your ideal community, you will know how to speak to them in a way that gets your point across and makes them realize how much they need what you've got.
Until then it's like you're speaking underwater.
Join ✒️Claire M. Davis 🖋️, Matt Zaun, and Dan Mott as we discuss how to develop your ideal community profile and how to leverage it in making more genuine connections and $$$$.

How to Create Epic Live Content to Springboard Your Business
Ah, video. To some, it seems super fun, while to others it seems about as fun as sticking a fork in your eye.
The POWER HOUR crew (✒️Claire M. Davis 🖋️, Matt Zaun, Dan Mott, and myself) have embraced (LIVE!) video as the way we connect with you each week on LinkedIn.
Does it take some effort? Yep. I mean, at the very least we need to be showered. ;) But when video is the medium that your audience connects with at a higher level, it is so worth it!
This week's guest, Travis Lachner, taught us how to upgrade our brands "into a media machine". We were super stoked to hear how he leverages video (plus events and podcasts) to grow connection and $$$$.

Leading a Business in the Face of Huge Obstacles
It's January 2020.
Your travel business is HOPPING.
People are booking their summer vacations right and left.
Last minute travel for Spring Break? Sure! Let's do it!
You're thinking - I might even outpace my quarterly goals this year! You start dreaming of ways to reinvest your profits...
March 2020.
WTF.
On this week's POWER HOUR we had Alexandra Carrier as our guest. Alex was smack dab in the middle of a booming travel industry when the pandemic hit.
She spoke to us on how to lead a business through huge obstacles...and how she shifted to come out the other side.

Positioning Yourself as a Leader in Your Industry
You have something to say and you want to be heard - so many of us have solid ideas, process tweaks, ways to expand upon current company objectives to move closer to the ultimate goal...but we sit.
Silently.
In that chair over in the corner.
Or with our quick stride down the office hallway (or in our home haha) rather than voicing our opinions.
Rather than developing our voice into one of a leader...taking the seat at the table that is rightfully ours.
No more! This week on POWER HOUR we have the incredible Darine BenAmara. She dives into how to not only ensure you get credit for your hard work and insights but also how to align your work with who you want to be..and get paid a premium while you're at it.

The 5 Pillars of Social Selling on LinkedIn
Dan Mott morphs from co-host to GUEST! He'll be sharing the 5 pillars of social selling on LinkedIn that he uses in his boot camps, course, and...his entire business. But wait...there's more! Dan gives all of us an action item for each aspect he teaches so we can start (or continue) building our businesses leveraging LinkedIn.

How to Speak with Impact to Scale Your Business
Speaking can be a huge tool in generating leads and increasing your connection with your audience. For those of you working on finding your voice in business (and in life), and want customers to clamor for your offer after hearing you speak...Csilla Muscan will share exactly how to do that.

Speaking Hacks That Stop Listeners in Their Tracks
Public speaking is still a top fear for most people. Yep, people are less afraid of death. Heights. Spiders. Snakes. Closed spaces. Illness.
As always, at POWER HOUR we've got your back. Brenden Kumarasamy takes the mic this week - as a public speaking coach, his goal is to "help ambitious executives and coaches become TOP 1% communicators in their industries" - if that doesn't get your motor running, we don't know what will.

Are Your Thoughts Sabotaging Your Business?
Do you want to step out of stress, overwhelm, and anxiety and into action that matters? When the right words enter our lives, they can ignite a new way of thinking. It can take us from "I can't" to I will!"
This week, on POWER HOUR, we're joined by Lindsay Harle-Kadatz, Mind Management and Branding Strategist, to unlock the secrets of how mental health can advance your career and business.

Exposing Productivity Myths
Let's find out just how productive you are! Conni Medina joins the POWER HOUR crew to expose the myths of productivity and share some more effective strategies with us. Do you dare try something new?
As founder of Clarity Consulting, Conni helps entrepreneurs and executives get out of their own way; to help give them clarity on their goals and take meaningful action to achieve them.

How to Ask for the Sale Without Feeling Sleazy
Ever get to the point of asking for the sale and feel...icky? sleazy? gross? On this episode of POWER HOUR, Donnie Boivin joins us to chat about this very topic. How do we all get more comfortable with asking for the sale? How can we make it more of an organic conversation? Tune in to find out.

The 3-Step Podcast Formula for Audience and Business Growth
Podcast Coach, Krystal Proffitt, joins the POWER HOUR crew to teach us her 3-step formula to help you create a binge-worthy podcast!
She shares her tips to help you get your show started faster and with more confidence. If you've already got a podcast, she answers your toughest questions so you can grow your audience and generate more leads for your business.
Be sure to check out her podcast "The Proffitt Podcast": https://krystalproffitt.com/podcast/