The Retail Record

PreciseTarget COO, Liddy Manson, hosted a fireside chat with Noah Treshnell and Wes Mccaw, Co-Founders of D.O.B., to discuss how retail is moving towards a purpose-based industry. This is the tenth episode of many to come in our virtual thought leadership series, The Retail Record.

PreciseTarget COO, Liddy Manson, hosted a fireside chat with Craig and Carrie O’Brien, Co-Founders of Sunswell Apparel, to discuss what techniques and methodologies Sunswell has used to build and understand its loyal and growing customer base.

PreciseTarget CTO, Andrew McCasker, hosted a fireside chat via Zoom with Alon Zeltzer, CEO of the fashion brand XCVI, to discuss the power of data science in retail. This is the eighth episode of many to come in our virtual thought leadership series, The Retail Record. Our goal is to cultivate meaningful discussions around trending topics in retail, ecommerce, and the industry’s future with other leaders in the space.

PreciseTarget COO, Liddy Manson, hosted a fireside chat via Zoom with Mike Cangi, Co-Founder and Brand Director at United by Blue to discuss the importance of sustainability in retail. This is the seventh episode of many to come in our virtual thought leadership series, The Retail Record. Our goal is to cultivate meaningful discussions around trending topics in retail, ecommerce, and the industry’s future with other leaders in the space.

PreciseTarget CEO, Rob McGovern, hosted a fireside chat via Zoom with Sarah Stalnecker, Head of Consumer Analytics at New Balance Athletics, Inc. to discuss opportunities for marketing and customer insights departments to collaborate and create better shopping experiences. This is the sixth episode of many to come in our virtual thought leadership series, The Retail Record. Our goal is to cultivate meaningful discussions around trending topics in retail, ecommerce, and the industry’s future with other leaders in the space.

Our CEO and Founder, Rob McGovern, sat down with Head of Industry, Retail, at IBM Watson Advertising, Amy Dowsek, to discuss the evolution of IBM Watson and their stance in the rapidly evolving world of digital marketing.

PreciseTarget is a behind-the-scenes data company supporting many retailer and wholesale brands with their ecommerce revenue growth. We partner with companies such as IBM Watson to combine our customer insights with their AI to provide enrichment data that further strengthens digital activation acquisition success.

Our CEO, Rob McGovern, sat down with CEO and Founder of Chalice Custom Solutions, Adam Heimlich to provide strategies to brands and retailers as we enter the "cookie apocalypse."

To watch the full interview, visit https://www.precisetarget.com/chalice/.

CEO of PreciseTarget, Rob McGovern, spoke with Group Vice-President of Global Strategy at Zeta Global, Cynthia Janelli, to discuss holiday shopping trends and the importance of using consumer insights to provide a stand-out retail experience.

To watch the full interview, visit https://www.precisetarget.com/zeta-global/.

Liddy Manson, COO of PreciseTarget, discusses the importance and history behind sustainability efforts at KitexUSA with their President & COO, Donnie Hodge.

To watch the full fireside chat interview, visit: https://www.precisetarget.com/retail-record-kitex/