
Product Bakery – The Product Management, UX & Design Podcast
By Alex Dapunt and Christian Strunk

Product Bakery – The Product Management, UX & Design PodcastOct 19, 2023

#124 The Vision-Based Product Strategy
In today's episode, titled "The Vision-Based Product Strategy," our hosts Alex and Christian tackle the challenges and importance of having a clear product vision. They discuss the common pitfalls of defining a vision and how it can lead to misalignment within the company. Christian challenges the traditional approach of creating a single inspiring sentence and emphasizes the significance of also including the "what" and the "why" in the product vision. The conversation evolves into distinguishing between a company's mission and its vision, and how these two aspects need to be aligned to drive success. Get ready for an insightful discussion filled with practical advice on crafting a strong product vision.
What we've covered:
(00:02:34) Defining an inspiring, world-changing vision.
(00:04:18) Product vision = future state and covers the what and why
(00:07:53) The mission in concise sentences.
(00:10:30) Vision and missions in multiproduct companies
(00:14:59) Alignment with input from teams.
Blog Article: https://www.product-bakery.com/blog/product-vision-strategy
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#123 The Effective vs. the Ineffective CPO
In today's episode, we dive into the world of Chief Product Officers and explore what sets apart the effective ones from the ineffective ones. Drawing from our recent conversations with CPOs from around the world, we discuss the differences between European and US CPOs, the impact of culture and leadership styles, and the key ingredients for success in this role. So grab your favorite pastry and join us as we uncover the secrets to being a top-notch CPO.
What we've covered:
(00:02:33) CPO's role in companies and European culture.
(00:06:32) Cultural differences and leadership styles impact teams.
(00:10:09) Trust, autonomy, growth, and teamwork for CPOs.
(00:11:07) Product strategy: problem-solving, profitability, and future positioning.
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#122 Don't Get Stuck on Tooling
In today's episode, Alex and Christian shed light on the growing emphasis on tools in the industry, particularly in the realms of design and product management. While tools can be immensely helpful and time-saving, the duo reminds us of the importance of not neglecting the craft itself. Join us as we explore the relationship between tooling, skills development, and the enduring need for human judgment and understanding in the product creation process. So grab your notepads and get ready for some insightful discussions.
What we've covered:
(00:18) Love for software tooling and emerging trends.
(05:17) Tools don't replace understanding and communication.
(09:03) Steve Jobs discovered through books and aesthetics and craftsmanship in product design.
(10:23) Tools change, learn history, study good designers.
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#121 Bold Move: Airbnb's Shift Away from Product Managers
In this episode, Alex and Christian bring you an insightful discussion about a hot topic in the industry. They dive into the recent announcement by the CEO of Airbnb, who boldly stated that the company is moving away from product managers. They explore the implications of this decision and its potential impact on the role of product management. They also share their thoughts on the evolving nature of the product manager role and how organizations can optimize their workforce for efficient product development. Join us as we unpack the CEO's vision for a more design-driven company and the possible implications for the future of product management. Stay tuned for a thought-provoking conversation addressing product managers' role and relevance in today's ever-changing landscape.
What we've covered:
(00:01:56) Apple worked without product managers, interesting discussion.
(00:05:26) Engineering manager enables on-time delivery, overlaps determine role necessity - Apple example.
(00:08:16) Designers and CPMs should work together effectively.
(00:11:44) One person can cover the process, but experts validate.
Product Marketing Episode With Martina (click me)
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#120 Why You Need to Adapt to "The Change"
We know you might be tired of people talking about AI...
Nevertheless, there are tremendous trends changing the industry and we believe it's important to stay on top of things before...
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#119 To Innovate or not to Innovate That's the Question
Innovation is a word that many companies claim to do. Or, they want to be more innovative by hiring external people, setting up innovation labs, and more. What is innovation though? We took it from there and dove into the definition of innovation as well as what it needs to "do innovation" and how not to do it.
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#118 How You Learn & Improve With Feedback
The summer break is over! We're back with an episode about learning from feedback, news, podcasts, books, and other resources. We don't only talk about how you learn, we talk about how you learn in the right way by taking a wider perspective on things instead of "just adapting" new knowledge.
We've covered:
(00:02:18) Thoughts on podcasting and professional development vary.
(00:03:50) How to absorb information and apply it.
(00:08:16) Understanding problems before chasing solutions is crucial.
(00:12:09) The Coaching Habit: effective learning and adaptation.
(00:14:31) Romans exist, follow us for updates.
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#117 A New Podcast Format is Coming! APPLY NOW!
Long story short: We'll change the podcast format to make our conversation even more interactive. Tune in and learn about our plans ;-)
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#116 Panel Discussion: The Importance of The Product Strategy @Product Conference Munich
We've been invited to the Product Conference in Munich and interviewed great guests about the importance of the product strategy.
Here are the questions we've asked:
The importance of product strategy
- Why do product teams need a product strategy (or not)?
- What are the key steps for a team or individual PM to define a strategy (ideally with examples)?
- Which key parts & information need every strategy to cover?
- How can teams & leaders ensure that their teams live by the defined strategy and further develop it so it doesn't get outdated?
- What do CEOs & founders need to give buy-in?
Follow the guests:
- Shilu Mistry: https://www.linkedin.com/in/shilu-mistry-b56598a/
- Pankaj Gupta, Ph.D.: https://www.linkedin.com/in/pankaj-gupta-germany/
Check out amplitude:
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#115 Panel Discussion: Running The Product Discovery @Product Conference Munich
We've been invited to the Product Conference in Munich and interviewed great guests about the product discovery process.
Here are the questions we've asked:
Running the product discovery process
- How do you run product discovery at your company?
- How did you initially set up or adjust a product discovery process when starting at your company?
- Which KPIs & metrics do you use to measure the impact of your discovery (ideally with examples)?
- At which point of the discovery process do most teams fail?
Check out amplitude:
Follow the guests:
- Gopi Kannappan: https://www.linkedin.com/in/gopikannappan/
- Sophie Genty: https://www.linkedin.com/in/sgenty/
- Vikas Seth: https://www.linkedin.com/in/vikas-seth-/
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#114 AI PMs Will Take Over Your Job - Ofir Natan @PracticalAI
In this episode, Alex and Christian are joined by the insightful Ofir, a Chief Product Officer with a deep passion for AI. They explore the evolving role of AI in product management and design, discussing how AI capabilities can empower users, boost productivity, and unlock new value. From AI copilot assistants to generative AI tools, they provide practical examples and valuable resources for integrating AI into your work. Join us as we dive into the AI revolution and discover how to develop an AI mindset in the world of product development.
What We’ve Covered:
(00:01:24) A good CPO focuses on AI, tools, and AI mindset.
(00:06:59) AI empowers product managers to innovate faster.
(00:09:13) English is the new programming language.
(00:13:50) Will AI make humans smarter or dumber?
(00:17:41) Rate of change challenges the education system now.
(00:21:50) Generative AI tools will help.
(00:24:45) Saving time with backlog management.
(00:30:06) Revolutionary shift in product development approaches.
(00:32:32) AI transformation empowers users and boosts productivity.
(00:35:00) AI is a powerful partner, not hype.
(00:39:23) Be mindful of AI but don't underestimate it.
Connect with Ofir:
https://www.linkedin.com/in/ofirnatan/
Link to Ofir's AI talk:
https://ofirnatan.gumroad.com/l/gen-ai-for-product-teams-eu-cpo-conf-2023
Link to the resources:
https://amplitude.com/blog/supercharge-with-ai
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#113 Product Discovery Aha Moments - Esmar Mesic CPO @Trueprofile
We invited Esmar to our show who is an experienced product leader. In this episode, he talked about how to set up a product discovery process as a leader who recently joined a new team/company.
Connect with Esmar Mesic: https://www.linkedin.com/in/esmarmesic/
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#112 The Product Development 101
After diving into the product discovery, we continued our conversation and talked about the product delivery process.
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#111 The Product Discovery 101
This week, Alex talks about how he does product discovery and how he and his team managed to establish a new process within their company.
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#110 OKR Deep Dive: All About the Definition & Planning Process
After many requests, we finally talked for the first time about OKR planning! In this episode, we looked at the whole planning process of OKRs on a team and company level. We specifically looked at the planning process and the common traps teams fall into.
OKR planning & process
https://www.christianstrunk.com/blog/practical-okr-planning-guide
Defining OKRs:
https://www.christianstrunk.com/blog/5-okr-best-practices
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#109 Panel Discussion: Product Led Growth @CPO Conference Berlin 2023
This time we attended the Chief Product Officer Conference 2023 in Berlin. We've hosted a panel discussion and talked about product lead growth as well as the importance of AI.
Our guests:
Mirela Mus - CPO & Founder @Product People
Rhiannon White - CPO @Clue
Belen Caeiro - VP Product @Microverse
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#108 The Product & UX Design Difference
After our previous discussion about product owners and managers, we looked deeper into product design vs. UX design.
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#107 From Design to Production: The Importance of Cross-Functional Collaboration
Product management and design collaboration is what we've talked most about in the past. The same goes for product and engineering collaboration.
In this episode, we talk about how product designers and engineers should collaborate to ensure seamless delivery to production.
Follow us on LinkedIn:
- Alex Dapunt: https://www.linkedin.com/in/alexdapunt/
- Christian Strunk: https://www.linkedin.com/in/christianstrunk/
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#106 Product-Led Growth with Analytics & Data - Adam Greco @Amplitude
We enjoyed talking to the analytics veteran and product evangelist Adam Greco. Adam has more than 20 years of experience in the industry. We talked about the importance of good data for marketers and product teams, the shift from sales-led growth to product-led growth as well as the upcoming trends around machine learning and AI.
Table of content:
- 00:30 - Intro Adam
- 02:40 - The rise of data
- 05:10 - Privacy, GDPR & more
- 13:25 - Marketing vs. product analytics
- 19:00 - Tracking based on business questions
- 27:20 - Good tracking vs. bad tracking (example)
- 33:10 - The trend of AI
- 36:45 - Adam's advice for product teams
Linkedin: Adam Greco
Website: amplitude.com
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#105 The Product Manager vs. Product Owner Discussion
The product manager vs. product owner discussion is still a thing. What's the difference and how do companies distinguish these roles? This time, we shared our thoughts and experiences around the titles.
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#104 Honest & Transparent Communication (Radical Honesty/Candor)
Giving and receiving feedback can be very challenging. Especially when it comes to the topics that bother us. In this episode, we talked about how we're giving feedback as well as the negative side effects of not speaking the truth.
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#103 Managing Ideas & Stakeholder Feedback
Do you have a place where you collect every idea of a stakeholder, team members, etc.? Are some ideas getting lost sometimes?
We discussed some approaches to manage ideas and report transparently on the progress of the stakeholder requests.
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#102 The Importance of User-Centricity in Product Development - Panel Discussion @BerlinProduct Conference2023
Christian was at the Berlin Product Conference 2023 and hosted a panel discussion about the importance of user-centricity in product development. The whole conversation was recorded including the QA session.
Panel Guests:
- Henning Witzel - Head of Product Design @NewStore
- Benjamin Keyser - CPO @Latana
- Vamsi Krishna Wuppalapati - Interims CPO @Phyntelligence
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#101 Get The Salary You Deserve!
Netflix shared their new salary ranges due to the legal requirements for open positions. Interestingly a senior designer role has a range between $50k - $600k. We discussed the crazy range and what you can do to get the salary that you deserve!
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#100 The Best Strategy Comes With Transparency
Creating a good product strategy is one thing. Another is ensuring that the whole company buys in and follows the strategy. We talked about how important it is to clearly communicate our plans as product leaders.
Need inspiration? Check out this product strategy template:
https://docs.google.com/presentation/d/1mLNt7f6CPPa3FzNxnHZAS7pxgp-QDOLL2UtsBe7fcKI/edit?usp=sharing
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#99 Time Management & Saying NO to Meetings
"I don't have time to..." is maybe a quote you've said or heard many times. We made a deep-dive into time management and talked about the root-causes.
Meeting attendance decision tree:
👉 https://drive.google.com/file/d/1ZfkXdTt7hfkxWNe9ujPe4QdmoaWsuilS/view?usp=sharing 👈
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#98 The Impact of The Markets on Your Job
Today, we talked about the recent news on FTX (crypto exchange) and the current mass layoffs the tech industry faces. We took a deep dive into how the current economic situation impacts hiring, culture, how people are approaching job search, and more!
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#97 Holiday Bonus
After an eventful year, we're heading into a short break. Thank you all for the support throughout this year and see you back in 2023.
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#96 The World Gets Eaten AI-gen
We're sure you've heard about ChatGPT! In this episode, we discussed the new technology and the threats and opportunities of this new enhanced AI.
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#95 Product & Design Backlog Leadership
Backlog management is not only a task for product managers. Design teams need to manage and prioritize their work as well. Therefore, we talked about how to best manage and coordinate the work between product and design.
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#94 The New Arc Browser is Coming!
The new Arc browser is on its way! This time, we discussed how browsers have developed and what we expect from a product & design PoV from a good browsing experience.
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#93 Stop Solutionizing & Start Problem-Solving
Maybe you've experienced something similar...
Many times people work on features or solutions... if you ask the question though: "What's the problem" you are not getting a real answer...
In this episode, we discussed why people are tempted to jump to solutions and how you can be more problem/customer-centric.
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#92 Design Thinking
After more than 91 episodes we finally talked about design thinking. This time, Alex got interviewed about his opinion on design thinking and how to apply it.
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#91 The Company Compass
There is a tool... called the company compass or medicine wheel. It's used for strategic planning and defining clear roles within a company, project, or group. In this episode, we talk about the new framework we've discovered and how to apply it in product.
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#90 Managing Performance Issues
This time, we talk about how to best approach when your team members are struggling with their performance. We looked at questions like:
- What best to do?
- What do the people need?
- How can you empower them?
Tune in to learn more!
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#89 Struggling With Your Boss
What to do if you're in trouble with your leader(ship team)? Can individual contributors make a change? Is it even their job? Or, should you just move on and let it go? This time we talked about what product people can and may should do if they want to change the direction of their leaders.
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#88 Instagram's Failed Update & Rollback
You may have noticed that Instagram updated its app and rolled it back to the previous version. We took a closer look at what has happened, especially on the product & engineering side.
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#87 What we've learned from our mentors (and what not)
In this episode, we talk about the importance of having and working with experienced people who coach or mentor you.
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#86 Why You Shouldn't Ignore Accessibility
Access Granted! No, it's not about that kind of accessibility. We talk about what most product & design teams call edge cases or "we can ship that later."
We believe people with disabilities and restrictions need to be fully included in the product planning and development process, especially for products that are already live and are being used by customers.
Tune in to hear our perspectives on understanding all customers and how to plan feature and product releases.
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#85 Key Responsibilities of a Leader (and Whatnot)
You can't help others if you can't help yourself. You can't manage others if you can't manage yourself.
We've touched on those quotes a couple of times in previous episodes. In this conversation, we dive into a leader's role and what a leader should expect from their employees. Clarity about the role of a leader is the key to defining their employees' role.
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#84 Web 3.0: Hype or Future?
Many people update their LinkedIn profiles and add new positions in Web 3.0 startups. That raised the question for Alex whether he should quit his job to work on a Web 3.0 startup. We took a deeper look into that and discussed what Web 3.0 actually is and if it's a hype or trend you shouldn't miss.
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#83 Full-Time vs. Freelancer: Why we do what we do
There is one big question many people asking themselves currently: Should I work full-time or as a freelancer? In this conversation, we talk about why we're doing what we're doing. It's not about what is better! It's about what motivates us to work full-time or as a freelancer.
Tune in to get a different perspective on the two sides.
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#82 Product in Times of Uncertainty & Layoffs
The world goes crazy... corona, war, inflation, and many more things are happening right now. The impact on the economy is huge. Due to the financial situation, many companies need to save budget and start firing people to save costs. At the same time, many business models and strategic plans start to break too.
In this episode, we talk about how you as an employee and a company can make the best out of the situation and convert it into a great opportunity!
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#81 Rather Burn Your Money Than Paying for a Bootcamp
There is so much to say and write about our opinion on boot camps. However, the best way is to tune in ;)
Enjoy and let us know what you think about boot camps!
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#80 Leadership self care is needed
We've talked about how important it is to take of yourself if you're a leader in this episode. How do you want to help people if you can't help yourself? What should you expect from your employees? What are your primary responsibilities as a leader?
Tune in for a deep dive into the (product) leadership role and self care.
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#79 We are back!
It has been a while since our last episode. We both were very busy with our jobs, side projects, and vacation recently. Nevertheless, we decided to regroup and continue with new episodes about great topics. Tune in to get the latest update and what's coming up next.
Best,
Alex & Christian
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#78 Intuition & product management - with Projjal Ghatak, CEO of OnLoop
It's not always about data. Sometimes, you need to listen to your gut!
This week the Product Bakers interviewed Projjal Ghatak talking about how to solve customers' problems and how to bring in the right people into a company.
Table of content:
- 00:30 - Episode Intro
- 02:00 - Intro Projjal Ghatak
- 04:20 - Starting a company based on a problem
- 06:55 - Dealing with intuition vs. data
- 12:30 - Networking to find the right people
- 17:10 - Understand and define good problems
- 25:00 - Company strategy: quality vs. growth
- 28:30 - Delivering value to customers
- 30:40 - Creating a great advisory board
- 34:45 - CEO advice: Fokus
Connect with Projjal:
- Linkedin: @pgonloop
- Twitter: @gprojjal
- Website: www.onloop.com
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#77 The trap of building the first "solution"
In this episode, Alex and Christian discussed the danger of falling in love with your first idea or solution.
Table of content:
- 00:30 - The importance of quality
- 03:30 - The of too much MVP thinking
- 06:30 - Not enough vs. too much data
- 09:00 - 8 sketches, 8 minutes
- 11:20 - Timeboxing research & prototyping
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#76 Follow up: Asking stupid questions & playing dumb
Doing product management isn't easy. Even though, with gazillions of books that people have read, they can sometimes not execute the knowledge. In this episode, Christian and Alex took a deeper look at why that's the case.
Table of content:
- 00:30 - Why is product management so hard?
- 02:40 - Chicken & egg problem
- 03:30 - Collaboration & soft skills are essential
- 06:50 - Regular reminders
- 08:15 - Making a change as an individual
- 10:55 - Making compromises
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#75 Asking powerful stupid questions - with Paul Ortchanian, CEO @Bainpublic
Asking great questions is a real-life superpower! Sometimes though, it's important to take a step back and ask (powerful) stupid questions, especially when you are new in a role as a product person.
In this episode, the Product Bakers talked to Paul about coaching CEOs to develop a product mindset. Despite that, they've talked about what product people can do to establish more product thinking.
Table of content:
- 00:30 - Episode Intro
- 01:50 - Intro Paul
- 04:45 - The ego of founders
- 10:50 - What founders need to hear
- 16:10 - Influential product management
- 22:35 - Asking dumb questions
- 32:35 - What founders & PMs can do to make a change
Follow Paul:
- Linkedin: @paulortchanian
- Bainpublic: https://www.bainpublic.com/
Reads:
- Why the Product Manager Should Also Play Dumb
https://blog.bainpublic.com/post/why-the-product-manager-should-also-play-dumb - Why Empathy Is the Key to Success for Your Next Product Objective
https://blog.bainpublic.com/post/why-empathy-is-the-key-to-success-for-your-next-product-objective - You accomplish everything through others
https://blog.bainpublic.com/post/you-accomplish-everything-through-others - Product Management: Saying No Without Shutting Them Down
https://blog.bainpublic.com/post/product-management-saying-no-without-shutting-them-down
✩ Follow The Product Bakery Podcast ✩
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🌍 Website: https://www.product-bakery.com/