
Profit Meets Passion
By Anne Marie

Profit Meets PassionOct 26, 2021

Software You Need to Create & Sell a Course
Last week I compared the pros and cons of 3 types of digital products (you can read that here); an online course being one of them. This week I'm sharing the 18 tools you need to create your own online course.
These are the tools and software I personally use in my course-business, so I promise they're all tested and trusted. I'll keep this blog post up to date as my software needs change, and will link to all these tools below.
Software You Need to Create & Sell a Course
If you'd like to get a full description of why and how you can use each of these tools to create and market your own online course, you can click here to read the full blog post.
Email:- Gmail
- GoDaddy
- Cloudways
- WordPress.org
- Kartra
- (or) Thrive Architect
- (or) Elementor
Course Marketing Hub:
- Kartra
- alternatives to Kartra are listed out in this blog post
Admin & file organization:
- Notion
- GSuite
Podcasting:
- Descript
- Anchor
- Canva
- Lightroom
- LastPass
- Loom

Ebook vs Course vs Group Program
If I told you that you could start your business today and have made your first $1,000 just one month later, that’s something you’d want to hear more about, isn’t it?
There is a way you can start your business PROFITABLE. But you have to be strategic.
In this episode I'm sharing the pros and cons of creating and selling an ebook, an online course, and a group coaching program, so you can determine which type of digital product you should create for your business.
DIVE DEEPER:
Click here to get more sales, marketing, and course tips on Profit Meets Passion.
Want to pick my brain? Click here to send me a DM on Instagram!

The PRO Method (Profitable Digital Products Mini Series)
What would you be more apt to do in regards to going on a blind date:
- a 30 minute coffee date,
- or a 3 week long vacation?
Keep in mind, you don't know this person. It's a blind date - you don't know their passions, their career, personality, interests, etc. A coffee date is almost the no-brainer, right? Low commitment. If they're a dud, you're done in 30 minutes.
While the 3 week long vaca sounds appealing, would you want to be stuck with a dud for 3 weeks? I don't think so.
Creating a digital product is the same way. If you follow the advice of the "experts", you'll likely choose to go on a 3 week long vacation with your digital product. If you follow my advice, aka the PRO method, you'll go on a 30 minute coffee date with your potential digital product, before deciding if it's something you want to commit to more deeply.
In this episode I'm teaching you all about the PRO Method, and how to implement it in your business as you start on the process of creating your own digital product.
LINKS SHARED:
Click here to download Anne Marie's free workbook on how to write sales emails that actually convert (and don't sound salesy!)
Click here to get more wellness business tips on Anne Marie's blog
Support the show (https://profitmeetspassion.com)

Common Mistakes to Avoid (Profitable Digital Products Mini Series)
Most business owners make these common mistakes when they try to create a digital product like an online course, an ebook, or a virtual group coaching program. Don't fall for them!
This is episode 1 in a mini series all around creating profitable digital products.
LINKS SHARED:
Click here to download Anne Marie's free workbook on how to write sales emails that actually convert (and don't sound salesy!)
Click here to visit Whitney on her website.
Click here to get more wellness business tips on Anne Marie's blog
Support the show (https://profitmeetspassion.com)

Reframing Your Limiting Beliefs
In this episode, Whitney and Anne Marie talk about common limiting beliefs we see our friends, students, and ourselves experience, and how they hold us back in our business growth. Instead of just pointing them out, we help to break them down and reframe them so we have the tools to tackle them when they come up.
LINKS SHARED:
Click here to join the free 5 day Instagram Stories Challenge! This challenge helps to increase your engagement and start your IG sales funnel.
Click here to visit Whitney on her website.
Click here to get more wellness business tips on Anne Marie's blog.
Support the show (https://profitmeetspassion.com)

Social Media Sales Strategies
In this episode, Whitney and Anne Marie share social media sales strategies we used to grow our wellness business's income to the point where we could leave our full time jobs.
LINKS SHARED:
Click here to join the free 5 day Instagram Stories Challenge! This challenge helps to increase your engagement and start your IG sales funnel.
Click here to visit Whitney on her website.
Click here to get more wellness business tips on Anne Marie's blog.
Support the show (https://profitmeetspassion.com)

BTS of 5-Figure Earning Months in our Wellness Businesses
Surprise! Today I got to introduce my temporary, but long term cohost, Whitney from Rooted In Healing! In this episode we shared a behind the scenes look at how we earned 5 figures in monthly revenue in our wellness businesses.
This isn't just an inspirational look at how we each achieved this milestone, but it also includes some takeaways so you can achieve this, too!
LINKS SHARED:
Click here to visit Whitney on her website.
Click here to get more wellness business tips on Anne Marie's blog.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 9 - Enneagram for Entrepreneurs
This is the mini episode for Type 8 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 8 - Enneagram for Entrepreneurs
This is the mini episode for Type 8 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 7 - Enneagram for Entrepreneurs
This is the mini episode for Type 7 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 6 - Enneagram for Entrepreneurs
This is the mini episode for Type 6 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 5 - Enneagram for Entrepreneurs
This is the mini episode for Type 5 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 4 - Enneagram for Entrepreneurs
This is the mini episode for Type 4 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 3 - Enneagram for Entrepreneurs
This is the mini episode for Type 3 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 2 - Enneagram for Entrepreneurs
This is the mini episode for Type 2 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Mini Episode: Type 1 - Enneagram for Entrepreneurs
This is the mini episode for Type 1 of the Enneagram to help you dive deeper into discovering your type. These mini episodes follow up on the longer episode that I recorded with Enneagram coach, Jess Gaertner. You can listen to that episode by searching for episode 9, Enneagram for Entrepreneurs.
In that episode, we covered all the Enneagram types, and then you can choose to come back and listen to any of the mini episodes on the types that resonate with you.
These mini episodes actually cover the struggles that you might encounter as an entrepreneur, they give actionable tips for overcoming those, and they also share insights that you can gleam from your wing.
LINKS SHARED:
This is the test Jess and I like to learn your Enneagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

Enneagram for Entrepreneurs
In this episode (and for the next 9 mini episodes!) I’m sharing a training I cohosted with Jess Gaertner, all about the enneagram for entrepreneurs.
IN THIS EPISODE, YOU'LL HEAR:
- what the enneagram is,
- an overview of each of the 9 enneagram types,
- how to figure out what your enneagram type is,
- how you can use your knowledge about your type to make your entrepreneurial journey more successful,
- and more!
This is such an actionable series, you don't want to miss it!
LINKS SHARED:
This is the test Jess and I like to learn your ennagram type.
Click here to visit Jess's website.
Click here to follow Jess on Instagram.
You can get more wellness business tips on my blog here.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Support the show (https://profitmeetspassion.com)

5 NEW Revenue Streams to Create Now
Tune in to hear the 5 new revenue streams you should consider creating right now... like, yesterday. These are all quick ways to add a new product or offer that your community needs during covid, while paying mind to what they can afford during this time!
IN THIS EPISODE, YOU'LL HEAR:
- 5 new ways to bring money Into your business (In a way that feels aligned with the current times!),
- how much you can expect to earn from each,
- how much time It will take to create the new revenue stream,
- what type of software you'll need to create it,
- and more!
You don't want to miss this!
LINKS SHARED:
Click here to join the Pivot and Profit Workshop to learn how to create your own workshop!
Click here to get my email and social media sales strategies for free in my email series Keep Calm and Profit On.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course. Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).
Support the show (https://profitmeetspassion.com)

How to Create Passive Income + my journey with it!
IN THIS EPISODE, YOU'LL LEARN:
- What passive income is (and is not)
- What the benefits are and why you need to start creating it now
- My 2019 passive income report (aka how much money I made working 0 hours)
- How to get started creating passive income
VISIT MY WELLNESS WEBSITE HERE:
grassfedsalsa.com/
JOIN THE FREE EMAIL SERIES ON GETTING STARTED WITH PASSIVE INCOME:
grassfedsalsa.com/profit
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course. Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).
Support the show (https://profitmeetspassion.com)

Leave your full time job FASTER (what you need to know about network marketing with Alaena Haber)
In this episode I interviewed my personal Beautycounter mentor, Alaena from Grazed and Enthused, so we could share the impact network marketing has had on the growth of our businesses, and a deep look into how our company, Beautycounter, helped us both leave our full time jobs and support our families.
All in all, we’re both incredibly passionate about the opportunity you have to increase the profits in your business with Beautycounter, or any network marketing business you align with for that matter, and we’re sharing all the details on how to know if this a good business decision for you in this episode.
TIME SENSITIVE DETAILS!
It's free to become a Beautycounter consultant until March 7th when you purchase a starter kit! Click here to get more details and join our team!
I’m gifting new consultants who join my team, access to my online course Social Story Selling which teaches you how to grow your online community and make sales without sounding salesy.
Pop into my DMs @grassfedsalsa, email me anne@grassfedsalsa.com to chat about if this would be a good fit for you, or join my FB group where I share a sneak peek into what my day to day looks like as a Beautycounter consultant and wellness entrepreneur.
Support the show (https://profitmeetspassion.com)

How to Create a Profitable Ebook
Let's chat ebooks! This episode is all about how Michelle Hoover from Unbound Wellness created several profitable ebooks.
IN THIS EPISODE, YOU'LL LEARN:
- how to create and design an ebook (even If you're on a budget!)
- how to know what topic your ebook should cover
- what to do if you want to provide a hardcopy option for your ebook
- how to market your ebook - everything from promotions to sales funnels, and more!
There are so many tips and strategies that were shared in this episode - don't miss it!
MICHELLE'S LINKS
VISIT MY BUSINESS WEBSITE HERE:
https://www.profitmeetspassion.com/
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course. Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).

Manifesting & Goal Setting to Increase Your Biz Income
In this episode I'm sharing one of the most popular trainings I've hosted - my manifestation masterclass! This is the process I used to increase my business income (I went from making $1k/mo to $5k/month the very first month I started!)
Goal setting can have a stigma, since it's all too common to set lofty goals... and then never be able to achieve them. My process is different, as it combines the power of visualization and alignment, and the analytical aspects of goal setting.
Same thing goes with manifestation. You can't put an intention into the universe and expect for it to come to you while you sit on the sofa watching TV. You have to take aligned action if you want to bring that energy to you.
IN THIS EPISODE, YOU'LL LEARN:
- What alignment, flow, resisting resistance looks like and how I use these to make business decisions
- How to distinguish between your true goals and vanity goals
- How to reverse engineer your goals to make them achievable and incremental
- My process for tracking these goals monthly and taking aligned action to reach them
VISIT MY WELLNESS WEBSITE HERE:
https://grassfedsalsa.com/
GRAB THE GOAL & INCOME TRACKER THAT ACCOMPANIES THIS EPISODE:
https://www.profitmeetspassion.com/goalsetting
Use this to create your goals and track them + your income daily so you know when to pivot and when to take action to make them a reality.
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).
Support the show (https://profitmeetspassion.com)

Profitable Nutrition Coaching with Whitney from Rooted in Healing
This episode is all about how to build a profitable nutrition coaching business. I interviewed Whitney from Rooted In Healing for this episode since she's actually built a really successful nutrition coaching business for herself.
IN THIS EPISODE, YOU'LL LEARN:
- how to establish your expertise before you start 1:1 coaching
- how to find your clients’ pain points and use them to guide a high converting sales phone call
- the must-have software for nutrition coaches
- what the client process looks like, from initial touch points, to the application, to the sales phone call, the 3 month program details, and more!
There are so many tips and strategies that were shared in this episode - don't miss it!
VISIT MY BUSINESS WEBSITE HERE:
https://www.profitmeetspassion.com/
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).
WHITNEY'S LINKS
- Check out her website
- Follow her on Instagram
- Grab your free script for sales phone calls here (pssst.... they aren't scary and actually convert!)
Support the show (https://profitmeetspassion.com)

4 Phases to Monetizing Your Business
Learn the 4 phases you'll want to take to monetize your business. This is super important because if you aren’t aware of these phases, you might go through them in the WRONG order….costing you time, money, and confidence! 😱
IN THIS EPISODE, YOU'LL LEARN:
- When you should create your first paid offer/digital product/service
- When you should start guest posting and focusing on growing traffic to your website
- When you need to be working on scaling your business and setting up passive systems
- When you should start offering free content and trainings for your community
VISIT MY WELLNESS WEBSITE HERE:
https://grassfedsalsa.com/
SEE THE BLOG POST THAT ACCOMPANIES THIS EPISODE:
https://www.profitmeetspassion.com/blog/phases-to-monetize-your-business
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).
Support the show (https://profitmeetspassion.com)

A Warm Welcome to Profit Meets Passion!
I'm hopping on this episode with my biz bestie Whitney from Rooted In Healing to introduce myself, my business journey, and what you can expect from this podcast.
VISIT MY WELLNESS WEBSITE HERE:
https://grassfedsalsa.com/
VISIT MY BUSINESS WEBSITE HERE:
https://www.profitmeetspassion.com/
Click here to learn more about Wellness Course Academy, my online course that teaches you the fool-proof, expedited way to create a profitable online course.
Wellness Course Academy was formerly named Profit Meets Passion (as referred to in this episode).
Support the show (https://profitmeetspassion.com)