Realty Ideas Per Day

 Hey everyone, this is Bob McCranie with Texas Pride Realty and your  realty idea of the day is, what would you do with $10,000 for home  improvements? If you won the prize tomorrow and you had extra $10,000 in  your account, what would you change about your house? Post that as a  question on your social media. See how people reply. Some people will be  like, "I'll change my kitchen," or, "I'll change my bathroom," or,  "I'll paint the house," or whatever. The question then becomes, is it  better for you to do those repairs or should you and I go out and find  you a house that has the fabulous kitchen, or has the fabulous backyard,  or has whatever it is you're looking for? Hey, let's plant the idea  that people need to move and buy a home. Asking them what they would do  with $10,000 is a seed for the idea that what they have may not be what  they want, and we can go find that. Bob McCranie. Texas Pride Realty.  Always be looking for the angle to see how you can help your clients buy  or sell a new home. Take care and have a great day. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is the Starbucks open house. So, let's say that you  don't have a listing right now that you wanna hold open or can't hold  open and you need to be able to get clients. Go to a Starbucks or a  local diner or anywhere you like to go hang out for a couple hours. Have  breakfast, have a cup of coffee, and put a sign on your table that  says, "I'm a realtor, ask me a question." Now, be sure this is a place  that has good flow of traffic on a weekday or weekend because you don't  wanna sit there at a place that you're the only person. But sit there,  put a sign on your desk, have it on the back of your computer. One of my  agents wears a hat all the time says, "I'm a realtor, ask me  questions." Put that up there. Hold an open house no matter where you're  at and see people will come up and ask you stuff. People will come up  and start a conversation if you invite them. So, put the sign up, put it  on the back of your screen, put it on the back of your hat, whatever.  "I'm a realtor, ask me questions." Go do a Starbucks... There is no  excuse for not having an open house almost every weekend. I do Facebook  open houses. I sit in front of my computer for an hour and just talk  into the computer and whoever dials into the Facebook Live, gets to talk  to me.  Bob McCranie, Texas Pride Realty. There'll be another realty  idea of the day posted tomorrow. Bye-bye. 

 Hey, everyone, it's Bob McCranie with Texas Pride Realty. And your  realty idea is taxes and shredding. So it's tax season, you know,  obviously it's not due until April, but a lot of people do them early.  Don't know why. Anyway, so talk about the fact that record retention is  something they have to do. I think it's four years worth of records you  have to maintain, but that 5th, 6th, 7th, 20th year, it's time to shred  them. So what we do in our company is we have a shredding day. We hire a  shredding truck, costs us $200 an hour for the truck to come to a  parking lot. And we invite people to load up their cars and bring boxes  and boxes of things to shred. It's shredded and then recycled and you  don't have to worry about identity theft. So talk about the taxes, talk  about your receipts, talk about records, and talk about you hosting a  shredding day, or if you don't wanna host one, find someone who is doing  one, maybe a local bank or a mortgage company you tie in with. Host a  shredding day, protect their identity, help them shred their documents.  Take care. Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is a pet photo contest. So, let's say you go out on  your Instagram or your Facebook and you come up with a hashtag like,  "#bobspetcontest." And you ask people to post the best pet pictures they  have of their pets. Whoever wins gets a Starbucks card, gets whatever,  and you get connection to them. This doesn't sound like it's a real  estate post. It's totally a real estate post. So, when you do this, go  out to their post, comment on it, create that connection, and then name  the winners. Whoever wins gets a prize. You take it over, you do a  pop-by, you have a reason to go talk to them and ask for the business.  But by doing this, you also increase your social media connectivity  because when you have conversations, Facebook and all the others go,  "Oh, they like to talk to each other." And then when you have a listing  or open house or something like that, they say, "These people talked  before, let's show them that again." Bob McCranie, Texas Pride Realty,  pet photo contest, it'll be fun. Bye-bye.   

 Hey, everyone. It's Bob McCranie with Texas Pride Realty. And your  realty idea of the day is ask for the business. How many times do you  see salespeople out there and they're promoting themselves and they're  doing things but they never come around to, "I'm ready, are you ready to  buy and sell? I'd like to be your agent." Ask for the business. Go out  on your social media and say, "Hey, I'm Bob McCranie with Texas Pride  Realty, insert your name here, and I would like to list your home," or,  "I would like to help you buy or sell a home." "Do you know just one  person looking to buy or sell a home, please refer them to me." Ask for  the business. We make so many other conversations starters, we do so  many things, but do we ask people and say, "Hey, I want to be your  person." So ask for the business and see what comes back. It doesn't  hurt to ask. Bob McCranie, Texas Pride Realty. There'll be another  realty idea of the day posted tomorrow. Go ask for the business.  Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is "Best real estate apps." So, we all have our  favorites and I'm not gonna go into them here, but we all know which app  we like better. Maybe it's your personal app, maybe it's realtors,  Zillow, Trulia, Redfin, whoever it is. Tell your sphere what to use,  promote the app that you like to have used when you're showing people  homes, and also talk why you think that one is better. So, we all have  our...I'm not gonna go there. I'm so not gonna go there. But promote the  one that you want out there. And if it's your company's app, great. If  it's your personal app, great. Share it, get it out there. I really  don't like it when somebody shows up and they're looking at houses and  they're using an app that I'm like, "Yeah. Don't use that one."
 

So, anyway, tell people, educate them, show them what you want, share it  on your social media, get them used to taking advice from you. All  these tips, some of them may not apply day per day. Like I don't care  about pools, or I don't care about this, but over time people will learn  that you are the person to come to for real estate questions. Take  care. Bob McCranie. There'll be another realty idea of the day posted  tomorrow. Bye-bye 

 Hey, everyone, Bob McCranie with Texas Pride Realty. And your realty  idea of the day is winter pool and pond maintenance. Yes, it's winter.  Nobody should be getting in the pool, maybe the hot tub, but not the  pool. But what do you have to do to maintain your pool and your pond in  the winter? So I know if you have a pond, you have to keep the fish  warm. There are pond warmers you can put in. I know with a pool, like  you have to keep the leaves out of it, the pump is still running  hopefully, don't leave the pump dry, don't leave the pump not running.  And you want to have the water at the right level and you want to clean  the pool and get all the leaves out from the fall. But in your area,  what are the pool and pond maintenance ideas that people need to know?  Now, above ground pools, I don't know because I never had one. But I  have an inground pool, I know what to do with that. And I've had friends  who have ponds, so I know to do that. But talk about that because  people in your area may have an inground pool or above ground pool, they  don't know what to do with it. So pool and pond maintenance during the  winter. Bob McCranie, Texas Pride Realty. There'll be another realty  idea of the day tomorrow. 

 Hey everyone, this is Bob McCranie with Texas Pride Realty and your  realty idea of the day is the value of land versus the value of the  improvement on the land which is the house. Bad drawing. Anyway. So in  parts of the country the land is worth more than the improvement that's  upon the land. In the Texas area the improvement on the land is worth  more than the...I'm sorry, the improvement is worth more than the land.  So when you're moving from California or the East Coast and you're used  to paying extraordinary prices there for a three bedroom, two bath 1950s  pier and beam house, well that house is really not the value. The land  underneath it is the value. And because you have such a narrow strip to  live on, that land is really worth something. In Texas and in some of  the middle states we have land galore. So our land value is nominal but  the improvement on the land is worth more. So talk about your area. If  values are going up and down talk about why. And there's two components:  land and improvement. Take care. Bob McCranie. There'll be another  realty idea of the day posted tomorrow. Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty. And your  realty idea of the day is find the people in your neighborhood who have  kids who are college bound. Find the kids in your neighborhood who are  taking their SATs or ACTs or do they still not even take those? I don't  even know because it's been so long. It's been a long time. But, find  the parents with kids going off to college because you know what,  they'll need to downsize soon. Find those kids now. It's January,  they're gonna be taking their tests through the spring and then applying  to colleges. And maybe you talk to people about applying to schools.  Find the kids that are about to go to college. Their parents will want  to downsize in September, build the relationships now. This is a great  social media post, "Hey, are your kids about to take the ACT or SAT?"  Just, you know, come up with questions and meet people in your sphere  and then find out if those people need to downsize at the end of  September, October when those kids finally go to school. Take care. Bob  McCranie. There'll be another realty idea of the day posted tomorrow.  Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is snow removal tips. So we don't get a lot of snow  here in Texas, but when we do, we don't know what to do with it. We  don't have the plows, we don't... We're not built for this. But back  East, they're built for four feet of snow all the time and they still go  to school, but how do you remove snow from in front of your house? How  do you remove ice? Is it by hiring a company? Do you get the shovel out  and send the kids? What do you do or do you do what Dallas does and just  wait for the next day, it'll melt?
 

So snow removal tips. How can you do it without straining your back or  hurting yourself? Who can you hire to come do it? I remember when I  lived in DC, we always had to re-shovel our driveways because as soon as  the plow came by, it put the snow right back in front of the driveway  again. So, anyway, snow removal tips, it might be a good time to talk  about it in your community and if you don't have snow, talk about  something else. Just keep getting out there on social media. Take care.  Bob McCranie, Realty Ideas Per Day. There'll be another realty idea  posted tomorrow. Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty. And your  realty idea of the day is best schools. Please ignore the horrible apple  I tried to draw on this, it's not worth your time. Anyway, the best  schools in your area. People are moving into town and they want to know  where is the best place to put our kids in school? And best can be  multiple things. Best could be with the highest graduation rate. It  could be with the best teachers. It could be a special needs program  that people don't even know is there. There are lots of kids that need  different things. Reading skills, Math skills, special needs sort of  skills. Find out what your school systems have and then highlight them.  Go interview principles, go interview teachers, go interview school  board members, they would love to be on your little videos and out to  the community. Talk about schools, what's the best. And again, best  could be different for each person. So anyway, Bob McCranie, Texas Pride  Realty. They'll be another realty idea of the day posted tomorrow.  Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is, "Best value neighborhoods." So, what defines best  value? You do. So, best value could be where you're going to get the  lowest price house. Best value could be where you're going to get the  most appreciation. Maybe the best value is the largest house for the  smallest amount of money. Maybe the best value is a new home,  construction home that is in an area that's so far out that it's really  inexpensive.
 

Think about what defines best value and then make some videos and  picture posts about what is best value. And maybe this is a good poll to  put out to your sphere of influence. "What do you consider to be the  best value in a home? Is it lowest price? Is it the design you want? Is  it the area? What defines best value for you?" And then follow up with  each of the people who post on there about what you could do for them to  show them the best value homes.
 

Anyway, Bob McCranie, Texas Pride Realty, there will be another post tomorrow. Bye-bye. 

 Hey, this is Bob McCranie with Texas Pride Realty. And it's time to talk  about garage doors. Have you ever backed into one? Have you ever  accidentally forgotten to raise it, or had the lock thrown on it when  the garage door was trying to open it, or whatever, or had the springs  break? Let's talk about how garage doors function. Let's talk about  companies in your area that repair garage doors. Let's talk about how  garage doors affect a home in a storm. If the wind can push through that  garage door, get into the house, it can hurt the home. So let's talk  about insulating garage doors. Let's talk about garage doors in a way no  one has thought about to talk about in their house.
 

So come up with a few ideas. Maybe go to a garage door company and  interview the manager and say, "Hey, what should I know about a garage  door in a home?" It's a part of the house nobody thinks about it. It  would be such an interesting post and do a little video on this and talk  about, you know, "Do you have the one-piece garage door that raises  together, or is it, you know, the four slats, or do you have one that  opens up?" Oh, that'd be a... I mean, I would love to watch this post.  Tag me in it. Bob McCranie, Texas Pride Realty. There'll be another  realty idea of the day tomorrow. I want to see garage doors. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is heating and furnaces. So, we are in the dead of  winter right now in Texas. And January and February are our coldest  months and we're already using our heaters and our furnaces like crazy  but not nearly as much as our friends up in the north. So, what is it  that people who are moving to your area need to know about heaters and  furnaces in your area? Up here...down here we have mostly gas and  electric. I know on the East Coast there is a lot of oil. So, people  have to have oil in their tank to run their heating furnaces through the  winter. What is it about your area that people should know about?  Everyone knows they're gonna get four bedrooms and three baths, they  don't know how they're going to live there. So, talk about heaters and  furnaces in your area, how people winterize and take care of things.  Talk about what it's like to own a home here. I know that I have to have  my heater checked every...I have the air conditioner checked in spring  and heater in the fall just to be sure there's no problems with the gas  line and that the filters are changed and everything is fabulous.  Anyway, Bob McCranie, Texas Pride Realty. There'll be another realty  idea of the day posted tomorrow. Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty. And your  realty idea of the day is to ask the question, "Is this the year you buy  yourself a house?" Ask your sphere, is this the year that they want to  buy or sell a home, "And if so, give me a call," insert your name,  insert your company. So just asking people the idea and putting in their  mind that this could be the year that they go ahead and make that  purchase. This could be the year where the market's shifting and houses  not flying off the market in hot neighborhoods and hot areas. Maybe  buyers are ready.
 

So let's go out there now... Or maybe sellers are ready. Because hey,  they miss this market, they can still catch up on the new one. So let's  go ask people, "Is this the year you buy or sell? Is this the year...  Maybe your kids have all graduated. Or, you know, you had a baby, it's  time to get a bigger house. Is this the year you buy or sell a home?"  Ask your sphere, see who answers, comment back. Bob McCranie, Texas  Pride Realty. It doesn't hurt to ask. There'll be another realty idea of  the day posted tomorrow. Bye-bye.  

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is to talk about, sorry, kids, it's time to go back to  school. So, school is gonna be starting back up from winter break,  people are gonna be forgetful, they're gonna drive out early in the  morning and not realize there are kids out there. Let's do the same  warning we did in September when school started, let's remind people  that there are kids now out at school buses stops and walking to school  in the winter on maybe on ice and snow. Take extra time in the mornings,  drive carefully. You also might wanna talk about winter snow closings.  If you are in an area where there is possible snow closings, talking  about where people should tune in, how to find out which schools are  open or on delay. I bet a lot of parents already know this, but you  might be a beacon of knowledge to those who don't. So, anyway, talk  about school, talk about kids going back to school. This is also another  time to talk about maybe there are kids in your neighborhood who don't  have enough, they don't have school supplies for the next semester,  things of that nature. Talk about going back to school mid-year. Talk to  you later.  Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty. And your  realty idea of the day is storage ideas. So we all just took down our  holiday decorations, we're trying to put them in our shed, or in our  attic, or in a closet somewhere. What do you know about storage? What do  you know about asking people maybe, "Hey, do you need a home with more  storage? Let's go buy you that." "Hey, here's a storage company down the  road that has these little cubes and they're running a promotion this  month." Maybe you tie in with somebody like that. Maybe you go to the  container store and find the cool little close-lid sort of plasticy  things that people put all their stuff in. Come up with some way for you  to talk about storage and why storage is so important in a home and how  you can facilitate them having more storage. "Hey, maybe it's time to  clean out your garage and get a system in the garage for putting things  away." Maybe it's time to get a shed in the back of the house. Come up  with something, talk about storage. People need it right now. Take care.  Bob McCranie, Texas Pride Realty. There'll be another realty idea of  the day posted tomorrow. Bye-bye. 

 Hey, everyone. It's Bob McCranie with Texas Pride Realty and your realty  idea of the day is to ask your sphere what are the projects they wanna  do around their home in 2019. So, the beginning of the year is a good  time to be thinking about, "Hey, new start, fresh ideas, what can we do?  Do we need to do exterior paint? Do we need to do interior? Do we need  to do floors? Do we need to remodel that bathroom? What do we need to  change in our kitchen?" Ask your sphere what they would change in their  house and maybe ask them to take a picture of what it is right now. Oh  my gosh, the backyard is just horrible. Let's take a picture of it, show  it online. And I don't know, maybe make it a little contest. Who has  the worst problem that needs to be fixed? Whoever wins gets a $50 Home  Depot card. Whatever you wanna do. That actually may be a really good  idea. I'm gonna steal that. Anyway, so, what is it you wanna do around  your house, take a picture of it. Will the the best idea or the worst  idea get some $25 gift card or whatever? Here's the thing, everybody  wins. And when you get those comments, comment below. Make the  connection. Talk to you later. Bob McCranie. There'll be another realty  idea of the day posted tomorrow. Bye-bye. 

Everyone  is Bob McCranie with Texas Pride Realty and your Realty idea of the day  is one that I did a couple of days ago and it seems to be really paying  off in a lot of directions.  So what I did was I made a post that says  "I'm testing the Facebook algorithm comment if you can see this post".  It's gone crazy.  So in Facebook world you have your to 3,000 people  that you're friends with but Facebook only shows you probably about 30  or 40 of them that you enter interact with on a frequent basis.  This  post lets you churn that list of other people up so they start logging  in and seeing your posts.  When they comment,  you reply back to them so  you don't want to just LIKE what they say, you want to REPLY to what  they saying.  That creates that connection that we've talked about  before this way when you post about your open house you new listing they  will see that post as well.  So go out there today test the algorithm  and let me know how that works for you talk to you later they'll be  another Realty ideas today posted tomorrow bye bye
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