Today on Rising, we're joined by Stephen Cassell, Chief Marketing and Brand Officer at Point32Health. Point32Health is a nonprofit health care provider that is the combination of Tufts Health Plan and Harvard Pilgrim Health Care, two of New England’s most iconic companies serving the market for over 90 years.

Stephen has a 20+ year career in marketing. Prior to Point32, Stephen held strategic marketing roles at Cigna, JP Morgan, HSBC and American Express among others, in multiple countries and markets.

In This Episode

0:00-9:00 - Stephen’s Start & Multi-Country Experience (UK, Brazil, Mexico)

9:00-11:15 - Stephen’s Goals & Launching Centurion Card in Mexico

11:15-12:50 - Coming Back to the US (JPM) & Moving Into Healthcare

12:50-15:30 - Switching Industries

15:31-17:25 - Assembling a Personal Board of Directors

17:26-19:38 - Acquiring Cultural Fluency (Companies & Countries!)

19:39-21:51 - Business School: Yes or No?

21:52-23:29 - Point32 & Health Equity

23:30-24.50 - Stephen’s Thank You Note (Cesar Solorzano)

24:51-27:46 - Top Picks (Turning Points podcast, Born Extraordinary book, silence)

Links Mentioned

Point32Health

Stephen Cassell on Linkedin

Top Picks

"Turning Points" Point32Health podcast on mental health Born Extraordinary: A Parent’s Guide to Empowering Children to Embrace Their Visible and Invisible Differences by Meg Zucker

Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com and subscribe to never miss a show! Original theme music created by Movers + Shakers.

Stephen Cassell - Cultural Fluency

Rising - Conversations with Leaders On Their Way UpBy Direct Agents and ProphetMar 13, 2023