
The Net OGs
By Duration Media

The Net OGsMay 11, 2021

Episode 14: Tibor Gaddum
This week’s episode features our first European Net OG, Tibor Gaddum. Tibor was destined to be involved in digital media as he started using Personal Computers and very early versions of online services when he was 11 years old in the early 1980s. And, in the Summer of 1998, he was one of the first three hired in the German media Sales office of DoubleClick.
Tibor sits down with host, Andy Batkin, to discuss the early days working at an online newspaper in Hannover, his successful career at DoubleClick, and the ups and downs of his company Quarter Media.
Listen now for the full interview at www.thenetogs.com, Apple Podcasts, Spotify, or wherever you stream your audio.
--------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 13: Andy Pakula
Join Andrew Batkin as he sits down with Andy Pakula, the current CEO of WiOffer, on this week’s episode of The Net OG’s.
Andy Pakula is a recognized digital media innovator, with a long history of vision in the interactive space. He is a former big ad agency new business executive and has been in the digital media and advertising industry for more than 25 years developing and bringing to market new digital ad platforms for advertisers and media companies.
Andy Pakula spends an hour with Andy Batkin discussing his early career at Bozell, how Interactive Marketing Inc. was born and played a vital part in the development of the very early Yahoo! Days…plus you’ll hear all about the Pakula bakery…Bakery?
Listen now for the full interview at www.thenetogs.com, Apple Podcasts, Spotify or wherever you stream your audio.
--------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 12: Jonathan Nelson
On this week's episode, Andy Batkin sits down with Jonathan Nelson the current CEO Of Omnicom Digital. In the early days of the Internet, Jonathan was CEO of Organic and CEO Accrue Software. During their hour together Jonathan talks about how Organic was tapped to create the original YAHOO! logo, the true story of how he put up one of the first ad banners on the Internet, plus you'll hear some interesting takes on the future of journalism and social/digital media. You'll also hear how Jonathan's incredible love of music led to him being a co-founder of the Hardly Strictly Bluegrass Music Festival held every year in San Fransisco.

Episode 11: Martin Nisenholtz
This week’s episode features Martin Nisenholtz who probably has more digital media experience than anyone in the world. He spends an hour with Andy Batkin discussing his time in the 1980s at Ogilvy & Mather, how he built his team of digital "weirdos," what it was like building the NewYorkTimes.com, and his vision for the future of social and digital media.

Episode 10: Richy Glassberg
"You find your passion whenever it hits you in life" - Richy Glassberg, Co-Founder/CEO of SafeGuard Privacy.
We promised you never-heard-before stories and today's guest, Richy Glassberg, certainly did not disappoint. He talks with host, Andy Batkin, about his career before he landed one of the most coveted jobs at CNN building CNN.com. Richy also shares the true story of how the IAB was formed, and the never-before-heard story about where the first-ever pixel came from. He also shares more about a cause that is very near and dear to his heart, breastcancer.org. Richy helped build the site, and also runs the Bowl-A-Thon in NYC which raises $500k in one night and has raised over $5M in total.

Episode 9: Gina Garrubbo
In today's episode, Andy interviews Gina Garrubbo who was one of the key executives responsible for building Women.com, one of the first websites for women. Gina talks about the first time she was introduced to women.com, what her peers thought about her leaving a big job at Discovery and moving over to the Internet...and what it was like being a woman in this industry. She also gives some great advice to women who are entering the digital and media world today and walks Andy through her optimistic vision for the future of social and digital media. ---------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 8: Brad Koenig
Today’s episode features our first investment banker Net OG, Brad Koenig. Brad was the Head of Global Technology Investment Banking at Goldman Sachs in the internet hay days from 1990 to 2005. He and his team were responsible for taking public iconic companies like Microsoft, Netscape, Yahoo, and DoubleClick just to name a few. In this interview, Brad discusses his approach on establishing whether or not to take these companies public, the deals he worked on, and the ones he missed out on (Amazon), and the creation of Foodydirect.com that was eventually sold to Goldbelly in 2018. Brad also gives listeners a deep dive into his SPAC that was launched in 2019 and what he thinks the investment world will look like in the future for digital media. ---------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 7: Ann Kirschner
Today's episode is in honor of Super Bowl LV. Listen as Andy Batkin interviews a true Net OG Ann Kirschner, who co-launched NFL Sunday Ticket, NFL.com, and SuperBowl.com. The two of them discuss how she secured the domains for the NFL and superbowl.com, how she was accidentally caught on live TV smoking a cigarette, and her vision for the future of social and digital media. ---------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 6: Linda McCutcheon
In today's episode, Andy Batkin interviews Linda McCutcheon who was President at Time Inc, New Media from 1997-1999. Linda dishes on stories about Walter Isakson and Norm Pearlstein, how she was one of the 25 most distinctive women on the Internet when there were only 27 of them, her time with the IAB, and her vision for the future of social and digital media. ---------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 5: David Moore
In this week's episode, host Andy Batkin interviews a true Net OG, David Moore. You'll hear stories about 24/7 Media which Dave co-founded in 1996. He walks Andy through his dot com crash survival which he credits to the Winston Churchill quote, "never give up." He also tells the story of selling 24/7 Real Media to WPP for $649 million, where he served as global president of WPP Digital. Currently, he's the CEO of Britepool which has proven their technology's efficacy as a replacement for third-party cookies. ---------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 4: Kevin O'Conner
Listen now to Andy's interview with Kevin O'Conner, co-founder of DoubleClick. The two of them discuss Kevin's early days at DoubleClick including the story of the Abacus acquisition that resulted in the FTC and others coming after them. Kevin also dishes on senator John Kerry, the dot com crash, and his vow to never start another company...only to start another company that was eventually sold to Amazon to help improve it’s Alexa virtual assistant and other services. ---------------------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 3: Rich LeFurgy
Net OG Cred: In 1996 Rich was the Founding Chairman of the Interactive Advertising Bureau. He was the recipient of the IAB’s Lifetime Achievement Award in 2004, inducted into Advertising Age’s Interactive Hall of Fame in 2000, and was recognized by USAToday as “the Johnny Appleseed of Online Advertising.” ----------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 2: Wenda Harris Millard
Net OG Cred: In 1996 Wenda was one of the founding execs at Doubleclick. After the dot-com crash, she joined Yahoo as the Chief Sales Officer and drove revenue from $700 million to over $6 Billion dollars. Wenda will also receive the ultimate honor by being inducted into the Advertising Hall of Fame this April.
----------------------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 1: Rishad Tobaccowala
NET OG cred: In 1994 Rishad fought for and convinced a legacy “old school” ad agency to break into the interactive marketing world with the Interactive Marketing Group. Today Rishad is one of the most respected digital media strategists in the world.
-----------------------------
Episode Music: https://www.scottholmesmusic.com/
Sound effects obtained from https://zapsplat.com
Additional sound effects obtained from https://soundgator.com

Episode 00: Introducing The Net OGs
Welcome to The Net OGs, an original podcast series brought to you by Duration Media and hosted by Andy Batkin. This series asks and answers the question, “what was the internet like before the internet was a thing and who were the original players?” Each week Andy will be joined by an OG - not an old guy or gal, but the true “original gangsters” of the Internet. Grab a drink, sit back and learn how the largest medium in the world was built, and listen to never-before-heard stories from some of the visionaries that formed the first internet media companies and digital ad agencies.