
Love as a Business Strategy
By Softway
Each episode of LAABS busts the doors off topics that most business leaders shy away from in the workplace. Ready to have important conversations to drive real change in your organization? It starts with love. Let us show you how.

Love as a Business StrategyJan 19, 2022

154. Love as a V.A.L.U.E. Strategy with Chellie Phillips
Chellie Phillips has developed Culture Secrets - secrets any leader can use to build a V.A.L.U.E. Culture. Listen in as she shares what each of these letters stands for, and how you can use them to build the right kind of culture around you.

153. Love as an Inspirational Strategy with Ally Stone
Ally Stone has an incredible story to share. Founder of “The Inspired Leader”, Ally takes the experience of her own life, along with her learnings in developing numerous successful businesses and teams, to help other leaders understand what it means to go beyond, to lead from a place of presence and connection, creating an opportunity to experience their careers in ways that previously had not been deemed possible. Learn more here.

152. Love as a Green Beans and Ice Cream Strategy with Bill Sims Jr.
Green beans? Ice cream? Love? If none of this makes sense, you’ll just have to listen to the episode to find out what Bill Sims has to say about the NUMBER ONE driver of employee engagement.

151. Love as a Fearless Strategy with Cedric Bertelli
So much of what motivates us in the workplace, and even in our lives, is driven from a place of fear. Cedric Bertelli has dedicated his career to helping people overcome stress, anxiety, depression, PTSD, and other negative emotions using powerful tools and techniques - and today he joins the podcast to talk about the fear that manifests at work, and how to face these fears and grow from them.
Learn more about Cedric’s work: http://cedricbertelli.com
Find out more about the Emotional Health Institute: http://Emres.com

150. Love as an Adversity Strategy with Robin Osborn
Robin Osborn knows a thing or two about facing adversity. From the challenges in her youth, to removing a baseball-sized tumor - she has channeled her adversity into what she calls the "Frustration to Freedom Framework." In this episode, she share her story, and her philosophy.

149. Love as a Human Resources Strategy Strategy with John Baldino
John Baldino has been in the Human Resources game for over 30 years, and he sits down with the podcast to share about what he’s seen change over time, what hasn’t worked, and how to do it right. This isn’t just for HR professionals, with all the wisdom he shares, there’s something here for everyone.

148. Love as a Purpose-Driven Strategy with Gayle Lantz
In the workplace, love and purpose go hand-in-hand. But what does it mean to be truly purpose-driven? Gayle Lantz specializes in shaping cultures and igniting transformation - and she shares her expertise around finding and understanding purpose within ourselves.

147. Love as a Forgiveness Strategy with Dena Patton
For 22 years, Dena Patton has been coaching and training leaders on her world-class Greatness Methodology. She joins the show in this episode to dive into one of the most important (and yet rarely discussed) aspects of leadership: Forgiveness.

146. Love as a Marketing Strategy with Christina Frei
Christina Frei is a branding and marketing professional that specializes in what she calls “marketing for humans.” In this episode, she shares about the different marketing archetypes that people fall under, and how to harness the humanity in us all for great marketing results.
Take Christina’s free marketing archetype assessment here: https://www.innatemarketinggenius.com/archetype/

145. Love as a Faith-focused Strategy with Precious Azuree
Precious Azuree wants you to know that you are worthy, you are intelligent, and you are necessary. She authored “The Faith Focus Formula” to help people unlock their full potential and create a life of purpose, fulfillment, and abundance. In this episode, Precious shares her journey and perspective with us - and connects faith, love, and business together.
Learn more about Precious Azuree: https://www.theclaritycoach.co/

144. Love as an Indigenous Tech Strategy with Jeff Ward
Jeff Ward is the founder and CEO of Animikii Indigenous Technology, a leading digital agency that pioneers social innovation through Indigenous technology. In this episode he shares his vision and passion with us, and highlights the amazing impact that can be made when love and purpose come together.

143. Love as an Equal Opportunity Strategy with Marina Guerra
While many businesses prefer not to have a run-in with the EEOC, (Equal Employment Opportunity Commission) many people don’t understand what the EEOC actually does. Marina Guerra talks to us about all of the ways the EEOC works to truly help people and businesses, especially when it comes to the prevention of negative workplace experiences.

142 Love as a Success Strategy with Bessi Graham
Bessi Graham specializes in a very important concept: Bringing “doing good” and “making money” together. In this day and age, where greed and profit drive so much of our decision-making process, Bessi helps us understand what real success could look like - and how doing good is at the center of it.

141. Love as a Career Development Strategy with Beth Ridley
We all want to be the very best version of ourselves, especially at the workplace - but that’s often easier said than done. Beth Ridley is an expert in just that, and in this episode she highlights what it takes to find and achieve success in our careers by tapping into our best authentic selves.

140. Love as a Non-Negotiable Strategy with Paul ter Wal
Joining us from the Netherlands, Paul ter Wal shares with us his concept of “Non-Negotiables” in the workplace - and why our individual core values are the key to passionate, creative, and engaged employees.

139. Love as an Authentic Leader Strategy with Candice Hung
What does it take to become an “Authentic Leader”? Why does it matter? Candice Hung helps us explore this concept, and really dives deep into the elements that make up true self-awareness. If you’re looking to start really owning your own story, you won’t want to miss this conversation!

138. Love as a DEI Strategy with Maria Morukian
DEI continues to be an important topic, but it’s reached a point where so much of it is assumed, overlooked, or performative. This refreshing conversation with Maria Morukian takes a closer look at why DEI should still be focused on - and thought about differently.

137. Love as a Sustainability Strategy with Dieter Schultz
In this episode, Dieter Schultz helps connect the dots between sustainability, leadership, behaviors, and love. He not only helps define what sustainability means, but really paints the picture of what it should look like.

136. Love as a Psychological Safety Strategy with Janine Hamner Holman
Janine Hamner Holman’s mission is simple: to create the world of work where everyone can thrive. Well that sounds a lot like bringing humanity back to the workplace - so we had to get her on the show to find out more! This episode is full of incredible perspective and wisdom - you won’t want to miss it.

135. Love as a Time Management Strategy with Miriam Meima
This episode finds the intersection between business and psychology, where we explore the workplace from a culture and psychological angle. Miriam Meima is a passionate and energetic executive coach, who shares with us some valuable perspective and advice around how to manage our mindsets and approaches in the workplace.

134. Love as an Ego Management Strategy with Christie Garcia
Christie Garcia works with leaders every day on building authentic confidence. Many of us may have some preconceived notions about “ego”, and in this episode, Christie breaks down what our egos really are and how we can begin to understand and address them better.

133. Love as a Generational Strategy with Lata Hamilton
While the generation you were born into doesn’t completely define you as a person, today’s workplace has shown some undeniable trends in how different people from different generations interact. Lata Hamilton is a Change Leadership and Confidence expert, and her experience in working with teams across global transformations has taught her a thing or two about the trends and gaps in workplace generations.

132. Love as a Possibility Strategy with Darrin Tulley
Darrin Tulley’s perspective completely changed at one point in his career, when he discovered a new world of possibilities for himself. Since then, he’s been hard at work, sharing his message of “Live Your Possible” with the world, and in this episode, he tells his tale and talks about how we can all find possibilities in ourselves.

131. Love as a Generosity Strategy with Sarah Fontenot
Sarah Fontenot is a CFP (Certified Financial Planner), but what she does is unique: Sarah helps people manage their wealth with generosity in mind. Her focus is not just on building and maintaining wealth, but also on how to maximize the amount of good that wealth can impact on the world. In this episode, she shares her story and the role that love plays in her business.

130. Love as a Purposeful Growth Strategy with Mark Mears
Best-selling author Mark Mears is no stranger to building and growing people and teams in business. After a whole career helping major brands and companies build innovation and value, he now channels his experience and knowledge into helping people fulfill their true growth potential while making a positive, lasting difference in the world. Listen in as he explains how you can find and fulfill your purpose.

129. Love as a Local Government Strategy with Paulina Valero
Love as a Business Strategy is important across all kinds of workplaces - especially in government. Paulina Valero is the Community Engagement Manager for the City of Sugar Land, and she shares her story and perspective about what workplace culture looks like for public servants in local government.

128. Love as a Leadership Strategy with Diane Maben
Diane Maben is the Chief Operating Officer at Amegy Bank. As a self-made leader, she’s learned and developed her style as a leader through her years of experience. In this episode, she shares her story, her journey, and her philosophy, and gives insights on how she leads her team to success.

127. Love as a Financial Industry Strategy with Kasia Siwosz
As a former professional tennis player turned investment banker and entrepreneur. Her experience in professional sports has actually played a huge role in her understanding of how the financial industry needs to evolve today. She shares her unique story and perspective in this episode.

126. Love as an Honesty Strategy with Steven Gaffney
You might think that “honesty” is a pretty simple and straightforward concept, but in practice, true and genuine honesty might look a little different from what you’d expect. Steven Gaffney has been helping leaders and teams build high-achieving teams for over 25 years, and in this episode, he shares his powerful approach and philosophy with us.

125. Love as a Belonging Strategy with Paul Haury
What is the difference between “feeling a sense” of belonging, and actual belonging? This is a must-listen episode with Paul Haury, who is an executive coach that specializes in belonging. Paul shares an incredible mind-expanding perspective on what belonging is, and what it looks like when it’s truly practiced.

124. Love as a Safety Strategy with Nat Beuse (Aurora Tech)
Nat Beuse is the Vice President of Safety at Aurora, a self-driving vehicle technology company. Most people understand the importance and priority of safety, but not everyone goes about it the same way. In this episode, Nat shares his mindset and approach towards safety, and helps illuminate the role that culture plays in being successful.

123. Love as a Profit Strategy with Samantha Varner
Somehow, when we talk about love in business, it’s always placed directly opposite of profit. And yet, profit is why we get into business to begin with - without profit, why do business at all? Sam Varner helps us connect the dots, and understand how love and profit go hand-in-hand.

122. Love as a Breakthrough Leadership Team Strategy with Mike Goldman
How do you build a great company, or develop a great team? How do you build a resilient culture? Mike Goldman says it starts with what he calls a “Breakthrough Leadership Team”. He coaches leadership teams to become stronger, leading to great things for the company. In this episode, he shares incredible insights on how to start thinking and building towards a Breakthrough Leadership Team. Spoiler alert: Love has something to do with it. Find his free course here.

121. Love as a Human Connection Strategy with Nanci Appleman Vassil
Nanci Appleman-Vassil joins the show to share from her 25+ years of experience in training, consulting, coaching, and developing high-performing teams. This episode is filled to the brim with her take on our favorite topics: From self-awareness and mindsets, to vulnerability, trust, and feedback. There are a lot of insights and takeaways here, as she helps break down what human connection really looks like in the workplace.

120. Love as a Lovescaping Strategy
Irene and Debbie are on a mission. As much as we talk about Love on the podcast, we rarely get a chance to discuss exactly how and where we learn to love. With Lovescaping, Irene and Debbie have set out to bring learning and practicing love to the education system. With an educational framework that’s been successfully incorporated into schools, they walk us through exactly how we can put love into action.

119. Love as a Business Strategy with Room 3
This week, we sit down with Ed Cuervo and AJ Ferrer, who followed their heart and passion to create their own creative production company, Room 3. Their story gives a great example of how Love as a Business Strategy can be grown naturally when people come together with purpose.

118. Defining Love with Marty Levine
We’re back in the new year, and it’s a great time for us to reset, reflect, and redefine. It’s the perfect time to speak with Marty Levine, who shares some truly interesting ways to define (and redefine) LOVE.

117. Love as a Performance Review Strategy with Noah Pusey
Noah Pusey wants to do away with something that plagues almost all of us: The annual review. Nobody likes to give them, nobody likes to receive them, and it doesn’t actually make anyone better. He started Ripple Analytics to fix this problem. What makes the annual review such a bane to workplace culture? Is there a better way to go about it? Noah thinks so. In this episode he shares his approach to a more timely and effective way to do reviews at w

116. Love as a Law Enforcement Strategy with Chief Jack Cauley
Chief Jack Cauley is a pioneer in the Law Enforcement industry - with his One-By-One Policing philosophy, which promotes building a safe and secure environment for officers and staff so they are better equipped to serve each person they encounter individually. His police department in Castle Rock puts a focus on compassion and treating others like family, and he’s hoping to spread this culture to more and more departments across the nation. He joins us on the podcast to share his story, and why he believes Love should be a Law Enforcement Strategy.

115. Love as a Partnership Strategy with Anthony Marinos
Chris is back on the podcast, and he gets a chance to catch up with his old friend, Anthony Marinos. Anthony leads business development and creator relationships at charity: water and knows a thing or two about forming strong partnerships in business. While the banter here is lighthearted, the lesson is very serious: You can’t build partnerships without forming real relationships.
Be sure to check out all the amazing ways they’re changing the world at: https://www.charitywater.org/

114. Love as a Wall Street Strategy with Wais Achikzad
We sit with Wais Achikzad to discuss leadership, actual experiences and how our world today more than ever needs humanity in the workplace and in general.

113. Love as a Mentorship Strategy with Debbie Richards
By any measure, Debbie Richards has achieved amazing growth throughout her successful career. But what sets her apart from others is her fierce passion for coaching, mentoring, and talent development. She’s someone who puts so much of her own time and energy into others, and has done so for a very long time - we get to sit down with her and find out why she does it, how she does it, and where love comes into the equation.

112. Love as a Business Strategy with Austin Habitat for Humanity
As the CEO of Austin Habitat for Humanity, Phyllis Snodgrass has been been putting her heart into her work for her entire career. She sits down with us today to talk about what Love looks like in her leadership, in Austin Habitat for Humanity, and for non-profit businesses in general. She talks about the importance of relationships and how it connects to success and business results.

111. Love as a Digital Era Strategy with Isabella Wang
In this episode, we sit down with the author of “The Digital Mind of Tomorrow”, Isabella Wang. As we all continue to push forward through digital transformation, what does it look like to incorporate love and business? Isabella shares her insights and more.
Find your copy of her book on Amazon.

110. Love as a 5-star recruiting strategy with Danielle Mulvey
Danielle Mulvey is the pioneer of unique way of recruiting in business - something she calls the 5-star employee rating system. Her method is tried and true, and she’s got proven results - but of course we invite her on the show to ask: What role does LOVE play in finding a 5-star employee?

109. Love as a Business Strategy with Ripple
While still in school, Joe Knopp decided to start a business that would make a real difference in the world. In this episode, he joins us to share his amazing journey, what drives him, and how he sees LOVE play out in his business. Find out more about his incredible business here.

108. Love as an Entrepreneur Strategy with Paul Baron
Paul Baron has done it all. Having started numerous successful businesses throughout his career, from software to retail to restaurants, he joins us for a deep dive into what he’s learned as a serial entrepreneur. So we have to ask: What role does LOVE play in entrepreneurship?

107. Love as a Business Strategy with Maura Barclay
Maura Barclay has spent over a decade consulting and training on business cultures. She is passionate about helping people find their fit, and where they belong. In this episode, we share a profound conversation around what love as a business strategy really looks like.

106. Love as a Recruitment Strategy with Michael Yinger
Michael Yinger has been in the business of talent acquisition for over 20 years, so it’s safe to say he knows a thing or two about humans in the workplace. So we ask the million-dollar question: “What role does LOVE play in recruitment and talent acquisition?” Michael fills this entire episode with great nuggets of wisdom that will change the way you see things.

105. Love as an ESG Strategy with Ighosime Oyofo
What is ESG? Why is it important? How is it practiced? How is it measured? Ighosime Oyofo works to bring sustainable capital market solutions to less-utilized markets in Africa, and he shares his expertise in investment banking, finance, and all things ESG in this episode.