
The Startup Heroes Podcast
By D2
We’ve created the Startup Heroes Podcast to celebrate the founders who follow a different path, and the investors that back them.

The Startup Heroes PodcastMar 06, 2023

Disrupting the elevator industry with Augustin Celier - SHP #8
Augustin is a serial entrepreneur who has built companies within e-commerce, search, and SaaS. His most recent company was a predictive maintenance platform with a mission of disrupting a massive industry you might not have thought about before - elevators. Uptime raised over €9m, and had set Augustin and his team on a journey filled with ups, downs, and a particularly interesting end, which any founder out there building should listen to and learn from.

Adriane Schwager on bootstrapping GrowthAssistant to $6m ARR in under 2 years - SHP #7
Adrian Schwager is the cofounder and CEO of Growth Assistant. She and her Co-founder, Jesse Pujji, have bootstrapped the business to $6m ARR within 21 months. We caught up with Adrian to discuss her background, the origins of the business, and some of the lessons she’s learnt along the way.

Jordan Kong on company building at Atomic VC, Crypto, and more - SHP #6
Jordan is a principal at Atomic VC, a US-based venture studio, where she heads up the studios Web3 initiatives. She’s also helped start and launch multiple companies at Atomic across Healthcare, Real Estate, Financial Services, consumer marketplaces, and co-created Atomic’s Future Founders program to expand access to entrepreneurship.

Conor Sheahan on advising on over $500m of startup transactions - SHP #5
Conor is the founder of CKS - an advisory firm focused on fundraising and M&A. Since 2020 alone, CKS has advised on over half a billion dollars in trade sales, and helped raise over $125m for their clients. Conor is also an active angel investor. He took the time to share some of his insights with us in this episode!

Gavin Cooney on bootstrapping Learnosity to millions in ARR
Gavin Cooney is the co-founder and CEO at Learnosity. He boostrapped the business to several millions in ARR before selling a portion of the company to a publicly traded company, and later to a private equity firm. He joined us today to share insights on finding product-market fit, secondary sales, and acquiring other busiensses.

Patrick Campbell On Getting Acquired as a Bootstrapper - SHP #3
Patrick Campbell is the founder and CEO at profitwell, which was acquired in May 2022 by paddle, for $200m. Profitwell makes revenue automation products for companies that reduce cancellations, optimise pricing, and give you revenue reporting. Patrick started the profitwell in 2012, and bootstrapped it right up until it’s acquisition.
We caught up with Patrick on getting acquired as a bootstrapped company, and more!

Bryce Roberts On Indie.VC Lessons, Pioneering Seed Investing at OATV, and More - SHP #2
Bryce Roberts is a co-founder at OATV - one of the formative Seed funds. Their portfolio includes Bitly, Figma, and Foursquare. At OATV, Bryce ALSO developed Indie VC, probably the most high-profile example of a fund doing venture differently.

Bootstrapping with Philip Joubert, Co-founder at Offerzen - SHP #1
We're kicking off our new podcast with an exceptional guest!
Building a successful company is hard, bootstrapping a successful company is harder. Repeating that process multiple times - thats a whole other Feat. Philip Joubert is a startup founder based in Cape Town, South Africa. He is the CEO and co-founder of OfferZen, a tech talent marketplace operating across Europe and Africa. Before OfferZen, he ran a venture builder with his brother, which helped create some of South Africa’s most successful startups such as Luno, Snapscan, Journey Apps, and Pondering Panda.