
The PPC Show Podcast
By AdStage

The PPC Show PodcastFeb 25, 2016

This Week in Marketing News (May 8th, 2020)
This week we dive into all the marketing headlines you care about. A new better, faster, stronger Facebook desktop experience is rolling out. Dark Mode is here (Do you really care? Does anyone use dark mode?) on Quora and Facebook. Pinterest and Shopify team up to take down Amazon. TikTok joins the club of product people copying Snap. JD and Paul feel like terrible sons for underspending on Mother's Day. Sorry Mom!

This Week in Marketing News (May 1st, 2020)
Special guest alert! Joe Martinez from Clix Marketing joins us to talk about the Etsy boom, Amazon's copy cat business, Facebook placement tactics, and he successfully sneaks in a plug for his YouTube channel. Best of all, I mistakenly say "YouTube" instead of "Instagram" at some point in the episode...can you find it? Listen Now!

This Week in Marketing News (April 27th, 2020)
What's going on this week? Atlas Shrugged book reviews meets Google Ads advertiser disclosures as Paul Wicker of TapClicks (you read that right) and JD Prater of Quora discuss the latest headlines in marketing. CVS launches a new ad network, NBC hopes to make TV shoppable, and Twitter is being overrun by video game Tweets. Listen now!

This Week in Marketing News (April 17th, 2020)
This week Paul Wicker of AdStage and JD Prater of Quora discuss the brand new, very new, totally redesigned, and absolutely new, Quora SuperNew Ads UI. (You'll have to listen to get the joke) Reddit introduces new political ad regulations, Google and Facebook are about to have their first down quarters (in terms of revenue growth) ever, Amazon introduces product-targeted display ads, and BMW shifts (pun!) budget from live sports to eSports. Listen now!

This Week in Marketing News (April 3rd, 2020)
A week late but still just as exciting! Listen in as JD of Quora and Paul of AdStage talk about work-from-home, #passiveincome strategies, and all the latest headlines from Facebook, Google, Quora and more. Listen now!

This Week in Marketing News (Mar 27th, 2020)
Is there anything to talk about other than COVID-19!? Listen as Paul Wicker (@wickerpedia) and JD Prater (@JDPrater) share their views on the marketing and economic impact of the pandemic. Our hosts also dig up the few non-COVID-19 marketing headlines they could find. Listen now!

Between Two Marketers: Big Agency Life with Keith Stoeckeler from MKTG
They met on Twitter a mere week ago and now these two marketing pros sit down in their home offices to talk WFH tips (or lack thereof), coffee, gin, and what exactly "strategy" people do at big agencies. Fun fact, Keith has worked at four of the five major agency holding companies and worked with some of the largest brands in the world. Join Paul Wicker of AdStage and Keith Stoeckeler of MKTG as they nerd out about marketing and life!

This Week in Marketing News (Mar 20th, 2020)
Etsy adds mandatory advertising fee for sellers, LinkedIn goes live with Conversation Ads, eMarketer drops the advertising forecast due to COVID19, and more! Most importantly Baby Jude makes his first #ppcshow appearance. 👶Listen now!

Between Two Marketers: Performance Marketing for Software with Garrett Mehrguth
In today's interview Paul sits down with Garrett Mehrguth from Directive. They discuss how to get quickly get educated on SEO, reasons to reallocate midfunnel spend to top/bottom funnel, and how Garrett approaches client reporting. In a turn of events only marketers will find remotely interesting... they discover they share the same MarTech stack! Listen now:
Sign up with Directive's Institute to learn SEO and get 4 free lessons today!

This Week in Marketing News (Mar 13th, 2020)
Happy Friday the 13th! Live from their respective home offices, Paul Wicker of AdStage and JD Prater of Quora discuss the latest headlines in AdTech while comparing WFH tips. Reddit launches a new promoted trends ad unit, Google introduces some next level demographic reporting/attribution for Conversion Values and a whole lot more! Best of all, JD closes the show with an inspiring, patriotic speech! NOT ON MY WATCH, CORONAVIRUS!

This Week in Marketing News (Mar 6th, 2020)
Cornonavirus impacts everything! Tech events get canceled, travel budgets cut, and everyone in silicon valley has been told to WFH. In other news, Twitter launches their version of stories called "Fleets" and the Twitter CEO, Jack Dorsey, may get the boot. 👢We debate the most overhyped trends in tech and Paul sneaks in some sound effects.
Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the marketing headlines for the week.

Between Two Marketers: Deep Funnel Conversion Optimization with Harry Hawk
In the first of our "Between Two Marketers" interview series, Paul sits down with Harry Hawk from Birdeye. Harry explains how he improved revenue by 4x by switching Facebook and Google AI to run off of Salesforce deep funnel conversions. Harry gets into the nitty gritty and shows you why AI should be your best friend. Listen now!
Learn more in Harry's blog post: https://birdeye.com/blog/why-performance-marketers-need-to-embrace-machine-learning-optimization/

This Week in Marketing News (Feb 28th, 2020)
Join us for episode 200 🔥 and listen in as Paul Wicker of AdStage and JD Prater of Quora dig into issues affecting marketers. From canceled conferences due to the Cornona virus to Tik Toks latest growth numbers we cover all things marketing!

This Week in Marketing News (Feb 21st, 2020)
Google is changing up their agency partner program, Amazon Ads and Amazon Twitch are booming, Bloomberg spends more on marketing than all other candidate combined, TikTik adds a watch warning, Shopify joins Libra, Twitter acquires a stories company, and more!
Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the marketing headlines for the week.

This Week in Marketing News (Feb 13th, 2020)
Happy Valentine's Day marketing lovers! This week we cover the new social video platform, Byte. What's App breaks 2 billion users. LinkedIn shuts down part of their product. Amazon sues the Pentagon and more!
Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the headlines for the week.

This Week in Marketing News (Feb 7th, 2020)
Ad Tech Revenue Roundup Part 2! Twitter, Snap, and Pinterest all released earnings. The Linkedin CEO is gone. Facebook is getting out of parts of their audience network and more! Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the headlines for the week. Also, a nice easter egg for those who survive the full episode. 🥚

This Week in Marketing News (Jan 35th?, 2020)
Revenue Roundup Part 1! Apple, Microsoft, Amazon and Facebook release their quarterly numbers and Paul Wicker of AdStage and JD Prater of Quora dig in. Also, welcome to the #postfacts world we live in where I can invent January 35th.

This Week in Marketing News (Jan 27, 2020)
This week Paul Wicker of AdStage and JD Prater of Quora talk about influencer marketing, chocolate rain, Google's search results' backpedal, Pinterest, Etsy and more. Listen now!

This Week in Marketing News (Jan 17, 2020)
This week Paul Wicker of AdStage and JD Prater of Quora breakdown the top headlines in marketing. TikTok ad revenues are through the roof, Facebook backpedals from placing ads on WhatsApp, Chrome hops on the cookie blocking bandwagon, Instagram brings DMs to desktop and more.

This Week in Marketing News (Jan 10, 2020)
Listen in as JD Prater of Quora and Paul Wicker of AdStage cover the latest headlines in paid marketing. Apologies in advance... JD was onsite in our AdStage "studio" but it STILL took us 10 minutes to get the audio figured out...hang in there!
We talk about TikTok's cash grab, Twitter's updates / new ad unit, Spotify going big on podcasts, and a whole lot more. Listen now!

This Week in Marketing News (Dec 1, 2019 - Jan 3, 2020)
Welcome to the New Year and the exciting marketing headlines it will bring! Will TikTok be a real thing? Will the Google and Facebook monopolies get broken up? Can I finally get a VR headset that doesn't suck?! We'll find out in 2020 but for now, listen in as we dig into the December headlines with our friend from Hanapin Marketing, Emma Franks.
FWIW, I'm calling it season four since I started the podcast 4-ish years ago! Sit back and enjoy the headlines from the past few weeks!
Show Notes:
https://www.hanapinmarketing.com/ppc-library/webinars/master-your-cross-channel-paid-social-strategy/

The PPC Show: Wins and Fails of 2019
Why, hello there stranger! JD Prater of Quora and Paul Wicker of AdStage are back with the marketing wins and fails of 2019. Find out if JD ever learned to surf, if Paul got a haircut, and what big paid marketing trends of 2019 were winners and losers. Video? Messenger? TikTok? We weigh in on all of them and more!

The PPCShow Special Edition: Quora and Paid Reporting AMA
This episode JD Prater of Quora and Paul Wicker of AdStage answer listener questions about the world of Reporting on Paid Ads and Quora Ads.

This Week in Marketing News (Sep 7 - Sep 20, 2019)
This week Paul Wicker of AdStage and JD Prater of Quora cover surfing, birthdays, and oh yeah... some marketing headlines. The Facebook conversion pixel was down, Instagram restricts diet ads, more targeting options from Microsoft, YouTube adds Masthead ads to YouTube TV, and more! Listen in now!

This Week in Marketing News (Aug 31 - Sep 6, 2019)
This week Paul Wicker of AdStage and JD Prater of Quora talk about all the headlines in marketing that you need to know! Twitter explodes as the brand keyword debate takes center stage. Facebook gets into dating. Browser changes that impact your ad retargeting and more! Listen now.

This Week in Marketing News (Aug 24 - Aug 30, 2019)
This week Paul Wicker of AdStage and JD Prater of Quora cover the 🔥 marketing headlines. Instagram kills the Discover tab and tests a new messenger app. YouTube fined up to $200M despite launch of YouTube Kids. Twitter ads large images to the carousel format. Amazon also has a data clean room?! TikTok weirdly launches an audience network in Japan. Listen now!

This Week in Marketing News (Aug 17 - Aug 23, 2019)

This Week in Marketing News (Aug 10 - Aug 16, 2019)

This Week in Marketing News (Aug 3 - Aug 9, 2019)

This Week in Marketing News (July 27 - Aug 2, 2019)

This Week in Marketing News (July 13 - July 26, 2019)

This Week in Marketing News (June 29 - July 12, 2019)

This Week in Marketing News (June 22 - June 28, 2019)

This Week in Marketing News (June 15 - June 21, 2019)

This Week in Marketing News (June 8 - June 14, 2019)

This Week in Marketing News (June 1 - June 7, 2019)

This Week in Marketing News (May 25 - May 31, 2019)

This Week in Marketing News (May 11 - May 24, 2019)

This Week in Marketing News (May 4 - May 10, 2019)

This Week in Marketing News (Apr 26 - May 3, 2019)

This Week in Marketing News (Apr 20 - April 26, 2019)

This Week in Marketing News (Apr 13 - April 19, 2019)
You can find all the headlines and more on our blog: blog.adstage.io/tag/this-week-in-ad-news

This Week in Marketing News (Apr 6 - April 12, 2019)
If you want early access to our Google Sheets Add-on, DM me on Twitter (https://twitter.com/Wickerpedia) and say the magic word ... Chewbacca.
You can find all the headlines and more on our blog: blog.adstage.io/tag/this-week-in-ad-news

This Week in Marketing News (Apr 1 - April 5, 2019)

This Week in Marketing News (Mar 23 - Apr 1, 2019)

This Week in Marketing News (Mar 9 - Mar 22, 2019)

This Week in Marketing News (Mar 2 - Mar 8, 2019)

This Week in Marketing News (Feb 16 - Feb 22, 2019)

This Week in Marketing News (Feb 9 - Feb 15, 2019)
