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The SDM Show

The SDM Show

By Rob Cairns

The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
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Currently playing episode

Episode 40 Cal Millar Talks Journalism, Writing and Crime Stoppers

The SDM ShowOct 07, 2019

00:00
32:33
Episode 359 My WordPress Journey With Laura Adamonis

Episode 359 My WordPress Journey With Laura Adamonis

Rob Cairns sits down with Laura Adamonis and talks about her WordPress journey.

Show Highlights:

  1. Laura's WordPress origin story.
  2. Laura's take on the WordPress ecosystem.
  3. Challenges with WordPress.
  4. Thoughts on the community.
Sep 26, 202346:07
Episode 358 WordPress Security and SolidWP With Dan Knauss

Episode 358 WordPress Security and SolidWP With Dan Knauss

Rob Cairns talks to Dan Knauss about WordPress Security and Solid WP.


Show Highlights:

  1. General WordPress Security.
  2. Why you should not have a built-in Malware Scanner?
  3. Why rebarnding to SolidWP?
  4. Where SolidWP is going.


Sep 21, 202358:48
Episode 357 Social Media Trends With Jeff Brown

Episode 357 Social Media Trends With Jeff Brown

Rob Cairns and Jeff Brown talk about social media trends.


Show Highlights:

  1. Why Social Media?
  2. Issues with X(Twitter).
  3. Meta and what is going on.
  4. Do we need Tik Tok?


Sep 20, 202330:43
Episode 356: Clients Need to Have Realistic Expectations

Episode 356: Clients Need to Have Realistic Expectations

Rob Cairns talks about why clients need to have realistic expectations.


Show Highlights:

  1. Why Expectations Matter.
  2. Clients need to do cost research.
  3. Costs have gone up.
Sep 19, 202307:04
Episode 355: WordPress Dumpster Fire With Ryan Waterbury

Episode 355: WordPress Dumpster Fire With Ryan Waterbury

Rob Cairns talks to Ryan about the WordPress Dumpster Fire on Twitter,


Show Highlights:

  1. Why .com and ,org need to be separated?
  2. Why a CEO can not be a bully.
  3. The impact on the community.
  4. Accusations of people fabricating plugin downloads.
Sep 16, 202334:15
Episode 354: Launch With Words With Bridget WIllard

Episode 354: Launch With Words With Bridget WIllard

Rob Cairns talks to friend of the show Bridget Willard about Launch With Words.


Show Highlights:

  1. What is Launch With Words?
  2. The new Launch With Word Web Dev Pack.
  3. Why Launch With Words over AI.
  4. Some of the books Bridget is working on.
Sep 15, 202340:40
Episode 353: My Switch to Fastmail

Episode 353: My Switch to Fastmail

Rob Cairns talks about why he moved to Fastmail.


Show Highlights:

  1. Why Fastmail.
  2. Privacy Matters.
  3. Features of Fastmail.
Sep 14, 202307:17
Episode 352: Copyright With Ryan Waterbury

Episode 352: Copyright With Ryan Waterbury

Rob Cairns talks to Ryan Waterbury about Copyright.


Show Highlights:

  1. What is copyright?
  2. How copyright matters.
  3. What to think about when using digital assets.
  4. How to manage copyright.
  5. Who is responsible for purchasing the correct licenses for digital assets?
Sep 13, 202329:39
Episode 351: Marketing With Nicole Osborne

Episode 351: Marketing With Nicole Osborne

Rob Cairns and Nicole Osborne talk all things marketing.

Show Highlights:

  1. Nicole's Marketing Journey.
  2. Pricing in Marketing.
  3. Thoughts for agencies,
  4. How to stand in the world of Ai.

Sep 12, 202356:10
Episode 350: My 57 Years

Episode 350: My 57 Years

Rob Cairns talks about lessons learned during his 57 years.

Show Highlights:

  1. Lessons Learned.
  2. How Rob's life is better,
  3. How life has changed.
Sep 08, 202307:41
Episode 349: WPCS.IO with Roger Rosweide

Episode 349: WPCS.IO with Roger Rosweide

Rob Cairns sits down with WPCS.IO co-founder Roger Rosweide.


Show Highlights:

  1. What is WPCS.IO?
  2. Features in WPCS.IO .
  3. Roadmap for WPCS.IO .
Aug 30, 202346:21
Episode 348: Networking Events

Episode 348: Networking Events

Rob Cairns talks about networking events.

Show Highlights:

  1. Why Networking Events.
  2. Meeting People at Networking Events.
  3. How to prepare for networking events.
Aug 22, 202306:23
Episode 347: Ethics in Handing Over Digitl Assets Wirh Ryan Waterbury

Episode 347: Ethics in Handing Over Digitl Assets Wirh Ryan Waterbury

Rob Cairns and Ryan Waterbury talk about Ethics in handing over digital assets.

Show Highlights:

  1. Tips for clients to protect themselves.
  2. Clients should own their digital assets.
  3. The proper way to manage digital assets for clients.
Aug 16, 202326:57
Episode 346: Wp Sync Sheets With Arpit Shaw

Episode 346: Wp Sync Sheets With Arpit Shaw

Rob Cairns talks to Arpit Shaw about his product WP Sync Sheets.


Show Highlights:

  1. What are Wp Sync Sheets.
  2. Product Roadmap,
  3. Why you should get this tool.
Aug 15, 202323:36
Episode 345: Rob's Thoughts on AI

Episode 345: Rob's Thoughts on AI

Rob Cairns shares his thoughts on AI.

Show Highlights:

  1. AI is a Tool.
  2. AI makes our work life easier.
  3. AI does not cost jobs.
Aug 15, 202306:12
Episode 344: Talking Books With Waren Laine-Naida

Episode 344: Talking Books With Waren Laine-Naida

Rob Cairns talks to Warren Laine-Naida about his two new books:

Show Highlights:

  1. Warren's Book: Digital Skills For Smart Seniors.
  2. How seniors can make better use of the Digital World.
  3. SEO All You Need to Know - 2nd Edition.
  4. Is SEO still relevant in the world of AI?
Aug 05, 202340:12
Episode 343: Communicating Wtih Your Care Plan Clients

Episode 343: Communicating Wtih Your Care Plan Clients

Rob Cairns talks about why you need to communicate with your care plan clients.

Show Highlights:

  1. Why communication is important
  2. Not Communicating is a bad thing.
  3. What happens when you renew your care plan without communication.
Aug 04, 202306:26
Episode 342: Wh You Need a WordPress Security Expert

Episode 342: Wh You Need a WordPress Security Expert

Rob Cairns talks about why you need a WordPress security expert.


Show Highlights:

  1. Why do you need a security expert?
  2. You can not DIY security anymore.
  3. The year of the vulnerability.


Jul 27, 202306:22
Episode 341: Talking eCommerce and WordPress With Ryan Waterbury

Episode 341: Talking eCommerce and WordPress With Ryan Waterbury

Rob Cairns talks about eCommerce and WordPress with Ryan Waterbury,

Show Highlights:

  1. Why WordPress for eCommerce.
  2. Is Woo the only answer?
  3. Other options for eCommerce and WordPress.



Jul 25, 202330:47
Episode 340: Setting Boundaries In Your Agency

Episode 340: Setting Boundaries In Your Agency

Rob Cairns talks about setting boundaries in your agency.


Show Highlights:

  1. Why you Need Boundaries.
  2. The Dog Ate My Homework.
  3. Why You Should Stick To Your Boundaries,
Jul 23, 202307:48
Episode 339: The Open Source Community With Courtney Robertson

Episode 339: The Open Source Community With Courtney Robertson

Rob Cairns talks to Courtney Robertson about the open-source community and the open-source summit.


Show Highlights:

  1. Why Open-Source?
  2. What is the Open-Source summit?
  3. Why collaboration matters.
Jul 17, 202341:10
Episode 338 TotalWP With James Giroux

Episode 338 TotalWP With James Giroux

Rob Cairns talks to James Giroux about TotalWP.

Show Highlights:

  1. Trends in the WordPress Space.
  2. What is TotalWP?
  3. Why does culture matter?
  4. The WordPress ecosystem.


And so much more.


Jun 28, 202358:13
Episode 337: Talking Mental Health

Episode 337: Talking Mental Health

Rob Cairns talks about Mental Health in this episode.


Show Highlights:

  1. Why Mental Health Matters.
  2. How to Take Care of Yourself.
  3. What to do when having mental health issues.


** Disclaimer Rob Cairns is NOT a doctor. Please consult one if having mental health issues

Jun 16, 202309:15
Episode 336: How to Pick Your Ideal Client

Episode 336: How to Pick Your Ideal Client

Rob Cairns talks to Ryan Waterbury about picking your ideal client.


Show Highlights:

  1. What makes an ideal client.
  2. What to watch for when picking a client.
  3. Things clients do to make a great partnership.


Jun 14, 202327:33
Episode 335: Why Being on Twitter is not Enough

Episode 335: Why Being on Twitter is not Enough

Rob Cairns talks about why just being on Twitter is not enough.


Show Highlights:

  1. Why being on Twitter is not enough.
  2. How to manage your brand on Twitter.
  3. Should you look at other social media avenues?
Jun 13, 202305:18
Episode 334: AI and Magai With Dustin Stout

Episode 334: AI and Magai With Dustin Stout

Rob Cairns sits down with Dustin Stout and talks all things AI and Magai.

Show Highlights:

  1. Why AI?
  2. How AI is making a difference in the world.
  3. What is Magai?
  4. Features of Magai.
  5. Roadmap for Magai.
May 30, 202332:30
Episode 333: Happy Birthday WordPress

Episode 333: Happy Birthday WordPress

In this special episode, Rob Cairns wishes WordPress a Happy 20th Birthday and talks about what WordPress means to him.

May 25, 202305:35
Episode 332: Modern WordPress With Brian Gardner

Episode 332: Modern WordPress With Brian Gardner

In this Episode, Rob Cairns talks to Brian Gardner about Modern WordPress.


Show Hights:

  1. What is Modern WordPress?
  2. Why is Build Mode?
  3. Changes coming to WordPress.
  4. Why we should embrace FSE.
  5. Changes to Frost.
May 24, 202329:24
Episode 331 Journaling and the Day One App With Kristen Wright

Episode 331 Journaling and the Day One App With Kristen Wright

Rob Cairns sits down with Kristen Wright and talks about journaling and the Day One App.


Show Highlights:

  1. Why Journal?
  2. Types of journaling?
  3. Benefits of journaling.
  4. What is the Day One App?
May 23, 202333:21
Episode 330: Hacks vs a Spoof

Episode 330: Hacks vs a Spoof

Rob Cairns talks about the difference between a Hack and a Spoof.

Show Highlights:

  1. What is a Hack?
  2. What is a Spoof?
  3. What is the difference between the two.
May 19, 202305:40
Epsiode 329: MainWP with Dennis Dornon

Epsiode 329: MainWP with Dennis Dornon

Rob Cairns talks to Dennis Dornon about MainWP.

Show Highlights:

  1. What is MainWP.
  2. Why you should use MainWP.
  3. Features in MainWP.
  4. What is coming in MainWP.
May 15, 202327:51
Episode 328 Stunning Digital Marketing's Security Stack

Episode 328 Stunning Digital Marketing's Security Stack

Rob Cairns talks about Stunning Digital Marketing's Security Stack.


Show Highlights:


  1. Hosting is part of your security stack.
  2. What is our agency's security stack?
  3. We used a layered security approach.
May 13, 202306:46
Episode 327: Why You Should Fire a Customer With Ryan Waterbury

Episode 327: Why You Should Fire a Customer With Ryan Waterbury

Rob Cairns sits down with Ryan Waterbury and talks t why you should fire a customer.

Show Highlights:

  1. Are there bad customers?
  2. When is it time to let go.
  3. How to fire a customer nicely.
  4. Boundaries and more boundaries.
May 11, 202330:36
Episode 326: AI and Copywriting With Todd Jones

Episode 326: AI and Copywriting With Todd Jones

Rob Cairns sits down with Todd Jones and talks about how AI impacts copywriting.


Show Highlights:

  1. The impact of AI on business.
  2. How does AI impact copywriting.
  3. Does AI impact jobs?
  4. What is the future of AI.
May 04, 202351:08
Episode 325: Should You Been On Twitter?

Episode 325: Should You Been On Twitter?

Rob Cairns talks about if you should be on Twitter.


Show Notes:

  1. Should you be on Twitter?
  2. What Twitter is really good for.
  3. Where do your customers go?
May 03, 202306:44
Episode 324: WordPress as a Lead Generation Tool With Spencer Forman

Episode 324: WordPress as a Lead Generation Tool With Spencer Forman

Rob Cairns talks to Spencer Forman about using WordPress as a lead generation tool.

Show Highlights:

  1. Why WordPress.
  2. Why you do not want to only use rented land for lead generation.
  3. The benefits of WordPress.
  4. The WordPress community.
Apr 26, 202359:13
Episode 323: Changes to the Podcast

Episode 323: Changes to the Podcast

Rob Cairns talks about changes to the Podcast.


Show Highlights:

  1. Changes that are coming.
  2. Why the changes.
  3. Video is coming.


Apr 25, 202305:49
Episode 322: The Atarim Summit With Vito Peleg

Episode 322: The Atarim Summit With Vito Peleg

Rob Cairns talks to Vito Peleg about the Atarim Summit.


Show Highlights:

  1. What is the Atarim Summit ?
  2. What types of talks are at the summit?
  3. Two big names coming.
  4. Some surprise breaking announcements.
Apr 14, 202333:25
Episode 321: Why You Should Not Just Use Rented Land With Ryan Waterbury

Episode 321: Why You Should Not Just Use Rented Land With Ryan Waterbury

Rob Cairns and Ryan Waterbury talk about what you should not just use rented land to promote your business.


Show Highlights:

  1. You do not own rented land.
  2. The only thing you truly own is your website and your email list.
  3. Rules on rented land provider can change.
  4. Remember on rented land you are the product.
Apr 11, 202336:57
Episode 320: Podcasting with Adam Silver

Episode 320: Podcasting with Adam Silver

Rob Cairns talks to Adam Silver about podcasting.


Show Highlights:

  1. Why Podcasting?
  2. Benefits of Podcasting.
  3. Some suggestions on how to setup your Podcast.
Apr 07, 202340:11
Episode 319: Why Conferences, Masterminds and Meetups Matter

Episode 319: Why Conferences, Masterminds and Meetups Matter

Rob Cairns talks about why conferences, masterminds and meetups matter.

Show Highlights:

  1. Why these matter.
  2. It is all about the people.
  3. A great network opportunity,



Apr 05, 202304:50
Episode 318: AI and Bertha.AI With Andrew Palmer

Episode 318: AI and Bertha.AI With Andrew Palmer

Rob Cairns sits down with his friend Andrew Palmer to talk AI and Bertha.AI .

Show Highlights:

  1. Will AI replace jobs?
  2. Some great uses for AI.
  3. What is Bertha.AI?
  4. Some of the new features of Bertha.ai
Mar 31, 202342:27
Episode 317: Getting Over Imposter Syndrome

Episode 317: Getting Over Imposter Syndrome

Rob Cairns talks about how to get over Imposter Syndrome.

Show Highlights:

  1. What is imposter syndrome?
  2. How to get over imposter syndrome.
  3. Practice and being prepared helps.


Mar 28, 202306:33
Episode 316: AI, WordPress and Outsourcing With Stephanie Hudson

Episode 316: AI, WordPress and Outsourcing With Stephanie Hudson

Rob Cairns sits down with Stephanie Hudson.


Show Highlights:

  1. Why AI?
  2. Does AI matter?
  3. Changes coming in WordPress.
  4. Why outsourcing can help your business
Mar 24, 202301:01:25
Episode 315 We Need To Realize People Make Mistakes

Episode 315 We Need To Realize People Make Mistakes

Rob Cairns talks about why people are human and that people make mistakes.


Show Highlights:

  1. Why people are human.
  2. No one is perfect.
  3. We need to forgive people.
Mar 21, 202305:59
Episode 314: How To Grow Your Agency Business With Ryan Waterbury

Episode 314: How To Grow Your Agency Business With Ryan Waterbury

Rob Cairns talks to Ryan Waterbury about how to grow your agency business.

Show Highlights:

  1. How to grow your business.
  2. What steps you need to do to scale your business,
  3. What types of marketing help in scaling your agency.
  4. The biggest issue is business owners trying to do to much


Mar 17, 202329:45
Episode 313 : Your Digital Assets After Death

Episode 313 : Your Digital Assets After Death

Rob Cairns talks about what happens to your Digital Assets after death.

Show Highlights:

  1. Access to the deceased smartphone.
  2. Password access.
  3. 2FA.


Mar 16, 202307:46
Episode 312 - The Only Online Marketing Book That You Need For Your Small Business With Bridget Willard and Warren Laine-Naida

Episode 312 - The Only Online Marketing Book That You Need For Your Small Business With Bridget Willard and Warren Laine-Naida

Rob Cairns talks to Bridget Willard and Warren Laine-Naida about there book The Only Marketing Book That You Need For Your Small Business.

Show Highlights:

  1. Why this book?
  2. Marketing tips to help your small business.
  3. Actionable Tips.
  4. Why SEO still matters.
  5. Email marketing still matters.
Mar 14, 202301:00:33
Episode 311: Project Management with Adam McLaughlin

Episode 311: Project Management with Adam McLaughlin

Rob Cairns sits down with Adam McLaughlin to talk project management in WordPress.


Show Highlights:

  1. Why Project management.
  2. Processes to follow.
  3. What happens to projects when they are not managed well.




Mar 11, 202331:34
Episode 310: Tik Tok Should Not Be Banned!

Episode 310: Tik Tok Should Not Be Banned!

Rob Cairns talk about why Tik Tok should not be banned.

Show Highlights:

  1. Privacy Issues With Tik Tok.
  2. We Should Ban All Tech From China.
  3. Charge Cards Are The Worst For Privacy.
Mar 07, 202306:53