Unstoppable Marketing & Mindset with Em Gee
By Em Gee
Unstoppable Marketing & Mindset with Em GeeMay 30, 2023
Ep.25 Nailing Your Next Launch With My 3-Step Launch Plan
🚀 Ready to launch your next offer? In this episode I'll take you through the three-step launch plan to make it a huge success! You'll learn how to:
- Engage with your audience in the lead-up to your launch to stay at the front of their minds.
- Create hype by telling people what's coming and offering a waitlist with a bonus.
- Show up consistently and engage with your audience throughout the launch process.
- Celebrate the people who sign up and use their testimonials as social proof.
- Close the cart after a reasonable period to create a sense of urgency.
- Take care of yourself during the mid-launch lull and celebrate regardless of the outcome.
- "You need to find the ingredients for your own formula so that it cuts through the noise."
- "Quality over quantity - one high-quality post is better than three mediocre ones."
- "People are not seeing it as much as you think, so show up more than you think."
Ep.24 Selling Daily in IG Stories with Sheila Anderson
Ever felt that *selling* on Instagram feels...a bit ugh!? 🤔 You're not alone. But what if I told you it doesn't have to be that way?
In today's episode, I interview Sheila Anderson - Online Business and Marketing coach - on Selling Through Instagram stories.
If you haven't already seen Sheila on IG, check out her stories and you'll see why I asked her onto the show - she's incredible at engaging her audience through stories and selling in an authentic way.
Sheila shares her strategies on:
✨ Building AUTHENTIC connections
✨ Turning viewers into avid buyers
✨ Why showing up DAILY in stories can be your game-changer.
🔑 Key Quote: "Your content builds your authority, but stories create connection and ultimately SELL."
Connect with Sheila on instagram here.
Get her 'story hustlr' mini course here.
Ep.23 How I'm Leveraging AI to Revolutionise the Business Coaching Industry
Tune in to this mind-blowing episode where I spill the juice on how AI is not just the future—it's the NOW. Get ready to have your mind expanded and your business transformed!
- The seismic shift in the coaching industry in 2023 and why you should care.
- Real-life examples of how tech-savvy entrepreneurs are crushing it.
- The 1% Mindset: How to see opportunities where others see problems.
- A deep dive into AI and its limitless possibilities in coaching.
- Meet Rebel: The sassy, feminist AI chatbot coach you didn't know you needed.
- How AI is elevating the coaching game, making it more accessible and scalable.
- A special shoutout to Dr. Nici Sweany, the AI scientist bringing Rebel to life. @ai_herway
**Why You Can't Miss This**
If you're a coach, entrepreneur, or just someone who loves to be on the cutting edge, this episode is your golden ticket. Discover how to leverage AI to make your business not just profitable, but unstoppable.
Be part of the revolution—The Biz Rebelution. Link to join us here!!!
Ep.22 The Science & Spirituality Behind Attracting More Money Flow; With Kim Kent
We're all on the economy rollercoaster together right now, but what if we could focus on what is within our control an experience less scarcity?
I've invited Kim Kent - Money Coach for Women - along to the podcast this week because we NEED to be having more positive conversations about money.
In this episode you'll learn
🔥 The undisputable universal laws behind money that are governing your cashflow no matter what the economy is doing
🔥 Quick language shifts that instantly set you up for receiving more money
🔥 The 'masculine' actions to take to ensure you're setting your business up for financial growth
🔥 The 'feminine' flow you can embody to attract more energy/money
🔥 How to balance the masculine and feminine, the science and spirituality, to increase financial freedom
Connect with Kim on instagram here
Perth peeps - grab tickets to Kim's event here
Check out Kim's Wealthy AF Program
Connect with Em Gee on instagram here
Check out The Biz Rebelution Here
Ep.21 Pricing Your Offers - Stop Making It Complicated!!
We've all been there, scratching our heads thinking "what should I price this offer" - doubting ourselves and wondering if we are overpricing, or not wanting to seem like the cheap and crappy option...
In today's episode I go through the questions you need to ask when pricing, and the mindset shift that takes you from doubting to deciding.
✨ What You'll Learn ✨ 1. Why we overcomplicate pricing: the psychology of why we make pricing so much harder than it needs to be
2. Why price doesn't actually matter, it's all in your messaging and marketing.
3. Tools to value stack your pricing so people want to throw money at your offer!
Helpful? Connect with me now to talk about how I can help you with your offers, messaging and marketing.
Ep.20 Simple Sales Strategies with Maree Kirkpatrick
If I asked you what your sales process is, would you have to think about it for more than 10 seconds? OR are you just NOT making sales like you think you should be?
If YES... you need to listen to this episode.
Maree Kirkpatrick is a Sales Strategist with heart, she isn't into sleazy sales - she's into building relationships and making it EASY for your customers to make the decision to buy your offer.
In this episode, we cover:
- The difference between sales and marketing, and what comes first
- The biggest mistakes people make when it comes to making sales
- How to overcome objections respectfully
- Communicating value effectively so customer flock to buy
Ep.19 Why I DON'T use Kajabi like 'every other coach'
If you offer an online digital service or product, you've probably heard of Kajabi. It's the cult software that 'everyone' uses. Well... not everyone. I DON'T!
Good business decisions are based off researching what your business needs and finding the solution that fits.
Kajabi does not fit what I need for a reasonable price, in fact, I would need to spend 4x as much as I currently do to get what I need.
Cashflow is king, so I'm not spending 4x as much on something just because 'everyone else is doing it'.
In this episode, I outline why I don't use Kajabi, and share some of the alternatives.
I also share a process you can go through to determine what you need.
Here are links to the platforms I have referred to:
Feel free to DM me on instagram with your thoughts!
Ep.18 Jaimie Abbott: Get Highly Paid Speaking Gigs
Imagine getting paid $10,000 for a 45 min Zoom Presentation #mindblown. That's what Jaimie Abbott helps you to achieve!
With years of experience as a paid speaker, Jaimie decided to start showing others how to do the same.
In this episode she shares her top tips to getting paid speaking gigs, including how to pitch, how often, where to find contacts, and then finally how to nail a presentation so you get even more!
Send Em Gee a DM on instagram and let me know your biggest takeaway from this episode!
Ep. 17 WHY I Burned Down Half Of My Business Overnight
Ep.16 Revolutionising Networking with Ashley Matkovich: Founder of Fusion Biz Co
🌐 Your Network is Your Net Worth... So, why does networking have such a bad rap? Not anymore! Get ready to rock your business connections like never before, as I chat to Ashley Matkovic, Founder of WA's largest female networking group, Fusion Biz Co. 🚀
Trust me, after this episode, you'll never see networking the same way again!🎉
What's the fuss about Fusion Biz Co.? As an obsessed member myself for 3 years now, I personally can't get enough of the unique "secret sauce" that makes this way of networking light me up.
🗣️ Listen in as Ashley spills the beans on:
- The real driving force behind starting Fusion
- How she revolutionized networking to be empowering and inclusive
- Her top-notch networking tips (prepare to be wowed!)
- Unstoppable tactics that fuel her success in business
If you want to conquer the business world with real connections, this episode is a must-listen!
Tune in now! 🔥🎧 Find out more about Fusion Here: https://fusionbizco.com.au/
Connect with Ashley on instagram here.
Follow Fusion Biz Co on instagram here.
Tune into Biz Secrets Exposed here.
Connect with Em Gee on instagram here.
Ep.15 Irresistible AF Offers: The Power of Benefits Based Marketing
Say goodbye to boring features, and hello to the magic of benefits based marketing.
In this episode, I share:
-what even IS benefits based marketing?
-why you NEED to be doing it in your business
-my number one strategy that's simple AF but is the golden ticket to nail your messaging
Want to get crystal clear on the messaging around your offers, so that you can attract f*ck yes clients on the daily? Book in a VIP week with me here.
Don't forget to rate and subscribe, and send me a DM with your biggest takeaway.
Ep.14 The Instagram Queen Brooke Vulinovich
If you're an instagram user - you need to listen to this episode! In this interview, the queen of instagram herself - Brooke Vulinovich - shares:
- her incredible story of success and hard work!
- the secret insights no one tells you about instagram
- the biggest mistakes she sees businesses make on the 'gram
- the future of instagram (it's not as scary as you think!)
- her vulnerable and raw reason WHY she lives her best possible life after loss
Do not miss a minute of this episode, and get ready to take notes!
Use the code UNSTOPPABLE to get 50% off Brooke's instagram makeover course >> https://socialclubcommunity.com/5-day-instagram-makeover/ Connect with Brooke HERE on instagram Connect with Em Gee HERE on instagram
Ep.13 How Stopping Everything Led me to a New Unstoppable Vision
This is the episode you've probably been itching to hear, if you've been wondering what the DUCK I have been talking about with this new vision and THE MOVEMENT.
I have two lessons built into one here; a lesson on the importance of stopping to be unstoppable, and then an outline of the new vision I have.
I will say no more - you MUST listen to this episode. And then if you want to be a part of this movement, flick me a DM here now.
Ep.12 Stop Using the Looming 'Recession' as an Excuse to Play Small; With Money Queen Alex Unscripted
This episode came about as a result of a conversation between the Money Queen Alex Unscripted and myself about the economy. You see, so many of us are in the fear train right now - worried so much about how this looming recession is going to impact our lives - that we have stopped showing UP in our business.
Fact: There are changes in the economy right now.
Truth: There are so many f*cking opportunities right now BECAUSE of the change in economy.
You need to listen to this episode if you've been worried at all about how these changes will impact your business. Alex, ex-accountant and now sexy lingerie-wearing money coach, will pull you out of that funk faster than you can spell that icky R word.
She shares a way of looking at this economic shift that will help you see opportunity over fear, and top tips to navigate how you are operating your financials and your mindset in business to come out the other side of this 'recession' BETTER OFF than you were before.
This has got to be one of my favourite episodes so far, do NOT miss the gold inside.
Don't forget to rate and subscribe to the podcast and share with a friend!
Flick me a DM on instagram to share your biggest takeaway.
Ep.11 ChatGPT in Business: Can it Make YOU Unstoppable?
GPT enters the chat...
In this thrill ride of an episode, we're venturing into the riveting realm of AI, more specifically, the unstoppable force that is ChatGPT. That's right, we're talking about that smarty-pants, transformer-sounding machine that's making serious waves in the business world. No PhD in computer science required to enjoy this ride, we promise!
I'm going to dive deep into the ins and outs of ChatGPT - what it is, how it came to be, and why businesses are going gaga over it. We'll explore the juicy benefits, tackle the not-so-glamorous pitfalls, and dish out insider tips on how to harness this digital dynamo to supercharge your business.
Plus, you'll learn why even this high-tech marvel can't steal our jobs. So, gear up for a mind-bending journey that's part sci-fi, part business masterclass, and 100% pure Em Gee fun. Tune in, and let's chat, GPT style!
Drop into my DM's and tell me your biggest takeaway here!
Ep.10 Keywords to Conversions with Lyndsay Bibb: Using SEO to make Google LOVE your website
Today, we're diving head-first into the universe of Search Engine Optimisation, or as it's widely known - SEO. If you've been questioning what SEO is or why it absolutely needs to be a part of your marketing strategy, then buckle up because this episode is for you!
We've got the amazing Lyndsay Bibb, SEO strategist and client of mine for 6 months now, on the show. Lyndsay breaks down the concept of SEO in a way that's simple, clear, and downright illuminating. She's not stopping there though - she's also sharing her top-notch tips to boost your website's rank on Google. Imagine making your site a magnet that effortlessly attracts your dream clients. Sounds incredible, doesn't it?
Lyndsay's insights don't end with SEO strategies. She's also going to take us on a journey through her own business story - a tale of unexpected twists and turns, rapid adjustments, and triumphant success. I promise, it's a story you won't want to miss. So let's dive in, learn, and evolve together, shall we?
You can connect with Lyndsay here on instagram.
You'll find her website here.
And her YouTube channel here.
If you want more info on The Unstoppables - The Mastermind of mine Lyndsay is part of - Send me a DM here for more info.
Ep.9 Setting it Straight: The Need to Stop Shaming Pain Point Marketers
This is a fiery episode diving deep into a topic that has been creating a buzz in the marketing world: moral marketing. Is it a fresh perspective or is it shaming different marketing styles? Is it promoting ethical practices or is it just a narrow perception of what's right? Tune in to understand the nuances and think beyond the black-and-white.
What's inside this episode:
- The growing trend of 'moral marketing' and how it can sometimes become a platform for marketers to portray themselves as superior because they do not use certain techniques.
- Why having different values and marketing approaches is not only okay but also an integral part of being human.
- Debunking the myth that using pain points in marketing is inherently manipulative or negative.
- A different perspective on manipulation - how it is not inherently bad, but the intention behind it matters.
- Why addressing the negatives and tapping into pain points can help connect with potential clients who might need your product or service the most.
- How using emotions in marketing is a part of our human nature, and ignoring this aspect can be detrimental to your brand.
Wanna share your thoughts with me on this topic? I'm here for it! Slide into my DM's here.
Don't forget to rate and subscribe!!
Ep.8 Building Holistic Wealth & Raising Your Vibration: Angela Henderson's Strategies for Success
Get ready for an explosive episode of The Unstoppable Marketing and Mindset podcast! This week, we have the incredible Angela Henderson stepping in with a BANG. With 15 years of experience as an award-winning business consultant, Ange is about to drop some serious knowledge bombs on building wealth holistically in your business and life.
Ange peels back the layers and dives deep, wasting no time in sharing how raising her vibration has become the ultimate game-changer in her business. But that's not all—Ange's no BS approach to decision making is what sets her apart. She's unstoppable, and her ability to adapt every single day to whatever comes her way is downright impressive.
We're unlocking the secrets to unstoppable success as Angela Henderson brings her A-game to this mind-blowing episode. Brace yourself, because this one's going to rock your world!
Drop me a DM on instagram and tell me your biggest takeaway from this episode!!
Connect with Angela: Website- https://www.angelahenderson.com.au/
The Angela Henderson Online Business Show Podcast- https://www.angelahenderson.com.au/category/angela-henderson-podcast/
Ep.7 From Crickets to Clients - Getting More EYEBALLS on Your Biz.
Get ready for an episode that's all about getting those eyeballs on your business - for FREE!! We're diving headfirst into the world of visibility and why it's the secret sauce to success in any and all industries.
It's not just about the quantity of eyeballs, oh no. We're all about quality here. Think of it like going fishing. You don't just throw any old bait into the water and hope for the best. No way, José! You gotta use the juiciest, most irresistible bait that will make those fish come flocking to you. It's all about attracting the right kind of eyeballs, the ones who are genuinely interested in what you have to offer. We're talking about reeling in your dream customers and fans, not just any old fish in the sea. And hold on to your hats because I've got something super exciting coming your way. Drumroll, please! Introducing "Eyeballs," starting on May 22nd. It's the program that's gonna unlock all the secrets to understanding why getting more eyes on your biz is an absolute game-changer. Oh, yeah! We're talking about uncovering the hidden gems that'll skyrocket your biz and make it shine like a disco ball at a wild party! Register for EYEBALLS here!
Ep.6 Repurpose the sh*t outta your content
If you're wondering why you should repurpose your content, listen up because I've got some serious knowledge to drop.
Not only does content repurposing save you time, but it also helps to extend the lifetime of your content on social media. And let's be real, creating fresh, new content all the time can be time-consuming and draining. But why do that when you can leverage what you already have?
With the right strategies and tools, you can make your content work harder for you.
So, let's get down to business. I'll take you behind the scenes in MY business and offer you a content repurposing strategy that makes it as easy as sipping on a cocktail at the beach!
Want to become unstoppable in business? Book a call with me here.
Connect with me on Instagram Here
Ep. 5 Re-defining Success with Video Ninja Rebecca Saunders
If you're looking for some serious inspiration and motivation to help you celebrate your achievements in business, this episode is for you! Rebecca has an incredible story to share, there's so much gold in here, you won't want to miss a second of it.
Now, if you're not familiar with Rebecca, let me tell you, this woman is a force to be reckoned with. She built a global video production company, worked with big clients like LinkedIn and Microsoft, and even snuck in a feature film! But after a hectic 2020, she decided to pivot into business coaching, helping women celebrate their business milestones in a big way.
One of the biggest takeaways from our chat is to be like marmite if you want to be successful - people will either love you or hate you and that's ok! Rebecca shares some amazing tips on how to overcome this self-doubt and fear, like focusing on the camera instead of yourself, not watching yourself back, and just having fun with it!
Grab your headphones and tune in to this episode of Unstoppable Marketing and Mindset with Em Gee featuring the incredible Rebecca Saunders!
Connect with Rebecca here on instagram.
Check out the Champagne Lounge here on her website.
Connect with Em Gee here.
Ep.4 Launching a TOP RATED Podcast
Thanks to YOU listening and rating the podcast, we made it to the top 100 worldwide AND number TWO in Australian Marketing Podcasts.
Right up there with Jenna Kutcher and Dean Graziosi!
In this episode I pull back the curtain on my strategy to get there, because this was INTENTIONAL...not luck!
It's short, sharp and straight to the point- with mega value.
Check out Cass Ponton here.
Check out The Unstoppables Here.
Book in your 30min chat with me here.
Connect with me on instagram here.
Grab my launch checklist FREE here.
Ep.3 Tina Tower talks Live Launching VS Evergreen
This episode sets the bar HIGH for the first guest expert! Tina Tower is MY business coach, and she is world renowned for her online course creation community. Who better to bring onto The Unstoppable Marketing & Mindset Podcast?!
If you've ever wanted to create an online course or program, this conversation is for you. As a self-confessed launch-lover, Tina explores the contrast between live launching and evergreen marketing. She also opens up about her recent struggles with her least successful launch earlier this year and how she used those lessons to enhance her more recent launch.
We then dive into how phenomenally fast an online business can grow compared to traditional business, and the mindset behind such huge growth.
PRIZE DRAW: Rate the podcast on Spotify or Apple Podcasts and go into the draw to win 2x$500 vouchers towards working with me in any capacity. Simple screenshot when you're done and send it to me in a DM on instagram!!
Ep.2 The Marketing Funnel - Simplified AF
Do you understand marketing funnels? REALLY? People in the industry make this topic way more complicated than it needs to be. In this episode I am going to simplify the marketing funnel to the point where you say '"OHHHH NOW I get it, finally, and I can actually see how this will BLOW UP MY BUSINESS"
Let me explain how every aspect of business marketing is a funnel through customer/client experience, from not knowing a brand to becoming a raving fan.
I'll break down the different strategies for each part of the funnel and highlight the importance of filling the gaps. I'll show you how to focus on what is working, and to stop investing energy in areas that are not converting.
Grab your trusty notepad and pen because you're about to have more lightbulb moments than a firefly convention in this episode!
Want my eyeballs on your marketing funnel? Book a 30min chat with me here!
THE First Episode! Let's GO!
Welcome to the first episode of The Unstoppable Marketing & Mindset Podcast, with me- Em Gee.
This episode is the one where I need to convince you to keep listening (or not), because if you love my vibe, my story, and my lessons.... you'll be a lifer!
The first 3 episodes will be available on April 21st and you can go into the draw to WIN 2x$500 vouchers to work with me simply by listening to this episode then rating it on Spotify or iTunes.
Make sure you DM me on instagram here to let me know you've done that, and you're in the draw!
And if you're in Perth - get your tickets to the Podcast Launch Party here!