
Coaching with Mastery and Elegance with Tijen Genco
By Tijen Genco

Coaching with Mastery and Elegance with Tijen GencoJul 21, 2023

Authentic Self-Expression and Your Brand: Defining, Clarifying, and Strengthening Your Presence
The true self sits in the heart. This is the underlying thread that pulls together Tijen’s upcoming course, “A Brand Called You.”
In this episode, we take a deep dive to understand how Tijen’s course can help us access our hearts by understanding and owning our authentic selves, embracing our uniqueness, and applying our magnetic powers to express ourselves unapologetically and call in people who are divinely magnetized for our work.
From a guided meditation and exploring what’s getting in the way of accessing our hearts to presenting our brand to a caring and encouraging audience of peers, “A Brand Called You” is the perfect antidote to all the prescriptive marketing tactics that don’t resonate. Here, you will find a path to finding your true north.
The links mentioned in this episode:

Awakening to Finding the Diamonds Within: Genco Method Five Steps to Resilience
In this episode of Coaching With Mastery & Elegance With Tijen Genco, we welcome special guest Cynthia Lait—ACC coach, organizational leader, and talented artist who leads us on a visual journey through Tijen’s Rising Through Resilience.
Tijen’s beloved course isn’t about bouncing back from adversity; it is about meeting our edges and collaborating with the universe for growth and expansion.
As Cynthia went through the course, she created beautiful illustrations to accompany her process of integration, increased resilience, and growth, which she shared with us.
If you haven’t taken Tijen’s Rising Through Resilience, this episode is an artistic walk through the awakening journey on which Tijen leads her participants.
The links mentioned in this episode are listed below:
Genco Method: The Brand Called You
Coaching with Mastery and Precision Group Mentor Sessions
Destination Coaching with Tijen
Genco Method Five Steps to Resilience

Journeying Through Imposter Syndrome to Find The Authentic Self
Join us for our 18th episode of Coaching With Mastery & Elegance With Tijen Genco, where we welcome our special guest, Mexican-born (and Southern California-rooted) Career Coach Gabriela Zavala, to share an honest and heartfelt discussion on imposter syndrome.
Tijen gets us started by sharing the root causes of imposter syndrome and what’s needed to support ourselves in our re-authentication process.
Gaby shares her perspective on how imposter syndrome appears in the Hispanic community and how she views her cultural heritage as a superpower.
From feeling like a fraud to appreciating your unique value and finding a home within, this episode will help you embark on your own hero’s journey. The destination? Showing your true colors and expressing your full authenticity.
Links mentioned in this episode:
Genco Method Neurologic Approach to Coaching: Taking Beyond Polyvagal Theory
Coaching with Precision and Mastery Group Mentoring
A Brand Called You: Understanding Niche and Branding for Your Coaching Business

The Story of a Barefoot Coach: Tijen’s Journey Into Coaching With Precision and Mastery
In today’s episode of Coaching With Mastery & Elegance With Tijen Genco, we dive into Tijen’s journey as a coach and how she went from a corporate engineer to an MCC coach for whom every coaching session marks a spiritual progression and a new level of awakening for her clients.
Tijen tells us how she started her coaching business and how it was important for her to diversify her service portfolio.
We discuss how coaching spills over into other areas of her life and how the journey has changed her and has been a gateway to a more integrated and harmonic way of being.
Don’t miss this episode that gives us a peek into Tijen’s coaching story!
Links mentioned in this episode:
- Genco Method Philosophical Concepts to Mastery Group Coaching Series
- Group Mentor Coaching for Precision and Mastery
- Genco Method Neurologic Approach to Coach Training: Taking Beyond Polyvagal Theory

Genco Method Five Steps to Resilience
In this episode of Coaching With Mastery & Elegance With Tijen Genco, we dive into understanding resilience and Tijen’s unique approach to cultivating it. Tijen puts it best when she says, “Every adversity comes with the potential to develop superpowers. Our response to shrinking when facing challenges often keeps us from that potential."
Adversity can be an invitation to relate to life differently, one in which we partner with our challenges to expand our capacity and reach our full potential instead of seeing them as “something to get rid of,” which Tijen refers to as the ultimate cognitive distortion.
We discuss Tijen’s upcoming Group Coaching Program, Rising Through Resilience, where she will coach her participants to help them cultivate more resilience to develop an authentic partnership with themselves, create from a place of inner harmony and trust, and maximize their potential for expansion.
The links mentioned during this episode:
- Genco Method 5 Steps to Resilience YouTube Playlist
- Rising Through Resilience Five Weeks Group Coaching Program

Learning the Language of the Body, Mind, and Spirit as it Relates to Upcoming Genco Method Beyond the Mind Coach Trainings
In today’s episode of Coaching With Mastery and Elegance With Tijen Genco, we welcome special guests David Shen and Jennifer James to discuss Tijen’s upcoming course, Genco Method Somatic and Energetic Approach to Coaching Training Foundations: a course where she seamlessly bridges Eastern and Western philosophies and makes somatic and energy work easy for coaches to understand, digest, and apply in their coaching. This approach goes beyond the limitations of mind-centric work and gives coaches a whole new set of tools to work with.
David and Jennifer, who have taken the course twice, illuminate how it has impacted their coaching and personal lives. Jennifer tells us how the course changed her life invaluable and profound ways, and David emphasizes how we’re working on ourselves as we learn new skills.
Beyond theoretical learning, there is a sizeable experiential component to the course, with plenty of opportunities to practice somatic and energetic coaching through mentor coaching sessions and case study work. As a course participant, you also have the chance to be coached and experience this healing work for yourself!
I highly recommend tuning in to this inspiring discussion of what’s possible for you and your clients through Tijen’s unique somatic and energy coach training course!
https://gencocoaching.com/portfolio/upcoming-events/
https://coachdshen.com/
https://jenniferjamescoaching.com/

How to Conduct a Successful Chemistry Session
Our 14th episode of Coaching With Mastery and Elegance With Tijen Genco discusses best practices for conducting successful chemistry sessions.
Coaches can feel much pressure around chemistry sessions. We usually have a specific amount of time to get to know the potential client in these sessions and determine if they’re a good fit. This means asking the right questions, understanding the client’s needs and desires, and showing up as our authentic selves.
Tijen runs us through how she holds a chemistry session and answers questions such as:
How do we understand if a client is a good fit or not?
How do we understand the client’s coachability? (Genco Method has three distinctive qualities to look out for to determine this).
How do we explain what coaching is and what it isn’t?
How do we decide whether or not to offer clients a taste of coaching in a chemistry session?
We discuss the importance of knowing ourselves and our needs and leaving those needs outside of the chemistry session.
We also talk about what Tijen describes as “stretch assignments” and being able to identify the clients that will stretch us and help us grow into our edges.
Links mentioned in this episode:

Genco Method Coaching Beyond the Mind: Freeing Your Nervous System
Have you been craving to deepen your coaching practice and create more transformation for your clients?
In this episode of Coaching With Mastery and Elegance With Tijen Genco, we are joined by PCC coach Marianne Gernetzke to discuss Tijen’s upcoming course, Beyond NLP and Cognitive Distortions, the first part of the Genco Method Coaching Beyond the Mind Training – Neurologic Coaching Series.
We begin by discussing what it means to coach beyond the mind and how Tijen’s approach engages all parts of the human system.
In this course, coaches learn the different languages to access a person's mental, energetic, and somatic levels, allowing for a more holistic outcome for their clients. They learn to increase their sensitivity to become more holistic listeners and ultimately speak the language of the nervous system.
Tijen offers an example of how she uses these methods in an actual coaching session, showing us how a client can be transformed through the power of choice.
We discuss how the course is personally transformative as well. Through experiential learning, mentor coaching, and daily meditations such as Yoga Nidra, participants can engage more deeply with themselves and experience the healing and transformation that can result from this profound work.
Upcoming Events:
Genco Method Philosophic Approach to Mastery Group Coaching Series

“Re-Solutioning” of New Year’s Resolutions
In our 12th episode of Coaching With Mastery & Elegance With Tijen Genco, we welcome the new year by discussing resolutions. Year after year, we’re bombarded by “new year, new you” messaging that promotes resolution-making, goal-setting, and buying programs that promise to fulfill these goals.
Tijen offers a different approach based on self-reflection that helps us tap into our intrinsic motivation, which she calls a “re-solutioning.” She invites us to consider our relationship to our goals and question whether they align with our values.
As we discuss feedback, the conversation takes an unexpected turn: What makes it difficult to give our clients feedback, and how Tijen gives feedback? Hint: it’s not the “feedback sandwich.”
Tijen also offers a beautiful way to cultivate more compassion, so be sure to tune in to our first episode of 2023!
Show Notes:
Genco Method Neurologic Approach to Coaching
Monthly Group Mentor Coaching for Mastery
Genco Method Philosophical Concepts to Mastery Group Coaching Series
Morning Pages from The Artist’s Way: A Spiritual Path to Higher Creativity by Julia Cameron

How to Invoke Authentic Gratitude
Have you ever tried feeling grateful, and it just felt so forced?
In our 11th episode of Coaching With Mastery and Elegance With Tijen Genco, we discuss cultivating authentic gratitude.
Many believe gratitude is about using tools such as gratitude journals, affirmations, and positive thinking, but Tijen sees it differently. She sees it as welcoming, invoking, and appreciating what is and the value an experience can offer us.
Tijen calls out what she sees as “positivity bullying” and calls for the grace and spaciousness to go into the depths of our emotions, which she sees as an invitation to know yourself more deeply, to develop more strength and resilience, and to experience a more holistic way of being human.
We also discuss how to go from losing power or victimization to self-sovereignty without the judgment attached to our cultural norms.
Tune in to this episode full of real-life examples illuminating this powerful journey!
Links mentioned in this episode:

The Impact of the Mentoring Relationship and Important Points to Consider When Choosing a Mentor Coach
In celebration of our 10th episode of Coaching With Mastery and Elegance With Tijen Genco, we invited four fantastic coaches to discuss their experiences with mentor coaching.
David Shen, Marianne Gernetzke, Rob Minkes, Michelle Naughton, and Marta Regalado share what’s been most important to them in the mentoring relationship and its impact on their coaching.
They discuss their experiences with Tijen as their mentor coach, the uniqueness and magic of her approach, her deep support of their professional and personal growth, and the sense of belonging she creates in her mentor coaching sessions.
This episode takes us from where we started, some fresh out of coaching school, to where we are now, genuinely highlighting the impact a trusted, supportive, and wise mentor can have on our coaching journeys.
Links mentioned during this episode:

Discovering the Weight of Your Heart
The ancient Egyptians believed a well-lived life came down to how you answered the following two questions: “Have you found joy in your life?” and “Has your life brought joy to others?”
As a response, our discussion revolves around finding joy, balance, and harmonic flow.
Tijen answers questions such as, “What is joy, and how does it differ from happiness? “and “How do you know when you’ve found a balance between finding joy for yourself and giving joy to others?”
We explore cultural blind spots that can get in the way of caring for ourselves and what happens when we over-give and people-please. We also discuss the opposite side of the spectrum: What happens when we only care for ourselves and ignore the needs of others?
Tijen offers a thought-provoking perspective on how over-giving can be in disservice not just to the person who’s giving but to the person who’s receiving.
For anyone who’s ever thought that self-care is selfish, this is the episode for you!
Mentor Coaching for Mastery and Highly Evolved Coaching
A Brand Called You: Understanding Your Niche and Branding Your Business

Defining and Enabling the Next Version of Yourself
What does it mean to reach your full potential?
Reaching your full potential is regularly defined by achievements and accolades. Tijen offers a more expansive and heart-centered definition. For her, It’s about your divine design and what you're ordained to do.
We speak of the envisioning process as a way to reach your full potential through self-expression and self-actualization.
We all have our core essence and innate superpowers. This is at the heart of Tijen’s envisioning process that helps us understand who we are, what we’re here to express, and how we want to contribute to this world.
We take a deep dive into how to identify your readiness to envision. Tijen answers questions such as… How do you know where your life feels stagnant? How do you figure out where you want to expand yourself next? Or, conversely, How do you know if your life is moving too fast and you need to prune or re-focus?
Tijen also discusses how we can assess our clients’ readiness level to envision what needs to happen for them to feel ready.
Tijen believes that inherently you know your potentiality whether you want to see it or not. Ultimately, it’s about creating sustained and balanced growth and finding pleasure in this alignment.
The links that are mentioned during this episode:
Defining and Enabling the Next Version of Yourself Retreat
A Brand Called You: Understanding Your Niche and Branding for Your Coaching Business

Appreciating Our Inner Dragons For a More Harmonic and Collaborative Life
In today’s episode of Coaching With Mastery and Elegance with Tijen Genco, our very special guest, PCC coach Marianne Gernetzke, speaks with Tijen and Marta about the integration of the self as a way to reach what Tijen would define as our full potential.
The conversation begins with Marianne’s explanation of the Internal Family Systems Theory, a psychotherapy approach developed to identify a person’s inner parts and work with them to create a more balanced and harmonious life.
This approach, which is widely used in psychotherapy, can be applied to coaching in a way that stays within our scope of practice.
Tijen discusses the system that she’s created to work with her clients' inner parts—the Genco Method Harmony and Collaboration approach, which looks at our inner parts through the lens of understanding and appreciation and leads to holistic change.
Genco Coaching Upcoming Events

The Treasure Hunt for Our Lost Parts
Have you ever experienced an inner-nagging, a feeling of longing, or a lack of passion or zest?
This could be a sign that you’ve strayed from your authentic self and have alienated parts of yourself that are needing to be recognized and welcomed back in.
In our 6th episode of Coaching with Mastery & Elegance with Tijen Genco, Tijen takes us on a journey of how to reclaim our authenticity. We start from the very beginning, with the light that gets dimmed in childhood in the name of socialization, as Tijen puts it. With recognition, awareness, and a gentle invitation we can invite the lost parts of ourselves back in to reclaim our authentic selves and live out our authentic purpose with passion, zest, joy, and overall wellbeing.
Tijen's books mentioned during this episode:

Genco Method Coaching with Precision
Episode 5 - Genco Method Coaching with Precision
In today’s episode, we discuss Tijen’s new book, Genco Method Coaching with Precision: Establishing Coaching Agreement with Mastery and Coaching with Superior Efficiency and Effectiveness under 30 minutes.
Tijen begins the conversation with what motivated her to write the book, as well as how the Genco Method Coaching with Precision differs from other approaches out there.
She describes the differences between transactional, transformational, and transcendental coaching by walking us through an example of a coaching issue and how it would be treated differently depending on the approach being used.
We spend quite a bit of time discussing the foundation of a session: setting the agenda and defining the outcome.
Tijen also talks about how to listen holistically to our clients.
She uses the iceberg metaphor to describe the Genco Method Thing Beneath the Thing, and how this takes you to the deeper issue at hand and opens the door to the Genco Method Moment of First Awakening.
Tijen shares her perspective on why not to start a coaching session chitchatting with our clients, and what to do instead to create rapport and a deep connection.
We end the session discussing the series that’s to come!

Communicating What You Do as a Coach
Coaching is very experiential—you have to try it to see the profound value of it. So as coaches we can find it difficult to effectively communicate what coaching is and what it is that we offer to potential clients.
In today’s episode, we delve into how to communicate what you do as a coach. Tijen’s mentoring answer is “it depends” because skillful communication involves thinking about who your audience is.
Tijen discusses the need for an “elevator speech.” One that’s authentic and matches your energy.
We talk about the difference between a chemistry session and a discovery session, and whether or not to give potential clients a “taste” of coaching in a chemistry session.
Tijen explains the differences between coaching and therapy and coaching and consultancy.
We end the conversation by talking about how to market yourself as a coach, especially if you’re an introvert or if you’re very private.
Genco Coaching Upcoming Events
Tijen's New Released Coaching Book: Genco Method Coaching with Precision - establishing Coaching Agreement with Mastery

Belonging to Yourself and to Others
In our third episode of Coaching With Mastery and Elegance with Tijen Genco, we talk about belonging: Our deep and fundamental need to belong to ourselves and to others.
Tijen begins by defining belonging and discussing where this inherent need comes from, the importance of experiencing ourselves through our relationships, and the need for self-reflection to cultivate a rich inner world.
We examine the difference between true belonging and fitting in. She answers questions like, What happens when we experience the self-betrayal that comes with fitting in? How do we give ourselves permission to be our true selves?
We look at belonging to a group by birth versus belonging to a group by choice, and how our personality plays a role in determining the groups we choose to belong to.
We discuss the elusive question; How do we belong to ourselves?
Tijen talks about her internal “executive committee” and how this supports her sense of belonging.
The conversation shifts to how Tijen recognizes when a client is restricting or muffling their true self-expression, and how to help them “de-muffle” themselves.
She also discusses how to create a deep sense of belonging when facilitating a coaching group.
Links that were mentioned during this episode:

Recovering From Perfectionism
Is perfectionism robbing you of joy?
In today’s episode, we discuss perfectionism: from how to identify it and create awareness around it to how to start healing from it.
Tijen begins the conversation by offering her definition of perfectionism and answering the question, How does perfectionism differ from striving for excellence, and how can you tell the difference? Her answer comes in the form of a metaphor that dances in and out of the rest of the episode.
We discuss where perfectionism comes from, how it manifests as an internal struggle, how our nervous system responds to it, and the role that our culture plays in perpetuating it.
We talk about what perfectionism costs people, as well as an antidote to it, where we delve into creating a new value structure and cultivating more joy, authenticity, and self-trust.
Tijen also answers the question of how perfectionism shows up in a coaching session, what you need to look out for as a coach with perfectionistic tendencies, and how to identity these patterns in your clients.
For more on Tijen, please visit www.gencocoaching.com
For upcoming events, please visit www.gencocoaching.com/upcoming-events/
For more on Marta, please visit www.martaregalado.com

It's All About Love
In our first episode of Coaching with Mastery & Elegance with Tijen Genco we explore all things love. From love as a universal energy to the ways the ancient Greek philosophers defined it. We then transition into the individual experience of love. We begin by discussing the traditional view of love that creates expectations that block its natural flow—think, the expectation of receiving flowers on Valentine’s Day and the disappointment that might result if it doesn’t happen—as well as the first steps towards cultivating self-love. In this part, we talk about the importance of understanding and appreciating ourselves, as well as having a more gentle and nurturing relationship with ourselves. We discuss the struggle of giving to others from an empty gas tank, and the need to fill up our gas tank first to create more balance and inner-harmony. We talk about how love shows up in a coaching conversation, and end with Tijen inviting us to reflect on how we’re expressing love both externally and internally in order to give ourselves and others the greatest gift of all—the gift of love.

Coaching with Mastery and Elegance with Tijen Genco - Trailer
This is the welcoming episode that introduces listeners to Coaching with Mastery and Elegance with Tijen Genco Podcast. In these podcast series, Tijen Genco, MCC, NBC-HWC will discuss concepts of everyday work, life and wellbeing and how they show up in the coaching conversations. Tijen will share her perspectives from self-improvement and self-healing perspectives for the listeners who are interested in self-reflective-work. And share coaching tips for the coaches who are interested in bringing their coaching to mastery. Tijen collaborates in this discussion with Marta Regalado, Life and Wellbeing Coach.