Two Chicks, Three Seats: The Event Manager's Guide to Industry Trends

In this episode, Rachel and Kate talk about how restaurants can bring in revenue for Valentine's Day and Super Bowl weekend. The ladies talk about small changes you can make to your current restaurant offerings for a Valentine's Day crowd, examples of Tripleseat customer Valentine's promotions, and where to promote. When it comes to Super Bowl packages, the ladies offer fun ways that you can tap into the camaraderie surrounding Super Bowl Sunday to host contests, bar packages, and more. Take advantage of these two money-making holidays in February! 

Happy 2023! In this episode, Kate and Rachel bring it back to the basics with some industry best practices to start the new year off strong. In this episode, you will hear 23 hospitality best practices to kick off 2023, broken into the following categories: restaurant sales best practices, event sales best practices, Tripleseat best practices, hospitality marketing best practices, and a few miscellaneous industry best practices. Let's make 2023 the best year yet!

On this holiday episode, Kate and Rachel talk about how the hospitality industry can continue to show its festiveness throughout the holiday season and beyond. The ladies talk holiday cocktail recipes you can batch for events or offer one-off at your bar. They discuss festive restaurant experiences done right through decor, creative offerings, and merchandise sales that will last throughout the winter season. The ladies give gift ideas for the hospitality-loving people in your life. Finally, they talk about the final touches corporate planners can add to their holiday parties that go a long way. 'Tis the season for an insightful holiday episode! Oscar Wilde NYC: https://www.instagram.com/oscarwildenyc/ MarieBelle's Cacao Bar: https://mariebelle.com/pages/cacao-bar Magnum Wine Gifting: https://punchdrink.com/articles/best-affordable-wine-magnums-recommendations/ GoldBelly Gifting: https://www.eater.com/22822646/best-food-gifts-to-send-goldbelly Beginner cook gifting: https://www.eater.com/23494308/best-gifts-for-beginner-cook-tik-tok-recipes-holiday-gift-guide-2022

On this episode, Kate and I sit down with Carly Stein and Emma Mueller of Snake Oil Cocktail Company’s latest drink concept: Cocktail Graffiti. Cocktail Graffiti is a custom edible drink topper that can be designed with a company logo for a product launch, couple photos for a wedding, slogans for an event, and everything in between. The toppers are then served on the cocktail or mocktail beverages at the event. Learn all about how Cocktail Graffiti came to be, how to bring Cocktail Graffiti to your own event, and more on this episode. Snake Oil Cocktail: https://snakeoilcocktail.com/ Cocktail Graffiti: https://snakeoilcocktail.com/cocktail-graffiti/ Cocktail Graffiti on IG: https://www.instagram.com/cocktailgraffiti/

On this episode, Kate and Rachel get into a lot of different relevant topics in the hospitality and events industry for this time of the year. Starting off with the concept of service charges, especially with the current economy, the ladies talk about how restaurant service charges are often used for a variety of different things. Then, they cover give-back initiatives that companies could bring into their internal corporate events, offerings for Thanksgiving at certain NYC restaurants, and holiday event decor trends. Take a listen and feel all the holiday spirit! Let us know what you think and what you are offering yourself right now by sending an email to 2chicks3seats@tripleseat.com. Service fees: https://www.vox.com/recode/23426907/restaurant-service-fee-charge-tipping-inflation-confusion Give-back initiatives: https://meetings.skift.com/30-top-csr-ideas/ Thanksgiving offerings in NYC: https://foodgressing.com/thanksgiving-in-nyc-2022-dinner-turkey-to-go-restaurants/ Holiday decor trends: https://www.bizbash.com/catering-design/media-gallery/22498815/food-beverage-and-decor-ideas-for-corporate-holiday-parties

On this episode, Kate and Rachel talk about vendors that event planners should be partnering with for future events. After recently attending the Event Planner Expo in New York City, the ladies are inspired by the latest trending vendors on the the event scene. From edible drink toppers for custom cocktails to latte trucks, cotton candy in the shape of animals, unique "disposable cameras", and painting experiences, there are so many cool vendors that can add an extra element of flare to your next event.  Companies mentioned: The Latte Royal https://thelatteroyale.com/ ReserveBar https://www.reservebar.com/ Cocktail Graffiti https://snakeoilcocktail.com/cocktail-graffiti/ Andie's Eats https://www.andieseats.com/ NPA Parties https://www.npaparties.com/party-favors.html Ichiban Japanese Catering http://www.chuangweninc.com/ Hakata Sushi Catering http://ww12.hakatagrill.com/ Artemix http://www.artemix.com/ Paintillio https://paintillio.com/ Paper Shoot https://papershootcamera.com/ Stackable Sensations https://www.shopstackablesensations.com/ Jack Nadel https://www.nadel.com/

In this episode, Kate and Rachel talk fall 2022 hospitality and event industry trends. How can your restaurant or venue get in on these trends? From fall martini recipes to football Sunday offerings, and fall wedding trends, let's talk all the fall things! What are you seeing and loving this fall? Send us a message at 2chicks3seats@tripleseat.com. Gifting links: https://www.tasteofhome.com/collection/fall-gift-basket-ideas/

On this episode, Kate and Rachel sit down with digital marketing expert, Rich Brooks. Rich is the president of Flyte New Media, a full-service digital marketing agency in Portland, Maine. Rich is a podcaster and has a show called The Agents of Change Podcast. On today's episode, Rich shares his marketing wisdom for the hospitality industry, specifically discussing creating a marketing strategy, social media, branding, SEO, and more. 

On this week's episode, Kate and Rachel are here to talk about some interesting news headlines in the hospitality industry that really made them think. Share your thoughts on the conversation by sending an email to 2chicks3seats@tripleseat.com. Eater article: Is The Minimalistic Restaurant Menu Over? https://www.eater.com/23269370/restaurant-menu-trends-minimalist-descriptions-are-over BizBash article: Lights, Camera, Action: 7 Streaming Service Activations You Might’ve Missed https://www.bizbash.com/production-strategy/experiential-marketing-activations-sponsorships/media-gallery/22353315/event-inspiration-from-streaming-service-platforms Eater article: Why Restaurant Owners Are Increasingly Providing Knives to Their Kitchen Staff https://www.eater.com/23271669/chefs-knives-provided-by-restaurants-employers Bon Appétit Article: TikTok Virality Has Become a Key to Restaurant Success. It’s Not So Easy to Come By https://www.bonappetit.com/story/tiktok-restaurants-viral-success

On this episode, Kate and Rachel chat with Jonathan Morse, Tripleseat's Founder & CEO, about the current state of the hospitality and events industry. Specifically, they cover topics like event trend data, the current economy's impact on the hospitality industry, hot takes on events in the Metaverse, generating extra revenue through catering, and what Tripleseat customers can expect next from the product. Tripleseat customer or not, this is an insightful episode for anyone in the hospitality industry right now.

On this episode, Kate and Rachel dive into summer 2022 trends involving cocktail trends, cooking trends, and summer event trends. Summer is here in full swing, so consider trying some of these trends in your restaurant or in your own kitchen this summer. Mentioned links: HBH Tomato, Peach, Burrata Salad: https://www.halfbakedharvest.com/tomato-peach-and-burrata-salad/ HBH Blackberry Lavender Naked Cake: https://www.halfbakedharvest.com/blackberry-lavender-naked-cake/ Tripleseat's 2022 Events Outlook Infographic: https://tripleseat.com/blog/dont-be-late-to-the-party-hospitality-venues-are-in-a-prime-spot-to-grow-revenue-from-private-events/

In this episode, Rachel and Kate talk about what restaurants, hotels, and unique venues should be posting on social media in 2022. Specifically, they cover the importance and method behind short-form videos like TikTok and IG Reels; strategies on how to increase engagement on Instagram; and tips for creating paid social ads. All of these tips will be valuable to any restaurant, hotel, unique venue, or catering company's marketing team. Let us know what ideas you try by sending us a message to 2chicks3seats@tripleseat.com.

On this episode, Kate and Rachel dive into their favorite topic: food and beverage trends. What is trending in the F&B world in spring of 2022? The ladies are here to tell you on this episode! Take a listen to hear about what kinds of drinks are popular right now, tips for creating the perfect outdoor bar setup, cocktail recipes, and other insights from industry experts. 

In this episode, Rachel and Kate are joined by Alicia Shiro, Founder & CEO of Aced It Events in New York City. Alicia specializes in one-of-a-kind corporate experiences, conferences, galas, and retreats, working with all types of high-profile clients across the globe. In the interview, the trio discusses a variety of topics, including the current state of the event industry; the intrigue of members-only clubs and experiences; and how the event industry is making its way into the metaverse. Alicia provides her insight and knowledge on it all. This is an exciting episode that you do not want to miss! Aced It Events: https://www.aceditevents.com/

In this episode, Kate and Rachel discuss the importance of using technology in the event industry. They specifically discuss a few different tools and ideas that they have researched and could be used by restaurants and event venues for various pursposes. From survey tools to ice breakers to Tripleseat integrations, this episode covers the event technology bases. Tripleseat marketplace: https://tripleseat.com/marketplace/ JabberYak: https://www.bizbash.com/event-tech-virtual/strategy/article/22031379/a-new-ice-breaker-option-for-events OurBLOC.com: https://ourbloc.com/ Have you used any technology of your own lately that we do not mention? Let us know by sending an email to 2chicks3seats@tripleseat.com.

To kick off this first episode of 2022, Rachel and Kate dive right into the next major holiday of the year: Valentine’s Day. Valentine’s Day is a money-making holiday for the hospitality industry and it's only 3 weeks away. If you’re a restaurant or event venue, you should have your Valentine’s Day promotions up and running just about now. Valentine’s Day is the second most popular day to dine out (following Mother’s Day), so you want to be sure to capture as much business as you can leading up to the day. In this episode, learn about what we have seen from our customers and what restaurants can be doing to get sales before February 14. OpenTable 100 Romantic restaurants https://blog.opentable.com/most-romantic-restaurants-america-2022/ Kenect text-messaging integration https://tripleseat.com/kenect/ Merri 3D floor plan and design integration https://tripleseat.com/merri/

In this episode, Rachel and Kate discuss New Year's Eve promotions that restaurants, bars, and clubs are offering for celebrating the coming of 2022. While many of these venues have been promoting their NYE parties and offerings for a little while now, there are still two weeks until the big day and many people are without final plans. The ladies anticipate plans being made up until the day of NYE, which means more potential events, catering, and other promotional opportunities in your future! Take a listen to hear what the ladies have to say on giving a final push for NYE events. Wishing a happy New Year to all! Tripleseat 2021 Year in Review recording on YouTube: https://www.youtube.com/watch?v=l9DuFWZdnKs&t=56s

In this episode, Kate and Rachel continue to feel the holiday season spirit by talking about holiday season trends relevant to the hospitality industry. They discuss cocktail recipes you could try at your restaurant and/or personal holiday festivities; winter holiday pop-ups that restaurants create; and hospitality industry gifting ideas for anyone important in your life. Let us know if you try any of the ideas discussed in the episodes by emailing us at 2chicks3seats@tripleseat.com. Links from the episode: Serra by Birreria Pop up: https://www.timeout.com/newyork/news/serra-by-birrerias-winter-pop-up-is-now-open-on-eataly-flatirons-rooftop-120721 Moxy Hotel's Magic Hour Rooftop: https://www.timeout.com/newyork/news/magic-hours-new-holiday-pop-up-is-an-apres-ski-vision-in-glitter-and-pink-111821?fbclid=IwAR0qfNzItg151M0pNRWLjnYJfHzZ1VN1rfqgouiJentwp8oj8UStMsa5Smw Holiday Gifting Guide: https://www.eater.com/2021/11/12/22611163/eater-holiday-gift-guide-2021 Glass Salt bowls: https://canoe.design/products/glass-salt-bowl Eater Wine Club: https://eaterwineclub.com/collections/gift-the-gift-of-eater-wine-club?variant=32953066258475 Gastro Obscura: A Food Adventurer's Guide: https://www.target.com/p/gastro-obscura-atlas-obscura-by-cecily-wong-dylan-thuras-atlas-obscura-hardcover/-/A-80250587?clkid=b3670619N88ba11ebbbf142010a246ed7&lnm=81938&afid=Vox%20Media&ref=tgt_adv_xasd0002 Kale & herb razor: https://www.rawrutes.com/products/kalerazor?variant=17375992071 Click and Grow Smart Garden: https://www.amazon.com/Click-Grow-Garden-Gardening-Capsules/dp/B01MY0HC2H?th=1&linkCode=ll1&tag=eater0c-20&linkId=f684fe54f21439e8321d85e57c6d195c&language=en_US&ref_=as_li_ss_tl

On today's episode, Kate and Rachel welcome in the month of December and dive right into what is pressing on event professionals' minds right now: holiday season events. How can I fill the rest of my event calendar? What strategy can I try to reach new clients? What can I change in my efforts? While yes, the holiday events season is underway and many restaurants, event spaces, and unique venues' calendars are all booked up, that may not be the case for everyone. This episode will give some ideas about ways we have seen Tripleseat customers promoting their event offerings, and perhaps it could give you and your team a fresh idea for a final holiday event season push. Let's bring in the events until the very end of the year (and then into January and February, because many people are celebrating after the holidays, too)! Want to learn more about TripleseatDirect? https://tripleseat.com/tsdirect/ Reach out! 2chicks3seats@tripleseat.com

In today's episode, Kate and Rachel talk about a variety of interesting topics that are trending in the hospitality and events industry right now. These topics include restauranteur Danny Meyer joining the board of Panera Brands with his "enlightened hospitality" influence, restaurant operators making changes to restaurant technology and architecture to improve working conditions, tips for managing event client expectations, and a brand new ghost kitchen concept on the horizon. The creativity of the hospitality industry comes in all shapes and sizes, and every lesson learned is valuable to any hospitality professional listening.    Sources: https://www.eater.com/2021/11/10/22774470/danny-meyer-panera-brands-investment-enlightened-hospitality https://www.eater.com/22753244/restaurant-work-norms-changing-air-conditioning-sitting-down?utm_source=Sailthru&utm_medium=email&utm_campaign=%5BEater%20National%5D%2011/01/2021&utm_content=Final&utm_term=Eater%20Today https://www.bizbash.com/production-strategy/opinion-experts/article/21809046/9-tips-for-managing-event-client-expectations-right-now

In today's episode, Kate and Rachel sit down with Randi Bushell, Founder and CEO of Merri, to discuss one of Tripleseat's newest integration partners. Merri is a 3D design and planning platform for the hospitality industry that helps clients visualize their event space during their planning process, from selecting furniture, table settings, decor, and more. Merri integrates with Tripleseat, so customers can enjoy the benefit of both platforms during the planning process. Bushell explains all of this, and more, including event design trends, decor trends, and the future of Merri. Merri: https://bemerri.com/ Tripleseat + Merri: https://tripleseat.com/blog/partners/merri/

In this episode, Rachel and interim co-host Azure, are joined by Ashly Whalen, Founder and Owner of Menta Graze. Menta Graze is a luxury experiences business, based out of Mass., offering grazing boards, pop-up picnics, glamping experiences, and much more. Whalen discusses the incredible Menta Graze offerings, tips for creating the perfect event experience (and how restaurants, venues, or hotels could do it themselves), event industry trends, and more in the hospitality industry. Whalen comes from years of experience in the events industry, working closely with wedding planning and creating luxurious events; hence the beauty and creativity behind Menta Graze. Whalen will be presenting at Tripleseat's EventCamp on Oct 26 in New York City. Register below so you can get a little taste of Menta Graze for yourself! https://tripleseateventcamp.com/ https://mentagraze.com/ https://www.instagram.com/menta_graze/

On this episode, Kate and Rachel sit down with marketing professionals Jessika Phillips, Founder of NOW Marketing Group and Christine Gritmon, Founder of Christine Gritmon Inc. to discuss marketing in the hospitality industry. Throughout the conversation, Phillips and Gritmon give insight into the importance of direct connection and communication with restaurant customers, advice for different social media platforms for the hospitality industry (including TikTok), content ideas, tips for promoting holiday season offerings, and much more. These marketing experts come from years of experience and their advice in the episode is crucial for anyone in the restaurant and event industry to hear. NOW Marketing Group Christine Gritmon Inc.

On this week's episode, Kate and Rachel discuss an assortment of relevant hospitality and event industry topics - like trending food recipes for the fall, upholding vaccine mandates at events, how the New Orleans hospitality community has been giving back amid Hurricane Ida damage, and tips for getting comfortable returning to dining once again. Take a listen to hear what is happening right now. Donate or volunteer to help Hurricane Ida efforts: https://nola.eater.com/2021/8/30/22649109/how-to-help-resources-new-orleans-louisiana-hurricane-ida?_gl=1*1lc0m8o*_ga*NTAxNTQ0MTE0LjE2MTAzODM5MjM.*_ga_GMSWCRTSTY*MTYzMDU4OTI0Ni43MC4xLjE2MzA1OTA4NDguMA.. World Central Kitchen Volunteer opportunities: https://wck.volunteerhub.com/lp/ida/#_=_

We understand that the headlines coming out of the hospitality and events industry outlets are not all sunshine and rainbows right now. There are challenges; different challenges than the industry faced at the start of the pandemic. In this episode, Kate and Rachel will discuss how those in the hospitality and events industry can work to overcome these challenges and continue in the upward direction. No one has all of the answers, but from what we are learning from our Tripleseat customers, reading about in the news, and seeing in person, this is what we are taking away from the current state of the industry. A few resources mentioned: Andrew Rigie, NYC Hospitality Alliance: https://www.thenycalliance.org/in-the-news/ National Restaurant Association on Twitter SERV: Society for Event Planners: Restaurant Venues (Boston + New York) Blogs - Eater, BizBash, Bon Apetit, OpenTable, Special Events

In this episode, Rachel and Kate chat about a few hospitality industry stories that have been trending lately. These stories include the challenges restaurants have been facing since reopening their doors, like dealing with rude customers and food shortages. The ladies also discuss an interesting story about how a lot of new restaurants have, in fact, started to open in the past few months in New York City. They also discuss about one Tripleseat customer made the decision to close in-house dining for the time being in order to focus solely on events. Take a listen for yourself to stay up to date on what is happening in the hospitality and events industry!

On this episode, Kate and Rachel are discussing all things July trends in the hospitality industry. Who doesn't love summer trends?! We discuss delicious summer cocktail recipes, food recipes to cook at home or offer at your restaurant, outdoor dining trends to look out for, major marketing tips, and event trends. If you want to be in the loop, take a listen for yourself!

In this episode, Kate and Rachel are joined by Ike Singh Kehal, CEO at Social27. Social27 is a virtual event platform for conferences and beyond, that provides various unique features to take the mission of an event to the next level. During the episode, Kehal discusses the importance of personalizing the event attendee experience, how sales teams can capitalize on patterns shown by an attendee's behavior at an event, three keys to combatting virtual event fatigue, and predictions about what is to come for the future of events. And hint: it involves more niche experiences that restaurants and hotels can help provide. This is an informative episode you do not want to miss! Social27: https://www.social27.com/ Social27 on Instagram: https://www.instagram.com/social27/

For episode 50, Kate and Rachel are joined by Jonathan Morse, Tripleseat's Founder & CEO, to discuss exciting Tripleseat product announcements. Tripleseat recently announced the launching of TripleseatDirect, an omnichannel direct booking CRM platform that offers various tools and services restaurants, hotels, unique venues, and caterers need to start, run and grow their on- and off-premise business. With TripleseatDirect consumers can now book, plan, and pay for on-premise events, off-premise catering, and other experiences directly from a venue’s website, social media, and Tripleseat’s EventUp. If you are a current Tripleseat customer, you may already know this as DirectBook, which falls under the TripleseatDirect umbrella. To all our listeners who are interested in streamlining their events businesses even further, take a listen to hear everything Jonathan has to say about the impact of TripleseatDirect, the reason for its creation and the future of the hospitality industry. Got questions? Visit us at https://tripleseat.com/tsdirect/ or email support@tripleseat.com or 2chicks3seats@tripleseat.com

In today's episode, Kate and Rachel discuss some methods that restaurants can use in order to attract Generation Z customers to their establishments. According to an article published by The Digital Restaurant, Gen Z is expected to make up about 40% of consumers within the next decade, making Gen Zers an important group for any business to target. From using certain social media platforms for marketing to offering experiences that Gen Z will love, there are many ways to make sure Gen Zers are showing up at your restaurant's door.

In today's episode, Kate and Rachel discuss a variety of trending topics from the past week. This includes the ongoing discussion about requiring a proof of vaccination to attend events, some tips for getting back into the groove of hosting events after the past year, and some new catering trends. Take a listen and let us know what you think on these topics by sending us an email at 2chicks3seats@tripleseat.com. Catering trends photos: https://www.bizbash.com/catering-design/food-trends/media-gallery/21440298/6-catering-ideas-from-instagram-for-passed-hors-doeuvres

In this episode, Kate and Rachel discuss Generation Z in the hospitality industry, specifically from the perspective of hiring Gen Z as employees. As a younger generation, Gen Zers (also known as Zoomers) are an asset to bring within your restaurant for their bright, fresh, and trendy energy and perspectives. And with the current climate of the hospitality industry in a bit of a rehiring labor struggle to some degree, this information is important! Take a listen to learn more about Gen Z, what motivates them, why they would bring talent to your restaurant staff, and how your restaurant can attract this age group.

In this episode, Kate and Rachel chat about this week's latest hospitality industry news and trends. Take a listen to hear the latest noteworthy stories, like Eleven Madison Park announcing a 100% vegan menu coming June 10, 2021 and how Washington D.C-based restaurant Oyster Oyster makes its takeout supplies as sustainable as possible. What news stories have you heard this week in the industry? Let us know via email at 2chicks3seats@tripleseat.com.

In this episode, Kate and Rachel talk about the latest hospitality and event industry news that is relevant to those who work and socialize within the industry. As many restaurants, hotels, and event venues have been ramping back up to prepare for new initiatives, this episode will keep you up to date on any noteworthy stories you may have missed during this time. Hint: the episode includes talks about a certain wedding food truck trend, a brand new catering concept for at-home parties, and the rehiring labor challenges many restaurants have been facing lately.  Discussed articles: https://www.eater.com/22405973/covid-19-vaccinated-diners-maskless-safe-outdoor-restaurants https://www.nytimes.com/2021/04/27/style/wedding-reception-specialty-food-trucks.html https://www.bizbash.com/catering-design/event-design-decor/article/21392046/get-a-sneak-peek-at-this-new-event-concept-from-industry-bigwigs https://www.eater.com/2021/4/26/22403613/restaurant-industry-labor-shortage-culinary-agents https://www.bizjournals.com/boston/news/2021/04/27/bostons-full-reopening-set-for-aug-22.html

In this episode, Rachel and Kate recap a virtual panel that Tripleseat hosted called "What Event Planners Want From Your Venue." The panelists included three event planners: Nashville-based Kristi Allen, VP/Senior Manager of Events at AllianceBernstein, Boston-based Mai Miller, Co-Founder and VP of Client Services at The New Normal, and Washington D.C-based Natalie Thomas, Co-Founder of MTG Hospitality. The panelists discuss what they have been looking for in venues, how the event booking process is going, how they find venues, and much more for both corporate and social events. Thoughts on the episode? Reach out via email to 2chicks3seats@tripleseat.com.

On today's episode, Kate and Rachel talk about four Tripleseat features that can help Tripleseat customers generate event leads to their restaurants, hotels, unique venues, and catering services. We are seeing event leads coming in right now at pre-pandemic levels, and that is an exciting fact for the event industry! If you are a Tripleseat customer, be sure you are making the most of your Tripleseat account by optimizing all of the ways you can generate leads as a customer. If you are not a Tripleseat customer, but this episode has you interested in growing your private dining and events program, check us out at https://www.tripleseat.com/!

In today's episode, Kate and Rachel discuss all things food, beverage, event, and marketing trends across the hospitality industry for the spring. With COVID vaccines quickly rolling out, we feel optimistic that this spring and summer will be much better than last and these trends will help that happen in some ways. Take a listen and let us know what other spring trends you have seen or how your venue is preparing for spring by writing in via email to 2chicks3seats@tripleseat.com! BizBash article: https://www.bizbash.com/catering-design/food-trends/media-gallery/21319420/15-lowtouch-hightaste-catering-ideas-for-live-and-virtual-events NYC Open Restaurants Program article: https://www.grubstreet.com/2021/03/how-does-nyc-open-streets-work.html?utm_source=flipboard.com&utm_medium=social_acct&utm_campaign=feed-part 

In this week's episode, Kate and Rachel break down the various parts of the Restaurant Relief Fund. If you listened last week to Episode 40, you heard our awesome conversation with Andrew Rigie of the New York City Hospitality Alliance where we discussed the Restaurant Relief Fund, but now we are breaking it down even more. This fund is part of the 1.9 trillion dollar American Rescue Plan that includes 28.6 billion dollars worth of grants for restaurants to spend on various needs. The fund includes a lot of details about the specific ways the grant money can be spent, when it can be spent, who gets what exactly, and so on. Take a listen to hear all of this and the other actions that need to be taken to help rebuild the hospitality industry moving forward.

In this episode, Kate and Rachel are joined by Andrew Rigie, Executive Director at the New York City Hospitality Alliance. Rigie comes from years of experience in the hospitality industry and launched the NYC Hospitality Alliance in 2012 to deliver education, services, and representation to the NYC restaurant and nightlife scene in government and media. Throughout the pandemic, Rigie has been a major advocate for all types of policies to support the hospitality industry through the COVID-19 crisis: from city legislation to suspend personal liability on restaurant leases to capping third-party delivery fees, enforcing the now permanent Open Restaurants program to allow outdoor seating on the city sidewalks outside a restaurant, and most recently the Restaurant Relief Fund, which is included in the 1.9 trillion dollar American Rescue Plan signed by President Biden on March 11, 2021. The Restaurant Relief Fund gives 28.6 billion dollars worth of grant money to restaurants in need and is a piece of legislation heavily backed by New York Senator Schumer, whom Rigie closely supported.  Rigie discusses all of these experiences in the episode, along with what more needs to happen to get restaurants completely back on their feet, other pre-pandemic challenges in the hospitality industry that now should be addressed, and the overall power of the hospitality community.

On today's episode of Two Chicks, Three Seats, Kate and Rachel are joined by Natalie Thomas, Founder and Events Director at MTG Hospitality in Washington, D.C. At MTG, Natalie works as a third-party event planner and saleswoman for venues in the D.C area creating their event programs, one notably being the United States National Arboretum. Natalie has successfully created beautiful weddings at the Arboretum throughout the pandemic with the help of her creativity, marketing knowledge, and incredible vendor partners. Take a listen to the episode to hear all about planning and executing intimate COVID-safe weddings; working with the Washington D.C hospitality community during the pandemic; and what wedding trends and events are to come for the rest of 2021. Check out MTG Hospitality on Instagram @mtghospitality or online at https://mtghospitality.com/

On today's episode, Kate and Rachel take a look at hotels and the things that hotels can be doing to succeed in 2021. This episode will be helpful to those who work for hotels, but also event professionals who book events at hotels. With all the changes in daily life over the past 12 months, hotels have also had to adjust and pivot to fit the needs of guests, travelers, and groups with new safety guidelines and interests in mind. Make sure you are sticking with the trends so that your hotel is always top of mind when potential guests and clients are looking to book! As always, reach out with feedback to 2chicks3seats@tripleseat.com!

On today's episode, Kate and Rachel discuss all the coolest cocktail, home cooking, restaurant dining, and popular marketing trends (like TikTok, IG Guides, and IG Shop) that you must be in the know about! Some may be helpful for your restaurant and others may be fun to try on your own, but if you are at all interested in the latest industry trends, this episode is for you!

On today's episode, we sit down with Sarah Chrastecky and Tracy Rutherford, event professionals from the Annenberg Presidential Conference Center at Texas A&M University. We discuss how they pivoted their conference center to now host university classes, all sorts of event industry terminology, tips for virtual networking events, what makes an "event experience", advice for other conference centers during this time, and what the future looks like for their own podcast, Coffee Talk. Take a listen to get some insight from two experienced hospitality and event professionals who have done what they can to adapt and learn throughout the pandemic. Check out Coffee Talk: https://www.youtube.com/channel/UC9FN3OFfnhyvEViQH06Ze1g *Note: Photo referenced at minute 31:57 can be found on Episode 5 of Coffee Talk*

On today's episode, Kate and Rachel are joined by Amber Van Moessner, the Senior Director of Communications at Upserve by Lightspeed to discuss a recent report Upserve published predicting Valentine's Day trends in the hospitality industry. The data looks at past Valentine's Day patterns with ticket sales, most ordered items, and tips for marketing and creating the best Valentine's Day packages. Consider these numbers when finalizing and promoting your restaurant, hotel, or unique venue's Valentine's Day offerings this year! The full report can be found at: https://upserve.com/restaurant-insider/10-valentines-day-promotions-for-your-restaurant/

On this episode, Kate and Rachel talk about one of the busiest restaurant dining days of the year: Valentine’s Day! Valentine’s Day is less than 3 weeks away, which means that happy couples, groups of friends, and single people everywhere are starting to think about how they want to celebrate the holiday this year, even in a pandemic.  If your restaurant, hotel, or other unique venue is not ready for Valentine's Day yet, then it is time to get ready! The ladies tell all about the wonderful Valentine's Day ideas, promotions and packages that they have seen restaurants, hotels, and breweries promote so far, and maybe that can give you a little bit of inspiration for your own venue (or plans for yourself!) As always, feel free to reach out via email: 2chicks3seats@tripleseat.com

On today's episode, Kate and Rachel discuss 21 positive predictions for the hospitality and events industry based on some silver linings from 2020. This pandemic has brought new lessons, trends, and initiatives into the hospitality industry and many of these ideas are here to stay in 2021. Take a listen and make sure that your restaurant, hotel, or venue is up to speed on the lessons we all have taken from the past year! Reach out to us with your own lessons and experiences via email: 2chicks3seats@tripleseat.com

On the first 2021 episode of Two Chicks, Three Seats, Kate and Rachel dive into email marketing. Email marketing is a powerful marketing strategy when executed correctly, and is made up of many more elements than one may think. From gathering email addresses, segmenting lists, creating intentional CTAs, setting up drip campaigns, and more, this episode will provide great insight when it comes to using email marketing to promote your restaurant, hotel, or venue. Feel free to send your marketing emails our way to 2chicks3seats@tripleseat.com. Sign up for the free Hospitality Event Sales and Marketing Seminar hosted by Tripleseat on Jan 13th & Jan 14th. https://www.tripleseat.com/events/

On the final episode of 2020, Kate and Rachel are joined by Amber van Moessner, Senior Director of Communications at Upserve by Lightspeed. Upserve recently released its incredible annual report called the "2020 State of the Restaurant Industry" which analyzes menu trends, sales trends, restaurant growth and success stories during the pandemic, and 2021 trends. Amber discusses the report on this episode, which provides important insight for restaurants to understand as they continue to plan their pandemic strategies into the new year.  The entire report can be downloaded at https://upserve.com/restaurant-insider/state-of-the-restaurant-industry/.

On this week's episode, Kate and Rachel are joined by Megan Long, Marketing & Private Events Manager at Bostonia Public House. When it comes to learning and sharing tips about restaurant social media marketing, Megan is your girl! On this episode, the ladies discuss partnering with restaurant influencers to drive social media engagement, creating holiday season specials, hosting events with COVID-19 regulations, and looking ahead to 2021 strategies. Not only is Megan's advice useful to the Boston based restaurant community, but to any restaurant looking to drive sales with new strategies during this time. Bostonia Public House: Website: https://bostoniapublichouse.com/ Instagram: https://www.instagram.com/bostoniapublichouse/

On this episode, Kate and Rachel sit down with Arianna Favia, Director of Restaurant Event Sales at Boka Restaurant Group in Chicago. Arianna and her team at Boka Restaurant Group have done a wonderful job pivoting throughout the pandemic, especially when it comes to starting a takeout program from scratch, working with local partners, and creating extremely unique virtual experiences. Arianna shares her experiences, wisdom, and tips on the episode, which are certain to assist and inspire any other event professionals listening! Boka Restaurant Group's locations include Boka, Momotaro, and Bellemore, among others. Check out Boka Restaurant Group's virtual experiences at https://www.bokagrp.com/experience

On this week's episode, Kate and Rachel talk about the unfortunate truth of a second wave of the coronavirus looming across the country. Cities are halting reopening plans, adding curfews, and even stopping indoor dining for the time being. While this is not ideal for restaurants, this episode will provide some fresh ideas to help restaurants shift for the winter season and succeed in the second wave. It is not about reinventing the wheel, but finding the revenue streams that have worked thus far and revamping them to attract customers to new dining experiences this winter.  Reach out with your ideas via email at 2chicks3seats@tripleseat.com

On this week's episode, Kate and Rachel are joined by two special guests to discuss how they successfully planned and executed a wedding during COVID-19. Caroline Wise, Tripleseat's Director of Product, got married last month at Killington Distillery in Vermont and shares all the details about planning for her big day with COVID-19 circumstances in mind. Howie Goldfarb, the Operations Manager at Killington Distillery, provides insight into the operations behind executing Caroline's wedding successfully, and how it has set him up for future events at the distillery.  Whether you are planning your own wedding during this time or are managing a wedding for someone else right now at your venue, there is so much to learn this episode from both the bride and venue operations manager perspectives!  Check out Killington Distillery: https://killingtondistillery.com/

On this week's episode, Kate and Rachel discuss the challenges that many restaurants face when using third-party delivery services like DoorDash, Grubhub, and Postmates, among other third-party giants. These services may be causing more harm than good, and a financial loss to the restaurant is only one of the reasons why. Check out the episode to gain more insight into this challenge across the industry, and how your restaurant could move from being dependent on third-party services to creating and using your own direct delivery service.

On this episode, Kate and Rachel take a step back from the COVID-19 specific discussions, and dive into other current hospitality industry trends and noteworthy news bits that you will definitely find interesting. A few topics of discussion include an airline turning its planes into a pop up restaurant, a new egg replacement product that has hit the US market, and how a hotel revamped to create a female empowerment theme. We have saved you the time it takes to read through the popular hospitality blogs, and have brought the stories to you in this episode! Let us know what you think about these trends and stories via email: 2chicks3seats@tripleseat.com Singapore Airlines article : https://www.bloomberg.com/news/articles/2020-10-12/singapore-air-s-a380-restaurant-tickets-sell-out-in-30-minutes Fast Casual article: https://www.bloomberg.com/news/articles/2020-10-07/lenders-get-stuck-with-busted-eateries-after-bidders-get-scarce?sref=SvwPxqpB Chicago + Third-Party Food Delivery Fees article: https://chicago.eater.com/2020/10/9/21509275/chicago-delivery-fees-third-party-condering-ordinance Zero Egg debuts in US market article: https://www.foodbusinessnews.net/articles/17010-zero-egg-debuts-in-us-market Female empowerment Hotel Zena article: https://dc.eater.com/2020/10/8/21507791/hotel-zena-female-empowerment-theme-male-chef-thomas-circle-d-c Ocean Spray + TikTok article: https://www.eater.com/2020/10/8/21507511/ocean-spray-gives-new-truck-to-skateboard-fleetwood-mac-tiktok-star-nathan-apodaca NYC Wine & Food Festival goes virtual article: https://www.bizbash.com/production-strategy/virtual-events/media-gallery/21197487/the-2020-new-york-city-wine-food-festival-transformed-into-a-virtual-cooking-school Why Thanksgiving turkeys will be smaller this year article: https://www.cnn.com/2020/10/07/business/thanksgiving-turkey-grocery/index.html

On this week's episode, Kate and Rachel dive into some step-by-step actionable tips that hospitality professionals can take to incorporate a catering program into their offerings. In a time where large in-person events can no longer happen, groups are looking to restaurants and venues to accommodate their gathering's needs in the form of off-site catering. While building a catering program from scratch can seem daunting, this episode will hopefully provide some insight about where to begin the process and explain the importance of creating this off-premise revenue stream. Share any insight into the catering programs you have created by reaching out via email at 2chicks3seats@tripleseat.com

On this week's episode, Kate and Rachel indulge a little bit and talk about a topic that they find interesting as lovers of the hospitality industry, and that is Michelin star restaurants. Specifically how during the pandemic, many Michelin star restaurants have had to do the unthinkable for their businesses and move to takeout operations. This was a make or break decision for many restaurants, but it also made the Michelin star fine dining experience, which is usually exclusive to impossible to get reservations and an even more impossible to pay price tag, more attainable to the average person. These restaurants have also created innovative takeout and pickup options, which can be inspiration for anyone who is listening! Alinea, Chicago, IL: https://www.exploretock.com/alinea?tock_source=tock&tock_medium=search_nav Atelier Crenn, San Francisco, CA: https://www.exploretock.com/ateliercrenn?tock_source=tock&tock_medium=search_nav Blue Hill, Tarrytown, NY: https://www.exploretock.com/bluehillatstonebarns/

The past six months have forced restaurants to pivot their standard models in order to reach customers in new ways. This holiday season may be no different, and it is time for restaurants to consider how off-site catering can be a key revenue stream during the usually busy holiday events season. On this episode, Kate and Rachel discuss the importance of restaurants offering off-site catering service this holiday season, ideas for how to put together creative packages, and how Tripleseat can help manage all catering needs. Customers are still going to want to celebrate the holiday season with family and friends, so if they cannot do that physically at your restaurant, then make sure you can bring your restaurant to their small gathering in the form of off-site catering! As a restaurant, what kind of holiday catering packages do you plan to offer this year? And as a consumer, what holiday packages would you love to see? Share your ideas and plans via email at 2chicks3seats@tripleseat.com

While the past months in the hospitality industry have been anything but easy, the warm summer weather has made life a little bit easier with outdoor dining and industry trends that help restaurants to earn revenue while keeping guests safe (and often outdoors). Now as we move into Fall, the new challenge will be finding creative ways that restaurants can keep up business once the weather is too chilly for outdoor activities in many parts of the country. On this week's episode, Kate and Rachel discuss strategies for Fall dining and events, marketing tips for spreading the word about Fall offerings, and how Tripleseat can be a tool to help you do it. Let us know what other strategies or trends you are planning for at your restaurant this fall by emailing 2chicks3seats@tripleseat.com.

On this week's episode, Kate and Rachel discuss the latest hotel trends they have been learning about that relate to COVID-19. Whether you work at a hotel, have stayed in a hotel during COVID-19, or are simply interested in the hospitality industry, these are topics that you are sure to enjoy hearing.  If you have seen these or other hotel trends throughout COVID-19, please reach out to share your insight at 2chicks3seats@tripleseat.com.

The past six months have been nothing short of a whirlwind for the hospitality and events industry. While both corporate and social gatherings had to be put on hold due to COVID-19  restrictions, event planners at restaurants, hotels, and other unique venues have turned to virtual events. On this week's episode, Kate and Rachel are joined by Tripleseat's Corporate Event Manager, Rachel Mazzola, who has years of corporate event planning experience, but has also been learning a ton about the current shifts in the events industry and how they have even applied to Tripleseat's event calendar. Tune in to hear everything you need to know about virtual events! Do you have something else to contribute to the virtual events conversation? Reach out to us via email at 2chicks3seats@tripleseat.com

If you are a restaurant sales manager, then chances are you are feeling exactly how Holly Carpenter of A Marshall Hospitality and Whitney Eccher of 4 Top Hospitality have been feeling for the past six months with COVID-19 impacting the hospitality industry. Join hosts Kate and Rachel on this week’s episode as they chat with Holly and Whitney about takeout initiatives, the reopening process, booking and conducting COVID-19 events, lessons learned, and anticipating what’s to come for their restaurants in the greater Nashville area.  To find future Social Hours to connect with other event professionals, check out https://www.tripleseat.com/events/

On this week's episode, Kate and Rachel chat with Katie Perkins, owner of Kaper Design, about adjusting restaurant spaces during COVID-19 times. Kaper Design helps restaurants create functional, unique and curated restaurant and cafe spaces, so Katie has been busy helping clients adjust their spaces throughout the pandemic. Katie shares the design process she goes through when working with clients, easy tips to consider when adjusting a restaurant, and insight on other ways restaurants can bring the hospitality experience to the current environment. To learn more about Katie and Kaper Design: Website: http://kaperdesign.com/ Contact: katie@kaperdesign.com IG: @kapersketches

On this week's episode, Kate and Rachel explain how your restaurant can adjust the physical set-up of the space to efficiently host in-house dining while always keeping social distancing front of mind. Listen up to learn tips for rearranging your physical space and changing staff processes within the space, all while maintaining and prioritizing the guest experience. Many states have had very little government direction in this department, therefore the task to operate safely is in the hands of the restaurant itself. There are many ways to successfully navigate the new way of operating all while using the resources you already have (and not breaking the bank).  As always, feel free to reach out to us at 2chicks3seats@tripleseat.com to give feedback and to let us know any topics you want to learn more about!

On this week's episode, Kate and Rachel discuss the specific features of both Instagram and Facebook, and share tips for how event professionals can use them to market their restaurants or venues efficiently. Social media is a powerful, but often overwhelming tool, so listen to the episode and learn new tips about how your restaurant can better connect to your audience on social media! As mentioned in the episode, we would love to hear listener feedback! Reach out to us via email at 2chicks3seats@tripleseat.com.

On this week's episode, Rachel interviews Kate about her 20 + years working in the hospitality industry. From career path advice, to industry tips, event fail and event win stories, and most important lessons learned, Kate's experiences are insightful for industry newbies or experts. If anything, you may be able to see a little bit of yourself in Kate's journey throughout the hospitality industry!

As restaurants continue to open their doors for outdoor and in-house dining, we can't forget about the importance of private events to these restaurants' bottom lines. Private events can and will continue to bring in much needed revenue for restaurant during and post COVID-19. On this episode, Kate and Rachel will dive into tips for generating more events business and also some tips on how our Tripleseat customers can use Tripleseat features to help bring in more event leads. 

As restaurants continue to reopen for indoor and outdoor dining, customers are experiencing what its like to dine-out again in a "new normal." On this week's episode, Kate and Rachel discuss what they have noticed, both good and bad, during their experiences as customers dining out so far. If you are an event professional interested in hearing customer feedback, or a fellow restaurant customer curious about dining out right now, listen to this episode to hear their dining experiences in New Hampshire and Massachusetts.

As warm weather and sunny days are telling signs that summer is near, everyone is wondering what exactly summer will look like with the COVID-19 norms. On this week's episode, Kate and Rachel predict and discuss what will be trending this summer in the events world. Tune in to learn how you can host or participate in these event trends, while staying safe and abiding by COVID-19 protocols.  Other links: Frontline Foods initiative https://www.frontlinefoods.org/

On this week's episode, Kate and Rachel discuss reopening in the restaurant industry with special guest and hospitality professional, Nikki Perry. Nikki, currently on the Tripleseat product team, works at a restaurant in Massachusetts and provides great insight on how her restaurant, Dillon's Local, is handling COVID-19. Tune in to hear about Nikki's career path in hospitality, what we know for reopening for both MA and NH, and other tips for event professionals. 

On this week's episode, Kate and Rachel discuss the most recent updates on Coronavirus in the restaurant industry. Specifically, what restaurant employers and employees should be aware of before returning to work when it comes to the Paycheck Protection Program and the in-depth safety protocol guidelines presented by the James Beard Foundation. Catch some other interesting and uplifting industry stories from the week as well! Links from the episode: "Safety First" guidelines https://assets.aspeninstitute.org/content/uploads/2020/05/Safety-First-Serving-Food-and-Protecting-People-During-Covid-19.pdf?_ga=2.130213704.694963881.1589202258-28538854.1586193305 Bel Aire Diner creates drive-in movie theater https://www.belairediner.nyc/ "Eating Our Feelings" zine, 100% of proceeds go to The Giving Kitchen in Atlanta, GA eatingourfeelings.bigcartel.com

On this week's episode, Kate and Rachel discuss a few noteworthy stories that will bring some positivity and happiness to those who hear them. During these challenging times, it is important to find the light where we can. They also will discuss restaurant reopening updates in general and specifics from two Tripleseat customers.  Links from the episode:  Wythe Hotel inquiry: info@wythehotel.com City Winery Mother's Day Concert: https://citywinery.com/newyork/mothersdayconcert?utm_source=Boston+General+Information&utm_campaign=26d913b0c3-BOS_BILLY_BRAGG_MD_2020_05_05&utm_medium=email&utm_term=0_c562753f9f-26d913b0c3-200666933&mc_cid=26d913b0c3&mc_eid=a79efb1042 James Beard Foundation: https://www.jamesbeard.org/ Open Table restaurant reopening guide: https://blog.opentable.com/2020/states-provinces-restaurants-reopen-guide-coronavirus/?utm_content=128610272&utm_medium=social&utm_source=facebook&hss_channel=fbp-62704476323&fbclid=IwAR0EZtmjG_-i9zLMwaPu1uOQRaYRDzV3ZHHejJ4Em3iP5mtamjJ4rKt4E5A

On this week's episode, Kate and Rachel discuss the specific details and protocols that event professionals need to consider when preparing to open venues again for events in a post-pandemic world. As the "Opening Up America Again" guidelines were recently released and some states are in the process of reopening, everyone is thinking about the steps venues will need to take in order to keep both employees and guests safe. Links from the episode: ATL Family Meal initiative: https://www.atlfamilymeal.org/partners Other Half Brewing's "All Together Beer" initiative: https://alltogether.beer/

On this week's episode, Kate and Rachel will discuss the trends and norms that may change in the events industry post-coronavirus. As time passes we will continue to learn more information, but the conversations being had right now by event professionals make some predictions as to how the industry will bounce back and what things may become most important as "new norms" emerge. Links from the episode: Musang Seattle Venmo donations: @melmir  https://www.instagram.com/musangseattle/?hl=en  "New Research Hints at a New Normal for The Event Industry" article https://www.eventmanagerblog.com/coronavirus-new-normal Hook Hall Helps Initiative https://www.hookhall.com/helps

On this week's episode, Kate and Rachel will discuss what event professionals can do right now to better themselves and their venues during the downtime caused by COVID-19. They will provide various educational resource recommendations from books to podcasts, webinars, Facebook Groups, websites and more, along with other tips and ideas for social media. Take advantage of the extra time you may have now by using these resources to better yourself for the future. Links mentioned in this episode: - Adapting Your Business to Change with Tripleseat webinar Wednesdays at 1:00 pm EST: https://register.gotowebinar.com/rt/4401640120617917709 - Webinar by eHotelier recording of Bringing Order to Chaos. How to Work Smarter, regain control and maintain revenue https://www.youtube.com/watch?v=p6qqfhXIlRc&feature=youtu.be - Social Hour by Tripleseat, Thursdays at 3:30 pm EST: https://www.tripleseat.com/events/ - Facebook Event Manager Community: https://www.facebook.com/groups/269938954025951 - Coronavirus in the Food and Beverage Industry Facebook Group https://www.facebook.com/groups/winsight.health/?fref=nf - Hospitality Relief Dashboard (updated daily) https://www.barmagic.com/relief - VENUES by Tripleseat https://venues.tripleseat.com/venues

On this week's episode, Kate and Rachel discuss the challenging impact the coronavirus continues to have on the hospitality industry. They will highlight actions restaurants are taking to adapt to the changing safety restrictions, share Tripleseat features that will help with takeout/delivery services, and provide other resources for event planners. Coronavirus specific Resources: https://www.tripleseat.com/blog/category/hospitality-industry-news/ Tripleseat Takeout/Delivery Feature:  https://www.tripleseat.com/blog/new-feature-takeout-and-delivery-lead-form/ Adapting Your Business to Change with Tripleseat Webinar: https://register.gotowebinar.com/rt/4401640120617917709 Check back here for future Facebook Live Events to come: https://www.tripleseat.com/events/ Reach out anytime! Kate Kennedy: katek@tripleseat.com Rachel Calkins: rachelc@tripleseat.com

On this episode, Kate and Rachel will discuss Yelp publicly shaming a burger chain for buying fake reviews, why solo diners matter to restaurants, and if 2020 the year of the mocktail. To read the full articles yourself, check them out here: https://www.eater.com/2020/2/14/21138279/yelp-fake-reviews-consumer-alert-warning-burgerim https://www.fsrmagazine.com/consumer-trends/why-solo-diners-matter-restaurants https://www.pcma.org/mocktail-alcohol-free-drinks-popularity-grows-events/ Thoughts on the episode? Let us know in the comments below!

On this episode, Kate and Rachel will discuss how the Coronavirus is affecting the events industry at this point in time, ideas for attracting a younger generation of event planners to your hotel, and the liability of including cannabis at events. To read the full articles yourself, check them out here: https://www.meetingsnet.com/risk-management/coronavirus-now-affecting-business-events-worldwide https://www.cvent.com/en/blog/hospitality/reach-young-event-planners-5-amazing-examples https://www.eventmanagerblog.com/cannabis-event-liability Thoughts on the episode? Let us know in the comments below!

On the first episode, Kate and Rachel will discuss how to create the perfect Valentine's Day event at your venue, Rent the Runway teaming up with W Hotel, and the wedding trends event planners wish would disappear. To read the full articles yourself, check them out here: https://restaurant.opentable.com/news/tips/beyond-the-two-top-how-to-market-to-all-valentines-day-diners/ https://www.4hoteliers.com/news/story/20008?awsb_c=rss&awsb_k=xfeed https://www.specialevents.com/weddings/i-don-t-wedding-pros-list-worst-trends-they-ve-heard Thoughts on the episode? Let us know in the comments below!