UN-Market Your Business

Marketing is about getting the word out about what you do to the people who will pay for it.

Simple, yes?

It really is especially when you know the correct vehicle to use.

In this episode, I'll show you how to create multiple paydays using online summits. Stay tuned.

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Attention entrepreneurs! Ready to Pivot? Looking for correct advice and info?

Where do you turn, how do you know what you’re reading, watching, and learning is correct?

The answer . . .

You turn to trusted sources, seasoned professionals, and experts who’ve been in the trenches and survived to tell you the tales and direct you to success.

I hope you're well and safe and at home.

Right now, everyone and their momma is either livestreaming or watching a livestream.

Even the National broadcasters have had to resort to using the tools marketers like myself have been using for years like Skype, Zoom, and Facebook Live.

However, there's a HUGE problem, YOU're NOT livestreaming!

Right now, if you want to capture the attention of your audience and get them to work with you, you need to be livestreaming.

Today, I'll share 3 tools that help you create livestream success.

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You thought there was a lot of noise in your email inbox? You really ain't seen nothing yet.

Marketers and business owners are all vying for your attention and the attention of your audience, you know the ones who you're trying to get the attention of??

What's an entrepreneur to do?

First thing is Don't Give Up!

Second thing is buckle down on your email marketing.

In this episode, I'll teach you how to grown an engaged audience Automagically.

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Waiting on your piece of that 2 Trillion-dollar stimulus package that Congress passed? It will be a while. You need to create your own stimulus and I’ve got just the thing for you.

The Authority Blogging Project

Right now, while you’re home, under self-isolation and waiting on your stimulus check, you could be creating your own stimulus package and prospering on autopilot.

Will you Take Action now to ensure your future success?

Yes, this is an unprecedented  time we're in right now. So much of our daily lives, as we know it, has changed, especially meeting in person.

I've received no less than 4 notices this week regarding scheduled events I'd planned on attending but are no longer happening. In-person networking events are one of the main ways most entrepreneurs get leads that convert into clients.

But don't despair, I'll share how to salvage your event and your connections.

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After training for over 10 years, in his brick and mortar facility, Shane Bonilla has ventured into the growing online space.

Today, Shane shares with us how he became a sought-after personal trainer, tripled his gym space, and why his gym is known as the "Love Gym." He also shares with us why he created his new fitness app and how you can use it to get in shape no matter where you are.

If it's one thing I've learned about people is that we all follow the crowd. We say we don't, but if the crowd is doing something, pretty much anything, we're IN.

They call it FOMO-Fear of Missing Out. It's a thing. And it drives people to do things they may not otherwise do.

What if you create that FOMO feeling around you and your business?

Today, I'll share 3 ways you can create FOMO, be seen as the authority, and get all the clients you want.

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I have several guilty pleasures  - don't we all? One of them is the TV show Married At First Sight. It's a modern take on the old concept of arranged marriage.

This is the show's 10th season. My husband and I have watched since Season #2.

As we watched the latest episode, it hit me that there are some great lessons that you can use in marketing. I break them down in this episode.

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Today is not only my birthday, but also the LAUNCH DAY for 90-Day Gratitude Journal for Your Business.

The Purpose-Driven Entrepreneur’s Guide to Gratitude – in a few minutes each day.

The 90-Day Gratitude Journey for Your Business focuses on the practice of gratitude and being grateful for everything your business has manifested for you.

One, simple prompt guides you thoughtfully each day to reflect and appreciate all the goodness your business brings forth.

If there's on thing that makes me pause and count my blessings, its Gratitude.

In these crazy times of politicians fighting back and forth, the impeachment trial, losing great people from this earth, and ongoing international tensions and uncertainty, gratitude keeps me grounded.

Gratitude can change your attitude, if you let it.

Today, I'll share how your attitude of gratitude can be great for your business as well.

We're still in January, YAY! Sometimes it feels like time is flying by. Who am I kidding? Most of the time, it is flying by!

But we have to be the master of our time instead of it mastering us. That's why I want to make sure you take time out for gratitude. Specifically, gratitude for your business.

In this episode, I'll share with you how you can show your business some gratitude in 5 easy steps.

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If you're in real business, meaning making money from what you do, you have to be out and seen by the people who want to hire and pay you.

Today, I'll share 5 ways you can be visible to your target audience and get paid on the regular.

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Happy New Year!

It's 2020, a new year and a new decade. Whatever happened or didn't happen in 2019 is over and DONE! Now is the time to look ahead, keep moving forward, and make your client-attraction plans.

Today, I'll reveal my TOP 5 client-getting strategies that really work.

In less than 3 weeks you'll come face-2-face with the biggest and most wide-spread income opportunity ever -- the Black Friday Experience. That's what I call it anyway. Because there's 5 days of free-flowing spending going on and your list needs to be ready. Today, I'll tell you how to do it.

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When a for-profit company aligns with a not-for-profit, or non-profit organization what happens? A WIN for both and it's called Cause Marketing. I talk about it in my book, UN-Market Your Business: 10 Ways for Savvy Entrepreneurs to Stand Out, Stop Struggling, and Start Profiting. When you attach your business to an organization you believe in, it makes for a great opportunity to promote the cause and for the light to shine on your business as caring about more than just the bottom line. Cause marketing is big news. Today, I'll share with you how to set your company up for success using cause marketing.

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Since September is collaboration month, I want to share with you how to find the right collaboration partners. It's very important to be Yoked - as the Bible says - with the right person who has your best interest at heart and you feel the same towards them. Take it from me, I've worked with the gamut; from someone who started out on fire but fizzled out to an overbearing yet underwhelming partnership that I couldn't want to close the door on. But I've also been blessed to meet and work with some of the greatest people on earth. I'll show you have to pick the best and leave the rest on this episode.

As the saying goes, whether you think you can or you can't, you're correct. Why does this saying ring true? Because you have everything you need within you to succeed and it's your choice whether or not to activate it. It all comes down to your thoughts and how you control them. Because mindset IS everything. As we move forward to the end of the year and the beginning of the last quarter of the year, I want you to take a long, hard look at your mindset and how it affects your marketing. We're diving into that in this episode.

SEO has always been one of those subjects that use to make my head hurt just saying the words. But I'm the kind of person who loves a challenge. When something seems impossible, too much to think about,or insurmountable . . . I'm like a firefly, I head straight to the light. (If it's what I want to conquer)

So today, come along with me as I teach you how to land on Google, Page ONE!

Your story: how you got started, what obstacles you've overcome, how you do what you do and why you do it, is what connects you to your target audience. You want to share it with them to inspire and motivate them and get them to work with you. However, what you don't want to do is scare them away by telling too much. On this episode, we're talking about how to share your story without telling it all.

Sharing is caring, as the saying goes. Today, we're talking about sharing your story. And of course when you share your story, you're showing your audience that you care about them and their problems and you are making it known that YOU are the one to solve those problems.

But exactly how does that work? That's what we're talking about today, how to market and get clients while sharing your story.

If you can't be found, you can't sell. Keywords and keyword phrases are the cornerstone element that lead potential clients to your homepage. More eyeballs on your content mean more opportunities to sell and welcome new clients.

In this episode, I'm breaking down the world of keywords and why you need to be using them.

Influencer marketing is one strategy for you to use to grow and expand your business. What's really kewl about influencer marketing is that you can make huge strides, as in leaps and bounds over your competition with a few or event one post, tweet, or mention about you from an influencer. Sometimes its completely organic and then all of a sudden you're everywhere and lots of people are buying. But what if you could manufacture that viral-ness? You can, because influencer marketing can do that for you. Today, I'll show you 7 steps to get it done.

SPONSOR>>

A like-minded community is a safe place where you can be real, hangout, and experience authenticity. When you find that you hold on tight because its not that common. Think of what having an engaged community of your own can do for you, your life, and your business. Having an engaged community of like-minded followers means you've basically created an audience of people who are prepped to purchase from you and also consume any and all of the content you create. Tune in and I'll share with you the 4 Steps to doing this the right way.

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What to know how to make your phone with client inquiry calls, your email inbox fill up with requests and your calendar overflow with strategy calls and best of all your PayPal account start sending your "You've Got Money!" notices? Great, that's what we're talking about today, using social media to grow your list.

Social media isn't just for posting pics of your pets and grandbabies, you can and should use it to grow your list and make money!

SPONSOR>>

How do you "Master the Game" and be the change you desire to see in the world? Simple answer, follow and get all the information you can from Lougenia Trailblazer Rucker. She is an Apostle, Transformation Specialist, Life Coach, and Author. Apostle Rucker is making noise and solving the problems of Game-Changers world-wide who are ready to ignite their own ministry business.

Today, Apostle Rucker stops by to share some insights into how you can change your own game and to tell us all about her 2019 tour and book launch.

SPONSOR>>

We all like to talk, sometime we can't shut up. But what if you could convert your conversations that you have all the time into a steady stream of income? Well, you can and I'm sharing with you how to do it.

Today, I'll share with you how you can turn your normal, everyday conversations into income by livestreaming.

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Livestreaming is a $30 Billion industry and its on its way to $70 Billion in the next couple years. If you're not livestreaming you ARE missing out on clients, money, exposure, credibility, and authority. Today, I'll share with you how to get started and how to make it work as part of your marketing machine.

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When I started my author journey, my goal was always to make Best Seller. But I surpassed that and reached Amazon #1 International Best Seller. Today, I'm showing you how you can do it too!

It's now hard to get best seller, you just need to know some crucial steps that you must follow in order to achieve this goal.

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What do you do that no one else can or wants to do or isn't able to do? But you do it and do it well. THIS is the secret to your system. Now take that knowledge, turn it into a system and sell it inside of your book.

Your system transforms lives, so you can't NOT do it. Today, I'll show you how to get it done. Get it out of your head and into the hands of the people that you can help. Listen now.

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The second hardest things, after WRITING the book, is marketing it! Publishing is pretty simple nowadays, especially if you self-publish using Kindle direct. But the marketing . . . Oh WOW! It can be overwhelming, if you let it. 

This episode is for aspiring authors, current authors and those who are thinking they could be an author. After listening to this episode you will know how to leverage your book and turn it into a podcast so you can  reach more people, make a bigger impact, and ultimately sell more books to the people that want and need them. 

If you've always wanted to write a book, you're in the right place. If you've already written a book, you're also in the right place. And if you want to make money from your book and are ready to discover how, you are definitely in the right place!

Sponsor:

In life and in business, you must celebrate. I've talked about how to celebrate your wins, today I'll share with you the exact steps you need to take to celebrate your business and make it grow.

Tune in because I've got 5 necessary steps you need to perform each month that will increase your income, awareness, vibration, and the way you show up in the world to become and stay successful.

Sponsor
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Today’s podcast is sponsored by Creative Services International – Is your website a WOW! Or a Whoa!? 

All the “pretty” websites in the world are useless if they don’t close deals. 

· Do you capture the email addresses of your visitors?

· Do you have an amazing opt-in that your visitors can’t wait to get their hands on?

· Do you share your expertise and knowledge on your blog? 

When your potential client clicks through to your website, do they see a reflection of the true professional you are? Or do they see a site that’s less than? Not quite ready for Prime Time? Or just doesn’t measure up? If your website doesn’t do what I just talked about, you are missing out on money, plain and simple. Let me share this with you, if your website is not becoming to you, then you should be coming to us!

You have a brilliant business, but even if it's DaBomb.com, you can't be successful all by yourself. You need mentors, collaborators, coaches, experts, Do'ers, people who call you out on your excuses . . . shall I go on? But the good news is that I have the help you've been searching for, all you need to do is tune in.

Today, I'll share 3 success tips with you that you will get you headed in the exact right direction!