Your Brand. Your Story.
By Ingram Digital Consulting
Your Brand. Your Story.Sep 21, 2021
3D, AR & Marketing Big Ideas
Step into the future and listen to newly appointed CMO, Michael Toner, for 3D/AR startup, Threedium share his marketing insights about taking over as CMO. We also dive into how the Threedium brand is creating a three dimensional virtual world for marketing and design embracing 3D and AR technology.
The ROI of Freelance Design
Are you having trouble managing profitability as a freelancer? Freelance designer Sarah Casterline discusses how she has remained profitable as a design freelancer; we also talk about building a portfolio of “passion” freelance projects.
Self Care in Freelance Life
Freelancing but struggling with loneliness and mental health issues? Freelance copywriter and author, Sarah Townsend, joins the podcast to chat about the importance of mental health in freelancing, freelancing fundamentals, and how you can live your best freelance life.
Growing an eCommerce Agency
John Surdakowski, Founder of eCommerce agency, Avex, grew his agency as a freelancer to now run a 30+ team. He talks about the lessons learned and challenges faced from his journey. Later we explore the top challenges, trends, and topics for DTC brands navigating eCommerce right now.
Data-Driven Brand Storytelling
Being a data-driven storyteller is now an imperative in content marketing. Alexzandria Cormier-Hill, Director of Content Marketing, at non-profit Teach For America, joins the podcast this week sharing her insight about why data and authenticity are critical for great brand storytelling and building positive marketing communities.
Living Abroad While WFA
Eric Southwell, Chief Advertising Officer, for life science digital marketing agency, Supreme Optimization shares his digital nomad adventure that he turned into a paid social career. We also dive into LinkedIn paid media optimization tips and tricks and how you can break through your social media goals.
Building Social Community Differently
Public.com Director of Community, Willa Tellekson-Flash, talks about how the investing mobile-only app views social community differently than other financial apps and how it prioritizes community in strategic planning. We also discuss the marketing trends that stand out to her.
Sports Marketing Sponsorships with Zoomph Founder Amir Zonozi
Sports marketing saw many changes during COVID -- with attendance at sporting events wiped out, and the rise of virtual fans in its place. Megan and Amir discuss sports partnership measurement; how influencer marketing has shifted brand strategy and measurement in sports; and women in sports.
The Lost Art of Copywriting with Freelancer and Podcast Host Nelson Jordan
Writing clear and compelling text doesn't have to be for professional copywriters only. In this episode, Freelance Copywriter Nelson Jordan shares how everyone can write better copy and in this, more engaging stories; how you can be productive even, and especially, when working from home; and hear about remote work trends and freelance life.
Devil Wears Prada for Analytics Featuring VP of Marketing Brandee Sanders
In our "Devil Wears Prada" themed episode, Brandee talks about balancing strategy against the busy work done in the trenches; the power of delegation; and educating and evangelizing data literacy and its impact on any organization.
Breaking the Rules with GirlTalkHQ Founder Asha Dahya
Asha describes what inspired her to work with female founders; what speaks to her on the subject of brand storytelling; and how she empowers women to break the rules.
Break Through With Paid Social Featuring Cross Palalas
Cross Palalas, Agency VP of Strategic Optimization, unleashes tips and advice on how to be a 'rockstar' at paid social; how to amplify your brand strategy with influencer marketing; and hear more on the future of remote work.
The Freelance Mindset with Lucy Vincent
Megan has a conversation with Lucy Vincent, Agency Founder, about how she motivates and inspires female founders to achieve success; why self-care is so important; how the ‘money mindset’ works; and her favorite video strategies and tactics.
Live + Lead Courageously with Matt Gagnon
Matt Gagnon, Executive Coach, and TEDx speaker talks about his business inspiration and motivation for entrepreneurship; why authenticity in brand storytelling matters; and shares his message about self-health, his favorite comeback, and a few executive coaching stories.
Community Management + Brand Love With Christina Garnett
In this episode, we talk with Christina Garnett, Senior Marketing Manager, about spreading 'the love' across the #MarketingTwitter community; how to build brand love in your own communities; and what brands have 'killed it' and 'failed it' at community management.
Influencer Marketing in Gaming Round Table
The gaming industry has exploded over the last year. Look no further than the popular Twitch platform (Amazon-owned streaming service) to witness its meteoric rise. Alicen Lewis, formerly with Twitch, and Samantha Abernathey, Influencer Manager Golin LA on the Nintendo of America team, join our round table discussion on gaming; its trends, influencer activations & sponsorships, and the creators who are "killing it."
Freelance Q+A with Gaby Deimeke
Gaby’s freelance work has taken her around the world. She's the creator of #BadAssWomenNYC, a photo series that documents female founders and entrepreneurs. Listen as Gaby shares with us her experience working in freelance fashion and travel photography; discusses her photo series; and ponders the future of visual design.
The Intersection: Food + Art with Precious Pioneer
Artistry lives at the center of content creation. With this in mind, we ask Chef Precious Pioneer about her passion for food and art; how building her personal brand was developed; how she became an entrepreneur; and what being an ally in the workplace means to her.
Unconventional PhDs: Data + Science Panel Discussion
Data + Science. Same or Different? We explore the circumstances that led two PhDs, Kirsten Lee Hill and Janelle Zacherl, to pursue careers in digital marketing, the lessons they learned, and what makes data and science so closely related.
Digital Nomad Living with Dave Schneider
Dave shares his experiences living abroad and the pros and cons of living the digital nomad lifestyle. We also chat about influencer marketing, and building a successful start-up during COVID.
Changing the Future of Work with Greg Kihlstrom
Remote work has changed the workforce. Hear what Greg has to say about creating a cohesive brand experience despite all these changes, and what trends we should watch for in 2021.